Is Hendersonville, Tennessee Good for Airbnb Investment?

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Hendersonville, Tennessee Airbnb Investment Overview

Is Airbnb a Good Investment in Hendersonville, Tennessee?

Investing in Airbnb properties in Hendersonville, Tennessee, presents a promising opportunity, largely influenced by its picturesque lakeside setting, community atmosphere, and proximity to Nashville. The city's current market conditions for short-term rentals are stable, with consistent demand from visitors seeking a quieter retreat near a major metropolitan area. Tourism trends in Hendersonville benefit from its appeal as a family-friendly destination, with attractions like Old Hickory Lake, local parks, and a charming downtown drawing a steady stream of guests. While property values in Hendersonville have seen a steady appreciation, they remain more accessible compared to Nashville, offering a favorable entry point for investors. This balance of reasonable property values and consistent tourist interest contributes to a solid investment potential for Airbnb operators in Hendersonville, making it an attractive option for those looking for a blend of suburban charm and accessible tourism.

How Much Does an Average Airbnb Earn in Hendersonville?

Based on available market data and rental analytics, Airbnb hosts in Hendersonville, Tennessee typically earn between $1,200 to $3,500 per month, with the average falling around $2,100 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during summer months (June through August) when revenue can increase by 25-40% due to higher tourism demand and lake activities, while winter months typically see a 15-20% decrease in bookings and rates. Spring and fall maintain moderate occupancy levels with average daily rates ranging from $85 to $140 depending on property size and amenities. Key factors significantly affecting earnings include proximity to Old Hickory Lake (properties within walking distance command 20-30% higher rates), property size and quality, professional photography, responsive host communication, and competitive pricing strategies. Properties featuring lake access, hot tubs, or unique amenities can achieve occupancy rates of 70-85% compared to basic listings averaging 50-65% occupancy. The local market benefits from Nashville's overflow tourism, corporate travelers, and weekend lake visitors, with successful hosts reporting annual gross revenues between $18,000 to $45,000 per property depending on their investment level and management approach.

Airbnb Return on Investment in Hendersonville

Airbnb investments in Hendersonville, Tennessee typically generate ROI between 12-18% annually, with properties averaging $150-200 per night and 65-75% occupancy rates throughout the year due to the area's proximity to Nashville and Old Hickory Lake attractions. The average payback period ranges from 6-8 years for most properties, with initial investment costs averaging $250,000-350,000 for suitable vacation rental homes. Compared to traditional long-term rentals in Hendersonville that yield approximately 8-12% ROI with monthly rents of $1,800-2,500, short-term rentals can generate 40-60% higher returns but require significantly more active management and carry higher operational costs including cleaning fees, utilities, and platform commissions that typically consume 25-35% of gross revenue. Properties within walking distance of the lake or with premium amenities like pools or hot tubs command the highest premiums and fastest payback periods, while standard suburban homes still outperform long-term rentals but with more modest margins in the 12-14% range.

Average Airbnb Occupancy Rate in Hendersonville

Hendersonville, Tennessee maintains an average Airbnb occupancy rate of approximately 65-70% annually, with significant seasonal variations that peak during summer months (June-August) at 75-85% due to proximity to Old Hickory Lake and Nashville attractions, while winter months (December-February) typically see rates drop to 45-55%. Spring and fall shoulder seasons average around 60-65% occupancy, with notable spikes during Nashville's major events and festivals. Hendersonville's occupancy rates generally outperform the Tennessee state average of 60-65% and align closely with national Airbnb averages of 65-70%, benefiting from its strategic location just 18 miles northeast of Nashville, which drives consistent demand from tourists seeking lakefront accommodations while maintaining access to Music City attractions. The market experiences particular strength during Country Music Association events, Nashville SC soccer season, and summer lake activities, with weekend occupancy rates consistently 15-20 percentage points higher than weekday rates throughout the year.

