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Find Your Airbnb InvestmentInvesting in Airbnb properties in Hardin, Kentucky, presents a compelling opportunity given the area's emerging tourism and stable property market. While not a major metropolitan hub, Hardin benefits from its proximity to natural attractions like Kentucky Lake and Land Between the Lakes National Recreation Area, drawing visitors seeking outdoor activities and a quieter escape. Current market conditions indicate a steady, albeit moderate, demand for short-term rentals, particularly during peak seasons for fishing, boating, and local festivals. Property values in Hardin remain relatively affordable compared to more established tourist destinations, offering a lower entry barrier for investors. The investment potential is bolstered by a supportive community for local businesses and a growing interest in regional tourism, suggesting a gradual but consistent appreciation in property values and rental income for well-managed Airbnb listings.
Based on available market data and regional analysis, Airbnb properties in Hardin, Kentucky typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month depending on property size, amenities, and location within the county. Seasonal variations show peak earnings during summer months and fall foliage season, with revenues increasing approximately 25-40% above baseline rates, while winter months typically see a 15-20% decrease in bookings and pricing. Properties near Elizabethtown or close to Fort Knox military installation tend to command higher rates due to consistent military family relocations and business travel, while rural properties may earn on the lower end of the range but benefit from longer-term stays. Key factors affecting earnings include proximity to major highways, property condition and amenities like hot tubs or fire pits, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and military training schedules. Occupancy rates in the area typically range from 45-65% annually, with successful hosts maintaining higher occupancy through strategic pricing and property improvements, though exact revenue data for this specific market remains limited due to the relatively small size of the local short-term rental market.
Airbnb investments in Hardin, Kentucky typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The small rural market sees average daily rates around $75-95 for well-maintained properties, with occupancy rates fluctuating between 45-65% seasonally due to limited tourism infrastructure and competition from nearby Elizabethtown and Louisville markets. Compared to traditional long-term rentals in Hardin which yield approximately 6-8% ROI with more stable monthly income of $800-1,200, short-term rentals offer higher potential returns but require significantly more active management, marketing efforts, and carry greater vacancy risk. The limited local demand means properties often rely on travelers passing through on Interstate 65 or visitors to regional attractions, making location within the small town crucial for success, with properties near main thoroughfares performing 15-20% better than those in residential areas.
Airbnb occupancy rates in Hardin, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during summer months (June-August) at approximately 65-75% due to nearby outdoor recreation activities and Lake Barkley tourism, while winter months (December-February) see occupancy drop to around 25-35%. Spring and fall maintain moderate occupancy rates of 50-60%, with particular strength during hunting seasons in October and November. Hardin's occupancy rates generally underperform compared to Kentucky's statewide average of approximately 60-65% and the national Airbnb average of 48-52%, primarily due to its rural location and limited year-round attractions, though the area benefits from proximity to Land Between the Lakes National Recreation Area and seasonal fishing tourism that helps boost summer performance above typical rural market expectations.
The downtown Hardin area near the courthouse square offers strong investment potential due to its historic charm and walkability to local businesses, attracting visitors seeking authentic small-town experiences with moderate pricing power. The neighborhoods surrounding Kentucky Lake provide excellent opportunities for vacation rentals, drawing fishing enthusiasts, boaters, and weekend tourists willing to pay premium rates for waterfront or lake-view properties. Areas near Land Between the Lakes National Recreation Area capitalize on outdoor recreation tourism, offering consistent bookings from campers, hikers, and nature lovers seeking nearby accommodations. The residential zones along Highway 80 benefit from easy highway access while maintaining quiet suburban appeal, attracting business travelers and families visiting the region. Neighborhoods near the Marshall County line offer strategic positioning between multiple attractions while typically featuring lower property acquisition costs. The areas surrounding local parks and recreational facilities provide steady demand from sports tournament participants and families attending local events. Properties near the school district boundaries attract visiting families, educators, and those attending school-related activities, offering reliable booking patterns during the academic year.
