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Find Your Airbnb InvestmentInvesting in Airbnb properties in Goshen, Kentucky, presents a more modest opportunity compared to major metropolitan markets. Goshen's appeal lies in its small-town charm, proximity to Louisville (about 20 miles northeast), and location in scenic Oldham County, which attracts visitors seeking a quieter alternative to urban accommodations. The area benefits from tourism related to the Kentucky Bourbon Trail, horse farms, and outdoor recreation activities. However, demand for short-term rentals is significantly lower than in major cities, resulting in more seasonal occupancy patterns and potentially longer vacancy periods. Property values are generally more affordable, offering lower barriers to entry, but rental income potential is correspondingly limited. The regulatory environment is typically less restrictive in smaller communities, but investors should carefully analyze local demand patterns, seasonal fluctuations, and the limited pool of potential guests when evaluating the viability of short-term rental investments in this rural Kentucky market.
Based on available market data and regional analysis, Airbnb properties in Goshen, Kentucky typically generate monthly revenues ranging from $800 to $2,200, with the average falling around $1,400 per month for well-maintained properties. Seasonal variations show peak earnings during spring and fall months when Louisville area events and Kentucky Derby season drive increased demand, with revenues potentially increasing by 25-40% during these periods, while winter months typically see a 15-20% decrease in bookings. Properties closer to the Ohio River or with unique amenities like pools, hot tubs, or historic charm command premium rates of $120-180 per night, while standard accommodations average $80-120 nightly. Key factors affecting earnings include proximity to Louisville attractions, property size and amenities, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and seasonal demand fluctuations. Occupancy rates in the area typically range from 45-65% annually, with successful hosts maintaining higher occupancy through strategic pricing and exceptional guest experiences.
Airbnb investments in Goshen, Kentucky typically generate ROI between 8-12% annually, with higher-end properties near local attractions achieving up to 15% returns due to the area's proximity to Louisville and seasonal tourism demand. The average payback period ranges from 7-10 years, depending on initial investment and property type, with most investors seeing positive cash flow within 18-24 months of operation. Compared to traditional long-term rentals in Goshen that average 6-8% ROI, short-term rentals command premium nightly rates of $120-180 for well-appointed homes, particularly those offering rural charm or equestrian access, though they require more active management and face seasonal occupancy fluctuations of 60-75% during peak months versus 40-50% in winter. Properties within 20 minutes of Louisville International Airport or Kentucky Kingdom tend to outperform the market average, while those offering unique amenities like pools, hot tubs, or farm experiences can achieve occupancy rates exceeding 70% year-round with correspondingly higher returns.
Airbnb occupancy rates in Goshen, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during spring and fall months (March-May and September-November) when occupancy can reach 65-75% due to Kentucky Derby season tourism and favorable weather conditions. Summer months see moderate occupancy around 50-60%, while winter months drop to approximately 35-45%. Goshen's rates generally align closely with Kentucky's statewide average of 48-52% but fall slightly below the national Airbnb average of 55-60%, primarily due to its smaller market size and limited year-round tourist attractions compared to major metropolitan areas. The proximity to Louisville provides some boost during major events like the Kentucky Derby in early May, which represents the absolute peak occupancy period for the area, often reaching 80-90% occupancy rates during that specific weekend and surrounding weeks.
The most promising Airbnb investment neighborhoods in Goshen, Kentucky include the Historic Downtown area which offers charm and walkability to local shops and restaurants with strong pricing power due to its unique character, the Goshen Station vicinity near the old railroad depot that attracts visitors interested in local history and provides easy access to the Oldham County trail system, the residential areas along Highway 42 which benefit from high visibility and accessibility while maintaining reasonable property acquisition costs, the neighborhoods near Harmony Landing Country Club that appeal to golf enthusiasts and upscale travelers willing to pay premium rates, the Goshen School Road corridor which offers newer construction homes with modern amenities that photograph well for listings and attract families visiting the area, and the rural properties on the outskirts near Creasey Mahan Nature Preserve that provide peaceful retreats for nature lovers and can command higher nightly rates due to their unique setting and proximity to outdoor activities, with all these areas benefiting from Goshen's location between Louisville and Frankfort making it attractive to both business and leisure travelers.
