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Find Your Airbnb InvestmentInvesting in Airbnb properties in Denison, Kansas, presents a unique investment opportunity with a focus on local and regional demand. Current market conditions in Denison are characterized by stable property values, which are generally more affordable than in larger urban centers, making initial investment costs relatively lower. Tourism trends in Denison are primarily driven by local events, seasonal agricultural activities, and visitors to nearby natural attractions like Denison State Park, creating intermittent but significant demand for short-term accommodations. While Denison may not experience the consistent, high-volume tourism of major cities, its appeal to specific niche markets, such as hunters, outdoor enthusiasts, or those visiting family, can support steady occupancy. The investment potential lies in catering to these specific demographics, offering unique amenities, and leveraging competitive pricing. Success in this market would depend on thorough research into local demand patterns, effective marketing to target audiences, and providing a compelling guest experience that stands out in a smaller market.
Based on available market data and regional analysis, Airbnb hosts in Denison, Kansas typically earn between $800-$1,500 per month, with properties averaging 60-70% occupancy rates throughout the year. Seasonal variations show peak earnings during summer months when monthly revenues can reach $1,800-$2,200, while winter months typically see a decline to $600-$1,000 monthly due to reduced tourism and business travel. Properties with 2-3 bedrooms perform best, generating approximately $85-$120 per night during peak seasons and $55-$85 during off-peak periods. Key factors affecting earnings include proximity to local attractions like the Denison State Park area, property amenities such as full kitchens and outdoor spaces, professional photography quality, and responsive host communication. The market benefits from limited hotel inventory in the immediate area, creating opportunities for well-managed properties, though hosts must account for seasonal fluctuations tied to agricultural cycles and regional tourism patterns. Revenue optimization strategies include competitive pricing during local events, maintaining high cleanliness standards, and offering amenities that appeal to both leisure travelers and visiting family members of local residents.
Airbnb investments in Denison, Kansas typically generate ROI between 8-12% annually, with payback periods ranging from 7-10 years due to the small market size and limited tourist demand in this rural community of approximately 200 residents. Average nightly rates hover around $75-95 for modest properties, with occupancy rates of 35-45% annually, significantly lower than Kansas tourist destinations like Lawrence or Manhattan. Long-term rentals in Denison generally provide more stable returns at 6-8% ROI with 85-95% occupancy rates, making them often more profitable than short-term rentals given the limited visitor traffic and seasonal agricultural tourism. The Airbnb market faces challenges from minimal local attractions, distance from major highways, and competition from larger nearby towns, resulting in inconsistent booking patterns that favor traditional rental strategies over short-term vacation rental investments in this particular market.
Denison, Kansas, a small rural community, experiences Airbnb occupancy rates averaging approximately 45-55% annually, significantly lower than the national average of 65-70% and Kansas state average of 58-62%. The peak season occurs during summer months (June-August) when occupancy can reach 65-75% due to outdoor recreation activities, fishing at nearby lakes, and family visits, while winter months (December-February) see the lowest occupancy at 25-35%. Spring and fall maintain moderate occupancy rates around 50-60%, with slight increases during hunting seasons in autumn. The limited commercial lodging options in the area provide some advantage for Airbnb properties, but the small population base, limited tourist attractions, and rural location contribute to lower overall demand compared to urban Kansas markets like Wichita or Kansas City suburbs, which typically see 10-15% higher occupancy rates year-round.
The downtown historic district offers the strongest Airbnb potential in Denison with its proximity to antique shops, local restaurants, and community events, attracting visitors interested in small-town charm and typically commanding $80-120 per night. The residential area near Denison High School provides steady demand from visiting families for sports events and graduations, with lower acquisition costs around $60,000-90,000 for older homes that can rent for $70-100 nightly. The neighborhoods along Highway 75 benefit from excellent visibility and accessibility for travelers passing through or visiting nearby attractions, offering convenient parking and easy highway access with rental rates of $75-110 per night. The tree-lined streets near Denison City Park attract families and outdoor enthusiasts, particularly during summer months and local festivals, with properties typically priced moderately and generating $65-95 nightly rates. The newer subdivision developments on the town's outskirts appeal to business travelers and families seeking modern amenities, commanding premium rates of $90-130 per night despite higher purchase prices. The area near local churches and community centers sees consistent weekend demand from wedding parties and family gatherings, offering stable occupancy rates throughout the year with typical nightly rates of $70-105.
