Is Marrero, Louisiana Good for Airbnb Investment?

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Marrero, Louisiana Airbnb Investment Overview

Is Airbnb a Good Investment in Marrero, Louisiana?

Investing in Airbnb properties in Marrero, Louisiana, presents a unique investment opportunity with specific considerations. Current market conditions in Marrero, a suburb of New Orleans, are influenced by its proximity to a major tourist destination while offering more affordable property values compared to the city center. Tourism trends primarily stem from visitors seeking a quieter stay near New Orleans attractions, or those visiting local family and events. Property values in Marrero are generally lower than in more popular tourist areas, which can lead to a more accessible entry point for investors. The investment potential largely depends on targeting specific niches, such as budget-conscious travelers, long-term stays, or those attending events in the wider New Orleans metropolitan area, as Marrero itself is not a primary tourist hub. Therefore, a successful Airbnb investment in Marrero would require strategic marketing and a clear understanding of the local demand rather than relying on general tourism trends.

How Much Does an Average Airbnb Earn in Marrero?

Based on available market data and regional analysis, Airbnb hosts in Marrero, Louisiana typically earn between $800 to $1,800 per month, with entire homes averaging around $1,200-$1,500 monthly while private rooms generate approximately $600-$1,000 monthly. Seasonal variations show peak earnings during Mardi Gras season and major New Orleans events when rates can increase by 40-60%, while summer months see moderate increases due to tourism, and winter months typically represent the lowest earning period with 20-30% decreases from peak rates. Key factors affecting earnings include proximity to New Orleans (properties within 15 minutes of downtown command premium rates), property size and amenities, with three-bedroom homes significantly outperforming smaller units, and the presence of features like pools, parking, or unique local character. The market benefits from Marrero's position as an affordable alternative to expensive French Quarter accommodations while maintaining easy access via the West Bank Expressway, though hosts must navigate local regulations and competition from both traditional hotels and other short-term rentals. Revenue optimization strategies include dynamic pricing during festival seasons, maintaining high cleanliness standards, and leveraging the area's cultural attractions and proximity to both urban New Orleans and Louisiana's wetland tourism opportunities.

Airbnb Return on Investment in Marrero

Airbnb investments in Marrero, Louisiana typically generate ROI between 8-12% annually, with payback periods ranging from 7-10 years depending on property acquisition costs and renovation expenses. The average nightly rate in Marrero ranges from $75-120 for typical 2-3 bedroom properties, with occupancy rates averaging 60-70% due to proximity to New Orleans attractions and the West Bank's industrial activity. Compared to traditional long-term rentals in the area that yield approximately 6-8% ROI with monthly rents between $900-1,400, short-term rentals can provide 2-4 percentage points higher returns but require significantly more active management and carry higher operational costs including cleaning, utilities, and platform fees. The market benefits from spillover demand from New Orleans tourism, particularly during festival seasons and conventions, though it faces competition from more established French Quarter and Garden District listings, making property selection and pricing strategy crucial for achieving optimal returns in this emerging short-term rental market.

Average Airbnb Occupancy Rate in Marrero

Airbnb occupancy rates in Marrero, Louisiana typically average around 45-55% annually, with peak seasons occurring during Mardi Gras season (February-March) and summer months (June-August) when rates can reach 65-75% due to New Orleans tourism spillover and local festivals. The lowest occupancy periods fall during late fall and early winter months (November-January, excluding Mardi Gras) when rates drop to approximately 35-40%. Marrero's occupancy rates generally track 5-10 percentage points below Louisiana's state average of 55-60% and significantly below the national Airbnb average of 65-70%, primarily due to its suburban location and dependence on New Orleans tourism rather than being a primary destination itself. The proximity to New Orleans provides seasonal boosts during major events like Jazz Fest, Saints football season, and various conventions, but the market remains more volatile and seasonal compared to urban centers, with occupancy heavily influenced by New Orleans' event calendar and overall tourism trends in the greater metropolitan area.

