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Find Your Airbnb InvestmentInvesting in Airbnb properties in Farmington, Maine, can be a promising venture, largely due to its appeal as a quaint New England destination with a steady influx of visitors drawn to its natural beauty, outdoor activities, and local university (University of Maine at Farmington). While property values in Farmington are generally more accessible compared to larger metropolitan areas, making it attractive for initial investment, the market conditions are influenced by seasonal tourism trends. Peak seasons, such as fall foliage and winter sports, can lead to higher occupancy rates and increased rental income. However, off-peak seasons might see a dip in demand, necessitating flexible pricing strategies or long-term rental considerations to ensure consistent returns. The investment potential is further supported by the growing interest in regional tourism and unique lodging experiences, which Airbnb readily provides.
Based on available market data and regional analysis, Airbnb hosts in Farmington, Maine typically earn between $800-$1,500 per month during peak summer months (June through September), with earnings dropping to $300-$700 monthly during winter periods due to reduced tourist activity and harsh weather conditions. The average annual revenue for a well-managed property ranges from $8,000-$15,000, with lakefront or ski-accessible properties commanding premium rates of $120-$200 per night compared to standard properties averaging $60-$100 nightly. Seasonal variations are significant, with summer representing approximately 60% of annual bookings due to Maine's outdoor recreation appeal, fall foliage season providing a secondary peak, and winter months seeing occupancy rates drop to 20-30% of summer levels. Key factors affecting earnings include proximity to Sugarloaf Mountain ski resort (30 minutes away), access to local lakes and hiking trails, property amenities like hot tubs or fireplaces, and the host's responsiveness and property management quality. The University of Maine Farmington also provides some demand during the academic year, though this tends to be lower-revenue, longer-term bookings that can provide steady baseline income during slower tourism periods.
Airbnb investments in Farmington, Maine typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The average nightly rate in Farmington hovers around $85-120 for well-appointed properties, with occupancy rates of approximately 45-60% during peak seasons (summer and fall foliage), dropping to 25-35% in winter months. This seasonal tourism-driven market benefits from proximity to Sugarloaf Mountain and outdoor recreation areas, allowing investors to achieve gross rental yields of $15,000-25,000 annually on properties valued between $150,000-250,000. Compared to traditional long-term rentals in Farmington, which typically yield 6-8% annually with monthly rents of $800-1,200, Airbnb properties can outperform by 2-4 percentage points, though they require significantly more active management, higher operating expenses for cleaning and maintenance, and carry greater income volatility due to seasonal demand fluctuations and potential regulatory changes in this rural Maine market.
Airbnb occupancy rates in Farmington, Maine typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to outdoor recreation and the University of Maine at Farmington. Peak occupancy occurs during summer months (June-August) when rates climb to 65-75%, coinciding with hiking, fishing, and lake activities in the western Maine mountains region, while fall foliage season (September-October) maintains strong occupancy around 60-65%. Winter months see the lowest occupancy at 25-35% due to harsh weather and limited tourist activities, though there's a slight uptick during snowmobile season. Spring occupancy gradually recovers to 40-50% as weather improves and university activities resume. Compared to Maine's statewide Airbnb occupancy average of approximately 55-60%, Farmington performs slightly below due to its inland location away from the more popular coastal destinations, while national Airbnb occupancy rates typically range 60-65%, making Farmington's performance about 10-15 percentage points lower than the national average, reflecting its position as a smaller, rural market dependent on seasonal outdoor recreation rather than year-round business or urban tourism.
