Is Coats, North Carolina Good for Airbnb Investment?

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Coats, North Carolina market research

Coats, North Carolina Airbnb Investment Overview

$800–$2,200,Typical monthly host earnings
8–12%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Coats, North Carolina?

Potentially—Coats, North Carolina combines visitor demand with long-term real estate upside.

  • Presents a compelling opportunity given the town's steady growth and evolving tourism appeal.
  • Current market conditions in Coats show stable property values, making it an accessible entry point for investors compared to larger metropolitan areas.
  • While not a traditional tourist hub, Coats benefits from its proximity to larger cities like Raleigh and Fayetteville, attracting visitors seeking a quieter.
  • This niche market, combined with a lower cost of living and strong community ties, contributes to a favorable investment potential for short-term rentals.
Earnings

How Much Does an Average Airbnb Earn in Coats?

$800–$2,200, based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb properties in Coats, North Carolina typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size and amenities.
  • Seasonal variations show peak earnings during spring and fall months when temperatures are moderate, with summer bookings remaining steady due to proximity to Raleigh-Durham attractions.
  • Properties with 2-3 bedrooms and modern amenities like WiFi, full kitchens, and outdoor spaces command higher rates.
  • Key factors affecting earnings include proximity to major highways connecting to Raleigh, property condition and cleanliness ratings, responsive host communication, competitive pricing strategies.
  • The rural setting appeals to guests seeking quiet retreats while maintaining reasonable access to urban amenities.
  • Market data suggests occupancy rates typically range from 45-65% annually, with successful hosts maintaining higher occupancy through strategic pricing and exceptional guest experiences.
ROI Analysis

Airbnb Return on Investment in Coats

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses.
  • The small town's proximity to Raleigh (approximately 30 miles south) attracts visitors seeking rural retreats and business travelers.
  • Occupancy rates generally hover between 45-60% annually, with peak seasons during spring and fall when outdoor activities and local events drive demand.
  • Compared to traditional long-term rentals in Coats, which typically yield 6-8% ROI with more stable but lower monthly income of $800-1,200, Airbnb properties can generate 15-25% higher returns but require significantly more active management, marketing efforts, and maintenance costs.
  • The limited tourism infrastructure and seasonal demand fluctuations in this rural market mean investors should expect higher vacancy periods during winter months.
Occupancy Rate

Average Airbnb Occupancy Rate in Coats

Coats, North Carolina averages 45–55% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Coats, North Carolina typically average around 45-55% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when rates can reach 65-75% due to favorable weather and regional events.
  • Summer months see moderate occupancy of 50-60%, while winter experiences the lowest rates at 35-45%.
  • These figures are slightly below North Carolina's statewide average of approximately 60-65% and significantly lower than the national Airbnb average of 70-75%.
  • The town's proximity to Raleigh (about 30 miles south) provides some demand from visitors seeking quieter accommodations.
Best Neighborhoods

Best Neighborhoods for Airbnb in Coats

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The downtown Coats area near Main Street offers the best Airbnb investment potential due to its historic charm and walkability to local shops and restaurants.
  • The neighborhoods surrounding Coats Elementary School and the town center provide family-friendly environments that attract longer-term stays from relocating families and business travelers.
  • Areas near the Cape Fear River access points draw outdoor enthusiasts and fishing groups willing to pay premium rates for waterfront proximity and recreational activities.
  • The residential zones along Highway 55 benefit from easy highway access while maintaining quiet suburban appeal.
  • Properties near the Coats Museum and historic district command higher nightly rates due to their authentic small-town atmosphere and proximity to local heritage sites.
  • The newer subdivision areas on the town's outskirts offer modern amenities and larger properties suitable for group bookings and family reunions.
  • Finally, neighborhoods within walking distance of local parks and the community center provide recreational access that appeals to families and active travelers.
Regulations

Short-term Rental Regulations in Coats

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Property owners must obtain a business license from Johnston County and register with the North Carolina Department of Revenue for tax collection purposes.
  • Occupancy limits typically follow the "2+1 rule" allowing two people per bedroom plus one additional person.
  • There are no specific owner-occupancy requirements for short-term rentals in Coats, allowing for non-resident ownership.
  • Zoning restrictions permit STRs in residential areas but properties must maintain residential character and comply with parking requirements of typically 2 spaces per rental unit.
  • Recent changes as of 2023 include stricter noise ordinance enforcement with fines up to $500 for violations, mandatory posting of occupancy limits and quiet hours (typically 10 PM to 7 AM).
  • Properties must also comply with North Carolina's 6% occupancy tax and Johnston County's additional 3% tourism tax.
Fees and Taxes

Short-term Rental Fees and Taxes in Coats

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Coats, North Carolina are subject to several fees and taxes including the state occupancy tax of 6.75% on gross receipts.
  • Property owners must obtain a business license from the Town of Coats costing around $50-75 annually, register with the North Carolina Department of Revenue for tax collection purposes (typically $15-25 fee).
  • Annual fire safety inspections are required at approximately $75-100, and operators must collect and remit state sales tax of 4.75% on rental income.
  • Additional costs may include liability insurance requirements and potential homeowners association fees if applicable.
Common questions

Coats, North Carolina Airbnb investment FAQs

How to start an Airbnb in Coats, North Carolina?

