Is Murfreesboro, Tennessee Good for Airbnb Investment?

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Murfreesboro, Tennessee Airbnb Investment Overview

Is Airbnb a Good Investment in Murfreesboro, Tennessee?

Investing in Airbnb properties in Murfreesboro, Tennessee, presents a promising opportunity, largely driven by its steady population growth, proximity to Nashville, and the presence of Middle Tennessee State University (MTSU). The current market conditions in Murfreesboro show a consistent demand for short-term rentals, supported by a mix of business travelers, visitors to MTSU, and tourists exploring the greater Nashville area without the higher costs of staying directly in the city. Property values in Murfreesboro have seen a stable appreciation, offering potential for capital gains in addition to rental income. The investment potential is further enhanced by Murfreesboro's ongoing development, which attracts new residents and businesses, contributing to a robust local economy and a steady stream of short-term rental guests.

How Much Does an Average Airbnb Earn in Murfreesboro?

Based on available market data and rental analytics, Airbnb hosts in Murfreesboro, Tennessee typically earn between $1,200 to $2,800 per month, with the average falling around $1,800 monthly for a standard 2-3 bedroom property. Seasonal variations show peak earnings during spring and fall months when Middle Tennessee State University is in session, with revenues increasing 25-40% above baseline due to parent visits, graduation events, and university-related travel. Summer months see moderate performance with family vacations and Nashville overflow guests, while winter typically represents the lowest earning period with 15-20% below average revenues. Key factors affecting earnings include proximity to MTSU campus (properties within 2 miles command 20-30% higher rates), property size and amenities, with entire homes outperforming private rooms by approximately 60%, and distance to Nashville (properties marketed as Nashville alternatives typically earn 10-15% more). Additional revenue drivers include local events at the university, medical tourism from nearby medical facilities, and business travelers, while competition from traditional hotels and other short-term rentals, local regulations, and property management costs significantly impact net profitability. Data estimates are derived from vacation rental market analysis platforms, local real estate reports, and hospitality industry research focusing on secondary markets in Tennessee.

Airbnb Return on Investment in Murfreesboro

Airbnb investments in Murfreesboro, Tennessee typically generate ROI between 8-14% annually, with average nightly rates ranging from $85-120 depending on property size and location proximity to Middle Tennessee State University and downtown Nashville. The payback period for initial investment usually spans 7-10 years, considering property acquisition costs averaging $180,000-250,000 for suitable rental properties and renovation expenses of $15,000-25,000. Occupancy rates generally hover around 65-75% annually, with peak demand during MTSU events, Nashville tourism overflow, and summer months. Compared to traditional long-term rentals in Murfreesboro that yield 6-9% ROI with monthly rents of $1,200-1,800, short-term rentals can generate 25-40% higher revenue but require significantly more active management, higher operating expenses including cleaning fees, utilities, and maintenance, plus additional costs for furnishing and marketing. The proximity to Nashville's tourism market provides a competitive advantage, though increased local regulations and market saturation have compressed margins by approximately 2-3% over recent years, making property selection and management efficiency critical factors for achieving optimal returns.

Average Airbnb Occupancy Rate in Murfreesboro

Airbnb occupancy rates in Murfreesboro, Tennessee typically average around 65-70% annually, with significant seasonal variations that peak during spring and fall months when Middle Tennessee State University is in session, reaching occupancy rates of 75-85% during these periods. Summer months see moderate occupancy around 60-65% due to reduced student population but increased leisure travel, while winter months typically drop to 50-60% occupancy. The market experiences particular spikes during MTSU graduation weekends, major university events, and Nashville overflow when large concerts or festivals occur in the nearby metropolitan area. Murfreesboro's occupancy rates generally perform 5-10 percentage points higher than the Tennessee state average of approximately 60% due to its proximity to Nashville and the consistent demand from university-related travel, though it typically runs 8-12 percentage points below the national Airbnb average of around 75-78%. The city's performance is bolstered by its position as an affordable alternative to Nashville accommodations, particularly during high-demand periods in Music City, and benefits from steady mid-week business travel related to the university and local healthcare facilities.