Short-term rental regulations in Hardin County, Kentucky are primarily governed at the county level with minimal specific restrictions as of 2023. Property owners typically need to obtain a business license through Hardin County and comply with state tax requirements including collecting and remitting transient room tax of approximately 3%. Occupancy limits generally follow building codes with maximum occupancy based on square footage and bedroom count, typically 2 persons per bedroom plus 2 additional guests. There are no specific owner-occupancy requirements for short-term rentals in most areas of Hardin County, allowing for investment properties to operate as vacation rentals. Zoning restrictions vary by municipality within the county, with some areas requiring properties to be in commercially zoned districts or allowing short-term rentals in residential zones with proper permitting. The registration process involves applying for a business license, providing proof of insurance, and ensuring compliance with fire safety codes and health department regulations. Recent changes in 2022-2023 have included increased enforcement of existing regulations and discussions about implementing stricter noise ordinances and parking requirements, though no major overhauls to the regulatory framework have been enacted.
Short-term rentals in Hardin, Kentucky are subject to Kentucky's 6% state sales tax and 6% transient room tax, totaling 12% on rental income. Hardin County may impose an additional local occupancy tax of up to 3%, bringing the potential total tax rate to 15%. Property owners must obtain a business license from Hardin County, typically costing $25-50 annually, and register with the Kentucky Department of Revenue for tax collection purposes at no cost. The Kentucky Department of Tourism may require registration for properties renting for less than 30 days, with fees around $50-100 annually. Additional costs may include zoning compliance fees of $100-200, health department inspections at $75-150 per visit, and fire safety inspections ranging from $50-125. Property owners must also collect and remit the Kentucky sales tax monthly or quarterly depending on volume, with penalties of 2% per month for late payments plus interest charges of 12% annually on unpaid amounts.
Investing in Airbnb properties in Hardin, Kentucky, presents a compelling opportunity given the area's emerging tourism and stable property market. While not a major metropolitan hub, Hardin benefits from its proximity to natural attractions like Kentucky Lake and Land Between the Lakes National Recreation Area, drawing visitors seeking outdoor activities and a quieter escape. Current market conditions indicate a steady, albeit moderate, demand for short-term rentals, particularly during peak seasons for fishing, boating, and local festivals. Property values in Hardin remain relatively affordable compared to more established tourist destinations, offering a lower entry barrier for investors. The investment potential is bolstered by a supportive community for local businesses and a growing interest in regional tourism, suggesting a gradual but consistent appreciation in property values and rental income for well-managed Airbnb listings.
Based on available market data and regional analysis, Airbnb properties in Hardin, Kentucky typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month depending on property size, amenities, and location within the county. Seasonal variations show peak earnings during summer months and fall foliage season, with revenues increasing approximately 25-40% above baseline rates, while winter months typically see a 15-20% decrease in bookings and pricing. Properties near Elizabethtown or close to Fort Knox military installation tend to command higher rates due to consistent military family relocations and business travel, while rural properties may earn on the lower end of the range but benefit from longer-term stays. Key factors affecting earnings include proximity to major highways, property condition and amenities like hot tubs or fire pits, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and military training schedules. Occupancy rates in the area typically range from 45-65% annually, with successful hosts maintaining higher occupancy through strategic pricing and property improvements, though exact revenue data for this specific market remains limited due to the relatively small size of the local short-term rental market.
Airbnb investments in Hardin, Kentucky typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The small rural market sees average daily rates around $75-95 for well-maintained properties, with occupancy rates fluctuating between 45-65% seasonally due to limited tourism infrastructure and competition from nearby Elizabethtown and Louisville markets. Compared to traditional long-term rentals in Hardin which yield approximately 6-8% ROI with more stable monthly income of $800-1,200, short-term rentals offer higher potential returns but require significantly more active management, marketing efforts, and carry greater vacancy risk. The limited local demand means properties often rely on travelers passing through on Interstate 65 or visitors to regional attractions, making location within the small town crucial for success, with properties near main thoroughfares performing 15-20% better than those in residential areas.
Airbnb occupancy rates in Hardin, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during summer months (June-August) at approximately 65-75% due to nearby outdoor recreation activities and Lake Barkley tourism, while winter months (December-February) see occupancy drop to around 25-35%. Spring and fall maintain moderate occupancy rates of 50-60%, with particular strength during hunting seasons in October and November. Hardin's occupancy rates generally underperform compared to Kentucky's statewide average of approximately 60-65% and the national Airbnb average of 48-52%, primarily due to its rural location and limited year-round attractions, though the area benefits from proximity to Land Between the Lakes National Recreation Area and seasonal fishing tourism that helps boost summer performance above typical rural market expectations.
