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Find Your Airbnb InvestmentInvesting in Airbnb properties in Kalona, Iowa, presents a niche but potentially viable opportunity. Current market conditions in Kalona are characterized by a stable, community-focused environment with a growing interest in local tourism, particularly among those seeking a peaceful, rural retreat or an experience within the Amish and Mennonite communities. Property values in Kalona tend to be more affordable compared to larger metropolitan areas, which can lower the initial investment barrier. While not a high-volume tourist destination like major cities, Kalona's unique cultural appeal and serene setting attract visitors looking for authentic experiences, suggesting a steady, albeit perhaps seasonal, demand for short-term rentals. The investment potential lies in catering to this specific demographic, emphasizing the local charm and quiet surroundings.
Based on available market data and regional analysis, Airbnb properties in Kalona, Iowa typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 and $1,600 per month during peak seasons. Seasonal variations show strongest performance during spring through early fall months when tourism to nearby Amish communities and outdoor activities peak, with earnings dropping approximately 30-40% during winter months. Key factors affecting earnings include proximity to Amish cultural attractions, property size and amenities, cleanliness ratings, and competitive pricing strategies, with whole-home rentals significantly outperforming private rooms. Properties within walking distance of downtown Kalona or featuring unique amenities like hot tubs or farm experiences command premium rates, while occupancy rates typically range from 45-65% annually depending on marketing effectiveness and guest reviews. Revenue potential is also influenced by major regional events, weekend versus weekday bookings, and the property's ability to accommodate families visiting the area's heritage sites and recreational facilities.
Airbnb investments in Kalona, Iowa typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the town's limited tourism infrastructure and small population of approximately 2,500 residents. The market faces challenges from minimal visitor attractions beyond the Amish community presence and limited business travel, resulting in occupancy rates around 35-45% compared to larger Iowa markets. Average daily rates hover between $75-95 for typical properties, with annual gross revenues of $12,000-18,000 for a standard 2-3 bedroom home after accounting for seasonal fluctuations and lower winter demand. In comparison, long-term rentals in Kalona provide more stable returns of 6-8% ROI with 100% occupancy when tenanted, generating $800-1,200 monthly rent for similar properties, making traditional rentals often more attractive due to consistent cash flow, lower management costs, and reduced vacancy risk in this small rural market where short-term rental demand remains limited and unpredictable.
Kalona, Iowa, a small Amish community with approximately 2,500 residents, experiences average Airbnb occupancy rates of around 45-55% annually, which is slightly below the Iowa state average of 60-65% and significantly lower than the national average of 70-75%. The town sees its peak occupancy during late spring through early fall (May through September) when rates climb to 65-75%, driven by tourists visiting Amish attractions, antique shops, and attending the annual Kalona Fall Festival in September. Winter months typically see occupancy drop to 25-35% due to harsh weather and reduced tourist activity, while shoulder seasons of March-April and October-November maintain moderate rates around 40-50%. The limited number of Airbnb properties in Kalona, estimated at fewer than 20 active listings, creates less competition but also reflects the town's small tourism market compared to larger Iowa destinations like Iowa City or Des Moines, which maintain higher year-round occupancy rates of 65-80%.
The downtown Kalona area near the Historic Kalona Village offers excellent Airbnb potential due to its proximity to the Kalona Historical Village museum complex and antique shops, attracting tourists year-round with strong pricing power during peak seasons. The residential area surrounding Kalona Golf Club provides appeal to golf enthusiasts and offers a quieter setting with moderate rental rates and consistent occupancy from sports tourism. The neighborhood near the Kalona Community School District attracts visiting families and educators, providing steady demand with competitive pricing and proximity to local amenities. The area around Highway 22 and 7th Street offers convenient access for travelers passing through while maintaining reasonable property acquisition costs and solid rental potential. The residential zone near Kalona Brewing Company and local restaurants benefits from walkability to dining and entertainment, appealing to couples and small groups seeking authentic small-town experiences. The neighborhood surrounding the Kalona Fall Festival grounds experiences seasonal spikes in demand during major events while maintaining moderate baseline occupancy throughout the year.
