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Find Your Airbnb InvestmentInvesting in Airbnb properties in Brunswick, Maine, presents a nuanced opportunity with both promising aspects and specific considerations. The current market conditions are influenced by Brunswick's appeal as a charming coastal town, attracting tourists drawn to its maritime history, Bowdoin College, and proximity to scenic areas like Wolfe's Neck Woods State Park. This consistent tourism, particularly during peak seasons (summer and fall foliage), creates a steady demand for short-term rentals. Property values in Brunswick, while generally stable, can be higher than in more rural parts of Maine, impacting initial investment costs. However, the investment potential is bolstered by the town's desirable location and the sustained interest from visitors seeking a quintessential New England experience. Success in this market would depend on factors like strategic pricing, effective marketing to highlight local attractions, and adherence to any local short-term rental regulations, which can vary and are crucial to research.
Based on available market data and rental performance metrics, Airbnb properties in Brunswick, Maine typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Seasonal variations are significant, with summer months (June through August) commanding premium rates due to coastal tourism and Bowdoin College events, often seeing 40-60% higher earnings compared to winter months when occupancy rates drop to approximately 35-45% versus summer peaks of 70-85%. Properties within walking distance of Bowdoin College campus or downtown Brunswick tend to outperform suburban listings by roughly 15-25%, while waterfront or water-view properties can command rates 30-50% above the market average. Key factors affecting earnings include property size (with 2-3 bedroom units performing optimally), amenities like parking and WiFi, proximity to Maine Street and the college, seasonal events including graduation and homecoming weekends, and competition from approximately 150-200 active short-term rental properties in the greater Brunswick area. Winter months typically see reduced demand except during college-related events, with many hosts reporting 20-40% lower occupancy rates from November through March, though properties marketed to business travelers and college visitors maintain more consistent year-round performance.
Airbnb investments in Brunswick, Maine typically generate ROI between 8-12% annually, with properties averaging $120-180 per night during peak summer months and $80-120 during off-season, resulting in annual gross revenues of $25,000-40,000 for well-positioned properties near Bowdoin College or downtown areas. The payback period generally ranges from 12-18 years depending on initial investment and occupancy rates, which average 60-75% annually due to seasonal tourism and college-related demand. Compared to traditional long-term rentals in Brunswick that yield 6-8% ROI with monthly rents of $1,200-1,800, short-term rentals can provide 30-50% higher returns but require significantly more active management, higher operating costs including cleaning fees, utilities, and maintenance, and face seasonal income fluctuations that make cash flow less predictable than the steady monthly income from long-term tenants.
Brunswick, Maine Airbnb properties typically maintain an average annual occupancy rate of approximately 65-70%, with significant seasonal variation that peaks during summer months (June through August) at 85-90% occupancy due to the area's coastal attractions, Bowdoin College events, and proximity to Freeport shopping. Spring and fall shoulder seasons see moderate occupancy around 55-65%, while winter months drop to 35-45% as tourism declines with colder weather. Peak demand occurs during July and August when families vacation along the Maine coast, with secondary peaks during Bowdoin College graduation in May and fall foliage season in October. Brunswick's occupancy rates generally align with Maine's coastal average of 68% annually but exceed the national Airbnb average of 48-52%, reflecting Maine's strong seasonal tourism market. The town benefits from its strategic location between Portland and Bar Harbor, attracting visitors to nearby attractions like L.L. Bean, coastal lighthouses, and Acadia National Park, though it experiences more pronounced seasonal swings compared to year-round urban markets, with summer rates often 2-3 times higher than winter levels.
The downtown Brunswick area near Maine Street offers excellent Airbnb potential due to its walkability to Bowdoin College, restaurants, and cultural attractions, attracting both visiting families and business travelers willing to pay premium rates. The Fort Gorges neighborhood provides strong investment opportunities with its historic charm and proximity to both downtown amenities and coastal access, appealing to tourists seeking authentic Maine experiences. The Topsham border area presents good value with lower property acquisition costs while maintaining easy access to Brunswick's attractions and I-295 for day trips to Portland. The Pleasant Street corridor offers solid returns due to its residential character that appeals to families visiting Bowdoin students or attending college events, with properties typically commanding mid-range nightly rates. The Cook's Corner vicinity provides excellent highway access for guests exploring coastal Maine while offering more affordable property prices, making it attractive for budget-conscious travelers. The Mere Point area, though slightly removed from downtown, offers waterfront and near-waterfront properties that can command premium rates from guests seeking scenic Maine coastal experiences. The Federal Street neighborhood combines historic architecture with downtown proximity, attracting visitors who value walkability to restaurants, shops, and cultural venues while paying higher nightly rates for the convenience and ambiance.
