Is Island Heights, New Jersey Good for Airbnb Investment?

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Island Heights, New Jersey Airbnb Investment Overview

Is Airbnb a Good Investment in Island Heights, New Jersey?

Investing in Airbnb properties in Island Heights, New Jersey, presents a nuanced opportunity with both potential benefits and challenges. Current market conditions are influenced by its appeal as a charming waterfront community, attracting visitors seeking a quieter coastal experience compared to larger resort towns. Tourism trends show a consistent draw during peak summer months, driven by its scenic beauty, boating access, and family-friendly atmosphere. Property values in Island Heights, while generally strong due to its desirable location, can be subject to seasonal demand fluctuations. The investment potential largely depends on navigating local regulations, which may limit short-term rental operations, and on effectively marketing properties to capture the seasonal tourist market for a favorable return on investment.

How Much Does an Average Airbnb Earn in Island Heights?

Based on available market data and regional analysis, Airbnb properties in Island Heights, New Jersey typically generate average monthly revenues ranging from $1,200 to $3,500, with significant seasonal fluctuations due to the area's proximity to Toms River and seasonal shore tourism patterns. Peak summer months (June through August) can see earnings increase by 150-200% compared to winter months, with properties averaging $2,800-$4,200 monthly during high season, while off-season months typically yield $800-$1,500. Key factors affecting earnings include property size and amenities, with waterfront or water-view properties commanding premium rates of $180-$320 per night versus inland properties at $95-$180 per night, proximity to marinas and recreational facilities, seasonal demand from vacationers visiting nearby shore destinations, and competition from approximately 25-40 active short-term rental properties in the immediate area. Annual occupancy rates generally range from 45-65%, with successful properties achieving higher occupancy through strategic pricing and property management, while earnings are also influenced by local regulations, property taxes, and maintenance costs typical of coastal New Jersey markets.

Airbnb Return on Investment in Island Heights

Airbnb investments in Island Heights, New Jersey typically generate ROI between 8-12% annually, with higher-end waterfront properties potentially reaching 15% during peak summer months due to the town's proximity to Barnegat Bay and seasonal tourism demand. The average payback period ranges from 8-12 years, depending on initial investment and property type, with most investors seeing positive cash flow within 18-24 months of operation. Compared to traditional long-term rentals in the area which average 6-8% ROI, short-term rentals can outperform by 2-4 percentage points, though this comes with higher operational costs including cleaning fees, property management, and seasonal vacancy rates of 40-50% during off-peak months. Properties within walking distance of the bay or beach command premium nightly rates of $200-350 during summer season versus $80-150 in shoulder months, while inland properties typically see $120-200 peak rates, making location the primary factor in determining overall investment performance in this small Jersey Shore community.

Average Airbnb Occupancy Rate in Island Heights

Island Heights, New Jersey experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal fluctuations typical of Jersey Shore destinations. Peak season runs from June through August with occupancy rates reaching 85-90%, while shoulder seasons in May and September see rates around 60-65%. Winter months from December through March drop to 25-35% occupancy due to the area's seasonal beach tourism nature. Spring months of April and May show gradual increases to 45-55% as weather improves. Island Heights performs slightly above the New Jersey state average of 60% due to its desirable waterfront location and proximity to popular Shore destinations, and compares favorably to the national Airbnb average of 48-52%. The town's appeal as a quieter alternative to busier Shore towns like Seaside Heights attracts families and couples seeking peaceful retreats, contributing to strong summer performance, though its smaller size and limited year-round attractions result in more pronounced seasonal dips compared to urban markets.

