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Find Your Airbnb InvestmentInvesting in Airbnb properties on Mackinac Island, Michigan, presents a unique and generally favorable investment opportunity, primarily driven by its status as a highly sought-after seasonal tourist destination where car traffic is prohibited, enhancing its quaint appeal. Current market conditions on Mackinac Island are characterized by high demand for unique accommodations during its peak season (roughly May to October), where visitors seek experiences beyond traditional hotels. Tourism trends are consistently strong, with a steady stream of tourists attracted to its historic charm, natural beauty, and car-free environment. Property values on Mackinac Island can be significantly higher due to its unique nature and limited inventory, which means a substantial initial investment. However, the potential for high seasonal rental income and a strong occupancy rate during the tourist season, coupled with the island's enduring popularity, suggests a positive long-term investment potential, especially for properties that can cater to the specific needs of island visitors.
Based on available market data and property management reports, Airbnb hosts on Mackinac Island typically earn between $3,000-$8,000 per month during peak summer season (June through August), with shoulder months of May and September generating approximately $1,500-$4,000 monthly, while winter months often see minimal to zero bookings due to limited ferry service and harsh weather conditions. Properties closest to downtown and the Grand Hotel command premium rates of $200-$400 per night during peak season, while more remote locations average $100-$250 nightly, with annual occupancy rates ranging from 40-65% depending on property type and location. Key factors significantly impacting earnings include proximity to Main Street and major attractions, property size and amenities, seasonal ferry schedules that limit winter accessibility, the island's car-free environment that makes walkable locations premium, competition from historic hotels and resorts, and the compressed tourist season that requires hosts to maximize summer revenue to sustain year-round profitability. The unique nature of Mackinac Island's tourism-dependent economy means successful hosts often achieve 80-90% occupancy during the critical summer months but must account for essentially zero winter income when calculating annual returns.
Airbnb investments on Mackinac Island typically generate ROI between 12-18% annually, significantly outperforming traditional long-term rentals which average 6-8% in the area due to the island's unique seasonal tourism dynamics and limited accommodation supply. Properties near downtown or with lake views can achieve gross rental yields of 15-20%, with average nightly rates ranging from $200-400 during peak summer months (June-September) when the island receives over 80% of its annual visitors. The payback period for Airbnb investments averages 6-8 years compared to 12-15 years for long-term rentals, though this is heavily dependent on property acquisition costs which have increased substantially due to the island's limited real estate inventory. Seasonal occupancy rates typically reach 75-85% during summer months but drop to 10-20% in winter, making annual cash flow management crucial, while long-term rentals maintain steadier 90-95% occupancy year-round but at significantly lower monthly rates of $800-1,200 compared to potential monthly Airbnb revenues of $3,000-6,000 during peak season.
Mackinac Island, Michigan experiences highly seasonal Airbnb occupancy patterns with average annual rates around 45-50%, significantly lower than Michigan's state average of 65% and the national average of 68% due to its concentrated tourist season. Peak occupancy occurs from June through August, reaching 85-95% during these summer months when the island's car-free environment, historic charm, and ferry accessibility attract maximum visitors, with July typically seeing the highest rates at nearly 95%. Shoulder seasons in May and September show moderate occupancy of 60-70%, while the island experiences dramatic drops to 15-25% occupancy from October through April when most accommodations close due to harsh winter weather and limited ferry service. The island's unique seasonal economy, driven by its status as a summer resort destination with attractions like the Grand Hotel and Mackinac Bridge views, creates more extreme fluctuations compared to year-round destinations, though summer peak rates often exceed both state and national averages by 20-25 percentage points during the high season.
