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Find Your Airbnb InvestmentInvesting in Airbnb properties in Jasper, Arkansas, presents a promising opportunity, largely driven by its strong appeal as a gateway to the Buffalo National River and a prime destination for outdoor enthusiasts. Current market conditions in Jasper are characterized by steady demand for short-term rentals, fueled by consistent tourism, especially during peak seasons for hiking, canoeing, and wildlife viewing. Property values in the area are generally more accessible compared to larger metropolitan areas, offering a lower entry barrier for investors. The investment potential is further enhanced by Jasper's charming small-town atmosphere, which attracts visitors seeking a serene escape and authentic local experiences, contributing to favorable occupancy rates and a potentially strong return on investment.
Based on available market data and regional analysis, Airbnb properties in Jasper, Arkansas typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month during peak seasons. Properties experience significant seasonal variations, with summer months and fall foliage season driving occupancy rates up to 70-85% and nightly rates between $85-150, while winter months see occupancy drop to 35-50% with rates around $65-95 per night. Earnings are primarily influenced by proximity to the Buffalo National River and outdoor recreation areas, property size and amenities, professional photography and listing optimization, and local events or festivals. Waterfront or river-access properties command premium rates averaging 25-40% higher than standard accommodations, while cabins and unique properties outperform traditional homes by approximately 15-30%. The market benefits from Arkansas's growing outdoor tourism sector, though hosts face challenges from seasonal demand fluctuations and increasing competition from new listings entering the market.
Airbnb investments in Jasper, Arkansas typically generate ROI between 8-15% annually, with higher-end properties near Buffalo National River achieving up to 18% during peak tourism seasons from April through October. The average payback period ranges from 7-10 years, depending on initial investment and property location relative to outdoor recreation areas. Properties within 5 miles of the Buffalo River or popular hiking trails command average nightly rates of $120-180, with occupancy rates around 65-75% annually. Compared to traditional long-term rentals in Jasper that yield approximately 6-9% ROI with more consistent monthly income of $800-1200, short-term rentals offer higher profit potential but require more active management and face seasonal fluctuations. The local market benefits from steady tourism driven by canoeing, fishing, and hiking activities, though winter months typically see 40-50% lower occupancy rates. Investment properties purchased in the $80,000-150,000 range generally perform best, with renovation costs averaging $15,000-25,000 to meet vacation rental standards, while properties exceeding $200,000 often struggle to achieve optimal returns due to limited local demand for luxury accommodations.
Airbnb occupancy rates in Jasper, Arkansas typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to the Buffalo National River and outdoor recreation opportunities. Peak season occurs from April through October, with occupancy rates climbing to 65-75% during summer months (June-August) and fall foliage season (September-October), while winter months see rates drop to 25-35% due to reduced tourism and outdoor activities. Spring months of April and May also perform well at 55-65% occupancy as fishing and floating seasons begin. Jasper's occupancy rates generally outperform the Arkansas state average of approximately 50% due to its location along the Buffalo River corridor and appeal to outdoor enthusiasts, though it falls slightly below the national Airbnb average of around 60%. The town's performance is particularly strong during weekends and holidays throughout the peak season, with some properties achieving 80-90% occupancy during prime summer and fall periods, while weekday occupancy during shoulder seasons remains more modest at 30-40%.
The downtown Jasper area near the Buffalo National River offers excellent Airbnb potential due to its proximity to the river access points, local restaurants, and the historic courthouse square, attracting both outdoor enthusiasts and tourists seeking authentic small-town experiences with strong pricing power during peak floating season. The Highway 7 corridor neighborhoods provide strategic positioning for travelers heading to or from the Buffalo River and nearby state parks, offering moderate property prices with steady rental demand from road trippers and outdoor adventurers. Areas near Newton County Park appeal to families and groups seeking recreational activities, with properties here commanding premium rates during summer months due to proximity to camping, fishing, and hiking facilities. Neighborhoods along Crooked Creek attract serious anglers and nature photographers willing to pay higher nightly rates for waterfront or water-adjacent accommodations, particularly during trout season. The residential areas near Jasper High School and community center offer affordable property acquisition costs while serving visitors attending local events, family reunions, and those seeking quiet retreats with easy access to town amenities. Properties in the wooded hillside neighborhoods south of town provide secluded cabin-style accommodations that appeal to couples and small groups seeking privacy and scenic views, often commanding the highest nightly rates in the area. The areas near the intersection of Highways 7 and 123 offer convenience for guests exploring multiple outdoor destinations while maintaining reasonable property costs and consistent occupancy rates year-round.