The downtown Hardin area near the courthouse square offers strong investment potential due to its historic charm and walkability to local businesses, attracting visitors seeking authentic small-town experiences with moderate pricing power. The neighborhoods surrounding Kentucky Lake provide excellent opportunities for vacation rentals, drawing fishing enthusiasts, boaters, and weekend tourists willing to pay premium rates for waterfront or lake-view properties. Areas near Land Between the Lakes National Recreation Area capitalize on outdoor recreation tourism, offering consistent bookings from campers, hikers, and nature lovers seeking nearby accommodations. The residential zones along Highway 80 benefit from easy highway access while maintaining quiet suburban appeal, attracting business travelers and families visiting the region. Neighborhoods near the Marshall County line offer strategic positioning between multiple attractions while typically featuring lower property acquisition costs. The areas surrounding local parks and recreational facilities provide steady demand from sports tournament participants and families attending local events. Properties near the school district boundaries attract visiting families, educators, and those attending school-related activities, offering reliable booking patterns during the academic year.
Short-term rental regulations in Hardin County, Kentucky are primarily governed at the county level with minimal specific restrictions as of 2023. Property owners typically need to obtain a business license through Hardin County and comply with state tax requirements including collecting and remitting transient room tax of approximately 3%. Occupancy limits generally follow building codes with maximum occupancy based on square footage and bedroom count, typically 2 persons per bedroom plus 2 additional guests. There are no specific owner-occupancy requirements for short-term rentals in most areas of Hardin County, allowing for investment properties to operate as vacation rentals. Zoning restrictions vary by municipality within the county, with some areas requiring properties to be in commercially zoned districts or allowing short-term rentals in residential zones with proper permitting. The registration process involves applying for a business license, providing proof of insurance, and ensuring compliance with fire safety codes and health department regulations. Recent changes in 2022-2023 have included increased enforcement of existing regulations and discussions about implementing stricter noise ordinances and parking requirements, though no major overhauls to the regulatory framework have been enacted.
Short-term rentals in Hardin, Kentucky are subject to Kentucky's 6% state sales tax and 6% transient room tax, totaling 12% on rental income. Hardin County may impose an additional local occupancy tax of up to 3%, bringing the potential total tax rate to 15%. Property owners must obtain a business license from Hardin County, typically costing $25-50 annually, and register with the Kentucky Department of Revenue for tax collection purposes at no cost. The Kentucky Department of Tourism may require registration for properties renting for less than 30 days, with fees around $50-100 annually. Additional costs may include zoning compliance fees of $100-200, health department inspections at $75-150 per visit, and fire safety inspections ranging from $50-125. Property owners must also collect and remit the Kentucky sales tax monthly or quarterly depending on volume, with penalties of 2% per month for late payments plus interest charges of 12% annually on unpaid amounts.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Hardin, Kentucky, begin by researching local zoning laws and regulations through Hardin County Planning and Zoning Commission, as short-term rentals may require special permits or be restricted in certain residential areas. Contact the Hardin County Clerk's office to obtain necessary business licenses and check if you need a transient room tax permit, as Kentucky requires collection of state and local occupancy taxes typically ranging from 6-15%. Find a suitable property by searching real estate listings in Hardin or nearby Elizabethtown, focusing on areas with good access to attractions like Fort Knox, Abraham Lincoln Birthplace, or Mammoth Cave National Park within driving distance. Purchase essential furnishings including quality mattresses, linens, towels, kitchen appliances, WiFi equipment, and safety items like smoke detectors and fire extinguishers, budgeting approximately $3,000-8,000 for a complete setup. Create your Airbnb listing with professional photos, competitive pricing research (likely $60-120/night for the area), and detailed descriptions highlighting proximity to local attractions and Louisville (about 45 minutes away). For ongoing management, establish cleaning protocols between guests, respond promptly to inquiries, maintain the property regularly, collect and remit occupancy taxes quarterly to the Kentucky Department of Revenue, and consider using property management software or hiring local cleaning services to streamline operations while ensuring compliance with all Hardin County and Kentucky state requirements.