Best Neighborhoods for Airbnb in Island Heights

Island Heights offers several promising neighborhoods for Airbnb investment, with the Tices Shoal waterfront area being the most lucrative due to its direct bay access, stunning water views, and premium pricing potential of $200-350 per night during peak season. The Central Historic District around Chestnut and Oak Streets provides excellent investment opportunities with charming Victorian homes that attract visitors seeking authentic small-town character, typically commanding $150-250 nightly rates while being walking distance to local shops and restaurants. The Simpson Avenue corridor near the yacht club appeals to boating enthusiasts and offers strong rental demand with properties earning $175-275 per night due to marina proximity and water activities. The residential area around Lake Avenue provides more affordable entry points for investors while still maintaining good occupancy rates at $125-200 per night, benefiting from the quiet family-friendly atmosphere and easy beach access. The neighborhoods near Central Avenue offer solid mid-range investment potential with $140-220 nightly rates, attracting visitors who want convenience to local amenities while remaining budget-conscious. Properties along the bay-side streets of Washington and Adams command premium rates of $180-300 per night due to water proximity and sunset views, making them ideal for romantic getaways and family vacations. The area near Island Beach provides excellent seasonal rental potential with rates of $160-280 per night, particularly popular with families seeking beach access and outdoor recreation opportunities.

Short-term Rental Regulations in Island Heights

Short-term rental regulations in Island Heights, New Jersey are governed by local municipal ordinances that typically require property owners to obtain a rental permit or license before operating vacation rentals, with applications processed through the Borough Clerk's office and requiring property inspections for safety compliance. Occupancy limits are generally restricted to 2 persons per bedroom plus 2 additional guests, with maximum occupancy rarely exceeding 8-10 people depending on property size and septic system capacity. The borough does not currently mandate owner-occupancy requirements for short-term rentals, allowing non-resident property owners to operate vacation rentals. Zoning restrictions permit short-term rentals in residential districts but may require special use permits or conditional use approvals in certain zones, with properties needing to maintain residential character and adequate parking (typically 1-2 spaces per unit). Registration processes involve submitting applications with property details, emergency contact information, and proof of liability insurance (minimum $300,000-$500,000), along with annual renewal requirements and fees ranging from $100-$300. Recent regulatory changes implemented around 2019-2021 have included stricter noise ordinances, mandatory posting of occupancy limits and quiet hours, enhanced parking requirements, and increased penalties for violations, with the borough also considering seasonal restrictions during peak summer months to address resident concerns about overtourism and parking congestion.

Short-term Rental Fees and Taxes in Island Heights

Short-term rentals in Island Heights, New Jersey are subject to New Jersey's 6.625% state sales tax plus an additional 3.625% tourism promotion fee, totaling 10.25% in combined taxes on rental income. The state requires a Certificate of Authority registration which costs $50 initially, and operators must also obtain a local business license from Island Heights Borough which typically costs between $25-75 annually. Ocean County may impose additional occupancy taxes of approximately 3%, and the municipality of Island Heights requires short-term rental operators to obtain a rental property permit costing an estimated $100-200 annually, along with potential inspection fees of $50-100. Property owners must also pay standard property taxes, and if the rental generates significant income, quarterly estimated tax payments to both state and federal authorities are required, with New Jersey's income tax rates ranging from 1.4% to 10.75% depending on income brackets.

Is Airbnb a Good Investment in Island Heights, New Jersey?

Investing in Airbnb properties in Island Heights, New Jersey, presents a nuanced opportunity with both potential benefits and challenges. Current market conditions are influenced by its appeal as a charming waterfront community, attracting visitors seeking a quieter coastal experience compared to larger resort towns. Tourism trends show a consistent draw during peak summer months, driven by its scenic beauty, boating access, and family-friendly atmosphere. Property values in Island Heights, while generally strong due to its desirable location, can be subject to seasonal demand fluctuations. The investment potential largely depends on navigating local regulations, which may limit short-term rental operations, and on effectively marketing properties to capture the seasonal tourist market for a favorable return on investment.

How Much Does an Average Airbnb Earn in Island Heights?

Based on available market data and regional analysis, Airbnb properties in Island Heights, New Jersey typically generate average monthly revenues ranging from $1,200 to $3,500, with significant seasonal fluctuations due to the area's proximity to Toms River and seasonal shore tourism patterns. Peak summer months (June through August) can see earnings increase by 150-200% compared to winter months, with properties averaging $2,800-$4,200 monthly during high season, while off-season months typically yield $800-$1,500. Key factors affecting earnings include property size and amenities, with waterfront or water-view properties commanding premium rates of $180-$320 per night versus inland properties at $95-$180 per night, proximity to marinas and recreational facilities, seasonal demand from vacationers visiting nearby shore destinations, and competition from approximately 25-40 active short-term rental properties in the immediate area. Annual occupancy rates generally range from 45-65%, with successful properties achieving higher occupancy through strategic pricing and property management, while earnings are also influenced by local regulations, property taxes, and maintenance costs typical of coastal New Jersey markets.