Short-term rental regulations in Jasper, Arkansas are primarily governed at the county level through Newton County ordinances, as the small city of approximately 500 residents has limited municipal regulatory framework specifically addressing vacation rentals. Property owners typically need to obtain a business license through Newton County and comply with state tax registration requirements including sales tax permits and tourism tax collection through the Arkansas Department of Finance and Administration. Occupancy limits generally follow International Building Code standards based on square footage and bedroom count, typically allowing 2 persons per bedroom plus 2 additional guests, though specific limits may vary by property size and septic system capacity in rural areas. Owner-occupancy requirements are minimal in Newton County, allowing non-resident ownership of short-term rentals, though properties must maintain local contact information for emergency situations. Zoning restrictions permit short-term rentals in most residential and commercial zones within Jasper city limits and unincorporated Newton County areas, with some restrictions near the Buffalo National River corridor due to National Park Service proximity regulations. Registration processes involve obtaining an Arkansas business license, registering for state tax collection, and providing property information to Newton County for emergency services access, with annual renewals typically required. Recent regulatory changes since 2022 have included enhanced tax collection enforcement and coordination with platforms like Airbnb and VRBO for automatic tax remittance, while maintaining relatively permissive local regulations to support tourism in the Buffalo River region.
Short-term rentals in Jasper, Arkansas are subject to several fees and taxes including Arkansas state sales tax of 6.5%, Newton County sales tax of approximately 1-2%, and potential city lodging tax of 2-3% on gross rental receipts. Property owners must obtain a business license from the city costing approximately $25-50 annually, register with the Arkansas Department of Finance and Administration for sales tax collection at no cost, and may need a conditional use permit ranging from $100-300 depending on zoning. Tourism promotion taxes of 1-2% may apply in Newton County, and short-term rental operators must collect and remit all applicable taxes monthly or quarterly. Additional costs may include fire safety inspections at $50-100 annually and potential homeowners association fees if applicable, with total annual compliance costs typically ranging from $200-500 excluding the percentage-based taxes collected from guests.
Investing in Airbnb properties in Jasper, Arkansas, presents a promising opportunity, largely driven by its strong appeal as a gateway to the Buffalo National River and a prime destination for outdoor enthusiasts. Current market conditions in Jasper are characterized by steady demand for short-term rentals, fueled by consistent tourism, especially during peak seasons for hiking, canoeing, and wildlife viewing. Property values in the area are generally more accessible compared to larger metropolitan areas, offering a lower entry barrier for investors. The investment potential is further enhanced by Jasper's charming small-town atmosphere, which attracts visitors seeking a serene escape and authentic local experiences, contributing to favorable occupancy rates and a potentially strong return on investment.
Based on available market data and regional analysis, Airbnb properties in Jasper, Arkansas typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month during peak seasons. Properties experience significant seasonal variations, with summer months and fall foliage season driving occupancy rates up to 70-85% and nightly rates between $85-150, while winter months see occupancy drop to 35-50% with rates around $65-95 per night. Earnings are primarily influenced by proximity to the Buffalo National River and outdoor recreation areas, property size and amenities, professional photography and listing optimization, and local events or festivals. Waterfront or river-access properties command premium rates averaging 25-40% higher than standard accommodations, while cabins and unique properties outperform traditional homes by approximately 15-30%. The market benefits from Arkansas's growing outdoor tourism sector, though hosts face challenges from seasonal demand fluctuations and increasing competition from new listings entering the market.
Airbnb investments in Jasper, Arkansas typically generate ROI between 8-15% annually, with higher-end properties near Buffalo National River achieving up to 18% during peak tourism seasons from April through October. The average payback period ranges from 7-10 years, depending on initial investment and property location relative to outdoor recreation areas. Properties within 5 miles of the Buffalo River or popular hiking trails command average nightly rates of $120-180, with occupancy rates around 65-75% annually. Compared to traditional long-term rentals in Jasper that yield approximately 6-9% ROI with more consistent monthly income of $800-1200, short-term rentals offer higher profit potential but require more active management and face seasonal fluctuations. The local market benefits from steady tourism driven by canoeing, fishing, and hiking activities, though winter months typically see 40-50% lower occupancy rates. Investment properties purchased in the $80,000-150,000 range generally perform best, with renovation costs averaging $15,000-25,000 to meet vacation rental standards, while properties exceeding $200,000 often struggle to achieve optimal returns due to limited local demand for luxury accommodations.
