Is Harleyville, South Carolina Good for Airbnb Investment?

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Harleyville, South Carolina Airbnb Investment Overview

Is Airbnb a Good Investment in Harleyville, South Carolina?

Investing in Airbnb properties in Harleyville, South Carolina, presents a potentially modest opportunity, primarily influenced by its local appeal rather than major tourism draws. Current market conditions in Harleyville are characterized by relatively stable, affordable property values, which can be an attractive entry point for investors. However, tourism trends in this specific area are not as robust as coastal or major city destinations in South Carolina; demand for short-term rentals would likely stem from niche attractions, local events, or travelers seeking a quiet, rural retreat. While investment potential exists for those targeting specific visitor segments, it's crucial to conduct thorough local market research to understand occupancy rates and rental income expectations, as broad-based tourism demand is limited.

How Much Does an Average Airbnb Earn in Harleyville?

Based on available market data and regional analysis, Airbnb properties in Harleyville, South Carolina typically generate monthly revenues ranging from $800 to $2,200, with an average of approximately $1,400 per month for a standard two to three-bedroom home. Seasonal variations show peak earnings during spring and fall months when tourism increases by roughly 25-30%, while summer months see moderate performance and winter typically experiences a 15-20% decline in bookings. Properties closer to Lake Moultrie and those offering unique amenities like boat access, fishing equipment, or outdoor recreational features command premium rates of $120-180 per night compared to standard properties averaging $85-120 nightly. Key factors affecting earnings include proximity to water activities, property condition and amenities, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and hunting seasons which can boost occupancy rates significantly. The relatively rural location means lower competition compared to Charleston or coastal areas, but also limits the overall guest pool, making property differentiation and targeted marketing to outdoor enthusiasts particularly important for maximizing revenue potential in this market.

Airbnb Return on Investment in Harleyville

Airbnb investments in Harleyville, South Carolina typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The small rural market sees average nightly rates of $75-95 for modest properties, with occupancy rates around 45-55% due to limited tourism infrastructure and seasonal demand fluctuations. Compared to traditional long-term rentals in Harleyville that yield approximately 6-8% ROI with more stable monthly income of $800-1,200, short-term rentals offer higher potential returns but require significantly more active management and face challenges from the town's limited visitor attractions and proximity to larger markets like Charleston that capture most regional tourism demand. The investment viability largely depends on targeting specific niches such as business travelers, family visits, or outdoor enthusiasts, though the overall market remains relatively small and unpredictable compared to established vacation rental destinations.

Average Airbnb Occupancy Rate in Harleyville

Airbnb occupancy rates in Harleyville, South Carolina typically average around 45-55% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when rates can reach 65-75% due to favorable weather and outdoor activities, while summer months see moderate occupancy of 50-60% and winter months drop to 35-45%. The area experiences higher demand during hunting season in fall and spring festivals, though being a small rural community, Harleyville's occupancy rates generally lag behind South Carolina's state average of approximately 60-65% and the national Airbnb average of 48-52%, primarily due to its limited tourist attractions and smaller visitor base compared to coastal areas like Charleston or Myrtle Beach which drive the state's higher averages.

Best Neighborhoods for Airbnb in Harleyville

The downtown historic district of Harleyville offers the best Airbnb investment potential due to its proximity to the town's antique shops, local restaurants, and easy access to Interstate 26, with properties typically generating strong occupancy from travelers seeking authentic small-town charm at moderate pricing points. The residential areas near Harleyville Elementary School attract families visiting for school events and provide stable rental demand with good pricing power due to limited hotel options in the immediate area. Properties along Old State Road benefit from their location between Harleyville and Summerville, capturing overflow demand from Charleston-bound tourists seeking budget-friendly accommodations while maintaining quick highway access. The neighborhoods surrounding Harleyville Town Park appeal to visitors attending local festivals and events, offering seasonal rental spikes and consistent weekend bookings from regional travelers. Areas near the railroad corridor, while requiring careful property selection, can provide excellent value investments due to lower acquisition costs and appeal to railroad enthusiasts and history buffs exploring South Carolina's transportation heritage. The outskirts near rural farmland attract agritourism visitors and those seeking peaceful retreats, commanding premium rates for unique rural experiences while benefiting from the growing trend of countryside escapes from nearby urban centers.

