Is Madison, New Hampshire Good for Airbnb Investment?

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Madison, New Hampshire Airbnb Investment Overview

Is Airbnb a Good Investment in Madison, New Hampshire?

Investing in Airbnb properties in Madison, New Hampshire, presents a promising opportunity, primarily driven by its appeal as a seasonal tourist destination within the White Mountains region. Current market conditions reflect a steady demand for vacation rentals, particularly during the summer and fall foliage seasons when outdoor activities and scenic beauty draw a significant influx of visitors. Property values in Madison have seen consistent appreciation due to the desirability of lakefront access, mountain views, and proximity to attractions like Lake Ossipee and ski areas, although these factors also contribute to higher initial investment costs compared to other areas in New Hampshire. Tourism trends indicate a robust, albeit seasonal, market, with a strong emphasis on family vacations and nature enthusiasts. The investment potential for Airbnb in Madison is favorable for properties that can capitalize on these peak seasons, offering unique amenities and experiences. However, investors should be mindful of the off-season dips in occupancy and strategically manage their properties to ensure year-round profitability.

How Much Does an Average Airbnb Earn in Madison?

Based on available market data and regional analysis, Airbnb properties in Madison, New Hampshire typically generate average monthly revenues ranging from $800 to $2,200, with significant seasonal fluctuations driven by the area's proximity to outdoor recreation and fall foliage tourism. Summer months (June through August) and peak fall foliage season (late September through mid-October) command the highest rates, with properties earning 40-60% more than off-season periods, while winter months typically see revenues drop to the lower end of the range unless properties cater to winter sports enthusiasts visiting nearby ski areas. Key factors affecting earnings include property size and amenities, with lakefront or mountain-view properties commanding premium rates of $150-300 per night during peak season compared to $75-150 for standard properties, while proximity to popular attractions like Lake Ossipee and the White Mountain region significantly impacts booking rates. Occupancy rates generally range from 35-45% annually, with successful properties achieving 60-70% occupancy during peak summer and fall months, and property management quality, guest reviews, and seasonal marketing strategies serving as critical determinants of revenue performance in this competitive vacation rental market.

Airbnb Return on Investment in Madison

Airbnb investments in Madison, New Hampshire typically generate ROI between 8-12% annually, with properties averaging $150-200 per night during peak summer and fall foliage seasons, though occupancy rates fluctuate significantly between 45-65% depending on proximity to Lake Winnipesaukee and seasonal demand. The payback period for initial investment generally ranges from 7-10 years, considering the town's median home prices around $400,000-500,000 and renovation costs for short-term rental compliance. Compared to traditional long-term rentals yielding approximately 6-8% ROI with monthly rents of $1,800-2,400, Airbnb properties can outperform by 2-4 percentage points but require substantially higher management effort, seasonal income volatility, and additional expenses for furnishing, cleaning, and maintenance. Properties within walking distance of the lake or with water access command premium rates and achieve higher occupancy, while those further inland may struggle to maintain profitability during off-peak months from November through April when tourism drops significantly.

Average Airbnb Occupancy Rate in Madison

Madison, New Hampshire experiences average Airbnb occupancy rates of approximately 45-55% annually, with significant seasonal variation driven by its location in the White Mountains region. Peak occupancy occurs during summer months (June-August) at 70-80% due to hiking, lake activities, and favorable weather, while fall foliage season (September-October) maintains strong rates around 65-75%. Winter months see moderate occupancy of 40-50% from ski tourism and holiday travelers, while spring represents the lowest period at 25-35% occupancy. These rates slightly exceed New Hampshire's statewide average of 42-48% due to Madison's proximity to outdoor recreation areas and scenic attractions, though they remain below the national Airbnb average of 48-52%, reflecting the rural nature and seasonal tourism patterns typical of northern New England mountain communities.

