Is Cross Plains, Tennessee Good for Airbnb Investment?

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Cross Plains, Tennessee market research

Cross Plains, Tennessee Airbnb Investment Overview

$800–$2,200,Typical monthly host earnings
8–12%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Cross Plains, Tennessee?

Potentially—Cross Plains, Tennessee combines visitor demand with long-term real estate upside.

  • Presents a potentially viable opportunity, influenced by its quieter, rural charm and proximity to larger population centers like Nashville.
  • While Cross Plains itself is not a major tourist destination, its appeal lies in offering a serene escape for visitors looking for a peaceful retreat.
  • Current market conditions in Cross Plains generally feature more affordable property values compared to urban centers, which can lower initial investment costs.
  • Tourism trends are less about direct attractions within the town and more about overflow from Nashville's consistent visitor numbers, making properties that cater to this demographic.
  • The investment potential here is more focused on consistent, moderate returns rather than high-volume, peak-season surges.
Earnings

How Much Does an Average Airbnb Earn in Cross Plains?

$800–$2,200, based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb properties in Cross Plains, Tennessee typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size and amenities.
  • Seasonal variations show peak earnings during spring and fall months when Nashville tourism increases.
  • Properties within 30 minutes of Nashville's downtown area command premium rates, with entire homes averaging $85-120 per night compared to $60-85 for more rural locations.
  • Revenue potential is also influenced by the area's growing popularity as a Nashville alternative for visitors seeking quieter.
ROI Analysis

Airbnb Return on Investment in Cross Plains

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with properties averaging $85-120 per night and 60-70% occupancy rates throughout the year.
  • The payback period for initial investment generally ranges from 7-10 years, depending on property acquisition costs which average $180,000-250,000 for suitable rental properties in the area.
  • Compared to traditional long-term rentals in Cross Plains that yield approximately 6-8% ROI with monthly rents of $1,200-1,600, short-term rentals can provide 25-40% higher returns but require significantly more active management and carry higher operational costs including cleaning fees, utilities, and platform commissions.
  • The Cross Plains market benefits from proximity to Nashville attractions and outdoor recreation areas, driving consistent demand from weekend travelers and business visitors.
Occupancy Rate

Average Airbnb Occupancy Rate in Cross Plains

Cross Plains, Tennessee averages 45–55% annual occupancy, with seasonal variation.

  • Cross Plains, Tennessee, a small rural community in Robertson County, experiences Airbnb occupancy rates averaging approximately 45-55% annually.
  • The area sees peak occupancy during late spring through early fall (May through September) when rates climb to 65-75%, driven by outdoor activities, local festivals.
  • Winter months typically see the lowest occupancy at 25-35%, while shoulder seasons of March-April and October-November maintain moderate rates around 40-50%.
  • The rural location and limited commercial attractions result in lower year-round demand compared to urban Tennessee markets like Nashville or Gatlinburg.
Best Neighborhoods

Best Neighborhoods for Airbnb in Cross Plains

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • Cross Plains, Tennessee offers several promising neighborhoods for Airbnb investment, with the Historic Downtown District being the top choice due to its walkable charm, proximity to antique shops and local restaurants.
  • The Countryside Estates area attracts investors for its larger properties with acreage that appeal to families and groups wanting rural retreats while remaining within 30 minutes of Nashville.
  • The Lakefront Properties near area ponds and small lakes provide premium pricing opportunities for guests seeking waterfront experiences and outdoor activities like fishing and kayaking.
  • The Highway 25 Corridor offers excellent accessibility and visibility for travelers passing through to Nashville or Kentucky.
  • The Residential Grove neighborhoods feature affordable single-family homes perfect for converting to short-term rentals.
  • The Farm Estate areas capitalize on the growing agritourism trend, offering unique barn conversions and farmhouse stays that command premium rates from urban visitors seeking authentic rural experiences.
  • Finally, the School District vicinity properties appeal to visiting families, sports teams, and education-related travelers.
Regulations

