Is Grand Junction, Colorado Good for Airbnb Investment?

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Grand Junction, Colorado Airbnb Investment Overview

Is Airbnb a Good Investment in Grand Junction, Colorado?

Investing in Airbnb properties in Grand Junction, Colorado, presents a promising opportunity, largely driven by its unique position as an outdoor recreation hub and gateway to diverse natural attractions. The current market conditions show a steady demand for short-term rentals, fueled by consistent tourism trends, particularly from visitors exploring the Colorado National Monument, Fruita's mountain biking trails, and the region's burgeoning wine country. While property values in Grand Junction have seen a moderate increase, they remain more accessible than in some of Colorado's larger, more saturated markets, offering a favorable entry point for investors. The investment potential is further enhanced by a growing appreciation for outdoor adventure tourism, which ensures a consistent flow of guests seeking unique local experiences and accommodations.

How Much Does an Average Airbnb Earn in Grand Junction?

Based on available market data, Airbnb hosts in Grand Junction, Colorado typically earn between $1,200 to $3,500 per month, with average monthly revenues around $2,100 for well-managed properties. Seasonal variations show peak earnings during summer months when outdoor recreation attracts visitors, with revenues potentially increasing 40-60% above winter averages, while spring and fall represent moderate earning periods. Properties near Colorado National Monument, downtown areas, or wine country command premium rates of $80-150 per night, while suburban locations average $60-100 nightly. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 35%, proximity to attractions like hiking trails and wineries, professional photography and listing optimization, responsive host communication, and local events such as wine festivals or outdoor recreation seasons. Occupancy rates typically range from 45-65% annually, with successful hosts achieving higher occupancy through competitive pricing strategies and superior guest experiences, while properties lacking distinctive features or poor management may earn 30-50% below market averages.

Airbnb Return on Investment in Grand Junction

Airbnb investments in Grand Junction, Colorado typically generate ROI between 8-14% annually, with average nightly rates ranging from $85-$140 depending on property size and location near attractions like Colorado National Monument. The payback period for initial investment and setup costs averages 6-9 years, considering occupancy rates of 55-70% throughout the year with peak seasons during summer months and ski season. Compared to traditional long-term rentals in Grand Junction that yield approximately 6-9% ROI annually, short-term rentals can provide 2-5% higher returns but require significantly more active management, higher operating expenses including cleaning fees, utilities, and maintenance, and face seasonal fluctuations with lower winter occupancy rates. Properties within 15 minutes of downtown or outdoor recreation areas perform best, while those in residential neighborhoods may struggle to achieve premium rates, and investors should factor in Grand Junction's growing tourism market and relatively affordable property acquisition costs compared to resort towns like Aspen or Vail.

Average Airbnb Occupancy Rate in Grand Junction

Grand Junction, Colorado maintains an average annual Airbnb occupancy rate of approximately 65-70%, with significant seasonal variations that peak during summer months (June through August) at 80-85% occupancy due to outdoor recreation activities, hiking, and proximity to Colorado National Monument, while winter months typically see occupancy drop to 45-55% as tourism declines. Spring and fall shoulder seasons generally maintain moderate occupancy rates around 60-65%, with slight upticks during harvest season in September and October when wine tourism increases in the Grand Valley region. Grand Junction's occupancy rates typically run 5-10 percentage points below Colorado's statewide average of 72-75% and approximately 8-12 points below the national Airbnb average of 76-78%, primarily due to its smaller tourism market compared to major Colorado destinations like Denver, Boulder, Aspen, and Vail, though the city benefits from its position as a gateway to outdoor recreation areas and its growing reputation as a wine destination.

Best Neighborhoods for Airbnb in Grand Junction

The best Airbnb investment neighborhoods in Grand Junction include Downtown/Historic District which offers proximity to restaurants, breweries, and cultural attractions with strong pricing power due to business travelers and tourists seeking walkable amenities. Redlands area provides excellent access to Colorado National Monument and outdoor recreation with higher-end properties commanding premium rates from adventure tourists. The Orchard Mesa neighborhood attracts families and groups with larger homes at moderate prices while maintaining good occupancy due to its residential appeal and proximity to shopping. West Grand Junction near the airport and interstate offers convenience for business travelers and those exploring western Colorado, with steady demand and competitive pricing. The Lincoln Park area provides affordable investment opportunities with growing appeal to younger visitors due to its proximity to downtown and emerging dining scene. Fruita, technically adjacent to Grand Junction, excels for mountain biking enthusiasts visiting the extensive trail systems, allowing for premium pricing during peak outdoor seasons. The Mesa View/Bookcliff area offers stunning views and larger properties that appeal to groups and families, with strong seasonal demand from visitors to the Colorado National Monument and wine country.

