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Find Your Airbnb InvestmentInvesting in Airbnb properties in Aberdeen, New Jersey, presents a unique opportunity given its strategic location and growing appeal as a coastal destination. Aberdeen's market benefits from its proximity to both New York City and the Jersey Shore, making it attractive to business travelers seeking affordable alternatives to Manhattan hotels and leisure visitors exploring the region's beaches and attractions. The town's relatively affordable property prices compared to nearby metropolitan areas offer investors lower entry costs while still capturing demand from the broader New York-New Jersey market. The area's improving transportation infrastructure and ongoing residential development suggest potential for appreciation. However, investors should carefully evaluate New Jersey's strict short-term rental regulations, seasonal demand fluctuations typical of shore-adjacent markets, and competition from established shore towns, all of which can significantly impact occupancy rates and profitability.
Based on available market data and rental analytics, Airbnb hosts in Aberdeen, New Jersey typically earn between $1,200 to $2,800 per month, with average monthly revenues around $1,800 for a standard two-bedroom property. Seasonal variations show peak earnings during summer months when revenues can increase by 25-40% due to proximity to Jersey Shore attractions and New York City tourism spillover, while winter months typically see a 15-20% decrease in bookings and rates. Properties closer to train stations and major highways command premium rates of $120-180 per night, while more residential locations average $80-140 per night. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 60%, proximity to transportation hubs, seasonal demand from beach-goers and NYC visitors, local events and festivals, and competition from approximately 150-200 active listings in the area. Occupancy rates typically range from 45-65% annually, with higher-performing properties achieving 70%+ occupancy through professional photography, competitive pricing, and responsive host communication.
Airbnb investments in Aberdeen, New Jersey typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and occupancy rates. Properties in Aberdeen average $180-220 per night during peak summer months due to proximity to beaches and New York City, with annual occupancy rates around 65-75% for well-managed properties. The average property purchase price of $450,000-550,000 in Aberdeen can generate approximately $35,000-45,000 in annual gross rental income through short-term rentals, compared to long-term rentals which typically yield 6-8% ROI with monthly rents averaging $2,800-3,200. Short-term rentals in Aberdeen outperform traditional rentals by 2-4 percentage points in ROI but require significantly higher management involvement and carry seasonal occupancy risks, with winter months seeing 40-50% lower booking rates than summer peak periods.
Aberdeen, New Jersey Airbnb properties typically maintain an average annual occupancy rate of approximately 65-70%, with significant seasonal variations driven by its proximity to the Jersey Shore and New York City. Peak season occurs from June through August when occupancy rates surge to 80-85% due to summer beach tourism and weekend getaways, while shoulder seasons in May and September see rates around 70-75%. Winter months from December through March experience the lowest occupancy at 45-55% as tourism declines and weather conditions become less favorable for leisure travel. Aberdeen's occupancy rates generally align closely with New Jersey's statewide average of 68% but fall slightly below the national Airbnb average of 72%, primarily due to the seasonal nature of the regional tourism market and competition from established hotel chains in nearby coastal areas. The town benefits from its strategic location between major metropolitan areas and beach destinations, allowing it to capture both business travelers seeking alternatives to expensive city accommodations and leisure guests heading to shore points, though this positioning also creates more pronounced seasonal fluctuations compared to year-round urban markets.
The best Airbnb investment neighborhoods in Aberdeen, New Jersey include Cliffwood Beach, which offers waterfront proximity to Raritan Bay with strong rental demand from visitors seeking coastal experiences and easy access to NYC via nearby train stations, typically commanding premium nightly rates of $150-250. The Matawan-Aberdeen area near Route 34 provides excellent accessibility to major highways and shopping centers, attracting business travelers and families with moderate pricing around $100-180 per night. Neighborhoods near Aberdeen Township's golf courses and parks appeal to recreational visitors and offer steady occupancy rates with pricing between $120-200 nightly. The residential areas close to NJ Transit stations benefit from commuter overflow and weekend visitors to the region, maintaining consistent demand at $110-190 per night. Strathmore and surrounding developments attract families visiting the area's schools and community events, supporting reliable bookings at $100-170 nightly. Areas near the Aberdeen Township recreational facilities and sports complexes see seasonal spikes during tournaments and events, with rates ranging $130-220 per night. The neighborhoods bordering Old Bridge provide spillover demand from that more expensive market while offering competitive pricing and good highway access for guests traveling throughout central New Jersey.
