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Find Your Airbnb InvestmentInvesting in Airbnb properties in Niantic, Connecticut, presents a promising opportunity given its appeal as a charming coastal town and a popular seasonal destination. Current market conditions indicate a steady demand for short-term rentals, especially during peak tourist seasons (summer and fall foliage) when visitors flock to enjoy the beaches, state parks, and local attractions like the Niantic Children's Museum and the Rocky Neck State Park. Property values in Niantic have seen consistent appreciation, making it an attractive location for real estate investment. The investment potential is further enhanced by the town's family-friendly atmosphere and its proximity to larger cities, drawing both weekenders and longer-stay vacationers. While seasonal fluctuations exist, strategic pricing and effective marketing can ensure year-round profitability, making Airbnb a potentially good investment in Niantic for those looking to capitalize on the robust tourism sector and stable property market.
Based on available market data and regional analysis, Airbnb properties in Niantic, Connecticut typically generate average monthly revenues ranging from $1,200 to $3,500, with waterfront and beach-proximity properties commanding the higher end of this spectrum. Seasonal variations are pronounced, with peak summer months generating 60-80% higher revenues than winter months due to Niantic's coastal location and proximity to popular beaches like Rocky Neck State Park. Properties within walking distance of the beach can earn $200-400 per night during peak season compared to $80-150 during off-season months. Key factors affecting earnings include proximity to Long Island Sound, property size and amenities, seasonal demand from beach visitors and casino tourists visiting nearby Mohegan Sun, and competition from approximately 50-75 active short-term rental properties in the immediate area. Properties offering unique amenities like water views, private beach access, or luxury finishes typically achieve occupancy rates of 65-75% annually, while standard inland properties average 45-55% occupancy, with successful hosts implementing dynamic pricing strategies that adjust rates based on local events, weather patterns, and regional tourism trends.
Airbnb investments in Niantic, Connecticut typically generate ROI between 8-12% annually, with properties averaging $150-200 per night during peak summer months and $80-120 in off-season, resulting in gross annual revenues of $25,000-40,000 for well-positioned properties near the shoreline. The payback period for initial investment ranges from 12-18 years depending on purchase price and renovation costs, with most investors seeing positive cash flow within 2-3 years after accounting for mortgage, taxes, maintenance, and platform fees. Compared to traditional long-term rentals in Niantic that yield 6-8% ROI with monthly rents of $1,800-2,500, short-term rentals can outperform by 2-4 percentage points but require significantly more active management and face seasonal occupancy fluctuations, with summer months achieving 70-85% occupancy while winter months drop to 25-40%, making the investment most viable for properties that can command premium rates due to proximity to Rocky Neck State Park, Niantic Bay, or historic downtown areas.
Airbnb occupancy rates in Niantic, Connecticut typically average around 65-70% annually, with significant seasonal variation due to its coastal location and proximity to popular attractions like Mystic Seaport and casinos. Peak season runs from June through August when occupancy rates can reach 85-90%, driven by summer beach tourism and the nearby Electric Zoo music festival at Fort Trumbull Beach. Spring and fall months see moderate occupancy around 55-65%, while winter months drop to 35-45% as beach tourism declines. Niantic's occupancy rates generally outperform Connecticut's statewide Airbnb average of approximately 60% due to its desirable shoreline location, but fall slightly below the national average of 70-75%. The town benefits from both weekend leisure travelers from New York and Boston metropolitan areas and longer-stay summer vacationers, with July being the strongest month typically achieving 90%+ occupancy, while January and February represent the lowest demand period at around 30-40% occupancy.
