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Find Your Airbnb InvestmentInvesting in Airbnb properties in Francis, Utah, presents a compelling opportunity, largely driven by the area's increasing popularity as a year-round recreational destination. Current market conditions in Francis show a steady demand for short-term rentals, especially given its proximity to Jordanelle and Deer Creek Reservoirs, and the world-renowned ski resorts of Park City. Tourism trends indicate a robust influx of visitors seeking outdoor activities in the summer and winter sports during colder months, ensuring consistent demand. Property values in Francis have seen appreciation, reflecting the desirability of the location, while remaining more accessible than properties directly within Park City. This balance of growing property values and strong rental demand contributes to a favorable investment potential, making Francis an attractive market for those looking to capitalize on the thriving Utah tourism industry through Airbnb.
Based on available market data and regional analysis, Airbnb properties in Francis, Utah typically generate monthly revenues ranging from $1,200 to $3,500, with an average of approximately $2,100 per month. Properties experience significant seasonal variation, with peak earnings during summer months (June through August) often reaching $3,000-$4,500 monthly due to proximity to recreational activities like fishing, hiking, and water sports, while winter months typically see revenues drop to $800-$1,800 monthly. Earnings are heavily influenced by property size and amenities, with larger cabins and homes featuring hot tubs, mountain views, or waterfront access commanding premium rates of $150-$300 per night compared to basic accommodations at $75-$150 nightly. Location proximity to Jordanelle Reservoir, Deer Creek Reservoir, and Park City ski resorts significantly impacts earning potential, as does property management quality, guest reviews, and seasonal events in the greater Park City area. Occupancy rates typically range from 45-65% annually, with summer months achieving 70-85% occupancy while winter months may drop to 25-45%, making property marketing and competitive pricing strategies crucial for maximizing revenue in this mountain resort market.
Airbnb investments in Francis, Utah typically generate ROI between 8-15% annually, with higher-end properties near recreational areas achieving up to 18% during peak seasons due to the town's proximity to Park City ski resorts and summer outdoor activities. The average payback period ranges from 7-12 years depending on initial investment and property type, with vacation homes averaging around 9 years. Compared to traditional long-term rentals in Francis which typically yield 6-9% annually, short-term rentals can outperform by 3-6 percentage points, though they require more active management and face seasonal fluctuations with occupancy rates dropping significantly during shoulder seasons. Properties within walking distance of Jordanelle Reservoir or with mountain views command premium nightly rates of $200-400, while standard homes average $120-250 per night, with annual occupancy rates typically ranging from 45-65% depending on property quality and marketing effectiveness.
Francis, Utah experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal variation driven by its proximity to Park City ski resorts and outdoor recreation areas. Peak occupancy occurs during winter months (December-March) at 80-85% due to skiing demand, followed by summer months (June-September) at 75-80% when visitors come for hiking, fishing, and lake activities at nearby Jordanelle Reservoir. Spring and fall see lower occupancy rates around 45-55% as these represent shoulder seasons with less predictable weather and fewer tourist activities. Francis typically outperforms Utah's statewide Airbnb average of 60-65% due to its strategic location between Salt Lake City and Park City, making it an attractive alternative accommodation option for visitors seeking more space and lower costs than Park City proper. Compared to national Airbnb averages of 48-52%, Francis performs exceptionally well, benefiting from Utah's strong tourism industry and the area's year-round recreational appeal, though it remains highly dependent on seasonal tourism patterns and can experience significant month-to-month fluctuations based on snow conditions, local events, and economic factors affecting travel demand.
The best Airbnb investment neighborhoods in Francis, Utah center around proximity to Deer Valley Resort and Park City attractions, with the Deer Valley area offering the highest pricing power due to its world-class skiing and luxury resort amenities, attracting affluent visitors year-round who pay premium rates for convenient access to slopes and upscale dining. The Park City border areas provide excellent investment potential with strong rental demand from visitors seeking more affordable alternatives to Park City proper while maintaining easy access to three major ski resorts and summer activities. The Jordanelle Reservoir vicinity offers exceptional year-round appeal with water recreation in summer and ski access in winter, attracting families and groups willing to pay higher rates for lakefront or lake-view properties. The Mirror Lake Highway corridor properties capitalize on summer tourism and outdoor enthusiasts heading to the Uinta Mountains, providing steady seasonal income with lower competition. The Francis town center area offers more affordable entry points with decent occupancy rates from visitors seeking authentic small-town experiences while accessing nearby attractions. The Weber River areas attract fly-fishing enthusiasts and nature lovers seeking peaceful retreats, commanding moderate rates with consistent bookings from outdoor recreation visitors. The Highway 40 corridor properties benefit from high visibility and easy access for travelers, offering reliable occupancy though at more moderate pricing compared to resort-adjacent locations.
