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Find Your Airbnb InvestmentInvesting in Airbnb properties in Ninety Six, South Carolina, presents a unique opportunity, largely influenced by its local charm and potential for niche tourism. While Ninety Six may not boast the extensive tourist numbers of larger metropolitan areas, its historical significance, particularly related to the Ninety Six National Historic Site, attracts history enthusiasts and those seeking a quieter, more authentic Southern experience. Current market conditions indicate relatively affordable property values compared to major tourist destinations, which can translate to a lower initial investment. However, investors should carefully research local tourism trends and seasonal variations, as demand may be more sporadic. The investment potential lies in catering to specific traveler segments interested in historical tourism, outdoor activities (e.g., nearby Lake Greenwood), or those passing through the region. Strategic marketing to these groups and offering unique experiences can help maximize occupancy rates and profitability in this distinct market.
Based on available market data and regional analysis, Airbnb properties in Ninety Six, South Carolina typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size and amenities. Seasonal variations show peak earnings during spring and fall months when temperatures are moderate, with summer bookings remaining steady due to lake activities at nearby Greenwood State Park, while winter months typically see a 20-30% decrease in occupancy rates. Properties within walking distance of Lake Greenwood or featuring outdoor amenities like fire pits and boat access command premium rates of $120-180 per night compared to standard listings at $75-110 per night. Key factors affecting earnings include proximity to Lakelands region attractions, property condition and modern amenities, responsive host communication, and competitive pricing strategies that account for the area's rural setting and limited hotel alternatives. Occupancy rates average 65-75% during peak seasons and drop to 45-55% in winter months, with successful hosts maintaining year-round appeal through targeted marketing to fishing enthusiasts, family reunions, and guests seeking peaceful retreats between Greenville and Columbia metropolitan areas.
Airbnb investments in Ninety Six, South Carolina typically generate ROI between 8-12% annually, with payback periods averaging 10-14 years due to the town's small market size and limited tourist demand. Properties in this rural Greenwood County community average $80-120 per night occupancy rates of 35-45%, significantly lower than major South Carolina destinations, resulting in annual gross revenues of $12,000-18,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Ninety Six, which yield steady 6-8% returns with monthly rents of $600-900, short-term rentals offer marginally higher returns but require substantially more management effort and face seasonal fluctuations, making traditional rentals often more attractive for passive investors in this small town market where tourism infrastructure remains limited and guest demand is primarily driven by business travelers and visitors to nearby Lake Greenwood.
Airbnb occupancy rates in Ninety Six, South Carolina typically average around 45-55% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when rates can reach 65-75% due to favorable weather and regional tourism activities. Summer months see moderate occupancy of 50-60%, while winter months drop to 35-45% as tourism slows in the rural area. The town experiences higher demand during local events and when visitors explore nearby attractions like the Ninety Six National Historic Site. Compared to South Carolina's statewide Airbnb average of approximately 60-65%, Ninety Six performs slightly below due to its small size and limited tourist infrastructure, while national averages typically range 55-70% depending on location type. The market remains relatively stable but seasonal, with weekend bookings significantly outperforming weekday stays, and the area benefits from its proximity to Greenwood and the greater Upstate region for spillover demand during peak travel periods.
The downtown historic district of Ninety Six offers the strongest Airbnb investment potential due to its proximity to Ninety Six National Historic Site and Star Fort, attracting history enthusiasts and educational tourists willing to pay premium rates for authentic colonial-era experiences. The residential areas near Lake Greenwood provide excellent opportunities for vacation rentals targeting families and fishing enthusiasts, with properties commanding higher nightly rates during peak summer and fishing seasons while benefiting from the lake's recreational activities and scenic waterfront access. Neighborhoods along Highway 34 toward Greenwood offer strategic positioning for business travelers and visitors to Lander University, providing steady occupancy rates and moderate pricing power with easy highway access. The rural properties surrounding the Ninety Six area appeal to agritourism and retreat-seeking guests, offering unique farm-stay experiences that can command premium rates for those seeking peaceful, countryside accommodations. Areas near the intersection of Highway 248 and local roads provide affordable entry points for investors while still maintaining proximity to key attractions, making them suitable for budget-conscious travelers exploring the region's Revolutionary War sites. Properties in established residential neighborhoods off Old Greenwood Highway offer family-friendly accommodations with good access to local amenities and schools, appealing to visiting families and longer-term stays.
