Is Holderness, New Hampshire Good for Airbnb Investment?

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Holderness, New Hampshire Airbnb Investment Overview

Is Airbnb a Good Investment in Holderness, New Hampshire?

Investing in Airbnb properties in Holderness, New Hampshire, presents an opportunity shaped by the town's distinct characteristics. Current market conditions often reflect a seasonal tourism economy, with peak demand during warmer months due to its proximity to Squam Lake and the surrounding natural attractions. Tourism trends in Holderness are driven by outdoor recreation, including boating, hiking, and fall foliage tours, attracting visitors seeking a tranquil escape. Property values in Holderness, while varying, are influenced by its desirable lakeside location and the limited supply of waterfront or water-access properties. Investment potential in Airbnb in Holderness is likely strongest for properties that cater to these seasonal tourism trends, offering amenities suitable for nature enthusiasts and families, though potential investors should be mindful of local regulations that may impact short-term rental operations and overall profitability.

How Much Does an Average Airbnb Earn in Holderness?

Based on available vacation rental market data for the Lakes Region of New Hampshire, Airbnb properties in Holderness typically generate between $1,200 to $3,500 per month during peak summer season (June through August), with shoulder seasons (May, September, October) averaging $800 to $2,200 monthly, and winter months dropping to $400 to $1,000 per month due to reduced tourist activity. Properties near Squam Lake or with waterfront access command premium rates of $150-300 per night during summer, while standard homes average $80-180 nightly, with occupancy rates ranging from 60-85% in peak season to 25-45% in winter months. Key factors influencing earnings include proximity to Squam Lake, property size and amenities, seasonal attractions like foliage viewing and winter sports access, with many hosts reporting annual gross revenues between $15,000 to $35,000 for well-managed properties, though expenses typically consume 30-50% of gross income for cleaning, maintenance, utilities, and platform fees.

Airbnb Return on Investment in Holderness

Airbnb investments in Holderness, New Hampshire typically generate ROI between 8-12% annually, with properties near Squam Lake and White Mountain National Forest commanding premium rates of $150-250 per night during peak summer and fall foliage seasons. The payback period for initial investment generally ranges from 7-10 years, depending on property acquisition costs averaging $400,000-600,000 for suitable vacation rental properties. Seasonal occupancy rates fluctuate significantly, with 70-85% occupancy during summer months (June-September) and fall (September-October), dropping to 25-40% during winter months, resulting in average annual occupancy of 55-65%. Compared to long-term rentals in Holderness, which typically yield 6-8% ROI with monthly rents of $1,800-2,500 for similar properties, Airbnb investments can outperform by 2-4 percentage points annually, though they require substantially more active management, higher operating expenses including cleaning fees, utilities, and maintenance, and carry greater income volatility due to seasonal tourism patterns and economic fluctuations affecting discretionary travel spending.

Average Airbnb Occupancy Rate in Holderness

Airbnb occupancy rates in Holderness, New Hampshire typically average around 45-55% annually, with significant seasonal variation driven by the town's location near Squam Lake and proximity to ski areas. Peak occupancy occurs during summer months (June-August) when rates climb to 70-85% due to lake activities, boating, and the area's connection to the film "On Golden Pond," while winter months see a secondary peak of 60-70% occupancy from December through February as visitors access nearby ski resorts like Waterville Valley and Cannon Mountain. Spring and fall shoulder seasons experience lower occupancy rates of 25-40% despite the region's beautiful foliage season. These rates generally exceed New Hampshire's statewide Airbnb average of approximately 40-45% annually, primarily due to Holderness's desirable lakefront location and recreational amenities, and they also outperform the national Airbnb occupancy average of roughly 48% during peak seasons while falling slightly below during off-peak periods. The town's occupancy patterns closely mirror other New Hampshire lake communities, with weekend bookings significantly stronger than weekday stays throughout most of the year.