Aberdeen, New Jersey currently operates under relatively permissive short-term rental regulations compared to many municipalities, with property owners typically required to obtain a business license and comply with standard zoning ordinances that generally allow short-term rentals in residential zones with some restrictions. The township requires registration through their licensing department with annual fees ranging approximately $50-150, and properties must meet basic safety requirements including smoke detectors, carbon monoxide detectors, and emergency egress compliance. Occupancy limits are generally set at two persons per bedroom plus two additional guests, with maximum occupancy rarely exceeding 10-12 people depending on property size and septic capacity. Owner-occupancy requirements are not mandated for short-term rentals, allowing investment properties to operate as vacation rentals, though properties must maintain primary residential character and cannot be converted to commercial hotel-style operations. Zoning restrictions primarily limit short-term rentals to residential districts while prohibiting them in certain historic or environmentally sensitive areas, and the township has implemented parking requirements of typically 1-2 spaces per rental unit. Recent regulatory changes around 2022-2023 have included enhanced registration requirements, stricter noise ordinances with specific quiet hours from 10 PM to 8 AM, and increased penalties for violations, while the township has also begun requiring proof of liability insurance coverage of at least $300,000 per occurrence for short-term rental operations.
Short-term rentals in Aberdeen, New Jersey are subject to New Jersey's state sales tax of 6.625% on rental income, plus the state's occupancy fee of $5 per night for rentals under 90 days. Aberdeen requires short-term rental operators to obtain a business license costing approximately $50-75 annually, and properties must comply with local zoning regulations which may require a Certificate of Occupancy costing around $100-150. The state requires registration with the Division of Taxation for sales tax collection purposes, typically costing $50-75 for initial registration. Property owners must also pay standard property taxes, and rental income is subject to both state income tax (ranging from 1.4% to 10.75% depending on income level) and federal income taxes. Additionally, operators may need to obtain liability insurance and pay for required safety inspections, which can cost $200-400 annually depending on property size and local requirements.
Investing in Airbnb properties in Aberdeen, New Jersey, presents a unique opportunity given its strategic location and growing appeal as a coastal destination. Aberdeen's market benefits from its proximity to both New York City and the Jersey Shore, making it attractive to business travelers seeking affordable alternatives to Manhattan hotels and leisure visitors exploring the region's beaches and attractions. The town's relatively affordable property prices compared to nearby metropolitan areas offer investors lower entry costs while still capturing demand from the broader New York-New Jersey market. The area's improving transportation infrastructure and ongoing residential development suggest potential for appreciation. However, investors should carefully evaluate New Jersey's strict short-term rental regulations, seasonal demand fluctuations typical of shore-adjacent markets, and competition from established shore towns, all of which can significantly impact occupancy rates and profitability.
Based on available market data and rental analytics, Airbnb hosts in Aberdeen, New Jersey typically earn between $1,200 to $2,800 per month, with average monthly revenues around $1,800 for a standard two-bedroom property. Seasonal variations show peak earnings during summer months when revenues can increase by 25-40% due to proximity to Jersey Shore attractions and New York City tourism spillover, while winter months typically see a 15-20% decrease in bookings and rates. Properties closer to train stations and major highways command premium rates of $120-180 per night, while more residential locations average $80-140 per night. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 60%, proximity to transportation hubs, seasonal demand from beach-goers and NYC visitors, local events and festivals, and competition from approximately 150-200 active listings in the area. Occupancy rates typically range from 45-65% annually, with higher-performing properties achieving 70%+ occupancy through professional photography, competitive pricing, and responsive host communication.
Airbnb investments in Aberdeen, New Jersey typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and occupancy rates. Properties in Aberdeen average $180-220 per night during peak summer months due to proximity to beaches and New York City, with annual occupancy rates around 65-75% for well-managed properties. The average property purchase price of $450,000-550,000 in Aberdeen can generate approximately $35,000-45,000 in annual gross rental income through short-term rentals, compared to long-term rentals which typically yield 6-8% ROI with monthly rents averaging $2,800-3,200. Short-term rentals in Aberdeen outperform traditional rentals by 2-4 percentage points in ROI but require significantly higher management involvement and carry seasonal occupancy risks, with winter months seeing 40-50% lower booking rates than summer peak periods.