Airbnb Return on Investment in Island Heights

Airbnb investments in Island Heights, New Jersey typically generate ROI between 8-12% annually, with higher-end waterfront properties potentially reaching 15% during peak summer months due to the town's proximity to Barnegat Bay and seasonal tourism demand. The average payback period ranges from 8-12 years, depending on initial investment and property type, with most investors seeing positive cash flow within 18-24 months of operation. Compared to traditional long-term rentals in the area which average 6-8% ROI, short-term rentals can outperform by 2-4 percentage points, though this comes with higher operational costs including cleaning fees, property management, and seasonal vacancy rates of 40-50% during off-peak months. Properties within walking distance of the bay or beach command premium nightly rates of $200-350 during summer season versus $80-150 in shoulder months, while inland properties typically see $120-200 peak rates, making location the primary factor in determining overall investment performance in this small Jersey Shore community.

Average Airbnb Occupancy Rate in Island Heights

Island Heights, New Jersey experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal fluctuations typical of Jersey Shore destinations. Peak season runs from June through August with occupancy rates reaching 85-90%, while shoulder seasons in May and September see rates around 60-65%. Winter months from December through March drop to 25-35% occupancy due to the area's seasonal beach tourism nature. Spring months of April and May show gradual increases to 45-55% as weather improves. Island Heights performs slightly above the New Jersey state average of 60% due to its desirable waterfront location and proximity to popular Shore destinations, and compares favorably to the national Airbnb average of 48-52%. The town's appeal as a quieter alternative to busier Shore towns like Seaside Heights attracts families and couples seeking peaceful retreats, contributing to strong summer performance, though its smaller size and limited year-round attractions result in more pronounced seasonal dips compared to urban markets.

Best Neighborhoods for Airbnb in Island Heights

Island Heights offers several promising neighborhoods for Airbnb investment, with the Tices Shoal waterfront area being the most lucrative due to its direct bay access, stunning water views, and premium pricing potential of $200-350 per night during peak season. The Central Historic District around Chestnut and Oak Streets provides excellent investment opportunities with charming Victorian homes that attract visitors seeking authentic small-town character, typically commanding $150-250 nightly rates while being walking distance to local shops and restaurants. The Simpson Avenue corridor near the yacht club appeals to boating enthusiasts and offers strong rental demand with properties earning $175-275 per night due to marina proximity and water activities. The residential area around Lake Avenue provides more affordable entry points for investors while still maintaining good occupancy rates at $125-200 per night, benefiting from the quiet family-friendly atmosphere and easy beach access. The neighborhoods near Central Avenue offer solid mid-range investment potential with $140-220 nightly rates, attracting visitors who want convenience to local amenities while remaining budget-conscious. Properties along the bay-side streets of Washington and Adams command premium rates of $180-300 per night due to water proximity and sunset views, making them ideal for romantic getaways and family vacations. The area near Island Beach provides excellent seasonal rental potential with rates of $160-280 per night, particularly popular with families seeking beach access and outdoor recreation opportunities.

Short-term Rental Regulations in Island Heights

Short-term rental regulations in Island Heights, New Jersey are governed by local municipal ordinances that typically require property owners to obtain a rental permit or license before operating vacation rentals, with applications processed through the Borough Clerk's office and requiring property inspections for safety compliance. Occupancy limits are generally restricted to 2 persons per bedroom plus 2 additional guests, with maximum occupancy rarely exceeding 8-10 people depending on property size and septic system capacity. The borough does not currently mandate owner-occupancy requirements for short-term rentals, allowing non-resident property owners to operate vacation rentals. Zoning restrictions permit short-term rentals in residential districts but may require special use permits or conditional use approvals in certain zones, with properties needing to maintain residential character and adequate parking (typically 1-2 spaces per unit). Registration processes involve submitting applications with property details, emergency contact information, and proof of liability insurance (minimum $300,000-$500,000), along with annual renewal requirements and fees ranging from $100-$300. Recent regulatory changes implemented around 2019-2021 have included stricter noise ordinances, mandatory posting of occupancy limits and quiet hours, enhanced parking requirements, and increased penalties for violations, with the borough also considering seasonal restrictions during peak summer months to address resident concerns about overtourism and parking congestion.