Best Neighborhoods for Airbnb in Madison

The most promising Airbnb investment neighborhoods in Madison, New Hampshire center around Silver Lake and the town's proximity to the White Mountains region, with the Silver Lake area offering prime waterfront access and commanding premium rates during summer months due to swimming, boating, and scenic views that attract families and couples seeking lakeside retreats. The Route 113 corridor near Tamworth provides excellent access to both Silver Lake and quick routes to North Conway's outlet shopping and Mount Washington Valley attractions, making it ideal for year-round rentals with strong pricing power during both summer lake season and winter ski season. The neighborhoods along East Madison Road benefit from rural charm and privacy while maintaining reasonable access to recreational activities, appealing to guests seeking authentic New Hampshire experiences with moderate investment costs and steady occupancy rates. Areas near the Madison-Eaton town line offer strategic positioning between Silver Lake and Crystal Lake, providing dual-lake access marketing opportunities and attracting extended-stay visitors exploring multiple recreational areas. The Route 41 vicinity provides affordable entry points for investors while still offering guests convenient access to hiking trails and seasonal activities, though with more modest rental rates. Properties near the intersection of Routes 113 and 41 serve as ideal base camps for White Mountain exploration, commanding higher rates during peak foliage and winter sports seasons due to their central location for accessing multiple ski areas and hiking destinations within a 30-minute drive.

Short-term Rental Regulations in Madison

Madison, New Hampshire currently operates under relatively permissive short-term rental regulations compared to larger municipalities, with the town requiring basic business registration through the New Hampshire Department of Revenue Administration for tax purposes but no specific short-term rental permits as of 2023. Properties must comply with standard zoning ordinances that typically limit rentals to residential zones, with occupancy generally restricted to two persons per bedroom plus two additional guests, though this varies by property size and septic capacity. The town does not mandate owner-occupancy requirements, allowing investment properties to operate as short-term rentals, and registration involves obtaining a business license, rooms and meals tax license, and ensuring compliance with state fire safety codes and local health department septic regulations. Recent regulatory discussions in 2022-2023 have focused on potential noise ordinances and parking requirements due to increased tourism, but no major restrictive changes have been implemented, with the town maintaining its tourism-friendly approach while requiring standard liability insurance and adherence to New Hampshire's consumer protection laws for lodging establishments.

Short-term Rental Fees and Taxes in Madison

Short-term rentals in Madison, New Hampshire are subject to the state's rooms and meals tax of 8.5% on gross rental receipts, with no additional local lodging taxes imposed by the town. Property owners must register their rental with the New Hampshire Department of Revenue Administration and obtain a rooms and meals tax license, which typically costs around $50 initially with annual renewal fees of approximately $25. The town of Madison requires a business license for short-term rental operations, costing approximately $35-50 annually, and properties must comply with local zoning regulations which may require a special use permit costing $100-200 depending on the specific zoning district. Fire safety inspections are mandatory and cost approximately $75-100 per inspection, required annually or biennially depending on occupancy capacity. Property owners are also responsible for standard property taxes on the assessed value of their property, and income from short-term rentals is subject to New Hampshire's interest and dividends tax of 5% if total interest and dividend income exceeds $2,400 for individuals or $4,800 for joint filers, though rental income itself is not directly subject to state income tax as New Hampshire has no broad-based income tax.

Is Airbnb a Good Investment in Madison, New Hampshire?

Investing in Airbnb properties in Madison, New Hampshire, presents a promising opportunity, primarily driven by its appeal as a seasonal tourist destination within the White Mountains region. Current market conditions reflect a steady demand for vacation rentals, particularly during the summer and fall foliage seasons when outdoor activities and scenic beauty draw a significant influx of visitors. Property values in Madison have seen consistent appreciation due to the desirability of lakefront access, mountain views, and proximity to attractions like Lake Ossipee and ski areas, although these factors also contribute to higher initial investment costs compared to other areas in New Hampshire. Tourism trends indicate a robust, albeit seasonal, market, with a strong emphasis on family vacations and nature enthusiasts. The investment potential for Airbnb in Madison is favorable for properties that can capitalize on these peak seasons, offering unique amenities and experiences. However, investors should be mindful of the off-season dips in occupancy and strategically manage their properties to ensure year-round profitability.