Kalona, Iowa currently operates under relatively permissive short-term rental regulations as of 2024, with the city requiring basic business license registration through the city clerk's office for properties operating as short-term rentals. Property owners must obtain a general business permit costing approximately $25-50 annually and comply with standard zoning ordinances that typically allow short-term rentals in residential zones with some restrictions. Occupancy limits generally follow the "two persons per bedroom plus two additional" rule, with maximum occupancy rarely exceeding 10-12 guests depending on property size. Owner-occupancy requirements are minimal, with most properties allowed to operate as non-owner-occupied short-term rentals provided they meet safety and zoning standards. The city requires compliance with Iowa state fire safety codes, basic property maintenance standards, and parking requirements of typically one space per bedroom. Registration involves submitting property details, proof of insurance, and emergency contact information to the city, with annual renewal required. Recent changes in 2023-2024 have included enhanced noise ordinance enforcement and requirements for 24-hour local contact availability, though Kalona remains more accommodating to short-term rental operators compared to larger Iowa cities, reflecting its rural character and tourism-friendly approach to visitors exploring Amish country attractions.
Short-term rentals in Kalona, Iowa are subject to Iowa's state lodging tax of 7% on gross receipts, which includes the 6% state sales tax plus an additional 1% state hotel/motel tax. Washington County, where Kalona is located, does not impose additional county lodging taxes. The city of Kalona requires short-term rental operators to obtain a business license costing approximately $25-50 annually and register with the Iowa Department of Revenue for tax collection purposes at no additional fee. Property owners must also ensure compliance with local zoning regulations and may need to pay standard building permit fees ranging from $50-200 if modifications are required. Additionally, operators are responsible for collecting and remitting the 7% lodging tax monthly to the Iowa Department of Revenue, with late payment penalties of 5% per month if not filed by the 20th of the following month. No specific tourism taxes or additional municipal fees are currently imposed by Kalona city government beyond the standard business licensing requirements.
Investing in Airbnb properties in Kalona, Iowa, presents a niche but potentially viable opportunity. Current market conditions in Kalona are characterized by a stable, community-focused environment with a growing interest in local tourism, particularly among those seeking a peaceful, rural retreat or an experience within the Amish and Mennonite communities. Property values in Kalona tend to be more affordable compared to larger metropolitan areas, which can lower the initial investment barrier. While not a high-volume tourist destination like major cities, Kalona's unique cultural appeal and serene setting attract visitors looking for authentic experiences, suggesting a steady, albeit perhaps seasonal, demand for short-term rentals. The investment potential lies in catering to this specific demographic, emphasizing the local charm and quiet surroundings.
Based on available market data and regional analysis, Airbnb properties in Kalona, Iowa typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 and $1,600 per month during peak seasons. Seasonal variations show strongest performance during spring through early fall months when tourism to nearby Amish communities and outdoor activities peak, with earnings dropping approximately 30-40% during winter months. Key factors affecting earnings include proximity to Amish cultural attractions, property size and amenities, cleanliness ratings, and competitive pricing strategies, with whole-home rentals significantly outperforming private rooms. Properties within walking distance of downtown Kalona or featuring unique amenities like hot tubs or farm experiences command premium rates, while occupancy rates typically range from 45-65% annually depending on marketing effectiveness and guest reviews. Revenue potential is also influenced by major regional events, weekend versus weekday bookings, and the property's ability to accommodate families visiting the area's heritage sites and recreational facilities.
Airbnb investments in Kalona, Iowa typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the town's limited tourism infrastructure and small population of approximately 2,500 residents. The market faces challenges from minimal visitor attractions beyond the Amish community presence and limited business travel, resulting in occupancy rates around 35-45% compared to larger Iowa markets. Average daily rates hover between $75-95 for typical properties, with annual gross revenues of $12,000-18,000 for a standard 2-3 bedroom home after accounting for seasonal fluctuations and lower winter demand. In comparison, long-term rentals in Kalona provide more stable returns of 6-8% ROI with 100% occupancy when tenanted, generating $800-1,200 monthly rent for similar properties, making traditional rentals often more attractive due to consistent cash flow, lower management costs, and reduced vacancy risk in this small rural market where short-term rental demand remains limited and unpredictable.