Short-term Rental Regulations in Harleyville

Short-term rental regulations in Harleyville, South Carolina are primarily governed by Dorchester County ordinances since the small town has limited municipal regulations. Property owners must obtain a business license from Dorchester County and register with the South Carolina Department of Revenue for tax collection purposes. Occupancy limits typically follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, with maximum occupancy generally not exceeding 10-12 people depending on property size and septic capacity. Owner-occupancy requirements are not mandated, allowing for non-resident ownership of rental properties. Zoning restrictions permit short-term rentals in residential areas but may require conditional use permits in certain districts, with properties needing to maintain residential character and adequate parking for guests. The registration process involves submitting applications to the county planning department, providing proof of insurance, septic system compliance, and fire safety inspections for larger properties. Recent changes in 2022-2023 have included stricter noise ordinances, requirements for 24/7 local contact information, and enhanced penalties for violations, with the county implementing a complaint-driven enforcement system and requiring annual renewals of permits with updated safety certifications.

Short-term Rental Fees and Taxes in Harleyville

Short-term rentals in Harleyville, South Carolina are subject to several fees and taxes including the state accommodations tax of 2% on gross rental receipts, plus an additional local accommodations tax that typically ranges from 1-3% (estimated at 2% for Harleyville), resulting in a combined accommodations tax rate of approximately 4%. Property owners must also collect and remit state sales tax of 6% on rental income, plus applicable local sales taxes which can add another 1-2% (estimated at 1.5% for Dorchester County), bringing total sales tax to approximately 7.5%. Business license fees are typically required and range from $50-150 annually depending on rental income levels, while short-term rental registration or permit fees generally cost between $100-300 per year. Additional costs may include fire safety inspections at $75-125, health department permits where applicable at $50-100, and potential homeowners association fees if operating in certain developments. Property owners should also account for increased property tax assessments when properties are used commercially, though specific rates vary by assessed value, and may need to obtain commercial insurance policies which can cost $800-2,000 annually depending on property size and coverage levels.

Is Airbnb a Good Investment in Harleyville, South Carolina?

Investing in Airbnb properties in Harleyville, South Carolina, presents a potentially modest opportunity, primarily influenced by its local appeal rather than major tourism draws. Current market conditions in Harleyville are characterized by relatively stable, affordable property values, which can be an attractive entry point for investors. However, tourism trends in this specific area are not as robust as coastal or major city destinations in South Carolina; demand for short-term rentals would likely stem from niche attractions, local events, or travelers seeking a quiet, rural retreat. While investment potential exists for those targeting specific visitor segments, it's crucial to conduct thorough local market research to understand occupancy rates and rental income expectations, as broad-based tourism demand is limited.

How Much Does an Average Airbnb Earn in Harleyville?

Based on available market data and regional analysis, Airbnb properties in Harleyville, South Carolina typically generate monthly revenues ranging from $800 to $2,200, with an average of approximately $1,400 per month for a standard two to three-bedroom home. Seasonal variations show peak earnings during spring and fall months when tourism increases by roughly 25-30%, while summer months see moderate performance and winter typically experiences a 15-20% decline in bookings. Properties closer to Lake Moultrie and those offering unique amenities like boat access, fishing equipment, or outdoor recreational features command premium rates of $120-180 per night compared to standard properties averaging $85-120 nightly. Key factors affecting earnings include proximity to water activities, property condition and amenities, professional photography quality, responsive host communication, and competitive pricing strategies that account for local events and hunting seasons which can boost occupancy rates significantly. The relatively rural location means lower competition compared to Charleston or coastal areas, but also limits the overall guest pool, making property differentiation and targeted marketing to outdoor enthusiasts particularly important for maximizing revenue potential in this market.

Airbnb Return on Investment in Harleyville

Airbnb investments in Harleyville, South Carolina typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The small rural market sees average nightly rates of $75-95 for modest properties, with occupancy rates around 45-55% due to limited tourism infrastructure and seasonal demand fluctuations. Compared to traditional long-term rentals in Harleyville that yield approximately 6-8% ROI with more stable monthly income of $800-1,200, short-term rentals offer higher potential returns but require significantly more active management and face challenges from the town's limited visitor attractions and proximity to larger markets like Charleston that capture most regional tourism demand. The investment viability largely depends on targeting specific niches such as business travelers, family visits, or outdoor enthusiasts, though the overall market remains relatively small and unpredictable compared to established vacation rental destinations.

Average Airbnb Occupancy Rate in Harleyville

Airbnb occupancy rates in Harleyville, South Carolina typically average around 45-55% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when rates can reach 65-75% due to favorable weather and outdoor activities, while summer months see moderate occupancy of 50-60% and winter months drop to 35-45%. The area experiences higher demand during hunting season in fall and spring festivals, though being a small rural community, Harleyville's occupancy rates generally lag behind South Carolina's state average of approximately 60-65% and the national Airbnb average of 48-52%, primarily due to its limited tourist attractions and smaller visitor base compared to coastal areas like Charleston or Myrtle Beach which drive the state's higher averages.