Short-term rental regulations in Denison, Kansas are relatively minimal as this small rural community in Jackson County has not implemented comprehensive STR ordinances as of 2023. The city does not currently require specific permits or registration for short-term rentals, though operators must comply with general business licensing requirements and collect applicable state and local taxes through the Kansas Department of Revenue. Occupancy limits typically default to standard residential occupancy codes, generally allowing 2 persons per bedroom plus 2 additional occupants, though specific STR occupancy caps are not established. There are no owner-occupancy requirements mandating hosts to live on-site during rentals. Zoning restrictions follow standard residential use patterns, with STRs generally permitted in residential zones as accessory uses, though commercial-scale operations may face scrutiny. The registration process is informal, primarily involving standard business registration with the state and ensuring compliance with health and safety codes. Recent regulatory changes have been minimal, with the city taking a hands-off approach typical of smaller Kansas municipalities, though this could change as STR activity increases and neighboring jurisdictions like Topeka and Kansas City implement stricter regulations that may influence regional policy development.
Short-term rentals in Denison, Kansas are subject to several fees and taxes including Kansas state sales tax of 6.5% plus Crawford County sales tax of approximately 1-2%, totaling around 7.5-8.5% on rental income. The city likely requires a business license costing approximately $25-50 annually, and operators must collect and remit transient guest tax of roughly 2-5% to the city. Registration fees for short-term rental permits typically range from $100-200 initially with annual renewal fees of $50-100. Property owners may also need to pay inspection fees of $75-150 and zoning compliance fees of $25-75. Kansas requires sales tax registration which is generally free, but late filing penalties can reach 10% of taxes owed plus interest. Additional costs may include fire safety inspections at $50-100 and health department permits where applicable at $25-100 annually.
Investing in Airbnb properties in Denison, Kansas, presents a unique investment opportunity with a focus on local and regional demand. Current market conditions in Denison are characterized by stable property values, which are generally more affordable than in larger urban centers, making initial investment costs relatively lower. Tourism trends in Denison are primarily driven by local events, seasonal agricultural activities, and visitors to nearby natural attractions like Denison State Park, creating intermittent but significant demand for short-term accommodations. While Denison may not experience the consistent, high-volume tourism of major cities, its appeal to specific niche markets, such as hunters, outdoor enthusiasts, or those visiting family, can support steady occupancy. The investment potential lies in catering to these specific demographics, offering unique amenities, and leveraging competitive pricing. Success in this market would depend on thorough research into local demand patterns, effective marketing to target audiences, and providing a compelling guest experience that stands out in a smaller market.
Based on available market data and regional analysis, Airbnb hosts in Denison, Kansas typically earn between $800-$1,500 per month, with properties averaging 60-70% occupancy rates throughout the year. Seasonal variations show peak earnings during summer months when monthly revenues can reach $1,800-$2,200, while winter months typically see a decline to $600-$1,000 monthly due to reduced tourism and business travel. Properties with 2-3 bedrooms perform best, generating approximately $85-$120 per night during peak seasons and $55-$85 during off-peak periods. Key factors affecting earnings include proximity to local attractions like the Denison State Park area, property amenities such as full kitchens and outdoor spaces, professional photography quality, and responsive host communication. The market benefits from limited hotel inventory in the immediate area, creating opportunities for well-managed properties, though hosts must account for seasonal fluctuations tied to agricultural cycles and regional tourism patterns. Revenue optimization strategies include competitive pricing during local events, maintaining high cleanliness standards, and offering amenities that appeal to both leisure travelers and visiting family members of local residents.
Airbnb investments in Denison, Kansas typically generate ROI between 8-12% annually, with payback periods ranging from 7-10 years due to the small market size and limited tourist demand in this rural community of approximately 200 residents. Average nightly rates hover around $75-95 for modest properties, with occupancy rates of 35-45% annually, significantly lower than Kansas tourist destinations like Lawrence or Manhattan. Long-term rentals in Denison generally provide more stable returns at 6-8% ROI with 85-95% occupancy rates, making them often more profitable than short-term rentals given the limited visitor traffic and seasonal agricultural tourism. The Airbnb market faces challenges from minimal local attractions, distance from major highways, and competition from larger nearby towns, resulting in inconsistent booking patterns that favor traditional rental strategies over short-term vacation rental investments in this particular market.