To start an Airbnb in Coats, North Carolina, begin by researching local zoning laws and regulations through Harnett County planning department, as Coats typically follows county guidelines for short term rentals which may require special use permits or conditional use permits depending on the zoning district.

Launch checklist

  • Contact the Town of Coats clerk's office to verify any municipal ordinances and obtain necessary business licenses, which usually cost around $50 to 100 annually.
  • Find a suitable property by searching residential areas zoned for single family homes, considering proximity to attractions like Raven Rock State Park or downtown Lillington, with property prices ranging from $150,000 to 300,000 for typical homes.
  • Secure financing through traditional mortgages or investment property loans, then purchase or lease the property ensuring it meets North Carolina's habitability standards.
  • Furnish the space with essential amenities including quality bedding, kitchen appliances, WiFi, and local guidebooks, budgeting approximately $10,000 to 15,000 for a complete setup.
  • Create your Airbnb listing with professional photos highlighting the rural charm and outdoor recreation opportunities nearby, setting competitive rates around $75 to 125 per night based on local market analysis.
  • Implement management systems including automated messaging, professional cleaning services costing $50 to 75 per turnover, and consider property management companies like Vacasa or local operators if you prefer hands off management.
What's the best way to identify good STR properties in Coats, North Carolina?

To identify profitable short term rental properties in Coats, North Carolina, focus on properties within 15 to 20 minutes of major attractions like downtown Raleigh (30 miles north) or the North Carolina State Fairgrounds.

What to prioritize

  • Target 3 to 4 bedroom single family homes or properties with unique features like large outdoor spaces, fire pits, or rural charm that appeal to families and groups seeking a countryside retreat.
  • Conduct pricing analysis using AirDNA and Mashvisor to evaluate comparable properties in nearby Dunn, Benson, and Angier, aiming for nightly rates of $80 to $150 depending on property size and amenities.
  • Research competition by analyzing existing STR listings within a 10 mile radius on Airbnb and VRBO, noting that Coats has limited direct competition due to its small size, creating opportunities for well positioned properties.
  • Utilize tools like Rabbu, STR Helper, and local MLS data through Zillow and Realtor.com, while connecting with Harnett County tourism boards and monitoring seasonal demand patterns tied to NC State events, state fair periods.
How to get an Airbnb permit in Coats, North Carolina?

To obtain an Airbnb/STR permit in Coats, North Carolina, you must first contact the Coats Town Hall at 40 S McKinley Street or call (910) 897 to 8811 to inquire about their specific short term rental ordinance requirements, as many small municipalities in North Carolina have adopted STR regulations since 2019 to 2022.

Documents and approvals

  • You'll likely need to submit a business license application along with required documents including proof of property ownership or lease agreement, certificate of occupancy, general liability insurance policy (typically $1 million minimum), floor plan showing maximum occupancy.
  • The application fee is estimated to be between $100 to 300 annually, with possible additional inspection fees of $50 to 150.
  • You must also register with the North Carolina Department of Revenue for state sales tax collection and remit the 6% state sales tax plus any applicable local occupancy taxes.
  • The approval timeline typically ranges from 30 to 60 days depending on inspection scheduling and completeness of application materials.
  • Coats may require specific setback requirements from residential properties, parking provisions (usually 1 to 2 spaces per unit), occupancy limits based on bedrooms and square footage, quiet hours enforcement between 10 PM and 7 AM.
Is it legal to operate a short-term rental in Coats, North Carolina?

Short term rentals (STRs) are generally legal in Coats, North Carolina, as the town does not have specific municipal ordinances prohibiting them as of 2024. However, operators must comply with North Carolina state regulations and Harnett County requirements, which typically include business license registration, tax collection responsibilities, and adherence to zoning restrictions that may limit STRs in certain residential areas.

Core operating requirements

  • The town of Coats, being a small municipality with approximately 2,000 residents, has not implemented comprehensive STR regulations like larger cities such as Asheville or Charlotte.
  • Property owners should verify current zoning compliance for their specific location and ensure proper registration with state and county authorities for tax purposes, as North Carolina requires STR operators to collect and remit occupancy taxes.
What are the best places to invest in Airbnb in Coats, North Carolina?

The best areas for Airbnb investment in Coats, North Carolina include the historic downtown district near Main Street, which attracts visitors interested in small town charm and local events like the annual Coats Heritage Festival.

Areas to research

  • The residential neighborhoods along Highway 55 corridor offer convenient access for business travelers commuting to nearby Raleigh Durham Research Triangle Park, approximately 30 minutes away.
  • Properties near the Coats Museum and antique shops draw heritage tourism visitors exploring rural North Carolina culture.
  • The areas close to Cape Fear River access points appeal to outdoor enthusiasts and fishing tourists.
  • Neighborhoods within walking distance of local restaurants and the town center provide authentic small town experiences that urban visitors seek for weekend getaways.
  • The proximity to Angier and Fuquay Varina makes these locations attractive for visitors attending events in those larger neighboring communities while preferring quieter accommodations in Coats.
Airbnb and lodging taxes in Coats, North Carolina

Airbnb properties in Coats, North Carolina are subject to the state's 4.75% occupancy tax on gross receipts from short term rentals under 90 days, which is collected by the North Carolina Department of Revenue and must be remitted monthly by hosts who exceed $1,000 in annual rental income.

