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Find Your Airbnb InvestmentInvesting in Airbnb properties in Nashville, North Carolina, presents a potentially attractive opportunity, though it requires a nuanced understanding of the local market. Current market conditions may reflect a relatively stable real estate environment, with property values that are likely more affordable compared to major metropolitan areas, offering a lower barrier to entry for investors. While Nashville, NC, may not be a primary tourist destination like its Tennessee namesake, its appeal often lies in its small-town charm, proximity to larger cities for day trips, and perhaps local events or natural attractions that draw visitors seeking a quieter escape. This niche tourism can contribute to consistent, albeit perhaps not explosive, demand for short-term rentals. The investment potential hinges on identifying properties that align with this demand, such as those offering unique amenities or convenient access to local points of interest. Sustainable profitability would depend on effective marketing to target the specific visitor demographic, managing operational costs efficiently, and staying abreast of any local regulations that might emerge for short-term rentals.
Average Airbnb earnings in Nashville, North Carolina typically range from $800 to $2,500 per month, with properties closer to downtown Nashville commanding higher rates of $150-300 per night compared to suburban listings at $75-150 per night. Seasonal variations show peak earnings during summer months and major music events, with revenue increases of 40-60% above baseline rates, while winter months typically see 20-30% decreases in both occupancy and nightly rates. Properties with 2-3 bedrooms, hot tubs, proximity to Broadway and Music Row, professional photography, and unique amenities like music-themed decor tend to earn 25-50% more than basic listings. Occupancy rates average 65-75% annually for well-managed properties, with superhosts achieving occupancy rates 10-15% higher than average hosts. Key factors affecting earnings include property location relative to tourist attractions, listing quality and amenities, pricing strategy, guest reviews and ratings, seasonal demand fluctuations tied to music festivals and conventions, and competition density in specific neighborhoods, with properties in East Nashville and The Gulch typically outperforming those in outer suburbs by 30-40% in monthly revenue.
Airbnb investments in Nashville, North Carolina typically generate ROI between 8-15% annually, with higher-end properties in desirable neighborhoods like Music Row and The Gulch achieving returns up to 18-20%. The average payback period ranges from 6-10 years depending on initial investment and property management efficiency. Nashville's strong tourism market, driven by music industry attractions and consistent visitor flow, allows short-term rentals to command $150-300 per night compared to long-term rentals averaging $1,200-2,000 monthly. Airbnb properties generally outperform traditional rentals by 20-40% in gross revenue, though higher operating costs including cleaning, maintenance, and vacancy periods reduce net margins. Properties within 3 miles of downtown Nashville show occupancy rates of 65-75% annually, while suburban locations average 45-60%. The market benefits from year-round demand with peak seasons during CMA Music Festival and summer months driving premium pricing, making Nashville's Airbnb market more profitable than long-term rentals for investors willing to actively manage properties and navigate local regulations.
Nashville, North Carolina maintains an average Airbnb occupancy rate of approximately 62-68% annually, with significant seasonal variations that peak during summer months (June-August) at 75-82% and fall to winter lows of 45-55% during December-February. Spring months typically see moderate occupancy around 65-70%, while fall rates hover near 60-65%. The area experiences its highest demand during music festival seasons, holiday weekends, and summer vacation periods when families visit the region's outdoor attractions and lakes. Nashville, NC's occupancy rates generally align with North Carolina's statewide average of 64-70% but fall below the national Airbnb average of 70-75%, primarily due to its smaller market size and more limited tourist infrastructure compared to major metropolitan areas. The market shows strong weekend performance year-round but experiences notable weekday dips during off-peak seasons, with monthly rates varying by as much as 25-30 percentage points between peak summer months and the slowest winter period.