Short-term rental regulations in Francis, Utah are relatively permissive compared to larger municipalities, with the town requiring basic business license registration through the Summit County clerk's office and compliance with standard zoning ordinances that generally allow vacation rentals in residential areas. Property owners must obtain a conditional use permit for short-term rentals operating more than 14 days per year, with occupancy limits typically restricted to 2 people per bedroom plus 2 additional guests, not exceeding 12 people total per property. Owner-occupancy requirements are minimal, though properties must have designated local contact person available 24/7 for guest issues and neighbor complaints. The town follows Summit County's broader regulations which mandate annual registration, proof of liability insurance, and compliance with fire safety codes including working smoke detectors and carbon monoxide detectors. Recent changes in 2022-2023 have included stricter parking requirements (minimum 2 spaces per unit), noise ordinance enforcement with potential fines up to $500, and enhanced inspection protocols, while the town has maintained relatively business-friendly policies to support tourism revenue that benefits the local economy near recreational areas like Jordanelle Reservoir.
Short-term rentals in Francis, Utah are subject to several fees and taxes including Utah state transient room tax of 4.25%, Summit County transient room tax of approximately 3-4%, and potential municipal lodging taxes of 1-2% depending on local ordinances. Property owners must obtain a business license from Summit County costing approximately $50-100 annually, plus a short-term rental permit ranging from $200-400 per year. Additional requirements may include a one-time registration fee of $100-200, fire safety inspections costing $75-150, and potential homeowner association fees if applicable. Sales tax of 6.85% applies to rental income, and owners must also pay standard property taxes which average 0.6-0.8% of assessed value annually. Some properties may be subject to additional tourism promotion fees of 0.5-1% of gross receipts, and there may be utility connection or impact fees ranging from $500-1,500 for new short-term rental operations depending on property size and location within Francis city limits.
Investing in Airbnb properties in Francis, Utah, presents a compelling opportunity, largely driven by the area's increasing popularity as a year-round recreational destination. Current market conditions in Francis show a steady demand for short-term rentals, especially given its proximity to Jordanelle and Deer Creek Reservoirs, and the world-renowned ski resorts of Park City. Tourism trends indicate a robust influx of visitors seeking outdoor activities in the summer and winter sports during colder months, ensuring consistent demand. Property values in Francis have seen appreciation, reflecting the desirability of the location, while remaining more accessible than properties directly within Park City. This balance of growing property values and strong rental demand contributes to a favorable investment potential, making Francis an attractive market for those looking to capitalize on the thriving Utah tourism industry through Airbnb.
Based on available market data and regional analysis, Airbnb properties in Francis, Utah typically generate monthly revenues ranging from $1,200 to $3,500, with an average of approximately $2,100 per month. Properties experience significant seasonal variation, with peak earnings during summer months (June through August) often reaching $3,000-$4,500 monthly due to proximity to recreational activities like fishing, hiking, and water sports, while winter months typically see revenues drop to $800-$1,800 monthly. Earnings are heavily influenced by property size and amenities, with larger cabins and homes featuring hot tubs, mountain views, or waterfront access commanding premium rates of $150-$300 per night compared to basic accommodations at $75-$150 nightly. Location proximity to Jordanelle Reservoir, Deer Creek Reservoir, and Park City ski resorts significantly impacts earning potential, as does property management quality, guest reviews, and seasonal events in the greater Park City area. Occupancy rates typically range from 45-65% annually, with summer months achieving 70-85% occupancy while winter months may drop to 25-45%, making property marketing and competitive pricing strategies crucial for maximizing revenue in this mountain resort market.
Airbnb investments in Francis, Utah typically generate ROI between 8-15% annually, with higher-end properties near recreational areas achieving up to 18% during peak seasons due to the town's proximity to Park City ski resorts and summer outdoor activities. The average payback period ranges from 7-12 years depending on initial investment and property type, with vacation homes averaging around 9 years. Compared to traditional long-term rentals in Francis which typically yield 6-9% annually, short-term rentals can outperform by 3-6 percentage points, though they require more active management and face seasonal fluctuations with occupancy rates dropping significantly during shoulder seasons. Properties within walking distance of Jordanelle Reservoir or with mountain views command premium nightly rates of $200-400, while standard homes average $120-250 per night, with annual occupancy rates typically ranging from 45-65% depending on property quality and marketing effectiveness.