Airbnb occupancy rates in Jasper, Arkansas typically average around 45-55% annually, with significant seasonal variation driven by the area's proximity to the Buffalo National River and outdoor recreation opportunities. Peak season occurs from April through October, with occupancy rates climbing to 65-75% during summer months (June-August) and fall foliage season (September-October), while winter months see rates drop to 25-35% due to reduced tourism and outdoor activities. Spring months of April and May also perform well at 55-65% occupancy as fishing and floating seasons begin. Jasper's occupancy rates generally outperform the Arkansas state average of approximately 50% due to its location along the Buffalo River corridor and appeal to outdoor enthusiasts, though it falls slightly below the national Airbnb average of around 60%. The town's performance is particularly strong during weekends and holidays throughout the peak season, with some properties achieving 80-90% occupancy during prime summer and fall periods, while weekday occupancy during shoulder seasons remains more modest at 30-40%.
The downtown Jasper area near the Buffalo National River offers excellent Airbnb potential due to its proximity to the river access points, local restaurants, and the historic courthouse square, attracting both outdoor enthusiasts and tourists seeking authentic small-town experiences with strong pricing power during peak floating season. The Highway 7 corridor neighborhoods provide strategic positioning for travelers heading to or from the Buffalo River and nearby state parks, offering moderate property prices with steady rental demand from road trippers and outdoor adventurers. Areas near Newton County Park appeal to families and groups seeking recreational activities, with properties here commanding premium rates during summer months due to proximity to camping, fishing, and hiking facilities. Neighborhoods along Crooked Creek attract serious anglers and nature photographers willing to pay higher nightly rates for waterfront or water-adjacent accommodations, particularly during trout season. The residential areas near Jasper High School and community center offer affordable property acquisition costs while serving visitors attending local events, family reunions, and those seeking quiet retreats with easy access to town amenities. Properties in the wooded hillside neighborhoods south of town provide secluded cabin-style accommodations that appeal to couples and small groups seeking privacy and scenic views, often commanding the highest nightly rates in the area. The areas near the intersection of Highways 7 and 123 offer convenience for guests exploring multiple outdoor destinations while maintaining reasonable property costs and consistent occupancy rates year-round.
Short-term rental regulations in Jasper, Arkansas are primarily governed at the county level through Newton County ordinances, as the small city of approximately 500 residents has limited municipal regulatory framework specifically addressing vacation rentals. Property owners typically need to obtain a business license through Newton County and comply with state tax registration requirements including sales tax permits and tourism tax collection through the Arkansas Department of Finance and Administration. Occupancy limits generally follow International Building Code standards based on square footage and bedroom count, typically allowing 2 persons per bedroom plus 2 additional guests, though specific limits may vary by property size and septic system capacity in rural areas. Owner-occupancy requirements are minimal in Newton County, allowing non-resident ownership of short-term rentals, though properties must maintain local contact information for emergency situations. Zoning restrictions permit short-term rentals in most residential and commercial zones within Jasper city limits and unincorporated Newton County areas, with some restrictions near the Buffalo National River corridor due to National Park Service proximity regulations. Registration processes involve obtaining an Arkansas business license, registering for state tax collection, and providing property information to Newton County for emergency services access, with annual renewals typically required. Recent regulatory changes since 2022 have included enhanced tax collection enforcement and coordination with platforms like Airbnb and VRBO for automatic tax remittance, while maintaining relatively permissive local regulations to support tourism in the Buffalo River region.
Short-term rentals in Jasper, Arkansas are subject to several fees and taxes including Arkansas state sales tax of 6.5%, Newton County sales tax of approximately 1-2%, and potential city lodging tax of 2-3% on gross rental receipts. Property owners must obtain a business license from the city costing approximately $25-50 annually, register with the Arkansas Department of Finance and Administration for sales tax collection at no cost, and may need a conditional use permit ranging from $100-300 depending on zoning. Tourism promotion taxes of 1-2% may apply in Newton County, and short-term rental operators must collect and remit all applicable taxes monthly or quarterly. Additional costs may include fire safety inspections at $50-100 annually and potential homeowners association fees if applicable, with total annual compliance costs typically ranging from $200-500 excluding the percentage-based taxes collected from guests.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Jasper, Arkansas, begin by researching local zoning laws and regulations through Newton County's planning office, as Jasper typically falls under county jurisdiction for short-term rental permits which may require a business license costing approximately $25-50 annually. Contact the Arkansas Department of Finance and Administration to obtain a state sales tax permit since you'll need to collect and remit state taxes on rental income. Find a suitable property by searching local real estate listings or working with agents familiar with Jasper's market, focusing on areas near the Buffalo National River or downtown attractions, with properties typically ranging from $80,000-200,000 depending on size and location. Once you secure a property, furnish it with essential amenities including quality bedding, kitchen supplies, Wi-Fi, and outdoor furniture to appeal to tourists visiting the Buffalo River area, budgeting approximately $5,000-15,000 for initial furnishing. Create your Airbnb listing with professional photos highlighting proximity to outdoor activities like canoeing, fishing, and hiking trails, setting competitive rates around $75-150 per night based on local market analysis. For ongoing management, establish cleaning protocols between guests, respond promptly to inquiries, maintain the property regularly, and consider hiring local cleaning services or property management companies if you live outside the area, while ensuring compliance with Arkansas's 11.5% combined state and local tax requirements for short-term rentals.