Best Neighborhoods for Airbnb in Marrero

The best Airbnb investment neighborhoods in Marrero include the Westbank Expressway corridor area which offers excellent accessibility to downtown New Orleans via the Crescent City Connection bridge, making it attractive to tourists seeking affordable alternatives to French Quarter accommodations while maintaining easy access to major attractions. The Barataria Boulevard district provides strong rental potential due to its proximity to shopping centers, restaurants, and the Harvey Canal, appealing to both business travelers and families visiting the area. The Ames Boulevard neighborhood offers good investment opportunities with its mix of single-family homes and proximity to the West Jefferson Medical Center, attracting medical professionals and patients' families needing temporary housing. The Lapalco Boulevard area benefits from its location near recreational facilities and parks, making it suitable for families and outdoor enthusiasts visiting the region. The Sala Avenue district provides affordable property acquisition costs with decent rental demand from workers in nearby industrial facilities and oil refineries. The Barataria Preserve vicinity offers unique appeal to eco-tourists and nature enthusiasts visiting the Jean Lafitte National Historical Park, commanding premium rates for properties that market themselves as nature retreats. The Marrero Commons area near major retail centers provides consistent demand from shopping tourists and business travelers, with properties typically achieving steady occupancy rates due to the convenience factor and competitive pricing compared to New Orleans proper.

Short-term Rental Regulations in Marrero

Marrero, Louisiana, located in Jefferson Parish, operates under Jefferson Parish's short-term rental regulations which require property owners to obtain a conditional use permit and business license before operating vacation rentals. Properties must be registered with the parish and comply with occupancy limits typically set at two persons per bedroom plus two additional guests, with a maximum of 10 occupants total. Owner-occupancy is not required for short-term rentals, but properties must meet specific zoning requirements and are generally prohibited in certain residential districts without proper permits. The registration process involves submitting applications to Jefferson Parish's Planning Department, paying fees of approximately $500-800, providing proof of insurance, and passing safety inspections. Properties must maintain off-street parking for each bedroom and comply with noise ordinances with quiet hours from 10 PM to 8 AM. Recent changes in 2022-2023 have included stricter enforcement of existing regulations, increased penalties for violations, and enhanced monitoring of platforms like Airbnb and VRBO to ensure compliance. All operators must collect and remit local occupancy taxes, maintain guest registries, and provide 24-hour contact information to neighbors and parish officials.

Short-term Rental Fees and Taxes in Marrero

Short-term rentals in Marrero, Louisiana are subject to several fees and taxes including Louisiana state sales tax of 4.45%, Jefferson Parish sales tax of approximately 5%, and local hotel/motel occupancy tax of around 13% on gross rental receipts. Property owners must obtain a short-term rental permit from Jefferson Parish costing approximately $150-200 annually, plus a one-time registration fee of $50-75. Additional requirements include a business license fee of roughly $25-50 per year and potential homestead exemption adjustments that may increase property taxes by $200-500 annually. Fire department inspections may cost $75-100, and some properties require special use permits ranging from $100-300. Tourism marketing assessments of 1-2% may apply in certain areas, and operators must also account for potential increased insurance costs and utility deposits required by the parish.

Is Airbnb a Good Investment in Marrero, Louisiana?

Investing in Airbnb properties in Marrero, Louisiana, presents a unique investment opportunity with specific considerations. Current market conditions in Marrero, a suburb of New Orleans, are influenced by its proximity to a major tourist destination while offering more affordable property values compared to the city center. Tourism trends primarily stem from visitors seeking a quieter stay near New Orleans attractions, or those visiting local family and events. Property values in Marrero are generally lower than in more popular tourist areas, which can lead to a more accessible entry point for investors. The investment potential largely depends on targeting specific niches, such as budget-conscious travelers, long-term stays, or those attending events in the wider New Orleans metropolitan area, as Marrero itself is not a primary tourist hub. Therefore, a successful Airbnb investment in Marrero would require strategic marketing and a clear understanding of the local demand rather than relying on general tourism trends.

How Much Does an Average Airbnb Earn in Marrero?