Best Neighborhoods for Airbnb in Hendersonville

The best Airbnb investment neighborhoods in Hendersonville include Indian Lake Village, which offers waterfront properties with premium pricing power due to Old Hickory Lake access and attracts families seeking vacation rentals, typically commanding 15-20% higher rates than inland properties. Monthaven offers historic charm with Victorian-era homes near Monthaven Arts Center, appealing to cultural tourists and couples seeking romantic getaways, with strong occupancy rates year-round. The Bluegrass area provides affordable entry points for investors while maintaining proximity to Nashville attractions just 18 miles away, making it popular with budget-conscious travelers and music fans. Sanders Ferry Road corridor benefits from easy highway access and newer construction, attracting business travelers and families visiting nearby attractions like the House of Cash museum. Lakewood Hills combines residential charm with lake proximity, offering investors opportunities for both short-term vacation rentals and longer corporate stays, with properties typically seeing 65-75% occupancy rates. Lock Four Road area provides waterfront access at more moderate price points than premium lakefront neighborhoods, attracting fishing enthusiasts and water sports visitors. The Shutes Branch area offers newer developments with modern amenities that appeal to families and groups, benefiting from proximity to both lake activities and Nashville's music scene while maintaining competitive pricing in the $100-150 nightly range.

Short-term Rental Regulations in Hendersonville

Hendersonville, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications typically processed within 30-45 days and requiring property inspections for safety compliance. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size, and requires at least two parking spaces per rental unit. Owner-occupancy is not mandated, allowing for non-resident ownership of short-term rentals, though properties must be located in areas zoned for residential use with some commercial zones also permitting such operations. The registration process involves submitting detailed property information, contact details for a local representative available 24/7, proof of insurance, and payment of annual fees ranging from $200-400 depending on property size. Recent changes implemented in 2022-2023 include stricter noise ordinances with potential fines up to $500, mandatory posting of house rules and emergency contact information, enhanced inspection requirements focusing on fire safety and egress routes, and new provisions requiring rental platforms to collect and remit local occupancy taxes directly to the city.

Short-term Rental Fees and Taxes in Hendersonville

Short-term rentals in Hendersonville, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Sumner County local sales tax of 2.25%, and a state lodging tax of 3%, totaling approximately 12.25% in combined taxes on rental income. The city requires a business license costing around $50-75 annually, and operators must obtain a short-term rental permit with fees typically ranging from $100-200 per year. Property owners are also subject to standard property taxes based on assessed value, and may need to pay additional inspection fees of $75-150 for initial permit approval. Tourism development taxes may apply at 1-2% depending on the specific location within the county, and operators must register with the Tennessee Department of Revenue for tax collection purposes, which generally has no direct fee but requires monthly or quarterly tax remittance. Additional costs may include zoning compliance fees of $25-50 and potential homeowners association fees if applicable to the property location.

Is Airbnb a Good Investment in Hendersonville, Tennessee?

Investing in Airbnb properties in Hendersonville, Tennessee, presents a promising opportunity, largely influenced by its picturesque lakeside setting, community atmosphere, and proximity to Nashville. The city's current market conditions for short-term rentals are stable, with consistent demand from visitors seeking a quieter retreat near a major metropolitan area. Tourism trends in Hendersonville benefit from its appeal as a family-friendly destination, with attractions like Old Hickory Lake, local parks, and a charming downtown drawing a steady stream of guests. While property values in Hendersonville have seen a steady appreciation, they remain more accessible compared to Nashville, offering a favorable entry point for investors. This balance of reasonable property values and consistent tourist interest contributes to a solid investment potential for Airbnb operators in Hendersonville, making it an attractive option for those looking for a blend of suburban charm and accessible tourism.

How Much Does an Average Airbnb Earn in Hendersonville?