Best Neighborhoods for Airbnb in Holderness

The most promising Airbnb investment neighborhoods in Holderness, New Hampshire center around Squam Lake waterfront areas, which command premium rates of $300-500 per night due to direct lake access and stunning mountain views that attract families and couples year-round. The Route 3 corridor near the Squam Lakes Natural Science Center offers excellent investment potential with properties averaging $200-350 nightly, benefiting from proximity to this popular family attraction and easy access to hiking trails. The Holderness village center provides strong rental opportunities with charming historic properties that appeal to visitors seeking authentic New England experiences, typically earning $150-275 per night while offering walkability to local shops and restaurants. Areas near White Oak Pond attract nature enthusiasts and fishing groups, with secluded properties commanding $175-300 nightly rates due to their peaceful settings and recreational opportunities. The neighborhoods along Owl Brook Road offer excellent value propositions with lower acquisition costs but solid rental potential of $125-225 per night, appealing to budget-conscious families visiting nearby Plymouth State University or exploring the White Mountain region. Properties near the Holderness School area provide consistent demand from visiting families and alumni, generating steady income of $150-250 per night, while locations with mountain views toward the Sandwich Range can achieve premium pricing of $250-400 nightly due to their scenic appeal and proximity to hiking destinations.

Short-term Rental Regulations in Holderness

Holderness, New Hampshire currently operates under relatively permissive short-term rental regulations compared to larger municipalities, with the town requiring basic business registration through the New Hampshire Secretary of State's office and compliance with state rooms and meals tax collection. Property owners must obtain a business license and register with the state for tax purposes, while occupancy limits typically follow state fire safety codes of two persons per bedroom plus two additional occupants, though specific limits may vary by property size and septic capacity. The town does not currently mandate owner-occupancy requirements, allowing investment properties to operate as short-term rentals, and most residential zones permit short-term rentals as an accessory use without special zoning approval. Registration involves filing with the state's Department of Revenue Administration for rooms and meals tax collection (currently 8.5%) and obtaining appropriate liability insurance, with some properties potentially requiring health department inspections depending on capacity. Recent regulatory discussions in 2022-2023 have focused on potential noise ordinances and parking requirements, though no major restrictive changes have been implemented, maintaining Holderness as a relatively business-friendly environment for short-term rental operators in the Lakes Region tourism market.

Short-term Rental Fees and Taxes in Holderness

Short-term rentals in Holderness, New Hampshire are subject to the state's 8.5% rooms and meals tax, which applies to all rental periods under 185 days. The town of Holderness requires an annual business license costing approximately $25-50 and may require a special use permit for short-term rentals in residential zones, typically costing $100-200 for the application process. Property owners must register with the New Hampshire Department of Revenue Administration for tax collection purposes, which has no direct fee but requires quarterly tax remittance. Local fire safety inspections may be required annually at a cost of $75-125, and some properties may need septic system inspections every 3-5 years costing $200-400. Additionally, hosts must collect and remit the state rooms and meals tax quarterly, and failure to comply results in penalties of 5% per month plus interest charges of 1.5% monthly on unpaid amounts.

Is Airbnb a Good Investment in Holderness, New Hampshire?

Investing in Airbnb properties in Holderness, New Hampshire, presents an opportunity shaped by the town's distinct characteristics. Current market conditions often reflect a seasonal tourism economy, with peak demand during warmer months due to its proximity to Squam Lake and the surrounding natural attractions. Tourism trends in Holderness are driven by outdoor recreation, including boating, hiking, and fall foliage tours, attracting visitors seeking a tranquil escape. Property values in Holderness, while varying, are influenced by its desirable lakeside location and the limited supply of waterfront or water-access properties. Investment potential in Airbnb in Holderness is likely strongest for properties that cater to these seasonal tourism trends, offering amenities suitable for nature enthusiasts and families, though potential investors should be mindful of local regulations that may impact short-term rental operations and overall profitability.

How Much Does an Average Airbnb Earn in Holderness?

