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Find Your Airbnb InvestmentMattawan, Michigan, presents a unique market for Airbnb investments. Current market conditions indicate a growing interest in short-term rentals in areas offering a blend of rural charm and accessibility to larger cities like Kalamazoo. Tourism trends, while not as robust as major metropolitan areas, show a steady demand for unique lodging experiences, especially during local events or for those seeking a quiet getaway. Property values in Mattawan have been relatively stable, offering a potentially lower entry point for investors compared to more saturated markets. The investment potential lies in catering to specific niche markets, such as visitors to nearby wineries, outdoor enthusiasts, or families looking for a peaceful retreat. Success in Mattawan would likely depend on effective marketing to these target demographics and offering distinctive properties that stand out from traditional hotel options.
Based on available market data and regional analysis, Airbnb properties in Mattawan, Michigan typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing 40-60% higher occupancy rates and premium pricing compared to winter months, while fall color season in October provides another revenue spike of approximately 25-35% above baseline rates. Spring months generally see moderate performance with revenues 15-20% below summer peaks. Key factors affecting earnings include proximity to Western Michigan University in nearby Kalamazoo (properties within 10 miles command 20-30% higher rates), property type (entire homes averaging $150-250 per night versus private rooms at $60-120 per night), amenities such as hot tubs or lake access which can increase nightly rates by $25-75, and local events including university activities and regional festivals that drive temporary demand spikes of 50-100% during event weekends. The market benefits from Mattawan's position between Kalamazoo and the Lake Michigan shoreline, creating demand from both business travelers and leisure tourists, though competition from approximately 200-300 active listings in the broader area keeps pricing competitive.
Airbnb investments in Mattawan, Michigan typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The small town's proximity to Kalamazoo and Western Michigan University creates moderate demand for short-term rentals, particularly during university events and summer months, with average daily rates ranging from $85-120 for typical 2-3 bedroom properties. Occupancy rates generally hover around 55-65% annually, significantly lower than major tourist destinations but sufficient for positive cash flow when properties are purchased under $180,000. Compared to traditional long-term rentals in Mattawan that yield 6-8% ROI with 95%+ occupancy, Airbnb properties offer higher revenue potential but require more active management and face seasonal fluctuations. The market benefits from limited hotel options in the immediate area, though competition from nearby Kalamazoo accommodations and the relatively small local tourism market cap the growth potential, making careful property selection and pricing strategy crucial for achieving the higher end of the ROI range.
Airbnb occupancy rates in Mattawan, Michigan typically average around 45-55% annually, with significant seasonal variation that peaks during summer months (June-August) at approximately 65-75% due to proximity to Lake Michigan recreational activities and local festivals. Spring and fall months see moderate occupancy rates of 40-50%, while winter months drop to 25-35% as tourism declines. Peak season generally runs from Memorial Day through Labor Day, with additional spikes during fall color season in October. Mattawan's occupancy rates tend to be slightly below Michigan's statewide average of approximately 60% due to its smaller market size and limited tourist infrastructure compared to major destinations like Traverse City or Mackinac Island, and significantly below the national Airbnb average of 65-70%, though the market benefits from its location between Kalamazoo and the lakeshore communities, providing steady demand from both business travelers and weekend recreational visitors.
The downtown Mattawan area near the historic district offers excellent Airbnb potential due to its walkable charm, proximity to local restaurants and shops, and appeal to visitors seeking small-town Michigan experiences, with properties typically commanding $80-120 per night. The neighborhoods around Mattawan Lake provide strong investment opportunities given the waterfront access, seasonal demand from summer visitors, and ability to charge premium rates of $120-180 per night for lake-view properties. Areas near the Kal-Haven Trail attract outdoor enthusiasts year-round, offering steady occupancy rates and moderate pricing around $70-110 per night due to the trail's popularity with cyclists and hikers. The residential neighborhoods along West Red Arrow Highway benefit from easy highway access while maintaining quiet suburban appeal, making them attractive to business travelers and families visiting the area, with typical rates of $60-100 per night. Properties near the Mattawan Consolidated School district appeal to visiting families and relatives of students, providing consistent demand during the school year at rates around $70-110 per night. The areas close to Western Michigan University's satellite programs and continuing education facilities see demand from visiting academics and professionals, supporting occupancy rates with pricing around $65-105 per night. Neighborhoods within a 10-minute drive of Kalamazoo attractions while maintaining Mattawan's lower property costs offer the best of both worlds, allowing investors to capture spillover demand from the larger city while benefiting from more affordable acquisition prices and moderate nightly rates of $75-125.
