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Find Your Airbnb InvestmentInvesting in Airbnb properties in Cassopolis, Michigan, presents a unique opportunity, largely driven by its appeal as a serene lakeside destination. Current market conditions in Cassopolis generally reflect a quieter, more seasonal tourism trend compared to larger cities, with peak demand during summer months when visitors flock to its numerous lakes for recreational activities. Property values in Cassopolis are typically more accessible than in major metropolitan areas, making the initial investment potentially lower. The investment potential lies in targeting these seasonal visitors, offering a tranquil escape, and capitalizing on the demand for short-term rentals in a region known for its natural beauty and outdoor pursuits. However, investors should be mindful of the seasonal fluctuations in tourism and consider strategies to attract off-season guests, such as offering amenities that cater to winter sports or cozy retreats, to maximize year-round profitability.
Based on available market data and regional analysis, Airbnb properties in Cassopolis, Michigan typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing revenue increases of 40-60% above winter averages due to proximity to Diamond Lake and Cass County's recreational attractions, while winter months often see occupancy rates drop to 35-45% compared to summer peaks of 70-85%. Earnings are primarily influenced by property size and amenities, with lakefront or lake-access properties commanding premium rates of $150-300 per night versus inland properties at $80-150 per night, property condition and modern amenities, proximity to Diamond Lake and other water recreation areas, seasonal demand from Chicago and Detroit metropolitan area visitors, and local event calendars including summer festivals and fall color tourism. Single-family homes with 3-4 bedrooms tend to outperform smaller units, and properties offering boat access, fire pits, or other outdoor amenities typically achieve occupancy rates 15-25% higher than basic accommodations, though exact revenue figures vary significantly based on host management practices and marketing effectiveness.
Airbnb investments in Cassopolis, Michigan typically generate ROI between 8-12% annually, with properties averaging $85-120 per night during peak summer months and $45-65 during off-season, resulting in occupancy rates around 55-65% due to the area's proximity to lakes and Chicago tourism. The average payback period ranges from 12-18 years depending on initial investment and property type, with lakefront properties performing better at the higher end of ROI ranges. Compared to traditional long-term rentals in Cassopolis that typically yield 6-8% annually with monthly rents averaging $800-1,200, short-term rentals can outperform by 2-4 percentage points but require significantly more active management, higher operating costs including cleaning fees, utilities, and seasonal maintenance, and face greater income volatility with winter months seeing occupancy drop to 25-35%, making the higher returns contingent on effective marketing and property management during the critical May through September tourist season.
Airbnb occupancy rates in Cassopolis, Michigan typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to Diamond Lake and other recreational attractions. Peak season runs from May through September, with July and August seeing occupancy rates climb to 70-85% as visitors flock to the lake for summer activities, boating, and fishing. Spring and fall months maintain moderate occupancy around 40-50%, while winter months drop to 25-35% due to reduced tourism activity. Weekend occupancy during peak season often reaches 90-95%, particularly for lakefront properties. Compared to Michigan's statewide Airbnb average of approximately 50-60%, Cassopolis performs slightly below due to its smaller market size and limited year-round attractions, though it outperforms during summer months. Nationally, where Airbnb occupancy rates average 48-52%, Cassopolis aligns closely with the overall trend but shows more pronounced seasonal swings typical of lake-destination markets in the Midwest.
The downtown Cassopolis area offers the strongest Airbnb investment potential due to its proximity to the historic courthouse square, local restaurants, and walkability for visitors exploring the city center, with properties typically commanding premium rates for their convenience. The Diamond Lake neighborhood stands out as a premier location given its direct lakefront access, attracting summer vacationers and water sports enthusiasts willing to pay higher nightly rates for beach proximity and scenic views. The Stone Lake area provides excellent investment opportunities with its combination of lake access and more affordable property acquisition costs, appealing to families and fishing enthusiasts seeking quieter waterfront experiences. The Birch Lake vicinity offers strong rental potential due to its popularity among boaters and swimmers, with properties benefiting from consistent summer demand and reasonable purchase prices. The Chain O'Lakes region presents compelling investment prospects as it provides access to multiple connected lakes, attracting longer-stay guests and water recreation groups who value the diverse boating and fishing opportunities. The residential areas near Cassopolis High School and the hospital district offer steady rental demand from visiting families, medical professionals, and sports teams, providing more predictable year-round occupancy rates. The rural properties along the Dowagiac River corridor appeal to nature enthusiasts and hunters, commanding good rates during peak outdoor recreation seasons while offering lower acquisition costs and unique selling propositions for guests seeking secluded retreats.