The downtown core area near Main Street offers the highest rental potential due to its proximity to ferry docks, shops, restaurants, and the Grand Hotel, commanding premium rates of $300-500 per night during peak season with strong occupancy from tourists seeking walkable convenience. The East Bluff residential district provides excellent investment opportunities with historic Victorian homes that can charge $250-400 nightly, attracting visitors who want authentic island charm while remaining close to downtown attractions and the scenic bluff views. The West Bluff neighborhood offers similar appeal with grand historic properties that can command $275-450 per night, benefiting from proximity to Fort Mackinac and stunning sunset views over the Straits of Mackinac. The Huron Street corridor presents good value investments with properties typically renting for $200-350 nightly, offering easy access to bike rental shops and the island's interior attractions while maintaining reasonable acquisition costs. The Market Street area provides solid rental income potential at $225-375 per night due to its central location between the harbor and residential areas, appealing to families and groups seeking spacious accommodations. The Fort Holmes Road vicinity offers unique positioning for nature-focused guests willing to pay $200-325 nightly for properties near hiking trails and the island's highest point, though with slightly lower occupancy rates. The Cadotte Avenue neighborhood rounds out strong options with properties earning $175-300 per night, attracting budget-conscious visitors who still want island authenticity and reasonable access to main attractions.
Mackinac Island, Michigan operates under strict short-term rental regulations that require property owners to obtain a special land use permit through the city's planning commission before operating any vacation rental, with applications requiring detailed site plans, parking arrangements, and neighbor notification procedures. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding ten people regardless of bedroom count, and all rentals must maintain adequate off-street parking for guests. Owner-occupancy is not required for short-term rentals, but properties must be registered annually with the city clerk's office and maintain current business licenses, fire safety inspections, and septic system certifications where applicable. Zoning restrictions limit short-term rentals primarily to residential and mixed-use districts, with commercial zones having different requirements, and properties within 300 feet of each other cannot both operate as short-term rentals without special approval. The registration process involves submitting property management plans, emergency contact information, and proof of liability insurance, with renewal required each May along with updated safety inspections. Recent changes have included stricter noise ordinances with quiet hours from 10 PM to 8 AM, enhanced penalties for violations including potential permit revocation, and new requirements for property managers to be available 24/7 during guest stays, reflecting the island's commitment to balancing tourism revenue with residential quality of life concerns.
Short-term rentals on Mackinac Island, Michigan are subject to Michigan's 6% state sales tax and an additional 5% state use tax on lodging, totaling 11% in state taxes. Mackinac County imposes a 2% county accommodation tax, bringing the total lodging tax to approximately 13%. The City of Mackinac Island requires short-term rental operators to obtain a business license costing around $50-75 annually, plus a zoning compliance permit fee of approximately $100-150. Property owners must also pay standard property taxes, which average 1.2-1.5% of assessed value annually on the island. Fire safety inspections are mandatory and typically cost $75-125 per inspection, required annually or biennially depending on property size. Some properties may need additional permits for signage ($25-50) or special use permits ($200-300) depending on zoning requirements. Tourism promotion assessments may apply at roughly 1-2% of gross rental income, and operators must register with the Michigan Department of Treasury for tax collection purposes, which has no direct fee but requires quarterly tax remittance.
Investing in Airbnb properties on Mackinac Island, Michigan, presents a unique and generally favorable investment opportunity, primarily driven by its status as a highly sought-after seasonal tourist destination where car traffic is prohibited, enhancing its quaint appeal. Current market conditions on Mackinac Island are characterized by high demand for unique accommodations during its peak season (roughly May to October), where visitors seek experiences beyond traditional hotels. Tourism trends are consistently strong, with a steady stream of tourists attracted to its historic charm, natural beauty, and car-free environment. Property values on Mackinac Island can be significantly higher due to its unique nature and limited inventory, which means a substantial initial investment. However, the potential for high seasonal rental income and a strong occupancy rate during the tourist season, coupled with the island's enduring popularity, suggests a positive long-term investment potential, especially for properties that can cater to the specific needs of island visitors.