Short-term rental regulations in Goshen, Kentucky are primarily governed by Oldham County ordinances, as this small city typically follows county-level regulations for vacation rentals. Property owners must obtain a conditional use permit through Oldham County Planning and Zoning, which requires a public hearing process and costs approximately $300-500. Occupancy limits are generally restricted to 2 people per bedroom plus 2 additional guests, with a maximum of 10-12 occupants total depending on the property size and septic capacity. Owner-occupancy is not required, allowing for non-resident ownership of short-term rental properties. Zoning restrictions typically limit short-term rentals to residential areas zoned R-1, R-2, or agricultural districts, with some commercial zones also permitting such uses. The registration process involves submitting applications to the county planning office, providing site plans, septic system documentation, and proof of adequate parking (minimum 2 spaces per rental unit). Recent changes as of 2022-2023 have included stricter noise ordinances with quiet hours from 10 PM to 7 AM, mandatory posting of emergency contact information, and enhanced requirements for waste management and property maintenance to address neighbor concerns about transient occupancy impacts.
Short-term rentals in Goshen, Kentucky are subject to Kentucky's state transient room tax of 1% on gross rental receipts, plus any applicable local occupancy taxes that may be imposed by Oldham County, which typically range from 2-3% though specific rates for unincorporated areas like Goshen may vary. Property owners must register their rental with the Kentucky Department of Revenue and obtain a transient vendor license, which costs approximately $15 annually, and may need to register with Oldham County for local tax collection purposes with fees typically ranging from $25-50. Business license requirements through Oldham County may apply with annual costs of $50-100 depending on the rental's gross receipts. Additional costs include potential homeowner association fees if applicable, and property owners should budget for quarterly tax filings and remittance of collected occupancy taxes to both state and local authorities, with penalties for late filing typically 10% of taxes owed plus interest.
Investing in Airbnb properties in Goshen, Kentucky, presents a more modest opportunity compared to major metropolitan markets. Goshen's appeal lies in its small-town charm, proximity to Louisville (about 20 miles northeast), and location in scenic Oldham County, which attracts visitors seeking a quieter alternative to urban accommodations. The area benefits from tourism related to the Kentucky Bourbon Trail, horse farms, and outdoor recreation activities. However, demand for short-term rentals is significantly lower than in major cities, resulting in more seasonal occupancy patterns and potentially longer vacancy periods. Property values are generally more affordable, offering lower barriers to entry, but rental income potential is correspondingly limited. The regulatory environment is typically less restrictive in smaller communities, but investors should carefully analyze local demand patterns, seasonal fluctuations, and the limited pool of potential guests when evaluating the viability of short-term rental investments in this rural Kentucky market.
Based on available market data and regional analysis, Airbnb properties in Goshen, Kentucky typically generate monthly revenues ranging from $800 to $2,200, with the average falling around $1,400 per month for well-maintained properties. Seasonal variations show peak earnings during spring and fall months when Louisville area events and Kentucky Derby season drive increased demand, with revenues potentially increasing by 25-40% during these periods, while winter months typically see a 15-20% decrease in bookings. Properties closer to the Ohio River or with unique amenities like pools, hot tubs, or historic charm command premium rates of $120-180 per night, while standard accommodations average $80-120 nightly. Key factors affecting earnings include proximity to Louisville attractions, property size and amenities, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and seasonal demand fluctuations. Occupancy rates in the area typically range from 45-65% annually, with successful hosts maintaining higher occupancy through strategic pricing and exceptional guest experiences.
Airbnb investments in Goshen, Kentucky typically generate ROI between 8-12% annually, with higher-end properties near local attractions achieving up to 15% returns due to the area's proximity to Louisville and seasonal tourism demand. The average payback period ranges from 7-10 years, depending on initial investment and property type, with most investors seeing positive cash flow within 18-24 months of operation. Compared to traditional long-term rentals in Goshen that average 6-8% ROI, short-term rentals command premium nightly rates of $120-180 for well-appointed homes, particularly those offering rural charm or equestrian access, though they require more active management and face seasonal occupancy fluctuations of 60-75% during peak months versus 40-50% in winter. Properties within 20 minutes of Louisville International Airport or Kentucky Kingdom tend to outperform the market average, while those offering unique amenities like pools, hot tubs, or farm experiences can achieve occupancy rates exceeding 70% year-round with correspondingly higher returns.
