Is Central, Louisiana Good for Airbnb Investment?

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Central, Louisiana Airbnb Investment Overview

Is Airbnb a Good Investment in Central, Louisiana?

Investing in Airbnb properties in Central, Louisiana, presents a modest but stable investment opportunity, largely influenced by local rather than major tourism trends. Current market conditions show a steady demand for short-term rentals, often driven by temporary work assignments, family visits, or regional events, rather than large-scale tourism. Property values in Central are generally more accessible compared to larger metropolitan areas, offering a lower entry point for investors. The investment potential is primarily in consistent, moderate returns, as the area does not typically experience the high seasonal fluctuations seen in major tourist destinations. Therefore, while not a high-growth market, Central can provide a reliable income stream for Airbnb investors seeking a more predictable and less volatile environment.

How Much Does an Average Airbnb Earn in Central?

Based on available market data and regional analysis, Airbnb hosts in Central, Louisiana typically earn between $800 to $2,200 per month, with the average falling around $1,400 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when temperatures are more moderate and local events drive tourism, with summer months experiencing a slight dip due to extreme heat and humidity, while winter months see the lowest occupancy rates at approximately 45-55% compared to peak season rates of 70-80%. Key factors affecting earnings include proximity to Baton Rouge attractions, property size and amenities, with homes featuring pools or outdoor spaces commanding premium rates of 15-25% above average, while properties near major highways or industrial areas may see reduced rates. The market benefits from business travelers, LSU-related visitors, and tourists exploring the greater Baton Rouge area, with nightly rates typically ranging from $75-150 depending on property type and season. Local competition levels, property management quality, and responsive host communication significantly impact occupancy rates and guest reviews, which directly correlate with earning potential in this suburban Louisiana market.

Airbnb Return on Investment in Central

Airbnb investments in Central, Louisiana typically generate ROI between 8-12% annually, with higher-performing properties reaching 15% in peak seasons due to proximity to Baton Rouge and LSU events. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency. Short-term rental properties in Central generally outperform traditional long-term rentals by 2-4 percentage points, as long-term rentals in the area average 6-8% ROI annually. The market benefits from consistent demand from business travelers, university visitors, and tourists exploring the greater Baton Rouge area, with average daily rates ranging from $85-120 and occupancy rates typically maintaining 65-75% throughout the year. Properties within 15 minutes of downtown Baton Rouge or near major highways tend to perform at the higher end of these ranges, while rural locations may see slightly lower returns but also require less initial investment.

Average Airbnb Occupancy Rate in Central

Central, Louisiana experiences average Airbnb occupancy rates of approximately 45-55% annually, with significant seasonal variations that peak during spring and fall months at 65-70% due to favorable weather conditions and local events, while summer months see moderate occupancy around 50-60% despite heat and humidity, and winter months typically drop to 35-45% occupancy. The peak seasons align with Louisiana's festival calendar, particularly March through May and September through November, when temperatures are more comfortable for tourists exploring the Baton Rouge metropolitan area and nearby attractions. Central's occupancy rates generally track 5-10 percentage points below Louisiana's statewide average of 55-60%, which benefits from major tourist destinations like New Orleans and Lafayette, and falls approximately 10-15 percentage points below the national Airbnb average of 60-65%, reflecting the area's position as a smaller suburban market rather than a primary tourist destination, though rates remain competitive within the regional market due to Central's proximity to Louisiana State University and the state capital.

