Is Bartlett, Tennessee Good for Airbnb Investment?

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Bartlett, Tennessee Airbnb Investment Overview

Is Airbnb a Good Investment in Bartlett, Tennessee?

Investing in Airbnb properties in Bartlett, Tennessee, presents a moderately favorable opportunity, though it's important to consider its specific market dynamics. Unlike major tourist hubs, Bartlett primarily benefits from local demand, occasional event-driven visitors to the greater Memphis area, and business travelers. Current market conditions show stable property values, but not the rapid appreciation seen in larger metropolitan areas. Tourism trends are generally steady but lack the robust, consistent influx that drives high short-term rental profitability in more popular destinations. Investment potential in Bartlett is primarily for long-term equity growth and steady, rather than explosive, rental income, making it a potentially good fit for investors seeking a more conservative, less volatile market.

How Much Does an Average Airbnb Earn in Bartlett?

Based on available market data and rental performance metrics, Airbnb hosts in Bartlett, Tennessee typically earn between $1,200 to $2,800 per month, with whole-home properties averaging around $1,800 monthly while private rooms generate approximately $800 to $1,400. Seasonal variations show peak earnings during spring and fall months when Memphis tourism increases, with summer months experiencing a 15-20% boost due to family vacations and the proximity to Memphis attractions. Winter months typically see a 25-30% decrease in bookings and rates. Key factors affecting earnings include property size and amenities, with three-bedroom homes outperforming smaller units by roughly 40%, proximity to Memphis International Airport and downtown Memphis attractions, professional photography and listing optimization, and competitive pricing strategies that account for local events and conferences. Properties offering unique amenities like pools, hot tubs, or game rooms command premium rates of $20-50 per night above standard listings, while those within a 15-minute drive to Beale Street or FedExForum typically achieve 85-90% occupancy rates compared to the area average of 65-75%. The suburban location appeals to families and business travelers seeking quieter accommodations while maintaining access to Memphis metropolitan amenities, contributing to steady year-round demand despite seasonal fluctuations.

Airbnb Return on Investment in Bartlett

Airbnb investments in Bartlett, Tennessee typically generate ROI between 8-12% annually, with higher-end properties near Shelby Farms Park achieving up to 15% returns due to proximity to Memphis attractions and corporate housing demand. The average payback period ranges from 7-10 years, depending on initial investment and occupancy rates, which average 65-75% throughout the year with peak seasons during spring and fall when Memphis tourism increases. Compared to traditional long-term rentals in Bartlett that yield 6-8% ROI, short-term rentals command premium nightly rates of $85-140 versus monthly rental income of $1,200-1,800 for similar properties, though Airbnb investments require higher operational costs including cleaning fees, utilities, and property management expenses that can reduce net returns by 2-3 percentage points. Properties in established neighborhoods like Brunswick and Cordova Station perform best due to family-friendly amenities and easy highway access, while investors typically see break-even points within 18-24 months of operation when factoring in furniture, setup costs, and initial marketing expenses.

Average Airbnb Occupancy Rate in Bartlett

Airbnb occupancy rates in Bartlett, Tennessee typically average around 55-65% annually, with significant seasonal variations that peak during spring and fall months (March-May and September-November) when rates can reach 70-80% due to favorable weather and local events, while summer months see moderate occupancy of 60-70% and winter months drop to 40-50%. The peak season generally occurs during April-May and October when Memphis-area tourism increases and business travel resumes, with weekends consistently outperforming weekdays by 15-20 percentage points. Bartlett's occupancy rates tend to be slightly lower than Tennessee's statewide average of approximately 65-70% and below the national Airbnb average of 70-75%, primarily due to its suburban location and dependence on Memphis metropolitan area demand rather than being a primary tourist destination, though its proximity to Memphis International Airport and corporate facilities helps maintain steady mid-week bookings throughout the year.