Based on available vacation rental market data for the Lakes Region of New Hampshire, Airbnb properties in Holderness typically generate between $1,200 to $3,500 per month during peak summer season (June through August), with shoulder seasons (May, September, October) averaging $800 to $2,200 monthly, and winter months dropping to $400 to $1,000 per month due to reduced tourist activity. Properties near Squam Lake or with waterfront access command premium rates of $150-300 per night during summer, while standard homes average $80-180 nightly, with occupancy rates ranging from 60-85% in peak season to 25-45% in winter months. Key factors influencing earnings include proximity to Squam Lake, property size and amenities, seasonal attractions like foliage viewing and winter sports access, with many hosts reporting annual gross revenues between $15,000 to $35,000 for well-managed properties, though expenses typically consume 30-50% of gross income for cleaning, maintenance, utilities, and platform fees.

Airbnb Return on Investment in Holderness

Airbnb investments in Holderness, New Hampshire typically generate ROI between 8-12% annually, with properties near Squam Lake and White Mountain National Forest commanding premium rates of $150-250 per night during peak summer and fall foliage seasons. The payback period for initial investment generally ranges from 7-10 years, depending on property acquisition costs averaging $400,000-600,000 for suitable vacation rental properties. Seasonal occupancy rates fluctuate significantly, with 70-85% occupancy during summer months (June-September) and fall (September-October), dropping to 25-40% during winter months, resulting in average annual occupancy of 55-65%. Compared to long-term rentals in Holderness, which typically yield 6-8% ROI with monthly rents of $1,800-2,500 for similar properties, Airbnb investments can outperform by 2-4 percentage points annually, though they require substantially more active management, higher operating expenses including cleaning fees, utilities, and maintenance, and carry greater income volatility due to seasonal tourism patterns and economic fluctuations affecting discretionary travel spending.

Average Airbnb Occupancy Rate in Holderness

Airbnb occupancy rates in Holderness, New Hampshire typically average around 45-55% annually, with significant seasonal variation driven by the town's location near Squam Lake and proximity to ski areas. Peak occupancy occurs during summer months (June-August) when rates climb to 70-85% due to lake activities, boating, and the area's connection to the film "On Golden Pond," while winter months see a secondary peak of 60-70% occupancy from December through February as visitors access nearby ski resorts like Waterville Valley and Cannon Mountain. Spring and fall shoulder seasons experience lower occupancy rates of 25-40% despite the region's beautiful foliage season. These rates generally exceed New Hampshire's statewide Airbnb average of approximately 40-45% annually, primarily due to Holderness's desirable lakefront location and recreational amenities, and they also outperform the national Airbnb occupancy average of roughly 48% during peak seasons while falling slightly below during off-peak periods. The town's occupancy patterns closely mirror other New Hampshire lake communities, with weekend bookings significantly stronger than weekday stays throughout most of the year.

Best Neighborhoods for Airbnb in Holderness

The most promising Airbnb investment neighborhoods in Holderness, New Hampshire center around Squam Lake waterfront areas, which command premium rates of $300-500 per night due to direct lake access and stunning mountain views that attract families and couples year-round. The Route 3 corridor near the Squam Lakes Natural Science Center offers excellent investment potential with properties averaging $200-350 nightly, benefiting from proximity to this popular family attraction and easy access to hiking trails. The Holderness village center provides strong rental opportunities with charming historic properties that appeal to visitors seeking authentic New England experiences, typically earning $150-275 per night while offering walkability to local shops and restaurants. Areas near White Oak Pond attract nature enthusiasts and fishing groups, with secluded properties commanding $175-300 nightly rates due to their peaceful settings and recreational opportunities. The neighborhoods along Owl Brook Road offer excellent value propositions with lower acquisition costs but solid rental potential of $125-225 per night, appealing to budget-conscious families visiting nearby Plymouth State University or exploring the White Mountain region. Properties near the Holderness School area provide consistent demand from visiting families and alumni, generating steady income of $150-250 per night, while locations with mountain views toward the Sandwich Range can achieve premium pricing of $250-400 nightly due to their scenic appeal and proximity to hiking destinations.