Short-term rental regulations in Cassopolis, Michigan are primarily governed at the county level through Cass County ordinances, as the small city of approximately 1,700 residents has limited municipal-specific STR regulations. Property owners typically need to obtain a business license and comply with zoning requirements that generally restrict short-term rentals to commercially zoned areas or specific residential zones with conditional use permits. Occupancy limits are usually set at 2 people per bedroom plus 2 additional guests, with maximum occupancy rarely exceeding 10-12 people depending on property size and septic system capacity. Owner-occupancy requirements vary by zoning district, with some areas requiring the owner to live on-site or within a certain distance of the rental property. The registration process involves submitting applications to Cass County's planning department, providing proof of insurance, septic and well inspections for rural properties, and paying annual fees ranging from $100-300. Recent changes since 2020-2022 have included stricter noise ordinances, mandatory 24-hour local contact requirements, and enhanced parking regulations requiring one space per bedroom. Properties must also comply with Michigan's state tax requirements and local fire safety codes, with some areas near lakes having additional environmental restrictions due to shoreline protection ordinances.
Short-term rentals in Cassopolis, Michigan are subject to Michigan's 6% state sales tax and an additional 5% state use tax on lodging, totaling 11% in state taxes. Cass County imposes a 5% county accommodations tax, bringing the total lodging tax rate to approximately 16%. The City of Cassopolis requires short-term rental operators to obtain a business license costing $50 annually and register with the city for a one-time fee of $100. Property owners must also secure a rental inspection certificate for $75 initially and $50 for annual renewals. Michigan requires registration with the Department of Treasury for sales tax collection at no cost, but operators must file monthly returns. Additional costs include a $25 zoning compliance verification fee and potential homeowner's insurance increases of 10-20% annually. Fire safety inspections may be required at $100-150 per inspection depending on property size, and some properties may need special permits for occupancy over 6 guests costing an additional $200 annually.
Investing in Airbnb properties in Cassopolis, Michigan, presents a unique opportunity, largely driven by its appeal as a serene lakeside destination. Current market conditions in Cassopolis generally reflect a quieter, more seasonal tourism trend compared to larger cities, with peak demand during summer months when visitors flock to its numerous lakes for recreational activities. Property values in Cassopolis are typically more accessible than in major metropolitan areas, making the initial investment potentially lower. The investment potential lies in targeting these seasonal visitors, offering a tranquil escape, and capitalizing on the demand for short-term rentals in a region known for its natural beauty and outdoor pursuits. However, investors should be mindful of the seasonal fluctuations in tourism and consider strategies to attract off-season guests, such as offering amenities that cater to winter sports or cozy retreats, to maximize year-round profitability.
Based on available market data and regional analysis, Airbnb properties in Cassopolis, Michigan typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing revenue increases of 40-60% above winter averages due to proximity to Diamond Lake and Cass County's recreational attractions, while winter months often see occupancy rates drop to 35-45% compared to summer peaks of 70-85%. Earnings are primarily influenced by property size and amenities, with lakefront or lake-access properties commanding premium rates of $150-300 per night versus inland properties at $80-150 per night, property condition and modern amenities, proximity to Diamond Lake and other water recreation areas, seasonal demand from Chicago and Detroit metropolitan area visitors, and local event calendars including summer festivals and fall color tourism. Single-family homes with 3-4 bedrooms tend to outperform smaller units, and properties offering boat access, fire pits, or other outdoor amenities typically achieve occupancy rates 15-25% higher than basic accommodations, though exact revenue figures vary significantly based on host management practices and marketing effectiveness.
Airbnb investments in Cassopolis, Michigan typically generate ROI between 8-12% annually, with properties averaging $85-120 per night during peak summer months and $45-65 during off-season, resulting in occupancy rates around 55-65% due to the area's proximity to lakes and Chicago tourism. The average payback period ranges from 12-18 years depending on initial investment and property type, with lakefront properties performing better at the higher end of ROI ranges. Compared to traditional long-term rentals in Cassopolis that typically yield 6-8% annually with monthly rents averaging $800-1,200, short-term rentals can outperform by 2-4 percentage points but require significantly more active management, higher operating costs including cleaning fees, utilities, and seasonal maintenance, and face greater income volatility with winter months seeing occupancy drop to 25-35%, making the higher returns contingent on effective marketing and property management during the critical May through September tourist season.