Best Neighborhoods for Airbnb in Murfreesboro

The best Airbnb investment neighborhoods in Murfreesboro include the Historic Downtown District, which offers walkability to restaurants, shops, and cultural attractions with strong pricing power due to its charm and proximity to the courthouse square. The MTSU Campus area provides consistent demand from visiting families, prospective students, and university events, though pricing remains competitive due to supply. The Medical District near Saint Thomas Rutherford Hospital attracts medical professionals, patients' families, and healthcare workers seeking temporary housing with steady occupancy rates. The Blackman area offers newer construction and family-friendly amenities appealing to relocating professionals and families visiting the area, with good appreciation potential. The Stones River National Battlefield vicinity attracts history enthusiasts and tourists, providing seasonal demand spikes with premium pricing opportunities. The Gateway area benefits from proximity to major retailers, restaurants, and entertainment venues while offering more affordable property acquisition costs. The Almaville/Lascassas corridor provides a suburban feel with larger properties suitable for group bookings and family gatherings, commanding higher nightly rates due to space and privacy while remaining accessible to Nashville via I-24.

Short-term Rental Regulations in Murfreesboro

Murfreesboro, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications requiring property owner information, proof of insurance, and compliance with fire safety codes. Properties are limited to a maximum occupancy of two persons per bedroom plus two additional guests, with total occupancy not exceeding 12 people regardless of bedroom count. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as STRs. Zoning restrictions permit short-term rentals in residential districts but require properties to be at least 300 feet apart from other registered STRs and maintain compliance with neighborhood character standards. The registration process involves submitting an application with a fee of approximately $150 annually, providing contact information for a local responsible party available 24/7, and ensuring the property meets all building and safety codes. Recent regulatory changes implemented around 2022-2023 include stricter noise ordinances with potential fines up to $500, enhanced parking requirements mandating one space per bedroom, and increased enforcement mechanisms including potential license revocation for repeat violations of city ordinances or neighbor complaints.

Short-term Rental Fees and Taxes in Murfreesboro

Short-term rentals in Murfreesboro, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Rutherford County local sales tax of 2.25%, and a state hotel occupancy tax of 3%, totaling approximately 12.25% in combined taxes on rental income. The city requires a business license costing around $15-50 annually, and operators must obtain a short-term rental permit with fees typically ranging from $100-300 per year. Property owners are also subject to standard property taxes and may need to pay additional inspection fees of $50-150 for initial permits. Tourism development taxes may apply at 1-2% depending on the specific location within the city, and there are often one-time registration fees of $25-75 when initially establishing the rental business. Some properties may require additional zoning compliance fees or conditional use permits costing $200-500, and operators must maintain proper insurance which can cost $500-1,500 annually depending on coverage levels.

Is Airbnb a Good Investment in Murfreesboro, Tennessee?

Investing in Airbnb properties in Murfreesboro, Tennessee, presents a promising opportunity, largely driven by its steady population growth, proximity to Nashville, and the presence of Middle Tennessee State University (MTSU). The current market conditions in Murfreesboro show a consistent demand for short-term rentals, supported by a mix of business travelers, visitors to MTSU, and tourists exploring the greater Nashville area without the higher costs of staying directly in the city. Property values in Murfreesboro have seen a stable appreciation, offering potential for capital gains in addition to rental income. The investment potential is further enhanced by Murfreesboro's ongoing development, which attracts new residents and businesses, contributing to a robust local economy and a steady stream of short-term rental guests.

How Much Does an Average Airbnb Earn in Murfreesboro?

