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Find Your Airbnb InvestmentInvesting in Airbnb properties in Fredericksburg, Texas, presents a compelling opportunity given the city's established reputation as a premier Hill Country destination. Fredericksburg's dynamic market is characterized by its thriving wine industry, rich German heritage, and charming small-town appeal that attracts millions of tourists annually for wine tours, Oktoberfest, and peach season festivities. This consistent demand supports high occupancy rates for short-term rentals. While property values have seen significant appreciation due to the area's popularity, making initial investments higher, the potential for strong rental income, driven by year-round tourism and weekend getaway demand from major Texas cities, suggests a favorable long-term investment potential. Investors should, however, consider the evolving local regulations and market saturation in certain areas, which can impact profitability.
Based on available market data and rental performance analytics, Airbnb properties in Fredericksburg, Texas typically generate between $2,500 to $6,000 per month in gross revenue, with premium properties and larger homes commanding up to $8,000 monthly during peak periods. Seasonal variations are significant, with spring months (March through May) and fall months (September through November) showing 40-60% higher occupancy rates and nightly rates compared to summer and winter periods, largely driven by the area's renowned wildflower blooms and wine harvest seasons. Properties within walking distance of Main Street or wineries typically earn 25-35% more than those in outlying areas, while homes with 3+ bedrooms, hot tubs, or vineyard views can command premium rates of $250-400 per night during peak weekends compared to $150-250 for standard properties. Key factors affecting earnings include proximity to wineries and downtown attractions, property amenities, seasonal events like Oktoberfest and peach season, weekend versus weekday demand patterns, and competition density, with the market showing strong performance due to Fredericksburg's position as a premier Texas Hill Country destination for wine tourism and romantic getaways.
Airbnb investments in Fredericksburg, Texas typically generate ROI between 12-18% annually, significantly outperforming traditional long-term rentals which average 6-8% in the area. The average nightly rate ranges from $180-350 depending on property size and amenities, with occupancy rates averaging 65-75% throughout the year due to Fredericksburg's popularity as a wine country destination and weekend getaway spot. Initial investment payback periods typically range from 5-7 years for well-positioned properties, compared to 10-15 years for conventional rental properties. Properties within walking distance of Main Street or wineries command premium rates and achieve faster payback periods of 4-6 years, while revenue peaks during spring wildflower season, Oktoberfest, and holiday periods when nightly rates can exceed $400. The strong tourism economy, limited hotel inventory, and consistent demand from Austin and San Antonio visitors create a favorable environment where short-term rental properties often generate 2-3 times the monthly income of comparable long-term rentals, though investors must factor in higher management costs, cleaning fees, and seasonal fluctuations that can impact overall returns.
Fredericksburg, Texas maintains an average annual Airbnb occupancy rate of approximately 68-72%, significantly higher than the Texas state average of 58-62% and the national average of 63-67%, primarily due to its popularity as a Hill Country wine destination and German heritage tourist attraction. The market experiences strong seasonal fluctuations with peak occupancy rates reaching 85-90% during October (Oktoberfest), March-May (wildflower season and spring break), and November-December (holiday season and wine harvest), while experiencing lower occupancy of 45-55% during January-February and July-August when extreme weather conditions deter tourism. Weekend occupancy rates consistently outperform weekday rates by 20-25 percentage points throughout the year, with Friday and Saturday nights achieving 80-95% occupancy during peak seasons, reflecting the destination's appeal for weekend getaways from major Texas metropolitan areas like Austin, San Antonio, and Houston, which are within a 1-3 hour drive.
The Historic Downtown District offers the highest rental rates due to its walkability to Main Street shops, restaurants, and wine tasting rooms, attracting couples and groups willing to pay premium prices for convenience. The Luckenbach Road area provides excellent investment potential with larger properties on acreage that appeal to families and corporate retreats, offering strong occupancy rates year-round while maintaining the rural Hill Country charm visitors seek. East Austin Street neighborhoods feature charming historic homes within walking distance of downtown attractions but at lower acquisition costs than Main Street properties, providing good cash flow potential with moderate rental rates. The Highway 290 West corridor attracts investors due to proximity to numerous wineries and wedding venues, generating consistent weekend bookings from wine tourists and wedding parties at competitive nightly rates. South Adams Street properties offer a sweet spot of affordability and accessibility, being close enough to downtown for walkability while providing parking and space that downtown properties often lack. The Enchanted Rock Road area, though further from town, commands premium rates for larger groups seeking privacy and Hill Country views, with properties often booking months in advance despite seasonal fluctuations. Ranch Road developments provide opportunities for luxury vacation rentals targeting high-end guests seeking exclusive Hill Country experiences, with properties featuring amenities like pools and game rooms generating the highest per-night revenues in the market.