Best Neighborhoods for Airbnb in Harleyville

The downtown historic district of Harleyville offers the best Airbnb investment potential due to its proximity to the town's antique shops, local restaurants, and easy access to Interstate 26, with properties typically generating strong occupancy from travelers seeking authentic small-town charm at moderate pricing points. The residential areas near Harleyville Elementary School attract families visiting for school events and provide stable rental demand with good pricing power due to limited hotel options in the immediate area. Properties along Old State Road benefit from their location between Harleyville and Summerville, capturing overflow demand from Charleston-bound tourists seeking budget-friendly accommodations while maintaining quick highway access. The neighborhoods surrounding Harleyville Town Park appeal to visitors attending local festivals and events, offering seasonal rental spikes and consistent weekend bookings from regional travelers. Areas near the railroad corridor, while requiring careful property selection, can provide excellent value investments due to lower acquisition costs and appeal to railroad enthusiasts and history buffs exploring South Carolina's transportation heritage. The outskirts near rural farmland attract agritourism visitors and those seeking peaceful retreats, commanding premium rates for unique rural experiences while benefiting from the growing trend of countryside escapes from nearby urban centers.

Short-term Rental Regulations in Harleyville

Short-term rental regulations in Harleyville, South Carolina are primarily governed by Dorchester County ordinances since the small town has limited municipal regulations. Property owners must obtain a business license from Dorchester County and register with the South Carolina Department of Revenue for tax collection purposes. Occupancy limits typically follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, with maximum occupancy generally not exceeding 10-12 people depending on property size and septic capacity. Owner-occupancy requirements are not mandated, allowing for non-resident ownership of rental properties. Zoning restrictions permit short-term rentals in residential areas but may require conditional use permits in certain districts, with properties needing to maintain residential character and adequate parking for guests. The registration process involves submitting applications to the county planning department, providing proof of insurance, septic system compliance, and fire safety inspections for larger properties. Recent changes in 2022-2023 have included stricter noise ordinances, requirements for 24/7 local contact information, and enhanced penalties for violations, with the county implementing a complaint-driven enforcement system and requiring annual renewals of permits with updated safety certifications.

Short-term Rental Fees and Taxes in Harleyville

Short-term rentals in Harleyville, South Carolina are subject to several fees and taxes including the state accommodations tax of 2% on gross rental receipts, plus an additional local accommodations tax that typically ranges from 1-3% (estimated at 2% for Harleyville), resulting in a combined accommodations tax rate of approximately 4%. Property owners must also collect and remit state sales tax of 6% on rental income, plus applicable local sales taxes which can add another 1-2% (estimated at 1.5% for Dorchester County), bringing total sales tax to approximately 7.5%. Business license fees are typically required and range from $50-150 annually depending on rental income levels, while short-term rental registration or permit fees generally cost between $100-300 per year. Additional costs may include fire safety inspections at $75-125, health department permits where applicable at $50-100, and potential homeowners association fees if operating in certain developments. Property owners should also account for increased property tax assessments when properties are used commercially, though specific rates vary by assessed value, and may need to obtain commercial insurance policies which can cost $800-2,000 annually depending on property size and coverage levels.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Harleyville, South Carolina?

To start an Airbnb in Harleyville, South Carolina, begin by researching local zoning laws and regulations through Dorchester County planning department, as Harleyville typically follows county regulations for short-term rentals which may require special use permits or conditional use permits depending on the zoning district. Contact the Town of Harleyville clerk's office to verify any municipal business license requirements and check if there are occupancy limits or parking requirements. Obtain necessary permits including a South Carolina business license through the Secretary of State's office, register for state sales tax collection with the Department of Revenue since South Carolina requires hosts to collect accommodations tax, and secure a local business license from Harleyville if required. Find a suitable property by researching the local real estate market where median home prices range around $150,000-$200,000, focusing on areas with good access to Interstate 26 since Harleyville's location between Charleston and Columbia attracts travelers, and ensure the property meets fire safety codes and has adequate septic/well systems common in rural Dorchester County. Furnish the space with essential amenities including reliable internet service (check availability of providers like Spectrum or AT&T in rural areas), comfortable bedding, kitchen essentials, and consider the area's appeal to visitors exploring nearby Francis Marion National Forest or traveling between major cities. List your property on Airbnb and other platforms like VRBO, highlighting Harleyville's small-town charm and proximity to Charleston (45 minutes) and Columbia (1 hour), setting competitive rates based on similar rural South Carolina markets typically ranging $75-$125 per night. Manage the property by establishing cleaning protocols, coordinating with local cleaning services in nearby Summerville or St. George if needed, maintaining responsive communication with guests, and ensuring compliance with ongoing tax obligations including remitting the 2% state accommodations tax and any local taxes to the appropriate authorities.