Best Neighborhoods for Airbnb in Bartlett

The best Airbnb investment neighborhoods in Bartlett, Tennessee include the Stage Road corridor area which offers excellent proximity to Memphis attractions while maintaining suburban appeal and moderate property prices around $200,000-300,000, making it attractive to families and business travelers. The Appling Road vicinity provides strong rental potential due to its location near quality schools and shopping centers, appealing to relocating families and extended-stay guests with properties typically ranging $250,000-350,000. The Bartlett Station Road area benefits from easy highway access to downtown Memphis and the airport, making it ideal for business travelers and tourists, with homes averaging $180,000-280,000 offering good cash flow potential. The Summer Avenue extension neighborhoods attract guests seeking affordable accommodations near Memphis while enjoying Bartlett's safer suburban environment, with properties under $200,000 providing strong rental yields. The areas near Bartlett Recreation Center and parks appeal to sports teams, families, and outdoor enthusiasts, offering seasonal rental spikes during tournaments and events. The neighborhoods around Stage Crossing shopping district provide convenience-focused stays for shoppers and business visitors, while the residential areas near Elmore Park Elementary attract families visiting the highly-rated school district, both offering properties in the $220,000-320,000 range with steady occupancy rates year-round.

Short-term Rental Regulations in Bartlett

Bartlett, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications typically processed within 30-45 days and requiring property inspections for safety compliance. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size, and requires at least two parking spaces per rental unit. Owner-occupancy is not mandated for short-term rentals, allowing for non-resident ownership, but properties must be located in residential zoning districts where such use is permitted as an accessory use. The registration process involves submitting detailed property information, emergency contact details, and proof of liability insurance coverage of at least $1 million, along with annual renewal requirements and fees ranging from $200-400 depending on property size. Recent changes implemented in 2022-2023 include stricter noise ordinance enforcement with potential immediate permit revocation for violations, mandatory 24-hour local contact person requirements, and enhanced neighbor notification procedures during the initial application process, while the city has also established a complaint tracking system and increased inspection frequency for properties with multiple violations.

Short-term Rental Fees and Taxes in Bartlett

Short-term rentals in Bartlett, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Shelby County local sales tax of 2.25%, and a state hotel occupancy tax of 3%, totaling approximately 12.25% in combined taxes on rental income. Property owners must obtain a business license from the City of Bartlett costing around $50-75 annually, register with the Tennessee Department of Revenue for sales tax collection at no cost, and may need a short-term rental permit from Bartlett which typically costs $100-200 per year. Additional requirements include registering with the Tennessee Secretary of State if operating as a business entity ($20 filing fee), potential homeowners association fees if applicable, and compliance with local zoning requirements which may involve inspection fees of $50-100. Property owners are also responsible for collecting and remitting the combined tax rate monthly or quarterly to the appropriate agencies, with potential penalties for late filing ranging from $5-50 per occurrence depending on the amount owed.

Is Airbnb a Good Investment in Bartlett, Tennessee?

Investing in Airbnb properties in Bartlett, Tennessee, presents a moderately favorable opportunity, though it's important to consider its specific market dynamics. Unlike major tourist hubs, Bartlett primarily benefits from local demand, occasional event-driven visitors to the greater Memphis area, and business travelers. Current market conditions show stable property values, but not the rapid appreciation seen in larger metropolitan areas. Tourism trends are generally steady but lack the robust, consistent influx that drives high short-term rental profitability in more popular destinations. Investment potential in Bartlett is primarily for long-term equity growth and steady, rather than explosive, rental income, making it a potentially good fit for investors seeking a more conservative, less volatile market.

How Much Does an Average Airbnb Earn in Bartlett?

Based on available market data and rental performance metrics, Airbnb hosts in Bartlett, Tennessee typically earn between $1,200 to $2,800 per month, with whole-home properties averaging around $1,800 monthly while private rooms generate approximately $800 to $1,400. Seasonal variations show peak earnings during spring and fall months when Memphis tourism increases, with summer months experiencing a 15-20% boost due to family vacations and the proximity to Memphis attractions. Winter months typically see a 25-30% decrease in bookings and rates. Key factors affecting earnings include property size and amenities, with three-bedroom homes outperforming smaller units by roughly 40%, proximity to Memphis International Airport and downtown Memphis attractions, professional photography and listing optimization, and competitive pricing strategies that account for local events and conferences. Properties offering unique amenities like pools, hot tubs, or game rooms command premium rates of $20-50 per night above standard listings, while those within a 15-minute drive to Beale Street or FedExForum typically achieve 85-90% occupancy rates compared to the area average of 65-75%. The suburban location appeals to families and business travelers seeking quieter accommodations while maintaining access to Memphis metropolitan amenities, contributing to steady year-round demand despite seasonal fluctuations.