Short-term Rental Regulations in Holderness

Holderness, New Hampshire currently operates under relatively permissive short-term rental regulations compared to larger municipalities, with the town requiring basic business registration through the New Hampshire Secretary of State's office and compliance with state rooms and meals tax collection. Property owners must obtain a business license and register with the state for tax purposes, while occupancy limits typically follow state fire safety codes of two persons per bedroom plus two additional occupants, though specific limits may vary by property size and septic capacity. The town does not currently mandate owner-occupancy requirements, allowing investment properties to operate as short-term rentals, and most residential zones permit short-term rentals as an accessory use without special zoning approval. Registration involves filing with the state's Department of Revenue Administration for rooms and meals tax collection (currently 8.5%) and obtaining appropriate liability insurance, with some properties potentially requiring health department inspections depending on capacity. Recent regulatory discussions in 2022-2023 have focused on potential noise ordinances and parking requirements, though no major restrictive changes have been implemented, maintaining Holderness as a relatively business-friendly environment for short-term rental operators in the Lakes Region tourism market.

Short-term Rental Fees and Taxes in Holderness

Short-term rentals in Holderness, New Hampshire are subject to the state's 8.5% rooms and meals tax, which applies to all rental periods under 185 days. The town of Holderness requires an annual business license costing approximately $25-50 and may require a special use permit for short-term rentals in residential zones, typically costing $100-200 for the application process. Property owners must register with the New Hampshire Department of Revenue Administration for tax collection purposes, which has no direct fee but requires quarterly tax remittance. Local fire safety inspections may be required annually at a cost of $75-125, and some properties may need septic system inspections every 3-5 years costing $200-400. Additionally, hosts must collect and remit the state rooms and meals tax quarterly, and failure to comply results in penalties of 5% per month plus interest charges of 1.5% monthly on unpaid amounts.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Holderness, New Hampshire?

To start an Airbnb in Holderness, New Hampshire, begin by researching local zoning laws and regulations through the Holderness Planning Board and Town Office, as the town may require special permits or have restrictions on short-term rentals in residential areas. Contact the New Hampshire Department of Revenue Administration to understand state tax obligations including the 8.5% rooms and meals tax that applies to short-term rentals. Obtain necessary permits from the town, which may include a business license and potentially a conditional use permit depending on your property's zoning district. Find a suitable property by working with local real estate agents familiar with Holderness's market, focusing on areas near Squam Lake or properties with scenic mountain views that attract tourists visiting the Lakes Region. Furnish the property with quality furniture, linens, and amenities that appeal to visitors coming for outdoor activities like hiking, fishing, and lake recreation, ensuring you have reliable Wi-Fi and heating systems suitable for New Hampshire's climate. Create your Airbnb listing with professional photos showcasing the property's proximity to Squam Lake and White Mountain attractions, setting competitive rates based on seasonal demand with higher prices during summer and fall foliage seasons. Manage the property by establishing relationships with local cleaning services, maintenance contractors, and consider using property management software to handle bookings, communicate with guests, and coordinate turnover between stays while ensuring compliance with any ongoing reporting requirements to the town and state tax authorities.

What's the best way to identify good STR properties in Holderness, New Hampshire?

To identify profitable short-term rental properties in Holderness, New Hampshire, focus on locations within 1-2 miles of Squam Lake waterfront, near White Mountain National Forest access points, or properties with mountain/lake views, as this area attracts tourists year-round for outdoor recreation and was featured in "On Golden Pond." Target 3-4 bedroom properties built after 1980 with modern amenities, full kitchens, outdoor spaces, fireplaces, and parking for multiple vehicles, as families and groups visiting for skiing, hiking, and lake activities prefer these features. Analyze pricing using AirDNA and Mashvisor to benchmark against similar properties in nearby Plymouth and North Conway, aiming for properties under $400,000 that can command $150-300 nightly rates depending on season and amenities. Research competition by monitoring active Airbnb and VRBO listings within a 10-mile radius, noting occupancy rates, pricing strategies, and guest reviews to identify market gaps. Utilize tools like Rabbu, STR Helper, and local MLS data through New Hampshire real estate platforms, while connecting with Grafton County tourism boards and local property management companies like Vacasa or RedAwning who operate in the Lakes Region to understand seasonal demand patterns and regulatory requirements specific to Holderness's zoning laws.