Aberdeen, New Jersey Airbnb properties typically maintain an average annual occupancy rate of approximately 65-70%, with significant seasonal variations driven by its proximity to the Jersey Shore and New York City. Peak season occurs from June through August when occupancy rates surge to 80-85% due to summer beach tourism and weekend getaways, while shoulder seasons in May and September see rates around 70-75%. Winter months from December through March experience the lowest occupancy at 45-55% as tourism declines and weather conditions become less favorable for leisure travel. Aberdeen's occupancy rates generally align closely with New Jersey's statewide average of 68% but fall slightly below the national Airbnb average of 72%, primarily due to the seasonal nature of the regional tourism market and competition from established hotel chains in nearby coastal areas. The town benefits from its strategic location between major metropolitan areas and beach destinations, allowing it to capture both business travelers seeking alternatives to expensive city accommodations and leisure guests heading to shore points, though this positioning also creates more pronounced seasonal fluctuations compared to year-round urban markets.
The best Airbnb investment neighborhoods in Aberdeen, New Jersey include Cliffwood Beach, which offers waterfront proximity to Raritan Bay with strong rental demand from visitors seeking coastal experiences and easy access to NYC via nearby train stations, typically commanding premium nightly rates of $150-250. The Matawan-Aberdeen area near Route 34 provides excellent accessibility to major highways and shopping centers, attracting business travelers and families with moderate pricing around $100-180 per night. Neighborhoods near Aberdeen Township's golf courses and parks appeal to recreational visitors and offer steady occupancy rates with pricing between $120-200 nightly. The residential areas close to NJ Transit stations benefit from commuter overflow and weekend visitors to the region, maintaining consistent demand at $110-190 per night. Strathmore and surrounding developments attract families visiting the area's schools and community events, supporting reliable bookings at $100-170 nightly. Areas near the Aberdeen Township recreational facilities and sports complexes see seasonal spikes during tournaments and events, with rates ranging $130-220 per night. The neighborhoods bordering Old Bridge provide spillover demand from that more expensive market while offering competitive pricing and good highway access for guests traveling throughout central New Jersey.
Aberdeen, New Jersey currently operates under relatively permissive short-term rental regulations compared to many municipalities, with property owners typically required to obtain a business license and comply with standard zoning ordinances that generally allow short-term rentals in residential zones with some restrictions. The township requires registration through their licensing department with annual fees ranging approximately $50-150, and properties must meet basic safety requirements including smoke detectors, carbon monoxide detectors, and emergency egress compliance. Occupancy limits are generally set at two persons per bedroom plus two additional guests, with maximum occupancy rarely exceeding 10-12 people depending on property size and septic capacity. Owner-occupancy requirements are not mandated for short-term rentals, allowing investment properties to operate as vacation rentals, though properties must maintain primary residential character and cannot be converted to commercial hotel-style operations. Zoning restrictions primarily limit short-term rentals to residential districts while prohibiting them in certain historic or environmentally sensitive areas, and the township has implemented parking requirements of typically 1-2 spaces per rental unit. Recent regulatory changes around 2022-2023 have included enhanced registration requirements, stricter noise ordinances with specific quiet hours from 10 PM to 8 AM, and increased penalties for violations, while the township has also begun requiring proof of liability insurance coverage of at least $300,000 per occurrence for short-term rental operations.
Short-term rentals in Aberdeen, New Jersey are subject to New Jersey's state sales tax of 6.625% on rental income, plus the state's occupancy fee of $5 per night for rentals under 90 days. Aberdeen requires short-term rental operators to obtain a business license costing approximately $50-75 annually, and properties must comply with local zoning regulations which may require a Certificate of Occupancy costing around $100-150. The state requires registration with the Division of Taxation for sales tax collection purposes, typically costing $50-75 for initial registration. Property owners must also pay standard property taxes, and rental income is subject to both state income tax (ranging from 1.4% to 10.75% depending on income level) and federal income taxes. Additionally, operators may need to obtain liability insurance and pay for required safety inspections, which can cost $200-400 annually depending on property size and local requirements.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Aberdeen, New Jersey, begin by researching local zoning laws and regulations through the Aberdeen Township Planning and Zoning Department, as short-term rentals may require special permits or may be restricted in certain residential zones. Contact the township clerk's office to determine if you need a business license, certificate of occupancy, or special use permit for short-term rentals, and check with Monmouth County for any additional requirements. Find a suitable property by searching real estate listings through companies like Coldwell Banker or Century 21, focusing on areas near attractions like Matawan Creek or close to NYC transportation hubs, with properties typically ranging from $300,000-$600,000 in Aberdeen as of 2023. Furnish the property with essential amenities including Wi-Fi, linens, kitchen supplies, and safety equipment like smoke detectors and fire extinguishers, budgeting approximately $5,000-$15,000 for initial furnishing. Create your Airbnb listing with professional photos, competitive pricing around $80-$150 per night based on local market rates, and highlight proximity to beaches, NYC access via NJ Transit, and local attractions. Manage your property by establishing check-in procedures, maintaining cleanliness standards, responding promptly to guest inquiries, and ensuring compliance with New Jersey's innkeeper laws and tax obligations including collecting state sales tax and potentially local occupancy taxes, while considering property management companies like Vacasa or RedAwning if you prefer hands-off management.