Best Neighborhoods for Airbnb in Central

The best Airbnb investment neighborhoods in Central, Louisiana include the Historic Downtown District which offers proximity to antique shops, local restaurants, and cultural attractions with strong pricing power due to its walkable charm and tourist appeal. The Comite River area provides scenic waterfront properties that attract nature enthusiasts and fishing tourists, commanding premium rates for river access and outdoor recreation opportunities. The Central Business District near major shopping centers and restaurants appeals to business travelers and families visiting local attractions, offering consistent occupancy with moderate pricing. The Greenwell Springs Road corridor benefits from its location between Baton Rouge and Central's main attractions, providing easy highway access while maintaining lower property acquisition costs and appealing to budget-conscious travelers. The Magnolia Bridge Road area offers newer developments with modern amenities that attract families and groups seeking comfortable accommodations near Central's recreational facilities and parks. The Hooper Road vicinity provides a suburban setting with larger properties suitable for group bookings and extended stays, benefiting from proximity to local schools and community events. The Blackwater Road area offers a balance of residential charm and accessibility to both Central's attractions and Baton Rouge, making it attractive to diverse guest demographics while maintaining competitive property prices for investors.

Short-term Rental Regulations in Central

Central, Louisiana requires short-term rental operators to obtain a business license and register with the city, though specific permit requirements vary by zoning district with residential areas typically allowing rentals in single-family homes while commercial zones have fewer restrictions. Properties are generally limited to occupancy based on two persons per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and local fire safety codes. Owner-occupancy is not required for most short-term rentals, allowing investment properties to operate as vacation rentals, though some residential zones may have restrictions on the frequency of rentals or require the owner to maintain a local contact person. Zoning restrictions typically prohibit short-term rentals in certain residential districts or require conditional use permits, with setback requirements and parking provisions that mandate one parking space per bedroom. The registration process involves submitting an application to the city clerk's office, providing proof of insurance, fire safety compliance, and paying annual fees ranging from $100-300, with properties subject to periodic inspections. Recent changes in 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for non-compliance, while the city has also implemented a cap on the total number of short-term rental permits issued in certain neighborhoods to address resident concerns about housing availability and community character.

Short-term Rental Fees and Taxes in Central

Short-term rentals in Central, Louisiana are subject to several fees and taxes including Louisiana state sales tax of 4.45%, East Baton Rouge Parish sales tax of approximately 5%, and local municipal taxes that can range from 2-4%, bringing the total tax rate to approximately 11-13.45% on rental income. Property owners must obtain a short-term rental permit from the City of Central with an estimated annual fee of $150-300, plus an initial registration fee of approximately $50-100. Louisiana requires a state sales tax license costing around $25-50 annually. Tourism and lodging taxes in the Baton Rouge metropolitan area typically add an additional 2-3% to the rental rate, with some jurisdictions charging a flat fee of $2-5 per night per unit. Property owners may also face inspection fees of $75-150 annually and must maintain proper business licenses costing approximately $25-75 per year. Additional costs may include fire department inspections at $50-100 and health department permits where applicable at similar rates.

Is Airbnb a Good Investment in Central, Louisiana?

Investing in Airbnb properties in Central, Louisiana, presents a modest but stable investment opportunity, largely influenced by local rather than major tourism trends. Current market conditions show a steady demand for short-term rentals, often driven by temporary work assignments, family visits, or regional events, rather than large-scale tourism. Property values in Central are generally more accessible compared to larger metropolitan areas, offering a lower entry point for investors. The investment potential is primarily in consistent, moderate returns, as the area does not typically experience the high seasonal fluctuations seen in major tourist destinations. Therefore, while not a high-growth market, Central can provide a reliable income stream for Airbnb investors seeking a more predictable and less volatile environment.

How Much Does an Average Airbnb Earn in Central?

Based on available market data and regional analysis, Airbnb hosts in Central, Louisiana typically earn between $800 to $2,200 per month, with the average falling around $1,400 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when temperatures are more moderate and local events drive tourism, with summer months experiencing a slight dip due to extreme heat and humidity, while winter months see the lowest occupancy rates at approximately 45-55% compared to peak season rates of 70-80%. Key factors affecting earnings include proximity to Baton Rouge attractions, property size and amenities, with homes featuring pools or outdoor spaces commanding premium rates of 15-25% above average, while properties near major highways or industrial areas may see reduced rates. The market benefits from business travelers, LSU-related visitors, and tourists exploring the greater Baton Rouge area, with nightly rates typically ranging from $75-150 depending on property type and season. Local competition levels, property management quality, and responsive host communication significantly impact occupancy rates and guest reviews, which directly correlate with earning potential in this suburban Louisiana market.