Fredericksburg, Texas requires short-term rental operators to obtain a Short-Term Rental Permit through the city's planning department, with applications requiring property owner information, floor plans, and proof of compliance with fire safety codes. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 guests total regardless of property size. Owner-occupancy is not required for short-term rentals in Fredericksburg, allowing for non-resident ownership and operation. Properties must be located in areas zoned for residential use or mixed-use districts, with some restrictions in historic districts requiring additional review by the Historic Review Board. The registration process involves submitting an application with a $200 annual fee, providing contact information for a local responsible party available 24/7, and demonstrating compliance with parking requirements of one space per bedroom. Recent changes implemented in 2022 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of house rules regarding quiet hours (10 PM to 7 AM), required installation of exterior lighting for safety, and enhanced enforcement mechanisms including a three-strike system that can result in permit revocation.
Short-term rentals in Fredericksburg, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6%, Gillespie County hotel occupancy tax of 7%, and City of Fredericksburg hotel occupancy tax of 7%, totaling approximately 20% in combined occupancy taxes on gross rental receipts. Property owners must obtain a short-term rental permit from the city with an initial registration fee of approximately $200-300 and annual renewal fees of around $150-200. Additionally, operators are required to collect and remit state sales tax of 6.25% plus applicable local sales taxes of up to 2%, bringing total sales tax to approximately 8.25%. The city also requires a business license costing around $50-75 annually, and properties may be subject to periodic inspection fees of $100-150. Fire safety inspections may cost an additional $75-100, and some properties require special use permits with fees ranging from $300-500 depending on zoning requirements and property type.
Investing in Airbnb properties in Fredericksburg, Texas, presents a compelling opportunity given the city's established reputation as a premier Hill Country destination. Fredericksburg's dynamic market is characterized by its thriving wine industry, rich German heritage, and charming small-town appeal that attracts millions of tourists annually for wine tours, Oktoberfest, and peach season festivities. This consistent demand supports high occupancy rates for short-term rentals. While property values have seen significant appreciation due to the area's popularity, making initial investments higher, the potential for strong rental income, driven by year-round tourism and weekend getaway demand from major Texas cities, suggests a favorable long-term investment potential. Investors should, however, consider the evolving local regulations and market saturation in certain areas, which can impact profitability.
Based on available market data and rental performance analytics, Airbnb properties in Fredericksburg, Texas typically generate between $2,500 to $6,000 per month in gross revenue, with premium properties and larger homes commanding up to $8,000 monthly during peak periods. Seasonal variations are significant, with spring months (March through May) and fall months (September through November) showing 40-60% higher occupancy rates and nightly rates compared to summer and winter periods, largely driven by the area's renowned wildflower blooms and wine harvest seasons. Properties within walking distance of Main Street or wineries typically earn 25-35% more than those in outlying areas, while homes with 3+ bedrooms, hot tubs, or vineyard views can command premium rates of $250-400 per night during peak weekends compared to $150-250 for standard properties. Key factors affecting earnings include proximity to wineries and downtown attractions, property amenities, seasonal events like Oktoberfest and peach season, weekend versus weekday demand patterns, and competition density, with the market showing strong performance due to Fredericksburg's position as a premier Texas Hill Country destination for wine tourism and romantic getaways.
Airbnb investments in Fredericksburg, Texas typically generate ROI between 12-18% annually, significantly outperforming traditional long-term rentals which average 6-8% in the area. The average nightly rate ranges from $180-350 depending on property size and amenities, with occupancy rates averaging 65-75% throughout the year due to Fredericksburg's popularity as a wine country destination and weekend getaway spot. Initial investment payback periods typically range from 5-7 years for well-positioned properties, compared to 10-15 years for conventional rental properties. Properties within walking distance of Main Street or wineries command premium rates and achieve faster payback periods of 4-6 years, while revenue peaks during spring wildflower season, Oktoberfest, and holiday periods when nightly rates can exceed $400. The strong tourism economy, limited hotel inventory, and consistent demand from Austin and San Antonio visitors create a favorable environment where short-term rental properties often generate 2-3 times the monthly income of comparable long-term rentals, though investors must factor in higher management costs, cleaning fees, and seasonal fluctuations that can impact overall returns.