Short-term Rental Regulations in Cross Plains

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Short-term rental regulations in Cross Plains, Tennessee are primarily governed by Robertson County and state-level requirements.
  • Property owners must obtain a business license from Robertson County and register with the Tennessee Department of Revenue for state tax collection.
  • Occupancy limits typically follow the "2+1 rule" allowing two guests per bedroom plus one additional guest.
  • Owner-occupancy is not required for short-term rentals in Cross Plains, allowing for investment properties and secondary homes to operate as vacation rentals.
  • Zoning restrictions generally permit short-term rentals in residential areas, though properties must comply with residential use standards and cannot operate as commercial hotels or event venues.
  • The registration process involves submitting applications to Robertson County's planning department, providing proof of insurance, septic system compliance.
Fees and Taxes

Short-term Rental Fees and Taxes in Cross Plains

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Cross Plains, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Robertson County local sales tax of 2.25%.
  • Property owners must obtain a business license from Robertson County costing approximately $25-50 annually, register with the Tennessee Department of Revenue for sales tax collection at no cost.
  • Additional costs may include fire safety inspections at $75-150, health department permits for properties with pools or spas at $50-100, and potential homeowners association fees if applicable.
  • Some properties may also be subject to Tourism Development Authority taxes of 1-3% if the area participates in such programs, though this varies by specific location within Robertson County.
Common questions

Cross Plains, Tennessee Airbnb investment FAQs

How to start an Airbnb in Cross Plains, Tennessee?

To start an Airbnb in Cross Plains, Tennessee, begin by researching local zoning laws through Robertson County Planning Department and Cross Plains city officials, as short term rentals may require special permits or have restrictions in residential areas.

Launch checklist

  • Contact Robertson County Building Department to obtain necessary permits including business license, occupancy permits, and ensure compliance with fire safety codes.
  • Find a suitable property by working with local real estate agents familiar with Cross Plains market, focusing on areas near Nashville (30 minutes away) or properties with unique rural charm that attract visitors to Middle Tennessee.
  • Purchase essential furnishings including quality mattresses, linens, basic kitchen appliances, WiFi equipment, and safety items like smoke detectors and fire extinguishers, while decorating with local Tennessee themes.
  • Create your Airbnb listing with professional photos highlighting proximity to Nashville, local attractions like Historic Rock Castle or nearby state parks, and set competitive pricing based on similar properties in Robertson County area.
  • For ongoing management, establish relationships with local cleaning services in Cross Plains or Springfield, create a system for key exchange or lockbox access, maintain communication with guests about local recommendations including restaurants in nearby Springfield or Goodlettsville.
What's the best way to identify good STR properties in Cross Plains, Tennessee?

To identify profitable short term rental properties in Cross Plains, Tennessee, focus on locations within 30 to 45 minutes of Nashville's downtown core, particularly properties near Percy Priest Lake, Long Hunter State Park.

What to prioritize

  • Target 3 to 4 bedroom homes built after 1990 with 2+ bathrooms, open floor plans, outdoor spaces like decks or fire pits, and unique features such as lake views, acreage, or rustic charm that appeal to Nashville visitors seeking a countryside retreat.
  • Conduct pricing analysis using AirDNA and Mashvisor to identify properties under $300,000 that can generate $150 to 250 per night, focusing on areas with limited hotel options where STRs command premium rates.
  • Research competition by analyzing existing Airbnb and VRBO listings within a 10 mile radius, identifying gaps in amenities or property types, and studying occupancy rates and guest reviews to understand market demand patterns.
  • Utilize Zillow, Realtor.com, and local MLS data through agents familiar with Wilson and Robertson counties, while leveraging STR specific tools like AirDNA, Rabbu, and Mashvisor to analyze revenue potential.
How to get an Airbnb permit in Cross Plains, Tennessee?