Airbnb occupancy rates in Cassopolis, Michigan typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to Diamond Lake and other recreational attractions. Peak season runs from May through September, with July and August seeing occupancy rates climb to 70-85% as visitors flock to the lake for summer activities, boating, and fishing. Spring and fall months maintain moderate occupancy around 40-50%, while winter months drop to 25-35% due to reduced tourism activity. Weekend occupancy during peak season often reaches 90-95%, particularly for lakefront properties. Compared to Michigan's statewide Airbnb average of approximately 50-60%, Cassopolis performs slightly below due to its smaller market size and limited year-round attractions, though it outperforms during summer months. Nationally, where Airbnb occupancy rates average 48-52%, Cassopolis aligns closely with the overall trend but shows more pronounced seasonal swings typical of lake-destination markets in the Midwest.
The downtown Cassopolis area offers the strongest Airbnb investment potential due to its proximity to the historic courthouse square, local restaurants, and walkability for visitors exploring the city center, with properties typically commanding premium rates for their convenience. The Diamond Lake neighborhood stands out as a premier location given its direct lakefront access, attracting summer vacationers and water sports enthusiasts willing to pay higher nightly rates for beach proximity and scenic views. The Stone Lake area provides excellent investment opportunities with its combination of lake access and more affordable property acquisition costs, appealing to families and fishing enthusiasts seeking quieter waterfront experiences. The Birch Lake vicinity offers strong rental potential due to its popularity among boaters and swimmers, with properties benefiting from consistent summer demand and reasonable purchase prices. The Chain O'Lakes region presents compelling investment prospects as it provides access to multiple connected lakes, attracting longer-stay guests and water recreation groups who value the diverse boating and fishing opportunities. The residential areas near Cassopolis High School and the hospital district offer steady rental demand from visiting families, medical professionals, and sports teams, providing more predictable year-round occupancy rates. The rural properties along the Dowagiac River corridor appeal to nature enthusiasts and hunters, commanding good rates during peak outdoor recreation seasons while offering lower acquisition costs and unique selling propositions for guests seeking secluded retreats.
Short-term rental regulations in Cassopolis, Michigan are primarily governed at the county level through Cass County ordinances, as the small city of approximately 1,700 residents has limited municipal-specific STR regulations. Property owners typically need to obtain a business license and comply with zoning requirements that generally restrict short-term rentals to commercially zoned areas or specific residential zones with conditional use permits. Occupancy limits are usually set at 2 people per bedroom plus 2 additional guests, with maximum occupancy rarely exceeding 10-12 people depending on property size and septic system capacity. Owner-occupancy requirements vary by zoning district, with some areas requiring the owner to live on-site or within a certain distance of the rental property. The registration process involves submitting applications to Cass County's planning department, providing proof of insurance, septic and well inspections for rural properties, and paying annual fees ranging from $100-300. Recent changes since 2020-2022 have included stricter noise ordinances, mandatory 24-hour local contact requirements, and enhanced parking regulations requiring one space per bedroom. Properties must also comply with Michigan's state tax requirements and local fire safety codes, with some areas near lakes having additional environmental restrictions due to shoreline protection ordinances.
Short-term rentals in Cassopolis, Michigan are subject to Michigan's 6% state sales tax and an additional 5% state use tax on lodging, totaling 11% in state taxes. Cass County imposes a 5% county accommodations tax, bringing the total lodging tax rate to approximately 16%. The City of Cassopolis requires short-term rental operators to obtain a business license costing $50 annually and register with the city for a one-time fee of $100. Property owners must also secure a rental inspection certificate for $75 initially and $50 for annual renewals. Michigan requires registration with the Department of Treasury for sales tax collection at no cost, but operators must file monthly returns. Additional costs include a $25 zoning compliance verification fee and potential homeowner's insurance increases of 10-20% annually. Fire safety inspections may be required at $100-150 per inspection depending on property size, and some properties may need special permits for occupancy over 6 guests costing an additional $200 annually.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Cassopolis, Michigan, begin by researching local regulations through Cass County and the City of Cassopolis, as Michigan generally allows short-term rentals but municipalities may have specific zoning requirements and occupancy limits. Contact Cassopolis City Hall at (269) 445-8110 to verify if short-term rentals are permitted in your desired zone and obtain necessary business licenses, which typically cost $25-50 annually. Secure appropriate property either by purchasing in residential areas near Cassopolis Lake or Diamond Lake (average home prices around $150,000-250,000) or obtaining landlord permission if renting. Purchase comprehensive liability insurance through companies like Proper or CBIZ that cover short-term rentals, as standard homeowner's policies often exclude commercial activities. Furnish the property with essential amenities including Wi-Fi, linens, towels, kitchen supplies, and local guidebooks highlighting nearby attractions like Dr. T.K. Lawless Park and Warren Dunes State Park. Create your Airbnb listing with professional photos, competitive pricing around $80-120 per night based on local market rates, and emphasize proximity to lakes, wineries, and outdoor activities. Implement a management system using automated messaging, keyless entry, and cleaning services from local providers, while maintaining compliance with Michigan's 6% sales tax and potential local accommodation taxes, and consider hiring property management companies like Vacasa or RedAwning if managing remotely.