Based on available market data and rental analytics, Airbnb hosts in Hendersonville, Tennessee typically earn between $1,200 to $3,500 per month, with the average falling around $2,100 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during summer months (June through August) when revenue can increase by 25-40% due to higher tourism demand and lake activities, while winter months typically see a 15-20% decrease in bookings and rates. Spring and fall maintain moderate occupancy levels with average daily rates ranging from $85 to $140 depending on property size and amenities. Key factors significantly affecting earnings include proximity to Old Hickory Lake (properties within walking distance command 20-30% higher rates), property size and quality, professional photography, responsive host communication, and competitive pricing strategies. Properties featuring lake access, hot tubs, or unique amenities can achieve occupancy rates of 70-85% compared to basic listings averaging 50-65% occupancy. The local market benefits from Nashville's overflow tourism, corporate travelers, and weekend lake visitors, with successful hosts reporting annual gross revenues between $18,000 to $45,000 per property depending on their investment level and management approach.

Airbnb Return on Investment in Hendersonville

Airbnb investments in Hendersonville, Tennessee typically generate ROI between 12-18% annually, with properties averaging $150-200 per night and 65-75% occupancy rates throughout the year due to the area's proximity to Nashville and Old Hickory Lake attractions. The average payback period ranges from 6-8 years for most properties, with initial investment costs averaging $250,000-350,000 for suitable vacation rental homes. Compared to traditional long-term rentals in Hendersonville that yield approximately 8-12% ROI with monthly rents of $1,800-2,500, short-term rentals can generate 40-60% higher returns but require significantly more active management and carry higher operational costs including cleaning fees, utilities, and platform commissions that typically consume 25-35% of gross revenue. Properties within walking distance of the lake or with premium amenities like pools or hot tubs command the highest premiums and fastest payback periods, while standard suburban homes still outperform long-term rentals but with more modest margins in the 12-14% range.

Average Airbnb Occupancy Rate in Hendersonville

Hendersonville, Tennessee maintains an average Airbnb occupancy rate of approximately 65-70% annually, with significant seasonal variations that peak during summer months (June-August) at 75-85% due to proximity to Old Hickory Lake and Nashville attractions, while winter months (December-February) typically see rates drop to 45-55%. Spring and fall shoulder seasons average around 60-65% occupancy, with notable spikes during Nashville's major events and festivals. Hendersonville's occupancy rates generally outperform the Tennessee state average of 60-65% and align closely with national Airbnb averages of 65-70%, benefiting from its strategic location just 18 miles northeast of Nashville, which drives consistent demand from tourists seeking lakefront accommodations while maintaining access to Music City attractions. The market experiences particular strength during Country Music Association events, Nashville SC soccer season, and summer lake activities, with weekend occupancy rates consistently 15-20 percentage points higher than weekday rates throughout the year.

Best Neighborhoods for Airbnb in Hendersonville

The best Airbnb investment neighborhoods in Hendersonville include Indian Lake Village, which offers waterfront properties with premium pricing power due to Old Hickory Lake access and attracts families seeking vacation rentals, typically commanding 15-20% higher rates than inland properties. Monthaven offers historic charm with Victorian-era homes near Monthaven Arts Center, appealing to cultural tourists and couples seeking romantic getaways, with strong occupancy rates year-round. The Bluegrass area provides affordable entry points for investors while maintaining proximity to Nashville attractions just 18 miles away, making it popular with budget-conscious travelers and music fans. Sanders Ferry Road corridor benefits from easy highway access and newer construction, attracting business travelers and families visiting nearby attractions like the House of Cash museum. Lakewood Hills combines residential charm with lake proximity, offering investors opportunities for both short-term vacation rentals and longer corporate stays, with properties typically seeing 65-75% occupancy rates. Lock Four Road area provides waterfront access at more moderate price points than premium lakefront neighborhoods, attracting fishing enthusiasts and water sports visitors. The Shutes Branch area offers newer developments with modern amenities that appeal to families and groups, benefiting from proximity to both lake activities and Nashville's music scene while maintaining competitive pricing in the $100-150 nightly range.

Short-term Rental Regulations in Hendersonville

Hendersonville, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications typically processed within 30-45 days and requiring property inspections for safety compliance. The city limits occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size, and requires at least two parking spaces per rental unit. Owner-occupancy is not mandated, allowing for non-resident ownership of short-term rentals, though properties must be located in areas zoned for residential use with some commercial zones also permitting such operations. The registration process involves submitting detailed property information, contact details for a local representative available 24/7, proof of insurance, and payment of annual fees ranging from $200-400 depending on property size. Recent changes implemented in 2022-2023 include stricter noise ordinances with potential fines up to $500, mandatory posting of house rules and emergency contact information, enhanced inspection requirements focusing on fire safety and egress routes, and new provisions requiring rental platforms to collect and remit local occupancy taxes directly to the city.