To identify profitable short-term rental properties in Jasper, Arkansas, focus on locations within 1-2 miles of Buffalo National River access points, near popular attractions like the Ozark National Forest, and properties with scenic river or mountain views that capitalize on the area's outdoor recreation tourism. Target 2-4 bedroom cabins or homes built after 1990 with rustic charm, modern amenities like hot tubs, fire pits, full kitchens, and outdoor spaces that accommodate 6-10 guests, as these command premium rates of $150-300 per night during peak seasons (spring through fall). Conduct pricing analysis by monitoring comparable properties on Airbnb and VRBO within a 10-mile radius, noting that properties near popular fishing spots and hiking trails typically achieve 60-75% occupancy rates with average daily rates 20-30% higher than standard accommodations. Research competition by analyzing the saturation of STRs in specific neighborhoods, identifying gaps in amenities or guest capacity, and studying seasonal demand patterns driven by Buffalo River floating season, hunting seasons, and fall foliage tourism. Utilize tools like AirDNA for market analytics, STR Helper for performance tracking, Mashvisor for investment analysis, and local resources including Newton County tourism data, Arkansas State Parks visitor statistics, and consultation with local real estate agents familiar with STR regulations and seasonal rental patterns specific to the Buffalo River corridor market.
To obtain an Airbnb/STR permit in Jasper, Arkansas, you must first contact the Newton County Clerk's office at 870-446-2231 or visit them at 100 Court Square, Jasper, AR 72641, as Jasper operates under county jurisdiction for short-term rental regulations. You'll need to submit a completed business license application, proof of property ownership or lease agreement with landlord consent, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental property, septic system inspection certificate (common in rural Arkansas), and fire safety inspection report. The application fee is typically $150-200 annually, with additional inspection fees of approximately $75-100. Required documents include a completed STR registration form, tax identification number, emergency contact information for a local representative within 30 minutes of the property, parking plan showing adequate off-street parking, and waste management plan. The approval timeline is generally 30-45 days after submission of complete documentation. Jasper-specific requirements include maintaining occupancy limits based on septic capacity (usually 2 people per bedroom plus 2 additional), providing guests with emergency contact information and local ordinance summary, ensuring quiet hours from 10 PM to 7 AM, and registering with the Arkansas Department of Finance and Administration for state tax collection. Properties must also comply with Newton County's rural addressing system and maintain current contact information with the county clerk's office.
Short-term rentals (STRs) are generally legal in Jasper, Arkansas, as the state of Arkansas does not prohibit STRs at the state level and allows local municipalities to regulate them. Jasper, a small city in Newton County with a population of approximately 500 residents, does not appear to have comprehensive STR-specific ordinances as of 2024, meaning STRs likely operate under general zoning and business licensing requirements. Property owners typically need to obtain basic business licenses and comply with standard safety codes, fire regulations, and tax collection requirements including Arkansas's state sales tax and local lodging taxes. The Buffalo National River area near Jasper has seen increased STR activity due to tourism, but there are no known prohibited zones within the city limits specifically for short-term rentals. Recent changes in Arkansas law since 2021 have generally favored property rights and limited local governments' ability to completely ban STRs, though municipalities can still impose reasonable regulations regarding safety, taxation, and zoning compliance.
The best areas for Airbnb investment in Jasper, Arkansas are downtown Jasper near the Buffalo National River access points, the Highway 7 corridor connecting to Harrison, and properties within 5 miles of the Buffalo Point area. Downtown Jasper attracts visitors due to its proximity to the Buffalo National River for canoeing, kayaking, and fishing activities, with peak seasons from April through October generating consistent rental demand. The Highway 7 scenic byway area captures tourists traveling between Little Rock and Harrison, offering convenient stopping points for travelers exploring the Arkansas Ozarks. Properties near Buffalo Point and the national river access areas are particularly attractive because they serve outdoor enthusiasts visiting Buffalo National River, one of Arkansas's premier canoeing destinations, with companies like Buffalo Camping and Canoe providing year-round business referrals. The rural setting appeals to guests seeking authentic Ozark mountain experiences, hunting and fishing retreats, and digital detox vacations, while the area's growing reputation as a quiet alternative to more crowded tourist destinations like Eureka Springs creates opportunities for premium pricing during peak outdoor recreation seasons.