The most promising Airbnb investment neighborhoods in Niantic include the Crescent Beach area, which offers direct waterfront access and commands premium rates due to its proximity to the popular public beach and scenic coastline, attracting summer vacationers willing to pay $200-350 per night. The Giants Neck Beach neighborhood provides excellent investment potential with its private beach associations and upscale residential character, drawing families and groups seeking exclusive coastal experiences at rates of $250-400 nightly. The downtown Niantic village area near the train station offers year-round rental potential due to its walkability to restaurants, shops, and easy NYC commuter access, supporting rates of $150-250 per night with strong occupancy beyond just summer months. The Hole-in-the-Wall Beach vicinity attracts nature enthusiasts and photographers seeking dramatic coastal scenery, commanding $180-280 per night during peak season. The residential areas near Rocky Neck State Park benefit from proximity to hiking trails, camping facilities, and protected shoreline, appealing to outdoor recreation guests at $160-240 nightly rates. The Niantic River waterfront properties offer unique appeal for boating enthusiasts and those seeking quieter water activities, supporting rates of $170-260 per night. The East Lyme border areas provide more affordable entry points while still maintaining beach access, typically generating $140-220 per night with good potential for appreciation as the market develops.
Niantic, Connecticut, which falls under East Lyme's jurisdiction, requires short-term rental operators to obtain a special permit through the Planning and Zoning Commission, with applications requiring site plans, parking arrangements, and neighbor notification procedures. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding ten people regardless of bedroom count. Owner-occupancy is not mandatory, allowing for investment properties to operate as short-term rentals, though properties must maintain primary residential character and cannot be converted to commercial lodging facilities. Short-term rentals are permitted in residential zones including R-40, R-80, and R-120 districts but are prohibited in commercial and industrial zones, with additional restrictions near beaches and environmentally sensitive areas. The registration process involves submitting applications with property details, emergency contact information, parking plans, and waste management procedures, along with annual renewal requirements and compliance inspections. Recent regulatory changes have strengthened noise ordinances, implemented stricter parking requirements of one space per bedroom plus one additional space, enhanced penalties for violations, and established a complaint tracking system, while also requiring liability insurance coverage and implementing seasonal restrictions during peak summer months to address neighborhood concerns about overtourism.
Short-term rentals in Niantic, Connecticut are subject to Connecticut's statewide occupancy tax of 15% on rental stays of less than 30 days, which includes the base sales tax of 6.35% plus an additional 8.65% lodging tax. The town of East Lyme, where Niantic is located, requires short-term rental operators to obtain a zoning permit which typically costs between $100-200, and properties must comply with local zoning regulations that may require additional inspections costing approximately $75-150. Annual business registration with the state of Connecticut costs around $100, and operators must register for sales tax permits at no additional cost but are required to collect and remit the 15% occupancy tax monthly. Property owners may also face increased property tax assessments when properties are used commercially, and must obtain proper insurance coverage which can add $500-1,500 annually depending on coverage levels, though this varies by insurer and property value.
Investing in Airbnb properties in Niantic, Connecticut, presents a promising opportunity given its appeal as a charming coastal town and a popular seasonal destination. Current market conditions indicate a steady demand for short-term rentals, especially during peak tourist seasons (summer and fall foliage) when visitors flock to enjoy the beaches, state parks, and local attractions like the Niantic Children's Museum and the Rocky Neck State Park. Property values in Niantic have seen consistent appreciation, making it an attractive location for real estate investment. The investment potential is further enhanced by the town's family-friendly atmosphere and its proximity to larger cities, drawing both weekenders and longer-stay vacationers. While seasonal fluctuations exist, strategic pricing and effective marketing can ensure year-round profitability, making Airbnb a potentially good investment in Niantic for those looking to capitalize on the robust tourism sector and stable property market.