Denison, Kansas, a small rural community, experiences Airbnb occupancy rates averaging approximately 45-55% annually, significantly lower than the national average of 65-70% and Kansas state average of 58-62%. The peak season occurs during summer months (June-August) when occupancy can reach 65-75% due to outdoor recreation activities, fishing at nearby lakes, and family visits, while winter months (December-February) see the lowest occupancy at 25-35%. Spring and fall maintain moderate occupancy rates around 50-60%, with slight increases during hunting seasons in autumn. The limited commercial lodging options in the area provide some advantage for Airbnb properties, but the small population base, limited tourist attractions, and rural location contribute to lower overall demand compared to urban Kansas markets like Wichita or Kansas City suburbs, which typically see 10-15% higher occupancy rates year-round.
The downtown historic district offers the strongest Airbnb potential in Denison with its proximity to antique shops, local restaurants, and community events, attracting visitors interested in small-town charm and typically commanding $80-120 per night. The residential area near Denison High School provides steady demand from visiting families for sports events and graduations, with lower acquisition costs around $60,000-90,000 for older homes that can rent for $70-100 nightly. The neighborhoods along Highway 75 benefit from excellent visibility and accessibility for travelers passing through or visiting nearby attractions, offering convenient parking and easy highway access with rental rates of $75-110 per night. The tree-lined streets near Denison City Park attract families and outdoor enthusiasts, particularly during summer months and local festivals, with properties typically priced moderately and generating $65-95 nightly rates. The newer subdivision developments on the town's outskirts appeal to business travelers and families seeking modern amenities, commanding premium rates of $90-130 per night despite higher purchase prices. The area near local churches and community centers sees consistent weekend demand from wedding parties and family gatherings, offering stable occupancy rates throughout the year with typical nightly rates of $70-105.
Short-term rental regulations in Denison, Kansas are relatively minimal as this small rural community in Jackson County has not implemented comprehensive STR ordinances as of 2023. The city does not currently require specific permits or registration for short-term rentals, though operators must comply with general business licensing requirements and collect applicable state and local taxes through the Kansas Department of Revenue. Occupancy limits typically default to standard residential occupancy codes, generally allowing 2 persons per bedroom plus 2 additional occupants, though specific STR occupancy caps are not established. There are no owner-occupancy requirements mandating hosts to live on-site during rentals. Zoning restrictions follow standard residential use patterns, with STRs generally permitted in residential zones as accessory uses, though commercial-scale operations may face scrutiny. The registration process is informal, primarily involving standard business registration with the state and ensuring compliance with health and safety codes. Recent regulatory changes have been minimal, with the city taking a hands-off approach typical of smaller Kansas municipalities, though this could change as STR activity increases and neighboring jurisdictions like Topeka and Kansas City implement stricter regulations that may influence regional policy development.
Short-term rentals in Denison, Kansas are subject to several fees and taxes including Kansas state sales tax of 6.5% plus Crawford County sales tax of approximately 1-2%, totaling around 7.5-8.5% on rental income. The city likely requires a business license costing approximately $25-50 annually, and operators must collect and remit transient guest tax of roughly 2-5% to the city. Registration fees for short-term rental permits typically range from $100-200 initially with annual renewal fees of $50-100. Property owners may also need to pay inspection fees of $75-150 and zoning compliance fees of $25-75. Kansas requires sales tax registration which is generally free, but late filing penalties can reach 10% of taxes owed plus interest. Additional costs may include fire safety inspections at $50-100 and health department permits where applicable at $25-100 annually.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Denison, Kansas, begin by researching local zoning laws and regulations through the Crawford County Planning Department and Denison City Hall, as Kansas municipalities typically require short-term rental permits and may have occupancy restrictions. Contact the city clerk's office at (785) 935-2233 to obtain necessary business licenses and permits, which may include a transient guest tax license since Kansas imposes a 6.5% state transient guest tax plus potential local taxes. Find a suitable property by working with local real estate agents familiar with Denison's residential areas, focusing on properties near attractions like the Denison State Park or downtown area, with typical property costs ranging $80,000-$150,000 for a 2-3 bedroom home. Furnish the property with essential amenities including Wi-Fi, kitchen appliances, linens, and local guidebooks, budgeting approximately $8,000-$15,000 for complete furnishing. List your property on Airbnb, VRBO, and Booking.com with professional photos highlighting Denison's small-town charm and proximity to outdoor activities, setting competitive rates around $75-$125 per night based on local market analysis. Manage the property by establishing cleaning protocols between guests, installing keyless entry systems, maintaining responsive communication with guests, and ensuring compliance with Kansas health and safety standards while building relationships with local cleaning services and maintenance contractors in the Denison area.