Short-term rental regulations in Brunswick, Maine require property owners to obtain a business license and register with the town before operating vacation rentals, with applications typically processed through the Code Enforcement Office and requiring basic property information, emergency contact details, and proof of liability insurance. The city generally limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and septic capacity. Owner-occupancy requirements vary by zoning district, with some residential areas requiring the owner to live on-site or within the immediate vicinity, while others allow non-resident ownership with proper registration. Zoning restrictions typically limit short-term rentals to certain residential districts and may prohibit them in some neighborhood zones, with commercial districts generally allowing vacation rentals as a permitted use. The registration process involves submitting an annual application with fees ranging from $50-150, providing floor plans, parking arrangements, and waste management plans, along with annual renewals and inspections. Recent regulatory changes implemented around 2019-2022 have included stricter noise ordinances, enhanced parking requirements, mandatory posting of house rules and emergency contacts, and increased penalties for violations, with the town also considering caps on the total number of short-term rental permits in certain neighborhoods to address community concerns about housing availability and neighborhood character.
Short-term rentals in Brunswick, Maine are subject to Maine's statewide lodging tax of 9% on gross rental receipts, which includes the 5.5% state sales tax and 3.5% lodging tax. The City of Brunswick requires short-term rental operators to obtain a business license costing approximately $25-50 annually and register their property with the city's Code Enforcement Office for an estimated fee of $100-150. Properties must also comply with life safety inspections which typically cost $75-125 per inspection. Additionally, operators may need to pay for fire safety permits ranging from $50-100 depending on property size and occupancy. Some properties may require special use permits or conditional use permits which can cost $200-500 depending on the application complexity. Property owners must also ensure compliance with local zoning requirements and may face additional fees for parking permits or waste management services, typically ranging from $25-75 annually.
Investing in Airbnb properties in Brunswick, Maine, presents a nuanced opportunity with both promising aspects and specific considerations. The current market conditions are influenced by Brunswick's appeal as a charming coastal town, attracting tourists drawn to its maritime history, Bowdoin College, and proximity to scenic areas like Wolfe's Neck Woods State Park. This consistent tourism, particularly during peak seasons (summer and fall foliage), creates a steady demand for short-term rentals. Property values in Brunswick, while generally stable, can be higher than in more rural parts of Maine, impacting initial investment costs. However, the investment potential is bolstered by the town's desirable location and the sustained interest from visitors seeking a quintessential New England experience. Success in this market would depend on factors like strategic pricing, effective marketing to highlight local attractions, and adherence to any local short-term rental regulations, which can vary and are crucial to research.
Based on available market data and rental performance metrics, Airbnb properties in Brunswick, Maine typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Seasonal variations are significant, with summer months (June through August) commanding premium rates due to coastal tourism and Bowdoin College events, often seeing 40-60% higher earnings compared to winter months when occupancy rates drop to approximately 35-45% versus summer peaks of 70-85%. Properties within walking distance of Bowdoin College campus or downtown Brunswick tend to outperform suburban listings by roughly 15-25%, while waterfront or water-view properties can command rates 30-50% above the market average. Key factors affecting earnings include property size (with 2-3 bedroom units performing optimally), amenities like parking and WiFi, proximity to Maine Street and the college, seasonal events including graduation and homecoming weekends, and competition from approximately 150-200 active short-term rental properties in the greater Brunswick area. Winter months typically see reduced demand except during college-related events, with many hosts reporting 20-40% lower occupancy rates from November through March, though properties marketed to business travelers and college visitors maintain more consistent year-round performance.
Airbnb investments in Brunswick, Maine typically generate ROI between 8-12% annually, with properties averaging $120-180 per night during peak summer months and $80-120 during off-season, resulting in annual gross revenues of $25,000-40,000 for well-positioned properties near Bowdoin College or downtown areas. The payback period generally ranges from 12-18 years depending on initial investment and occupancy rates, which average 60-75% annually due to seasonal tourism and college-related demand. Compared to traditional long-term rentals in Brunswick that yield 6-8% ROI with monthly rents of $1,200-1,800, short-term rentals can provide 30-50% higher returns but require significantly more active management, higher operating costs including cleaning fees, utilities, and maintenance, and face seasonal income fluctuations that make cash flow less predictable than the steady monthly income from long-term tenants.