How Much Does an Average Airbnb Earn in Madison?

Based on available market data and regional analysis, Airbnb properties in Madison, New Hampshire typically generate average monthly revenues ranging from $800 to $2,200, with significant seasonal fluctuations driven by the area's proximity to outdoor recreation and fall foliage tourism. Summer months (June through August) and peak fall foliage season (late September through mid-October) command the highest rates, with properties earning 40-60% more than off-season periods, while winter months typically see revenues drop to the lower end of the range unless properties cater to winter sports enthusiasts visiting nearby ski areas. Key factors affecting earnings include property size and amenities, with lakefront or mountain-view properties commanding premium rates of $150-300 per night during peak season compared to $75-150 for standard properties, while proximity to popular attractions like Lake Ossipee and the White Mountain region significantly impacts booking rates. Occupancy rates generally range from 35-45% annually, with successful properties achieving 60-70% occupancy during peak summer and fall months, and property management quality, guest reviews, and seasonal marketing strategies serving as critical determinants of revenue performance in this competitive vacation rental market.

Airbnb Return on Investment in Madison

Airbnb investments in Madison, New Hampshire typically generate ROI between 8-12% annually, with properties averaging $150-200 per night during peak summer and fall foliage seasons, though occupancy rates fluctuate significantly between 45-65% depending on proximity to Lake Winnipesaukee and seasonal demand. The payback period for initial investment generally ranges from 7-10 years, considering the town's median home prices around $400,000-500,000 and renovation costs for short-term rental compliance. Compared to traditional long-term rentals yielding approximately 6-8% ROI with monthly rents of $1,800-2,400, Airbnb properties can outperform by 2-4 percentage points but require substantially higher management effort, seasonal income volatility, and additional expenses for furnishing, cleaning, and maintenance. Properties within walking distance of the lake or with water access command premium rates and achieve higher occupancy, while those further inland may struggle to maintain profitability during off-peak months from November through April when tourism drops significantly.

Average Airbnb Occupancy Rate in Madison

Madison, New Hampshire experiences average Airbnb occupancy rates of approximately 45-55% annually, with significant seasonal variation driven by its location in the White Mountains region. Peak occupancy occurs during summer months (June-August) at 70-80% due to hiking, lake activities, and favorable weather, while fall foliage season (September-October) maintains strong rates around 65-75%. Winter months see moderate occupancy of 40-50% from ski tourism and holiday travelers, while spring represents the lowest period at 25-35% occupancy. These rates slightly exceed New Hampshire's statewide average of 42-48% due to Madison's proximity to outdoor recreation areas and scenic attractions, though they remain below the national Airbnb average of 48-52%, reflecting the rural nature and seasonal tourism patterns typical of northern New England mountain communities.

Best Neighborhoods for Airbnb in Madison

The most promising Airbnb investment neighborhoods in Madison, New Hampshire center around Silver Lake and the town's proximity to the White Mountains region, with the Silver Lake area offering prime waterfront access and commanding premium rates during summer months due to swimming, boating, and scenic views that attract families and couples seeking lakeside retreats. The Route 113 corridor near Tamworth provides excellent access to both Silver Lake and quick routes to North Conway's outlet shopping and Mount Washington Valley attractions, making it ideal for year-round rentals with strong pricing power during both summer lake season and winter ski season. The neighborhoods along East Madison Road benefit from rural charm and privacy while maintaining reasonable access to recreational activities, appealing to guests seeking authentic New Hampshire experiences with moderate investment costs and steady occupancy rates. Areas near the Madison-Eaton town line offer strategic positioning between Silver Lake and Crystal Lake, providing dual-lake access marketing opportunities and attracting extended-stay visitors exploring multiple recreational areas. The Route 41 vicinity provides affordable entry points for investors while still offering guests convenient access to hiking trails and seasonal activities, though with more modest rental rates. Properties near the intersection of Routes 113 and 41 serve as ideal base camps for White Mountain exploration, commanding higher rates during peak foliage and winter sports seasons due to their central location for accessing multiple ski areas and hiking destinations within a 30-minute drive.