Airbnb occupancy rates in Goshen, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during spring and fall months (March-May and September-November) when occupancy can reach 65-75% due to Kentucky Derby season tourism and favorable weather conditions. Summer months see moderate occupancy around 50-60%, while winter months drop to approximately 35-45%. Goshen's rates generally align closely with Kentucky's statewide average of 48-52% but fall slightly below the national Airbnb average of 55-60%, primarily due to its smaller market size and limited year-round tourist attractions compared to major metropolitan areas. The proximity to Louisville provides some boost during major events like the Kentucky Derby in early May, which represents the absolute peak occupancy period for the area, often reaching 80-90% occupancy rates during that specific weekend and surrounding weeks.
The most promising Airbnb investment neighborhoods in Goshen, Kentucky include the Historic Downtown area which offers charm and walkability to local shops and restaurants with strong pricing power due to its unique character, the Goshen Station vicinity near the old railroad depot that attracts visitors interested in local history and provides easy access to the Oldham County trail system, the residential areas along Highway 42 which benefit from high visibility and accessibility while maintaining reasonable property acquisition costs, the neighborhoods near Harmony Landing Country Club that appeal to golf enthusiasts and upscale travelers willing to pay premium rates, the Goshen School Road corridor which offers newer construction homes with modern amenities that photograph well for listings and attract families visiting the area, and the rural properties on the outskirts near Creasey Mahan Nature Preserve that provide peaceful retreats for nature lovers and can command higher nightly rates due to their unique setting and proximity to outdoor activities, with all these areas benefiting from Goshen's location between Louisville and Frankfort making it attractive to both business and leisure travelers.
Short-term rental regulations in Goshen, Kentucky are primarily governed by Oldham County ordinances, as this small city typically follows county-level regulations for vacation rentals. Property owners must obtain a conditional use permit through Oldham County Planning and Zoning, which requires a public hearing process and costs approximately $300-500. Occupancy limits are generally restricted to 2 people per bedroom plus 2 additional guests, with a maximum of 10-12 occupants total depending on the property size and septic capacity. Owner-occupancy is not required, allowing for non-resident ownership of short-term rental properties. Zoning restrictions typically limit short-term rentals to residential areas zoned R-1, R-2, or agricultural districts, with some commercial zones also permitting such uses. The registration process involves submitting applications to the county planning office, providing site plans, septic system documentation, and proof of adequate parking (minimum 2 spaces per rental unit). Recent changes as of 2022-2023 have included stricter noise ordinances with quiet hours from 10 PM to 7 AM, mandatory posting of emergency contact information, and enhanced requirements for waste management and property maintenance to address neighbor concerns about transient occupancy impacts.
Short-term rentals in Goshen, Kentucky are subject to Kentucky's state transient room tax of 1% on gross rental receipts, plus any applicable local occupancy taxes that may be imposed by Oldham County, which typically range from 2-3% though specific rates for unincorporated areas like Goshen may vary. Property owners must register their rental with the Kentucky Department of Revenue and obtain a transient vendor license, which costs approximately $15 annually, and may need to register with Oldham County for local tax collection purposes with fees typically ranging from $25-50. Business license requirements through Oldham County may apply with annual costs of $50-100 depending on the rental's gross receipts. Additional costs include potential homeowner association fees if applicable, and property owners should budget for quarterly tax filings and remittance of collected occupancy taxes to both state and local authorities, with penalties for late filing typically 10% of taxes owed plus interest.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Goshen, Kentucky, begin by researching local zoning laws and regulations through Oldham County Planning and Zoning Commission, as Goshen typically falls under county jurisdiction rather than having its own municipal regulations. Contact the county clerk's office to determine if short-term rental permits or business licenses are required, and check with the Kentucky Department of Revenue about state tax obligations including the 6% sales tax on lodging. Find a suitable property by searching real estate listings in Goshen's residential areas, ensuring the property is zoned for short-term rentals and considering proximity to Louisville attractions since many guests will likely visit the nearby city. Furnish the property with quality basics including comfortable beds, linens, towels, kitchen essentials, WiFi, and local guidebooks highlighting Goshen's rural charm and proximity to Louisville Metro area attractions. Create your Airbnb listing with professional photos showcasing the property's features and Goshen's small-town appeal, setting competitive rates based on similar properties in the Louisville metropolitan area (typically $75-150 per night for a 2-3 bedroom home). Manage the property by establishing cleaning protocols between guests, maintaining responsive communication, and potentially partnering with local cleaning services in nearby Crestwood or La Grange since Goshen has limited commercial services, while ensuring compliance with any noise ordinances that may affect rural residential areas.