What's the best way to identify good STR properties in Harleyville, South Carolina?

To identify profitable short-term rental properties in Harleyville, South Carolina, focus on properties within 15-20 minutes of major attractions like Francis Marion National Forest and historic Charleston (45 minutes away), targeting homes near Lake Moultrie or Santee Cooper lakes for fishing and boating enthusiasts. Look for 2-4 bedroom properties with outdoor amenities like fire pits, boat access, or large yards that can accommodate families and fishing groups, as these generate higher nightly rates of $80-150 compared to basic properties at $50-80. Analyze comparable properties using AirDNA and Mashvisor to identify optimal pricing strategies, noting that occupancy rates typically range 40-60% annually in this rural market. Research competition by monitoring existing STRs within a 10-mile radius, focusing on properties near Santee State Park and Lake Marion, while using tools like Rabbu and STR Helper for market analysis specific to Berkeley County. Consider properties with unique features like waterfront access, hunting proximity, or historic charm that can command premium rates, and verify local zoning laws with Berkeley County since rural areas may have fewer STR restrictions than urban markets.

How to get an Airbnb permit in Harleyville, South Carolina?

To obtain an Airbnb/STR permit in Harleyville, South Carolina, contact the Harleyville Town Hall at 843-462-7740 or visit their office at 19644 Dorchester Road to inquire about short-term rental regulations and application procedures. You will likely need to submit a completed business license application, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental property, contact information for a local property manager if you live more than 50 miles away, and payment for applicable fees which typically range from $50-200 annually for the business license plus any inspection fees around $75-150. The process generally takes 2-4 weeks from application submission to approval, provided all documentation is complete and the property passes any required safety inspections. Harleyville may require compliance with parking requirements (typically 1-2 spaces per unit), occupancy limits based on bedrooms and square footage, noise ordinances with quiet hours from 10 PM to 7 AM, and registration of the property with the town including posting of permit numbers in rental listings. Some properties may need fire safety inspections and smoke detector certifications, and you must maintain current contact information with the town and respond to any complaints within 24 hours.

Is it legal to operate a short-term rental in Harleyville, South Carolina?

Short-term rentals (STRs) in Harleyville, South Carolina are generally legal but subject to state and local regulations. As a small town in Dorchester County, Harleyville follows South Carolina state law which permits STRs, though the town may have its own zoning restrictions and permit requirements. Most residential areas allow STRs provided they comply with local zoning ordinances, fire safety codes, and tax collection requirements including the state's 7% accommodations tax. Properties must typically register with the South Carolina Department of Revenue and may need local business licenses. Some restrictions likely apply to noise ordinances, parking requirements, and occupancy limits. Recent changes across South Carolina have strengthened tax collection enforcement and safety requirements for STR operators. Harleyville, being a smaller municipality, may have less restrictive regulations compared to larger cities like Charleston or Myrtle Beach, but property owners should verify current local ordinances with the town's planning department and ensure compliance with both Dorchester County and state regulations before operating an STR.

What are the best places to invest in Airbnb in Harleyville, South Carolina?

The best areas for Airbnb investment in Harleyville, South Carolina are primarily concentrated around the historic downtown district near Main Street and Railroad Avenue, which attracts visitors interested in the town's railroad heritage and antique shopping. The residential neighborhoods surrounding Harleyville Elementary School and along Highway 453 offer good potential due to their proximity to larger cities like Charleston (45 minutes away) and Summerville (30 minutes), making them attractive for travelers seeking affordable accommodations while visiting the Lowcountry region. Properties near the Edisto River corridor, particularly along River Road, appeal to outdoor enthusiasts interested in fishing, kayaking, and nature tourism. The area around the intersection of Highway 78 and Highway 453 provides strategic access for business travelers working in the industrial facilities in nearby Ridgeville and for visitors attending events at the Dorchester County venues, while also serving as a budget-friendly alternative for Charleston-bound tourists seeking rural charm with reasonable commute times to major attractions.