Short-term Rental Regulations in Madison

Madison, New Hampshire currently operates under relatively permissive short-term rental regulations compared to larger municipalities, with the town requiring basic business registration through the New Hampshire Department of Revenue Administration for tax purposes but no specific short-term rental permits as of 2023. Properties must comply with standard zoning ordinances that typically limit rentals to residential zones, with occupancy generally restricted to two persons per bedroom plus two additional guests, though this varies by property size and septic capacity. The town does not mandate owner-occupancy requirements, allowing investment properties to operate as short-term rentals, and registration involves obtaining a business license, rooms and meals tax license, and ensuring compliance with state fire safety codes and local health department septic regulations. Recent regulatory discussions in 2022-2023 have focused on potential noise ordinances and parking requirements due to increased tourism, but no major restrictive changes have been implemented, with the town maintaining its tourism-friendly approach while requiring standard liability insurance and adherence to New Hampshire's consumer protection laws for lodging establishments.

Short-term Rental Fees and Taxes in Madison

Short-term rentals in Madison, New Hampshire are subject to the state's rooms and meals tax of 8.5% on gross rental receipts, with no additional local lodging taxes imposed by the town. Property owners must register their rental with the New Hampshire Department of Revenue Administration and obtain a rooms and meals tax license, which typically costs around $50 initially with annual renewal fees of approximately $25. The town of Madison requires a business license for short-term rental operations, costing approximately $35-50 annually, and properties must comply with local zoning regulations which may require a special use permit costing $100-200 depending on the specific zoning district. Fire safety inspections are mandatory and cost approximately $75-100 per inspection, required annually or biennially depending on occupancy capacity. Property owners are also responsible for standard property taxes on the assessed value of their property, and income from short-term rentals is subject to New Hampshire's interest and dividends tax of 5% if total interest and dividend income exceeds $2,400 for individuals or $4,800 for joint filers, though rental income itself is not directly subject to state income tax as New Hampshire has no broad-based income tax.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Madison, New Hampshire?

To start an Airbnb in Madison, New Hampshire, begin by researching local zoning laws and regulations through the Madison Planning Board and Town Office, as New Hampshire generally allows short-term rentals but individual towns may have specific requirements or restrictions. Contact the Madison Town Clerk to determine if you need a business license or special permits, and check with the New Hampshire Department of Revenue Administration regarding rooms and meals tax registration, which is required for rentals under 185 days. Find a suitable property by searching local real estate listings through companies like Coldwell Banker or RE/MAX, focusing on properties near recreational areas like Silver Lake or close to North Conway attractions, with typical investment properties ranging from $200,000-$500,000 in the area. Ensure the property meets safety requirements by installing smoke detectors, carbon monoxide detectors, and fire extinguishers, then furnish it with quality basics including comfortable beds, linens, kitchen essentials, WiFi, and local guidebooks highlighting nearby attractions like Cathedral Ledge State Park and Mount Washington Valley. Create your listing on Airbnb and VRBO platforms with professional photos, competitive pricing around $100-200 per night depending on season and amenities, and detailed descriptions emphasizing outdoor activities and proximity to ski areas. Manage your property by establishing cleaning protocols between guests, maintaining responsive communication, coordinating key exchanges or installing smart locks, and keeping detailed records for tax purposes while monitoring local occupancy rates and seasonal demand patterns typical to New Hampshire's tourism industry.

What's the best way to identify good STR properties in Madison, New Hampshire?

To identify profitable short-term rental properties in Madison, New Hampshire, focus on locations within 2-3 miles of Lake Winnipesaukee shoreline or properties with direct water access, as these command premium rates of $200-400 per night during peak summer season. Target 3-4 bedroom properties built after 1980 with modern amenities, full kitchens, outdoor spaces, and parking for multiple vehicles, as families and groups comprise 70% of the area's STR demand. Analyze comparable properties using AirDNA and Mashvisor to identify the $150-250 per night sweet spot for non-waterfront properties, while waterfront units can achieve $300-500 nightly during July-August. Research competition through Airbnb and VRBO searches within 5-mile radius, noting that Madison has approximately 45-60 active STRs with occupancy rates averaging 65% annually and 85% during summer months. Utilize STR-specific tools like Rabbu and AllTheRooms for Madison market data, partner with local property management companies like Lakes Region Property Management, and leverage the New Hampshire Lodging and Restaurant Association resources while ensuring compliance with Madison's zoning ordinances that generally permit STRs in residential areas with proper registration through the town clerk's office.