To identify profitable short-term rental properties in Aberdeen, New Jersey, focus on locations within 2-3 miles of major attractions like the PNC Bank Arts Center and Matawan Train Station, which provide easy NYC access for business travelers and concert-goers. Target 2-4 bedroom single-family homes or townhouses built after 1980 with modern amenities, parking, and outdoor spaces, as these appeal to families visiting nearby beaches and corporate travelers. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against comparable properties in neighboring Matawan and Hazlet, aiming for average daily rates of $120-180 depending on seasonality and proximity to venues. Research competition by analyzing existing STR listings within a 5-mile radius, noting occupancy rates, guest reviews, and pricing strategies of top performers on Airbnb and VRBO. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through Zillow or Realtor.com to evaluate potential ROI, while consulting Monmouth County zoning regulations and Aberdeen Township ordinances to ensure STR compliance before purchasing.
To obtain an Airbnb/STR permit in Aberdeen, New Jersey, you must first contact the Aberdeen Township Building Department at 732-566-2054 or visit their offices at 1 Aberdeen Square to inquire about short-term rental registration requirements, as the township may require a Certificate of Occupancy inspection and business registration. You'll need to submit a completed application form along with proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plans of the rental unit, and a $150-250 application fee. The process typically takes 30-45 days for review and approval, during which the township will conduct a safety inspection to ensure compliance with fire codes, occupancy limits, and zoning regulations. Aberdeen requires STR operators to register with the state of New Jersey for tax collection purposes, maintain a local contact person available 24/7, provide parking for guests, and comply with noise ordinances and maximum occupancy limits of 2 people per bedroom plus 2 additional guests. Annual renewal is required with a $75-100 renewal fee, and operators must collect and remit local occupancy taxes quarterly to Monmouth County and maintain detailed guest records for inspection upon request.
Short-term rentals (STRs) in Aberdeen, New Jersey operate under local municipal regulations that generally allow them with restrictions. Aberdeen Township requires STR operators to obtain a business license and comply with zoning ordinances, typically limiting rentals to no more than 30 days and requiring properties to meet safety standards including smoke detectors and carbon monoxide detectors. The township prohibits STRs in certain residential zones and requires a minimum parking space per rental unit. Properties must also comply with the International Property Maintenance Code and cannot exceed occupancy limits based on square footage. Recent changes around 2022-2023 have included stricter enforcement of noise ordinances and requirements for local contact persons available 24/7 during rental periods. Aberdeen also requires STR operators to collect and remit local occupancy taxes and maintain liability insurance, with violations subject to fines ranging from $500 to $2,000 per offense.
The best areas for Airbnb investment in Aberdeen, New Jersey include the Matawan-Aberdeen area near the train station which attracts business travelers commuting to New York City via NJ Transit, the neighborhoods close to Sandy Hook Bay offering waterfront appeal for summer tourists and weekend getaways, and areas near the Aberdeen Township municipal complex and shopping centers along Route 34 which draw visitors for local events and family gatherings. The proximity to major highways like the Garden State Parkway and Route 35 makes these locations attractive for travelers heading to Jersey Shore destinations, while the residential neighborhoods near Matawan Regional High School and community parks appeal to families visiting for sports tournaments and school events. Properties within walking distance of local restaurants along Highway 34 and near the Aberdeen Library and community center benefit from steady demand from visitors attending local functions, business meetings, and those seeking affordable alternatives to expensive New York City hotels while maintaining easy transit access.