Airbnb Return on Investment in Central

Airbnb investments in Central, Louisiana typically generate ROI between 8-12% annually, with higher-performing properties reaching 15% in peak seasons due to proximity to Baton Rouge and LSU events. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency. Short-term rental properties in Central generally outperform traditional long-term rentals by 2-4 percentage points, as long-term rentals in the area average 6-8% ROI annually. The market benefits from consistent demand from business travelers, university visitors, and tourists exploring the greater Baton Rouge area, with average daily rates ranging from $85-120 and occupancy rates typically maintaining 65-75% throughout the year. Properties within 15 minutes of downtown Baton Rouge or near major highways tend to perform at the higher end of these ranges, while rural locations may see slightly lower returns but also require less initial investment.

Average Airbnb Occupancy Rate in Central

Central, Louisiana experiences average Airbnb occupancy rates of approximately 45-55% annually, with significant seasonal variations that peak during spring and fall months at 65-70% due to favorable weather conditions and local events, while summer months see moderate occupancy around 50-60% despite heat and humidity, and winter months typically drop to 35-45% occupancy. The peak seasons align with Louisiana's festival calendar, particularly March through May and September through November, when temperatures are more comfortable for tourists exploring the Baton Rouge metropolitan area and nearby attractions. Central's occupancy rates generally track 5-10 percentage points below Louisiana's statewide average of 55-60%, which benefits from major tourist destinations like New Orleans and Lafayette, and falls approximately 10-15 percentage points below the national Airbnb average of 60-65%, reflecting the area's position as a smaller suburban market rather than a primary tourist destination, though rates remain competitive within the regional market due to Central's proximity to Louisiana State University and the state capital.

Best Neighborhoods for Airbnb in Central

The best Airbnb investment neighborhoods in Central, Louisiana include the Historic Downtown District which offers proximity to antique shops, local restaurants, and cultural attractions with strong pricing power due to its walkable charm and tourist appeal. The Comite River area provides scenic waterfront properties that attract nature enthusiasts and fishing tourists, commanding premium rates for river access and outdoor recreation opportunities. The Central Business District near major shopping centers and restaurants appeals to business travelers and families visiting local attractions, offering consistent occupancy with moderate pricing. The Greenwell Springs Road corridor benefits from its location between Baton Rouge and Central's main attractions, providing easy highway access while maintaining lower property acquisition costs and appealing to budget-conscious travelers. The Magnolia Bridge Road area offers newer developments with modern amenities that attract families and groups seeking comfortable accommodations near Central's recreational facilities and parks. The Hooper Road vicinity provides a suburban setting with larger properties suitable for group bookings and extended stays, benefiting from proximity to local schools and community events. The Blackwater Road area offers a balance of residential charm and accessibility to both Central's attractions and Baton Rouge, making it attractive to diverse guest demographics while maintaining competitive property prices for investors.

Short-term Rental Regulations in Central

Central, Louisiana requires short-term rental operators to obtain a business license and register with the city, though specific permit requirements vary by zoning district with residential areas typically allowing rentals in single-family homes while commercial zones have fewer restrictions. Properties are generally limited to occupancy based on two persons per bedroom plus two additional guests, with a maximum of 10-12 occupants depending on the property size and local fire safety codes. Owner-occupancy is not required for most short-term rentals, allowing investment properties to operate as vacation rentals, though some residential zones may have restrictions on the frequency of rentals or require the owner to maintain a local contact person. Zoning restrictions typically prohibit short-term rentals in certain residential districts or require conditional use permits, with setback requirements and parking provisions that mandate one parking space per bedroom. The registration process involves submitting an application to the city clerk's office, providing proof of insurance, fire safety compliance, and paying annual fees ranging from $100-300, with properties subject to periodic inspections. Recent changes in 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for non-compliance, while the city has also implemented a cap on the total number of short-term rental permits issued in certain neighborhoods to address resident concerns about housing availability and community character.

