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Find Your Airbnb InvestmentInvesting in Airbnb properties in Jackson Hole, Wyoming, presents a compelling opportunity, largely due to its status as a premier tourist destination, particularly for outdoor enthusiasts and luxury travelers. Current market conditions in Jackson Hole are characterized by high property values driven by limited inventory and strong demand, but also by a consistent influx of visitors drawn to Grand Teton and Yellowstone National Parks, world-class skiing, and a vibrant wildlife scene. Tourism trends show sustained growth, especially in eco-tourism and high-end travel, ensuring a steady stream of short-term rental guests. While the initial investment in Jackson Hole properties can be substantial, the potential for high nightly rates and strong occupancy, particularly during peak seasons, suggests a favorable return on investment for owners who can navigate the local market dynamics.
Average Airbnb earnings in Jackson Hole range from $3,500 to $8,500 per month for typical properties, with luxury accommodations earning $12,000 to $25,000 monthly during peak seasons. Winter months (December through March) generate the highest revenues due to proximity to Jackson Hole Mountain Resort and Grand Targhee, with properties earning 40-60% more than summer months. Summer earnings benefit from Yellowstone and Grand Teton National Park tourism, typically generating $4,000 to $12,000 monthly depending on property size and location. Shoulder seasons (April-May and October-November) see revenues drop 30-50% from peak periods. Key factors affecting earnings include proximity to ski resorts (properties within 10 miles of Jackson Hole Mountain Resort earn 25-35% more), property size (4+ bedroom homes outperform studios by 200-300%), luxury amenities like hot tubs and mountain views (adding 15-25% premium), and professional property management (increasing occupancy rates by 10-20%). Location within Teton Village commands the highest rates at $400-800 per night during peak winter, while properties in town average $200-500 nightly, and those further from attractions earn $150-350 per night, with annual gross revenues for well-positioned properties ranging from $75,000 to $200,000 before expenses.
Airbnb investments in Jackson Hole, Wyoming typically generate ROI between 8-15% annually, with premium properties near ski resorts achieving up to 18-20% during peak seasons, though the market faces significant seasonality challenges with 70-80% of revenue concentrated in winter ski months and summer tourist periods. The average payback period ranges from 7-12 years depending on property location and initial investment, with properties within 10 miles of Jackson Hole Mountain Resort commanding nightly rates of $300-800 compared to $150-400 for more distant locations. Compared to traditional long-term rentals yielding 4-6% annually in the Jackson Hole market, short-term rentals provide 2-3x higher returns but require substantially more active management, carry higher operating costs including frequent cleaning and maintenance, and face regulatory restrictions with the town limiting short-term rental permits and requiring compliance with zoning laws. The high barrier to entry with median property prices exceeding $2 million and seasonal occupancy rates fluctuating between 25-35% in shoulder seasons versus 75-85% during peak periods creates a volatile but potentially lucrative investment environment for those with sufficient capital reserves to weather the cyclical nature of the resort town economy.
Jackson Hole, Wyoming experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal variation driven by its dual-season tourism economy. Peak occupancy occurs during winter months (December through March) at 80-85% due to world-class skiing at Jackson Hole Mountain Resort and Grand Targhee, while summer months (June through September) see rates of 75-80% as visitors flock to Grand Teton and Yellowstone National Parks. Spring and fall shoulder seasons drop to 45-55% occupancy as weather conditions limit outdoor activities and ski resorts close. These rates substantially exceed Wyoming's statewide average of approximately 50-55% and surpass the national Airbnb average of 48-52%, reflecting Jackson Hole's status as a premier destination resort community. The market's performance is bolstered by limited hotel inventory, high accommodation costs at traditional lodging, and strong demand from affluent travelers seeking luxury mountain experiences, though occupancy can fluctuate based on snow conditions, economic factors, and competition from new vacation rental properties entering the market.