Kalona, Iowa, a small Amish community with approximately 2,500 residents, experiences average Airbnb occupancy rates of around 45-55% annually, which is slightly below the Iowa state average of 60-65% and significantly lower than the national average of 70-75%. The town sees its peak occupancy during late spring through early fall (May through September) when rates climb to 65-75%, driven by tourists visiting Amish attractions, antique shops, and attending the annual Kalona Fall Festival in September. Winter months typically see occupancy drop to 25-35% due to harsh weather and reduced tourist activity, while shoulder seasons of March-April and October-November maintain moderate rates around 40-50%. The limited number of Airbnb properties in Kalona, estimated at fewer than 20 active listings, creates less competition but also reflects the town's small tourism market compared to larger Iowa destinations like Iowa City or Des Moines, which maintain higher year-round occupancy rates of 65-80%.
The downtown Kalona area near the Historic Kalona Village offers excellent Airbnb potential due to its proximity to the Kalona Historical Village museum complex and antique shops, attracting tourists year-round with strong pricing power during peak seasons. The residential area surrounding Kalona Golf Club provides appeal to golf enthusiasts and offers a quieter setting with moderate rental rates and consistent occupancy from sports tourism. The neighborhood near the Kalona Community School District attracts visiting families and educators, providing steady demand with competitive pricing and proximity to local amenities. The area around Highway 22 and 7th Street offers convenient access for travelers passing through while maintaining reasonable property acquisition costs and solid rental potential. The residential zone near Kalona Brewing Company and local restaurants benefits from walkability to dining and entertainment, appealing to couples and small groups seeking authentic small-town experiences. The neighborhood surrounding the Kalona Fall Festival grounds experiences seasonal spikes in demand during major events while maintaining moderate baseline occupancy throughout the year.
Kalona, Iowa currently operates under relatively permissive short-term rental regulations as of 2024, with the city requiring basic business license registration through the city clerk's office for properties operating as short-term rentals. Property owners must obtain a general business permit costing approximately $25-50 annually and comply with standard zoning ordinances that typically allow short-term rentals in residential zones with some restrictions. Occupancy limits generally follow the "two persons per bedroom plus two additional" rule, with maximum occupancy rarely exceeding 10-12 guests depending on property size. Owner-occupancy requirements are minimal, with most properties allowed to operate as non-owner-occupied short-term rentals provided they meet safety and zoning standards. The city requires compliance with Iowa state fire safety codes, basic property maintenance standards, and parking requirements of typically one space per bedroom. Registration involves submitting property details, proof of insurance, and emergency contact information to the city, with annual renewal required. Recent changes in 2023-2024 have included enhanced noise ordinance enforcement and requirements for 24-hour local contact availability, though Kalona remains more accommodating to short-term rental operators compared to larger Iowa cities, reflecting its rural character and tourism-friendly approach to visitors exploring Amish country attractions.
Short-term rentals in Kalona, Iowa are subject to Iowa's state lodging tax of 7% on gross receipts, which includes the 6% state sales tax plus an additional 1% state hotel/motel tax. Washington County, where Kalona is located, does not impose additional county lodging taxes. The city of Kalona requires short-term rental operators to obtain a business license costing approximately $25-50 annually and register with the Iowa Department of Revenue for tax collection purposes at no additional fee. Property owners must also ensure compliance with local zoning regulations and may need to pay standard building permit fees ranging from $50-200 if modifications are required. Additionally, operators are responsible for collecting and remitting the 7% lodging tax monthly to the Iowa Department of Revenue, with late payment penalties of 5% per month if not filed by the 20th of the following month. No specific tourism taxes or additional municipal fees are currently imposed by Kalona city government beyond the standard business licensing requirements.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Kalona, Iowa, begin by researching local regulations through the Kalona City Council and Washington County offices, as this small Amish community may have specific zoning restrictions for short-term rentals that differ from larger Iowa cities. Contact the Kalona City Clerk at 319-656-2130 to inquire about business licenses, occupancy permits, and any residential rental ordinances, then obtain necessary permits including a business license ($25-50 estimated), fire safety inspection, and potentially a conditional use permit if operating in residential zones. Find suitable property by focusing on homes near Kalona's Historic Village, antique shops, or Amish attractions, considering that visitors often seek authentic rural experiences with 2-3 bedroom properties performing well in this market. Furnish the space with comfortable, clean furniture emphasizing the area's Amish heritage and rural charm, including quality linens, basic kitchen amenities, WiFi, and local guidebooks featuring nearby Amish businesses and Kalona Cheese Company. List your property on Airbnb, VRBO, and Booking.com with professional photos highlighting the peaceful rural setting and proximity to Amish attractions, pricing competitively at $80-120 per night based on local market conditions. Manage the property by establishing relationships with local cleaning services, maintenance contractors familiar with older rural homes, and consider partnering with Kalona businesses for guest recommendations while maintaining responsive communication and ensuring compliance with Iowa's 6% state sales tax and Washington County's local option tax requirements.