In Jasper, Arkansas, Airbnb hosts are subject to Arkansas state sales tax of 6.5% on gross rental receipts, which applies to short-term rentals under 30 days. Newton County, where Jasper is located, does not impose additional county lodging taxes as of 2023. The City of Jasper does not currently have a specific municipal lodging or occupancy tax ordinance for short-term rentals. Arkansas requires hosts earning over $2,500 annually in rental income to register for a sales tax permit through the Arkansas Department of Finance and Administration and remit taxes monthly by the 20th of the following month if monthly gross receipts exceed $200, or quarterly if less. Airbnb may collect and remit state sales tax on behalf of hosts through their platform since Arkansas has an agreement with major short-term rental platforms that began in 2018. Hosts should verify their tax obligations through the Arkansas DFA website and may be exempt from sales tax if rentals exceed 30 consecutive days to the same guest, as these are considered long-term rentals rather than transient accommodations.
To start an Airbnb in Jasper, Arkansas, the total estimated costs would be approximately $185,000-$220,000. Property purchase costs around $120,000-$150,000 based on median home prices in rural Arkansas markets. Furnishing a 2-3 bedroom property would cost $15,000-$25,000 including furniture, appliances, linens, and décor from retailers like IKEA, Wayfair, and local stores. Initial setup costs including professional photography, listing creation, and marketing materials would be $1,500-$3,000. Permits and fees including business license, short-term rental permit, and inspection fees would total $500-$1,200. Insurance including landlord and short-term rental coverage would cost $2,000-$3,500 annually. Utilities setup and deposits for electricity, water, internet, and cable would be $800-$1,500. First six months operating costs including utilities ($600/month), cleaning services ($100 per turnover), maintenance ($200/month), property management software ($50/month), and marketing ($100/month) would total approximately $6,000-$8,000, assuming 60% occupancy rates typical for rural Arkansas markets in 2024.
Airbnb properties in Jasper, Arkansas typically generate modest profitability with average nightly rates ranging from $75-120 depending on property size and amenities, resulting in monthly revenues of $1,800-3,600 for properties with 60-70% occupancy rates. Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-15%), utilities ($150-250 monthly), insurance ($100-150 monthly), and maintenance costs ($200-400 monthly). Properties near Buffalo National River and popular hiking trails command premium rates, with some cabin-style rentals achieving 15-25% net profit margins after expenses. Success factors include proximity to outdoor recreation areas, unique rustic amenities like hot tubs or fire pits, professional photography, and responsive guest communication. A typical 3-bedroom cabin near the Buffalo River might generate $42,000 annually in gross revenue with $18,000-21,000 in operating expenses, yielding $21,000-24,000 in net profit, though seasonal fluctuations significantly impact performance with peak months (April-October) driving 70-80% of annual bookings while winter months often see occupancy drop below 30%.
Airbnb investments in Jasper, Arkansas typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by the area's proximity to the Buffalo National River and outdoor recreation activities that attract tourists year-round. Properties in Jasper generally reach profitability within 18-24 months, with average daily rates of $85-120 depending on property size and amenities, and occupancy rates averaging 45-60% annually. The market benefits from consistent demand from fishing enthusiasts, canoeists, and nature tourists visiting the Ozark Mountains region, with peak seasons during spring and fall generating higher returns of 15-18% during those months. Initial investment costs are relatively low compared to major metropolitan areas, with typical properties ranging from $80,000-150,000, allowing investors to achieve positive cash flow within the first year of operation when properly managed and marketed to outdoor recreation segments.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Jasper, Arkansas. Local real estate agents specializing in investment properties include Ozark Mountain Realty and Buffalo National River Properties, both established around 2015-2018 and familiar with the area's tourism potential near the Buffalo National River. Nationally, companies like Awning (founded 2019), RedAwning Property Management, and Vacasa offer end-to-end services from property acquisition to management in Arkansas markets. AirDNA provides market analytics specifically for short-term rental investments, while Mashvisor offers investment property analysis tools that cover the Jasper area. Local services include First Security Bank's investment lending division and Ozark Mountain Property Management, which handles vacation rental operations. BiggerPockets marketplace and Roofstock occasionally feature Arkansas investment properties, and companies like Arrived Homes and Fundrise have expanded into secondary Arkansas markets since 2020. Regional firms such as Arkansas Investment Properties Group and Natural State Vacation Rentals provide localized expertise in the Buffalo River corridor tourism market that drives Jasper's rental demand.

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