To identify profitable short-term rental properties in Goshen, Kentucky, focus on properties within 10-15 minutes of major attractions like Creasey Mahan Nature Preserve or near Louisville Metro area (30-minute drive) to capture overflow demand. Target 2-4 bedroom homes with modern amenities, outdoor spaces, and unique features like historic charm or rural settings that appeal to guests seeking peaceful retreats from urban areas. Analyze comparable STR rates using AirDNA and Mashvisor, targeting properties where potential rental income (estimated $80-150/night for quality properties) exceeds traditional rental yields by 20-30%. Research competition within a 5-mile radius using Airbnb and VRBO searches, identifying gaps in amenities or property types while monitoring occupancy rates of similar listings. Utilize tools like Rabbu, STR Helper, and local MLS data through Louisville Regional Realtor Association, while connecting with Oldham County tourism boards and monitoring seasonal demand patterns around Kentucky Derby, bourbon tourism, and outdoor recreation seasons to optimize pricing and identify underserved market segments.
To obtain an Airbnb/STR permit in Goshen, Kentucky, you must first contact the Oldham County Planning and Zoning Department since Goshen falls under county jurisdiction, typically located at 100 West Jefferson Street in La Grange, Kentucky. Begin by submitting a conditional use permit application along with a detailed site plan showing parking areas, property boundaries, and the rental unit location. Required documents include a completed application form, property deed or lease agreement, floor plan of the rental space, proof of liability insurance (minimum $1 million coverage), contact information for a local property manager if you're an absentee owner, and evidence of compliance with Kentucky fire safety codes. The application fee is approximately $200-300 for the conditional use permit, plus additional fees for inspections ranging from $75-150. You must also register with the Kentucky Department of Revenue for tax collection purposes and obtain a business license from Oldham County costing around $25-50 annually. The approval process typically takes 30-60 days and requires a public hearing before the Board of Adjustments. Specific Goshen requirements include maintaining adequate off-street parking (minimum 2 spaces), ensuring the property meets residential density standards, limiting occupancy to no more than 2 guests per bedroom plus 2 additional guests, maintaining quiet hours from 10 PM to 7 AM, and providing neighbors with emergency contact information. Once approved, you must display your permit number in all online listings and renew annually with the county.
Short-term rentals (STRs) in Goshen, Kentucky operate under Oldham County regulations, as the small city of approximately 1,000 residents does not have its own comprehensive STR ordinance. Oldham County generally permits STRs but requires operators to obtain proper business licenses and comply with zoning restrictions, with most residential areas allowing STRs as accessory uses. The county has implemented basic safety requirements including smoke detectors and occupancy limits, while prohibiting STRs in certain agricultural zones. Recent changes in 2022-2023 have included stricter noise ordinances and parking requirements, with violations potentially resulting in permit revocation. Property owners must also comply with state tax collection requirements and may face additional restrictions in any homeowners association areas, though enforcement in smaller communities like Goshen tends to be complaint-driven rather than proactive.
The best areas for Airbnb investment in Goshen, Kentucky include the historic downtown district near Main Street, which attracts visitors interested in the area's 19th-century architecture and local antique shops, and properties near the Ohio River waterfront that appeal to tourists seeking scenic river views and recreational activities like boating and fishing. The residential neighborhoods along Highway 146 offer good investment potential due to their proximity to Louisville (about 20 miles southeast), making them attractive for business travelers and visitors to Churchill Downs, especially during Kentucky Derby season in May when demand spikes significantly. Areas near Goshen's equestrian facilities and horse farms draw tourists year-round interested in Kentucky's horse culture, while properties within walking distance of local restaurants and the Goshen Historic District benefit from heritage tourism. The neighborhoods near Interstate 71 provide convenient access for travelers heading to Louisville attractions like the Kentucky Derby Museum, bourbon distilleries, and Muhammad Ali Center, making these locations particularly valuable for short-term rentals targeting both leisure and business visitors.