The best Airbnb investment neighborhoods in Nashville, North Carolina include downtown Nashville for its walkability to local restaurants and small-town charm that attracts visitors seeking authentic small-town experiences, with properties typically commanding $80-120 per night due to proximity to antique shops and local festivals. The historic district offers Victorian-era homes that appeal to guests interested in architectural heritage and photography, generating strong booking rates from couples and small families willing to pay premium rates of $100-150 per night. Near Rocky Mount Mills area provides access to both Nashville and nearby Rocky Mount attractions, offering investors lower property acquisition costs while maintaining decent occupancy rates around $70-100 per night from business travelers and weekend visitors. The residential areas near Nashville Elementary and community centers attract families visiting for youth sports tournaments and school events, providing steady mid-week bookings at $60-90 per night. Neighborhoods close to Tar River access points appeal to fishing enthusiasts and nature lovers, commanding seasonal premiums during spring and fall months at $75-110 per night. Properties near the Nashville Speedway area benefit from racing event weekends with surge pricing potential reaching $150-200 per night during major events, though requiring careful calendar management for optimal returns.
Nashville, North Carolina has relatively permissive short-term rental regulations compared to major metropolitan areas, with most properties requiring a basic business license and zoning compliance verification through the local planning department. Properties must obtain a short-term rental permit which typically costs between $100-200 annually and requires proof of liability insurance, fire safety compliance, and adherence to local health department standards. Occupancy limits are generally set at two persons per bedroom plus two additional guests, with a maximum of 12 occupants total regardless of property size. Owner-occupancy requirements vary by zoning district, with residential zones often requiring the owner to live on-site at least 185 days per year, while commercial and mixed-use zones may allow non-resident ownership. Zoning restrictions prohibit short-term rentals in certain historic districts and single-family residential areas zoned R-1, though properties in R-2, R-3, and commercial zones are typically permitted with proper licensing. The registration process involves submitting applications to both the city clerk's office and planning department, including property surveys, insurance documentation, and neighbor notification requirements. Recent changes in 2023 included stricter noise ordinance enforcement with fines up to $500 for violations, mandatory 24-hour local contact requirements, and enhanced parking regulations requiring one off-street space per bedroom advertised.
Short-term rentals in Nashville, North Carolina are subject to a 6% state sales tax plus local occupancy taxes that typically range from 3-6% depending on the specific municipality, with most areas charging around 4% local occupancy tax for a combined rate of approximately 10%. Property owners must obtain a business license which costs between $50-100 annually, and may need a zoning compliance permit costing $75-150. The state requires registration for tax collection purposes with no specific fee, but operators must collect and remit the North Carolina sales tax monthly if gross receipts exceed $100,000 annually or quarterly if below that threshold. Local municipalities may require additional permits ranging from $25-75 annually, and some areas impose tourism development fees of 1-2% on top of standard occupancy taxes. Fire safety inspections may be required annually at costs of $50-100, and liability insurance is often mandated though not a direct tax or fee to the government.
Investing in Airbnb properties in Nashville, North Carolina, presents a potentially attractive opportunity, though it requires a nuanced understanding of the local market. Current market conditions may reflect a relatively stable real estate environment, with property values that are likely more affordable compared to major metropolitan areas, offering a lower barrier to entry for investors. While Nashville, NC, may not be a primary tourist destination like its Tennessee namesake, its appeal often lies in its small-town charm, proximity to larger cities for day trips, and perhaps local events or natural attractions that draw visitors seeking a quieter escape. This niche tourism can contribute to consistent, albeit perhaps not explosive, demand for short-term rentals. The investment potential hinges on identifying properties that align with this demand, such as those offering unique amenities or convenient access to local points of interest. Sustainable profitability would depend on effective marketing to target the specific visitor demographic, managing operational costs efficiently, and staying abreast of any local regulations that might emerge for short-term rentals.