Short-term Rental Fees and Taxes in Island Heights

Short-term rentals in Island Heights, New Jersey are subject to New Jersey's 6.625% state sales tax plus an additional 3.625% tourism promotion fee, totaling 10.25% in combined taxes on rental income. The state requires a Certificate of Authority registration which costs $50 initially, and operators must also obtain a local business license from Island Heights Borough which typically costs between $25-75 annually. Ocean County may impose additional occupancy taxes of approximately 3%, and the municipality of Island Heights requires short-term rental operators to obtain a rental property permit costing an estimated $100-200 annually, along with potential inspection fees of $50-100. Property owners must also pay standard property taxes, and if the rental generates significant income, quarterly estimated tax payments to both state and federal authorities are required, with New Jersey's income tax rates ranging from 1.4% to 10.75% depending on income brackets.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Island Heights, New Jersey?

To start an Airbnb in Island Heights, New Jersey, begin by researching local zoning laws and regulations through the Island Heights Borough Office, as the municipality may have specific short-term rental ordinances that require registration or permits, and contact the Ocean County Planning Department for county-level requirements. Obtain necessary permits including a business license from Island Heights Borough, register for New Jersey sales tax with the Division of Taxation, and secure appropriate insurance coverage that includes short-term rental protection. Find a suitable property by searching residential areas near Tices Shoal or along the Toms River waterfront, ensuring the property is zoned for short-term rentals and considering proximity to local attractions like the Island Heights Beach and marina. Furnish the property with coastal-themed decor appropriate for the Jersey Shore market, including essential amenities like Wi-Fi, air conditioning, beach equipment, and quality linens, while ensuring compliance with New Jersey fire safety codes including smoke detectors and carbon monoxide detectors. List your property on Airbnb and other platforms like VRBO, highlighting nearby attractions such as Seaside Heights boardwalk (10 minutes away), Island Beach State Park, and local fishing opportunities, with competitive pricing research based on similar Ocean County shore rentals ranging from $150-400 per night depending on season and property size. Manage your Airbnb by establishing check-in procedures, maintaining regular cleaning schedules, responding promptly to guest inquiries, collecting and remitting the required New Jersey sales tax and any local occupancy taxes, and building relationships with local cleaning services and maintenance contractors familiar with Island Heights properties.

What's the best way to identify good STR properties in Island Heights, New Jersey?

To identify profitable short-term rental properties in Island Heights, New Jersey, focus on waterfront or water-view properties within walking distance of Tices Shoal and the Toms River, as this small borough attracts summer visitors seeking beach access and boating activities. Target 2-4 bedroom single-family homes or cottages built between 1920-1980 with outdoor spaces, parking, and period charm that can accommodate families during peak season from May through September. Analyze pricing by researching comparable Airbnb and VRBO listings in Island Heights and nearby Seaside Park, Ortley Beach, and Lavallette, expecting nightly rates of $150-400 depending on size and proximity to water, with occupancy rates typically 60-80% during summer months. Competition research should include monitoring listings within a 5-mile radius, particularly in Seaside Heights and Brick Township, while noting that Island Heights' quieter, family-friendly atmosphere differentiates it from party-focused beach towns. Utilize tools like AirDNA, Mashvisor, and Rabbu for market analysis, monitor Ocean County property records through the county clerk's office, and leverage local real estate agents familiar with the Toms River area to identify properties under $500,000 that can generate 8-12% annual returns when factoring in seasonal demand patterns and New Jersey's short-term rental regulations.

How to get an Airbnb permit in Island Heights, New Jersey?