Short-term rental regulations in Ninety Six, South Carolina are primarily governed by Greenwood County ordinances, as the small town of approximately 2,000 residents has limited municipal regulations. Property owners must obtain a business license from Greenwood County and register with the South Carolina Department of Revenue for tax collection purposes. Occupancy limits typically follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, though specific limits may vary based on septic system capacity and square footage. There are no strict owner-occupancy requirements, allowing for non-resident ownership of rental properties. Zoning restrictions generally permit short-term rentals in residential areas, but properties must comply with existing residential zoning codes and cannot operate as commercial hotels. The registration process involves submitting applications to the county planning department, providing proof of insurance, and ensuring compliance with fire safety codes. Properties must also register with the South Carolina Department of Revenue to collect and remit state and local accommodations taxes, currently around 2-3% locally plus state taxes. Recent changes since 2020 have included increased enforcement of tax collection requirements and stricter adherence to septic system regulations for properties not connected to municipal sewer systems, reflecting the rural nature of much of the area around Ninety Six.
Short-term rentals in Ninety Six, South Carolina are subject to the state accommodations tax of 7% on gross rental receipts, which includes a 5% state tax and up to 2% local tax that varies by municipality. Greenwood County, where Ninety Six is located, typically imposes a 2% local accommodations tax bringing the total to 7%. Business license fees range from $50-$150 annually depending on the rental's gross revenue, with properties generating under $10,000 typically paying the lower fee. The South Carolina Department of Revenue requires registration for accommodations tax collection at no cost, but late filing penalties can reach $50 per month. Property owners must also pay standard property taxes, which average 0.57% of assessed value in Greenwood County. Additional costs may include a $25-$75 annual fire safety inspection fee if required by local ordinance, and potential homeowner association fees if applicable. Some municipalities may require a short-term rental permit costing $100-$300 annually, though specific requirements for Ninety Six should be verified with local authorities as regulations can vary significantly between small towns in South Carolina.
Investing in Airbnb properties in Ninety Six, South Carolina, presents a unique opportunity, largely influenced by its local charm and potential for niche tourism. While Ninety Six may not boast the extensive tourist numbers of larger metropolitan areas, its historical significance, particularly related to the Ninety Six National Historic Site, attracts history enthusiasts and those seeking a quieter, more authentic Southern experience. Current market conditions indicate relatively affordable property values compared to major tourist destinations, which can translate to a lower initial investment. However, investors should carefully research local tourism trends and seasonal variations, as demand may be more sporadic. The investment potential lies in catering to specific traveler segments interested in historical tourism, outdoor activities (e.g., nearby Lake Greenwood), or those passing through the region. Strategic marketing to these groups and offering unique experiences can help maximize occupancy rates and profitability in this distinct market.
Based on available market data and regional analysis, Airbnb properties in Ninety Six, South Carolina typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size and amenities. Seasonal variations show peak earnings during spring and fall months when temperatures are moderate, with summer bookings remaining steady due to lake activities at nearby Greenwood State Park, while winter months typically see a 20-30% decrease in occupancy rates. Properties within walking distance of Lake Greenwood or featuring outdoor amenities like fire pits and boat access command premium rates of $120-180 per night compared to standard listings at $75-110 per night. Key factors affecting earnings include proximity to Lakelands region attractions, property condition and modern amenities, responsive host communication, and competitive pricing strategies that account for the area's rural setting and limited hotel alternatives. Occupancy rates average 65-75% during peak seasons and drop to 45-55% in winter months, with successful hosts maintaining year-round appeal through targeted marketing to fishing enthusiasts, family reunions, and guests seeking peaceful retreats between Greenville and Columbia metropolitan areas.
Airbnb investments in Ninety Six, South Carolina typically generate ROI between 8-12% annually, with payback periods averaging 10-14 years due to the town's small market size and limited tourist demand. Properties in this rural Greenwood County community average $80-120 per night occupancy rates of 35-45%, significantly lower than major South Carolina destinations, resulting in annual gross revenues of $12,000-18,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Ninety Six, which yield steady 6-8% returns with monthly rents of $600-900, short-term rentals offer marginally higher returns but require substantially more management effort and face seasonal fluctuations, making traditional rentals often more attractive for passive investors in this small town market where tourism infrastructure remains limited and guest demand is primarily driven by business travelers and visitors to nearby Lake Greenwood.