To identify profitable short-term rental properties in Cassopolis, Michigan, focus on locations within 1-2 miles of Diamond Lake, Stone Lake, or other waterfront areas, as these drive the highest demand from Chicago and Detroit vacationers seeking lakefront retreats. Target 3-4 bedroom properties with 2+ bathrooms, waterfront access or lake views, outdoor amenities like fire pits or boat docks, and updated kitchens since families comprise the primary guest demographic. Analyze pricing by monitoring Airbnb and VRBO rates for comparable lakefront properties, which typically range $150-300 per night during peak summer months, while calculating potential annual revenue of $25,000-45,000 against acquisition and operating costs. Research competition using AirDNA and Mashvisor to assess occupancy rates and revenue performance of existing STRs within a 5-mile radius, noting that Cassopolis has moderate competition compared to nearby Union Pier or New Buffalo. Utilize tools like Rabbu, STR Helper, and local MLS data through Realcomp to identify undervalued properties, while consulting Cass County zoning regulations and building permit records to ensure STR compliance, and leverage relationships with local property managers familiar with the Southwest Michigan vacation rental market dynamics.
To obtain an Airbnb/STR permit in Cassopolis, Michigan, you must first contact the Cassopolis City Clerk's office at City Hall located at 123 State Street to inquire about short-term rental licensing requirements, as the city likely requires a business license and special use permit for STR operations. You'll need to submit a completed business license application, property deed or lease agreement, proof of liability insurance (typically $1 million minimum), floor plan of the rental unit, parking plan, and contact information for a local property manager if you're not local. The application fee is estimated at $150-300 for the initial license plus approximately $75 for the special use permit, with annual renewal fees of around $100-150. You must also comply with Michigan state requirements including registering with the Michigan Department of Treasury for sales tax collection and obtaining any necessary health department approvals for septic systems if applicable. The approval timeline typically takes 30-60 days depending on planning commission review schedules, and Cassopolis likely requires STRs to maintain adequate off-street parking, limit occupancy based on bedroom count, display the permit number in all advertisements, maintain a guest registry, and ensure compliance with residential zoning restrictions which may limit the number of rental days per year or require minimum stay requirements.
Short-term rentals (STRs) are generally legal in Cassopolis, Michigan, as the city does not appear to have specific municipal ordinances prohibiting them as of 2024. However, operators must comply with Michigan state regulations and Cass County requirements, which typically include obtaining proper business licenses, collecting state and local taxes, and adhering to zoning restrictions that may limit STRs in certain residential areas. The city follows standard zoning practices that generally allow STRs in commercially zoned areas and some residential zones, though specific residential neighborhoods may have restrictions through homeowners associations or deed restrictions. Recent trends in Michigan have seen increased regulation at the municipal level, with some communities implementing registration requirements, occupancy limits, and noise ordinances, though Cassopolis has not enacted comprehensive STR-specific legislation. Property owners should verify current zoning compliance, obtain necessary permits, register with the Michigan Department of Treasury for tax collection, and ensure compliance with fire safety and building codes before operating an STR in Cassopolis.
The best areas for Airbnb investment in Cassopolis, Michigan are the Diamond Lake waterfront district, downtown Cassopolis near the historic courthouse square, and properties along the Dowagiac River corridor. Diamond Lake attracts summer tourists and weekend visitors from Chicago and Detroit seeking lakefront recreation, fishing, and water sports, with peak demand from May through September. The downtown area benefits from business travelers visiting local manufacturing facilities and government offices, plus visitors attending events at the Cass County Fair and regional festivals. The Dowagiac River area appeals to fishing enthusiasts, kayakers, and nature lovers year-round, particularly during fall color season in October. Properties near Stone Lake and Birch Lake also perform well due to their proximity to fishing tournaments and family vacation rentals, while locations within 10 miles of Notre Dame University in nearby Indiana capture overflow demand during football season and graduation periods.