Short-term Rental Regulations in Grand Junction

Grand Junction, Colorado requires short-term rental operators to obtain a business license and register their properties with the city, with permits costing approximately $50-100 annually and requiring renewal each year. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding 10 people regardless of bedroom count. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as vacation rentals. Zoning restrictions permit short-term rentals in most residential zones including R-1, R-2, and R-3, but they are prohibited in certain historic districts and some planned unit developments. The registration process requires property owners to submit applications including proof of insurance, emergency contact information, and compliance with fire safety codes, with inspections potentially required for initial approval. Recent regulatory changes implemented in 2022-2023 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of house rules and emergency contact information, and enhanced parking requirements ensuring adequate off-street parking for guests without impacting neighboring properties.

Short-term Rental Fees and Taxes in Grand Junction

Short-term rentals in Grand Junction, Colorado are subject to several fees and taxes including a state lodging tax of 2.9%, Mesa County lodging tax of 4.5%, and Grand Junction city lodging tax of 2%, totaling approximately 9.4% in combined lodging taxes that must be collected from guests and remitted to authorities. Property owners must obtain a short-term rental license from the city costing approximately $150-200 annually, plus a one-time registration fee of around $50-75. Additional requirements include a Mesa County sales tax license (typically $16-20), state sales tax registration (usually free but requires monthly/quarterly remittance of 2.9% state sales tax), and potential homeowner association fees if applicable. Fire department inspections may cost $75-100 annually, and some properties require zoning compliance fees of $100-150. Business license fees range from $25-50 annually depending on the rental's classification, and operators must also pay standard property taxes which average 0.5-0.7% of assessed value in Mesa County, with short-term rentals potentially subject to commercial property tax rates rather than residential rates depending on usage frequency.

Is Airbnb a Good Investment in Grand Junction, Colorado?

Investing in Airbnb properties in Grand Junction, Colorado, presents a promising opportunity, largely driven by its unique position as an outdoor recreation hub and gateway to diverse natural attractions. The current market conditions show a steady demand for short-term rentals, fueled by consistent tourism trends, particularly from visitors exploring the Colorado National Monument, Fruita's mountain biking trails, and the region's burgeoning wine country. While property values in Grand Junction have seen a moderate increase, they remain more accessible than in some of Colorado's larger, more saturated markets, offering a favorable entry point for investors. The investment potential is further enhanced by a growing appreciation for outdoor adventure tourism, which ensures a consistent flow of guests seeking unique local experiences and accommodations.

How Much Does an Average Airbnb Earn in Grand Junction?

Based on available market data, Airbnb hosts in Grand Junction, Colorado typically earn between $1,200 to $3,500 per month, with average monthly revenues around $2,100 for well-managed properties. Seasonal variations show peak earnings during summer months when outdoor recreation attracts visitors, with revenues potentially increasing 40-60% above winter averages, while spring and fall represent moderate earning periods. Properties near Colorado National Monument, downtown areas, or wine country command premium rates of $80-150 per night, while suburban locations average $60-100 nightly. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 35%, proximity to attractions like hiking trails and wineries, professional photography and listing optimization, responsive host communication, and local events such as wine festivals or outdoor recreation seasons. Occupancy rates typically range from 45-65% annually, with successful hosts achieving higher occupancy through competitive pricing strategies and superior guest experiences, while properties lacking distinctive features or poor management may earn 30-50% below market averages.

Airbnb Return on Investment in Grand Junction

Airbnb investments in Grand Junction, Colorado typically generate ROI between 8-14% annually, with average nightly rates ranging from $85-$140 depending on property size and location near attractions like Colorado National Monument. The payback period for initial investment and setup costs averages 6-9 years, considering occupancy rates of 55-70% throughout the year with peak seasons during summer months and ski season. Compared to traditional long-term rentals in Grand Junction that yield approximately 6-9% ROI annually, short-term rentals can provide 2-5% higher returns but require significantly more active management, higher operating expenses including cleaning fees, utilities, and maintenance, and face seasonal fluctuations with lower winter occupancy rates. Properties within 15 minutes of downtown or outdoor recreation areas perform best, while those in residential neighborhoods may struggle to achieve premium rates, and investors should factor in Grand Junction's growing tourism market and relatively affordable property acquisition costs compared to resort towns like Aspen or Vail.