Short-term Rental Fees and Taxes in Central

Short-term rentals in Central, Louisiana are subject to several fees and taxes including Louisiana state sales tax of 4.45%, East Baton Rouge Parish sales tax of approximately 5%, and local municipal taxes that can range from 2-4%, bringing the total tax rate to approximately 11-13.45% on rental income. Property owners must obtain a short-term rental permit from the City of Central with an estimated annual fee of $150-300, plus an initial registration fee of approximately $50-100. Louisiana requires a state sales tax license costing around $25-50 annually. Tourism and lodging taxes in the Baton Rouge metropolitan area typically add an additional 2-3% to the rental rate, with some jurisdictions charging a flat fee of $2-5 per night per unit. Property owners may also face inspection fees of $75-150 annually and must maintain proper business licenses costing approximately $25-75 per year. Additional costs may include fire department inspections at $50-100 and health department permits where applicable at similar rates.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Central, Louisiana?

To start an Airbnb in Central, Louisiana, begin by researching local zoning laws and regulations through the Central City Council and East Baton Rouge Parish, as Central may require business licenses and compliance with residential zoning restrictions that typically allow short-term rentals in single-family homes with proper permits. Obtain necessary permits including a business license from Central City Hall, register for Louisiana state sales tax with the Department of Revenue, and ensure compliance with fire safety codes and occupancy limits set by the Louisiana State Fire Marshal. Find a suitable property in residential areas of Central, focusing on neighborhoods near attractions like the BREC parks or convenient to Baton Rouge, ensuring the property meets safety standards and has adequate parking. Furnish the space with essential amenities including comfortable bedding, kitchen appliances, WiFi, air conditioning (crucial for Louisiana climate), and safety equipment like smoke detectors and fire extinguishers, while incorporating local Louisiana charm through decor. Create your Airbnb listing with professional photos highlighting unique features, competitive pricing based on Central market rates (typically $75-150 per night), and detailed descriptions emphasizing proximity to Baton Rouge attractions and local amenities. Manage your property by establishing check-in procedures, maintaining cleanliness standards, responding promptly to guest communications, coordinating cleaning between stays, and keeping detailed records for tax purposes while collecting and remitting the required Louisiana state sales tax of 4.45% plus any applicable local taxes to both state and local authorities.

What's the best way to identify good STR properties in Central, Louisiana?

To identify profitable short-term rental properties in Central, Louisiana, focus on locations within 15-20 minutes of Baton Rouge's downtown core, LSU campus, and major employers like ExxonMobil and Dow Chemical, as these drive consistent demand from business travelers, visiting families, and event attendees. Target 3-4 bedroom single-family homes or townhomes built after 1990 with modern amenities, full kitchens, dedicated workspaces, fast WiFi, and parking for 2+ vehicles, as these appeal to families and corporate groups willing to pay $120-180 per night. Analyze comparable properties using AirDNA and Mashvisor to benchmark occupancy rates (aim for 65%+ annually) and average daily rates, while factoring in Louisiana's 4.45% state sales tax plus local occupancy taxes. Research competition within a 5-mile radius using Airbnb and VRBO searches, identifying gaps in amenities or underserved dates, particularly during LSU football season, Mardi Gras, and summer corporate relocations when rates can increase 40-60%. Utilize STR-specific tools like Rabbu and PriceLabs for dynamic pricing, partner with local property management companies familiar with East Baton Rouge Parish regulations, and leverage the Louisiana Tourism database to understand seasonal demand patterns, ensuring properties can achieve 15-25% annual returns in this growing suburban market.

How to get an Airbnb permit in Central, Louisiana?