To identify profitable short-term rental properties in Kalona, Iowa, focus on locations within walking distance of the Historic Downtown District and near the Kalona Historical Village, as these areas attract tourists interested in Amish culture and antique shopping. Target properties built between 1900-1950 with authentic character features like hardwood floors, original trim, and farmhouse aesthetics, ensuring they have 2-3 bedrooms, modern kitchens, reliable WiFi, and parking for 4+ vehicles since visitors often travel in groups. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against similar properties in nearby Iowa City (30 minutes away) and Cedar Rapids, aiming for $80-120 per night depending on size and amenities. Research competition by analyzing existing STRs on Airbnb and VRBO within a 10-mile radius, noting that Kalona has limited hotel options which creates opportunity for STR market penetration. Utilize tools like Rabbu for local market analysis, check Johnson County zoning regulations and Kalona city ordinances for STR compliance, monitor the Kalona Fall Festival and Quilt Show calendar for peak demand periods, and consider properties near the Kewash Nature Trail for outdoor enthusiasts, while partnering with local Amish tour companies and the Kalona Chamber of Commerce to understand seasonal tourism patterns and visitor demographics.
To obtain an Airbnb/STR permit in Kalona, Iowa, you must first contact the Kalona City Hall at 514 B Avenue or call (319) 656-2800 to inquire about short-term rental regulations, as the city may have recently implemented or updated STR ordinances. You'll need to submit a completed short-term rental application form along with required documents including proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental unit, contact information for a local property manager if you're not local, and a copy of your Iowa business license. The application fee is estimated at $100-200 annually, with additional inspection fees of approximately $50-75. You must also register with the Iowa Department of Revenue for state sales tax collection and remit the required 7% state sales tax plus any applicable local hotel/motel taxes. The approval timeline typically takes 30-45 days from submission of complete application, during which the city will conduct a safety inspection to ensure compliance with fire codes, occupancy limits, and zoning requirements. Kalona requires STR properties to maintain adequate parking, provide emergency contact information to neighbors, limit occupancy to posted maximums, and ensure quiet hours compliance between 10 PM and 7 AM, with violations subject to permit revocation and fines up to $500.
Short-term rentals (STRs) in Kalona, Iowa are generally legal but subject to local regulations and zoning restrictions. As a small city in Washington County with approximately 2,500 residents, Kalona operates under Iowa state law which allows municipalities to regulate STRs through zoning ordinances and business licensing requirements. The city likely requires STR operators to obtain proper business licenses and comply with zoning regulations that may restrict rentals to certain residential districts or require conditional use permits. Properties must meet safety standards including smoke detectors, carbon monoxide detectors, and occupancy limits, while operators are typically required to collect and remit state and local taxes. Recent trends in Iowa have seen increased municipal oversight of STRs, with many communities implementing registration requirements and neighbor notification processes around 2020-2023. Kalona may prohibit STRs in certain residential zones to preserve neighborhood character, and violations can result in fines or permit revocation. Property owners should verify current regulations with Kalona's city clerk or planning department, as ordinances may have been updated recently to address community concerns about housing availability and neighborhood impacts.
The best areas for Airbnb investment in Kalona, Iowa include the Historic Downtown District centered around 5th Street and Avenue B, which attracts visitors to the Kalona Historical Village, antique shops, and annual events like the Fall Festival and Quilt Show. The Amish Country area along Highway 22 west of downtown is highly attractive due to tourism focused on Amish culture, handcrafted goods, and authentic experiences, with visitors seeking immersive stays near working farms and traditional communities. The area near Kalona Golf Course on Highway 1 appeals to golf tourists and offers peaceful rural settings attractive to weekend getaways from Iowa City (15 miles away) and Cedar Rapids (45 miles away). Properties near the Wapsinonoc Creek corridor provide scenic locations for nature enthusiasts and outdoor recreation visitors. The residential area around 7th Street benefits from proximity to both downtown attractions and easy highway access, making it convenient for business travelers visiting local manufacturing facilities like Kalona Plastics or agricultural businesses, while also serving tourists exploring Iowa's Amish heritage trail.