Based on available market data and regional analysis, Airbnb properties in Niantic, Connecticut typically generate average monthly revenues ranging from $1,200 to $3,500, with waterfront and beach-proximity properties commanding the higher end of this spectrum. Seasonal variations are pronounced, with peak summer months generating 60-80% higher revenues than winter months due to Niantic's coastal location and proximity to popular beaches like Rocky Neck State Park. Properties within walking distance of the beach can earn $200-400 per night during peak season compared to $80-150 during off-season months. Key factors affecting earnings include proximity to Long Island Sound, property size and amenities, seasonal demand from beach visitors and casino tourists visiting nearby Mohegan Sun, and competition from approximately 50-75 active short-term rental properties in the immediate area. Properties offering unique amenities like water views, private beach access, or luxury finishes typically achieve occupancy rates of 65-75% annually, while standard inland properties average 45-55% occupancy, with successful hosts implementing dynamic pricing strategies that adjust rates based on local events, weather patterns, and regional tourism trends.
Airbnb investments in Niantic, Connecticut typically generate ROI between 8-12% annually, with properties averaging $150-200 per night during peak summer months and $80-120 in off-season, resulting in gross annual revenues of $25,000-40,000 for well-positioned properties near the shoreline. The payback period for initial investment ranges from 12-18 years depending on purchase price and renovation costs, with most investors seeing positive cash flow within 2-3 years after accounting for mortgage, taxes, maintenance, and platform fees. Compared to traditional long-term rentals in Niantic that yield 6-8% ROI with monthly rents of $1,800-2,500, short-term rentals can outperform by 2-4 percentage points but require significantly more active management and face seasonal occupancy fluctuations, with summer months achieving 70-85% occupancy while winter months drop to 25-40%, making the investment most viable for properties that can command premium rates due to proximity to Rocky Neck State Park, Niantic Bay, or historic downtown areas.
Airbnb occupancy rates in Niantic, Connecticut typically average around 65-70% annually, with significant seasonal variation due to its coastal location and proximity to popular attractions like Mystic Seaport and casinos. Peak season runs from June through August when occupancy rates can reach 85-90%, driven by summer beach tourism and the nearby Electric Zoo music festival at Fort Trumbull Beach. Spring and fall months see moderate occupancy around 55-65%, while winter months drop to 35-45% as beach tourism declines. Niantic's occupancy rates generally outperform Connecticut's statewide Airbnb average of approximately 60% due to its desirable shoreline location, but fall slightly below the national average of 70-75%. The town benefits from both weekend leisure travelers from New York and Boston metropolitan areas and longer-stay summer vacationers, with July being the strongest month typically achieving 90%+ occupancy, while January and February represent the lowest demand period at around 30-40% occupancy.
The most promising Airbnb investment neighborhoods in Niantic include the Crescent Beach area, which offers direct waterfront access and commands premium rates due to its proximity to the popular public beach and scenic coastline, attracting summer vacationers willing to pay $200-350 per night. The Giants Neck Beach neighborhood provides excellent investment potential with its private beach associations and upscale residential character, drawing families and groups seeking exclusive coastal experiences at rates of $250-400 nightly. The downtown Niantic village area near the train station offers year-round rental potential due to its walkability to restaurants, shops, and easy NYC commuter access, supporting rates of $150-250 per night with strong occupancy beyond just summer months. The Hole-in-the-Wall Beach vicinity attracts nature enthusiasts and photographers seeking dramatic coastal scenery, commanding $180-280 per night during peak season. The residential areas near Rocky Neck State Park benefit from proximity to hiking trails, camping facilities, and protected shoreline, appealing to outdoor recreation guests at $160-240 nightly rates. The Niantic River waterfront properties offer unique appeal for boating enthusiasts and those seeking quieter water activities, supporting rates of $170-260 per night. The East Lyme border areas provide more affordable entry points while still maintaining beach access, typically generating $140-220 per night with good potential for appreciation as the market develops.