Based on available market data and property management reports, Airbnb hosts on Mackinac Island typically earn between $3,000-$8,000 per month during peak summer season (June through August), with shoulder months of May and September generating approximately $1,500-$4,000 monthly, while winter months often see minimal to zero bookings due to limited ferry service and harsh weather conditions. Properties closest to downtown and the Grand Hotel command premium rates of $200-$400 per night during peak season, while more remote locations average $100-$250 nightly, with annual occupancy rates ranging from 40-65% depending on property type and location. Key factors significantly impacting earnings include proximity to Main Street and major attractions, property size and amenities, seasonal ferry schedules that limit winter accessibility, the island's car-free environment that makes walkable locations premium, competition from historic hotels and resorts, and the compressed tourist season that requires hosts to maximize summer revenue to sustain year-round profitability. The unique nature of Mackinac Island's tourism-dependent economy means successful hosts often achieve 80-90% occupancy during the critical summer months but must account for essentially zero winter income when calculating annual returns.
Airbnb investments on Mackinac Island typically generate ROI between 12-18% annually, significantly outperforming traditional long-term rentals which average 6-8% in the area due to the island's unique seasonal tourism dynamics and limited accommodation supply. Properties near downtown or with lake views can achieve gross rental yields of 15-20%, with average nightly rates ranging from $200-400 during peak summer months (June-September) when the island receives over 80% of its annual visitors. The payback period for Airbnb investments averages 6-8 years compared to 12-15 years for long-term rentals, though this is heavily dependent on property acquisition costs which have increased substantially due to the island's limited real estate inventory. Seasonal occupancy rates typically reach 75-85% during summer months but drop to 10-20% in winter, making annual cash flow management crucial, while long-term rentals maintain steadier 90-95% occupancy year-round but at significantly lower monthly rates of $800-1,200 compared to potential monthly Airbnb revenues of $3,000-6,000 during peak season.
Mackinac Island, Michigan experiences highly seasonal Airbnb occupancy patterns with average annual rates around 45-50%, significantly lower than Michigan's state average of 65% and the national average of 68% due to its concentrated tourist season. Peak occupancy occurs from June through August, reaching 85-95% during these summer months when the island's car-free environment, historic charm, and ferry accessibility attract maximum visitors, with July typically seeing the highest rates at nearly 95%. Shoulder seasons in May and September show moderate occupancy of 60-70%, while the island experiences dramatic drops to 15-25% occupancy from October through April when most accommodations close due to harsh winter weather and limited ferry service. The island's unique seasonal economy, driven by its status as a summer resort destination with attractions like the Grand Hotel and Mackinac Bridge views, creates more extreme fluctuations compared to year-round destinations, though summer peak rates often exceed both state and national averages by 20-25 percentage points during the high season.
The downtown core area near Main Street offers the highest rental potential due to its proximity to ferry docks, shops, restaurants, and the Grand Hotel, commanding premium rates of $300-500 per night during peak season with strong occupancy from tourists seeking walkable convenience. The East Bluff residential district provides excellent investment opportunities with historic Victorian homes that can charge $250-400 nightly, attracting visitors who want authentic island charm while remaining close to downtown attractions and the scenic bluff views. The West Bluff neighborhood offers similar appeal with grand historic properties that can command $275-450 per night, benefiting from proximity to Fort Mackinac and stunning sunset views over the Straits of Mackinac. The Huron Street corridor presents good value investments with properties typically renting for $200-350 nightly, offering easy access to bike rental shops and the island's interior attractions while maintaining reasonable acquisition costs. The Market Street area provides solid rental income potential at $225-375 per night due to its central location between the harbor and residential areas, appealing to families and groups seeking spacious accommodations. The Fort Holmes Road vicinity offers unique positioning for nature-focused guests willing to pay $200-325 nightly for properties near hiking trails and the island's highest point, though with slightly lower occupancy rates. The Cadotte Avenue neighborhood rounds out strong options with properties earning $175-300 per night, attracting budget-conscious visitors who still want island authenticity and reasonable access to main attractions.