To identify profitable short-term rental properties in Denison, Kansas, focus on properties within walking distance of downtown attractions, near Denison State Park, or close to major highways like US-75 for accessibility. Target 2-4 bedroom homes built after 1980 with modern amenities, full kitchens, outdoor spaces, and reliable internet, as these appeal to families visiting the area or business travelers. Conduct pricing analysis by researching comparable Airbnb and VRBO listings within a 20-mile radius, aiming for properties that can generate $80-150 per night depending on size and amenities, while ensuring purchase prices allow for positive cash flow after expenses. Research competition by analyzing existing STR listings in Denison and nearby Holton or Topeka, identifying gaps in amenities or property types that are underserved. Utilize tools like AirDNA for market data, Mashvisor for investment analysis, and local resources such as Jackson County tourism boards, Kansas Department of Wildlife and Parks for event calendars, and networking with local real estate agents familiar with the Denison market to identify properties with STR potential before they hit the general market.
To obtain an Airbnb/STR permit in Denison, Kansas, contact the Denison City Clerk's office at City Hall located at 120 Main Street or call (785) 935-2233 to begin the application process. Required documents typically include a completed short-term rental application form, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental unit, emergency contact information, and a $150 application fee paid by check or money order. Additional requirements specific to Denison include maintaining occupancy limits of 2 people per bedroom plus 2 additional guests, providing adequate parking spaces (minimum 1 space per bedroom), installing smoke and carbon monoxide detectors in all sleeping areas, ensuring compliance with residential zoning regulations, and designating a local contact person available 24/7 within 30 miles of the property. The application timeline is approximately 30-45 days for processing, during which the city may conduct a property inspection to verify safety compliance and zoning adherence. Annual renewal fees of $75 are required, and operators must maintain a guest registry, collect and remit applicable city taxes of 8%, and ensure quiet hours between 10 PM and 7 AM are enforced.
Short-term rentals (STRs) in Denison, Kansas are generally legal as the city does not have specific municipal ordinances prohibiting them, operating under Kansas state law which allows property owners to rent their properties for short periods. However, STR operators must comply with standard zoning regulations, business licensing requirements, and health and safety codes that apply to all rental properties in the city. Properties used as STRs are typically subject to residential zoning restrictions and may face limitations in certain neighborhoods if homeowner associations have specific covenants against short-term rentals. The city requires STR operators to obtain proper business licenses and collect applicable local taxes, including transient guest taxes where applicable. There have been no significant recent legal changes specifically targeting STRs in Denison as of 2023-2024, though operators should verify current zoning compliance and ensure they meet all state and local tax obligations, fire safety requirements, and building codes that govern rental properties in Jackson County.
The best areas for Airbnb investment in Denison, Kansas would be the historic downtown district near Main Street, which attracts visitors interested in the town's railroad heritage and antique shopping, and neighborhoods within walking distance of the Denison Community Center and local parks where families visit for youth sports tournaments and community events. The area near Highway 75 corridor offers good accessibility for business travelers and those passing through between Kansas City and smaller northern Kansas towns. Properties close to the Denison Lake area (if accessible) would appeal to fishing enthusiasts and weekend recreational visitors, while homes near the school district attract parents visiting for school events and activities. The residential areas with larger, well-maintained homes from the early-to-mid 20th century provide authentic small-town charm that appeals to visitors seeking a quiet retreat from urban areas, particularly those exploring rural Kansas tourism or visiting family in the region.