Based on available market data and regional analysis, Airbnb hosts in Marrero, Louisiana typically earn between $800 to $1,800 per month, with entire homes averaging around $1,200-$1,500 monthly while private rooms generate approximately $600-$1,000 monthly. Seasonal variations show peak earnings during Mardi Gras season and major New Orleans events when rates can increase by 40-60%, while summer months see moderate increases due to tourism, and winter months typically represent the lowest earning period with 20-30% decreases from peak rates. Key factors affecting earnings include proximity to New Orleans (properties within 15 minutes of downtown command premium rates), property size and amenities, with three-bedroom homes significantly outperforming smaller units, and the presence of features like pools, parking, or unique local character. The market benefits from Marrero's position as an affordable alternative to expensive French Quarter accommodations while maintaining easy access via the West Bank Expressway, though hosts must navigate local regulations and competition from both traditional hotels and other short-term rentals. Revenue optimization strategies include dynamic pricing during festival seasons, maintaining high cleanliness standards, and leveraging the area's cultural attractions and proximity to both urban New Orleans and Louisiana's wetland tourism opportunities.

Airbnb Return on Investment in Marrero

Airbnb investments in Marrero, Louisiana typically generate ROI between 8-12% annually, with payback periods ranging from 7-10 years depending on property acquisition costs and renovation expenses. The average nightly rate in Marrero ranges from $75-120 for typical 2-3 bedroom properties, with occupancy rates averaging 60-70% due to proximity to New Orleans attractions and the West Bank's industrial activity. Compared to traditional long-term rentals in the area that yield approximately 6-8% ROI with monthly rents between $900-1,400, short-term rentals can provide 2-4 percentage points higher returns but require significantly more active management and carry higher operational costs including cleaning, utilities, and platform fees. The market benefits from spillover demand from New Orleans tourism, particularly during festival seasons and conventions, though it faces competition from more established French Quarter and Garden District listings, making property selection and pricing strategy crucial for achieving optimal returns in this emerging short-term rental market.

Average Airbnb Occupancy Rate in Marrero

Airbnb occupancy rates in Marrero, Louisiana typically average around 45-55% annually, with peak seasons occurring during Mardi Gras season (February-March) and summer months (June-August) when rates can reach 65-75% due to New Orleans tourism spillover and local festivals. The lowest occupancy periods fall during late fall and early winter months (November-January, excluding Mardi Gras) when rates drop to approximately 35-40%. Marrero's occupancy rates generally track 5-10 percentage points below Louisiana's state average of 55-60% and significantly below the national Airbnb average of 65-70%, primarily due to its suburban location and dependence on New Orleans tourism rather than being a primary destination itself. The proximity to New Orleans provides seasonal boosts during major events like Jazz Fest, Saints football season, and various conventions, but the market remains more volatile and seasonal compared to urban centers, with occupancy heavily influenced by New Orleans' event calendar and overall tourism trends in the greater metropolitan area.

Best Neighborhoods for Airbnb in Marrero

The best Airbnb investment neighborhoods in Marrero include the Westbank Expressway corridor area which offers excellent accessibility to downtown New Orleans via the Crescent City Connection bridge, making it attractive to tourists seeking affordable alternatives to French Quarter accommodations while maintaining easy access to major attractions. The Barataria Boulevard district provides strong rental potential due to its proximity to shopping centers, restaurants, and the Harvey Canal, appealing to both business travelers and families visiting the area. The Ames Boulevard neighborhood offers good investment opportunities with its mix of single-family homes and proximity to the West Jefferson Medical Center, attracting medical professionals and patients' families needing temporary housing. The Lapalco Boulevard area benefits from its location near recreational facilities and parks, making it suitable for families and outdoor enthusiasts visiting the region. The Sala Avenue district provides affordable property acquisition costs with decent rental demand from workers in nearby industrial facilities and oil refineries. The Barataria Preserve vicinity offers unique appeal to eco-tourists and nature enthusiasts visiting the Jean Lafitte National Historical Park, commanding premium rates for properties that market themselves as nature retreats. The Marrero Commons area near major retail centers provides consistent demand from shopping tourists and business travelers, with properties typically achieving steady occupancy rates due to the convenience factor and competitive pricing compared to New Orleans proper.