Short-term rental regulations in Mattawan, Michigan are primarily governed by Van Buren County ordinances and local zoning requirements, as the small city typically follows county-level guidelines for vacation rental properties. Property owners must obtain a business license and comply with zoning restrictions that generally limit short-term rentals to residential areas with proper conditional use permits, while occupancy limits are typically set at 2 people per bedroom plus 2 additional guests with a maximum of 10-12 occupants total. Owner-occupancy requirements vary but often mandate that the property owner must reside on-site or within a certain distance of the rental property, particularly in residential zones. The registration process involves submitting applications to Van Buren County's planning department, providing proof of insurance, safety inspections, and paying annual fees ranging from $200-500. Properties must meet fire safety codes, have working smoke and carbon monoxide detectors, and maintain adequate parking for guests. Recent regulatory changes around 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for non-compliance, with some areas implementing caps on the total number of short-term rental permits available to preserve neighborhood character and housing availability for permanent residents.
Short-term rentals in Mattawan, Michigan are subject to Michigan's 6% state sales tax and the state's 6% use tax on lodging accommodations, totaling 12% in state taxes. Van Buren County, where Mattawan is located, may impose an additional 2-5% county accommodation tax, bringing the total lodging tax rate to approximately 14-17%. The City of Mattawan typically requires a business license ranging from $25-75 annually, and short-term rental operators must obtain a rental registration permit costing approximately $100-200 per year. Property owners are also subject to standard property taxes, which average 1.2-1.8% of assessed value annually in Van Buren County. Additional fees may include a one-time zoning compliance fee of $50-150, fire safety inspection fees of $75-125, and potential homeowner association fees if applicable. Some properties may require special use permits costing $200-500 depending on zoning requirements, and there may be quarterly reporting fees of $25-50 for tax compliance documentation.
Mattawan, Michigan, presents a unique market for Airbnb investments. Current market conditions indicate a growing interest in short-term rentals in areas offering a blend of rural charm and accessibility to larger cities like Kalamazoo. Tourism trends, while not as robust as major metropolitan areas, show a steady demand for unique lodging experiences, especially during local events or for those seeking a quiet getaway. Property values in Mattawan have been relatively stable, offering a potentially lower entry point for investors compared to more saturated markets. The investment potential lies in catering to specific niche markets, such as visitors to nearby wineries, outdoor enthusiasts, or families looking for a peaceful retreat. Success in Mattawan would likely depend on effective marketing to these target demographics and offering distinctive properties that stand out from traditional hotel options.
Based on available market data and regional analysis, Airbnb properties in Mattawan, Michigan typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing 40-60% higher occupancy rates and premium pricing compared to winter months, while fall color season in October provides another revenue spike of approximately 25-35% above baseline rates. Spring months generally see moderate performance with revenues 15-20% below summer peaks. Key factors affecting earnings include proximity to Western Michigan University in nearby Kalamazoo (properties within 10 miles command 20-30% higher rates), property type (entire homes averaging $150-250 per night versus private rooms at $60-120 per night), amenities such as hot tubs or lake access which can increase nightly rates by $25-75, and local events including university activities and regional festivals that drive temporary demand spikes of 50-100% during event weekends. The market benefits from Mattawan's position between Kalamazoo and the Lake Michigan shoreline, creating demand from both business travelers and leisure tourists, though competition from approximately 200-300 active listings in the broader area keeps pricing competitive.
Airbnb investments in Mattawan, Michigan typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The small town's proximity to Kalamazoo and Western Michigan University creates moderate demand for short-term rentals, particularly during university events and summer months, with average daily rates ranging from $85-120 for typical 2-3 bedroom properties. Occupancy rates generally hover around 55-65% annually, significantly lower than major tourist destinations but sufficient for positive cash flow when properties are purchased under $180,000. Compared to traditional long-term rentals in Mattawan that yield 6-8% ROI with 95%+ occupancy, Airbnb properties offer higher revenue potential but require more active management and face seasonal fluctuations. The market benefits from limited hotel options in the immediate area, though competition from nearby Kalamazoo accommodations and the relatively small local tourism market cap the growth potential, making careful property selection and pricing strategy crucial for achieving the higher end of the ROI range.