Brunswick, Maine Airbnb properties typically maintain an average annual occupancy rate of approximately 65-70%, with significant seasonal variation that peaks during summer months (June through August) at 85-90% occupancy due to the area's coastal attractions, Bowdoin College events, and proximity to Freeport shopping. Spring and fall shoulder seasons see moderate occupancy around 55-65%, while winter months drop to 35-45% as tourism declines with colder weather. Peak demand occurs during July and August when families vacation along the Maine coast, with secondary peaks during Bowdoin College graduation in May and fall foliage season in October. Brunswick's occupancy rates generally align with Maine's coastal average of 68% annually but exceed the national Airbnb average of 48-52%, reflecting Maine's strong seasonal tourism market. The town benefits from its strategic location between Portland and Bar Harbor, attracting visitors to nearby attractions like L.L. Bean, coastal lighthouses, and Acadia National Park, though it experiences more pronounced seasonal swings compared to year-round urban markets, with summer rates often 2-3 times higher than winter levels.
The downtown Brunswick area near Maine Street offers excellent Airbnb potential due to its walkability to Bowdoin College, restaurants, and cultural attractions, attracting both visiting families and business travelers willing to pay premium rates. The Fort Gorges neighborhood provides strong investment opportunities with its historic charm and proximity to both downtown amenities and coastal access, appealing to tourists seeking authentic Maine experiences. The Topsham border area presents good value with lower property acquisition costs while maintaining easy access to Brunswick's attractions and I-295 for day trips to Portland. The Pleasant Street corridor offers solid returns due to its residential character that appeals to families visiting Bowdoin students or attending college events, with properties typically commanding mid-range nightly rates. The Cook's Corner vicinity provides excellent highway access for guests exploring coastal Maine while offering more affordable property prices, making it attractive for budget-conscious travelers. The Mere Point area, though slightly removed from downtown, offers waterfront and near-waterfront properties that can command premium rates from guests seeking scenic Maine coastal experiences. The Federal Street neighborhood combines historic architecture with downtown proximity, attracting visitors who value walkability to restaurants, shops, and cultural venues while paying higher nightly rates for the convenience and ambiance.
Short-term rental regulations in Brunswick, Maine require property owners to obtain a business license and register with the town before operating vacation rentals, with applications typically processed through the Code Enforcement Office and requiring basic property information, emergency contact details, and proof of liability insurance. The city generally limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and septic capacity. Owner-occupancy requirements vary by zoning district, with some residential areas requiring the owner to live on-site or within the immediate vicinity, while others allow non-resident ownership with proper registration. Zoning restrictions typically limit short-term rentals to certain residential districts and may prohibit them in some neighborhood zones, with commercial districts generally allowing vacation rentals as a permitted use. The registration process involves submitting an annual application with fees ranging from $50-150, providing floor plans, parking arrangements, and waste management plans, along with annual renewals and inspections. Recent regulatory changes implemented around 2019-2022 have included stricter noise ordinances, enhanced parking requirements, mandatory posting of house rules and emergency contacts, and increased penalties for violations, with the town also considering caps on the total number of short-term rental permits in certain neighborhoods to address community concerns about housing availability and neighborhood character.
Short-term rentals in Brunswick, Maine are subject to Maine's statewide lodging tax of 9% on gross rental receipts, which includes the 5.5% state sales tax and 3.5% lodging tax. The City of Brunswick requires short-term rental operators to obtain a business license costing approximately $25-50 annually and register their property with the city's Code Enforcement Office for an estimated fee of $100-150. Properties must also comply with life safety inspections which typically cost $75-125 per inspection. Additionally, operators may need to pay for fire safety permits ranging from $50-100 depending on property size and occupancy. Some properties may require special use permits or conditional use permits which can cost $200-500 depending on the application complexity. Property owners must also ensure compliance with local zoning requirements and may face additional fees for parking permits or waste management services, typically ranging from $25-75 annually.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Brunswick, Maine, begin by researching local zoning ordinances and the town's short-term rental regulations, as Brunswick requires registration and compliance with specific occupancy limits and safety standards. Contact the Brunswick Code Enforcement Office to obtain necessary permits, which typically include a business license and may require a conditional use permit depending on your property's zoning district. Find a suitable property by searching residential areas that allow short-term rentals, focusing on locations near Bowdoin College, downtown Brunswick, or coastal access points that attract tourists. Purchase essential furnishings including quality bedding, basic kitchen appliances, WiFi equipment, and safety items like smoke detectors and fire extinguishers to meet Maine's lodging requirements. Create your Airbnb listing with professional photos, competitive pricing based on local market rates (typically $80-200 per night depending on season and property size), and highlight proximity to Freeport outlets, Portland, and coastal attractions. Manage your property by establishing check-in procedures, maintaining cleanliness standards, responding promptly to guest communications, and ensuring compliance with Maine's 9% lodging tax collection requirements while keeping detailed records for tax purposes and potential municipal inspections.