Short-term Rental Regulations in Marrero

Marrero, Louisiana, located in Jefferson Parish, operates under Jefferson Parish's short-term rental regulations which require property owners to obtain a conditional use permit and business license before operating vacation rentals. Properties must be registered with the parish and comply with occupancy limits typically set at two persons per bedroom plus two additional guests, with a maximum of 10 occupants total. Owner-occupancy is not required for short-term rentals, but properties must meet specific zoning requirements and are generally prohibited in certain residential districts without proper permits. The registration process involves submitting applications to Jefferson Parish's Planning Department, paying fees of approximately $500-800, providing proof of insurance, and passing safety inspections. Properties must maintain off-street parking for each bedroom and comply with noise ordinances with quiet hours from 10 PM to 8 AM. Recent changes in 2022-2023 have included stricter enforcement of existing regulations, increased penalties for violations, and enhanced monitoring of platforms like Airbnb and VRBO to ensure compliance. All operators must collect and remit local occupancy taxes, maintain guest registries, and provide 24-hour contact information to neighbors and parish officials.

Short-term Rental Fees and Taxes in Marrero

Short-term rentals in Marrero, Louisiana are subject to several fees and taxes including Louisiana state sales tax of 4.45%, Jefferson Parish sales tax of approximately 5%, and local hotel/motel occupancy tax of around 13% on gross rental receipts. Property owners must obtain a short-term rental permit from Jefferson Parish costing approximately $150-200 annually, plus a one-time registration fee of $50-75. Additional requirements include a business license fee of roughly $25-50 per year and potential homestead exemption adjustments that may increase property taxes by $200-500 annually. Fire department inspections may cost $75-100, and some properties require special use permits ranging from $100-300. Tourism marketing assessments of 1-2% may apply in certain areas, and operators must also account for potential increased insurance costs and utility deposits required by the parish.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Marrero, Louisiana?

To start an Airbnb in Marrero, Louisiana, begin by researching Jefferson Parish regulations as Marrero falls under this jurisdiction, which typically requires short-term rental permits and business licenses, with properties needing to comply with fire safety codes and occupancy limits set around 2019-2020. Contact Jefferson Parish Planning Department to obtain the necessary Conditional Use Permit for short-term rentals, which costs approximately $200-400, and register for a business license through Louisiana Secretary of State and Jefferson Parish, expecting fees around $100-300 total. Find a suitable property by searching residential areas near the West Bank Expressway or close to New Orleans attractions, considering properties priced between $150,000-250,000 for purchase or $1,200-1,800 monthly for rental arbitrage, ensuring the property allows short-term rentals in the lease agreement. Furnish the space with essential amenities including comfortable bedding, kitchen appliances, WiFi, air conditioning (crucial for Louisiana climate), and local guidebooks, budgeting $5,000-15,000 for complete furnishing depending on property size. Create your Airbnb listing with professional photos highlighting proximity to New Orleans (15-20 minutes), competitive pricing around $75-150 per night based on local market rates, and emphasize features like parking availability and hurricane preparedness supplies. Manage the property by establishing cleaning protocols between guests, responding to inquiries within an hour, coordinating with local cleaning services charging $40-80 per turnover, and maintaining relationships with Jefferson Parish code enforcement to ensure ongoing compliance with evolving short-term rental regulations that may include annual inspections and neighbor notification requirements.

What's the best way to identify good STR properties in Marrero, Louisiana?

To identify profitable short-term rental properties in Marrero, Louisiana, focus on properties within 15-20 minutes of downtown New Orleans and near major attractions like the French Quarter, as proximity to tourism hubs drives demand. Target 2-4 bedroom single-family homes or duplexes with parking, outdoor spaces, and modern amenities, as families and groups visiting New Orleans often seek affordable alternatives to expensive French Quarter hotels. Conduct pricing analysis using AirDNA and Mashvisor to track average daily rates ($80-150) and occupancy rates (60-75%) in the West Bank area, comparing properties near the Crescent City Connection and Algiers ferry terminals which offer easy access to New Orleans. Research competition by analyzing existing STR listings within a 3-mile radius on Airbnb and VRBO, noting gaps in amenities or property types, while monitoring seasonal demand patterns during Mardi Gras, Jazz Fest, and summer months when rates can increase 40-60%. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through Latter & Blum or Keller Williams agents familiar with Jefferson Parish regulations, while ensuring compliance with local STR ordinances and considering flood zone maps given the area's proximity to the Mississippi River, targeting properties that can achieve 15-25% annual returns through strategic positioning as budget-friendly New Orleans alternatives.