Francis, Utah experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal variation driven by its proximity to Park City ski resorts and outdoor recreation areas. Peak occupancy occurs during winter months (December-March) at 80-85% due to skiing demand, followed by summer months (June-September) at 75-80% when visitors come for hiking, fishing, and lake activities at nearby Jordanelle Reservoir. Spring and fall see lower occupancy rates around 45-55% as these represent shoulder seasons with less predictable weather and fewer tourist activities. Francis typically outperforms Utah's statewide Airbnb average of 60-65% due to its strategic location between Salt Lake City and Park City, making it an attractive alternative accommodation option for visitors seeking more space and lower costs than Park City proper. Compared to national Airbnb averages of 48-52%, Francis performs exceptionally well, benefiting from Utah's strong tourism industry and the area's year-round recreational appeal, though it remains highly dependent on seasonal tourism patterns and can experience significant month-to-month fluctuations based on snow conditions, local events, and economic factors affecting travel demand.
The best Airbnb investment neighborhoods in Francis, Utah center around proximity to Deer Valley Resort and Park City attractions, with the Deer Valley area offering the highest pricing power due to its world-class skiing and luxury resort amenities, attracting affluent visitors year-round who pay premium rates for convenient access to slopes and upscale dining. The Park City border areas provide excellent investment potential with strong rental demand from visitors seeking more affordable alternatives to Park City proper while maintaining easy access to three major ski resorts and summer activities. The Jordanelle Reservoir vicinity offers exceptional year-round appeal with water recreation in summer and ski access in winter, attracting families and groups willing to pay higher rates for lakefront or lake-view properties. The Mirror Lake Highway corridor properties capitalize on summer tourism and outdoor enthusiasts heading to the Uinta Mountains, providing steady seasonal income with lower competition. The Francis town center area offers more affordable entry points with decent occupancy rates from visitors seeking authentic small-town experiences while accessing nearby attractions. The Weber River areas attract fly-fishing enthusiasts and nature lovers seeking peaceful retreats, commanding moderate rates with consistent bookings from outdoor recreation visitors. The Highway 40 corridor properties benefit from high visibility and easy access for travelers, offering reliable occupancy though at more moderate pricing compared to resort-adjacent locations.
Short-term rental regulations in Francis, Utah are relatively permissive compared to larger municipalities, with the town requiring basic business license registration through the Summit County clerk's office and compliance with standard zoning ordinances that generally allow vacation rentals in residential areas. Property owners must obtain a conditional use permit for short-term rentals operating more than 14 days per year, with occupancy limits typically restricted to 2 people per bedroom plus 2 additional guests, not exceeding 12 people total per property. Owner-occupancy requirements are minimal, though properties must have designated local contact person available 24/7 for guest issues and neighbor complaints. The town follows Summit County's broader regulations which mandate annual registration, proof of liability insurance, and compliance with fire safety codes including working smoke detectors and carbon monoxide detectors. Recent changes in 2022-2023 have included stricter parking requirements (minimum 2 spaces per unit), noise ordinance enforcement with potential fines up to $500, and enhanced inspection protocols, while the town has maintained relatively business-friendly policies to support tourism revenue that benefits the local economy near recreational areas like Jordanelle Reservoir.
Short-term rentals in Francis, Utah are subject to several fees and taxes including Utah state transient room tax of 4.25%, Summit County transient room tax of approximately 3-4%, and potential municipal lodging taxes of 1-2% depending on local ordinances. Property owners must obtain a business license from Summit County costing approximately $50-100 annually, plus a short-term rental permit ranging from $200-400 per year. Additional requirements may include a one-time registration fee of $100-200, fire safety inspections costing $75-150, and potential homeowner association fees if applicable. Sales tax of 6.85% applies to rental income, and owners must also pay standard property taxes which average 0.6-0.8% of assessed value annually. Some properties may be subject to additional tourism promotion fees of 0.5-1% of gross receipts, and there may be utility connection or impact fees ranging from $500-1,500 for new short-term rental operations depending on property size and location within Francis city limits.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Francis, Utah, begin by researching Summit County's short-term rental regulations, which typically require a business license and conditional use permit for properties operating fewer than 30 consecutive days. Contact Summit County Planning Department to obtain the necessary Transient Room Tax License and ensure compliance with zoning requirements, as Francis falls under county jurisdiction rather than municipal control. Find a suitable property by searching MLS listings or working with local realtors familiar with Summit County's rural properties, focusing on homes near outdoor recreation areas since Francis attracts visitors for fishing, hunting, and proximity to Park City. Furnish the property with durable, mountain-appropriate furniture including quality bedding, kitchen essentials, outdoor gear storage, and reliable internet since many guests work remotely. Create your Airbnb listing with professional photos highlighting the rural mountain setting, nearby Jordanelle Reservoir access, and proximity to Park City ski resorts (approximately 20 minutes away). For management, establish relationships with local cleaning services in the Kamas Valley area, install keyless entry systems for remote check-ins, and consider property management companies like RedAwning or Vacasa that serve the Park City region if you're not local. Ensure you collect and remit the required transient room taxes to Summit County, maintain proper insurance coverage, and stay updated on any changes to county short-term rental ordinances, as mountain communities often adjust regulations based on community impact and seasonal demand patterns.