The most lucrative Airbnb neighborhoods in Jackson Hole include Teton Village, which commands premium rates due to its ski-in/ski-out access and year-round resort amenities, attracting affluent tourists willing to pay $400-800+ per night. Jackson's Town Square area offers exceptional walkability to restaurants, shopping, and nightlife while maintaining that authentic Western charm visitors seek, with properties earning $250-500 nightly during peak seasons. The South Park neighborhood provides a sweet spot of luxury mountain homes with stunning Teton views at slightly lower acquisition costs than prime locations, appealing to families and groups seeking space and scenery. Wilson offers a more local, less touristy vibe while still providing easy access to skiing and outdoor activities, attracting visitors who want an authentic Wyoming experience with properties typically earning $200-400 per night. East Jackson presents opportunities for investors seeking lower entry costs while still capturing overflow demand from the town center, particularly effective for budget-conscious travelers and longer stays. The Aspens/Rafter J area combines proximity to recreational activities with more affordable housing stock, making it attractive for investors seeking better cash-on-cash returns. Finally, the West Bank neighborhood offers riverside properties and quick access to both town amenities and outdoor recreation, commanding premium rates for its unique location and natural setting while maintaining strong occupancy rates throughout both winter and summer seasons.
Jackson Hole's short-term rental regulations require property owners to obtain a Conditional Use Permit through Teton County, with applications involving public hearings and neighbor notification processes that can take several months to complete. Properties must be owner-occupied for at least six months per year, with occupancy limits typically restricted to two guests per bedroom plus two additional guests, not exceeding ten people total. Short-term rentals are prohibited in certain residential zones and require compliance with specific zoning designations, with many areas restricting or banning vacation rentals entirely to preserve neighborhood character. The registration process involves submitting detailed applications including site plans, parking arrangements, and waste management plans, along with annual renewal requirements and fees ranging from $500 to $1,500. Recent regulatory changes have included stricter enforcement mechanisms, increased penalties for violations, enhanced monitoring systems, and more stringent requirements for property management companies, with the county implementing a cap on the total number of short-term rental permits available in certain zones. Additional requirements include maintaining liability insurance, providing 24-hour contact information for guests, ensuring adequate parking spaces, and adhering to noise ordinances and occupancy verification systems.
Short-term rentals in Jackson Hole, Wyoming are subject to several fees and taxes including a 6% state lodging tax, a 4% Teton County lodging tax, and a 2% Jackson municipal lodging tax for properties within city limits, totaling up to 12% in combined lodging taxes. Property owners must obtain a Conditional Use Permit which costs approximately $1,500-$3,000 initially, plus annual renewal fees of around $500-$800. A business license is required at approximately $50-$100 annually, and properties must register with the Wyoming Department of Revenue for sales tax collection purposes. Additional costs include mandatory inspections ranging from $200-$400, parking compliance fees of $100-$300 depending on property size, and potential homeowners association fees if applicable. Tourism promotion taxes may apply at 1-2% in certain areas, and properties generating over $100,000 annually may face additional commercial tax rates. Fire safety inspections cost approximately $150-$250 annually, and noise ordinance compliance may require deposits of $500-$1,000 in some neighborhoods.
Investing in Airbnb properties in Jackson Hole, Wyoming, presents a compelling opportunity, largely due to its status as a premier tourist destination, particularly for outdoor enthusiasts and luxury travelers. Current market conditions in Jackson Hole are characterized by high property values driven by limited inventory and strong demand, but also by a consistent influx of visitors drawn to Grand Teton and Yellowstone National Parks, world-class skiing, and a vibrant wildlife scene. Tourism trends show sustained growth, especially in eco-tourism and high-end travel, ensuring a steady stream of short-term rental guests. While the initial investment in Jackson Hole properties can be substantial, the potential for high nightly rates and strong occupancy, particularly during peak seasons, suggests a favorable return on investment for owners who can navigate the local market dynamics.