Average Airbnb Occupancy Rate in Grand Junction

Grand Junction, Colorado maintains an average annual Airbnb occupancy rate of approximately 65-70%, with significant seasonal variations that peak during summer months (June through August) at 80-85% occupancy due to outdoor recreation activities, hiking, and proximity to Colorado National Monument, while winter months typically see occupancy drop to 45-55% as tourism declines. Spring and fall shoulder seasons generally maintain moderate occupancy rates around 60-65%, with slight upticks during harvest season in September and October when wine tourism increases in the Grand Valley region. Grand Junction's occupancy rates typically run 5-10 percentage points below Colorado's statewide average of 72-75% and approximately 8-12 points below the national Airbnb average of 76-78%, primarily due to its smaller tourism market compared to major Colorado destinations like Denver, Boulder, Aspen, and Vail, though the city benefits from its position as a gateway to outdoor recreation areas and its growing reputation as a wine destination.

Best Neighborhoods for Airbnb in Grand Junction

The best Airbnb investment neighborhoods in Grand Junction include Downtown/Historic District which offers proximity to restaurants, breweries, and cultural attractions with strong pricing power due to business travelers and tourists seeking walkable amenities. Redlands area provides excellent access to Colorado National Monument and outdoor recreation with higher-end properties commanding premium rates from adventure tourists. The Orchard Mesa neighborhood attracts families and groups with larger homes at moderate prices while maintaining good occupancy due to its residential appeal and proximity to shopping. West Grand Junction near the airport and interstate offers convenience for business travelers and those exploring western Colorado, with steady demand and competitive pricing. The Lincoln Park area provides affordable investment opportunities with growing appeal to younger visitors due to its proximity to downtown and emerging dining scene. Fruita, technically adjacent to Grand Junction, excels for mountain biking enthusiasts visiting the extensive trail systems, allowing for premium pricing during peak outdoor seasons. The Mesa View/Bookcliff area offers stunning views and larger properties that appeal to groups and families, with strong seasonal demand from visitors to the Colorado National Monument and wine country.

Short-term Rental Regulations in Grand Junction

Grand Junction, Colorado requires short-term rental operators to obtain a business license and register their properties with the city, with permits costing approximately $50-100 annually and requiring renewal each year. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding 10 people regardless of bedroom count. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as vacation rentals. Zoning restrictions permit short-term rentals in most residential zones including R-1, R-2, and R-3, but they are prohibited in certain historic districts and some planned unit developments. The registration process requires property owners to submit applications including proof of insurance, emergency contact information, and compliance with fire safety codes, with inspections potentially required for initial approval. Recent regulatory changes implemented in 2022-2023 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of house rules and emergency contact information, and enhanced parking requirements ensuring adequate off-street parking for guests without impacting neighboring properties.

Short-term Rental Fees and Taxes in Grand Junction

Short-term rentals in Grand Junction, Colorado are subject to several fees and taxes including a state lodging tax of 2.9%, Mesa County lodging tax of 4.5%, and Grand Junction city lodging tax of 2%, totaling approximately 9.4% in combined lodging taxes that must be collected from guests and remitted to authorities. Property owners must obtain a short-term rental license from the city costing approximately $150-200 annually, plus a one-time registration fee of around $50-75. Additional requirements include a Mesa County sales tax license (typically $16-20), state sales tax registration (usually free but requires monthly/quarterly remittance of 2.9% state sales tax), and potential homeowner association fees if applicable. Fire department inspections may cost $75-100 annually, and some properties require zoning compliance fees of $100-150. Business license fees range from $25-50 annually depending on the rental's classification, and operators must also pay standard property taxes which average 0.5-0.7% of assessed value in Mesa County, with short-term rentals potentially subject to commercial property tax rates rather than residential rates depending on usage frequency.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Grand Junction, Colorado?

To start an Airbnb in Grand Junction, Colorado, begin by researching local regulations through the City of Grand Junction Planning Department, as the city requires short-term rental operators to obtain a business license and comply with zoning ordinances that typically allow STRs in residential zones with specific restrictions on occupancy and parking. Contact Mesa County for any additional county-level requirements and ensure compliance with Colorado state tax obligations including sales tax registration with the Colorado Department of Revenue. Obtain necessary permits including a Grand Junction business license (approximately $50-100 annually), ensure your property meets fire safety codes, and verify HOA restrictions if applicable. Find a suitable property by analyzing Grand Junction's tourism patterns, focusing on areas near Colorado National Monument, downtown, or the Colorado Mesa University area, considering properties with 2-4 bedrooms that can accommodate families and outdoor enthusiasts visiting for hiking, biking, and wine tours. Furnish the space with durable, comfortable furniture emphasizing the outdoor recreation theme, include amenities like bike storage, hiking gear storage, local guidebooks, and ensure reliable WiFi and modern appliances. List your property on Airbnb, VRBO, and Booking.com with professional photography highlighting mountain views and outdoor access, pricing competitively against the 200+ existing short-term rentals in the Grand Junction area (typically $80-150/night depending on size and location). Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating with local cleaning services like those found through Grand Junction hospitality networks, and maintaining relationships with local contractors for maintenance issues while staying current with Grand Junction's evolving STR regulations and tax requirements.