Short-term Rental Fees and Taxes in Hendersonville

Short-term rentals in Hendersonville, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Sumner County local sales tax of 2.25%, and a state lodging tax of 3%, totaling approximately 12.25% in combined taxes on rental income. The city requires a business license costing around $50-75 annually, and operators must obtain a short-term rental permit with fees typically ranging from $100-200 per year. Property owners are also subject to standard property taxes based on assessed value, and may need to pay additional inspection fees of $75-150 for initial permit approval. Tourism development taxes may apply at 1-2% depending on the specific location within the county, and operators must register with the Tennessee Department of Revenue for tax collection purposes, which generally has no direct fee but requires monthly or quarterly tax remittance. Additional costs may include zoning compliance fees of $25-50 and potential homeowners association fees if applicable to the property location.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Hendersonville, Tennessee?

To start an Airbnb in Hendersonville, Tennessee, begin by researching local zoning laws and regulations through the Hendersonville Planning Department, as the city requires short-term rental permits and compliance with residential zoning restrictions that typically limit rentals to owner-occupied properties or specific zoning districts. Obtain necessary permits including a business license from the City of Hendersonville (approximately $50-100), a short-term rental permit (estimated $200-300 annually), and ensure compliance with Tennessee state tax requirements including sales tax registration with the Department of Revenue. Find a suitable property by working with local real estate agents familiar with Hendersonville's neighborhoods like Indian Lake, Rockland, or Old Hickory Lake areas, ensuring the property meets city occupancy limits (typically 2 people per bedroom plus 2 additional) and parking requirements. Furnish the property with quality furniture, linens, kitchen essentials, and safety equipment including smoke detectors, carbon monoxide detectors, and fire extinguishers as required by Tennessee fire codes. Create your listing on Airbnb and other platforms like VRBO, highlighting proximity to Old Hickory Lake, Nashville (20 minutes away), and local attractions while setting competitive rates based on comparable properties in Sumner County. Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating check-ins/check-outs, maintaining the property regularly, and keeping detailed records for tax purposes including collecting and remitting the required 9.25% Tennessee sales tax plus any applicable local occupancy taxes to both state and local authorities.

What's the best way to identify good STR properties in Hendersonville, Tennessee?

To identify profitable short-term rental properties in Hendersonville, Tennessee, focus on locations within 10-15 minutes of Old Hickory Lake waterfront areas, downtown Hendersonville's historic district, and properties with easy access to Nashville (30-minute drive) while maintaining the small-town charm that attracts visitors. Target 3-4 bedroom homes built after 1990 with modern amenities, outdoor spaces like decks or patios, lake views or proximity, updated kitchens and bathrooms, and parking for multiple vehicles, as families and groups visiting Nashville often prefer staying in quieter Hendersonville. Analyze pricing using AirDNA and Mashvisor to benchmark against similar properties, aiming for $150-250 per night depending on size and amenities, with occupancy rates typically ranging 60-75% annually in this market. Research competition by studying existing Airbnb and VRBO listings within 3-mile radius, identifying gaps in amenities or pricing, and monitoring seasonal demand patterns tied to lake activities (summer peak) and Nashville events year-round. Utilize tools like Rabbu, AllTheRooms, and local MLS data through Realtracs, while connecting with Hendersonville-based property management companies like Vacasa or local boutique firms, and leverage Facebook groups for Sumner County real estate investors and STR operators to gain market insights and identify off-market opportunities.

How to get an Airbnb permit in Hendersonville, Tennessee?