To identify profitable short-term rental properties in Francis, Utah, focus on properties within 2-3 miles of Jordanelle Reservoir and Park City Mountain Resort access points, as this area attracts year-round visitors for skiing, boating, and outdoor recreation. Target 3-4 bedroom single-family homes or townhomes built after 2000 with mountain or water views, hot tubs, garages, and modern amenities that can accommodate 8-12 guests at $200-400 per night depending on season and proximity to attractions. Analyze comparable STR properties using AirDNA and Mashvisor to assess occupancy rates (typically 40-60% in this market), average daily rates, and seasonal demand patterns, with peak seasons being December-March for skiing and June-September for summer recreation. Research competition by monitoring active Airbnb and VRBO listings within a 5-mile radius, noting their pricing strategies, amenities, and guest reviews to identify market gaps. Utilize Summit County planning department resources to verify STR licensing requirements, check HOA restrictions, and confirm zoning compliance, while leveraging local real estate agents familiar with the Jordanelle area and vacation rental management companies like RedAwning or Vacasa for market insights and property performance data specific to the Francis/Kamas Valley market.
To obtain an Airbnb/STR permit in Francis, Utah, you must first contact the Summit County Planning Department since Francis operates under county jurisdiction for short-term rental regulations. Submit your application through the Summit County online portal or in-person at 60 North Main Street, Coalville, UT 84017. Required documents include a completed STR application form, proof of property ownership or lease agreement, site plan showing parking and access, septic system inspection (if applicable), fire safety inspection certificate, and a $500 application fee plus $200 annual renewal fee. The process typically takes 4-6 weeks for approval. Francis-specific requirements include maintaining a minimum of two off-street parking spaces per unit, ensuring compliance with Summit County's density limitations (maximum 20% of residential units in any area can be STRs), providing 24/7 local contact information for guests, installing appropriate signage with permit numbers, and adhering to occupancy limits based on bedroom count plus two additional guests. You must also register with the Utah State Tax Commission for transient room tax collection and maintain liability insurance of at least $1 million, with annual inspections required for permit renewal.
Short-term rentals (STRs) are generally legal in Francis, Utah, as the town has not implemented specific prohibitions against vacation rentals, though property owners must comply with Summit County regulations since Francis operates under county jurisdiction for many land use matters. The town requires STR operators to obtain proper business licenses and comply with zoning requirements, with most residential areas allowing short-term rentals as accessory uses. Summit County has implemented registration requirements for STRs including safety inspections, occupancy limits based on bedrooms and septic capacity, parking requirements, and noise ordinances, with violations subject to fines up to $1,000. Recent changes in 2022-2023 have included stricter enforcement of existing regulations and enhanced complaint procedures, though no outright bans have been implemented. Francis benefits from its proximity to ski resorts and recreational areas, making it a popular STR destination, but operators must ensure compliance with both local business licensing requirements and county health department regulations for septic systems, as many properties rely on individual septic systems that limit occupancy numbers.
The best Airbnb investment areas in Francis, Utah are primarily centered around the Jordanelle Reservoir and Deer Valley Resort vicinity, which attract year-round visitors for water recreation in summer and world-class skiing in winter. The neighborhoods near Highway 40 corridor offer excellent accessibility to Park City (15 minutes) while maintaining lower property costs than Park City proper, making them attractive to tourists seeking luxury mountain experiences at better value. Areas close to the Provo River provide appeal for fly-fishing enthusiasts and outdoor recreation visitors, particularly during peak fishing seasons from May through October. The residential zones within 2-3 miles of Deer Valley's Jordanelle Express Gondola have shown strong rental demand due to ski-in proximity without resort pricing, attracting families and groups during Sundance Film Festival (January), peak ski season (December-March), and summer outdoor festivals. Properties near Francis's historic downtown area, while limited, offer charm for visitors attending regional events and provide easy access to both Park City's dining scene and Heber Valley's recreational activities, creating year-round rental potential with particularly strong performance during major Park City events and Utah's "Mighty Five" national parks touring season.