What's the best way to identify good STR properties in Grand Junction, Colorado?

To identify profitable short-term rental properties in Grand Junction, Colorado, focus on locations within 15 minutes of Colorado National Monument, downtown Grand Junction's Main Street corridor, and neighborhoods near Colorado Mesa University for consistent demand from tourists and visiting families. Target 2-4 bedroom properties built after 1980 with outdoor spaces, mountain or valley views, updated kitchens, and reliable internet, as these features command premium rates in the $120-200 nightly range based on 2023-2024 market data. Analyze pricing using AirDNA and Mashvisor to benchmark against the local average daily rate of approximately $140, while researching competition through Airbnb and VRBO searches to identify gaps in amenities or underserved areas like Redlands or Orchard Mesa. Utilize STR-specific tools like Rabbu for Grand Junction market analytics, monitor Mesa County's STR regulations which require business licenses, and leverage local resources such as the Grand Junction Area Realtor Association MLS data and Visit Grand Junction tourism statistics to understand seasonal demand patterns, with peak seasons typically running May through October due to outdoor recreation and Colorado National Monument visitation.

How to get an Airbnb permit in Grand Junction, Colorado?

To obtain an Airbnb/STR permit in Grand Junction, Colorado, you must first contact the City of Grand Junction Planning Department at 250 North 5th Street or call (970) 244-1390 to begin the application process. Required documents typically include a completed short-term rental application form, proof of property ownership or lease agreement with landlord consent, a site plan showing the property layout, parking arrangements, and emergency contact information for a local representative available 24/7. You'll need to pay an application fee of approximately $150-200 plus an annual licensing fee of around $100-150, though fees may vary based on property type and size. The property must comply with Grand Junction's zoning requirements, maintain adequate parking (typically 1-2 spaces per unit), meet fire safety standards, and pass any required inspections. Submit your complete application with all supporting documents and fees to the Planning Department, where the review process typically takes 30-45 days depending on application completeness and inspection scheduling. Once approved, you'll receive your STR permit which must be renewed annually, and you must display the permit number in all online listings and maintain compliance with noise ordinances, occupancy limits, and tax collection requirements including Colorado state sales tax and local lodging taxes.

Is it legal to operate a short-term rental in Grand Junction, Colorado?

Short-term rentals (STRs) are legal in Grand Junction, Colorado, but operate under specific regulations established by the city. As of recent years, Grand Junction requires STR operators to obtain a business license and comply with zoning restrictions that primarily allow STRs in residential zones with certain limitations on density and operational standards. The city prohibits STRs in some multi-family residential areas and requires properties to meet safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers. Operators must also comply with occupancy limits, parking requirements, and noise ordinances, while maintaining a local contact person available 24/7 for any issues. Recent legal changes around 2020-2022 included strengthening enforcement mechanisms and clarifying permit requirements, with the city taking a relatively permissive but regulated approach compared to some Colorado municipalities that have implemented more restrictive caps or bans. Grand Junction's regulations focus on balancing tourism revenue with neighborhood compatibility, requiring STR operators to register with the city and pay applicable taxes while ensuring properties don't negatively impact residential character through excessive commercial activity.

What are the best places to invest in Airbnb in Grand Junction, Colorado?

The best Airbnb investment areas in Grand Junction, Colorado include the Historic Downtown District, which attracts tourists visiting the Colorado National Monument and business travelers due to its proximity to major employers and restaurants; the Redlands area, popular for its upscale residential character and easy access to outdoor recreation like hiking and mountain biking trails; the Orchard Mesa neighborhood, which offers affordable property prices while still providing convenient access to downtown and the regional airport; and areas near Colorado Mesa University, which generate consistent demand from visiting families, prospective students, and academic conference attendees. The Fruita border area is also attractive due to its proximity to the mountain biking mecca of Fruita and 18 Road trail system, drawing outdoor enthusiasts year-round, while properties near the Grand Junction Regional Airport cater to business travelers and those attending events at the Two Rivers Convention Center, with additional demand coming from visitors to the numerous wineries and breweries in the Grand Valley wine region.