Niantic, Connecticut, which falls under East Lyme's jurisdiction, requires short-term rental operators to obtain a special permit through the Planning and Zoning Commission, with applications requiring site plans, parking arrangements, and neighbor notification procedures. Properties are limited to a maximum occupancy of two people per bedroom plus two additional guests, with total occupancy not exceeding ten people regardless of bedroom count. Owner-occupancy is not mandatory, allowing for investment properties to operate as short-term rentals, though properties must maintain primary residential character and cannot be converted to commercial lodging facilities. Short-term rentals are permitted in residential zones including R-40, R-80, and R-120 districts but are prohibited in commercial and industrial zones, with additional restrictions near beaches and environmentally sensitive areas. The registration process involves submitting applications with property details, emergency contact information, parking plans, and waste management procedures, along with annual renewal requirements and compliance inspections. Recent regulatory changes have strengthened noise ordinances, implemented stricter parking requirements of one space per bedroom plus one additional space, enhanced penalties for violations, and established a complaint tracking system, while also requiring liability insurance coverage and implementing seasonal restrictions during peak summer months to address neighborhood concerns about overtourism.
Short-term rentals in Niantic, Connecticut are subject to Connecticut's statewide occupancy tax of 15% on rental stays of less than 30 days, which includes the base sales tax of 6.35% plus an additional 8.65% lodging tax. The town of East Lyme, where Niantic is located, requires short-term rental operators to obtain a zoning permit which typically costs between $100-200, and properties must comply with local zoning regulations that may require additional inspections costing approximately $75-150. Annual business registration with the state of Connecticut costs around $100, and operators must register for sales tax permits at no additional cost but are required to collect and remit the 15% occupancy tax monthly. Property owners may also face increased property tax assessments when properties are used commercially, and must obtain proper insurance coverage which can add $500-1,500 annually depending on coverage levels, though this varies by insurer and property value.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Niantic, Connecticut, begin by researching local zoning laws and regulations through the East Lyme Town Hall, as Niantic falls under East Lyme jurisdiction, where short-term rentals typically require special permits and must comply with residential zoning restrictions that often limit rentals to primary residences or require conditional use permits for investment properties. Obtain necessary permits including a business license from East Lyme (approximately $50-100), a Certificate of Occupancy, and potentially a special exception permit from the Zoning Commission if operating in residential zones, while ensuring compliance with Connecticut state tax requirements including registering for sales tax collection. Find a suitable property by focusing on areas within walking distance of Niantic Bay, Rocky Neck State Park, or the village center, with properties typically ranging from $300,000-800,000 for single-family homes or condos near the waterfront. Furnish the space with coastal-themed décor, essential amenities like WiFi, air conditioning, and kitchen supplies, ensuring all safety requirements are met including smoke detectors, carbon monoxide detectors, and fire extinguishers as mandated by Connecticut fire codes. List your property on Airbnb and other platforms with competitive pricing around $150-350 per night depending on size and proximity to beach attractions, highlighting nearby amenities like Millstone Point, Children's Museum of Southeastern Connecticut, and seasonal ferry access to Block Island. Manage the property by establishing relationships with local cleaning services, maintenance contractors, and consider hiring a property management company familiar with East Lyme regulations, while maintaining detailed records for tax purposes and ensuring compliance with the town's maximum occupancy limits and noise ordinances that are strictly enforced in this residential coastal community.
To identify profitable short-term rental properties in Niantic, Connecticut, focus on properties within 0.5 miles of the coastline, particularly near East Lyme beaches, Rocky Neck State Park, and the Amtrak station for easy NYC access. Target 2-4 bedroom single-family homes or condos built after 1980 with modern amenities, outdoor spaces, parking, and water views, as these command premium rates of $150-300 per night during peak summer season (June-September). Analyze comparable properties on Airbnb and VRBO within a 2-mile radius, noting that beachfront properties typically achieve 70-85% occupancy rates while inland properties see 45-65%. Research local competition by monitoring 20-30 similar listings for pricing trends, guest reviews, and booking patterns, particularly focusing on properties near Hole-in-the-Wall Beach and Giants Neck Beach. Utilize AirDNA for market analytics, STR Helper for revenue projections, and the East Lyme town website for zoning regulations, while considering that properties under $400,000 with strong rental potential typically generate 8-12% annual returns when properly managed and marketed to families seeking beach vacations and NYC commuters.