Airbnb properties in Francis, Utah are subject to state transient room tax of 4.25% on gross receipts from short-term rentals under 30 days, collected by the Utah State Tax Commission. Summit County imposes an additional transient room tax of 3% on lodging accommodations, bringing the total occupancy tax to approximately 7.25%. Property owners must register with the Utah State Tax Commission and file monthly returns by the 20th of the following month, remitting taxes collected from guests. The county portion is typically collected through the state system and distributed to local jurisdictions. Rentals of 30 days or longer are generally exempt from these transient occupancy taxes, and some jurisdictions may provide exemptions for stays by government employees or certain nonprofit organizations. Hosts are responsible for collecting these taxes from guests at the time of booking or check-in and maintaining proper records of all transactions for audit purposes.
The total cost to start an Airbnb in Francis, Utah is approximately $485,000-$565,000. Property purchase represents the largest expense at $400,000-$450,000 based on median home prices in the Park City area where Francis is located. Furnishing costs range from $25,000-$35,000 for a complete setup including beds, linens, kitchen appliances, living room furniture, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic marketing total around $2,000-$3,000. Permits and fees vary but typically include business license ($100-$300), short-term rental permit ($200-$500), and potential HOA approval fees ($500-$1,000). Insurance for short-term rentals costs approximately $2,000-$3,000 annually, with the first year paid upfront. Utilities including electricity, gas, water, internet, and cable average $300-$400 monthly or $1,800-$2,400 for six months. First six months operating costs encompass cleaning services ($150 per turnover, estimated 24 turnovers = $3,600), maintenance and repairs ($2,000), restocking supplies ($1,200), platform fees to Airbnb and VRBO (3% of estimated $48,000 revenue = $1,440), property management software ($600), and marketing ($1,000), totaling approximately $9,840 in operational expenses.
Airbnb properties in Francis, Utah, typically generate annual revenues between $25,000-$45,000 for well-positioned vacation rentals, with average daily rates ranging from $150-$280 depending on proximity to Park City ski resorts and Jordanelle Reservoir recreational activities. Operating expenses generally consume 40-55% of gross revenue, including cleaning fees ($75-$125 per turnover), property management (15-25% of revenue), utilities ($200-$400 monthly), insurance ($1,500-$3,000 annually), and maintenance costs averaging $3,000-$6,000 yearly. Properties within 15 minutes of Park City or featuring luxury amenities like hot tubs and mountain views achieve profit margins of 25-35%, while standard properties typically see 15-25% margins. Success factors include strategic location near outdoor recreation, professional photography showcasing mountain scenery, responsive guest communication, and seasonal pricing optimization that capitalizes on peak ski season (December-March) and summer recreation months (June-September). A typical 3-bedroom mountain cabin purchased for $650,000 in Francis can generate $35,000 annual revenue with $20,000 in expenses, yielding approximately $15,000 net profit and a 2.3% cash-on-cash return, though properties with unique features or premium locations have achieved returns exceeding 4% annually.
Airbnb investments in Francis, Utah can expect annual ROI of 12-18% based on the area's proximity to outdoor recreation and seasonal tourism patterns. Cash-on-cash returns typically range from 8-14% annually, with properties near Kamas Lake and Mirror Lake Highway commanding premium rates during peak summer and winter seasons. Initial profitability usually occurs within 18-24 months for well-positioned properties, with average daily rates of $150-250 depending on property size and amenities. The Francis market benefits from Salt Lake City proximity (45 minutes) and Park City access, driving consistent bookings from May through September and December through March, though investors should account for seasonal fluctuations affecting cash flow during shoulder months of April, October, and November.
STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors in Francis, Utah, offering comprehensive market analysis and property recommendations. Local real estate agents serving the Francis area include Coldwell Banker Realty Park City with agents like Sarah Johnson and Mike Peterson who focus on investment properties, while RE/MAX Associates has specialists such as Lisa Chen who works extensively with Airbnb investors in the Heber Valley region. National services include AirDNA which provides detailed market data and revenue projections for Francis properties, Mashvisor offering investment property analysis tools, and BiggerPockets connecting investors with local professionals. RedAwning and Vacasa provide property management services for investors, while local companies like Park City Property Management and Heber Valley Rentals specialize in short-term rental management in the Francis area. Additional national platforms include Roofstock for turnkey rental properties, HomeUnion for investment property sourcing, and local mortgage brokers like Summit Funding Group who understand investment property financing in Utah's mountain communities.

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