Mackinac Island, Michigan operates under strict short-term rental regulations that require property owners to obtain a special land use permit through the city's planning commission before operating any vacation rental, with applications requiring detailed site plans, parking arrangements, and neighbor notification procedures. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding ten people regardless of bedroom count, and all rentals must maintain adequate off-street parking for guests. Owner-occupancy is not required for short-term rentals, but properties must be registered annually with the city clerk's office and maintain current business licenses, fire safety inspections, and septic system certifications where applicable. Zoning restrictions limit short-term rentals primarily to residential and mixed-use districts, with commercial zones having different requirements, and properties within 300 feet of each other cannot both operate as short-term rentals without special approval. The registration process involves submitting property management plans, emergency contact information, and proof of liability insurance, with renewal required each May along with updated safety inspections. Recent changes have included stricter noise ordinances with quiet hours from 10 PM to 8 AM, enhanced penalties for violations including potential permit revocation, and new requirements for property managers to be available 24/7 during guest stays, reflecting the island's commitment to balancing tourism revenue with residential quality of life concerns.
Short-term rentals on Mackinac Island, Michigan are subject to Michigan's 6% state sales tax and an additional 5% state use tax on lodging, totaling 11% in state taxes. Mackinac County imposes a 2% county accommodation tax, bringing the total lodging tax to approximately 13%. The City of Mackinac Island requires short-term rental operators to obtain a business license costing around $50-75 annually, plus a zoning compliance permit fee of approximately $100-150. Property owners must also pay standard property taxes, which average 1.2-1.5% of assessed value annually on the island. Fire safety inspections are mandatory and typically cost $75-125 per inspection, required annually or biennially depending on property size. Some properties may need additional permits for signage ($25-50) or special use permits ($200-300) depending on zoning requirements. Tourism promotion assessments may apply at roughly 1-2% of gross rental income, and operators must register with the Michigan Department of Treasury for tax collection purposes, which has no direct fee but requires quarterly tax remittance.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb on Mackinac Island, Michigan, begin by researching the city's strict zoning ordinances and short-term rental regulations, as the island has specific restrictions on commercial activities and property use that require approval from the Mackinac Island City Council. Contact the City Clerk's office at (906) 847-3391 to obtain necessary permits including a business license, zoning compliance certificate, and short-term rental permit, which typically costs around $200-500 annually. Find suitable property by working with local real estate agents like Mackinac Island Realty or Coldwell Banker Schmidt Realtors, keeping in mind that properties range from $300,000-2 million and must comply with the island's historic preservation requirements. Furnish the property with period-appropriate decor that matches the island's Victorian charm, focusing on comfortable bedding, basic kitchen amenities, and bicycle storage since cars are prohibited on the island. List your property on Airbnb, VRBO, and local platforms like MackinacIsland.org, emphasizing unique features like proximity to Fort Mackinac, downtown shops, or lake views, with rates typically ranging from $150-400 per night during peak summer season. Manage the property by establishing relationships with local cleaning services like Island House Cleaning, coordinate with ferry services (Shepler's or Star Line) for guest transportation logistics, provide detailed arrival instructions including ferry schedules and bicycle rental locations, and consider hiring a local property management company such as Mackinac Vacation Rentals to handle day-to-day operations during the busy May-October tourist season.
To identify profitable short-term rental properties on Mackinac Island, Michigan, focus on location criteria including proximity to downtown Main Street, the Grand Hotel, and ferry docks, as properties within walking distance to these attractions command premium rates of $200-400+ per night during peak summer season (May-October). Target Victorian-era homes, historic cottages, and properties with unique features like lake views, wraparound porches, or carriage house conversions, as the island's car-free environment and historic charm are major draws for the 1+ million annual visitors. Conduct pricing analysis using AirDNA and STR data showing seasonal fluctuations where summer rates can be 3-4x higher than off-season, with average occupancy rates of 70-85% during peak months but dropping to 20-30% in winter when many properties close. Research competition through Airbnb and VRBO searches revealing approximately 200-300 active STR listings, with successful properties often featuring period-appropriate furnishings, modern amenities, and bicycle rentals. Utilize tools like Mashvisor for market analysis, connect with Mackinac Island Realty and Coldwell Banker Schmidt Realtors for local market insights, and consider the island's unique regulations including potential STR licensing requirements and the seasonal nature of the tourism economy, where properties typically generate 80% of annual revenue between Memorial Day and Labor Day.