Airbnb occupancy rates in Mattawan, Michigan typically average around 45-55% annually, with significant seasonal variation that peaks during summer months (June-August) at approximately 65-75% due to proximity to Lake Michigan recreational activities and local festivals. Spring and fall months see moderate occupancy rates of 40-50%, while winter months drop to 25-35% as tourism declines. Peak season generally runs from Memorial Day through Labor Day, with additional spikes during fall color season in October. Mattawan's occupancy rates tend to be slightly below Michigan's statewide average of approximately 60% due to its smaller market size and limited tourist infrastructure compared to major destinations like Traverse City or Mackinac Island, and significantly below the national Airbnb average of 65-70%, though the market benefits from its location between Kalamazoo and the lakeshore communities, providing steady demand from both business travelers and weekend recreational visitors.
The downtown Mattawan area near the historic district offers excellent Airbnb potential due to its walkable charm, proximity to local restaurants and shops, and appeal to visitors seeking small-town Michigan experiences, with properties typically commanding $80-120 per night. The neighborhoods around Mattawan Lake provide strong investment opportunities given the waterfront access, seasonal demand from summer visitors, and ability to charge premium rates of $120-180 per night for lake-view properties. Areas near the Kal-Haven Trail attract outdoor enthusiasts year-round, offering steady occupancy rates and moderate pricing around $70-110 per night due to the trail's popularity with cyclists and hikers. The residential neighborhoods along West Red Arrow Highway benefit from easy highway access while maintaining quiet suburban appeal, making them attractive to business travelers and families visiting the area, with typical rates of $60-100 per night. Properties near the Mattawan Consolidated School district appeal to visiting families and relatives of students, providing consistent demand during the school year at rates around $70-110 per night. The areas close to Western Michigan University's satellite programs and continuing education facilities see demand from visiting academics and professionals, supporting occupancy rates with pricing around $65-105 per night. Neighborhoods within a 10-minute drive of Kalamazoo attractions while maintaining Mattawan's lower property costs offer the best of both worlds, allowing investors to capture spillover demand from the larger city while benefiting from more affordable acquisition prices and moderate nightly rates of $75-125.
Short-term rental regulations in Mattawan, Michigan are primarily governed by Van Buren County ordinances and local zoning requirements, as the small city typically follows county-level guidelines for vacation rental properties. Property owners must obtain a business license and comply with zoning restrictions that generally limit short-term rentals to residential areas with proper conditional use permits, while occupancy limits are typically set at 2 people per bedroom plus 2 additional guests with a maximum of 10-12 occupants total. Owner-occupancy requirements vary but often mandate that the property owner must reside on-site or within a certain distance of the rental property, particularly in residential zones. The registration process involves submitting applications to Van Buren County's planning department, providing proof of insurance, safety inspections, and paying annual fees ranging from $200-500. Properties must meet fire safety codes, have working smoke and carbon monoxide detectors, and maintain adequate parking for guests. Recent regulatory changes around 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for non-compliance, with some areas implementing caps on the total number of short-term rental permits available to preserve neighborhood character and housing availability for permanent residents.
Short-term rentals in Mattawan, Michigan are subject to Michigan's 6% state sales tax and the state's 6% use tax on lodging accommodations, totaling 12% in state taxes. Van Buren County, where Mattawan is located, may impose an additional 2-5% county accommodation tax, bringing the total lodging tax rate to approximately 14-17%. The City of Mattawan typically requires a business license ranging from $25-75 annually, and short-term rental operators must obtain a rental registration permit costing approximately $100-200 per year. Property owners are also subject to standard property taxes, which average 1.2-1.8% of assessed value annually in Van Buren County. Additional fees may include a one-time zoning compliance fee of $50-150, fire safety inspection fees of $75-125, and potential homeowner association fees if applicable. Some properties may require special use permits costing $200-500 depending on zoning requirements, and there may be quarterly reporting fees of $25-50 for tax compliance documentation.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Mattawan, Michigan, begin by researching local zoning laws and regulations through the City of Mattawan Planning Department, as the city may require special permits or have restrictions on short-term rentals in residential areas. Contact Kalamazoo County for any county-level requirements and obtain necessary business licenses, which typically cost $25-50 annually. Find a suitable property by searching MLS listings or working with local realtors like Coldwell Banker or RE/MAX, focusing on areas near Western Michigan University (20 minutes away) or downtown Kalamazoo for higher demand, with properties ranging from $150,000-300,000. Secure financing through local banks like First National Bank of Michigan or Chemical Bank if needed. Furnish the property with essential items including quality bedding, kitchen supplies, WiFi, and local touches highlighting Mattawan's small-town charm, budgeting approximately $5,000-15,000 for a complete setup. Obtain proper insurance coverage for short-term rentals through companies like CBIZ or State Farm, which may cost $1,000-2,000 annually. List your property on Airbnb, VRBO, and Booking.com with professional photos and competitive pricing around $80-150 per night depending on size and amenities. Manage bookings through automated systems, hire local cleaning services like Kalamazoo-area companies for turnovers, and maintain compliance with Michigan's 6% sales tax and any local lodging taxes while providing excellent guest communication and local recommendations for attractions like Fort Custer Recreation Area and nearby Kalamazoo breweries.