Airbnb properties in Goshen, Kentucky are subject to Kentucky's 6% state sales tax on transient accommodations, which applies to rentals of less than 30 consecutive days, and this tax is typically collected by Airbnb directly from guests and remitted to the Kentucky Department of Revenue on behalf of hosts through their automated tax collection system that began around 2019. Additionally, Jefferson County (where Goshen is located) imposes a 3% transient room tax on short-term rentals, bringing the total occupancy tax rate to approximately 9%, though hosts may need to register separately with Jefferson County to ensure proper collection and remittance of the local portion if not automatically handled by the platform. The city of Goshen itself does not appear to impose additional lodging taxes beyond the state and county requirements, and exemptions typically apply only to rentals exceeding 30 consecutive days or accommodations provided to permanent residents, with collection occurring at the time of booking and remittance handled monthly by Airbnb for the state portion while local tax obligations may require direct host compliance depending on local agreements with the platform.
To start an Airbnb in Goshen, Kentucky, expect total costs around $285,000-$320,000. Property purchase will be the largest expense at approximately $250,000-$280,000 based on median home prices in this Louisville suburb area as of 2023-2024. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom setup including furniture, bedding, kitchen essentials, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, welcome materials, and basic supplies run $1,500-$3,000. Permits and fees vary but budget $500-$1,500 for business licenses, short-term rental permits, and any required inspections in Jefferson County. Insurance premiums for short-term rental coverage average $2,000-$3,500 annually, so factor $1,000-$1,750 for six months. Utility setup and deposits for electricity, water, gas, internet, and cable typically cost $500-$800 initially. First six months of operating expenses including utilities ($200-300/month), cleaning services ($75-100 per turnover), maintenance reserves, property management software, and marketing budget total approximately $3,000-$5,000. Additional considerations include potential HOA fees if applicable and a cash reserve for unexpected repairs or vacancy periods.
Airbnb properties in Goshen, Kentucky show moderate profitability potential with average nightly rates ranging from $75-$120 depending on property size and amenities, generating approximately $18,000-$35,000 in annual gross revenue for properties with 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($25-40 per turnover), property management (10-15%), utilities ($150-250/month), insurance ($800-1,200 annually), and maintenance costs ($2,000-4,000 yearly). Net profit margins generally fall between 15-25% for well-managed properties, with a typical 3-bedroom home generating $4,000-$8,000 in annual net profit. Success factors in this Louisville suburb include proximity to Kentucky Kingdom, Churchill Downs (30 minutes), and Louisville attractions, with properties featuring modern amenities, professional photography, and responsive host communication achieving higher occupancy rates. Properties near Goshen's historic downtown or with unique features like pools or large outdoor spaces command premium rates, while those requiring significant upfront renovations may take 2-3 years to achieve positive ROI given the area's moderate tourism demand compared to central Louisville markets.
Airbnb investments in Goshen, Kentucky typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, based on average property acquisition costs of $180,000-$250,000 and nightly rates of $85-$120 during peak seasons. Properties in this rural Kentucky market generally achieve profitability within 18-24 months, with occupancy rates averaging 45-60% annually due to proximity to Louisville attractions and bourbon trail tourism. The market benefits from lower property taxes and maintenance costs compared to urban areas, though seasonal fluctuations significantly impact revenue with summer and fall months generating 40% higher bookings than winter periods. Investors can expect gross rental yields of 10-14% before expenses, with net yields settling around 7-9% after accounting for cleaning fees, utilities, insurance, and platform commissions, making Goshen a moderately attractive market for short-term rental investments with steady but not exceptional returns.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Goshen, Kentucky. Local real estate agents specializing in investment properties include Keller Williams Louisville East with agents like Sarah Mitchell and RE/MAX Properties East's investment specialist team who focus on the Oldham County market where Goshen is located. BiggerPockets marketplace connects investors with local wholesalers and investment-focused agents in the Louisville metropolitan area. Awning offers turnkey Airbnb investment services including property acquisition and management for the Kentucky market. Local property management companies like Louisville Short Term Rentals and Kentucky Vacation Rentals provide full-service Airbnb management once properties are acquired. RedAwning and Vacasa offer national short-term rental management with local Kentucky operations. Investment-focused real estate firms such as HomeVestors and local Louisville-based investment groups like Derby City Real Estate Investors provide acquisition services for rental properties in the Goshen area, with many properties being converted to profitable short-term rentals given the area's proximity to Louisville attractions and Kentucky bourbon trail destinations.

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