The downtown Farmington area near the University of Maine at Farmington campus offers excellent Airbnb potential due to consistent demand from visiting families, prospective students, and university events, with properties typically commanding $80-120 per night and maintaining high occupancy during the academic year. The Broadway/Main Street corridor provides strong investment opportunities with its walkable access to local restaurants, shops, and cultural venues, attracting both business travelers and tourists exploring western Maine's outdoor recreation scene. Properties near Titcomb Mountain and the Sandy River present exceptional seasonal rental potential, particularly during ski season and summer months when visitors seek proximity to hiking, fishing, and winter sports, often supporting nightly rates of $100-150 during peak periods. The residential neighborhoods around Anson Street and Perham Street offer more affordable entry points for investors while still maintaining reasonable proximity to downtown amenities and the university, typically generating steady returns with lower acquisition costs. The areas near Hippach Field and recreational facilities attract sports tournament participants and families, providing consistent weekend bookings throughout spring and summer seasons. Properties close to the Narrow Gauge Pathway and rail-trail system appeal to outdoor enthusiasts and cyclists touring the region, supporting mid-range pricing with good occupancy rates. The quiet residential streets near Mallett School offer family-friendly accommodations that work well for extended stays and relocating professionals, though these areas may experience more seasonal fluctuation in demand.
Short-term rental regulations in Farmington, Maine are primarily governed by local zoning ordinances and state requirements, with the town requiring property owners to obtain a business license and comply with life safety codes including smoke and carbon monoxide detectors. Properties are typically limited to occupancy based on bedroom count plus two additional guests, with a general maximum of 8-10 occupants depending on the specific property. Owner-occupancy is not required for short-term rentals in Farmington, allowing for investment properties to operate as vacation rentals. Zoning restrictions generally permit short-term rentals in residential districts but may require conditional use permits in certain zones, with properties needing to maintain residential character and adequate parking. The registration process involves applying for a business license through the town office, providing proof of insurance, submitting a floor plan, and ensuring compliance with the Maine Uniform Building and Energy Code. Recent regulatory changes around 2022-2023 have included stricter enforcement of life safety requirements, updated registration procedures, and enhanced neighbor notification processes, while the state of Maine has implemented new lodging tax collection requirements for platforms like Airbnb and VRBO.
Short-term rentals in Farmington, Maine are subject to Maine's statewide lodging tax of 9% on gross rental receipts, which includes the 5.5% state sales tax and 3.5% lodging tax that must be collected from guests and remitted to Maine Revenue Services. Property owners must register for a sales tax certificate with the state at no cost, but are required to file monthly, quarterly, or annual returns depending on their rental volume. The Town of Farmington requires short-term rental operators to obtain a business license costing approximately $25-50 annually and comply with local zoning ordinances, though specific registration fees for short-term rentals are typically around $100-200 per year. Property owners must also ensure compliance with life safety codes which may require inspections costing $75-150, and properties used for short-term rentals may be subject to higher property tax assessments as commercial properties rather than residential rates. Additionally, operators should budget for potential code enforcement fees of $100-300 if violations occur, and many choose to obtain business liability insurance which typically costs $200-500 annually for adequate coverage.
Investing in Airbnb properties in Farmington, Maine, can be a promising venture, largely due to its appeal as a quaint New England destination with a steady influx of visitors drawn to its natural beauty, outdoor activities, and local university (University of Maine at Farmington). While property values in Farmington are generally more accessible compared to larger metropolitan areas, making it attractive for initial investment, the market conditions are influenced by seasonal tourism trends. Peak seasons, such as fall foliage and winter sports, can lead to higher occupancy rates and increased rental income. However, off-peak seasons might see a dip in demand, necessitating flexible pricing strategies or long-term rental considerations to ensure consistent returns. The investment potential is further supported by the growing interest in regional tourism and unique lodging experiences, which Airbnb readily provides.