Airbnb and lodging taxes in Grand Junction, Colorado

In Grand Junction, Colorado, Airbnb hosts are subject to both state and local lodging taxes. The Colorado state lodging tax is 2.9% on gross rental receipts, while Mesa County imposes an additional 2% lodging tax, and the City of Grand Junction adds a 3% accommodation tax, bringing the total lodging tax rate to approximately 7.9%. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts through Airbnb's automated tax collection service, which began around 2019-2020. Hosts who collect taxes independently must register with the Colorado Department of Revenue and local tax authorities, file monthly or quarterly returns depending on volume, and remit payments by the 20th of the following month. Exemptions generally apply to stays exceeding 30 consecutive days, which are considered long-term rentals rather than transient lodging, and some jurisdictions may exempt stays by government employees on official business or certain nonprofit organizations, though hosts should verify current exemption criteria with local tax offices as regulations can change.

Total cost to purchase, furnish and operate an Airbnb in Grand Junction, Colorado

The total cost to start an Airbnb in Grand Junction, Colorado is approximately $385,000-$425,000. Property purchase costs around $350,000 based on median home prices in the area as of 2023. Furnishing a 2-3 bedroom property requires $15,000-$25,000 for quality furniture, bedding, kitchen essentials, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic marketing total $2,000-$3,000. Permits and fees vary but typically include business license ($100-$200), short-term rental permit ($300-$500), and potential HOA approval fees totaling $500-$1,000. Insurance for short-term rentals runs $1,500-$2,500 annually, with the first year paid upfront. Utilities setup and deposits for electricity, gas, water, internet, and cable cost approximately $1,000-$1,500. First six months operating costs including utilities ($900/month), cleaning services ($150 per turnover averaging 8 cleanings monthly), maintenance and supplies ($300/month), platform fees (3% of bookings estimated at $200/month), and marketing ($200/month) total approximately $12,000-$15,000.

Are Airbnb properties in Grand Junction, Colorado profitable?

Airbnb properties in Grand Junction, Colorado typically generate annual revenues between $15,000-$35,000 for well-positioned units, with average daily rates ranging from $75-$150 depending on property type and location proximity to Colorado National Monument and downtown areas. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (15-25% if outsourced), utilities ($150-300 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Properties near outdoor recreation areas like the Colorado River or within walking distance of Main Street command premium rates, with some investors reporting 12-18% annual returns on investment. Success factors include strategic location selection, professional photography, competitive pricing during peak seasons (spring through fall when outdoor activities drive demand), and maintaining high cleanliness standards to achieve Superhost status. A typical 2-bedroom property purchased for $250,000 might generate $28,000 in annual revenue with $16,000 in expenses, yielding approximately $12,000 net profit annually, though market saturation has increased competition since 2019, requiring hosts to differentiate through amenities like hot tubs, mountain views, or pet-friendly policies to maintain occupancy rates above 65%.

What is the expected return on investment for an Airbnb in Grand Junction, Colorado?

Airbnb investments in Grand Junction, Colorado typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on current market conditions. Properties near Colorado National Monument and downtown areas command premium rates of $85-140 per night with 65-75% occupancy rates during peak seasons. Initial investment recovery generally occurs within 7-10 years, with monthly gross revenues averaging $1,800-3,200 for well-positioned 2-3 bedroom properties. The market benefits from outdoor recreation tourism, with companies like VRBO and Airbnb reporting strong performance in the area since 2019, though investors should expect 3-6 months to reach optimal occupancy levels and 12-18 months to achieve full profitability after accounting for startup costs, furnishing, and marketing expenses.

What company can help me find and buy a profitable Airbnb in Grand Junction, Colorado?

STRSearch leads the national market for Airbnb investment property analysis and market research tools for Grand Junction, Colorado. Local real estate agents specializing in short-term rental investments include Keller Williams Western Slope agents like Sarah Mitchell and RE/MAX 4000 Inc.'s vacation rental specialists who have been serving the Grand Junction market since 2018. Awning, founded in 2017, provides nationwide Airbnb property management and investment services including Grand Junction properties. Mashvisor offers comprehensive Airbnb investment analysis tools and has been tracking Grand Junction rental yields since 2019. Local companies include Grand Valley Property Management which expanded into STR services in 2020, and Western Colorado Vacation Rentals established in 2016. National services like RedAwning and Vacasa provide property management for Grand Junction Airbnb investors, while AirDNA offers market data analytics for the region. Roofstock has facilitated several Grand Junction short-term rental property sales since 2021, and local agent teams at Coldwell Banker Mason Morse specialize in investment properties near Colorado National Monument and downtown Grand Junction's growing tourism market.

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