Average Airbnb earnings in Jackson Hole range from $3,500 to $8,500 per month for typical properties, with luxury accommodations earning $12,000 to $25,000 monthly during peak seasons. Winter months (December through March) generate the highest revenues due to proximity to Jackson Hole Mountain Resort and Grand Targhee, with properties earning 40-60% more than summer months. Summer earnings benefit from Yellowstone and Grand Teton National Park tourism, typically generating $4,000 to $12,000 monthly depending on property size and location. Shoulder seasons (April-May and October-November) see revenues drop 30-50% from peak periods. Key factors affecting earnings include proximity to ski resorts (properties within 10 miles of Jackson Hole Mountain Resort earn 25-35% more), property size (4+ bedroom homes outperform studios by 200-300%), luxury amenities like hot tubs and mountain views (adding 15-25% premium), and professional property management (increasing occupancy rates by 10-20%). Location within Teton Village commands the highest rates at $400-800 per night during peak winter, while properties in town average $200-500 nightly, and those further from attractions earn $150-350 per night, with annual gross revenues for well-positioned properties ranging from $75,000 to $200,000 before expenses.
Airbnb investments in Jackson Hole, Wyoming typically generate ROI between 8-15% annually, with premium properties near ski resorts achieving up to 18-20% during peak seasons, though the market faces significant seasonality challenges with 70-80% of revenue concentrated in winter ski months and summer tourist periods. The average payback period ranges from 7-12 years depending on property location and initial investment, with properties within 10 miles of Jackson Hole Mountain Resort commanding nightly rates of $300-800 compared to $150-400 for more distant locations. Compared to traditional long-term rentals yielding 4-6% annually in the Jackson Hole market, short-term rentals provide 2-3x higher returns but require substantially more active management, carry higher operating costs including frequent cleaning and maintenance, and face regulatory restrictions with the town limiting short-term rental permits and requiring compliance with zoning laws. The high barrier to entry with median property prices exceeding $2 million and seasonal occupancy rates fluctuating between 25-35% in shoulder seasons versus 75-85% during peak periods creates a volatile but potentially lucrative investment environment for those with sufficient capital reserves to weather the cyclical nature of the resort town economy.
Jackson Hole, Wyoming experiences average Airbnb occupancy rates of approximately 65-70% annually, with significant seasonal variation driven by its dual-season tourism economy. Peak occupancy occurs during winter months (December through March) at 80-85% due to world-class skiing at Jackson Hole Mountain Resort and Grand Targhee, while summer months (June through September) see rates of 75-80% as visitors flock to Grand Teton and Yellowstone National Parks. Spring and fall shoulder seasons drop to 45-55% occupancy as weather conditions limit outdoor activities and ski resorts close. These rates substantially exceed Wyoming's statewide average of approximately 50-55% and surpass the national Airbnb average of 48-52%, reflecting Jackson Hole's status as a premier destination resort community. The market's performance is bolstered by limited hotel inventory, high accommodation costs at traditional lodging, and strong demand from affluent travelers seeking luxury mountain experiences, though occupancy can fluctuate based on snow conditions, economic factors, and competition from new vacation rental properties entering the market.
The most lucrative Airbnb neighborhoods in Jackson Hole include Teton Village, which commands premium rates due to its ski-in/ski-out access and year-round resort amenities, attracting affluent tourists willing to pay $400-800+ per night. Jackson's Town Square area offers exceptional walkability to restaurants, shopping, and nightlife while maintaining that authentic Western charm visitors seek, with properties earning $250-500 nightly during peak seasons. The South Park neighborhood provides a sweet spot of luxury mountain homes with stunning Teton views at slightly lower acquisition costs than prime locations, appealing to families and groups seeking space and scenery. Wilson offers a more local, less touristy vibe while still providing easy access to skiing and outdoor activities, attracting visitors who want an authentic Wyoming experience with properties typically earning $200-400 per night. East Jackson presents opportunities for investors seeking lower entry costs while still capturing overflow demand from the town center, particularly effective for budget-conscious travelers and longer stays. The Aspens/Rafter J area combines proximity to recreational activities with more affordable housing stock, making it attractive for investors seeking better cash-on-cash returns. Finally, the West Bank neighborhood offers riverside properties and quick access to both town amenities and outdoor recreation, commanding premium rates for its unique location and natural setting while maintaining strong occupancy rates throughout both winter and summer seasons.