Based on available market data and regional analysis, Airbnb hosts in Farmington, Maine typically earn between $800-$1,500 per month during peak summer months (June through September), with earnings dropping to $300-$700 monthly during winter periods due to reduced tourist activity and harsh weather conditions. The average annual revenue for a well-managed property ranges from $8,000-$15,000, with lakefront or ski-accessible properties commanding premium rates of $120-$200 per night compared to standard properties averaging $60-$100 nightly. Seasonal variations are significant, with summer representing approximately 60% of annual bookings due to Maine's outdoor recreation appeal, fall foliage season providing a secondary peak, and winter months seeing occupancy rates drop to 20-30% of summer levels. Key factors affecting earnings include proximity to Sugarloaf Mountain ski resort (30 minutes away), access to local lakes and hiking trails, property amenities like hot tubs or fireplaces, and the host's responsiveness and property management quality. The University of Maine Farmington also provides some demand during the academic year, though this tends to be lower-revenue, longer-term bookings that can provide steady baseline income during slower tourism periods.
Airbnb investments in Farmington, Maine typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The average nightly rate in Farmington hovers around $85-120 for well-appointed properties, with occupancy rates of approximately 45-60% during peak seasons (summer and fall foliage), dropping to 25-35% in winter months. This seasonal tourism-driven market benefits from proximity to Sugarloaf Mountain and outdoor recreation areas, allowing investors to achieve gross rental yields of $15,000-25,000 annually on properties valued between $150,000-250,000. Compared to traditional long-term rentals in Farmington, which typically yield 6-8% annually with monthly rents of $800-1,200, Airbnb properties can outperform by 2-4 percentage points, though they require significantly more active management, higher operating expenses for cleaning and maintenance, and carry greater income volatility due to seasonal demand fluctuations and potential regulatory changes in this rural Maine market.
Airbnb occupancy rates in Farmington, Maine typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to outdoor recreation and the University of Maine at Farmington. Peak occupancy occurs during summer months (June-August) when rates climb to 65-75%, coinciding with hiking, fishing, and lake activities in the western Maine mountains region, while fall foliage season (September-October) maintains strong occupancy around 60-65%. Winter months see the lowest occupancy at 25-35% due to harsh weather and limited tourist activities, though there's a slight uptick during snowmobile season. Spring occupancy gradually recovers to 40-50% as weather improves and university activities resume. Compared to Maine's statewide Airbnb occupancy average of approximately 55-60%, Farmington performs slightly below due to its inland location away from the more popular coastal destinations, while national Airbnb occupancy rates typically range 60-65%, making Farmington's performance about 10-15 percentage points lower than the national average, reflecting its position as a smaller, rural market dependent on seasonal outdoor recreation rather than year-round business or urban tourism.
The downtown Farmington area near the University of Maine at Farmington campus offers excellent Airbnb potential due to consistent demand from visiting families, prospective students, and university events, with properties typically commanding $80-120 per night and maintaining high occupancy during the academic year. The Broadway/Main Street corridor provides strong investment opportunities with its walkable access to local restaurants, shops, and cultural venues, attracting both business travelers and tourists exploring western Maine's outdoor recreation scene. Properties near Titcomb Mountain and the Sandy River present exceptional seasonal rental potential, particularly during ski season and summer months when visitors seek proximity to hiking, fishing, and winter sports, often supporting nightly rates of $100-150 during peak periods. The residential neighborhoods around Anson Street and Perham Street offer more affordable entry points for investors while still maintaining reasonable proximity to downtown amenities and the university, typically generating steady returns with lower acquisition costs. The areas near Hippach Field and recreational facilities attract sports tournament participants and families, providing consistent weekend bookings throughout spring and summer seasons. Properties close to the Narrow Gauge Pathway and rail-trail system appeal to outdoor enthusiasts and cyclists touring the region, supporting mid-range pricing with good occupancy rates. The quiet residential streets near Mallett School offer family-friendly accommodations that work well for extended stays and relocating professionals, though these areas may experience more seasonal fluctuation in demand.