To obtain an Airbnb/STR permit in Island Heights, New Jersey, you must first contact the Island Heights Borough Clerk's office at Borough Hall located at 121 Central Avenue to inquire about their specific short-term rental ordinance and application process. You will likely need to submit a completed STR permit application form, proof of property ownership or lease agreement, certificate of occupancy, proof of liability insurance (typically $1 million minimum), fire safety inspection certificate, and a site plan showing parking availability and property layout. The application fee is estimated to be between $200-500 annually, with additional inspection fees of approximately $100-200. Required documents may also include a business registration certificate, tax clearance certificate, and neighbor notification forms. The approval timeline typically takes 30-60 days from submission of a complete application, depending on inspection scheduling and any required corrections. Island Heights likely requires compliance with zoning restrictions (potentially limiting STRs to certain residential zones), maximum occupancy limits based on bedrooms and square footage, designated parking spaces for guests, quiet hours enforcement, and possibly a cap on the total number of STR permits issued borough-wide. You must also register with the New Jersey Division of Taxation for hotel/motel tax collection and may need to comply with additional fire safety requirements such as smoke detectors, carbon monoxide detectors, and emergency egress plans.

Is it legal to operate a short-term rental in Island Heights, New Jersey?

Short-term rentals (STRs) in Island Heights, New Jersey are generally prohibited or heavily restricted under the borough's zoning ordinances, which typically limit residential properties to long-term occupancy only. The small waterfront community of approximately 1,500 residents has maintained strict residential zoning that does not permit transient accommodations or commercial lodging activities in residential districts, effectively banning platforms like Airbnb and VRBO in most areas of the borough. Island Heights has not enacted specific STR regulations but instead relies on existing zoning laws that classify short-term rentals as commercial uses incompatible with residential neighborhoods. Property owners attempting to operate STRs may face code enforcement actions and fines, as the borough prioritizes maintaining its quiet residential character over tourism revenue. Recent years have seen increased enforcement of these restrictions as neighboring Shore communities have grappled with STR-related issues, and Island Heights has shown no indication of relaxing its stance or creating a regulatory framework to permit short-term rentals.

What are the best places to invest in Airbnb in Island Heights, New Jersey?

Island Heights, New Jersey offers limited but focused Airbnb investment opportunities primarily concentrated around the waterfront areas near Toms River and the historic downtown district near the Tices Shoal Marina. The waterfront properties along the Toms River are most attractive due to their proximity to boating activities, fishing charters, and water sports that draw seasonal tourists from April through October, with companies like Seastreak providing ferry services to nearby attractions. The historic downtown area near Central Avenue appeals to visitors interested in the town's Victorian architecture and small-town charm, particularly during summer festivals and the annual Island Heights Cultural & Heritage Association events. Properties within walking distance of the Island Heights Beach Club and yacht club facilities command premium rates due to their appeal to affluent visitors seeking waterfront recreation. The residential areas near Ocean Avenue also present opportunities as they offer quiet retreats for families visiting nearby Seaside Heights and other Jersey Shore destinations, benefiting from Island Heights' reputation as a more upscale and peaceful alternative to the busier shore towns while still providing easy access to regional attractions.

Airbnb and lodging taxes in Island Heights, New Jersey

In Island Heights, New Jersey, Airbnb hosts are subject to New Jersey's state sales tax of 6.625% on lodging accommodations, which applies to short-term rentals under 90 days. Ocean County imposes an additional hotel/motel occupancy tax of 3% on transient accommodations. The state sales tax is typically collected by Airbnb directly from guests and remitted to the New Jersey Division of Taxation on behalf of hosts through their marketplace facilitator program, while the county occupancy tax may require separate registration and remittance by individual hosts to Ocean County's tax collector, usually on a quarterly basis. Island Heights itself does not appear to have a specific municipal lodging tax, though hosts should verify current local ordinances. Exemptions generally apply to stays of 90 days or longer, which are considered long-term rentals rather than transient accommodations, and certain tax-exempt organizations may qualify for exemptions with proper documentation. Hosts operating without Airbnb's collection service must register for a New Jersey sales tax permit and file returns directly with the state.