Airbnb occupancy rates in Ninety Six, South Carolina typically average around 45-55% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when rates can reach 65-75% due to favorable weather and regional tourism activities. Summer months see moderate occupancy of 50-60%, while winter months drop to 35-45% as tourism slows in the rural area. The town experiences higher demand during local events and when visitors explore nearby attractions like the Ninety Six National Historic Site. Compared to South Carolina's statewide Airbnb average of approximately 60-65%, Ninety Six performs slightly below due to its small size and limited tourist infrastructure, while national averages typically range 55-70% depending on location type. The market remains relatively stable but seasonal, with weekend bookings significantly outperforming weekday stays, and the area benefits from its proximity to Greenwood and the greater Upstate region for spillover demand during peak travel periods.
The downtown historic district of Ninety Six offers the strongest Airbnb investment potential due to its proximity to Ninety Six National Historic Site and Star Fort, attracting history enthusiasts and educational tourists willing to pay premium rates for authentic colonial-era experiences. The residential areas near Lake Greenwood provide excellent opportunities for vacation rentals targeting families and fishing enthusiasts, with properties commanding higher nightly rates during peak summer and fishing seasons while benefiting from the lake's recreational activities and scenic waterfront access. Neighborhoods along Highway 34 toward Greenwood offer strategic positioning for business travelers and visitors to Lander University, providing steady occupancy rates and moderate pricing power with easy highway access. The rural properties surrounding the Ninety Six area appeal to agritourism and retreat-seeking guests, offering unique farm-stay experiences that can command premium rates for those seeking peaceful, countryside accommodations. Areas near the intersection of Highway 248 and local roads provide affordable entry points for investors while still maintaining proximity to key attractions, making them suitable for budget-conscious travelers exploring the region's Revolutionary War sites. Properties in established residential neighborhoods off Old Greenwood Highway offer family-friendly accommodations with good access to local amenities and schools, appealing to visiting families and longer-term stays.
Short-term rental regulations in Ninety Six, South Carolina are primarily governed by Greenwood County ordinances, as the small town of approximately 2,000 residents has limited municipal regulations. Property owners must obtain a business license from Greenwood County and register with the South Carolina Department of Revenue for tax collection purposes. Occupancy limits typically follow the "2+1 rule" allowing two guests per bedroom plus one additional guest, though specific limits may vary based on septic system capacity and square footage. There are no strict owner-occupancy requirements, allowing for non-resident ownership of rental properties. Zoning restrictions generally permit short-term rentals in residential areas, but properties must comply with existing residential zoning codes and cannot operate as commercial hotels. The registration process involves submitting applications to the county planning department, providing proof of insurance, and ensuring compliance with fire safety codes. Properties must also register with the South Carolina Department of Revenue to collect and remit state and local accommodations taxes, currently around 2-3% locally plus state taxes. Recent changes since 2020 have included increased enforcement of tax collection requirements and stricter adherence to septic system regulations for properties not connected to municipal sewer systems, reflecting the rural nature of much of the area around Ninety Six.
Short-term rentals in Ninety Six, South Carolina are subject to the state accommodations tax of 7% on gross rental receipts, which includes a 5% state tax and up to 2% local tax that varies by municipality. Greenwood County, where Ninety Six is located, typically imposes a 2% local accommodations tax bringing the total to 7%. Business license fees range from $50-$150 annually depending on the rental's gross revenue, with properties generating under $10,000 typically paying the lower fee. The South Carolina Department of Revenue requires registration for accommodations tax collection at no cost, but late filing penalties can reach $50 per month. Property owners must also pay standard property taxes, which average 0.57% of assessed value in Greenwood County. Additional costs may include a $25-$75 annual fire safety inspection fee if required by local ordinance, and potential homeowner association fees if applicable. Some municipalities may require a short-term rental permit costing $100-$300 annually, though specific requirements for Ninety Six should be verified with local authorities as regulations can vary significantly between small towns in South Carolina.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Ninety Six, South Carolina, begin by researching local zoning laws and regulations through Greenwood County's planning department, as Ninety Six typically falls under county jurisdiction rather than having its own municipal short-term rental ordinances. Contact Greenwood County at (864) 942-8500 to verify if short-term rentals are permitted in your specific zone and obtain any required business licenses or permits, which may cost around $50-100 annually. Find a suitable property by searching local real estate listings on Zillow, Realtor.com, or working with local agents like Coldwell Banker or RE/MAX, focusing on properties near Lake Greenwood or historic downtown areas that attract tourists, with typical investment properties ranging from $80,000-200,000. Furnish the space with essential amenities including quality bedding, kitchen supplies, WiFi, and local touches highlighting the area's railroad history and lake activities, budgeting approximately $5,000-15,000 for furnishing depending on property size. Create your Airbnb listing with professional photos showcasing the property's proximity to Lake Greenwood State Park and historic attractions, setting competitive rates around $75-150 per night based on local market analysis. Manage the property by establishing cleaning protocols between guests, responding promptly to inquiries, coordinating key exchanges or installing smart locks, and maintaining the property regularly, while also registering for South Carolina sales tax collection (currently 6% state tax plus 1% local tax) and keeping detailed records for tax purposes.