Fredericksburg, Texas maintains an average annual Airbnb occupancy rate of approximately 68-72%, significantly higher than the Texas state average of 58-62% and the national average of 63-67%, primarily due to its popularity as a Hill Country wine destination and German heritage tourist attraction. The market experiences strong seasonal fluctuations with peak occupancy rates reaching 85-90% during October (Oktoberfest), March-May (wildflower season and spring break), and November-December (holiday season and wine harvest), while experiencing lower occupancy of 45-55% during January-February and July-August when extreme weather conditions deter tourism. Weekend occupancy rates consistently outperform weekday rates by 20-25 percentage points throughout the year, with Friday and Saturday nights achieving 80-95% occupancy during peak seasons, reflecting the destination's appeal for weekend getaways from major Texas metropolitan areas like Austin, San Antonio, and Houston, which are within a 1-3 hour drive.
The Historic Downtown District offers the highest rental rates due to its walkability to Main Street shops, restaurants, and wine tasting rooms, attracting couples and groups willing to pay premium prices for convenience. The Luckenbach Road area provides excellent investment potential with larger properties on acreage that appeal to families and corporate retreats, offering strong occupancy rates year-round while maintaining the rural Hill Country charm visitors seek. East Austin Street neighborhoods feature charming historic homes within walking distance of downtown attractions but at lower acquisition costs than Main Street properties, providing good cash flow potential with moderate rental rates. The Highway 290 West corridor attracts investors due to proximity to numerous wineries and wedding venues, generating consistent weekend bookings from wine tourists and wedding parties at competitive nightly rates. South Adams Street properties offer a sweet spot of affordability and accessibility, being close enough to downtown for walkability while providing parking and space that downtown properties often lack. The Enchanted Rock Road area, though further from town, commands premium rates for larger groups seeking privacy and Hill Country views, with properties often booking months in advance despite seasonal fluctuations. Ranch Road developments provide opportunities for luxury vacation rentals targeting high-end guests seeking exclusive Hill Country experiences, with properties featuring amenities like pools and game rooms generating the highest per-night revenues in the market.
Fredericksburg, Texas requires short-term rental operators to obtain a Short-Term Rental Permit through the city's planning department, with applications requiring property owner information, floor plans, and proof of compliance with fire safety codes. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 guests total regardless of property size. Owner-occupancy is not required for short-term rentals in Fredericksburg, allowing for non-resident ownership and operation. Properties must be located in areas zoned for residential use or mixed-use districts, with some restrictions in historic districts requiring additional review by the Historic Review Board. The registration process involves submitting an application with a $200 annual fee, providing contact information for a local responsible party available 24/7, and demonstrating compliance with parking requirements of one space per bedroom. Recent changes implemented in 2022 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of house rules regarding quiet hours (10 PM to 7 AM), required installation of exterior lighting for safety, and enhanced enforcement mechanisms including a three-strike system that can result in permit revocation.
Short-term rentals in Fredericksburg, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6%, Gillespie County hotel occupancy tax of 7%, and City of Fredericksburg hotel occupancy tax of 7%, totaling approximately 20% in combined occupancy taxes on gross rental receipts. Property owners must obtain a short-term rental permit from the city with an initial registration fee of approximately $200-300 and annual renewal fees of around $150-200. Additionally, operators are required to collect and remit state sales tax of 6.25% plus applicable local sales taxes of up to 2%, bringing total sales tax to approximately 8.25%. The city also requires a business license costing around $50-75 annually, and properties may be subject to periodic inspection fees of $100-150. Fire safety inspections may cost an additional $75-100, and some properties require special use permits with fees ranging from $300-500 depending on zoning requirements and property type.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Fredericksburg, Texas, begin by researching local regulations as the city requires short-term rental permits and has specific zoning restrictions, particularly in residential areas where STRs may be limited or prohibited within certain distances of schools and churches. Contact Fredericksburg's Planning and Development Department to obtain a Short-Term Rental Permit (approximately $200-300 annually) and ensure compliance with the city's occupancy limits, parking requirements (typically 1 space per bedroom), and noise ordinances. Find a suitable property by focusing on areas zoned for commercial or mixed-use, or residential zones that allow STRs, with popular locations being within walking distance of Main Street's German heritage district, near wineries, or offering Hill Country views, with property prices ranging from $300,000-800,000 depending on size and location. Furnish the property with Hill Country-themed decor, essential amenities like Wi-Fi, air conditioning, full kitchen, quality linens, and local touches such as wine glasses and information about nearby wineries and attractions like Enchanted Rock State Park. List your property on Airbnb, VRBO, and other platforms with professional photography highlighting the German heritage charm and proximity to Fredericksburg's 50+ wineries, setting competitive rates of $150-400 per night depending on property size and season. Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating check-ins/check-outs, maintaining the property regularly, and considering hiring local property management companies like Hill Country Short Term Rentals or Fredericksburg Vacation Rentals if you live remotely, while staying compliant with city requirements for regular permit renewals and tax obligations including Texas state taxes and local hotel occupancy taxes.