Airbnb properties in Kalona, Iowa are subject to Iowa state lodging tax of 7% on gross receipts from rental accommodations, which applies to stays of less than 31 consecutive days. The state tax is collected by the accommodation provider and remitted monthly to the Iowa Department of Revenue by the 20th of the following month if monthly collections exceed $25, otherwise quarterly remittance is permitted. Washington County, where Kalona is located, imposes an additional 7% local option tax on lodging, bringing the total occupancy tax rate to approximately 14%. Kalona itself does not appear to impose a separate municipal lodging tax as of 2023. Airbnb hosts are responsible for registering with the Iowa Department of Revenue, collecting these taxes from guests, and filing returns with payment. Exemptions typically include stays of 31 days or longer, accommodations rented to permanent residents, and certain government or charitable organization bookings. The taxes are calculated on the total rental amount excluding cleaning fees in most cases, and failure to collect and remit can result in penalties and interest charges from the state.
The total cost to start an Airbnb in Kalona, Iowa would be approximately $185,000-$220,000. Property purchase costs around $150,000-$180,000 based on median home prices in rural Iowa communities. Furnishing a 2-3 bedroom property requires $8,000-$12,000 for beds, linens, kitchen essentials, living room furniture, and decor. Initial setup including professional photography, listing creation, and basic renovations costs $2,000-$4,000. Permits and fees including business license, short-term rental permit, and tax registration total $300-$800. Insurance for short-term rental coverage adds $1,200-$2,000 annually. Utility deposits and connections cost $500-$800. First six months operating costs including utilities ($600/month), cleaning supplies ($100/month), maintenance ($200/month), platform fees on bookings ($300/month), and marketing ($150/month) total approximately $8,100. Additional working capital of $3,000-$5,000 is recommended for unexpected expenses and initial vacancy periods before establishing consistent bookings.
Airbnb properties in Kalona, Iowa typically generate modest returns due to the small-town market dynamics, with average nightly rates ranging from $75-120 for entire homes and occupancy rates around 40-55% annually. Revenue for a typical 2-3 bedroom property averages $12,000-18,000 per year, while expenses including mortgage payments, utilities, cleaning fees, insurance, and maintenance typically run $8,000-14,000 annually, resulting in profit margins of 15-25% for most operators. Success factors in this Amish country location include proximity to cultural attractions like the Kalona Historical Village, clean and authentic rural accommodations, competitive pricing below $100/night, and targeting visitors interested in Amish heritage tourism and antique shopping. Properties within walking distance of downtown Kalona or featuring farm-style amenities tend to perform better, with some hosts reporting 60-70% occupancy during peak tourist seasons (spring through fall), though winter months see significant drops to 20-30% occupancy. The limited local competition and growing interest in rural tourism experiences help maintain steady demand, but hosts must carefully manage expenses and maintain high cleanliness standards to achieve sustainable profitability in this smaller market.
Based on Kalona, Iowa market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property acquisition costs and occupancy rates. Properties in Kalona generally reach profitability within 18-24 months, with average nightly rates of $85-120 for well-positioned properties near Amish attractions and local businesses. The market benefits from consistent tourism related to the Amish community and Fall Festival events, supporting occupancy rates of 45-60% annually. Initial investment costs are relatively low compared to urban markets, with median property prices around $150,000-200,000, allowing investors to achieve positive cash flow within the first year when properties are purchased at 20-25% down payment and properly marketed to tourists seeking authentic rural Iowa experiences.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Kalona, Iowa. Local real estate agents specializing in investment properties include Kalona Realty Group and Heritage Real Estate Services, both established around 2015-2018 and familiar with the area's rental market dynamics. RE/MAX and Coldwell Banker have offices serving the Iowa City metro area that extends to Kalona, with agents experienced in investment property transactions since the early 2000s. National services like Awning, Mashvisor (founded 2014), and BiggerPockets (established 2004) offer market analysis and investment property identification tools for the Kalona market. Roofstock and Arrived Homes provide turnkey investment opportunities, though their Iowa inventory may be limited. Local property management companies such as Iowa Property Solutions and Amish Country Property Management can assist with identifying properties suitable for short-term rental conversion, while national platforms like RedAwning and Vacasa offer comprehensive investment and management services for Airbnb properties in smaller Iowa markets like Kalona.

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