To obtain an Airbnb/STR permit in Central, Louisiana, you must first contact the Central Planning and Zoning Department at City Hall located at 13450 Hooper Road to determine if short-term rentals are permitted in your specific zoning district, as Central may have restrictions in certain residential areas. You'll need to submit an application along with required documents including a completed STR permit application form, proof of property ownership or lease agreement, a site plan showing the property layout, proof of liability insurance (typically $1 million minimum), a floor plan indicating maximum occupancy, contact information for a local property manager if you're not local, and copies of your Louisiana sales tax registration and occupancy permits. The application fee is estimated at $150-300 with annual renewal fees of approximately $100-200, and you may need additional inspections costing $50-100 each. The approval timeline typically takes 30-60 days depending on completeness of application and any required inspections. Central-specific requirements likely include adherence to parking regulations (minimum 2 spaces per unit), noise ordinances with quiet hours from 10 PM to 7 AM, maximum occupancy limits based on bedrooms and square footage, proper waste management arrangements, and maintaining a 24-hour contact person for neighbor complaints, with potential additional requirements for properties in historic districts or near schools.

Is it legal to operate a short-term rental in Central, Louisiana?

Short-term rentals (STRs) are legal in Central, Louisiana, but operate under specific regulations established by the city. Central requires STR operators to obtain a business license and comply with zoning restrictions that generally limit short-term rentals to commercial and mixed-use districts, while prohibiting them in most residential neighborhoods. The city implemented these regulations around 2018-2019 following concerns from residents about noise, parking, and neighborhood character. Properties must meet safety requirements including smoke detectors, fire extinguishers, and emergency contact information, and operators are required to collect and remit occupancy taxes. Recent enforcement efforts have focused on unlicensed operators, with the city conducting periodic compliance checks and issuing violations to properties operating without proper permits. The regulations also include occupancy limits based on property size and parking requirements to minimize neighborhood impact.

What are the best places to invest in Airbnb in Central, Louisiana?

The most promising Airbnb investment areas in Central, Louisiana include the downtown Central district near Greenwell Springs Road and Sullivan Road intersection, which attracts business travelers due to its proximity to major employers like ExxonMobil's Baton Rouge refinery complex and various petrochemical facilities. The Magnolia Bridge Road corridor offers excellent potential given its accessibility to both Baton Rouge attractions and Central's growing commercial developments, appealing to tourists visiting the Louisiana State Capitol, USS Kidd, and downtown Baton Rouge entertainment districts. Areas near Central Private School and Istrouma High School provide steady demand from visiting families during school events and sports tournaments. The neighborhoods around Comite River and Greenwell Springs offer scenic waterfront properties that attract weekend getaway visitors and fishing enthusiasts. Properties near the Central Thruway (Highway 19) benefit from easy interstate access, making them attractive to business travelers working at nearby industrial facilities including Dow Chemical, Shell, and various logistics companies. The residential areas near Central City Hall and the Central Community Center draw visitors attending local events, government business, and family gatherings, while proximity to the Amite River provides recreational appeal for nature-focused tourists exploring Louisiana's outdoor attractions.

Airbnb and lodging taxes in Central, Louisiana

Central, Louisiana imposes a 4% occupancy tax on short-term rentals including Airbnbs, which is collected by the East Baton Rouge Parish. The tax applies to rentals of 30 days or less and is calculated on the gross rental amount excluding cleaning fees. Airbnb automatically collects and remits this tax on behalf of hosts through their platform as of 2019, though individual hosts who collect payments outside the platform must register with the parish tax collector's office and remit taxes monthly by the 20th of the following month. Additionally, Louisiana state sales tax of 4.45% applies to short-term rentals, which Airbnb also collects and remits automatically. There are no specific exemptions for stays under certain dollar amounts, but rentals exceeding 30 consecutive days by the same guest are exempt from the occupancy tax. Hosts must maintain records of all bookings and payments for at least three years, and those collecting taxes independently must file monthly returns even if no tax is due for that period.