How to get an Airbnb permit in Marrero, Louisiana?

To obtain an Airbnb/STR permit in Marrero, Louisiana, you must apply through Jefferson Parish since Marrero is an unincorporated community within the parish. Start by contacting the Jefferson Parish Planning Department at 200 Derbigny Street, Gretna, LA 70053, or visit their website to download the Short-Term Rental application form. Required documents typically include a completed application, proof of property ownership or lease agreement, certificate of occupancy, general liability insurance policy ($500,000 minimum coverage), floor plan of the property, parking plan showing adequate off-street parking, and contact information for a local responsible party available 24/7. The application fee is approximately $200-300, with additional inspection fees around $100-150. Submit your complete application package and schedule a required property inspection with the parish's Code Enforcement Division. The timeline is generally 30-45 days from submission to approval, assuming no complications arise during the review process. Jefferson Parish requires STR properties to maintain liability insurance, provide adequate parking (typically one space per bedroom), ensure the property meets all building and fire codes, display the permit number in all advertisements, collect and remit parish occupancy taxes, and maintain a guest registry. Once approved, you'll receive your STR permit which must be renewed annually, and you must register with the Louisiana Department of Revenue for tax collection purposes.

Is it legal to operate a short-term rental in Marrero, Louisiana?

Short-term rentals (STRs) in Marrero, Louisiana are generally legal but subject to Jefferson Parish regulations since Marrero is an unincorporated community within the parish. Jefferson Parish allows STRs but requires operators to obtain a conditional use permit, register with the parish, collect occupancy taxes, and comply with zoning restrictions that typically limit STRs in residential areas to owner-occupied properties or specific zoning districts. The parish has implemented noise ordinances, parking requirements, and guest limits, while some residential neighborhoods may have additional homeowners association restrictions. Recent changes around 2019-2021 included stricter enforcement of existing regulations and enhanced registration requirements, with the parish taking a more active role in monitoring compliance and addressing neighbor complaints, though STRs remain permitted throughout most of Jefferson Parish including the Marrero area when properly licensed and operated according to local zoning and safety standards.

What are the best places to invest in Airbnb in Marrero, Louisiana?

The best areas for Airbnb investment in Marrero, Louisiana include the Westbank Expressway corridor near the Harvey Canal, which offers easy access to downtown New Orleans via the Crescent City Connection bridge making it attractive for tourists wanting affordable accommodations outside the French Quarter while remaining within 15 minutes of major attractions. The Barataria Boulevard area near the Westwego city line provides proximity to Jean Lafitte National Historical Park and Preserve, attracting eco-tourists and history enthusiasts visiting the swamplands and Barataria Preserve. Properties near the West Jefferson Medical Center on Lapalco Boulevard cater to medical travelers and families of patients requiring extended stays. The residential areas around Ames Boulevard and 4th Street offer quiet, family-friendly accommodations for visitors attending events at the nearby Alario Center or families visiting Mardi Gras World. The Marrero Commons area along Lapalco Boulevard provides convenient access to shopping and dining while maintaining reasonable property prices, making it ideal for budget-conscious travelers who want modern amenities and easy highway access to both New Orleans tourism districts and the growing business corridor in Jefferson Parish.

Airbnb and lodging taxes in Marrero, Louisiana

Airbnb properties in Marrero, Louisiana are subject to multiple lodging taxes including the Louisiana state sales tax of 4.45%, Jefferson Parish occupancy tax of 3%, and potentially additional local municipal taxes that can range from 1-3%. The Louisiana Department of Revenue requires hosts to register for a sales tax permit and collect the 4.45% state tax on all short-term rental bookings, with monthly remittance due by the 20th of the following month. Jefferson Parish imposes its 3% occupancy tax on stays less than 30 days, collected through the parish's tax department with quarterly filing requirements. Airbnb may collect and remit some of these taxes automatically through their platform for registered properties, but hosts remain ultimately responsible for compliance. Properties rented for 30 days or longer are typically exempt from occupancy taxes but may still be subject to regular sales tax. Additional fees may include business license requirements from Jefferson Parish ranging from $50-200 annually depending on the property type and rental frequency, with some exemptions available for owner-occupied properties rented fewer than 90 days per year.

