Is High Point, North Carolina Good for Airbnb Investment?

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High Point, North Carolina market research

High Point, North Carolina Airbnb Investment Overview

$800–$2,200Typical monthly host earnings
8–12%Typical annual ROI
65–70%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in High Point, North Carolina?

Potentially—High Point, North Carolina combines visitor demand with long-term real estate upside.

  • Presents a potentially attractive opportunity, largely driven by the city's unique position as the "Home Furnishings Capital of the World" and host to the semi-annual High Point Market.
  • Current market conditions in High Point indicate a stable real estate environment with relatively affordable property values compared to larger metropolitan areas.
  • Tourism trends are heavily influenced by the High Point Market, creating peak seasons of exceptionally high demand for short-term rentals, but also a steady flow of visitors attending various conventions.
  • This consistent, albeit cyclical, demand, combined with manageable property costs, suggests a favorable investment potential for Airbnb properties that are strategically managed to capitalize on market events and local attractions.
Earnings

How Much Does an Average Airbnb Earn in High Point?

$800–$2,200 per month based on location, season, and property quality.

  • Based on available market data and rental analytics, Airbnb hosts in High Point, North Carolina typically earn between $800 to $2,200 per month.
  • Seasonal variations show peak earnings during spring and fall months when furniture market events and university activities drive demand, with revenues potentially increasing 25-40% above baseline during these periods.
  • Winter months typically represent the lowest earning period, with revenues dropping 15-20% below average.
  • Key factors affecting earnings include proximity to High Point University, the International Home Furnishings Center, downtown location, property size and amenities.
  • The city's position as a furniture industry hub and presence of the university create consistent demand, though hosts report occupancy rates averaging 60-75% annually.
ROI Analysis

Airbnb Return on Investment in High Point

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses.
  • The average daily rate for Airbnb properties in High Point ranges from $85-120, with occupancy rates around 65-75% annually.
  • When compared to traditional long-term rentals in High Point, which typically yield 6-8% annually with rental rates averaging $800-1,200 monthly for comparable properties.
  • Properties near High Point University and downtown areas command premium rates and achieve higher occupancy, with some investors seeing ROI as high as 15%.
Occupancy Rate

Average Airbnb Occupancy Rate in High Point

High Point, North Carolina averages 65–70% annual occupancy, with seasonal variation.

  • High Point, North Carolina experiences average Airbnb occupancy rates of approximately 65-70% annually.
  • Peak occupancy occurs during April and October when the High Point Market furniture trade shows bring thousands of industry professionals to the city, pushing occupancy rates to 85-90% during these periods.
  • Winter months typically experience the lowest occupancy at 45-55%, particularly in January and February when both business and leisure travel decline.
  • High Point's occupancy rates generally exceed North Carolina's state average of 60-65% due to its unique position as a major furniture industry hub.
Best Neighborhoods

Best Neighborhoods for Airbnb in High Point

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in High Point, North Carolina include Downtown High Point, which offers proximity to the High Point Market showrooms and furniture industry events.
  • Emerywood is an upscale residential area with beautiful homes near country clubs and golf courses, appealing to affluent visitors and providing strong rental pricing power due to its prestigious location.
  • The Westchester area combines suburban charm with easy access to both downtown attractions and major highways, making it ideal for families and business travelers seeking comfortable.
  • Oak Hollow offers lakefront and near-lake properties that command higher rates due to recreational amenities and scenic views, particularly popular during warmer months.
  • The Northgate area provides affordable investment opportunities with decent rental demand from visitors to nearby shopping centers and restaurants, though with more modest pricing power.
  • Archdale Road corridor benefits from its proximity to High Point University, creating consistent demand from visiting families, prospective students, and university-related events.
  • The Centennial Station area near the train depot and revitalized downtown core attracts visitors interested in High Point's history and cultural attractions.
Regulations

Short-term Rental Regulations in High Point

Yes, but only where zoning permits short-term rentals and every required license is current.

  • High Point, North Carolina requires short-term rental operators to obtain a business license and register their property with the city.
  • Properties are generally limited to occupancy based on bedroom count plus two additional guests, with a maximum of 10-12 occupants depending on the specific zoning classification.
  • The city does not mandate owner-occupancy for short-term rentals, allowing both hosted and non-hosted arrangements.
  • The registration process involves submitting an application with property details, proof of insurance, emergency contact information, and payment of applicable fees.
  • Recent regulatory changes have included enhanced noise ordinance enforcement, stricter parking requirements mandating adequate off-street parking spaces.
Fees and Taxes

Short-term Rental Fees and Taxes in High Point

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in High Point, North Carolina are subject to several fees and taxes including the state occupancy tax of 6% and Guilford County's occupancy tax of 6%.
  • Property owners must obtain a business license from the City of High Point costing approximately $50-75 annually, register for state and local tax collection permits (typically $15-25 each).
  • The North Carolina Department of Revenue requires registration for sales tax collection at no cost, but operators must remit the 4.75% state sales tax plus applicable local sales taxes totaling around 7.25-7.5% on rental income.
  • Additional costs may include fire safety inspections ($75-150), health department permits for properties with pools or spas ($50-100).
  • Annual renewal fees for permits and licenses typically range from $25-75 per permit, and operators must also budget for quarterly tax filings and potential penalties for late payments which can range from 5-25% of taxes owed.
Common questions

High Point, North Carolina Airbnb investment FAQs

How to start an Airbnb in High Point, North Carolina?