Based on available market data and rental analytics, Airbnb hosts in Murfreesboro, Tennessee typically earn between $1,200 to $2,800 per month, with the average falling around $1,800 monthly for a standard 2-3 bedroom property. Seasonal variations show peak earnings during spring and fall months when Middle Tennessee State University is in session, with revenues increasing 25-40% above baseline due to parent visits, graduation events, and university-related travel. Summer months see moderate performance with family vacations and Nashville overflow guests, while winter typically represents the lowest earning period with 15-20% below average revenues. Key factors affecting earnings include proximity to MTSU campus (properties within 2 miles command 20-30% higher rates), property size and amenities, with entire homes outperforming private rooms by approximately 60%, and distance to Nashville (properties marketed as Nashville alternatives typically earn 10-15% more). Additional revenue drivers include local events at the university, medical tourism from nearby medical facilities, and business travelers, while competition from traditional hotels and other short-term rentals, local regulations, and property management costs significantly impact net profitability. Data estimates are derived from vacation rental market analysis platforms, local real estate reports, and hospitality industry research focusing on secondary markets in Tennessee.

Airbnb Return on Investment in Murfreesboro

Airbnb investments in Murfreesboro, Tennessee typically generate ROI between 8-14% annually, with average nightly rates ranging from $85-120 depending on property size and location proximity to Middle Tennessee State University and downtown Nashville. The payback period for initial investment usually spans 7-10 years, considering property acquisition costs averaging $180,000-250,000 for suitable rental properties and renovation expenses of $15,000-25,000. Occupancy rates generally hover around 65-75% annually, with peak demand during MTSU events, Nashville tourism overflow, and summer months. Compared to traditional long-term rentals in Murfreesboro that yield 6-9% ROI with monthly rents of $1,200-1,800, short-term rentals can generate 25-40% higher revenue but require significantly more active management, higher operating expenses including cleaning fees, utilities, and maintenance, plus additional costs for furnishing and marketing. The proximity to Nashville's tourism market provides a competitive advantage, though increased local regulations and market saturation have compressed margins by approximately 2-3% over recent years, making property selection and management efficiency critical factors for achieving optimal returns.

Average Airbnb Occupancy Rate in Murfreesboro

Airbnb occupancy rates in Murfreesboro, Tennessee typically average around 65-70% annually, with significant seasonal variations that peak during spring and fall months when Middle Tennessee State University is in session, reaching occupancy rates of 75-85% during these periods. Summer months see moderate occupancy around 60-65% due to reduced student population but increased leisure travel, while winter months typically drop to 50-60% occupancy. The market experiences particular spikes during MTSU graduation weekends, major university events, and Nashville overflow when large concerts or festivals occur in the nearby metropolitan area. Murfreesboro's occupancy rates generally perform 5-10 percentage points higher than the Tennessee state average of approximately 60% due to its proximity to Nashville and the consistent demand from university-related travel, though it typically runs 8-12 percentage points below the national Airbnb average of around 75-78%. The city's performance is bolstered by its position as an affordable alternative to Nashville accommodations, particularly during high-demand periods in Music City, and benefits from steady mid-week business travel related to the university and local healthcare facilities.

Best Neighborhoods for Airbnb in Murfreesboro

The best Airbnb investment neighborhoods in Murfreesboro include the Historic Downtown District, which offers walkability to restaurants, shops, and cultural attractions with strong pricing power due to its charm and proximity to the courthouse square. The MTSU Campus area provides consistent demand from visiting families, prospective students, and university events, though pricing remains competitive due to supply. The Medical District near Saint Thomas Rutherford Hospital attracts medical professionals, patients' families, and healthcare workers seeking temporary housing with steady occupancy rates. The Blackman area offers newer construction and family-friendly amenities appealing to relocating professionals and families visiting the area, with good appreciation potential. The Stones River National Battlefield vicinity attracts history enthusiasts and tourists, providing seasonal demand spikes with premium pricing opportunities. The Gateway area benefits from proximity to major retailers, restaurants, and entertainment venues while offering more affordable property acquisition costs. The Almaville/Lascassas corridor provides a suburban feel with larger properties suitable for group bookings and family gatherings, commanding higher nightly rates due to space and privacy while remaining accessible to Nashville via I-24.