How to get an Airbnb permit in Holderness, New Hampshire?

To obtain an Airbnb/STR permit in Holderness, New Hampshire, contact the Holderness Town Office at 967-8571 or visit their office at 967 US Route 3 to begin the application process, as the town requires short-term rental operators to register their properties and obtain proper permits before hosting guests. You'll need to submit a completed short-term rental application form, provide proof of property ownership or lease agreement, submit a site plan showing the property layout and parking areas, obtain a certificate of occupancy if required, and provide proof of liability insurance with minimum coverage of $1,000,000 per occurrence. The application fee is typically around $100-150 annually, with additional inspection fees of approximately $75-100 if required. Required documents also include a septic system inspection certificate for properties not connected to municipal sewer, a fire safety inspection report, and contact information for a local property manager if you're an absentee owner. Holderness requires STR properties to maintain adequate parking (typically 2 spaces per unit), comply with noise ordinances, post maximum occupancy limits, and provide guests with emergency contact information and local regulations. The approval timeline is generally 4-6 weeks from submission of a complete application, though this may extend to 8-10 weeks during peak application periods or if additional inspections are required, and permits must be renewed annually by December 31st with updated documentation and fees.

Is it legal to operate a short-term rental in Holderness, New Hampshire?

Short-term rentals (STRs) are legal in Holderness, New Hampshire, as the town has not enacted specific prohibitions against vacation rentals, though they must comply with general zoning regulations and state requirements. Properties operating as STRs typically need to register with the New Hampshire Department of Revenue Administration for rooms and meals tax collection and may require local permits depending on the specific zoning district and use intensity. Holderness generally allows STRs in residential zones as accessory uses, but operators must ensure compliance with septic system capacity, parking requirements, and noise ordinances. The town has not implemented recent restrictive changes like some other New Hampshire communities, maintaining a relatively permissive approach while requiring basic safety and tax compliance. Property owners should verify current zoning compliance with the town's planning and zoning office, as regulations can vary by specific location within Holderness and may require conditional use permits for more intensive commercial operations.

What are the best places to invest in Airbnb in Holderness, New Hampshire?

The best areas for Airbnb investment in Holderness, New Hampshire are the Squam Lake waterfront district, particularly properties along Route 3 and Shepard Hill Road, which attract summer tourists seeking lake access and fall foliage viewers, with peak seasons driven by the area's connection to the movie "On Golden Pond" filmed at Squam Lake in 1981. The White Oak Pond area offers excellent potential due to its proximity to both water activities and hiking trails, appealing to outdoor enthusiasts year-round. Properties near the Holderness School campus provide opportunities for visiting families and prospective students, creating steady demand during the academic year from September through May. The Route 175 corridor toward Center Harbor captures overflow from the more expensive Lake Winnipesaukee market while still offering lake proximity. Areas near Squam Lakes Natural Science Center benefit from educational tourism and family visitors, particularly during summer months when the center sees peak attendance of over 100,000 visitors annually.

Airbnb and lodging taxes in Holderness, New Hampshire

In Holderness, New Hampshire, Airbnb hosts are subject to the state's 8.5% rooms and meals tax, which applies to all short-term rental accommodations under 30 days and is collected by the New Hampshire Department of Revenue Administration. The tax must be collected from guests at the time of booking or check-in and remitted monthly to the state by the 25th of the following month using form MS-9. Additionally, hosts may be subject to local occupancy taxes imposed by Holderness, which typically range from 2-4% based on similar New Hampshire municipalities, though the exact rate would need verification with the town clerk's office. Collection and remittance of local taxes generally follow similar procedures to state taxes, with quarterly or monthly filing requirements. Exemptions typically include stays of 30 days or longer, which are considered long-term rentals rather than transient accommodations, and in some cases, rentals to permanent residents or for certain medical purposes may qualify for exemptions, though documentation is required to substantiate such claims.