To identify profitable short-term rental properties in Fredericksburg, Texas, focus on locations within 2-3 miles of Main Street's historic district and wineries, particularly properties with Hill Country views or vineyard proximity. Target 2-4 bedroom homes built after 1990 with modern amenities, outdoor spaces like patios or hot tubs, and parking for multiple vehicles, as wine tourism groups typically travel together. Analyze pricing using AirDNA and Mashvisor to benchmark against comparable properties, aiming for $150-300 per night depending on size and amenities, with higher rates during peak seasons like Oktoberfest and spring wine harvest. Research competition through Airbnb and VRBO searches within 5-mile radius, noting occupancy rates, guest reviews, and pricing strategies of top-performing listings. Utilize STR-specific tools like Rabbu and AllTheRooms for market analysis, while leveraging local resources such as Fredericksburg Convention & Visitor Bureau data, Gillespie County tourism statistics, and connecting with local property management companies like Hill Country Reservations or Fredericksburg Herb Farm's rental division to understand seasonal demand patterns and regulatory requirements for short-term rentals in the city.
To obtain an Airbnb/STR permit in Fredericksburg, Texas, you must first contact the City of Fredericksburg Planning and Development Department at 126 W Main Street or call (830) 997-7521 to submit a Short-Term Rental Registration application. Required documents include a completed application form, proof of property ownership or lease agreement, a site plan showing parking areas and property boundaries, proof of liability insurance (minimum $1 million), a floor plan of the rental unit, contact information for a local responsible party available 24/7, and payment of the registration fee (approximately $200-300 annually). You must also obtain a Certificate of Occupancy if the property use is changing, comply with the city's parking requirements (typically 1 space per bedroom plus 1 additional space), ensure the property meets all fire safety codes, and provide trash collection arrangements. The application process typically takes 2-4 weeks for approval once all documents are submitted, and you must renew the permit annually. Fredericksburg has specific requirements including a maximum occupancy limit of 2 people per bedroom plus 2 additional guests, quiet hours from 10 PM to 7 AM, and the property must be owner-occupied or have a designated local contact person who can respond to issues within 30 minutes, and all STRs must display the registration number in advertisements and at the property entrance.
Short-term rentals (STRs) are legal in Fredericksburg, Texas, but operate under specific regulations established by the city. The city requires STR operators to obtain a Short-Term Rental Permit and comply with occupancy limits, parking requirements, and noise ordinances. Properties must meet safety standards including smoke detectors and fire extinguishers, and operators must provide contact information for a responsible party available 24/7. STRs are generally prohibited in certain residential zoning districts, particularly single-family neighborhoods, while being more permissible in commercial and mixed-use areas. Recent changes around 2019-2021 included stricter enforcement of existing regulations and enhanced penalty structures for violations, with the city responding to resident concerns about neighborhood impacts. The regulations also include provisions for good neighbor agreements and requirements for trash management and property maintenance, reflecting Fredericksburg's balance between supporting its tourism economy and protecting residential quality of life.
The most promising Airbnb investment areas in Fredericksburg, Texas include the Historic Main Street District, which attracts tourists year-round with its German heritage, boutique shopping, and proximity to wineries, generating consistent bookings from weekend visitors and wine tour groups. The Enchanted Rock area on the outskirts offers nature-focused accommodations for outdoor enthusiasts visiting the state park, particularly popular during spring wildflower season and fall camping months. The Wine Road 290 corridor, stretching west of downtown, capitalizes on the booming Texas Hill Country wine tourism, with properties near vineyards like Becker Vineyards and Grape Creek commanding premium rates from wine-tasting groups and couples' retreats. The residential areas near Marktplatz and Pioneer Memorial Library provide quieter alternatives while maintaining walkability to downtown attractions, appealing to families and longer-stay visitors attending events like Oktoberfest, Christmas markets, and peach season festivals that drive Fredericksburg's $200+ million annual tourism economy.