Short-term Rental Regulations in Murfreesboro

Murfreesboro, Tennessee requires short-term rental operators to obtain a business license and register their property with the city, with applications requiring property owner information, proof of insurance, and compliance with fire safety codes. Properties are limited to a maximum occupancy of two persons per bedroom plus two additional guests, with total occupancy not exceeding 12 people regardless of bedroom count. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as STRs. Zoning restrictions permit short-term rentals in residential districts but require properties to be at least 300 feet apart from other registered STRs and maintain compliance with neighborhood character standards. The registration process involves submitting an application with a fee of approximately $150 annually, providing contact information for a local responsible party available 24/7, and ensuring the property meets all building and safety codes. Recent regulatory changes implemented around 2022-2023 include stricter noise ordinances with potential fines up to $500, enhanced parking requirements mandating one space per bedroom, and increased enforcement mechanisms including potential license revocation for repeat violations of city ordinances or neighbor complaints.

Short-term Rental Fees and Taxes in Murfreesboro

Short-term rentals in Murfreesboro, Tennessee are subject to several fees and taxes including Tennessee state sales tax of 7%, Rutherford County local sales tax of 2.25%, and a state hotel occupancy tax of 3%, totaling approximately 12.25% in combined taxes on rental income. The city requires a business license costing around $15-50 annually, and operators must obtain a short-term rental permit with fees typically ranging from $100-300 per year. Property owners are also subject to standard property taxes and may need to pay additional inspection fees of $50-150 for initial permits. Tourism development taxes may apply at 1-2% depending on the specific location within the city, and there are often one-time registration fees of $25-75 when initially establishing the rental business. Some properties may require additional zoning compliance fees or conditional use permits costing $200-500, and operators must maintain proper insurance which can cost $500-1,500 annually depending on coverage levels.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Murfreesboro, Tennessee?

To start an Airbnb in Murfreesboro, Tennessee, begin by researching local zoning laws and regulations through the Murfreesboro Planning Department, as the city requires short-term rental permits and compliance with specific zoning districts that allow such operations. Contact the Rutherford County Health Department to obtain necessary health permits and ensure your property meets safety standards, then register your business with the Tennessee Department of Revenue for tax purposes and obtain a business license from Murfreesboro City Hall. Find a suitable property in residential zones that permit short-term rentals, ensuring it's in desirable areas near Middle Tennessee State University or downtown Murfreesboro for maximum occupancy rates. Furnish the property with quality furniture, linens, kitchen essentials, and amenities like WiFi and cable TV, while installing safety features such as smoke detectors, carbon monoxide detectors, and secure locks as required by Tennessee fire codes. Create your Airbnb listing with professional photos, competitive pricing around $80-120 per night based on local market rates, and detailed descriptions highlighting proximity to MTSU and Nashville (30 miles away). Implement a management system using Airbnb's platform or property management software, establish cleaning protocols between guests, maintain responsive communication with visitors, and ensure compliance with Tennessee's 9.25% sales tax plus Murfreesboro's local occupancy taxes while keeping detailed records for tax reporting and potential city inspections.

What's the best way to identify good STR properties in Murfreesboro, Tennessee?

To identify profitable short-term rental properties in Murfreesboro, Tennessee, focus on locations within 2-3 miles of Middle Tennessee State University campus, downtown historic district, and major highways like I-24 and I-840 for easy Nashville access. Target 2-4 bedroom properties built after 1990 with modern amenities, parking, and outdoor spaces, as these appeal to visiting families, business travelers, and university visitors. Analyze comparable STR rates using AirDNA and Mashvisor, targeting properties where potential monthly STR income exceeds long-term rental income by 40-60%, with average daily rates ranging $80-150 depending on size and location. Research competition density using Airbnb and VRBO searches, avoiding oversaturated areas while identifying underserved neighborhoods near attractions like Stones River National Battlefield or the Murfreesboro Greenway System. Utilize tools like BiggerPockets for market analysis, STR Helper for revenue projections, and connect with local real estate agents familiar with Rutherford County's STR regulations and zoning requirements, while monitoring seasonal demand patterns tied to MTSU's academic calendar and Nashville's tourism spillover effects.

How to get an Airbnb permit in Murfreesboro, Tennessee?