Short-term rental regulations in Farmington, Maine are primarily governed by local zoning ordinances and state requirements, with the town requiring property owners to obtain a business license and comply with life safety codes including smoke and carbon monoxide detectors. Properties are typically limited to occupancy based on bedroom count plus two additional guests, with a general maximum of 8-10 occupants depending on the specific property. Owner-occupancy is not required for short-term rentals in Farmington, allowing for investment properties to operate as vacation rentals. Zoning restrictions generally permit short-term rentals in residential districts but may require conditional use permits in certain zones, with properties needing to maintain residential character and adequate parking. The registration process involves applying for a business license through the town office, providing proof of insurance, submitting a floor plan, and ensuring compliance with the Maine Uniform Building and Energy Code. Recent regulatory changes around 2022-2023 have included stricter enforcement of life safety requirements, updated registration procedures, and enhanced neighbor notification processes, while the state of Maine has implemented new lodging tax collection requirements for platforms like Airbnb and VRBO.
Short-term rentals in Farmington, Maine are subject to Maine's statewide lodging tax of 9% on gross rental receipts, which includes the 5.5% state sales tax and 3.5% lodging tax that must be collected from guests and remitted to Maine Revenue Services. Property owners must register for a sales tax certificate with the state at no cost, but are required to file monthly, quarterly, or annual returns depending on their rental volume. The Town of Farmington requires short-term rental operators to obtain a business license costing approximately $25-50 annually and comply with local zoning ordinances, though specific registration fees for short-term rentals are typically around $100-200 per year. Property owners must also ensure compliance with life safety codes which may require inspections costing $75-150, and properties used for short-term rentals may be subject to higher property tax assessments as commercial properties rather than residential rates. Additionally, operators should budget for potential code enforcement fees of $100-300 if violations occur, and many choose to obtain business liability insurance which typically costs $200-500 annually for adequate coverage.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Farmington, Maine, begin by researching local zoning laws and regulations through the Farmington Planning Department, as the town may require special permits or have restrictions on short-term rentals in residential areas. Contact the Maine Department of Health and Human Services to understand lodging facility requirements and obtain necessary permits, which typically include a lodging license and may require fire safety inspections. Find a suitable property by working with local real estate agents familiar with Farmington's market, focusing on areas near the University of Maine at Farmington or downtown attractions, with properties averaging $150,000-$300,000 depending on size and location. Furnish the space with durable, comfortable furniture from retailers like Walmart in nearby Wilton or order online, ensuring you include essentials like linens, kitchen supplies, and local guidebooks highlighting Farmington's outdoor recreation opportunities and proximity to Sugarloaf Mountain. Create your Airbnb listing with high-quality photos showcasing the property's proximity to UMF campus, hiking trails, and downtown restaurants, setting competitive rates around $75-$125 per night based on local market analysis. Manage the property by establishing relationships with local cleaning services, maintenance contractors, and consider using property management software to handle bookings, communicate with guests, and coordinate check-ins, while maintaining compliance with Maine's lodging tax requirements and any ongoing municipal regulations that may be implemented as short-term rental popularity grows in the area.
To identify profitable short-term rental properties in Farmington, Maine, focus on locations within 10-15 minutes of the University of Maine at Farmington campus and near outdoor recreation areas like Titcomb Mountain and the Sandy River, as these drive consistent demand from visiting families, university guests, and outdoor enthusiasts. Target 2-4 bedroom properties built after 1980 with modern amenities, full kitchens, reliable WiFi, and parking, as these features command premium rates of $80-150 per night depending on season and size. Analyze pricing using AirDNA and Mashvisor to benchmark against the 15-25 existing STR properties in the area, noting that peak seasons (fall foliage in October, winter sports December-March, and university events) can yield 20-30% higher rates than the $95 average daily rate. Research competition by monitoring Airbnb and VRBO listings within a 5-mile radius, identifying gaps in amenities or property types, and studying occupancy rates which typically range 45-65% annually in this market. Utilize tools like Rabbu for market analysis, STR Helper for performance tracking, and connect with local property management companies like Vacasa or smaller regional operators who understand Farmington's seasonal patterns, university calendar, and outdoor recreation peaks that drive the majority of bookings in this rural Maine market.