To start an Airbnb in High Point, North Carolina, begin by researching local zoning laws and regulations through the High Point Planning Department.

Launch checklist

  • Obtain necessary permits including a business license from the City of High Point (approximately $50 to 100), a short term rental permit (around $200 annually), and ensure compliance with fire safety codes and occupancy limits set by the High Point Fire Department.
  • Find a suitable property in neighborhoods like Emerywood, Oakview, or downtown High Point, considering proximity to High Point University and the High Point Market furniture shows which drive significant seasonal demand.
  • Purchase comprehensive insurance coverage and furnish the property with quality furniture, linens, and amenities while ensuring compliance with North Carolina's smoke detector and carbon monoxide detector requirements.
  • Create your Airbnb listing with professional photos highlighting proximity to High Point University (major demand driver), Furniture Market venues, and downtown attractions.
  • Manage the property by establishing cleaning protocols between guests, maintaining 24/7 communication availability, coordinating with local cleaning services.
What's the best way to identify good STR properties in High Point, North Carolina?

To identify profitable short term rental properties in High Point, North Carolina, focus on locations within 10 to 15 minutes of High Point University, the International Home Furnishings Center, and downtown areas, as these drive consistent demand from students, business travelers, and furniture market visitors.

What to prioritize

  • Target 2 to 4 bedroom properties built after 1990 with modern amenities, parking, and outdoor spaces, particularly in neighborhoods like Emerywood, Oakview, and areas near Piedmont Environmental Center.
  • Conduct pricing analysis using AirDNA and Mashvisor to identify properties where potential STR revenue exceeds long term rental income by 40 to 60%, typically ranging from $80 to 150 per night depending on size and location.
  • Research competition by analyzing existing Airbnb and VRBO listings within a 3 mile radius, noting occupancy rates, pricing strategies, and guest reviews to identify market gaps.
  • Utilize tools like Rabbu, STR Helper, and local MLS data through Triad MLS, while connecting with High Point area real estate agents familiar with STR regulations and the furniture market's seasonal patterns.
How to get an Airbnb permit in High Point, North Carolina?

To obtain an Airbnb/STR permit in High Point, North Carolina, you must first contact the High Point Planning and Development Department at City Hall located at 211 S Hamilton Street to determine if short term rentals are permitted in your specific zoning district.

Documents and approvals

  • You'll need to submit an application that includes a completed STR permit application form, proof of property ownership or lease agreement, a site plan showing parking arrangements, proof of liability insurance (typically $1 million minimum), a floor plan of the rental unit.
  • The application fee is estimated at $150 to 300 with an annual renewal fee of approximately $100 to 200.
  • Required documents also include a business license from the North Carolina Department of Revenue, occupancy tax registration, and neighbor notification letters for properties within 200 feet.
  • The approval timeline typically takes 30 to 60 days depending on completeness of application and any required inspections.
  • High Point specific requirements include maintaining adequate off street parking (usually 1 space per bedroom), limiting occupancy to 2 people per bedroom plus 2 additional guests, ensuring quiet hours from 10 PM to 7 AM, posting the permit number and emergency contact information prominently.
Is it legal to operate a short-term rental in High Point, North Carolina?

Short term rentals (STRs) are legal in High Point, North Carolina, but operate under specific regulations established by the city.

Core operating requirements

  • High Point requires STR operators to obtain a business license and comply with zoning restrictions that primarily limit short term rentals to commercial and mixed use districts, while generally prohibiting them in single family residential neighborhoods.
  • The city implemented these regulations around 2019 to 2020 following concerns about neighborhood character and housing availability.
  • Current restrictions include occupancy limits based on property size, parking requirements, noise ordinances, and mandatory registration with the city.
  • Properties must meet safety standards including smoke detectors and fire extinguishers, and operators are required to provide local contact information for guests.
  • The city has been relatively restrictive compared to some North Carolina municipalities, with enforcement focusing on unpermitted operations in residential areas.
  • Recent legal changes have included stricter enforcement mechanisms and increased penalties for violations, with the city conducting regular compliance checks and responding to neighbor complaints about unauthorized STR operations.
What are the best places to invest in Airbnb in High Point, North Carolina?

The best areas for Airbnb investment in High Point, North Carolina are the downtown core near the High Point Market showrooms, particularly around Main Street and Hamilton Street. The Emerywood and Oakview neighborhoods offer upscale residential appeal for business travelers and families visiting High Point University, while properties near the Piedmont Triad Research Park benefit from consistent demand from pharmaceutical and biotech professionals.