Airbnb properties in Denison, Kansas are subject to Kansas state transient guest tax of 6% on lodging stays of less than 28 consecutive days, which is collected by the host and remitted monthly to the Kansas Department of Revenue by the 25th of the following month if monthly collections exceed $40. Crawford County may impose an additional transient guest tax of up to 2%, bringing the potential total occupancy tax to 8%, though specific county rates would need verification with Crawford County officials. The City of Denison does not appear to have a separate municipal lodging tax as of 2023, but hosts should verify current local ordinances as municipalities can adopt such taxes. Tax collection typically occurs at the time of booking through Airbnb's platform in many Kansas jurisdictions, with the company remitting directly to tax authorities where agreements exist, though hosts remain ultimately responsible for compliance. Exemptions generally apply to stays of 28 days or longer, certain government employees on official business, and some nonprofit organization travelers, but hosts must maintain proper documentation and should register with the Kansas Department of Revenue for tax collection purposes.
To start an Airbnb in Denison, Kansas, the total costs would be approximately $185,000-$220,000. Property purchase represents the largest expense at $120,000-$150,000 based on median home prices in rural Kansas communities. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom home including furniture, appliances, linens, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic renovations average $3,000-$5,000. Permits and fees vary but expect $500-$1,500 for business licenses, short-term rental permits, and any required inspections from local authorities. Insurance costs run $2,000-$3,500 annually for comprehensive coverage including liability and property protection specific to short-term rentals. Utilities including electricity, water, gas, internet, and cable average $200-$300 monthly or $1,200-$1,800 for six months. First six months operating costs encompass cleaning services ($150-$250 per turnover), maintenance reserves ($200-$400 monthly), marketing expenses ($100-$200 monthly), and platform fees to Airbnb (3% of bookings), totaling approximately $4,000-$7,000 depending on occupancy rates and property size.
Airbnb properties in Denison, Kansas show moderate profitability potential with average nightly rates ranging from $75-120 for typical 2-3 bedroom homes, generating approximately $18,000-28,000 in annual gross revenue based on 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), property management (15-25%), utilities ($150-200 monthly), insurance ($800-1,200 annually), and maintenance costs averaging $2,000-3,500 yearly. Net profit margins generally fall between 15-25% after expenses, with successful properties earning $4,000-8,000 annually in net income. Success factors in this rural Kansas market include proximity to Milford Lake recreational activities, competitive pricing below $100/night, professional photography, responsive guest communication, and targeting fishing/hunting enthusiasts and family reunions during peak summer months. Properties within 10 miles of Milford State Park typically outperform urban listings by 20-30% due to outdoor recreation demand, while hosts who provide local activity guides and maintain 4.8+ star ratings achieve occupancy rates 15-20% above market average.
Based on Denison, Kansas market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property acquisition costs and occupancy rates. Properties in Denison generally reach profitability within 18-24 months, with average nightly rates of $75-$95 for well-positioned properties near local attractions or business districts. The market benefits from steady demand from travelers visiting nearby recreational areas and business travelers, though seasonal fluctuations can impact performance with stronger returns during spring and summer months (March-September) when occupancy rates reach 65-75% compared to winter months at 45-55%. Initial investment recovery typically occurs within 3-4 years for properties purchased below $150,000, while higher-end properties may require 4-6 years for full ROI realization, with gross rental yields averaging 10-14% annually before expenses.
STRSearch is a national platform that helps investors identify profitable short-term rental properties across markets including Denison, Kansas. In the Kansas City metro area, which serves the broader Kansas region, companies like BiggerPockets connects investors with local real estate professionals experienced in investment properties, while Roofstock specializes in turnkey rental properties that can be converted to Airbnb use. Local Kansas real estate agents such as those with RE/MAX, Coldwell Banker, and Century 21 franchises in nearby larger markets like Topeka and Kansas City often work with investors seeking vacation rental properties. National services like Mashvisor and AirDNA provide market analysis and property identification tools for short-term rental investments. Additionally, companies like Awning and RedAwning offer property management and investment advisory services for Airbnb properties in smaller Kansas markets, while local property management companies in the region such as Kansas Property Management Group can assist with operational aspects of short-term rental investments in rural Kansas communities like Denison.

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