To obtain an Airbnb/STR permit in Mackinac Island, Michigan, you must first contact the Mackinac Island City Hall at 7274 Main Street or call (906) 847-3646 to begin the application process, as the island operates under unique municipal regulations due to its historic preservation status and seasonal tourism nature. Required documents typically include a completed short-term rental application form, proof of property ownership or lease agreement, certificate of occupancy, fire safety inspection certificate from the Mackinac Island Fire Department, liability insurance documentation with minimum $1 million coverage, floor plan showing maximum occupancy limits, parking plan (though vehicles are restricted on the island), and waste management plan. The application fee is estimated at $200-400 annually, with additional inspection fees of approximately $100-150. The timeline for approval ranges from 4-8 weeks during peak season (May-October) and 2-4 weeks during off-season, with inspections required before final approval. Specific Mackinac Island requirements include adherence to historic district guidelines overseen by the Mackinac Island State Historic Park Commission, compliance with the island's no-motor-vehicle policy affecting guest transportation arrangements, seasonal operation considerations as many properties close November through April, maximum occupancy limits typically capped at 2 people per bedroom plus 2 additional guests, mandatory bicycle storage provisions, and coordination with the Grand Hotel and other major hospitality establishments regarding peak tourism periods and special events like the Lilac Festival.
Short-term rentals (STRs) are legal on Mackinac Island, Michigan, but operate under specific municipal regulations established by the City of Mackinac Island. The city requires STR operators to obtain proper licensing and permits, with properties subject to safety inspections and occupancy limits typically ranging from 2-8 guests depending on the property size. STRs are generally permitted in residential areas but may face restrictions in certain historic districts given the island's status as a National Historic Landmark, with the city maintaining oversight to preserve the area's character and manage tourism impacts. Recent changes around 2020-2022 have included stricter enforcement of noise ordinances, parking requirements, and waste management protocols, particularly important given the island's unique car-free environment and reliance on horse-drawn transportation. Property owners must also comply with state of Michigan tax requirements and may need to coordinate with the Mackinac Island State Park Commission for properties within park boundaries, as approximately 80% of the island is state parkland.
The most lucrative Airbnb investment areas on Mackinac Island include the Historic Downtown District near Main Street, where properties benefit from proximity to the Grand Hotel (established 1887), Fort Mackinac, and the island's primary shopping and dining establishments, attracting the highest concentration of the island's 1+ million annual visitors. The East Bluff area offers premium investment opportunities due to its Victorian mansions and stunning lake views, commanding higher nightly rates from affluent tourists seeking luxury accommodations near the Grand Hotel's grounds. The Harrisonville neighborhood on the island's west side presents excellent value investments, offering more affordable property acquisition costs while still providing easy access to Mackinac Island State Park and the island's extensive hiking and biking trails. Properties near the Marina District capitalize on the steady influx of boaters and ferry passengers, particularly during the peak summer season from May through October, while the Fort Holmes area attracts history enthusiasts and nature lovers seeking quieter accommodations with hiking trail access. The Arch Rock vicinity commands premium rates due to its proximity to one of Michigan's most photographed natural landmarks, making it particularly attractive to Instagram-focused millennials and photography enthusiasts who drive significant booking demand during the tourist season.
Airbnb properties on Mackinac Island, Michigan are subject to multiple lodging taxes including the Michigan state sales tax of 6%, the state lodging tax of 6%, and local accommodation taxes that can range from 2-5% depending on the specific jurisdiction within Mackinac County. The City of Mackinac Island typically imposes an additional transient occupancy tax of approximately 3-4% on short-term rentals. These taxes are generally collected by Airbnb directly from guests at the time of booking through their automated tax collection system, which began operating in Michigan around 2018-2019. Airbnb remits the collected taxes quarterly to the Michigan Department of Treasury for state taxes and to local municipalities for local taxes. Property owners are still responsible for registering with local tax authorities and may need to file periodic returns even when Airbnb collects the taxes. Exemptions typically apply to stays of 30 days or longer, which are considered long-term rentals rather than transient accommodations, and some jurisdictions may exempt certain types of accommodations or provide reduced rates for extended stays during off-peak seasons.