To identify profitable short-term rental properties in Mattawan, Michigan, focus on location criteria near Kalamazoo River access points, Western Michigan University (15 minutes away), and downtown Kalamazoo attractions while maintaining the small-town charm that draws visitors seeking peaceful retreats. Target 3-4 bedroom single-family homes or lakefront cottages with modern amenities, full kitchens, outdoor spaces, and unique features like fireplaces or water views, as these command higher nightly rates of $120-200 in the area. Conduct pricing analysis using AirDNA and Mashvisor to evaluate comparable properties within 10 miles, noting that Mattawan properties typically achieve 60-70% occupancy rates with average daily rates 15-20% lower than Kalamazoo but with lower operational costs. Research competition by analyzing existing STRs on Airbnb and VRBO within Mattawan and neighboring Paw Paw, focusing on properties near Galesburg and Comstock that target similar demographics of families visiting WMU, business travelers, and outdoor enthusiasts. Utilize tools like Rabbu, STR Helper, and local resources including Kalamazoo County property records, tourism data from Southwest Michigan Tourist Council, and networking with local real estate agents familiar with Van Buren County regulations to identify undervalued properties in neighborhoods like Timber Ridge or near Mattawan High School that offer strong rental potential.
To obtain an Airbnb/STR permit in Mattawan, Michigan, you must first contact the Mattawan City Clerk's office at City Hall located at 54345 Red Arrow Highway to inquire about their specific short-term rental ordinance requirements, as the city implemented STR regulations around 2021-2022. You'll need to submit a completed short-term rental permit application along with required documents including proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage naming the city as additional insured, floor plan of the rental unit, contact information for a local property manager if you're not local, and proof of compliance with fire safety codes including smoke and carbon monoxide detectors. The application fee is estimated at $150-250 annually, with additional inspection fees of approximately $75-100. You must also provide neighbor notification letters to properties within 300 feet of your rental and attend a city council meeting if required. The timeline typically takes 30-60 days for approval pending inspections and compliance verification. Mattawan requires STR properties to maintain occupancy limits based on bedrooms (typically 2 guests per bedroom plus 2 additional), provide adequate parking (minimum 2 spaces), display the permit number in all advertising, maintain a guest registry, and ensure 24/7 local contact availability for noise or emergency issues, with quiet hours typically enforced from 10 PM to 8 AM.
Short-term rentals (STRs) in Mattawan, Michigan are generally legal but subject to local zoning regulations and state requirements. As of 2023, Michigan state law requires STR operators to register with the state and collect taxes, while Mattawan, a small city in Van Buren County, typically regulates STRs through its zoning ordinances which may restrict them to certain residential zones or require special permits. Most Michigan municipalities, including smaller cities like Mattawan, allow STRs in single-family residential areas but may prohibit them in multi-family zones or require conditional use permits. Property owners must comply with safety requirements, obtain proper licensing, and may face restrictions on the number of guests, parking requirements, and noise ordinances. Recent changes in Michigan include enhanced state registration requirements implemented around 2021-2022 and increased local oversight, though Mattawan's specific regulations may be less stringent than larger cities like Kalamazoo or Grand Rapids due to its smaller size and residential character.
The best areas for Airbnb investment in Mattawan, Michigan include the downtown historic district near the Mattawan train station, which attracts visitors interested in the area's railroad heritage and provides easy access to Kalamazoo via Amtrak service. The neighborhoods surrounding Wolf Lake offer excellent potential due to water recreation activities, fishing, and summer tourism from May through September. Areas near the Kalamazoo River corridor are attractive for outdoor enthusiasts seeking kayaking, fishing, and nature experiences. The residential districts along Red Arrow Highway (M-40) provide strategic positioning for business travelers commuting to Kalamazoo's corporate centers including Stryker Corporation and Western Michigan University, while also serving tourists visiting nearby wineries in the Southwest Michigan wine region. Properties near Mattawan Consolidated School district boundaries appeal to families relocating for educational purposes, and the neighborhoods within walking distance of local parks like Mattawan Community Park attract visitors during youth sports tournaments and community events throughout the year.