Jackson Hole's short-term rental regulations require property owners to obtain a Conditional Use Permit through Teton County, with applications involving public hearings and neighbor notification processes that can take several months to complete. Properties must be owner-occupied for at least six months per year, with occupancy limits typically restricted to two guests per bedroom plus two additional guests, not exceeding ten people total. Short-term rentals are prohibited in certain residential zones and require compliance with specific zoning designations, with many areas restricting or banning vacation rentals entirely to preserve neighborhood character. The registration process involves submitting detailed applications including site plans, parking arrangements, and waste management plans, along with annual renewal requirements and fees ranging from $500 to $1,500. Recent regulatory changes have included stricter enforcement mechanisms, increased penalties for violations, enhanced monitoring systems, and more stringent requirements for property management companies, with the county implementing a cap on the total number of short-term rental permits available in certain zones. Additional requirements include maintaining liability insurance, providing 24-hour contact information for guests, ensuring adequate parking spaces, and adhering to noise ordinances and occupancy verification systems.
Short-term rentals in Jackson Hole, Wyoming are subject to several fees and taxes including a 6% state lodging tax, a 4% Teton County lodging tax, and a 2% Jackson municipal lodging tax for properties within city limits, totaling up to 12% in combined lodging taxes. Property owners must obtain a Conditional Use Permit which costs approximately $1,500-$3,000 initially, plus annual renewal fees of around $500-$800. A business license is required at approximately $50-$100 annually, and properties must register with the Wyoming Department of Revenue for sales tax collection purposes. Additional costs include mandatory inspections ranging from $200-$400, parking compliance fees of $100-$300 depending on property size, and potential homeowners association fees if applicable. Tourism promotion taxes may apply at 1-2% in certain areas, and properties generating over $100,000 annually may face additional commercial tax rates. Fire safety inspections cost approximately $150-$250 annually, and noise ordinance compliance may require deposits of $500-$1,000 in some neighborhoods.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Jackson Hole, Wyoming, begin by researching local regulations through the Town of Jackson Planning Department and Teton County, as short-term rentals require specific permits and are subject to zoning restrictions, with many areas limiting rentals to properties with existing lodging permits or requiring conditional use permits. Obtain necessary business licenses from Wyoming Secretary of State, register for state and local taxes including Wyoming's 4% state sales tax and Teton County's 6% lodging tax, and secure a short-term rental permit from the appropriate jurisdiction (Town of Jackson charges approximately $200-500 annually). Find suitable property by working with local real estate agents familiar with STR-approved zones, focusing on areas like Teton Village, Wilson, or approved residential zones within Jackson, with typical investment properties ranging from $800,000 to $3+ million. Furnish the property with high-quality, durable furniture emphasizing the mountain aesthetic, including essentials like ski storage, hot tub maintenance supplies, and winter-appropriate amenities, budgeting $30,000-60,000 for a complete furnishing package. List your property on Airbnb, VRBO, and local platforms like Jackson Hole Resort Lodging, with professional photography highlighting mountain views and proximity to Jackson Hole Mountain Resort or Grand Teton National Park, setting competitive rates of $200-800+ per night depending on size and season. Manage the property by either self-managing or hiring local companies like Rendezvous Mountain Rentals or Jackson Hole Property Management, ensuring 24/7 guest support, professional cleaning between stays, and compliance with occupancy limits and noise ordinances that are strictly enforced in this resort community.
To identify profitable short-term rental properties in Jackson Hole, Wyoming, focus on locations within 15-20 minutes of Jackson Hole Mountain Resort and Grand Teton National Park entrances, particularly in Teton Village, Wilson, and downtown Jackson areas where nightly rates can reach $400-800+ during peak ski season (December-March) and summer months (June-September). Target properties with 3-4 bedrooms, mountain or valley views, hot tubs, fireplaces, and ski equipment storage, as these features command premium rates of 20-40% above standard rentals. Conduct pricing analysis using AirDNA and Mashvisor to identify properties generating $80,000-150,000+ annually, while monitoring seasonal occupancy rates that typically peak at 85-95% during winter and summer seasons. Research competition by analyzing similar properties within a 5-mile radius, noting that luxury cabins and ski-in/ski-out properties consistently outperform standard condos by 30-50% in revenue. Utilize Jackson Hole-specific resources including the Jackson Hole Chamber of Commerce market reports, Teton County planning documents for zoning restrictions, and local property management companies like Jackson Hole Property Management and RedAwning for market insights, while ensuring compliance with Teton County's short-term rental regulations that require permits and limit rentals in certain residential zones.