Starting an Airbnb on Mackinac Island, Michigan requires significant upfront investment due to the island's unique market conditions and limited property availability. Property purchase costs average $450,000-$650,000 for a suitable 2-3 bedroom home or cottage, with waterfront properties commanding premium prices. Furnishing costs typically range $15,000-$25,000 to create an appealing vacation rental with quality furniture, linens, kitchen essentials, and island-themed decor. Initial setup expenses include professional photography ($500), listing optimization ($300), and basic marketing materials ($200). Permits and fees include Michigan short-term rental registration ($15), local business license ($100), and potential homeowner association approvals ($200-$500). Insurance costs approximately $2,500-$4,000 annually for short-term rental coverage. Utilities including electricity, water, internet, and seasonal heating average $300-$500 monthly. First six months operating costs encompass cleaning services ($150 per turnover), maintenance reserves ($200 monthly), property management if outsourced (25-30% of revenue), and marketing expenses ($200 monthly). Total startup costs range approximately $485,000-$700,000, with the property purchase representing the largest expense, followed by furnishing and insurance requirements specific to Michigan's seasonal rental market regulations.
Airbnb properties on Mackinac Island, Michigan demonstrate strong seasonal profitability with average nightly rates ranging from $150-400 during peak summer months (May-October) when tourism peaks due to the island's car-free environment and historic attractions. A typical 2-bedroom cottage can generate $25,000-45,000 in annual revenue, with expenses including property taxes ($3,000-8,000), utilities ($2,400), cleaning fees ($4,000-6,000), maintenance ($3,000-5,000), and Airbnb fees (3% host + guest fees), resulting in net profit margins of 35-50% for well-managed properties. Success factors include proximity to downtown and ferry docks, historic charm, modern amenities, and professional photography, with properties like restored Victorian homes near Fort Mackinac commanding premium rates. The Grand Hotel's presence drives luxury market expectations, while the island's limited accommodation options (approximately 300 hotel rooms) create strong demand for alternative lodging. Properties typically achieve 60-80% occupancy during the 6-month tourist season, with winter months generating minimal income due to harsh weather and limited ferry service, making annual cash flow heavily dependent on maximizing summer bookings through competitive pricing and exceptional guest experiences.
Airbnb investments on Mackinac Island, Michigan typically generate annual ROI of 12-18% due to the island's unique tourist appeal and limited accommodation options, with peak season rates reaching $300-500 per night during summer months when ferry access brings thousands of visitors. Cash-on-cash returns generally range from 8-14% annually, considering the seasonal nature of tourism from May through October, with properties averaging 60-80% occupancy during peak season and minimal bookings in winter months. Initial profitability typically occurs within 18-24 months for well-positioned properties near downtown or with lake views, though investors should factor in higher operational costs due to the island's remote location and ferry-dependent supply chain. Properties purchased in the $400,000-800,000 range can expect gross rental income of $50,000-120,000 annually, with net returns after expenses, property management, and seasonal maintenance averaging 10-15% ROI, making Mackinac Island a strong market for short-term rental investments despite the seasonal limitations.
STRSearch is a national platform that helps investors identify profitable short-term rental properties including in Mackinac Island, Michigan. Local real estate agents specializing in Mackinac Island investment properties include Mackinac Island Realty and Coldwell Banker Schmidt Realtors who have extensive knowledge of the island's unique rental market dynamics. Great Lakes Property Management and Vacasa provide property management services for Airbnb investors in the region. National services like Mashvisor, BiggerPockets, and AirDNA offer market analysis and investment property identification tools for the Mackinac Island area. Local companies such as Northern Michigan Vacation Rentals and Mackinac Lodging Company can provide insights into the seasonal rental market. Real estate investment firms like REI Nation and Roofstock occasionally feature Michigan properties including those suitable for short-term rentals near popular tourist destinations like Mackinac Island. Additionally, local property managers such as Grand Hotel Property Services and Straits Area Property Management offer specialized services for vacation rental investors looking to capitalize on the island's strong tourism industry.

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