To obtain an Airbnb/STR permit in Hendersonville, Tennessee, you must first contact the Hendersonville Planning Department at City Hall located at 101 Maple Drive North to determine if short-term rentals are permitted in your specific zoning district, as the city has restrictions on STRs in certain residential areas. You'll need to submit an application for a Conditional Use Permit (CUP) which requires a completed application form, property survey, site plan showing parking and access, proof of property ownership or lease agreement, floor plan of the rental unit, and a $350 application fee. Additionally, you must obtain a business license from the City Clerk's office for approximately $50 annually and register for state and local tax collection with the Tennessee Department of Revenue. The property must meet all building and fire safety codes, have adequate parking (typically 2 spaces minimum), and comply with occupancy limits based on square footage. The CUP review process typically takes 4-6 weeks and includes a public hearing before the Planning Commission, after which you'll need to schedule inspections with the Building Department. Once approved, you must also register with Sumner County for tax purposes and maintain liability insurance of at least $1 million, with annual permit renewals required along with compliance reporting to ensure continued adherence to noise ordinances and neighborhood compatibility standards.

Is it legal to operate a short-term rental in Hendersonville, Tennessee?

Short-term rentals (STRs) are legal in Hendersonville, Tennessee, but operate under specific regulations established by the city. Hendersonville requires STR operators to obtain a business license and comply with zoning restrictions that primarily limit short-term rentals to commercial and mixed-use districts, while generally prohibiting them in residential neighborhoods zoned R-1 and R-2. The city implemented these regulations around 2019-2020 following concerns about neighborhood impacts and parking issues. Current restrictions include occupancy limits based on property size, parking requirements (typically two spaces per rental), noise ordinances, and safety inspections. Properties must also comply with fire safety codes and maintain liability insurance. The city has been relatively restrictive compared to some Tennessee municipalities, focusing on preserving residential neighborhood character while allowing STRs in appropriate commercial zones. Recent enforcement has included increased monitoring and penalties for non-compliant operators, with the city maintaining a registry of approved short-term rental properties.

What are the best places to invest in Airbnb in Hendersonville, Tennessee?

The best areas for Airbnb investment in Hendersonville, Tennessee include the Historic Downtown District along Main Street, which attracts tourists visiting antique shops, local restaurants, and seasonal events like the Hendersonville Christmas Parade, plus business travelers accessing nearby corporate offices. The Lakefront/Old Hickory Lake area offers premium rental potential due to waterfront recreation, boating activities, and scenic views that command higher nightly rates from vacationers seeking lake house experiences. The Gallatin Pike corridor provides excellent accessibility to Nashville (20 minutes) while maintaining lower property costs, making it ideal for music industry professionals, healthcare workers from nearby Vanderbilt affiliates, and tourists wanting suburban comfort with urban access. The Indian Lake Peninsula neighborhood offers upscale vacation rental opportunities with private lake access, golf course proximity, and luxury home settings that attract corporate retreats and high-end leisure travelers. The area near Drakes Creek Park and the walking trails appeals to outdoor enthusiasts and families visiting for recreational activities, while the neighborhoods surrounding Streets of Indian Lake shopping provide convenience for extended-stay business travelers and relocating professionals working in Nashville's growing tech and healthcare sectors.

Airbnb and lodging taxes in Hendersonville, Tennessee

In Hendersonville, Tennessee, Airbnb hosts are subject to both state and local lodging taxes. The Tennessee state hotel occupancy tax is 7% on gross rental receipts, while Sumner County (where Hendersonville is located) imposes an additional 5% county hotel/motel tax, bringing the total occupancy tax to 12%. The City of Hendersonville may impose an additional local option tax of up to 5%, potentially making the total tax rate as high as 17%. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts through Airbnb's automated tax collection service, which began around 2017-2018 for Tennessee. Hosts who collect taxes independently must register with the Tennessee Department of Revenue and remit state taxes monthly if collections exceed $1,000 per month, or quarterly if less, while local taxes must be remitted to Sumner County and the City of Hendersonville according to their respective schedules. Exemptions generally apply to stays exceeding 30 consecutive days, which are considered long-term rentals rather than short-term lodging, and certain government or non-profit organization bookings may qualify for exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Hendersonville, Tennessee