To obtain an Airbnb/STR permit in Farmington, Maine, contact the Farmington Code Enforcement Office at Town Hall located at 153 Farmington Falls Road or call (207) 778-6538 to begin the application process. You'll need to submit a completed short-term rental registration application, provide proof of property ownership or lease agreement, submit a floor plan of the rental unit, obtain a life safety inspection from the Fire Department, provide proof of liability insurance (typically $1 million minimum), and include contact information for a local property manager if you're not residing within 30 miles of the property. Required documents also include a septic system inspection certificate if applicable, parking plan showing adequate off-street parking, and neighbor notification forms. The application fee is approximately $150-200 with an additional $75-100 for the life safety inspection. The timeline typically takes 4-6 weeks from submission to approval, depending on scheduling inspections and any required corrections. Farmington requires STR properties to maintain quiet hours from 10 PM to 7 AM, limit occupancy to 2 people per bedroom plus 2 additional guests, provide adequate parking (1 space per bedroom), and display the permit number in all advertising. Annual renewal is required with a reduced fee of around $75-100, and operators must maintain a guest registry and respond to complaints within 2 hours during operating season.
Short-term rentals (STRs) are generally legal in Farmington, Maine, as the town has not enacted specific prohibitions against them as of 2024. However, STR operators must comply with Maine's statewide lodging tax requirements and register with Maine Revenue Services, while also adhering to local zoning ordinances that may restrict commercial activities in residential areas. Farmington follows typical Maine municipal approaches where STRs are permitted but may face limitations in certain residential zones, and operators must ensure compliance with health, safety, and building codes. The town has not implemented recent major legal changes specifically targeting STRs, unlike some coastal Maine communities that have enacted stricter regulations due to housing concerns, though property owners should verify current zoning compliance and may need special permits depending on the property's location and zoning classification. As with most Maine municipalities, enforcement typically focuses on tax compliance, noise ordinances, and ensuring STRs don't violate existing residential use restrictions rather than outright bans.
The best areas for Airbnb investment in Farmington, Maine include the downtown historic district near the University of Maine at Farmington campus, which attracts visiting families, prospective students, and academic conference attendees year-round. The Titcomb Mountain area offers excellent potential due to its proximity to the ski resort and outdoor recreation activities, drawing winter sports enthusiasts and summer hikers. Properties near the Sandy River corridor are attractive for fishing and canoeing tourists, particularly during peak seasons from May through October. The Main Street commercial district provides opportunities for business travelers visiting local companies like Franklin Savings Bank headquarters and regional healthcare facilities. Areas within walking distance of the Farmington Fair grounds see increased demand during the annual fair in September, while neighborhoods near Hippach Field attract visitors during University of Maine at Farmington's athletic events and graduation ceremonies. The residential areas along routes 2 and 4 offer good investment potential due to their accessibility for travelers heading to nearby Rangeley Lakes region and Sugarloaf Mountain, making Farmington a convenient stopover destination.
In Farmington, Maine, Airbnb hosts are subject to Maine's statewide lodging tax of 9% on gross rental receipts, which applies to all short-term rentals under 28 days and is collected by the Maine Revenue Services. The tax must be remitted monthly if annual collections exceed $3,000, or quarterly if less, with returns due by the 15th of the month following the reporting period. Hosts must register for a sales tax certificate with Maine Revenue Services before collecting the tax, and Airbnb automatically collects and remits this tax on behalf of hosts for bookings made through their platform as of 2018. Franklin County, where Farmington is located, does not impose additional local lodging taxes beyond the state requirement. Exemptions include rentals to permanent residents (28+ consecutive days), rentals to employees for business purposes lasting more than 28 days, and certain nonprofit organization bookings, though hosts must maintain proper documentation to claim these exemptions and may still need to collect the tax upfront and refund it later if the exemption criteria are met.