Total cost to purchase, furnish and operate an Airbnb in Marrero, Louisiana

Starting an Airbnb in Marrero, Louisiana requires approximately $180,000-220,000 in total initial investment. Property purchase costs average $150,000-180,000 based on median home prices in the area as of 2023. Furnishing a 2-3 bedroom property typically runs $8,000-12,000 including beds, sofas, dining sets, appliances, linens, and decor. Initial setup costs including professional photography, listing creation, and basic renovations total around $3,000-5,000. Permits and fees in Jefferson Parish include short-term rental permits ($200-500), business licenses ($100-300), and potential HOA approvals. Insurance costs approximately $1,500-2,500 annually for short-term rental coverage through companies like Proper Insurance or CBIZ. Utility setup and deposits for electricity, water, gas, internet, and cable run $500-800. First six months of operating costs including utilities ($200/month), cleaning services ($75 per turnover), supplies ($100/month), platform fees (3% of bookings), property management software ($50/month), and maintenance reserves total approximately $4,000-6,000, assuming 60-70% occupancy rates typical for the New Orleans metro area.

Are Airbnb properties in Marrero, Louisiana profitable?

Airbnb properties in Marrero, Louisiana typically generate annual revenues between $15,000-$35,000 for entire homes, with average daily rates ranging from $65-$120 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($25-$40 per turnover), property management (10-20% of revenue), utilities ($150-$300 monthly), insurance ($800-$1,500 annually), and maintenance costs averaging $2,000-$4,000 yearly. Net profit margins typically range from 15-35% for well-managed properties, with successful hosts achieving higher margins through strategic pricing, excellent guest experiences, and efficient operations. Properties within 15-20 minutes of downtown New Orleans command premium rates, particularly during Mardi Gras and Jazz Fest seasons when daily rates can increase 200-400%. Success factors include proximity to New Orleans attractions, reliable WiFi, parking availability, and responsive host communication, with top-performing properties often featuring local touches like Creole-inspired decor or recommendations for nearby seafood restaurants. The market benefits from year-round tourism demand and lower property acquisition costs compared to New Orleans proper, though hosts must navigate Jefferson Parish regulations and compete with approximately 200-300 active listings in the greater Marrero area as of 2023-2024.

What is the expected return on investment for an Airbnb in Marrero, Louisiana?

Airbnb investments in Marrero, Louisiana typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on current market conditions. Properties in this Jefferson Parish suburb, located approximately 10 miles from downtown New Orleans, benefit from proximity to the French Quarter and lower acquisition costs compared to central New Orleans, with average property prices between $150,000-$250,000. Investors can expect to achieve profitability within 18-24 months, with nightly rates averaging $75-$120 depending on property size and amenities. The market shows strong demand from tourists seeking affordable accommodations near New Orleans attractions, business travelers working in the petrochemical corridor, and visitors to nearby attractions like the Barataria Preserve, with occupancy rates typically ranging from 60-75% annually and peak performance during Mardi Gras, Jazz Fest, and summer months when tourism peaks in the greater New Orleans area.

What company can help me find and buy a profitable Airbnb in Marrero, Louisiana?

STRSearch is a national platform that helps investors identify profitable short-term rental properties across markets including Marrero, Louisiana. Local real estate agents in the Greater New Orleans area like those at Keller Williams Realty New Orleans, RE/MAX New Orleans Properties, and Century 21 Investment Realty have experience with investment properties in Marrero and surrounding Jefferson Parish communities. National services include Mashvisor, which provides Airbnb analytics and property search tools, AirDNA for market data and revenue projections, and Awning for turnkey Airbnb investment properties. Local property management companies such as RedAwning, AvantStay, and New Orleans-based STR management firms can assist with operations once properties are acquired. Real estate investment groups like BiggerPockets connect investors with local market experts, while companies like Roofstock and Arrived Homes offer online platforms for purchasing rental properties. Local mortgage brokers and lenders familiar with investment property financing in Louisiana, such as Gulf Coast Bank & Trust and First NBC Bank, can provide financing solutions for Airbnb investments in the Marrero market.

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