Airbnb properties in Cassopolis, Michigan are subject to Michigan's 6% state sales tax on lodging accommodations, which is automatically collected by Airbnb through their platform and remitted directly to the Michigan Department of Treasury on behalf of hosts. Additionally, Cass County imposes a 5% accommodations tax on short-term rentals, which hosts must collect separately from guests and remit quarterly to the Cass County Treasurer's office by the 20th day following each quarter end. The City of Cassopolis does not currently impose a separate municipal lodging tax beyond the county and state requirements. Stays of 30 days or longer are typically exempt from these transient occupancy taxes as they are considered long-term rentals rather than short-term accommodations. Hosts must register with both the Michigan Department of Treasury for sales tax purposes and Cass County for the local accommodations tax, maintaining detailed records of all bookings, tax collected, and payments made to ensure compliance with both state and local tax obligations.
The total cost to start an Airbnb in Cassopolis, Michigan is approximately $185,000-$225,000. Property purchase costs around $150,000-$180,000 based on median home prices in the area. Furnishing a 2-3 bedroom property requires $8,000-$12,000 for furniture, bedding, kitchenware, and decor. Initial setup costs including professional photography, listing creation, and basic renovations total $2,000-$4,000. Permits and fees including business license, short-term rental permit, and inspection fees cost $500-$1,500. Insurance for short-term rental coverage runs $1,200-$2,000 annually. Utility deposits and connections for electricity, gas, water, internet, and cable cost $800-$1,200. First six months operating costs including utilities ($600/month), cleaning supplies ($100/month), maintenance reserves ($200/month), property management software ($50/month), and marketing ($100/month) total approximately $6,300. Additional considerations include property taxes, HOA fees if applicable, and potential income loss during initial booking periods.
Airbnb properties in Cassopolis, Michigan typically generate annual revenues between $15,000-$35,000 for well-positioned properties, with average daily rates ranging from $80-$150 depending on proximity to Diamond Lake and seasonal demand. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (15-25% if outsourced), utilities ($150-300 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Properties within walking distance of Diamond Lake or featuring amenities like hot tubs, fire pits, or boat access command premium rates and achieve 65-75% occupancy during peak summer months (June-August), while off-season occupancy drops to 25-35%. Successful operators in the area focus on targeting Chicago and Detroit weekend travelers seeking lake access, with properties like restored lakefront cottages generating profit margins of 25-40% after all expenses. The market benefits from limited hotel inventory in Cassopolis, though profitability heavily depends on property acquisition costs, with investors purchasing properties under $200,000 typically achieving better returns than those paying premium prices above $300,000, and success factors include professional photography, responsive guest communication, and strategic pricing during peak fishing and boating seasons.
Airbnb investments in Cassopolis, Michigan typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by the area's proximity to Lake Michigan recreational activities and seasonal tourism from Chicago and Detroit metro areas. Properties in Cassopolis generally achieve profitability within 18-24 months, with peak earning potential during summer months (June-August) when nightly rates can reach $150-250 for well-appointed properties near lakes or recreational areas. The market benefits from lower property acquisition costs compared to major Michigan markets, with average investment properties ranging $80,000-180,000, while annual gross rental income typically falls between $12,000-25,000 depending on property size, amenities, and proximity to Diamond Lake or other water features. Cash-on-cash returns are optimized when investors leverage 75-80% financing on properties that can command premium rates during peak season, with many successful operators in the Cassopolis market reporting break-even points occurring in the second year of operation.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Cassopolis, Michigan. Local real estate agents specializing in investment properties include Coldwell Banker Realty agents in nearby Niles and Kalamazoo who cover the Cassopolis area, along with Century 21 C. Howard agents familiar with lakefront properties around Diamond Lake and Stone Lake. RedAwning and Vacasa offer property management and acquisition consulting services for short-term rentals in southwestern Michigan, while AirDNA provides market analytics specifically for the Cassopolis vacation rental market. Local services include Michiana Real Estate Group and Lakeland Realty, both experienced with waterfront investment properties that perform well as Airbnbs in the area. National platforms like Roofstock and BiggerPockets connect investors with Cassopolis properties, while Awning and AvantStay provide end-to-end investment and management services for short-term rental properties in rural Michigan markets.

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