To obtain an Airbnb/STR permit in Niantic, Connecticut, you must apply through the East Lyme Zoning Department since Niantic is part of East Lyme. Submit your application to the East Lyme Town Hall at 108 Pennsylvania Avenue, including a completed short-term rental application form, property deed or lease agreement, floor plan showing maximum occupancy, proof of liability insurance ($1 million minimum), Connecticut sales tax permit, septic system inspection (if applicable), and fire safety inspection certificate. The application fee is approximately $150-200 with an annual renewal fee of $100-125. Required documents also include a parking plan showing adequate off-street parking, waste management plan, and contact information for a local property manager if you're not residing within 30 miles. The approval timeline typically takes 4-6 weeks after submission of complete documentation. East Lyme requires STRs to maintain maximum occupancy of 2 people per bedroom plus 2 additional guests, provide adequate parking (1 space per bedroom), maintain quiet hours from 9 PM to 8 AM, and display the permit number in all advertisements. Properties must pass annual inspections and comply with all zoning regulations, with rentals limited to residential zones only.
Short-term rentals (STRs) are legal in Niantic, Connecticut, but operate under East Lyme's municipal regulations which require property owners to obtain proper zoning permits and business licenses before operating vacation rentals. The town allows STRs in residential zones with restrictions including occupancy limits typically capped at 8-10 guests, mandatory parking requirements, noise ordinances, and safety inspections. Properties must comply with Connecticut state tax requirements including collecting occupancy taxes, and owners must register with the state Department of Revenue Services. East Lyme has implemented stricter enforcement since 2019-2020 following resident complaints about party houses and parking issues, requiring annual permit renewals and establishing complaint procedures. STRs are generally prohibited in certain historic districts and areas with homeowners association restrictions, and the town reserves the right to revoke permits for violations of noise, parking, or occupancy rules, with some waterfront properties facing additional coastal zone management requirements.
The best areas for Airbnb investment in Niantic, Connecticut are the Crescent Beach and Giants Neck Beach neighborhoods, which offer prime waterfront locations attracting summer tourists and families seeking coastal vacations from May through September. The historic downtown Niantic district near the railroad station provides excellent potential due to its proximity to Amtrak service, making it attractive for business travelers and weekend visitors from New York and Boston. The areas near Niantic Bay and the Connecticut River mouth are particularly valuable for their scenic water views and access to boating activities, drawing tourists interested in fishing, kayaking, and maritime recreation. Properties near the Millstone Point area benefit from proximity to both beaches and hiking trails, appealing to outdoor enthusiasts and nature lovers. The neighborhoods close to Rocky Neck State Park see consistent demand from visitors attending the park's events and camping facilities, while areas near the Niantic River provide a quieter alternative for guests seeking peaceful retreats with easy access to local restaurants and shops along Main Street.
In Niantic, Connecticut, Airbnb hosts are subject to Connecticut's state occupancy tax of 15% on rentals of less than 30 consecutive days, which applies to the total rental charge including cleaning fees but excluding separately stated taxes. The town of East Lyme, where Niantic is located, does not impose an additional local lodging tax as of 2023. Connecticut requires hosts to register for a sales and use tax permit through the Department of Revenue Services and collect the occupancy tax from guests at the time of booking or payment. Hosts must remit collected taxes monthly if they collect more than $1,000 annually, or quarterly if less, using form OP-424 filed electronically through the Connecticut Taxpayer Service Center. The tax must be remitted by the 20th day of the month following the reporting period. Exemptions include rentals of 30 days or longer, rentals to permanent residents of Connecticut for periods exceeding 30 days, and accommodations provided to certain government employees and tax-exempt organizations with proper documentation. Airbnb may collect and remit these taxes automatically for hosts in Connecticut through their platform, but hosts remain ultimately responsible for compliance and should verify that taxes are being properly collected and remitted.