In Mattawan, Michigan, Airbnb hosts are subject to Michigan's 6% state sales tax on short-term rental accommodations, which is collected by Airbnb directly from guests and remitted to the Michigan Department of Treasury on behalf of hosts through their automated collection agreement established in 2018. Additionally, Van Buren County imposes a 5% accommodations tax on lodging stays under 30 days, which hosts must collect from guests and remit quarterly to the county treasurer's office using Form AC-1, with payments due by the last day of the month following each quarter. The City of Mattawan does not currently impose a separate local lodging tax beyond the county requirement. Hosts must register with both the state and county tax authorities, obtain necessary permits, and maintain records of all transactions for at least four years. Exemptions typically apply to stays of 30 days or longer, which are considered long-term rentals rather than short-term accommodations, and certain medical or emergency housing situations may qualify for exemptions under specific circumstances when proper documentation is provided to the relevant tax authorities.
The total cost to start an Airbnb in Mattawan, Michigan is approximately $285,000-$320,000. Property purchase costs around $220,000-$250,000 based on median home prices in the Kalamazoo County area. Furnishing a 3-bedroom property runs $15,000-$25,000 including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup costs $3,000-$5,000 covering professional photography, listing creation, welcome materials, and basic amenities. Permits and fees total $500-$1,500 including business license, short-term rental permit, and potential HOA approvals. Insurance adds $2,000-$3,000 annually for short-term rental coverage beyond standard homeowner's insurance. Utilities average $200-$300 monthly including electricity, gas, water, internet, and cable. First six months operating costs reach $8,000-$12,000 covering utilities ($1,800), cleaning services ($2,400), supplies and maintenance ($2,000), platform fees at 3% of bookings ($1,200 assuming $40,000 revenue), and marketing ($600). Additional considerations include property taxes around $3,000-$4,000 annually and potential property management fees of 15-25% if outsourced.
Airbnb properties in Mattawan, Michigan typically generate annual revenues between $15,000-$35,000 for whole-home listings, with average daily rates ranging from $80-$150 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-20% of revenue), utilities ($150-300 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Net profit margins typically range from 15-35% for well-managed properties, with successful hosts in the Kalamazoo County area reporting annual profits of $8,000-$18,000 per property. Success factors include proximity to Western Michigan University (20 minutes away), seasonal demand from lake activities at nearby Paw Paw Lake, and competitive pricing against traditional hotels in Kalamazoo. Properties with 3+ bedrooms, modern amenities, and professional photography tend to achieve 65-75% occupancy rates, while smaller units or poorly marketed listings often struggle below 45% occupancy. The market benefits from limited hotel inventory in Mattawan itself, though hosts must compete with established vacation rental markets in nearby South Haven and St. Joseph during peak summer months.
Based on Mattawan, Michigan market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property type and location within the market. Properties near Kalamazoo River access points and those within 15 minutes of Western Michigan University in nearby Kalamazoo tend to perform at the higher end of this range, achieving 10-12% annual ROI. Initial profitability usually occurs within 18-24 months for well-positioned properties, with average nightly rates of $85-120 during peak summer months and $65-85 during off-season periods. The market benefits from consistent demand from university visitors, business travelers to the Kalamazoo area, and recreational guests attracted to local lakes and outdoor activities, with occupancy rates typically ranging from 55-70% annually for optimized listings.
STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for Airbnb investors in Mattawan, Michigan, offering comprehensive market analysis and property recommendations. Local real estate agents in the Kalamazoo-Mattawan area who focus on investment properties include Coldwell Banker Woodland Schmidt Realtors, Berkshire Hathaway HomeServices Michigan Real Estate, and RE/MAX of Kalamazoo, with agents like those at Jaqua Realtors having experience in vacation rental investments since 2018. National services that can assist Mattawan investors include Mashvisor (launched 2014), which provides Airbnb analytics and property search tools, BiggerPockets marketplace connecting investors with local agents, Awning property management and acquisition services (founded 2016), and RedAwning's investment property platform. Local property management companies that also help with acquisitions include West Michigan Property Management and Kalamazoo Area Property Services, while investment-focused firms like Michigan Investment Properties and Great Lakes Real Estate Investors have been serving the region since approximately 2015-2017, offering services that span from property identification to full-service Airbnb setup and management.

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