Areas to research

  • The areas surrounding Oak Hollow Lake provide recreational appeal for weekend tourists and families, and neighborhoods near the High Point Country Club attract visitors attending golf tournaments and corporate events.
  • The Westchester and Brentwood districts are ideal due to their proximity to both the furniture market district and major highways.
Airbnb and lodging taxes in High Point, North Carolina

In High Point, North Carolina, Airbnb hosts are subject to both state and local occupancy taxes.

Taxes and filing responsibilities

  • The North Carolina state occupancy tax is 6% and applies to all short term rental accommodations under 90 days.
  • High Point imposes an additional local occupancy tax of 6%, bringing the total occupancy tax rate to 12% on gross rental receipts.
  • These taxes are typically collected from guests at the time of booking through Airbnb's automatic tax collection service, which began operating in North Carolina around 2019.
  • Airbnb remits the collected taxes directly to the North Carolina Department of Revenue on a monthly basis for both state and qualifying local jurisdictions including High Point.
  • Hosts who collect taxes independently must register with the state, obtain a Certificate of Registration, and file monthly returns by the 20th of the following month.
  • Exemptions may apply for stays exceeding 90 consecutive days, rentals to permanent residents, and certain government or nonprofit organization bookings.
  • Additionally, hosts may need to comply with Guilford County tax requirements, though Airbnb's collection service generally covers these obligations for participating hosts.
Total cost to purchase, furnish and operate an Airbnb in High Point, North Carolina

To start an Airbnb in High Point, North Carolina, expect total costs around $185,000 to $220,000.

Cost breakdown

  • Property purchase represents the largest expense at approximately $150,000 to $180,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing costs typically range $8,000 to $15,000 for a complete 2 to 3 bedroom setup including furniture, appliances, linens, and decor from retailers like IKEA, Wayfair, and local furniture stores.
  • Initial setup costs including professional photography, listing creation, and basic renovations average $2,000 to $4,000.
  • Permits and fees vary but expect $300 to $800 for business licenses, short term rental permits, and city registration requirements.
  • Insurance premiums for short term rental coverage run $1,200 to $2,400 annually, with first year payment due upfront.
  • Utility deposits and setup fees for electricity, water, internet, and cable total approximately $500 to $800.
  • First six months of operating costs including utilities ($150 to $250/month), cleaning services ($75 to $125 per turnover), maintenance reserves ($200 to $400/month), platform fees (3% of bookings), and marketing expenses typically require $4,000 to $8,000 in working capital.
Are Airbnb properties in High Point, North Carolina profitable?

Airbnb properties in High Point, North Carolina typically generate annual revenues between $15,000 to $35,000 for entire homes, with average daily rates ranging from $75 to $120 depending on proximity to High Point University and the International Home Furnishings Market.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($40 to 60 per turnover), property management (15 to 25%), utilities ($150 to 250/month), insurance ($1,200 to 2,000 annually), and maintenance costs.
  • Properties near High Point University command premium rates during graduation weekends and parent visits, with some hosts reporting 85 to 95% occupancy rates during peak furniture market periods in April and October when daily rates can surge to $200 to 300.
  • A typical 3 bedroom home generating $28,000 annually faces approximately $16,000 in expenses, yielding net profit margins of 35 to 45%.
  • Success factors include strategic location within 5 miles of the university or downtown furniture district, professional photography, rapid guest communication, and flexible pricing strategies that capitalize on High Point's biannual furniture market influx.
  • Properties offering business amenities and targeting furniture industry professionals during market weeks consistently outperform residential focused listings.
What is the expected return on investment for an Airbnb in High Point, North Carolina?

Airbnb investments in High Point, North Carolina typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on current market conditions. Properties in desirable neighborhoods near High Point University or downtown areas can achieve occupancy rates of 65 to 75% annually, with average daily rates between $85 to 120 depending on property size and amenities.

Return planning figures

  • Initial investment recovery and profitability usually occurs within 18 to 24 months for well positioned properties, with gross rental yields averaging 10 to 14% before expenses.
  • The market benefits from consistent demand driven by university visitors, business travelers to the furniture industry hub, and tourists exploring the Piedmont Triad region.
What company can help me find and buy a profitable Airbnb in High Point, North Carolina?

STRSearch is a national platform that specializes in identifying profitable short term rental properties for investors in High Point, North Carolina.

Companies and resources

  • Local real estate agents like Keller Williams High Point, Coldwell Banker Triad Realtors, and RE/MAX Central Realty have agents experienced in investment properties and vacation rentals in the area.
  • National services include Awning (formerly RedAwning), which provides market analysis and property management for Airbnb investments, AirDNA for market data and analytics, Mashvisor for investment property analysis, and BiggerPockets for networking with local investors.
  • Local property management companies like High Point Property Management and Triad Property Solutions can assist with ongoing operations.
  • Real estate investment firms such as HomeVestors and local investment groups like Triad Real Estate Investors Network provide additional resources.
  • Roofstock and Arrived Homes offer online platforms for purchasing investment properties, while local mortgage brokers like First National Bank and Pinnacle Financial Partners can provide specialized financing for investment properties in the High Point market.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
275+
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