To start an Airbnb in Niantic, Connecticut, expect total costs around $520,000-$580,000. Property purchase represents the largest expense at approximately $450,000-$500,000 based on median home prices in the coastal Connecticut area. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom property including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup costs including professional photography, listing creation, and basic renovations average $3,000-$5,000. Permits and fees in Connecticut include business registration ($100), potential local permits ($200-$500), and tax registration ($100). Insurance costs run $2,000-$3,500 annually for short-term rental coverage. Utilities including electricity, gas, water, internet, and cable average $300-$400 monthly or $1,800-$2,400 for six months. First six months operating costs encompass cleaning services ($150 per turnover), maintenance reserves ($200 monthly), marketing ($100 monthly), Airbnb fees (3% host fee), property management software ($50 monthly), and miscellaneous supplies ($100 monthly), totaling approximately $4,500-$6,000. Additional considerations include potential HOA fees, property taxes, and emergency repair funds which could add another $5,000-$10,000 to initial capital requirements.
Airbnb properties in Niantic, Connecticut, demonstrate moderate profitability with average nightly rates ranging from $150-$300 during peak summer months (June-August) and $80-$150 during off-season periods, generating annual revenues of approximately $25,000-$45,000 for well-positioned properties near the beach or Millstone Point. Operating expenses typically consume 40-60% of gross revenue, including property management fees (15-25%), cleaning costs ($50-$75 per turnover), utilities ($200-$400 monthly), insurance premiums ($1,500-$3,000 annually), and maintenance costs averaging $3,000-$5,000 yearly, resulting in net profit margins of 25-35% for successful operators. Properties within walking distance of Rocky Neck State Park or featuring water views command premium rates and achieve 65-80% occupancy during summer months, while inland properties average 45-60% annual occupancy. Success factors include professional photography showcasing coastal proximity, responsive guest communication, partnerships with local cleaning services like Mystic Area Cleaning Co., and strategic pricing that capitalizes on Niantic's position between Mystic Seaport and Gillette Castle State Park, with top-performing hosts like those managing beachfront cottages on Crescent Beach reporting annual profits of $15,000-$25,000 per property after all expenses.
Based on Niantic, Connecticut market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property type and location proximity to Mystic Seaport and coastal attractions. Properties within 2 miles of downtown Niantic or waterfront areas command premium nightly rates of $150-250, while inland properties average $100-175 per night during peak summer months (June-September) when occupancy rates reach 75-85%. Initial profitability typically occurs within 18-24 months for well-positioned properties, with break-even cash flow achievable in 12-18 months when factoring in seasonal demand from tourists visiting Mystic Aquarium, Foxwoods Resort Casino, and Rocky Neck State Park. Three-bedroom homes near East Lyme beaches show strongest performance with 10-14% annual returns, while smaller condos or inland properties trend toward the lower 6-8% range, with total investment recovery timeframes of 7-10 years assuming consistent 65-70% annual occupancy rates and average daily rates of $125-200 depending on seasonality and property amenities.
STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors, offering comprehensive market analysis and property recommendations in Niantic, Connecticut. Local real estate agents like Coldwell Banker Realty and William Pitt Sotheby's International Realty have agents experienced in vacation rental investments along the Connecticut shoreline. National services include AirDNA for market data analysis, Mashvisor for investment property analytics, and BiggerPockets for investor networking and deal sourcing. Regional companies such as Berkshire Hathaway HomeServices New England Properties and RE/MAX have agents familiar with the Niantic waterfront market and seasonal rental potential. Specialized services like RedAwning and Vacasa offer property management alongside acquisition consulting, while platforms such as Roofstock and HomeUnion focus on turnkey investment properties. Local property management companies including Shoreline Property Management and Connecticut Vacation Rentals provide market insights to help investors identify profitable opportunities in this coastal Connecticut community known for its proximity to beaches and seasonal tourism demand.

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