To identify profitable short-term rental properties in Ninety Six, South Carolina, focus on properties within 10-15 minutes of Lake Greenwood State Park and recreational areas, as this small town of approximately 2,000 residents attracts visitors for fishing, boating, and outdoor activities. Target 2-4 bedroom homes or cabins with lake access, waterfront views, boat docks, or proximity to hiking trails, ensuring properties have modern amenities like WiFi, updated kitchens, and outdoor spaces for gatherings. Analyze comparable STR properties using AirDNA and Mashvisor to determine optimal pricing between $80-150 per night depending on size and amenities, while researching seasonal demand patterns that typically peak during summer months and fishing seasons. Conduct competition research by examining existing Airbnb and VRBO listings within a 20-mile radius including properties near Lake Greenwood and Greenwood city to identify gaps in the market and differentiation opportunities. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through South Carolina real estate platforms, while connecting with Greenwood County tourism boards and local real estate agents familiar with the lake community market to understand zoning regulations, HOA restrictions, and seasonal occupancy trends that can impact profitability in this rural recreational market.
To obtain an Airbnb/STR permit in Ninety Six, South Carolina, contact the Ninety Six Town Hall at 864-543-2900 or visit their office at 200 Main Street to inquire about short-term rental regulations, as the town may require a business license and zoning compliance verification. Required documents typically include a completed business license application, property deed or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan showing maximum occupancy, and contact information for a local property manager if you're not residing locally. Application fees generally range from $50-150 for the business license plus any zoning permit fees of approximately $25-75. The approval timeline is usually 2-4 weeks depending on zoning review requirements and inspection scheduling. Specific Ninety Six requirements likely include compliance with residential zoning ordinances, maintaining the property's residential character, providing adequate parking spaces (typically 1-2 spaces per unit), ensuring proper septic and well water systems meet health department standards if applicable, and registering with Greenwood County for tax collection purposes since South Carolina requires STR operators to collect and remit accommodations taxes.
Short-term rentals (STRs) are generally legal in Ninety Six, South Carolina, as the small town in Greenwood County does not have specific municipal ordinances prohibiting them as of 2024. However, operators must comply with South Carolina state regulations including business license requirements, sales tax collection (10.5% state and local combined rate), and accommodation taxes where applicable. The town follows standard zoning regulations that may restrict STRs in certain residential areas, and properties must meet basic safety and health standards. Greenwood County may have additional permitting requirements for rental properties. Recent statewide trends since 2022 have seen some South Carolina municipalities implementing stricter STR regulations, but Ninety Six has not enacted significant restrictions, likely due to its small size (population under 2,000) and limited tourism pressure compared to coastal areas. Property owners should verify current zoning compliance and obtain necessary business licenses before operating, as regulations can change and enforcement may vary at the county level.
The best areas for Airbnb investment in Ninety Six, South Carolina are the Historic Downtown District near the Ninety Six National Historic Site, which attracts history enthusiasts and Revolutionary War tourists year-round, and properties within a 2-mile radius of the Star Fort and historic battlefield sites where visitors come to explore colonial and Revolutionary War history. The area around Lake Greenwood State Park, approximately 15 minutes from Ninety Six, offers excellent potential due to fishing, boating, and camping tourism, particularly during spring and summer months. Properties near the Emerald Farm golf course attract golf tourists and weekend visitors from nearby cities like Greenville and Columbia. The residential areas along Highway 34 and Highway 246 provide good investment opportunities due to their proximity to both historical attractions and Lake Greenwood, capturing both cultural tourists and outdoor recreation visitors. These locations benefit from Ninety Six's position as a gateway to South Carolina's Revolutionary War heritage trail, steady visitation to the National Historic Site managed by the National Park Service, and the town's growing reputation as a quiet retreat destination for visitors from Charlotte, Atlanta, and other southeastern metropolitan areas.