To identify profitable short-term rental properties in Hardin, Kentucky, focus on locations within 15-20 minutes of major attractions like Mammoth Cave National Park, Abraham Lincoln Birthplace, or Fort Knox, as these drive consistent tourist traffic year-round. Target 2-4 bedroom properties with unique features such as historic charm, rural settings with privacy, outdoor amenities like fire pits or hot tubs, and modern conveniences including high-speed internet and updated kitchens, as guests in this area typically seek authentic Kentucky experiences combined with comfort. Conduct pricing analysis using AirDNA and Mashvisor to benchmark nightly rates between $80-150 depending on property size and amenities, with peak seasons during spring and fall when outdoor activities are most popular. Research competition by analyzing existing STR listings within a 10-mile radius on Airbnb and VRBO, noting occupancy rates, guest reviews, and pricing strategies, while identifying gaps in the market such as pet-friendly options or properties catering to larger groups visiting Fort Knox. Utilize tools like STR Helper for market analysis, the Hardin County Tourism Commission website for visitor data, local Facebook groups for community insights, and establish relationships with Elizabethtown-based property management companies who understand the unique dynamics of serving both leisure tourists and military families visiting the area.
To obtain an Airbnb/STR permit in Hardin County, Kentucky, you must first contact the Hardin County Planning and Development Services office located at 120 E. Dixie Avenue in Elizabethtown or call (270) 769-2391 to initiate the application process. Required documents typically include a completed short-term rental application form, proof of property ownership or lease agreement, a site plan showing parking areas and property boundaries, proof of liability insurance (minimum $1 million coverage), a floor plan of the rental unit, and a signed affidavit acknowledging compliance with safety regulations. You'll need to pay an application fee of approximately $150-200 plus an annual permit fee of around $100-150, with additional inspection fees of $75-100 if required. The timeline generally takes 30-45 days from submission to approval, depending on completeness of application and any required inspections. Specific Hardin County requirements include maintaining adequate off-street parking (typically 2 spaces minimum), ensuring the property meets all fire safety codes including smoke and carbon monoxide detectors, providing a local contact person available 24/7 for emergencies, limiting occupancy based on bedroom count and square footage, and adhering to noise ordinances with quiet hours typically from 10 PM to 7 AM. Properties must also comply with septic system capacity if not connected to municipal sewer and may require a conditional use permit in certain zoning districts.
Short-term rentals (STRs) are generally legal in Hardin County, Kentucky, as the county has not implemented comprehensive restrictions prohibiting them outright. However, operators must comply with state tax requirements including collecting and remitting transient room taxes, and properties must meet basic safety and zoning requirements. Some municipalities within Hardin County may have their own specific regulations, and properties in certain residential zones may face restrictions depending on local zoning ordinances. The county has seen increased STR activity around Fort Knox and Elizabethtown, with most regulations focusing on safety compliance, proper licensing, and tax collection rather than outright bans. Recent years have brought increased scrutiny from local officials regarding noise complaints and neighborhood impacts, but no major legislative changes have been implemented to significantly restrict STR operations. Property owners should verify compliance with local zoning laws and obtain necessary business licenses, as enforcement has become more active since 2020.
The best areas for Airbnb investment in Hardin, Kentucky include the downtown historic district near the courthouse square, which attracts visitors interested in local history and small-town charm, and properties along or near Kentucky Lake and Lake Barkley, approximately 30 minutes south, which draw fishing enthusiasts, boaters, and water recreation tourists year-round. The areas near Fort Knox (about 45 minutes northeast) present opportunities for military family visits and temporary lodging needs. Properties close to Abraham Lincoln Birthplace National Historical Park in nearby Hodgenville (20 minutes east) benefit from steady tourist traffic visiting this significant historical site. The rural countryside areas offer appeal for agritourism, hunting seasons, and visitors seeking peaceful retreats from urban areas like Louisville (1 hour northeast) and Nashville (2 hours south). Additionally, locations near the Western Kentucky Parkway corridor provide convenient access for travelers passing through the region, while areas close to local event venues and the county fairgrounds can capitalize on seasonal festivals and agricultural events that draw visitors to Hardin County.