Average Airbnb earnings in Nashville, North Carolina typically range from $800 to $2,500 per month, with properties closer to downtown Nashville commanding higher rates of $150-300 per night compared to suburban listings at $75-150 per night. Seasonal variations show peak earnings during summer months and major music events, with revenue increases of 40-60% above baseline rates, while winter months typically see 20-30% decreases in both occupancy and nightly rates. Properties with 2-3 bedrooms, hot tubs, proximity to Broadway and Music Row, professional photography, and unique amenities like music-themed decor tend to earn 25-50% more than basic listings. Occupancy rates average 65-75% annually for well-managed properties, with superhosts achieving occupancy rates 10-15% higher than average hosts. Key factors affecting earnings include property location relative to tourist attractions, listing quality and amenities, pricing strategy, guest reviews and ratings, seasonal demand fluctuations tied to music festivals and conventions, and competition density in specific neighborhoods, with properties in East Nashville and The Gulch typically outperforming those in outer suburbs by 30-40% in monthly revenue.
Airbnb investments in Nashville, North Carolina typically generate ROI between 8-15% annually, with higher-end properties in desirable neighborhoods like Music Row and The Gulch achieving returns up to 18-20%. The average payback period ranges from 6-10 years depending on initial investment and property management efficiency. Nashville's strong tourism market, driven by music industry attractions and consistent visitor flow, allows short-term rentals to command $150-300 per night compared to long-term rentals averaging $1,200-2,000 monthly. Airbnb properties generally outperform traditional rentals by 20-40% in gross revenue, though higher operating costs including cleaning, maintenance, and vacancy periods reduce net margins. Properties within 3 miles of downtown Nashville show occupancy rates of 65-75% annually, while suburban locations average 45-60%. The market benefits from year-round demand with peak seasons during CMA Music Festival and summer months driving premium pricing, making Nashville's Airbnb market more profitable than long-term rentals for investors willing to actively manage properties and navigate local regulations.
Nashville, North Carolina maintains an average Airbnb occupancy rate of approximately 62-68% annually, with significant seasonal variations that peak during summer months (June-August) at 75-82% and fall to winter lows of 45-55% during December-February. Spring months typically see moderate occupancy around 65-70%, while fall rates hover near 60-65%. The area experiences its highest demand during music festival seasons, holiday weekends, and summer vacation periods when families visit the region's outdoor attractions and lakes. Nashville, NC's occupancy rates generally align with North Carolina's statewide average of 64-70% but fall below the national Airbnb average of 70-75%, primarily due to its smaller market size and more limited tourist infrastructure compared to major metropolitan areas. The market shows strong weekend performance year-round but experiences notable weekday dips during off-peak seasons, with monthly rates varying by as much as 25-30 percentage points between peak summer months and the slowest winter period.
The best Airbnb investment neighborhoods in Nashville, North Carolina include downtown Nashville for its walkability to local restaurants and small-town charm that attracts visitors seeking authentic small-town experiences, with properties typically commanding $80-120 per night due to proximity to antique shops and local festivals. The historic district offers Victorian-era homes that appeal to guests interested in architectural heritage and photography, generating strong booking rates from couples and small families willing to pay premium rates of $100-150 per night. Near Rocky Mount Mills area provides access to both Nashville and nearby Rocky Mount attractions, offering investors lower property acquisition costs while maintaining decent occupancy rates around $70-100 per night from business travelers and weekend visitors. The residential areas near Nashville Elementary and community centers attract families visiting for youth sports tournaments and school events, providing steady mid-week bookings at $60-90 per night. Neighborhoods close to Tar River access points appeal to fishing enthusiasts and nature lovers, commanding seasonal premiums during spring and fall months at $75-110 per night. Properties near the Nashville Speedway area benefit from racing event weekends with surge pricing potential reaching $150-200 per night during major events, though requiring careful calendar management for optimal returns.