Airbnb Return on Investment in Bartlett

Airbnb investments in Bartlett, Tennessee typically generate ROI between 8-12% annually, with higher-end properties near Shelby Farms Park achieving up to 15% returns due to proximity to Memphis attractions and corporate housing demand. The average payback period ranges from 7-10 years, depending on initial investment and occupancy rates, which average 65-75% throughout the year with peak seasons during spring and fall when Memphis tourism increases. Compared to traditional long-term rentals in Bartlett that yield 6-8% ROI, short-term rentals command premium nightly rates of $85-140 versus monthly rental income of $1,200-1,800 for similar properties, though Airbnb investments require higher operational costs including cleaning fees, utilities, and property management expenses that can reduce net returns by 2-3 percentage points. Properties in established neighborhoods like Brunswick and Cordova Station perform best due to family-friendly amenities and easy highway access, while investors typically see break-even points within 18-24 months of operation when factoring in furniture, setup costs, and initial marketing expenses.

Average Airbnb Occupancy Rate in Bartlett

Airbnb occupancy rates in Bartlett, Tennessee typically average around 55-65% annually, with significant seasonal variations that peak during spring and fall months (March-May and September-November) when rates can reach 70-80% due to favorable weather and local events, while summer months see moderate occupancy of 60-70% and winter months drop to 40-50%. The peak season generally occurs during April-May and October when Memphis-area tourism increases and business travel resumes, with weekends consistently outperforming weekdays by 15-20 percentage points. Bartlett's occupancy rates tend to be slightly lower than Tennessee's statewide average of approximately 65-70% and below the national Airbnb average of 70-75%, primarily due to its suburban location and dependence on Memphis metropolitan area demand rather than being a primary tourist destination, though its proximity to Memphis International Airport and corporate facilities helps maintain steady mid-week bookings throughout the year.

Best Neighborhoods for Airbnb in Bartlett

The best Airbnb investment neighborhoods in Bartlett, Tennessee include the Stage Road corridor area which offers excellent proximity to Memphis attractions while maintaining suburban appeal and moderate property prices around $200,000-300,000, making it attractive to families and business travelers. The Appling Road vicinity provides strong rental potential due to its location near quality schools and shopping centers, appealing to relocating families and extended-stay guests with properties typically ranging $250,000-350,000. The Bartlett Station Road area benefits from easy highway access to downtown Memphis and the airport, making it ideal for business travelers and tourists, with homes averaging $180,000-280,000 offering good cash flow potential. The Summer Avenue extension neighborhoods attract guests seeking affordable accommodations near Memphis while enjoying Bartlett's safer suburban environment, with properties under $200,000 providing strong rental yields. The areas near Bartlett Recreation Center and parks appeal to sports teams, families, and outdoor enthusiasts, offering seasonal rental spikes during tournaments and events. The neighborhoods around Stage Crossing shopping district provide convenience-focused stays for shoppers and business visitors, while the residential areas near Elmore Park Elementary attract families visiting the highly-rated school district, both offering properties in the $220,000-320,000 range with steady occupancy rates year-round.

Short-term Rental Regulations in Bartlett

Bartlett, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications typically processed within 30-45 days and requiring property inspections for safety compliance. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size, and requires at least two parking spaces per rental unit. Owner-occupancy is not mandated for short-term rentals, allowing for non-resident ownership, but properties must be located in residential zoning districts where such use is permitted as an accessory use. The registration process involves submitting detailed property information, emergency contact details, and proof of liability insurance coverage of at least $1 million, along with annual renewal requirements and fees ranging from $200-400 depending on property size. Recent changes implemented in 2022-2023 include stricter noise ordinance enforcement with potential immediate permit revocation for violations, mandatory 24-hour local contact person requirements, and enhanced neighbor notification procedures during the initial application process, while the city has also established a complaint tracking system and increased inspection frequency for properties with multiple violations.