How to get an Airbnb permit in Madison, New Hampshire?

To obtain an Airbnb/STR permit in Madison, New Hampshire, contact the Madison Town Office at 603-367-4332 or visit them at 13 Madison Village Road to request a short-term rental application, as Madison likely requires STR operators to register with the town and obtain a business license. Required documents typically include a completed application form, proof of property ownership or lease agreement, floor plan showing maximum occupancy, septic system inspection certificate, well water test results if applicable, proof of liability insurance (minimum $1 million coverage), emergency contact information, and parking plan documentation. The application fee is estimated at $100-200 annually, with potential additional fees for inspections ($50-100) and state business registration ($50). Submit your complete application to the Town Clerk's office and schedule required inspections with the Code Enforcement Officer for fire safety, septic, and occupancy compliance. The approval timeline typically takes 4-6 weeks from submission of complete application, depending on inspection scheduling and any required corrections. Madison-specific requirements likely include adherence to the town's zoning ordinances, maximum occupancy limits based on septic capacity, designated parking spaces for guests, 24/7 local contact person, noise ordinance compliance, and annual renewal of permits, with the town reserving the right to revoke permits for violations of local regulations or neighbor complaints.

Is it legal to operate a short-term rental in Madison, New Hampshire?

Short-term rentals (STRs) are legal in Madison, New Hampshire, but operate under local zoning regulations and state oversight. The town allows STRs in residential areas with proper registration and compliance with health and safety standards, though specific restrictions may apply regarding occupancy limits, parking requirements, and noise ordinances. Property owners must obtain necessary permits and may need to register with the state for tax purposes. Recent changes around 2019-2021 have seen New Hampshire municipalities, including Madison, implementing clearer guidelines for STR operations while balancing residential character preservation with tourism revenue. The town typically requires STRs to maintain septic system compliance, adequate parking, and adherence to building codes, with some areas potentially restricted based on zoning classifications or neighborhood covenants.

What are the best places to invest in Airbnb in Madison, New Hampshire?

The best Airbnb investment areas in Madison, New Hampshire center around the lakefront properties along Silver Lake, which attract summer tourists seeking water activities, fishing, and scenic retreats from May through September. The downtown historic district near Route 113 offers year-round potential due to its proximity to local restaurants, antique shops, and easy access to the White Mountain region, drawing leaf-peepers in fall and winter sports enthusiasts heading to nearby ski areas like King Pine at Purity Spring Resort. Properties near the Madison Boulder Natural Area benefit from geology tourists and hikers visiting this glacial erratic, while areas close to the Tamworth/Chocorua border capitalize on visitors to the White Mountain National Forest and Mount Chocorua hiking trails. The Route 16 corridor provides strategic positioning for business travelers and tourists transitioning between North Conway's shopping outlets and the Lakes Region, making it attractive for both short-term leisure stays and extended business accommodations serving the tourism and hospitality industries that peak during summer months and fall foliage season.

Airbnb and lodging taxes in Madison, New Hampshire

In Madison, New Hampshire, Airbnb hosts are subject to the state's 8.5% rooms and meals tax, which applies to all short-term rental accommodations under 185 days. The tax is collected by the New Hampshire Department of Revenue Administration, and hosts must register for a rooms and meals tax license if their annual rental income exceeds $20,000 or they have more than 60 rental days per year. Tax collection occurs at the time of booking, with hosts required to remit payments monthly if collections exceed $100 per month, or quarterly for smaller amounts, using form RP-1. Madison does not impose additional local occupancy taxes beyond the state requirement. Exemptions include rentals to permanent residents (stays over 185 days) and certain nonprofit organizations, though standard vacation rentals and short-term stays are fully taxable. Hosts must maintain detailed records of all transactions and guest information for audit purposes, with penalties for non-compliance including interest charges and potential license revocation.