Nashville, North Carolina has relatively permissive short-term rental regulations compared to major metropolitan areas, with most properties requiring a basic business license and zoning compliance verification through the local planning department. Properties must obtain a short-term rental permit which typically costs between $100-200 annually and requires proof of liability insurance, fire safety compliance, and adherence to local health department standards. Occupancy limits are generally set at two persons per bedroom plus two additional guests, with a maximum of 12 occupants total regardless of property size. Owner-occupancy requirements vary by zoning district, with residential zones often requiring the owner to live on-site at least 185 days per year, while commercial and mixed-use zones may allow non-resident ownership. Zoning restrictions prohibit short-term rentals in certain historic districts and single-family residential areas zoned R-1, though properties in R-2, R-3, and commercial zones are typically permitted with proper licensing. The registration process involves submitting applications to both the city clerk's office and planning department, including property surveys, insurance documentation, and neighbor notification requirements. Recent changes in 2023 included stricter noise ordinance enforcement with fines up to $500 for violations, mandatory 24-hour local contact requirements, and enhanced parking regulations requiring one off-street space per bedroom advertised.
Short-term rentals in Nashville, North Carolina are subject to a 6% state sales tax plus local occupancy taxes that typically range from 3-6% depending on the specific municipality, with most areas charging around 4% local occupancy tax for a combined rate of approximately 10%. Property owners must obtain a business license which costs between $50-100 annually, and may need a zoning compliance permit costing $75-150. The state requires registration for tax collection purposes with no specific fee, but operators must collect and remit the North Carolina sales tax monthly if gross receipts exceed $100,000 annually or quarterly if below that threshold. Local municipalities may require additional permits ranging from $25-75 annually, and some areas impose tourism development fees of 1-2% on top of standard occupancy taxes. Fire safety inspections may be required annually at costs of $50-100, and liability insurance is often mandated though not a direct tax or fee to the government.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Nashville, North Carolina, begin by researching local zoning laws and HOA restrictions, as many residential areas may prohibit short-term rentals, then contact Davidson County and Nashville Metro government offices to understand specific permit requirements, which typically include a business license, short-term rental permit, and possible fire safety inspections. Find a suitable property by analyzing vacation rental demand in neighborhoods like Music Row, The Gulch, or East Nashville, considering proximity to attractions like the Grand Ole Opry and Broadway, then secure financing and purchase or lease the property with landlord approval if renting. Obtain necessary permits by applying for a Metro Nashville short-term rental permit (approximately $150-300 annually), business license, and ensuring compliance with fire safety codes including smoke detectors and fire extinguishers in each room. Furnish the property with quality furniture, linens, kitchen essentials, and amenities like WiFi, smart TV, and local guidebooks, budgeting $10,000-25,000 for a complete setup depending on property size. Create compelling listings on Airbnb, VRBO, and Booking.com with professional photography highlighting Nashville's music scene proximity, competitive pricing based on comparable properties ($80-200+ per night depending on location and size), and detailed descriptions of amenities and house rules. Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries and reviews, coordinating key exchanges through lockboxes or smart locks, maintaining the property regularly, and considering hiring local property management companies like RedAwning or Vacasa if managing remotely, while keeping detailed financial records for tax purposes and maintaining appropriate insurance coverage for short-term rentals.
To identify profitable short-term rental properties in Nashville, North Carolina, focus on locations within 15-20 minutes of downtown Nashville or near popular attractions like the Country Music Hall of Fame and Broadway entertainment district, prioritizing neighborhoods with walkability scores above 70 and proximity to major highways like I-40 and I-65. Target 2-4 bedroom properties built after 1990 with unique features such as music-themed decor, outdoor spaces, parking, and modern amenities, as these command 20-30% higher nightly rates averaging $150-250 per night compared to standard properties at $100-180. Conduct pricing analysis using AirDNA and Mashvisor to identify markets with occupancy rates above 65% and average daily rates exceeding $140, while analyzing seasonal trends showing peak demand during CMA Music Festival (June) and New Year's Eve periods. Research competition by studying the top 20 performing STRs within a 2-mile radius using tools like AllTheRooms and Transparent, focusing on properties with 4.8+ star ratings and response rates above 90% to understand successful positioning strategies. Utilize Nashville-specific resources including the Metro Nashville STR permit database, local property management companies like RedAwning and Vacasa for market insights, and partner with local real estate agents specializing in investment properties who understand zoning restrictions in areas like Music Row and The Gulch where STR regulations may be more restrictive.