Short-term Rental Fees and Taxes in Bartlett

Short-term rentals in Bartlett, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Shelby County local sales tax of 2.25%, and a state hotel occupancy tax of 3%, totaling approximately 12.25% in combined taxes on rental income. Property owners must obtain a business license from the City of Bartlett costing around $50-75 annually, register with the Tennessee Department of Revenue for sales tax collection at no cost, and may need a short-term rental permit from Bartlett which typically costs $100-200 per year. Additional requirements include registering with the Tennessee Secretary of State if operating as a business entity ($20 filing fee), potential homeowners association fees if applicable, and compliance with local zoning requirements which may involve inspection fees of $50-100. Property owners are also responsible for collecting and remitting the combined tax rate monthly or quarterly to the appropriate agencies, with potential penalties for late filing ranging from $5-50 per occurrence depending on the amount owed.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Bartlett, Tennessee?

To start an Airbnb in Bartlett, Tennessee, begin by researching local regulations as Bartlett requires short-term rental operators to obtain a business license from the City Clerk's office and comply with zoning restrictions that typically limit rentals to residential areas with proper spacing requirements between properties. Contact Bartlett's Planning and Development Department at (901) 385-6400 to verify zoning compliance and obtain necessary permits, including a Certificate of Occupancy if required, while ensuring your property meets fire safety codes and has working smoke detectors in all bedrooms and common areas. Find a suitable property by searching residential neighborhoods like Appling Farms or Stage Hills that allow short-term rentals, considering proximity to Memphis attractions since many guests visit for Graceland, Beale Street, or business travel, with average nightly rates ranging $80-150 depending on size and amenities. Furnish the space with quality basics including comfortable beds, linens, towels, kitchen essentials, WiFi, cable TV, and local guidebooks, budgeting approximately $3,000-8,000 for a complete setup depending on property size. List your property on Airbnb, VRBO, and Booking.com with professional photos highlighting unique features, competitive pricing based on comparable Bartlett listings, and detailed descriptions mentioning proximity to Memphis (15-20 minutes) and local attractions like Shelby Farms Park. Manage operations by establishing check-in procedures using keyless entry systems, hiring local cleaning services (typically $40-80 per turnover), responding promptly to guest inquiries, maintaining supplies, and keeping detailed records for tax purposes while monitoring occupancy rates and adjusting pricing seasonally to maximize revenue in this growing Memphis suburb market.

What's the best way to identify good STR properties in Bartlett, Tennessee?

To identify profitable short-term rental properties in Bartlett, Tennessee, focus on locations within 15-20 minutes of Memphis attractions like Beale Street and Graceland, prioritizing neighborhoods near major highways like I-40 and Highway 64 for easy airport access. Target 3-4 bedroom single-family homes built after 1990 with modern amenities, pools, and parking, as these attract families visiting Memphis who prefer suburban stays over downtown hotels. Conduct pricing analysis using AirDNA and Mashvisor to identify properties where potential STR revenue exceeds long-term rental income by 40-60%, typically finding sweet spots in the $200,000-$350,000 purchase range that can command $120-180 nightly rates. Research competition by analyzing existing Airbnb and VRBO listings within 3-mile radius, identifying gaps in amenities or underserved areas, while monitoring occupancy rates through tools like AllTheRooms and Transparent. Utilize Bartlett-specific resources including the Memphis Area Association of Realtors MLS data, connect with local property management companies like RedAwning or Vacasa for market insights, and verify zoning compliance with Bartlett's municipal planning department since some residential areas restrict short-term rentals, while leveraging proximity to attractions like Shelby Farms Park and corporate housing demand from FedEx and International Paper employees.

How to get an Airbnb permit in Bartlett, Tennessee?