In Fredericksburg, Texas, Airbnb hosts are subject to multiple lodging taxes including the Texas state hotel occupancy tax of 6%, Gillespie County hotel occupancy tax of 7%, and the City of Fredericksburg hotel occupancy tax of 7%, totaling approximately 20% in combined occupancy taxes on short-term rental bookings. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts, though hosts should verify their registration status with local tax offices. The Texas Comptroller's office handles state tax collection, while Gillespie County and the City of Fredericksburg collect their respective portions, with remittance generally occurring monthly or quarterly depending on booking volume. Exemptions may apply for stays exceeding 30 consecutive days, certain government and military travelers, and some nonprofit organization bookings, though hosts should confirm current exemption criteria with local tax authorities as regulations can change and enforcement has increased significantly since 2018-2020 when many Texas municipalities began actively pursuing short-term rental tax compliance.
The total cost to start an Airbnb in Fredericksburg, Texas is approximately $485,000-$565,000. Property purchase costs range from $350,000-$425,000 based on median home prices in the area as of 2023. Furnishing costs typically run $25,000-$35,000 for a complete 2-3 bedroom property including furniture, appliances, linens, and decor to create an attractive vacation rental. Initial setup costs including professional photography, listing creation, and marketing materials average $2,000-$3,000. Permits and fees including short-term rental permits, business licenses, and city registration fees total approximately $1,500-$2,500 annually. Insurance costs for short-term rental coverage run $3,000-$4,500 per year. Utility setup and deposits for electricity, water, gas, internet, and cable average $1,000-$1,500. First six months of operating costs including utilities ($1,800), cleaning services ($3,600), maintenance and repairs ($2,000), property management software ($600), and marketing ($1,000) total approximately $9,000. Additional considerations include potential HOA fees, property taxes, and emergency fund reserves for unexpected repairs or vacancy periods.
Airbnb properties in Fredericksburg, Texas demonstrate strong profitability potential with average daily rates ranging from $150-$300 depending on property size and amenities, generating annual revenues of $35,000-$85,000 for well-managed properties. Operating expenses typically include 25-30% for cleaning and maintenance, 3% Airbnb service fees, 8-12% property management if outsourced, plus utilities, insurance, and supplies, totaling approximately 40-50% of gross revenue. Successful properties achieve net profit margins of 25-35%, with luxury cabins and properties near Main Street wineries like Messina Hof performing exceptionally well during peak seasons (October-May) when wine tourism peaks. Key success factors include strategic location within 10 minutes of downtown, unique amenities like hot tubs or vineyard views, professional photography, and maintaining 4.8+ star ratings. Properties purchased specifically for short-term rental in 2019-2021 typically see 12-18% annual returns on investment, with some premium properties near Enchanted Rock State Park achieving occupancy rates above 75% and generating over $100,000 annually, though recent market saturation and increased competition have compressed margins by approximately 10-15% since 2022.
Airbnb investments in Fredericksburg, Texas typically generate annual ROI of 12-18% due to the city's strong tourism market driven by its German heritage, wineries, and proximity to Austin. Cash-on-cash returns generally range from 8-14% annually, with properties in the historic downtown area and near popular attractions like Enchanted Rock State Park commanding premium rates of $150-300 per night. Most investors achieve profitability within 18-24 months, particularly those purchasing properties in the $300,000-500,000 range and maintaining 65-75% occupancy rates throughout the year. The market benefits from consistent demand during peak seasons (spring wildflower season, Oktoberfest, and holiday periods) as well as steady weekend bookings year-round, with successful properties generating $40,000-70,000 in annual gross rental income after accounting for Airbnb fees, cleaning costs, and property management expenses.
STRSearch is a national platform that specializes in identifying profitable short-term rental properties for investors, including in Fredericksburg, Texas. Local real estate agents who focus on investment properties in the Hill Country include Fredericksburg Realty, Kuhlmann Real Estate Group, and Texas Hill Country Properties, with agents like Sarah Mitchell at Coldwell Banker and David Rodriguez at Keller Williams Austin Southwest having experience with vacation rental investments in the area since 2019. National services that assist Airbnb investors include AirDNA for market analysis, Mashvisor for property analytics, Roofstock for turnkey rental properties, and BiggerPockets for investor networking and education. Local property management companies that cater to short-term rentals include Hill Country Vacation Rentals, Fredericksburg Hospitality, and Texas Wine Country Rentals, which have been operating since 2017-2020. Additional national platforms like Awning, RedAwning, and Vacasa provide end-to-end services from property identification to management, while local mortgage brokers such as Hill Country Lending and First National Bank Fredericksburg offer financing solutions specifically for investment properties in the Fredericksburg market.

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