Airbnb and lodging taxes in Harleyville, South Carolina

In Harleyville, South Carolina, Airbnb hosts are subject to South Carolina's state accommodations tax of 2% on gross rental receipts, which applies to all short-term rental properties with stays under 90 consecutive days. Dorchester County imposes an additional 2% accommodations tax, bringing the total tax rate to approximately 4% for most Airbnb rentals in Harleyville. These taxes are typically collected from guests at the time of booking through Airbnb's automated tax collection system, which remits payments directly to the South Carolina Department of Revenue on a monthly basis for properties where Airbnb has agreements in place. However, hosts may still need to register with the South Carolina Department of Revenue and file quarterly returns (Form ST-8) if Airbnb doesn't collect taxes for their specific property or if they use other booking platforms. The town of Harleyville itself does not appear to impose additional municipal accommodations taxes as of 2023. Exemptions generally apply to rentals exceeding 90 consecutive days, rentals to permanent residents, and certain government or charitable organization bookings, though hosts should verify current exemption criteria as they can change periodically.

Total cost to purchase, furnish and operate an Airbnb in Harleyville, South Carolina

To start an Airbnb in Harleyville, South Carolina, expect total costs of approximately $185,000-$220,000. Property purchase will be the largest expense at $150,000-$180,000 based on median home prices in rural South Carolina markets. Furnishing costs including beds, linens, kitchen essentials, and decor will run $8,000-$12,000 for a 2-3 bedroom property. Initial setup costs for professional photography, listing creation, and basic renovations total $2,000-$4,000. Permits and fees including business license, short-term rental permits, and inspections cost $500-$1,500 depending on local requirements. Insurance for short-term rental coverage adds $1,200-$2,000 annually. Utility deposits and connections for electricity, water, internet, and cable run $800-$1,200. First six months operating costs including utilities ($600/month), cleaning supplies ($100/month), maintenance reserves ($200/month), and marketing ($150/month) total approximately $6,300. Additional considerations include property management software subscriptions at $50/month and emergency repair funds of $2,000-$3,000 for unexpected issues during the initial operating period.

Are Airbnb properties in Harleyville, South Carolina profitable?

Airbnb properties in Harleyville, South Carolina typically generate modest returns due to the town's small size and limited tourist traffic, with average nightly rates ranging from $75-120 for entire homes and occupancy rates around 35-45% annually. Revenue for a typical 2-3 bedroom property averages $12,000-18,000 per year, while expenses including mortgage payments, utilities, cleaning fees, maintenance, insurance, and Airbnb's 3% host fee typically total $8,000-14,000 annually, resulting in net profit margins of 15-25%. Success factors include proximity to Dorchester State Park and Francis Marion National Forest, competitive pricing below Charleston market rates (which average $150+ nightly), and targeting hunting/fishing enthusiasts and budget-conscious travelers seeking rural experiences. Properties within 10 miles of Interstate 26 perform better due to accessibility, and hosts who offer amenities like fire pits, fishing equipment, or pet-friendly accommodations see 20-30% higher booking rates. The market faces challenges from limited year-round demand and competition from established vacation rental markets in nearby Charleston and Summerville, making Harleyville more suitable for investors seeking supplemental income rather than primary revenue streams, with break-even typically occurring within 2-3 years for debt-free properties.

What is the expected return on investment for an Airbnb in Harleyville, South Carolina?

Based on Harleyville, South Carolina market conditions, Airbnb investments in this rural area typically generate annual ROI of 8-12% due to limited tourism infrastructure and lower property values averaging $80,000-$150,000. Cash-on-cash returns range from 6-10% annually, with properties requiring initial investments of $20,000-$40,000 for renovations and furnishing to meet short-term rental standards. The timeframe to profitability is approximately 18-24 months, as occupancy rates hover around 35-45% annually given Harleyville's proximity to Charleston (45 minutes) and Summerville attractions, with average daily rates of $75-$95 for well-positioned properties near Francis Marion National Forest or targeting visitors to nearby plantations and historic sites, though seasonal fluctuations significantly impact performance with stronger bookings during spring and fall months.

What company can help me find and buy a profitable Airbnb in Harleyville, South Carolina?

STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Harleyville, South Carolina, using data analytics to evaluate potential returns. Local real estate agents like Coldwell Banker Realty and RE/MAX Properties serve the Harleyville area and can assist with Airbnb investment properties, while Century 21 and Keller Williams have agents familiar with the Charleston metropolitan region that includes Harleyville. National services include Awning, which provides end-to-end Airbnb investment services including property acquisition, and Mashvisor, offering market analysis tools for short-term rental investments. RedAwning and Vacasa provide property management services that can help investors evaluate potential purchases, while AirDNA offers market data and analytics for the Harleyville area. Local property management companies like Charleston Airbnb Management and Lowcountry Vacation Rentals can provide insights into profitable properties in the region. Additional national platforms include Roofstock, which occasionally features short-term rental properties, and BiggerPockets, which connects investors with local experts in the South Carolina market.

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