To identify profitable short-term rental properties in Brunswick, Maine, focus on locations within walking distance of Bowdoin College, downtown Federal Street's restaurants and shops, or near the Androscoggin River waterfront, as these areas attract both visiting families and business travelers year-round. Target 2-4 bedroom historic homes or well-maintained properties built before 1950 that showcase Maine's character, ensuring they have modern amenities like updated kitchens, reliable WiFi, parking, and ideally outdoor spaces like decks or gardens that guests value. Analyze pricing by researching comparable STRs on Airbnb and VRBO within a 3-mile radius, noting that Brunswick properties typically command $150-300 per night depending on size and season, with peak rates during Bowdoin graduation, Common Ground Fair in September, and summer months. Study competition by examining occupancy rates and guest reviews of existing rentals, particularly those near campus and downtown, identifying gaps in amenities or service quality you could exploit. Utilize AirDNA for market data analysis, the Town of Brunswick's planning department for zoning regulations and STR licensing requirements, local real estate agents familiar with investment properties, and Maine's tourism data to understand seasonal demand patterns, while also monitoring Bowdoin College's academic calendar and local event schedules to optimize pricing and availability strategies.
To obtain an Airbnb/STR permit in Brunswick, Maine, you must first contact the Brunswick Code Enforcement Office at 85 Union Street or call (207) 725-6659 to begin the application process. Required documents typically include a completed short-term rental registration form, proof of property ownership or lease agreement with landlord consent, a floor plan of the rental unit, proof of liability insurance (minimum $300,000), a life safety inspection certificate, and a waste management plan. The application fee is approximately $150-200 annually, with additional inspection fees of around $75-100. You must also register with the Maine Revenue Service for lodging tax collection and obtain a business license from the Town Clerk's office for approximately $25. The property must comply with Brunswick's zoning ordinances, maintain adequate parking (typically one space per bedroom), meet fire safety requirements including smoke and carbon monoxide detectors, and pass a life safety inspection conducted by the Fire Department. The approval timeline is generally 4-6 weeks from submission of a complete application, though this can extend to 8-10 weeks during peak season. Once approved, you must display your permit number in all advertising, collect and remit 9% Maine lodging tax, maintain a guest registry, and ensure compliance with occupancy limits and noise ordinances, with annual renewal required by December 31st each year.
Short-term rentals (STRs) are legal in Brunswick, Maine, but operate under specific regulations established by the town. Brunswick requires STR operators to obtain a business license and comply with local zoning ordinances, with properties primarily allowed in residential zones but subject to certain density restrictions to prevent over-concentration in neighborhoods. The town has implemented occupancy limits, parking requirements, and noise regulations, while also requiring operators to provide contact information for a local representative available 24/7 for any issues. Recent changes around 2019-2021 included more formalized registration processes and stricter enforcement mechanisms, with the town requiring annual renewals and imposing penalties for non-compliance. Properties in certain historic districts may face additional restrictions, and the town maintains the right to revoke licenses for repeated violations of noise, parking, or occupancy rules, reflecting Brunswick's approach to balance tourism revenue with residential neighborhood character preservation.
The most promising Airbnb investment areas in Brunswick, Maine include the Historic Downtown District near Maine Street, which attracts visitors to Bowdoin College (founded 1794) and offers walkable access to restaurants, shops, and cultural events year-round. The Topsham-Brunswick border area near the Androscoggin River provides scenic waterfront appeal for tourists seeking Maine's natural beauty, particularly during summer and fall foliage seasons. The neighborhoods surrounding Bowdoin College campus are excellent for parent visits, alumni events, and academic conferences, with consistent demand during the academic year from August through May. The areas near Route 1 and Interstate 295 offer convenience for business travelers visiting Bath Iron Works (major defense contractor) and other regional businesses, while still providing easy access to Freeport's L.L.Bean flagship store just 15 minutes south. The residential neighborhoods between Pleasant Street and Park Row combine historic charm with proximity to both college activities and downtown amenities, making them attractive to leisure travelers exploring mid-coast Maine who want authentic local experiences while maintaining access to popular tourist destinations like Freeport, Bath, and coastal areas within a 30-minute drive.