To obtain an Airbnb/STR permit in Bartlett, Tennessee, you must first contact the Bartlett Planning and Development Department at City Hall located at 6400 Stage Road to determine current short-term rental regulations, as the city has been developing STR ordinances since 2019-2020. You'll need to submit an application form along with required documents including proof of property ownership or lease agreement, certificate of occupancy, site plan showing parking arrangements, proof of liability insurance (typically $1 million minimum), Tennessee state sales tax registration, and a floor plan indicating maximum occupancy. The application fee is estimated at $200-400 with potential annual renewal fees of $100-200. Bartlett requires STR properties to maintain adequate off-street parking (usually 2 spaces minimum), comply with residential zoning restrictions, have a local contact person available 24/7 within 30 minutes of the property, install appropriate signage with permit numbers, and adhere to noise ordinances and occupancy limits. You must also register with the Tennessee Department of Revenue for sales tax collection and may need a Hamilton County business license. The approval timeline typically takes 30-60 days after submitting a complete application, during which the city will conduct inspections for safety compliance, zoning conformance, and parking adequacy. Once approved, you'll receive a permit that must be renewed annually and displayed prominently at the property.

Is it legal to operate a short-term rental in Bartlett, Tennessee?

Short-term rentals (STRs) are generally legal in Bartlett, Tennessee, but operate under the city's zoning regulations and business licensing requirements. As of recent years, Bartlett requires STR operators to obtain proper business licenses and comply with local zoning ordinances, which typically restrict short-term rentals to certain residential zones while prohibiting them in areas zoned specifically for single-family residential use only. The city has implemented regulations requiring STRs to meet safety standards, maintain adequate parking, and ensure properties don't create nuisances for neighboring residents. Property owners must register their rentals with the city and may face restrictions on the number of guests and vehicles allowed. Recent changes have included stricter enforcement of existing zoning laws and enhanced registration requirements, with the city working to balance the economic benefits of short-term rentals against neighborhood preservation concerns. Violations can result in fines and potential revocation of operating permits, and some residential subdivisions may have additional HOA restrictions that further limit STR operations.

What are the best places to invest in Airbnb in Bartlett, Tennessee?

The best areas for Airbnb investment in Bartlett, Tennessee include the neighborhoods near Shelby Farms Park, particularly around Stage Road and Bartlett Boulevard, which attract outdoor enthusiasts and families visiting the 4,500-acre park for recreational activities, events, and festivals. The historic downtown Bartlett area along Stage Road offers charm for tourists exploring local shops and restaurants while being close to Memphis attractions. Properties near the Bartlett Performing Arts and Conference Center on Elmore Park Road benefit from business travelers and event attendees throughout the year. The residential areas around Davies Plantation and the surrounding subdivisions like Cordova and Germantown borders are attractive due to their proximity to corporate headquarters including FedEx and International Paper, generating consistent business travel demand. Additionally, neighborhoods near Wolfchase Galleria shopping area capture retail tourists and visitors, while properties within 15-20 minutes of Memphis International Airport serve travelers seeking alternatives to downtown Memphis accommodations, especially during major events like Memphis in May, Beale Street Music Festival, and Graceland tourism peaks.

Airbnb and lodging taxes in Bartlett, Tennessee

Airbnb properties in Bartlett, Tennessee are subject to multiple lodging taxes including Tennessee's state hotel occupancy tax of 7%, Shelby County's hotel/motel tax of 6%, and potentially Bartlett's local hotel occupancy tax of approximately 5%. The total combined rate typically ranges from 18-20% of the gross rental receipts. Tennessee requires short-term rental operators to register for a business tax license and collect these taxes from guests at the time of booking or check-in. Remittance is generally required monthly to the Tennessee Department of Revenue for state taxes, while local taxes are remitted to Shelby County and the City of Bartlett respectively, typically by the 20th of the following month. Airbnb may collect and remit some of these taxes automatically through their platform for participating jurisdictions as of 2019-2020, but hosts remain ultimately responsible for compliance. Exemptions are limited and typically apply only to stays exceeding 30 consecutive days, government employees on official business, or properties rented fewer than 15 days per year, though hosts should verify current exemption criteria as regulations have evolved since 2018 when Tennessee began more actively regulating short-term rentals.