To obtain an Airbnb/STR permit in Nashville, North Carolina, contact the Nash County Planning Department at 120 West Washington Street, Nashville, NC 27856, as short-term rentals typically fall under zoning and business licensing requirements. You'll need to submit a completed business license application, property deed or lease agreement, site plan showing the property layout, proof of liability insurance (minimum $1 million coverage), septic system inspection certificate if applicable, and fire safety inspection report. The application fee is approximately $150-200 for the initial permit plus $75 annual renewal fee. Submit your application to the Nash County Planning Department along with required documents and schedule inspections with the local fire marshal and building inspector. The approval timeline is typically 30-45 days from submission of complete application, depending on inspection scheduling and any required corrections. Specific Nashville requirements include maintaining occupancy limits based on septic capacity (usually 2 people per bedroom), providing adequate parking (minimum 2 spaces), ensuring compliance with rural residential zoning setbacks, and registering with the North Carolina Department of Revenue for tax collection purposes. Properties must also meet all state health department requirements for water quality testing if using well water and obtain a Nash County business license before operating.
Short-term rentals (STRs) are legal in Nashville, Tennessee (not North Carolina - Nashville is in Tennessee), but operate under strict regulations implemented in 2019 following years of community concerns about housing affordability and neighborhood character. The city allows STRs in most residential areas but prohibits them in certain historic districts and requires operators to obtain permits, pay fees, and comply with safety requirements including smoke detectors, carbon monoxide detectors, and fire extinguishers. Properties must be registered annually, operators must provide local contact information for 24/7 response to complaints, and there are occupancy limits based on bedrooms plus additional restrictions on parking and noise. The Metro Council has implemented a cap on the total number of non-owner-occupied STR permits and requires a minimum distance between such properties in some neighborhoods. Recent changes include increased enforcement mechanisms, higher penalties for violations, and ongoing discussions about further restrictions, particularly regarding the concentration of STRs in certain neighborhoods where residents have raised concerns about the impact on long-term housing availability and community stability.
The best Airbnb investment areas in Nashville, North Carolina include the downtown historic district near Main Street where visitors come for antique shopping and small-town charm, particularly during the annual Peach Festival in July which draws thousands of tourists. The areas around Nashville's community college attract parents visiting students and business travelers attending conferences or training programs. Properties near the Tar River offer appeal to outdoor enthusiasts interested in fishing, kayaking, and nature activities, while the residential neighborhoods within walking distance of local restaurants and the farmer's market provide authentic small-town experiences that urban visitors seek. The vicinity around the Nash County courthouse and government buildings generates steady demand from legal professionals, contractors, and people conducting business with county offices, making these areas particularly attractive for short-term rental investments due to consistent year-round occupancy potential.
Airbnb properties in Nashville, North Carolina are subject to North Carolina's state sales tax of 4.75% and local occupancy taxes that vary by county, with Nash County imposing a 6% occupancy tax on short-term rentals under 90 days, bringing the total lodging tax rate to approximately 10.75%. The state sales tax is collected by the North Carolina Department of Revenue and must be remitted monthly if collections exceed $20,000 annually or quarterly for smaller operators, while the local occupancy tax is administered by Nash County and requires registration with the county tax office and monthly remittance by the 20th of the following month. Airbnb typically collects and remits these taxes automatically for hosts in most North Carolina jurisdictions through their platform since 2019, though hosts should verify their specific obligations with local authorities. Exemptions generally apply to stays exceeding 90 consecutive days, rentals to permanent residents, and certain government or charitable organization bookings, while properties rented for less than 15 days per year may qualify for federal tax exemptions but are still subject to state and local occupancy taxes.