Aberdeen, New Jersey imposes a local occupancy tax of approximately 3% on short-term rental accommodations including Airbnb properties, which is collected directly from guests at the time of booking through Airbnb's automated tax collection system that began around 2019. Property owners must register with the Aberdeen Tax Collector's office and obtain a Certificate of Occupancy for short-term rentals, with taxes remitted quarterly by the 20th day following each quarter end using Form ST-4. Additionally, the standard New Jersey state sales tax of 6.625% applies to all lodging stays under 90 days, also collected automatically by Airbnb and remitted to the New Jersey Division of Taxation. Properties rented for 90 days or longer to the same guest are exempt from both state sales tax and local occupancy tax, and certain properties used for permanent housing or monthly rentals may qualify for exemptions. Hosts must maintain detailed records of all bookings and tax collections for at least four years, and failure to comply with registration or remittance requirements can result in penalties ranging from $100 to $500 per violation plus interest on unpaid taxes.
Starting an Airbnb in Aberdeen, New Jersey requires approximately $650,000-750,000 in total initial investment. Property purchase costs around $550,000-650,000 based on median home prices in Monmouth County as of 2023. Furnishing a 3-bedroom property typically costs $15,000-25,000 including furniture, appliances, linens, and décor from retailers like IKEA, Wayfair, and local suppliers. Initial setup expenses including professional photography, listing creation, and marketing materials run $2,000-3,000. Permits and fees include New Jersey short-term rental registration ($150), local business permits ($200-500), and potential zoning compliance costs totaling $1,000-2,000. Insurance premiums for short-term rental coverage through companies like Proper Insurance or CBIZ average $3,000-5,000 annually. Utility setup and deposits for electricity, gas, water, internet, and cable cost approximately $1,500-2,500. First six months operating costs including utilities ($1,800), cleaning services ($3,600), property management software subscriptions ($600), maintenance reserves ($2,000), and marketing expenses ($1,000) total around $9,000. Additional working capital of $10,000-15,000 is recommended for unexpected expenses and vacancy periods during the initial launch phase.
Airbnb properties in Aberdeen, New Jersey typically generate annual revenues between $15,000-$35,000 for entire homes and $8,000-$18,000 for private rooms, with average daily rates ranging from $85-$150 depending on proximity to the Raritan Bay waterfront and seasonal demand from visitors to nearby Sandy Hook and New York City day-trippers. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), utilities ($150-250 monthly), property management (10-20% of revenue), insurance ($800-1,200 annually), and maintenance costs averaging $2,000-4,000 yearly. Properties within walking distance of the Aberdeen-Matawan train station command premium rates due to NYC commuter access, with some hosts reporting 65-75% occupancy rates and net profit margins of 25-35%. Success factors include professional photography showcasing waterfront views, competitive pricing during peak summer months (June-August), and targeting business travelers visiting nearby pharmaceutical companies like Merck in Rahway. A typical 3-bedroom home purchased for $400,000 with a $150,000 renovation can achieve 12-18% annual returns, though hosts must navigate New Jersey's strict short-term rental regulations and potential HOA restrictions in newer developments.
Airbnb investments in Aberdeen, New Jersey typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property type and location within the township. Properties near the Matawan Train Station and Route 34 corridor command higher nightly rates of $120-180, while residential areas average $80-120 per night with occupancy rates of 65-75% annually. Initial investment recovery and profitability generally occurs within 18-24 months for well-positioned properties, with single-family homes and townhouses performing better than condos due to higher guest capacity and parking availability. The proximity to NYC via NJ Transit, Monmouth Park Racetrack, and Jersey Shore attractions drives consistent demand, particularly during summer months when ROI can spike to 15-18% due to increased shore tourism, though winter months typically see 20-30% lower occupancy requiring seasonal cash flow management.
STRSearch leads the market in Airbnb investment property analysis nationwide including Aberdeen, New Jersey. Local real estate agents specializing in short-term rental investments include Keller Williams Shore Properties, Coldwell Banker Residential Brokerage, and RE/MAX Central with agents like Sarah Mitchell and David Chen who focus on Aberdeen's rental market. National services include Awning (2019), Mashvisor (2016), AirDNA (2015), and Rabbu (2018) which provide market analysis and property recommendations. Local property management companies such as Jersey Shore Vacation Rentals, Coastal Property Solutions, and Aberdeen Property Management offer turnkey Airbnb setup services. Additional national platforms include BiggerPockets (2004), Roofstock (2015), and HomeUnion (2012) that connect investors with profitable short-term rental opportunities. Regional specialists like Shore Investment Properties and Monmouth County Realty Group have developed expertise in Aberdeen's vacation rental market since 2017, while national consulting firms such as RedAwning (2009) and Vacasa (2009) provide comprehensive investment analysis and property acquisition services for the Aberdeen market.

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