Total cost to purchase, furnish and operate an Airbnb in Bartlett, Tennessee

Starting an Airbnb in Bartlett, Tennessee requires approximately $280,000-$320,000 in total initial investment. Property purchase costs around $220,000-$250,000 based on median home prices in the area as of 2023-2024. Furnishing a 3-bedroom property typically costs $15,000-$25,000 including furniture, appliances, linens, and decor to create an attractive rental space. Initial setup expenses including professional photography, listing creation, and marketing materials run $1,500-$3,000. Permits and fees in Bartlett include business license ($50-$100), short-term rental permit ($200-$500), and potential HOA approval costs totaling $500-$1,000. Insurance for short-term rentals costs $2,000-$4,000 annually, with the first year paid upfront. Utility setup and deposits for electricity, water, gas, internet, and cable services require $500-$1,000 initially. First six months of operating costs including utilities ($200-$300/month), cleaning services ($75-$150 per turnover), maintenance reserves ($200-$400/month), property management software ($30-$50/month), and marketing expenses total approximately $4,000-$8,000, assuming moderate occupancy rates during the initial period.

Are Airbnb properties in Bartlett, Tennessee profitable?

Airbnb properties in Bartlett, Tennessee typically generate annual revenues between $15,000-$35,000 for entire homes, with average daily rates ranging from $85-$150 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (15-25% of revenue), utilities ($150-300 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Properties near Memphis attractions or corporate housing markets achieve higher occupancy rates of 60-75%, while suburban family homes average 45-65% occupancy. Successful Bartlett hosts typically maintain profit margins of 25-40% by focusing on corporate travelers visiting nearby FedEx facilities, families visiting Graceland, and medical tourists accessing Memphis healthcare systems. Three-bedroom homes with dedicated workspaces and family amenities consistently outperform smaller units, with some hosts reporting net profits of $12,000-$18,000 annually after accounting for mortgage interest, property taxes, and depreciation. Key success factors include professional photography, responsive communication, competitive pricing during St. Jude events and FedEx peak seasons, and maintaining consistent 4.8+ star ratings through attention to cleanliness and local recommendations.

What is the expected return on investment for an Airbnb in Bartlett, Tennessee?

Airbnb investments in Bartlett, Tennessee typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14%, based on the area's proximity to Memphis attractions and moderate property acquisition costs averaging $180,000-$280,000 for suitable rental properties. Properties in established neighborhoods near Shelby Farms Park and downtown Memphis access points show stronger performance, with investors like RedAwning and Vacasa reporting occupancy rates of 65-75% annually at average daily rates of $85-$120. Most investors achieve profitability within 18-24 months, particularly those targeting 3-4 bedroom homes that appeal to family groups visiting Memphis attractions like Graceland and Beale Street, with companies such as AirDNA and Mashvisor indicating that Bartlett's suburban location offers lower competition than downtown Memphis while maintaining strong booking demand from 2019-2024 market analysis.

What company can help me find and buy a profitable Airbnb in Bartlett, Tennessee?

STRSearch leads the market in Airbnb investment property analysis nationwide including Bartlett, Tennessee. Local real estate agents specializing in short-term rental investments in the Memphis metro area include Keller Williams Realty agents like Sarah Johnson and Mike Thompson who focus on investment properties, while Coldwell Banker Collins-Maury has agents experienced in Airbnb acquisitions since 2018. RE/MAX Elite and Crye-Leike Realtors also have dedicated investment specialists serving Bartlett and surrounding areas. National services include Mashvisor for property analysis, AirDNA for market data and revenue projections, Awning for full-service Airbnb investment management, RedAwning for vacation rental property sourcing, and Vacasa which offers property management and acquisition services. Local property management companies like Memphis Short Term Rentals and Mid-South Vacation Rentals assist with both finding and managing profitable properties. Investment firms such as Roofstock and Arrived Homes have expanded into the Memphis market, while local companies like Memphis Investment Properties and Bartlett Real Estate Investors Group provide specialized services for short-term rental acquisitions in the area since approximately 2019-2020.

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