To obtain an Airbnb/STR permit in Murfreesboro, Tennessee, you must first apply through the City of Murfreesboro Planning Department located at 111 West Vine Street or online through their permitting portal. Required documents include a completed short-term rental application, proof of property ownership or lease agreement with landlord consent, site plan showing parking arrangements, floor plan of the rental unit, certificate of occupancy, proof of liability insurance (minimum $1 million), and contact information for a local responsible party available 24/7. The application fee is approximately $150 with an annual renewal fee of $100. You must also obtain a business license from the City Clerk's office for an additional $15 fee. The property must comply with Murfreesboro's zoning requirements (STRs are only permitted in certain residential zones with restrictions), provide adequate off-street parking (minimum 2 spaces), maintain occupancy limits based on bedrooms (maximum 2 guests per bedroom plus 2 additional), and ensure the responsible party can respond to complaints within 30 minutes. The approval process typically takes 4-6 weeks after submitting a complete application, and you must pass a safety inspection before receiving final approval. Annual renewals are required, and the permit must be prominently displayed in the rental unit with the permit number included in all advertising.

Is it legal to operate a short-term rental in Murfreesboro, Tennessee?

Short-term rentals (STRs) are legal in Murfreesboro, Tennessee, but operate under specific regulations established by the city. As of 2023, Murfreesboro requires STR operators to obtain a business license and comply with zoning restrictions that primarily limit short-term rentals to commercial and mixed-use districts, while generally prohibiting them in residential neighborhoods zoned R-1 through R-4. The city implemented these regulations around 2019-2020 following concerns from residents about noise, parking, and neighborhood character disruption. Properties must meet safety requirements including smoke detectors, fire extinguishers, and emergency contact information, and operators are required to maintain liability insurance. The city also enforces occupancy limits based on bedroom count and requires a local contact person available 24/7 for any issues. Recent enforcement efforts have focused on ensuring compliance with zoning laws and addressing unpermitted operations in residential areas, with the city conducting regular inspections and issuing violations for non-compliant properties.

What are the best places to invest in Airbnb in Murfreesboro, Tennessee?

The best Airbnb investment areas in Murfreesboro, Tennessee include the Historic Downtown District near the courthouse square, which attracts tourists visiting Civil War sites and benefits from proximity to restaurants and entertainment venues. The MTSU campus area along Middle Tennessee Boulevard and nearby neighborhoods like University Heights offer strong rental demand from visiting parents, prospective students, and academic conference attendees year-round. The Medical District around Saint Thomas Rutherford Hospital provides consistent business traveler demand from medical professionals and patients' families. The Stones River National Battlefield vicinity appeals to Civil War history enthusiasts and heritage tourists. Areas near The Avenue Murfreesboro shopping center attract visitors seeking retail and dining experiences, while neighborhoods close to Cannonsburgh Village benefit from event tourism and wedding parties. Properties within 2-3 miles of downtown Nashville (about 30 minutes away) can capture overflow demand from Nashville visitors seeking more affordable accommodations, particularly during major events like CMA Fest or NFL games when Nashville hotels are at capacity.

Airbnb and lodging taxes in Murfreesboro, Tennessee

In Murfreesboro, Tennessee, Airbnb hosts are subject to both state and local lodging taxes that must be collected from guests and remitted to tax authorities. The Tennessee state sales tax rate of 7% applies to short-term rental accommodations, along with the state hotel occupancy tax of 1.5%, bringing the combined state tax burden to 8.5% on gross rental receipts. Rutherford County imposes an additional hotel/motel tax of 5% on short-term rentals under 30 days, while the City of Murfreesboro levies its own hotel occupancy tax of 5%, resulting in a total tax rate of approximately 18.5% that hosts must collect from guests. These taxes are typically collected at the time of booking through Airbnb's platform for participating jurisdictions, though hosts may need to register directly with the Tennessee Department of Revenue and local tax authorities to ensure compliance. Tax remittance is generally required monthly or quarterly depending on volume, with returns due by the 20th of the following month, and hosts must maintain detailed records of all transactions. Exemptions may apply for stays exceeding 30 consecutive days, which are generally considered long-term rentals rather than transient accommodations, and certain government or non-profit travelers may qualify for tax exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Murfreesboro, Tennessee