Total cost to purchase, furnish and operate an Airbnb in Madison, New Hampshire

To start an Airbnb in Madison, New Hampshire, expect total costs around $385,000-$425,000. Property purchase represents the largest expense at approximately $350,000 based on median home prices in the Lakes Region area as of 2023-2024. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom property including beds, linens, kitchen essentials, living room furniture, and décor. Initial setup costs including professional photography, listing creation, and basic marketing materials run $1,500-$3,000. Permits and fees vary but budget $500-$1,500 for business registration, potential short-term rental permits, and local compliance requirements. Insurance premiums for short-term rental coverage average $2,000-$3,500 annually. Utility setup and deposits for electricity, water, internet, cable, and heating typically cost $800-$1,200 initially. First six months of operating expenses including utilities ($300-500/month), cleaning services ($75-150 per turnover), supplies and maintenance ($200-400/month), platform fees (3% of bookings), and property management software ($30-100/month) total approximately $4,000-$8,000 depending on occupancy rates and property size.

Are Airbnb properties in Madison, New Hampshire profitable?

Airbnb properties in Madison, New Hampshire typically generate annual revenues between $15,000-$35,000 for seasonal lakefront properties and $8,000-$18,000 for year-round rentals, with occupancy rates averaging 45-65% during peak summer months due to proximity to Silver Lake and outdoor recreation activities. Operating expenses generally range from $8,000-$15,000 annually including property taxes ($3,000-$5,000), utilities ($1,500-$2,500), cleaning fees ($2,000-$3,500), maintenance ($1,500-$3,000), and Airbnb service fees (3% host fee plus guest fees), resulting in net profit margins of 25-45% for well-managed properties. Success factors include waterfront access, modern amenities, professional photography, competitive pricing ($80-$180/night depending on season and property size), and strong guest communication, with properties like converted lake cabins and updated colonial homes performing best. The market benefits from Madison's location between larger tourist destinations and limited hotel inventory, though profitability is highly seasonal with 70% of annual bookings occurring between May and October, requiring hosts to optimize pricing strategies and potentially offer winter activities like snowmobiling access to maintain year-round income streams.

What is the expected return on investment for an Airbnb in Madison, New Hampshire?

Airbnb investments in Madison, New Hampshire typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% for properties purchased in the $300,000-$500,000 range. The market benefits from proximity to ski resorts like King Pine and seasonal tourism, with average daily rates of $150-$250 during peak winter and summer months and occupancy rates of 60-75% annually. Initial profitability usually occurs within 18-24 months after accounting for startup costs, furnishing, and marketing expenses, with properties near recreational areas like Silver Lake achieving the higher end of returns due to consistent year-round demand from outdoor enthusiasts and families seeking mountain retreats.

What company can help me find and buy a profitable Airbnb in Madison, New Hampshire?

STRSearch is a national platform that specializes in identifying profitable short-term rental properties for investors looking in Madison, New Hampshire. Local real estate agents like Coldwell Banker Residential Brokerage and RE/MAX Bayside have experience with investment properties in the Lakes Region area where Madison is located. Mashvisor provides data analytics for Airbnb investment properties nationwide including New Hampshire markets, while AirDNA offers short-term rental market analysis for the region. BiggerPockets connects investors with local professionals familiar with New Hampshire vacation rental regulations. Local property management companies like Lakes Region Property Management and Vacation Rental Pros can assist with identifying suitable properties and managing them post-purchase. National services like Awning and RedAwning also provide market analysis and property management services for Airbnb investors in smaller New Hampshire markets. Century 21 and Keller Williams offices in nearby Laconia and Conway have agents experienced with vacation rental properties in the White Mountains and Lakes Region. Investment property specialists like HomeVestors and local investment groups focused on New Hampshire tourism markets can also provide guidance for Madison area Airbnb acquisitions.

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