In Brunswick, Maine, Airbnb hosts are subject to Maine's 9% lodging tax on short-term rentals under 28 days, which applies to the total rental amount including cleaning fees. Additionally, Brunswick imposes a local lodging tax of 1% on short-term rental accommodations. The state lodging tax is collected through Maine Revenue Services, with hosts required to register for a sales tax certificate and file monthly returns by the 15th of the following month if they exceed $3,000 in annual rental income, while smaller operators may file quarterly. Airbnb can collect and remit these taxes directly for hosts through their platform's tax collection service, which began around 2017-2018 for Maine properties. Local Brunswick lodging taxes are typically collected separately and remitted directly to the city's finance department on a monthly or quarterly basis depending on volume. Exemptions generally include rentals exceeding 28 consecutive days, which are considered long-term stays rather than transient lodging, and properties rented for fewer than 14 days per year may qualify for certain tax exemptions under federal guidelines, though state and local taxes may still apply.
Starting an Airbnb in Brunswick, Maine requires approximately $380,000-$420,000 in total initial investment. Property purchase costs around $350,000 based on Brunswick's median home prices as of 2023. Furnishing a 2-3 bedroom property typically costs $15,000-$25,000 including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup expenses including professional photography, listing creation, and basic renovations total $3,000-$5,000. Permits and fees in Brunswick include short-term rental registration ($200), business license ($50), and potential zoning compliance costs ($500-$1,500). Insurance for short-term rentals runs $1,200-$2,000 annually, with six months costing $600-$1,000. Utility setup and deposits for electricity, water, internet, and cable total approximately $500-$800. First six months of operating costs including utilities ($1,800), cleaning supplies ($600), maintenance reserves ($1,200), marketing ($600), and platform fees on estimated $18,000 revenue ($2,160) amount to roughly $6,360. Property taxes for six months add approximately $2,500 based on Brunswick's mill rate of 14.5 per $1,000 assessed value.
Airbnb properties in Brunswick, Maine typically generate annual revenues between $15,000-$35,000 for year-round rentals, with seasonal properties near Bowdoin College and downtown earning higher rates of $120-$180 per night during peak summer months and college events. Operating expenses generally run 40-60% of gross revenue, including cleaning fees ($50-$75 per turnover), property management (15-25%), utilities ($200-$400 monthly), insurance ($1,200-$2,000 annually), and maintenance costs. Properties within walking distance of Bowdoin College campus, such as converted Victorian homes on Federal Street, achieve occupancy rates of 65-75% with profit margins of 25-35%, while waterfront properties near Thomas Point Beach command premium rates but face higher seasonal vacancy. A typical 3-bedroom historic home purchased for $350,000 and converted to short-term rental can generate net profits of $8,000-$15,000 annually after expenses, with success factors including proximity to college activities, Maine Street restaurants, and coastal attractions, professional photography, responsive guest communication, and maintaining authentic Maine character with modern amenities. The market benefits from Brunswick's position as a gateway to Freeport outlets and Mid-Coast attractions, though profitability depends heavily on effective marketing during Bowdoin's academic calendar and summer tourist season from June through September.
Airbnb investments in Brunswick, Maine typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, driven by the town's proximity to Bowdoin College, coastal attractions, and seasonal tourism from May through October. Properties within walking distance of downtown Brunswick or near Bowdoin College command premium rates of $120-180 per night during peak season, while standard residential properties average $80-120 nightly, with occupancy rates of 65-75% annually. Initial investment recovery typically occurs within 7-10 years for properties purchased at $300,000-500,000, with monthly gross revenues of $2,000-4,000 depending on property size and location. The market benefits from consistent demand from college visitors, leaf-peeping tourists in fall, and summer vacationers accessing nearby Freeport and coastal Maine destinations, though investors should account for 3-4 months of reduced winter occupancy and higher operating costs due to heating expenses.
STRSearch is a national platform that specializes in identifying profitable short-term rental properties for investors looking in Brunswick, Maine. Local real estate agents like Keller Williams Realty Greater Portland and Century 21 Balfour have agents experienced in investment properties and vacation rentals in the Brunswick area. RE/MAX By The Bay and Coldwell Banker Realty also serve the Brunswick market with agents knowledgeable about Airbnb regulations and profitable rental areas. National services include AirDNA for market analysis and revenue projections, Mashvisor for investment property analysis, and BiggerPockets for connecting with local investors and agents. Local property management companies like Vacasa and RedAwning can help identify properties already set up for short-term rentals, while Maine-based companies such as Coastal Maine Vacation Rentals have expertise in the local market dynamics. Investment-focused platforms like Roofstock and Awning also occasionally feature Maine properties suitable for short-term rental conversion, and local mortgage brokers like First National Bank of Maine can provide specialized financing for investment properties in the Brunswick area.

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