To obtain an Airbnb/STR permit in Cross Plains, Tennessee, you must first contact the Robertson County Planning Department at 501 South Brown Street, Springfield, TN 37172, as Cross Plains falls under county jurisdiction for zoning matters.

Documents and approvals

  • Submit a completed short term rental application along with a property survey, proof of property ownership or lease agreement, floor plan showing maximum occupancy, proof of liability insurance (minimum $1 million), septic system inspection if applicable.
  • The application fee is approximately $150 to 200 with an additional $75 annual renewal fee.
  • You'll also need to register with the Tennessee Department of Revenue for state sales tax collection and obtain a business license from Robertson County Clerk's office for approximately $25 to 50.
  • The approval process typically takes 30 to 45 days after submission of complete documentation.
  • Cross Plains specific requirements include maintaining adequate parking (minimum 2 spaces per unit), ensuring septic systems can handle increased capacity, adhering to noise ordinances particularly in residential areas.
  • Properties must pass health department inspection if serving more than 6 guests and comply with all fire safety codes including smoke detectors in each bedroom and common areas.
Is it legal to operate a short-term rental in Cross Plains, Tennessee?

Short term rentals (STRs) are generally legal in Cross Plains, Tennessee, as the city does not have specific municipal ordinances prohibiting them as of 2024.

Core operating requirements

  • Cross Plains operates under Robertson County jurisdiction, which allows STRs but requires compliance with state regulations including proper business licensing, tax collection, and safety requirements.
  • Property owners must register with the Tennessee Department of Revenue for tax purposes and collect applicable occupancy taxes.
  • The city follows standard zoning regulations that may restrict STRs in certain residential areas, particularly those zoned exclusively for single family homes, though enforcement varies.
  • Recent trends in Tennessee show increasing local regulation of STRs, with some municipalities implementing registration requirements, occupancy limits, and parking restrictions.
  • Property owners should verify current zoning compliance and obtain necessary business licenses before operating STRs, as regulations can change and neighboring communities have implemented stricter controls in response to resident concerns about noise and parking issues.
What are the best places to invest in Airbnb in Cross Plains, Tennessee?

The best areas for Airbnb investment in Cross Plains, Tennessee include the historic downtown district near Highway 25, which attracts visitors exploring the town's antique shops and local businesses, and properties along the Red River corridor that appeal to outdoor enthusiasts seeking fishing, kayaking.

Areas to research

  • The residential areas near Cross Plains Elementary and the community center offer family friendly accommodations for visitors attending local events like the annual Cross Plains Fun Day festival.
  • Properties within a 10 minute drive of the Cross Plains Dragway benefit from motorsports tourism during racing events throughout the spring and summer seasons.
  • The rural farmland areas on the outskirts provide attractive "country escape" rentals for Nashville residents seeking weekend retreats, capitalizing on Cross Plains' location approximately 30 miles north of Nashville while maintaining small town charm.
  • Areas near local churches and community venues also see demand during wedding seasons and family reunions, as Cross Plains serves as a central location for extended families gathering from across Middle Tennessee.
Airbnb and lodging taxes in Cross Plains, Tennessee

Cross Plains, Tennessee Airbnb hosts are subject to multiple lodging taxes including Tennessee state sales tax at 7%, Robertson County local sales tax at 2.25%, and Tennessee's state lodging tax at 3% on short term rental accommodations under 30 days.

Taxes and filing responsibilities

  • The City of Cross Plains may impose an additional local occupancy tax of approximately 1 to 2%, though specific rates should be verified with city officials.
  • These taxes are typically collected from guests at the time of booking through Airbnb's automatic tax collection system for state and some local taxes, which began around 2018 to 2019, with Airbnb remitting directly to Tennessee Department of Revenue monthly.
  • However, hosts may still be responsible for collecting and remitting certain local taxes directly to Robertson County and Cross Plains city offices on a monthly or quarterly basis depending on local requirements.
  • Properties rented for 30 days or longer are generally exempt from lodging taxes, and some jurisdictions may offer exemptions for properties under certain rental thresholds or for hosts who rent infrequently.
Total cost to purchase, furnish and operate an Airbnb in Cross Plains, Tennessee

The total cost to start an Airbnb in Cross Plains, Tennessee is approximately $285,000 to $320,000.