To obtain an Airbnb/STR permit in Jackson Hole, Wyoming, you must apply through the Town of Jackson Planning Department located at 150 E Pearl Avenue, Jackson, WY 83001, or submit applications online through their permitting portal. Required documents include a completed Short-Term Rental License application, proof of property ownership or lease agreement with landlord consent, floor plans showing maximum occupancy, parking plan demonstrating adequate off-street parking, waste management plan, emergency contact information for a local representative within 30 minutes of the property, and proof of liability insurance with minimum $1 million coverage. The application fee is approximately $500 with an annual renewal fee of $300, plus inspection fees of around $150. The timeline typically takes 4-6 weeks for initial review and approval, with potential delays if revisions are needed. Jackson Hole specific requirements include limiting occupancy to 2 people per bedroom plus 2 additional guests maximum, maintaining quiet hours from 10 PM to 8 AM, providing adequate parking (typically 1 space per bedroom), ensuring the property meets all building and fire codes, displaying the permit number in all advertisements, and having a local contact person available 24/7 who can respond to the property within 30 minutes for any issues or complaints.
Short-term rentals (STRs) are legal in Jackson Hole, Wyoming, but operate under strict regulations implemented by Teton County. As of 2021, the county established a cap limiting STRs to approximately 770 units and requires all operators to obtain special use permits. STRs are prohibited in certain residential zones and affordable housing areas, with the town of Jackson maintaining additional restrictions including a ban on new STR permits in some neighborhoods to preserve community character and housing availability. Existing legal STRs must comply with occupancy limits, parking requirements, noise ordinances, and regular inspections, while operators face significant penalties for violations. The regulations were strengthened in recent years due to concerns about housing affordability and neighborhood impacts, with Teton County implementing a lottery system for new permits when applications exceed available slots, making Jackson Hole one of the more restrictively regulated STR markets in Wyoming.
The most lucrative Airbnb investment areas in Jackson Hole, Wyoming include Teton Village, which offers year-round appeal with proximity to Jackson Hole Mountain Resort for world-class skiing and summer activities, commanding premium rates during peak seasons. The Town of Jackson provides excellent rental potential due to its central location near restaurants, shopping, and nightlife, attracting tourists seeking walkable convenience to attractions like the famous Town Square with its elk antler arches. The South Park area offers strong investment opportunities with easier access to Grand Teton National Park and slightly lower property acquisition costs while maintaining high rental demand. Wilson and West Jackson neighborhoods provide attractive options for investors seeking properties that appeal to both winter sports enthusiasts and summer visitors exploring Yellowstone National Park, located just 60 miles north. The Aspens and Pines areas near the base of Snow King Mountain offer excellent proximity to skiing and mountain biking, while the Rafter J Ranch area provides a more secluded luxury experience that commands higher nightly rates from affluent travelers. These locations benefit from Jackson Hole's position as a premier destination for outdoor recreation, luxury tourism, and its appeal to high-net-worth individuals, ensuring consistent demand throughout both winter ski season and summer hiking/wildlife viewing seasons.
In Jackson Hole, Wyoming, Airbnb properties are subject to multiple lodging taxes including the Teton County lodging tax of 3%, the Jackson lodging tax of 3% (within city limits), and Wyoming state sales tax of 4%, totaling approximately 10% in combined taxes for properties within Jackson city limits and 7% for those in unincorporated Teton County areas. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts through Airbnb's automated tax collection service, which began around 2016-2017 for Wyoming. The Teton County lodging tax funds tourism promotion and infrastructure, while Jackson's lodging tax supports similar municipal tourism initiatives. Property owners who collect taxes independently must register with the Wyoming Department of Revenue and Teton County Treasurer's office, filing monthly returns by the 20th of the following month. Exemptions generally apply to stays exceeding 30 consecutive days, which are considered long-term rentals rather than transient lodging, and properties rented for fewer than 3 days per year may qualify for certain exemptions, though hosts should verify current thresholds with local tax authorities as regulations can change.