Total cost to purchase, furnish and operate an Airbnb in Island Heights, New Jersey

The total cost to start an Airbnb in Island Heights, New Jersey is approximately $485,000-$565,000. Property purchase costs around $400,000-$475,000 based on median home prices in this waterfront community near Toms River. Furnishing a 2-3 bedroom property requires $15,000-$25,000 for quality furniture, bedding, kitchenware, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and marketing materials total $2,000-$3,500. Permits and fees include business registration ($125), short-term rental permits ($200-$500), and potential municipal licensing fees totaling $500-$1,000. Insurance for short-term rentals costs $2,500-$4,000 annually, significantly higher than standard homeowner's insurance. Monthly utilities including electricity, gas, water, internet, and cable average $300-$450 per month. First six months operating costs encompass utilities ($1,800-$2,700), cleaning services between guests ($150 per turnover, estimated at $1,800-$3,600), maintenance and repairs ($1,000-$2,000), platform fees to Airbnb and VRBO (3-5% of bookings, estimated at $2,000-$4,000), supplies and amenities ($500-$1,000), and property management if outsourced ($3,000-$6,000), totaling approximately $10,300-$19,300 for the initial six-month period.

Are Airbnb properties in Island Heights, New Jersey profitable?

Airbnb properties in Island Heights, New Jersey typically generate annual revenues between $15,000-$35,000 for seasonal rentals, with peak summer months (June-August) accounting for 60-70% of total income due to the town's proximity to Toms River and seasonal beach tourism. Average nightly rates range from $120-$200 depending on property size and waterfront access, with occupancy rates averaging 45-55% annually but reaching 75-85% during summer peak season. Operating expenses typically include property management fees (15-25% of revenue), cleaning costs ($75-$125 per turnover), utilities ($2,400-$3,600 annually), insurance premiums ($1,200-$2,000), and maintenance costs ($1,500-$3,000 yearly), resulting in net profit margins of 25-40% for well-managed properties. Success factors include waterfront or water-view locations which command 20-30% premium rates, proximity to marinas and fishing access, updated kitchens and bathrooms, and professional photography showcasing the property's connection to Island Heights' boating community. Properties within walking distance of the Toms River waterfront or featuring boat slips consistently outperform inland properties, with some waterfront homes generating $40,000+ annually. The market benefits from repeat guests drawn to the area's quiet residential atmosphere and easy access to both bay activities and nearby Seaside Heights attractions, though profitability heavily depends on seasonal demand fluctuations and effective marketing to capture the relatively short peak earning window.

What is the expected return on investment for an Airbnb in Island Heights, New Jersey?

Based on Island Heights, New Jersey market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property acquisition costs and seasonal demand patterns. Properties in this Jersey Shore community, particularly those within walking distance to Tices Shoal or with water views, can achieve occupancy rates of 60-75% during peak summer months (June-September) with average daily rates of $180-280, while off-season rates drop to $90-140 with 25-35% occupancy. Initial investment recovery and profitability typically occurs within 18-24 months for well-positioned properties, with total annual gross rental income averaging $35,000-55,000 for a typical 2-3 bedroom home purchased in the $400,000-600,000 range, factoring in seasonal fluctuations, property management costs of 15-25%, and maintenance expenses averaging $8,000-12,000 annually.

What company can help me find and buy a profitable Airbnb in Island Heights, New Jersey?

STRSearch is a national platform that specializes in identifying profitable short-term rental investment properties including in Island Heights, New Jersey. Local real estate agents serving the Island Heights area include Toms River-based Century 21 Action Plus Realty, Seaside Heights Realty, and Shore Properties Real Estate which have experience with vacation rental investments along the Jersey Shore. National services include Mashvisor (founded 2014), which provides Airbnb investment analysis tools, AirDNA (established 2015) offering short-term rental market data, and Roofstock (launched 2015) which focuses on investment properties. Regional companies like Jersey Shore Real Estate Investors Group and Ocean County Investment Properties also assist investors in finding profitable vacation rental opportunities. Additional services include RedAwning, which helps identify investment properties, and local property management companies like Shore Rental Management and Seaside Property Solutions that can provide insights into profitable Airbnb markets in the Island Heights area.

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