Starting an Airbnb in Hendersonville, Tennessee requires approximately $320,000-$380,000 in total initial investment. Property purchase costs average $280,000-$320,000 based on median home prices in the area as of 2023. Furnishing a 2-3 bedroom property typically runs $15,000-$25,000 including beds, sofas, dining sets, appliances, linens, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, welcome materials, and basic supplies total around $2,000-$3,000. Permits and fees in Sumner County include business license ($50-$100), short-term rental permit ($200-$500), and potential HOA approval fees. Insurance for short-term rentals costs $1,500-$2,500 annually, significantly higher than standard homeowner's insurance. Utility setup and deposits for electricity, water, gas, internet, and cable run approximately $500-$800. First six months of operating costs including utilities ($200-$300/month), cleaning services ($75-$100 per turnover), maintenance reserves ($200-$400/month), property management software ($30-$50/month), and marketing expenses total $4,000-$7,000, assuming moderate occupancy rates during the initial period.

Are Airbnb properties in Hendersonville, Tennessee profitable?

Airbnb properties in Hendersonville, Tennessee typically generate annual revenues between $25,000-$45,000 for well-positioned properties, with average daily rates ranging from $85-$150 depending on proximity to Old Hickory Lake and Nashville (30 minutes away). Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($75-$100 per turnover), property management (15-25% if outsourced), utilities ($150-$250 monthly), insurance ($1,200-$2,000 annually), and maintenance costs averaging $3,000-$5,000 yearly. Properties near the lake or historic downtown Hendersonville command premium rates, with some lakefront homes achieving 70-80% occupancy rates and $200+ nightly rates during peak summer months. Success factors include professional photography, responsive guest communication, proximity to Nashville attractions, and amenities like hot tubs or lake access, with profitable properties typically maintaining 60%+ occupancy rates and achieving net profit margins of 15-25% after all expenses. The market benefits from Nashville's tourism spillover, particularly during CMA Music Festival and other major events, though competition has intensified since 2019 with over 200 active Airbnb listings in the area, making property differentiation and strategic pricing crucial for maintaining profitability above the break-even point of approximately 45% occupancy for most properties.

What is the expected return on investment for an Airbnb in Hendersonville, Tennessee?

Airbnb investments in Hendersonville, Tennessee typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15%, depending on property type and location within the market. Properties near Old Hickory Lake and downtown Hendersonville command premium nightly rates of $120-200, while suburban properties average $80-140 per night with occupancy rates of 65-75% annually. Initial investment recovery and profitability generally occurs within 18-24 months for well-positioned properties, with lakefront and historic district properties achieving faster returns due to higher demand from Nashville tourists seeking proximity to music venues and lake activities. The market benefits from Hendersonville's position as a Nashville suburb with lower property acquisition costs ($200,000-400,000 average) compared to Davidson County, while maintaining strong rental demand from visitors to the Grand Ole Opry, Country Music Hall of Fame, and lake recreation activities, resulting in gross rental yields of 15-22% before expenses.

What company can help me find and buy a profitable Airbnb in Hendersonville, Tennessee?

STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors, offering comprehensive market analysis and property recommendations in Hendersonville, Tennessee. Local real estate agents like Keller Williams Realty and RE/MAX Advantage serve the Hendersonville market with expertise in investment properties, while Coldwell Banker Barnes and The Ashton Real Estate Group have agents experienced in vacation rental investments. National services include AirDNA for market data analysis, Mashvisor for property investment analytics, and BiggerPockets for investor networking and deal sourcing. Local property management companies such as Nashville Short Term Rental Management and Music City STR provide turnkey Airbnb management services, while RedAwning and Vacasa offer both property sourcing and management solutions. Real estate investment firms like HomeVestors and We Buy Ugly Houses occasionally have suitable properties, and platforms like RoofStock and Fundrise provide additional investment opportunities in the Tennessee market. Local mortgage brokers specializing in investment properties include First Community Mortgage and Pinnacle Financial Partners, which have been serving the Middle Tennessee area since the 1990s and 2000s respectively.

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