In Ninety Six, South Carolina, Airbnb hosts are subject to state accommodations tax of 2% on gross rental receipts, which is collected by the South Carolina Department of Revenue and must be remitted monthly if collections exceed $100 or quarterly if less. Greenwood County, where Ninety Six is located, imposes an additional 2% county accommodations tax that follows similar collection and remittance procedures through the county tax office. The Town of Ninety Six may impose a local accommodations tax of up to 3%, though the exact rate would need verification with local authorities, and this would be collected and remitted to the municipal government. All accommodations taxes apply to rentals of less than 90 consecutive days, with exemptions typically including rentals to permanent residents (90+ days), certain government employees on official business, and properties rented for more than 90 consecutive days to the same guest. Hosts must register with the appropriate tax authorities, collect taxes from guests at the time of booking or check-in, maintain detailed records, and file returns with payment by the 20th of the month following the collection period, with penalties and interest applied for late payments.
To start an Airbnb in Ninety Six, South Carolina, expect total costs around $180,000-$220,000. Property purchase represents the largest expense at approximately $150,000-$180,000 based on median home prices in rural South Carolina markets. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom setup including furniture, appliances, linens, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and marketing materials run $1,500-$3,000. Permits and fees vary but budget $500-$1,500 for business licenses, short-term rental permits, and any required inspections from Greenwood County. Insurance costs approximately $2,000-$3,500 annually for landlord and short-term rental coverage. Utility setup and deposits for electricity, water, internet, and cable total around $500-$800. First six months operating costs including utilities ($150-$250/month), cleaning supplies and services ($200-$400/month), maintenance reserves ($100-$200/month), and platform fees (3% of bookings) add roughly $3,000-$6,000 depending on occupancy rates and seasonal demand in the Lake Greenwood area.
Airbnb properties in Ninety Six, South Carolina typically generate modest returns due to the town's small size (population around 2,000) and limited tourist attractions, with average nightly rates ranging from $75-120 for entire homes. Properties generally achieve 40-60% occupancy rates annually, generating gross revenues of $15,000-25,000 per year for well-managed listings. After accounting for expenses including mortgage payments, utilities ($150-200/month), cleaning fees ($40-60 per turnover), property management (20-25% of revenue), maintenance, insurance, and local taxes, net profit margins typically range from 15-25% of gross revenue. Success factors include proximity to Lake Greenwood (15 minutes away), competitive pricing below nearby Greenwood market rates, and targeting fishing/lake recreation visitors during spring and summer months. Properties within walking distance of the town's historic district or with lake access command premium rates, while basic residential homes struggle with lower occupancy. The market benefits from limited hotel options in the immediate area, but faces challenges from seasonal demand fluctuations and competition from larger markets like Greenwood and Anderson within 30-45 minutes driving distance.
Airbnb investments in Ninety Six, South Carolina typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, based on the area's proximity to Lake Greenwood and seasonal tourism patterns. Properties in this small town of approximately 2,000 residents can expect to achieve profitability within 18-24 months, with average daily rates of $85-120 during peak lake season (May-September) and $60-85 during off-season months. The market benefits from visitors to Lake Greenwood State Park and fishing enthusiasts, with occupancy rates typically reaching 65-75% annually. Initial investment costs are relatively low compared to larger South Carolina markets, with median property prices around $150,000-250,000, allowing investors to enter the market with lower capital requirements while still capturing steady returns from the consistent demand for lakefront and near-lake accommodations in this rural Greenwood County location.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Ninety Six, South Carolina. Local real estate agents specializing in investment properties include Coldwell Banker Caine in nearby Greenwood (established 1906), Keller Williams Realty serving the Lakelands region, and RE/MAX agents focusing on Lake Greenwood waterfront properties popular with Airbnb investors. National services include Mashvisor for property analysis and ROI calculations, BiggerPockets for investor networking and deal sourcing, Awning for short-term rental market analysis, and RedfinNow for quick property acquisitions. Local property management companies like Vacasa and RedAwning help investors manage their Airbnb properties remotely, while AirDNA provides market data specific to the Lake Greenwood area where many profitable short-term rentals operate. Investment-focused real estate companies such as Roofstock and Fundrise also serve the South Carolina market, though local agents with Lake Greenwood expertise from firms like Century 21 Blackwell & Co. and Exit Realty often have the best knowledge of profitable vacation rental opportunities in this lakefront community.

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