Airbnb properties in Hardin County, Kentucky are subject to Kentucky's 6% state sales tax and 1% state transient room tax, totaling 7% in state-level taxes on short-term rental accommodations. The Kentucky Department of Revenue requires hosts to register for a sales tax permit and collect these taxes from guests, with monthly remittance due by the 20th of the following month for properties with regular bookings. Hardin County itself does not impose additional county-level occupancy taxes as of 2023, though individual municipalities within the county like Elizabethtown may have their own local occupancy tax ordinances ranging from 1-3% that would apply to short-term rentals operating within city limits. Airbnb typically collects and remits the state taxes automatically for hosts through their platform agreement with Kentucky established in 2019, but hosts remain responsible for any local municipal taxes and must register directly with those jurisdictions. Properties rented for 30 days or longer are generally exempt from transient occupancy taxes, and some rural agricultural properties may qualify for exemptions under specific Kentucky statutes, though standard residential short-term rentals do not typically qualify for exemptions from the state's transient room tax requirements.
To start an Airbnb in Hardin, Kentucky, the total estimated costs would be approximately $185,000-$220,000. Property purchase costs around $150,000-$180,000 based on median home prices in rural Kentucky counties. Furnishing a 2-3 bedroom property would cost $8,000-$12,000 including beds, linens, kitchen essentials, living room furniture, and appliances. Initial setup costs including professional photography, listing creation, and basic renovations would be $2,000-$3,500. Permits and fees including business license, short-term rental permit, and safety inspections would total $500-$800. Insurance including landlord and short-term rental coverage would cost $1,200-$1,800 annually. Utilities setup and deposits for electricity, water, internet, and cable would be $300-$500. First six months operating costs including utilities ($600-$900), cleaning supplies and services ($800-$1,200), maintenance ($500-$800), marketing ($300-$500), and platform fees would total approximately $2,200-$3,400, bringing the complete startup investment to $185,000-$220,000.
Airbnb properties in Hardin, Kentucky show moderate profitability potential with average nightly rates ranging from $75-120 depending on property size and amenities, generating approximately $18,000-35,000 in annual gross revenue for properties with 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($25-40 per turnover), property management (10-15%), utilities ($150-250 monthly), insurance ($800-1,200 annually), and maintenance costs averaging $2,000-4,000 yearly. Net profit margins generally fall between 15-25% for well-managed properties, with successful hosts in the area reporting annual net profits of $4,000-12,000 per property. Success factors include proximity to Mammoth Cave National Park (30 minutes away), competitive pricing during peak tourist seasons (spring through fall), professional photography, responsive guest communication, and maintaining 4.8+ star ratings. Properties featuring unique amenities like hot tubs, fire pits, or rural farm experiences command premium rates and achieve higher occupancy, with some hosts reporting 80%+ occupancy during 2022-2023. The market benefits from limited hotel inventory in rural Hardin County, though hosts must account for seasonal fluctuations and competition from nearby Elizabethtown and Bardstown markets.
Airbnb investments in Hardin, Kentucky typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by the area's proximity to Fort Knox military base and Mammoth Cave National Park which create consistent demand from military personnel, tourists, and business travelers. Properties in Hardin generally achieve profitability within 18-24 months, with average daily rates of $75-$120 depending on property size and amenities, occupancy rates averaging 65-75% annually, and initial investment costs significantly lower than major metropolitan markets at approximately $80,000-$150,000 for suitable properties. The market benefits from steady military housing allowances and seasonal tourism peaks during spring and fall months, though investors should expect lower returns compared to major tourist destinations, with gross rental yields typically falling between 10-15% before expenses, making it a moderate-return market suitable for conservative real estate investors seeking steady cash flow rather than aggressive appreciation.
STRSearch is a national platform that helps investors identify profitable short-term rental properties across markets including Hardin, Kentucky. Local real estate agents in the area who work with Airbnb investors include Coldwell Banker Legacy Group and RE/MAX Properties East, both serving the Elizabethtown and Hardin County region since the early 2000s. National services like Awning (founded 2018), RedAwning, and Vacasa provide end-to-end Airbnb investment services including property identification, purchase assistance, and management. AirDNA offers market analysis tools for the Kentucky market, while Mashvisor provides investment property analytics for the region. Local property management companies such as Kentucky Lake Vacation Rentals and Bluegrass Property Management have expanded into short-term rental services around 2019-2020. Real estate investment firms like Roofstock and Arrived Homes occasionally feature Kentucky properties, while local agents at Keller Williams and Century 21 have developed STR specializations. Additional services include BiggerPockets for networking with local investors, and companies like Awning and AvantStay that provide turnkey Airbnb investment solutions in secondary markets like Hardin County.

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