Total cost to purchase, furnish and operate an Airbnb in Holderness, New Hampshire

To start an Airbnb in Holderness, New Hampshire, expect total costs around $450,000-$500,000. Property purchase represents the largest expense at approximately $350,000-$400,000 based on median home prices in the Lakes Region area. Furnishing costs typically range $15,000-$25,000 for a complete setup including beds, linens, kitchen essentials, living room furniture, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, welcome materials, and basic supplies total around $2,000-$3,000. Permits and fees in New Hampshire vary by municipality but expect $500-$1,500 for business registration, potential short-term rental permits, and any required inspections. Insurance costs increase significantly for short-term rentals, adding approximately $2,000-$4,000 annually above standard homeowner's insurance. Utilities including electricity, heating, water, internet, and cable average $300-$500 monthly in New Hampshire. First six months of operating costs encompass utilities ($1,800-$3,000), cleaning services between guests ($150-$200 per turnover), maintenance and repairs ($1,000-$2,000), platform fees to Airbnb (3% host fee), marketing expenses ($500-$1,000), and miscellaneous supplies ($500-$1,000), totaling approximately $8,000-$12,000 for the initial operating period.

Are Airbnb properties in Holderness, New Hampshire profitable?

Airbnb properties in Holderness, New Hampshire, demonstrate moderate to strong profitability potential, with average nightly rates ranging from $150-$300 depending on property size and proximity to Squam Lake, generating annual revenues of $25,000-$65,000 for properties rented 120-180 nights per year. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($75-$125 per turnover), property management (15-25% of revenue), utilities ($200-$400 monthly), insurance ($1,500-$3,000 annually), and maintenance costs averaging $3,000-$6,000 yearly. Properties near Squam Lake or with lake access command premium rates and achieve 65-75% occupancy during peak summer months (June-September), while off-season occupancy drops to 25-35%, resulting in net profit margins of 25-35% for well-managed properties. Success factors include professional photography showcasing lake views, responsive guest communication, partnerships with local activity providers like Castle in the Clouds or Squam Lakes Natural Science Center, and amenities such as kayaks, fire pits, or game rooms that justify higher nightly rates. Waterfront cabins consistently outperform inland properties by 30-40% in both occupancy and average daily rates, with some premium lakefront properties achieving annual net profits exceeding $30,000 despite higher acquisition and maintenance costs.

What is the expected return on investment for an Airbnb in Holderness, New Hampshire?

Airbnb investments in Holderness, New Hampshire typically generate annual ROI of 12-18% due to the town's proximity to Squam Lake and White Mountain recreational activities, with properties averaging $350,000-$500,000 purchase prices and generating $45,000-$75,000 in annual rental income during peak summer and fall foliage seasons. Cash-on-cash returns range from 8-14% assuming 20-25% down payments, with lakefront and ski-accessible properties commanding premium rates of $200-$400 per night during July-August and September-October periods. Most investors achieve profitability within 18-24 months after accounting for initial renovation costs, furnishing expenses, and local permit fees, with properties typically maintaining 65-75% occupancy rates annually. The market benefits from consistent demand from Boston and New York metropolitan area visitors seeking lake recreation, hiking access, and seasonal retreats, though winter months see reduced occupancy of 30-40% requiring investors to budget for seasonal cash flow variations.

What company can help me find and buy a profitable Airbnb in Holderness, New Hampshire?

STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Holderness, New Hampshire. Local real estate agents specializing in investment properties include Maxfield Real Estate, Peabody & Smith Realty, and Roche Realty Group, all based in the Lakes Region and familiar with vacation rental markets around Squam Lake. National services like Awning, Roofstock, and RedAwning offer end-to-end Airbnb investment solutions including property sourcing, market analysis, and management services for the New Hampshire market. AirDNA and Mashvisor provide market analytics and investment property identification tools specifically for short-term rental investors targeting the White Mountains and Lakes Region. Local property management companies such as Squam Lake Property Management and White Mountain Property Services offer investor-focused services to help identify and manage profitable vacation rental properties. BiggerPockets marketplace and Fundrise also connect investors with New Hampshire vacation rental opportunities, while companies like AvantStay and Vacasa provide institutional-level investment and management services for short-term rental properties in resort markets like Holderness.

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