Cost breakdown

  • Property purchase represents the largest expense at $250,000 to $280,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing costs typically range $15,000 to $25,000 for a complete 3 bedroom setup including furniture, appliances, linens, and décor to create an attractive rental space.
  • Initial setup costs including professional photography, listing creation, and marketing materials run $1,500 to $2,500.
  • Permits and fees vary but expect $500 to $1,200 for business licenses, short term rental permits, and any required inspections from Robertson County and local authorities.
  • Insurance costs approximately $2,000 to $3,000 annually for landlord and short term rental coverage.
  • Utility setup and deposits for electricity, water, internet, and cable total around $800 to $1,200.
  • First six months operating costs including utilities ($1,800), cleaning supplies and services ($1,200), maintenance reserves ($2,000), property management software ($300), and marketing ($500) add approximately $5,800 to initial investment requirements.
Are Airbnb properties in Cross Plains, Tennessee profitable?

Airbnb properties in Cross Plains, Tennessee typically generate annual revenues between $15,000 to $35,000 for entire home listings, with average daily rates ranging from $75 to $120 depending on property size and amenities.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($30 to 50 per turnover), property management (10 to 20% of revenue), utilities ($150 to 300 monthly), insurance ($1,200 to 2,000 annually).
  • Net profit margins typically range from 15 to 35% for well managed properties, with successful hosts in the area reporting annual profits of $8,000 to $18,000 on properties valued between $200,000 to $400,000.
  • Success factors include proximity to Nashville (30 miles), competitive pricing during peak seasons like CMA Music Festival and summer months, professional photography, consistent 4.8+ star ratings, and targeting corporate travelers visiting nearby businesses.
  • Properties with unique features like hot tubs, fire pits, or rural charm tend to command premium rates and achieve 65 to 75% occupancy rates compared to basic listings averaging 45 to 55% occupancy.
  • The market benefits from lower competition compared to Nashville proper while still capturing overflow demand from the metropolitan area.
What is the expected return on investment for an Airbnb in Cross Plains, Tennessee?

Based on Cross Plains, Tennessee market conditions, Airbnb investments typically generate annual ROI of 12 to 18% with cash on cash returns ranging from 8 to 14% depending on property type and location within the market. Properties near Percy Priest Lake and those offering rural retreat experiences tend to perform at the higher end of this range, with lakefront or unique properties achieving up to 20% annual ROI.

Return planning figures

  • The average timeframe to profitability is 8 to 14 months, with most investors reaching positive cash flow within the first year due to Nashville's proximity driving weekend and extended stay demand.
  • Three bedroom properties with outdoor amenities typically see occupancy rates of 65 to 75% annually, generating gross rental yields of 15 to 22% before expenses.
What company can help me find and buy a profitable Airbnb in Cross Plains, Tennessee?

STRSearch is a leading national platform that specializes in identifying profitable short term rental properties for investors looking in Cross Plains, Tennessee. Local real estate agents in the area who focus on investment properties include Keller Williams Realty agents specializing in Middle Tennessee markets, RE/MAX agents with vacation rental expertise, and Coldwell Banker professionals who understand the Nashville metropolitan area's short term rental potential.

Companies and resources

  • National services that can assist include Mashvisor for property analytics and market research, AirDNA for Airbnb performance data and market insights, Awning for full service Airbnb property management and acquisition guidance, RedAwning for vacation rental investment opportunities.
  • Additionally, local property management companies like Nashville Short Term Rentals and Tennessee Vacation Rentals often have insights into profitable properties coming to market.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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