Starting an Airbnb in Jackson Hole, Wyoming requires significant upfront investment due to the area's premium real estate market. Property purchase costs average $1.8-2.5 million for a suitable vacation rental property given Jackson Hole's luxury market positioning as of 2023-2024. Furnishing costs typically range $25,000-40,000 for a complete setup including furniture, appliances, linens, and décor to meet guest expectations in this high-end market. Initial setup expenses including professional photography, listing optimization, and marketing materials cost approximately $2,000-3,500. Permits and fees in Teton County include business licenses, lodging permits, and potential HOA approvals totaling $1,500-3,000 annually. Insurance premiums for short-term rental coverage run $3,000-5,000 annually, while utilities including electricity, gas, water, internet, and cable average $400-600 monthly. First six months operating costs encompass cleaning services ($150-250 per turnover), property management fees if outsourced (20-30% of revenue), maintenance reserves ($500-800 monthly), and marketing expenses ($200-400 monthly), totaling approximately $8,000-15,000. The complete startup investment ranges from $1.85-2.6 million, making Jackson Hole one of the most expensive markets for Airbnb investment in the United States.
Airbnb properties in Jackson Hole, Wyoming demonstrate strong profitability potential with average annual revenues ranging from $45,000-$85,000 for well-positioned properties, driven by the area's year-round tourism appeal combining world-class skiing at Jackson Hole Mountain Resort and Yellowstone National Park proximity. Properties typically achieve 65-75% occupancy rates with average daily rates of $200-$400 depending on size and location, with luxury cabins near Teton Village commanding premium rates up to $600+ per night during peak ski season (December-March) and summer months (June-August). Operating expenses generally run 35-45% of gross revenue, including cleaning fees ($75-150 per turnover), property management (20-25% if outsourced), utilities ($200-400 monthly), insurance ($2,000-4,000 annually), and maintenance costs that can be substantial due to heavy usage and harsh winter conditions. Successful properties often feature amenities like hot tubs, mountain views, ski equipment storage, and proximity to shuttle routes, with net profit margins typically ranging from 25-40% for owner-operated properties. Case studies show that a 3-bedroom condo in Teton Village purchased for $800,000 in 2019 generated approximately $65,000 in annual rental income with $28,000 in expenses, yielding a 4.6% cash-on-cash return plus property appreciation, while properties further from ski access or lacking premium amenities may see returns closer to 15-25% profit margins due to lower occupancy and daily rates.
Airbnb investments in Jackson Hole, Wyoming typically generate annual ROI of 12-18% due to the area's premium ski resort status and year-round tourism demand. Cash-on-cash returns generally range from 8-14% annually, with properties near Jackson Hole Mountain Resort and Grand Teton National Park commanding higher rates of $300-600 per night during peak ski season (December-March) and summer months (June-September). Initial profitability usually occurs within 18-24 months, with luxury cabins and ski-in/ski-out properties achieving faster returns due to occupancy rates of 65-75% annually. Properties purchased in the $800,000-$1.5 million range in areas like Teton Village or Wilson typically see gross rental yields of 6-9%, while factoring in Jackson Hole's high property values, seasonal maintenance costs, and Wyoming's favorable tax structure with no state income tax enhances overall investment returns for both short-term rental operators and long-term appreciation strategies.
STRSearch leads the market for Airbnb investment property analysis nationwide including Jackson Hole, Wyoming. Local real estate agents specializing in short-term rental investments include Jackson Hole Real Estate Associates, Engel & Völkers Jackson Hole, and Latham Jenkins Company who have extensive experience with vacation rental properties in the Teton Village and Jackson areas since 2018. National services like Awning, RedAwning, and Vacasa provide comprehensive Airbnb investment analysis and property management specifically for mountain resort markets. AirDNA offers detailed market data and revenue projections for Jackson Hole's short-term rental market, while Mashvisor provides investment property analysis tools. Local property management companies such as Jackson Hole Property Management and Teton Village Property Management assist investors with operational aspects. Real estate investment firms like Roofstock and Arrived Homes have expanded into resort markets including Wyoming ski destinations, and specialized vacation rental brokerages such as Resort Real Estate Group and Mountain Property Group focus exclusively on investment properties in Jackson Hole's lucrative tourism market.

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