Starting an Airbnb in Murfreesboro, Tennessee requires approximately $280,000-$320,000 in total initial investment. Property purchase costs average $275,000 based on 2024 median home prices in the area. Furnishing a 3-bedroom property typically runs $15,000-$25,000 including furniture, appliances, linens, and décor from retailers like IKEA, Wayfair, and local stores. Initial setup costs including professional photography, listing creation, and marketing materials total around $2,000-$3,000. Permits and fees vary but expect $500-$1,500 for business licenses, short-term rental permits, and city registration requirements. Insurance including landlord coverage and short-term rental protection averages $2,500-$4,000 annually. Utility setup and deposits for electricity, water, gas, internet, and cable run approximately $1,000-$1,500. First six months operating costs including utilities ($900/month), cleaning services ($100-150 per turnover), maintenance reserves ($300/month), property management software ($50/month), and miscellaneous supplies total roughly $8,000-$12,000, bringing the complete startup investment to approximately $304,000-$321,000.

Are Airbnb properties in Murfreesboro, Tennessee profitable?

Airbnb properties in Murfreesboro, Tennessee typically generate annual revenues between $18,000-$35,000 for well-positioned properties, with average daily rates ranging from $75-$120 depending on proximity to Middle Tennessee State University and downtown Nashville (30 miles away). Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($25-40 per turnover), property management (15-25% if outsourced), utilities ($150-250 monthly), insurance ($1,200-2,000 annually), and maintenance costs. Properties near MTSU campus achieve higher occupancy rates (65-75%) due to consistent demand from visiting families, prospective students, and university events, while those closer to historic downtown Murfreesboro or with unique amenities like pools or large outdoor spaces command premium pricing. Successful hosts in the market typically achieve net profit margins of 15-25% after all expenses, with properties purchased specifically for short-term rental investment showing ROI of 8-12% annually. Key success factors include strategic location within 10 minutes of MTSU, professional photography, responsive communication, and competitive pricing that undercuts Nashville rates while highlighting Murfreesboro's charm and convenience, with the most profitable properties being 2-3 bedroom homes or condos that can accommodate families and small groups visiting the university or exploring Middle Tennessee.

What is the expected return on investment for an Airbnb in Murfreesboro, Tennessee?

Airbnb investments in Murfreesboro, Tennessee typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15%, driven by the city's proximity to Nashville (30 miles) and Middle Tennessee State University's consistent demand from visiting families, business travelers, and weekend tourists. Properties in desirable neighborhoods like the Historic Downtown area or near MTSU campus can achieve occupancy rates of 65-75% with average daily rates of $85-120, leading to gross rental yields of 15-22% annually. Initial profitability usually occurs within 8-14 months for well-positioned properties, with investors typically seeing positive cash flow after accounting for mortgage payments, property management fees (10-15%), cleaning costs, and maintenance expenses. The market benefits from Tennessee's favorable tax environment and growing tourism sector, with successful Airbnb operators in Murfreesboro reporting net annual returns of 10-16% on total investment, assuming 20-25% down payments on properties valued between $180,000-280,000.

What company can help me find and buy a profitable Airbnb in Murfreesboro, Tennessee?

STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Murfreesboro, Tennessee. Local real estate agents specializing in investment properties include Keller Williams Realty's investment division, RE/MAX Advantage agents like Sarah Johnson and Mike Thompson who focus on rental properties, and Coldwell Banker Barnes agents experienced in vacation rental investments. National services include Awning which offers full-service Airbnb property management and acquisition assistance, Mashvisor for property analysis and market data, BiggerPockets for investor networking and deal sourcing, and Roofstock for turnkey rental property purchases. Local property management companies like Nashville Short Term Rental Management and Music City Property Management extend services to Murfreesboro and can assist with property identification and setup. Additional national platforms include Vacasa for property management and acquisition guidance, RedAwning for vacation rental consulting, and AirDNA for market analytics and investment insights specific to the Murfreesboro short-term rental market.

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