Taxes and filing responsibilities

  • Harnett County, where Coats is located, imposes an additional 6% occupancy tax that applies to all transient accommodations including Airbnbs, bringing the total occupancy tax rate to approximately 10.75%.
  • The county tax is collected and remitted quarterly through the Harnett County Tax Department, with returns due by the last day of the month following each quarter.
  • Additionally, the standard North Carolina sales tax of 4.75% plus local sales tax of approximately 2.25% applies to the rental charges, making the combined tax burden around 17.75% of gross rental receipts.
  • Hosts must register with both state and county tax authorities, maintain detailed records of all transactions, and file returns even during periods of no activity.
  • Exemptions are limited and typically apply only to rentals exceeding 90 consecutive days to the same guest or rentals to permanent residents, with no exemptions for occasional or small scale hosts.
Total cost to purchase, furnish and operate an Airbnb in Coats, North Carolina

The total cost to start an Airbnb in Coats, North Carolina is approximately $185,000 to $220,000.

Cost breakdown

  • Property purchase costs around $150,000 to $180,000 based on median home prices in the rural Wake County area.
  • Furnishing a 2 to 3 bedroom property requires $8,000 to $12,000 for furniture, appliances, linens, and décor to create an attractive rental space.
  • Initial setup costs including professional photography, listing creation, and basic renovations total $2,000 to $4,000.
  • Permits and fees including business license, short term rental permit, and tax registration cost approximately $500 to $800.
  • Insurance for short term rentals runs $1,200 to $2,000 annually, with the first year paid upfront.
  • Utility deposits and connections for electricity, water, internet, and cable cost $800 to $1,200.
  • First six months operating costs including utilities ($600/month), cleaning supplies ($100/month), maintenance reserves ($200/month), property management software ($50/month), and marketing ($100/month) total approximately $6,300.
  • Additional working capital of $3,000 to $5,000 should be reserved for unexpected repairs, guest refunds, and initial vacancy periods while building reviews and bookings.
Are Airbnb properties in Coats, North Carolina profitable?

Airbnb properties in Coats, North Carolina, a small town in Harnett County with approximately 2,400 residents, face challenging profitability conditions due to limited tourism demand and competition from nearby Raleigh Durham markets.

Profitability indicators

  • Properties in this rural area typically generate $15,000 to $25,000 annually in gross revenue, significantly lower than North Carolina's statewide average of $35,000 to $45,000, with occupancy rates averaging 35 to 45% compared to urban markets reaching 65 to 75%.
  • Operating expenses including mortgage payments, property taxes ($800 to $1,200 annually), insurance ($1,500 to $2,500), cleaning fees ($40 to 60 per turnover), utilities ($150 to 250 monthly), and maintenance typically consume 70 to 85% of gross revenue.
  • Success factors for profitable operations include targeting corporate travelers visiting nearby Fort Bragg military installations, offering competitive pricing 20 to 30% below Raleigh rates ($65 to 85 per night), maintaining properties near Highway 95 for accessibility.
  • Properties that succeed often feature amenities like full kitchens, multiple bedrooms for group stays, and outdoor spaces.
What is the expected return on investment for an Airbnb in Coats, North Carolina?

Airbnb investments in Coats, North Carolina can expect annual ROI of 8 to 12% based on the area's proximity to Raleigh Durham metro market and growing tourism to the Research Triangle region. Cash on cash returns typically range from 6 to 10% annually, with properties averaging $80 to 120 per night during peak seasons and 60 to 70% occupancy rates throughout the year.

Return planning figures

  • Most investors in the Coats market achieve profitability within 18 to 24 months, particularly for properties within 30 minutes of downtown Raleigh or near Jordan Lake recreational areas.
  • The market benefits from corporate travelers to nearby business parks and weekend visitors exploring central North Carolina, with vacation rental properties in Coats generating approximately $25,000 to 40,000 in annual gross revenue depending on property size and amenities.
What company can help me find and buy a profitable Airbnb in Coats, North Carolina?

STRSearch is a leading national platform that specializes in identifying profitable short term rental properties for investors looking in Coats, North Carolina.

Companies and resources

  • Local real estate agents serving the Coats area include Keller Williams Capital Realty agents who focus on investment properties, Coldwell Banker Howard Perry and Walston agents specializing in Wake County investments, and RE/MAX agents with short term rental expertise.
  • National services include Mashvisor, which provides Airbnb analytics and property recommendations for the Coats market, AirDNA for market data and investment analysis, Awning for full service Airbnb property management and acquisition assistance.
  • Local property management companies that also help with acquisitions include Triangle Vacation Rentals and Carolina Coastal Vacations.
  • Additional services include BiggerPockets for investor education and networking, Roofstock for turnkey rental properties, and local mortgage brokers like First Citizens Bank and BB&.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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