Starting an Airbnb in Farmington, Maine requires approximately $180,000-220,000 in total initial investment. Property purchase costs around $150,000-180,000 based on median home prices in Franklin County as of 2023. Furnishing a 2-3 bedroom property typically costs $8,000-12,000 including beds, linens, kitchen essentials, living room furniture, and basic appliances. Initial setup expenses including professional photography, listing creation, welcome materials, and basic renovations run $2,000-3,500. Permits and fees vary but expect $500-1,200 for business licenses, fire safety inspections, and potential zoning approvals through the Town of Farmington. Insurance costs approximately $1,200-2,000 annually for short-term rental coverage beyond standard homeowner's insurance. Utility setup and deposits for electricity, water, sewer, internet, and cable total around $800-1,200. First six months of operating costs including utilities ($300-500/month), cleaning supplies and services ($200-400/month), maintenance reserves ($150-300/month), property management software ($50-100/month), and marketing expenses ($100-200/month) amount to approximately $4,800-9,000, bringing the total startup investment to roughly $167,300-208,900.
Airbnb properties in Farmington, Maine show moderate profitability potential with average nightly rates ranging from $75-120 depending on property size and amenities, generating approximately $15,000-25,000 in annual revenue for properties with 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-15%), utilities ($150-200 monthly), insurance ($800-1,200 annually), and maintenance costs averaging $2,000-3,000 yearly. Net profit margins generally fall between 25-35% for well-managed properties, with successful hosts like those operating renovated farmhouses near the University of Maine at Farmington achieving higher margins by targeting parents visiting students and outdoor enthusiasts exploring western Maine's lakes and mountains. Key success factors include strategic pricing during peak foliage season (September-October) when rates can increase 30-40%, maintaining high cleanliness standards, providing local activity guides, and leveraging Farmington's proximity to Sugarloaf Mountain and Rangeley Lakes region. Properties within walking distance of downtown Farmington or offering unique amenities like hot tubs or fire pits typically outperform standard listings by 15-20% in both occupancy and nightly rates, with some hosts reporting annual profits of $8,000-12,000 on modest two-bedroom properties after all expenses.
Airbnb investments in Farmington, Maine typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by seasonal tourism from outdoor enthusiasts visiting the nearby Rangeley Lakes region and University of Maine at Farmington students seeking alternative accommodations. Properties in downtown Farmington or near recreational areas can expect gross rental yields of $75-120 per night during peak summer months (June-September) and winter skiing season (December-March), with occupancy rates averaging 45-60% annually. Initial investment costs for suitable properties range from $150,000-$300,000, with renovation and furnishing expenses adding $15,000-$35,000, leading to typical timeframes of 18-30 months to reach profitability after accounting for seasonal fluctuations, property management costs of 15-25%, and Maine's lodging taxes. The market benefits from limited hotel inventory in the area and proximity to Sugarloaf Mountain Resort, though investors should factor in the rural location's impact on year-round demand and higher marketing costs to attract guests to this smaller market compared to coastal Maine destinations.
STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Farmington, Maine, using data analytics and market insights. Local real estate agents like Coldwell Banker Plourde Real Estate and Century 21 Nason Realty have experience with investment properties in the Farmington area and understand the local vacation rental market dynamics. National services include Awning, which provides end-to-end Airbnb investment services including property identification and management, and RedAwning, which offers market analysis and property sourcing for short-term rental investments. AirDNA provides comprehensive market data and analytics for the Farmington area to help investors make informed decisions about potential Airbnb properties. Local property management companies like Vacasa and Evolve also offer insights into which properties perform well as vacation rentals in the region. Real estate investment firms such as Roofstock and Mashvisor provide online platforms with tools to analyze potential Airbnb returns in smaller Maine markets like Farmington. Additionally, local vacation rental management companies like Maine Vacation Rentals can provide market intelligence about which property types and locations generate the highest occupancy rates and revenue in the Farmington area.

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