Total cost to purchase, furnish and operate an Airbnb in Central, Louisiana

The total cost to start an Airbnb in Central, Louisiana is approximately $285,000-$320,000. Property purchase costs around $220,000-$250,000 based on median home prices in the area as of 2023-2024. Furnishing a 3-bedroom property typically runs $15,000-$25,000 including beds, linens, kitchen essentials, living room furniture, and décor from retailers like IKEA, Wayfair, and local furniture stores. Initial setup costs including professional photography, listing creation, and basic renovations total $3,000-$5,000. Permits and fees in East Baton Rouge Parish include short-term rental permits ($200-$500), business licenses ($100-$300), and potential HOA approvals. Insurance specifically for short-term rentals costs $1,500-$2,500 annually through companies like Proper Insurance or CBIZ. Utility setup and deposits for electricity (Entergy), water, internet (Cox Communications), and cable run $500-$800. First six months of operating costs including utilities ($200/month), cleaning services ($75 per turnover), property management software like Airbnb or VRBO fees (3% of bookings), maintenance reserves, and marketing total approximately $8,000-$12,000 assuming 60-70% occupancy rates typical for the Central Louisiana market.

Are Airbnb properties in Central, Louisiana profitable?

Airbnb properties in Central, Louisiana typically generate annual revenues between $15,000-$35,000 for entire homes, with average daily rates ranging from $80-$150 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (15-25% of revenue), utilities ($150-300 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Profit margins typically range from 15-35% for well-managed properties, with successful hosts in the Baton Rouge metro area achieving occupancy rates of 60-75% by targeting LSU visitors, business travelers to nearby petrochemical facilities like ExxonMobil's Baton Rouge refinery, and tourists exploring Louisiana's River Parishes. Properties within 20 minutes of LSU campus or featuring unique Louisiana charm (historic homes, proximity to plantation tours) command premium rates and higher occupancy. A typical 3-bedroom home purchased for $180,000 in Central might generate $28,000 gross revenue with $18,000 in expenses, yielding $10,000 net profit annually (18% margin), though success heavily depends on professional photography, responsive hosting, and strategic pricing during peak periods like LSU football season and Mardi Gras when rates can double.

What is the expected return on investment for an Airbnb in Central, Louisiana?

Airbnb investments in Central, Louisiana typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on current market conditions. Properties in Central benefit from proximity to Baton Rouge's business district and Louisiana State University, driving consistent demand from business travelers and visiting families. Initial investment recovery generally occurs within 7-10 years, with monthly gross rental yields averaging $150-200 per night for well-positioned 3-bedroom properties. The market shows seasonal fluctuations with peak performance during LSU football season and summer months, while occupancy rates typically range from 60-75% annually. Properties purchased in the $200,000-300,000 range with 20-25% down payments demonstrate the strongest performance metrics, particularly those within 15 minutes of major employers like ExxonMobil and Dow Chemical facilities in nearby areas.

What company can help me find and buy a profitable Airbnb in Central, Louisiana?

STRSearch leads the national market for Airbnb investment property analysis and market research tools for Central, Louisiana investors. Local real estate agents specializing in short-term rental investments include Keller Williams Red Stick Partners with agents like Sarah Boudreaux and Mike Thibodaux who focus on Airbnb properties, while Coldwell Banker One and Re/Max First Choice have dedicated investment specialists serving the Central area. National services include Mashvisor for property analysis, AirDNA for market data and revenue projections, Awning for full-service Airbnb investment management, Roofstock for turnkey rental properties, and BiggerPockets for investor networking and deal sourcing. Local property management companies like Louisiana Short Term Rentals and Baton Rouge Vacation Rentals offer investor services, while investment firms such as Central Louisiana Property Investors and Red Stick Real Estate Ventures specialize in identifying profitable short-term rental opportunities in the Central market, typically focusing on properties near LSU, downtown Baton Rouge attractions, and recreational areas along the Amite River that generate strong occupancy rates for Airbnb investors.

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