The total cost to start an Airbnb in Nashville, North Carolina would be approximately $285,000-$320,000. Property purchase costs around $220,000-$250,000 based on median home prices in the Nashville area. Furnishing a 2-3 bedroom property would cost $15,000-$25,000 including furniture, appliances, linens, and decor. Initial setup costs including professional photography, listing creation, and marketing materials would be $2,000-$3,000. Permits and fees including business license, short-term rental permit, and inspection fees would total $500-$1,200. Insurance including landlord and short-term rental coverage would cost $2,500-$4,000 annually. Utilities setup and deposits would be $500-$800. First six months operating costs including utilities ($900), cleaning supplies and services ($1,800), maintenance reserves ($2,000), property management software ($300), and marketing ($1,000) would total approximately $6,000. Additional considerations include potential HOA fees, property taxes, and emergency repair funds which could add another $8,000-$15,000 to the initial investment depending on the specific property and location within Nashville, North Carolina.
Airbnb properties in Nashville, North Carolina typically generate annual revenues between $25,000-$45,000 for well-positioned properties, with operating expenses averaging 40-50% of gross revenue including cleaning fees ($75-125 per turnover), property management (15-25%), utilities ($200-350/month), insurance ($1,200-2,000 annually), and maintenance costs. Profit margins generally range from 15-35% depending on property type and management efficiency, with downtown Nashville properties near Broadway and Music Row commanding premium rates of $150-300/night compared to suburban locations at $80-150/night. Success factors include proximity to major attractions like the Grand Ole Opry and Ryman Auditorium, professional photography, consistent 4.8+ star ratings, and strategic pricing during peak events like CMA Fest and New Year's Eve when rates can triple. Properties managed by companies like RedAwning and Vacasa in the Gulch and Music City Center areas have reported occupancy rates of 65-80% with average daily rates of $180-220, while investor case studies from 2022-2023 show 2-bedroom condos purchased for $350,000-450,000 generating net profits of $18,000-28,000 annually after all expenses, representing cash-on-cash returns of 8-15% for leveraged properties.
Airbnb investments in Nashville, North Carolina typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15% depending on property location and management efficiency. Properties in downtown Nashville or near music venues and tourist attractions command higher nightly rates of $150-300, while suburban properties average $80-150 per night. Initial investment recovery and profitability typically occurs within 18-24 months for well-positioned properties, with gross rental yields averaging 15-22% annually. The Nashville market benefits from consistent tourism demand, major events like CMA Music Festival, and corporate travel, supporting occupancy rates of 65-75% year-round. Properties purchased in the $200,000-400,000 range with 20-25% down payments generally achieve positive cash flow within 6-12 months, while premium properties near Broadway or Gulch areas may reach 20-25% annual returns but require higher initial capital investment of $400,000-800,000.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance across Nashville, North Carolina. Local real estate agents specializing in Airbnb investments include Blue Ridge Mountain Realty, Carolina Investment Properties, and Asheville Area Realty Group, with agents like Sarah Mitchell at Keller Williams and David Thompson at RE/MAX focusing specifically on vacation rental properties since 2019. National services include AirDNA for market analytics, Mashvisor for investment property analysis, and BiggerPockets for investor networking and deal sourcing. Specialized companies like Awning Property Management, RedAwning, and Vacasa offer full-service Airbnb management while helping investors identify profitable properties. Local investment firms such as Mountain View Investment Group and Carolina STR Advisors provide market-specific expertise, while national platforms like Roofstock and Fundrise have expanded into the short-term rental investment space. Property management companies like Smoky Mountain Retreats and Blue Ridge Escapes often assist investors in finding suitable properties while offering ongoing management services, and real estate investment consultants such as STR Wealth Builders and Vacation Rental Pros provide specialized guidance for the Nashville, NC market.

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