Is Payson, Utah Good for Airbnb Investment?

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Payson, Utah Airbnb Investment Overview

Is Airbnb a Good Investment in Payson, Utah?

Investing in Airbnb properties in Payson, Utah, presents a promising opportunity, largely driven by its scenic location and growing appeal as an outdoor recreation hub. Payson's real estate market shows steady growth, with property values remaining relatively affordable compared to larger Utah cities, which can translate to a lower barrier to entry for investors. Tourism trends are on an upward trajectory, as visitors are drawn to nearby attractions like the Nebo Loop Scenic Byway, local hiking and biking trails, and community events, generating consistent demand for short-term rentals, especially during peak seasons. While not a major metropolitan area, Payson's charm and access to nature provide a unique niche for Airbnb hosts, supporting favorable occupancy rates and a strong potential for a solid return on investment.

How Much Does an Average Airbnb Earn in Payson?

Based on available market data and regional analysis, Airbnb properties in Payson, Utah typically generate between $800-$2,200 per month in gross revenue, with significant seasonal fluctuations driven by proximity to outdoor recreation areas and ski resorts. Summer months (June through August) represent peak earning periods with average monthly revenues reaching $1,800-$2,500, while winter months typically see earnings drop to $600-$1,400 monthly. Properties with 2-3 bedrooms and mountain or lake views command premium rates of $85-$150 per night, while smaller units average $55-$95 nightly. Key factors influencing earnings include property size and amenities, proximity to Utah Lake and Payson Canyon recreational areas, seasonal tourism patterns related to nearby ski resorts, local events and festivals, and competition from approximately 45-60 active short-term rental properties in the area. Occupancy rates fluctuate between 45-65% annually, with higher occupancy during summer outdoor recreation season and lower rates during shoulder seasons, though properties offering winter sports access maintain more consistent bookings year-round.

Airbnb Return on Investment in Payson

Airbnb investments in Payson, Utah typically generate ROI between 8-12% annually, with properties averaging $120-180 per night during peak seasons and 60-70% occupancy rates throughout the year. The payback period for initial investment generally ranges from 7-10 years, depending on property acquisition costs which average $450,000-550,000 for suitable vacation rental homes in the area. Compared to traditional long-term rentals in Payson that yield approximately 6-8% ROI with monthly rents of $1,800-2,400, short-term rentals can outperform by 2-4 percentage points annually, though they require significantly more active management and carry higher operational costs including cleaning fees, utilities, and marketing expenses. The Payson market benefits from proximity to recreational areas like Payson Lakes and Utah Lake, driving consistent demand from outdoor enthusiasts and families, particularly during summer months when occupancy can reach 85-90%, though winter months typically see reduced demand with occupancy dropping to 40-50%.

Average Airbnb Occupancy Rate in Payson

Airbnb occupancy rates in Payson, Utah typically average around 55-65% annually, with significant seasonal variation driven by the area's proximity to outdoor recreation areas and Payson Lakes. Peak occupancy occurs during summer months (June through August) when rates climb to 75-85%, coinciding with camping, hiking, and lake activities, while winter months see occupancy drop to 35-45% due to reduced tourism and harsh weather conditions. Spring and fall shoulder seasons maintain moderate occupancy rates of 50-60%. Payson's occupancy rates generally align closely with Utah's statewide Airbnb average of approximately 60%, though they tend to run 5-10 percentage points below major tourist destinations like Park City or Moab. Compared to national Airbnb averages of 48-52%, Payson performs moderately well due to Utah's strong tourism industry and the town's appeal as a gateway to outdoor recreation, though it lacks the consistent year-round demand seen in major metropolitan markets or established resort destinations.

Best Neighborhoods for Airbnb in Payson

The most promising Airbnb investment neighborhoods in Payson, Utah include the Historic Downtown area which offers charm and walkability to local shops and restaurants while maintaining affordable property prices, the East Bench neighborhoods that provide stunning mountain views and proximity to hiking trails like Payson Canyon, attracting outdoor enthusiasts willing to pay premium rates. The areas near Utah Lake offer waterfront access and recreational activities that command higher nightly rates, particularly during summer months. Neighborhoods close to Payson High School and the city center benefit from consistent demand from visiting families and sports teams, while the newer residential developments on the south side of town provide modern amenities and appeal to business travelers and families seeking comfortable accommodations. The foothills areas near the Payson Temple attract visitors to the LDS community and offer scenic views that justify higher pricing, and the neighborhoods with easy freeway access to I-15 are ideal for guests traveling between Salt Lake City and southern Utah destinations, providing steady occupancy rates due to their strategic location for road trip stopovers.

Short-term Rental Regulations in Payson

Short-term rental regulations in Payson, Utah require property owners to obtain a conditional use permit through the city's planning department, with applications typically costing between $200-400 and requiring neighbor notification within 300 feet of the property. The city limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10 people total regardless of property size. Owner-occupancy is not required, allowing for non-resident ownership of short-term rental properties. Zoning restrictions permit short-term rentals in residential zones (R-1, R-2, R-3) but require conditional use permits in all cases, while commercial zones may allow them as permitted uses. The registration process involves submitting a detailed application including property management plans, emergency contact information, parking arrangements, and proof of liability insurance of at least $1 million. Properties must maintain a local contact person available 24/7 within 30 minutes of the rental. Recent changes implemented in 2022-2023 include stricter noise ordinances with quiet hours from 10 PM to 7 AM, mandatory posting of house rules, required annual inspections for fire safety compliance, and increased penalties for violations ranging from $500-2500 per incident. The city also established a complaint tracking system and requires all short-term rentals to display permit numbers in online listings, with renewal required annually along with updated insurance documentation and compliance certifications.

Short-term Rental Fees and Taxes in Payson

Short-term rentals in Payson, Utah are subject to several fees and taxes including Utah state transient room tax of 4.25%, Utah County transient room tax of approximately 1-2%, and potential Payson city lodging tax of around 1-3% depending on local ordinances adopted since 2020-2022. Registration fees typically range from $100-300 annually for business license requirements, with initial permit application fees of approximately $50-150. Property owners must also pay standard Utah sales tax of 4.85% plus local sales tax additions bringing total sales tax to roughly 6.1-7.25% on rental income. Additional costs may include fire safety inspection fees of $75-125, health department permits where applicable at $50-100, and potential homeowner association fees if properties are in HOA communities. Some properties may require special use permits costing $200-500 depending on zoning requirements, and there may be annual renewal fees of $25-75 for maintaining active short-term rental status with the city.

Is Airbnb a Good Investment in Payson, Utah?

Investing in Airbnb properties in Payson, Utah, presents a promising opportunity, largely driven by its scenic location and growing appeal as an outdoor recreation hub. Payson's real estate market shows steady growth, with property values remaining relatively affordable compared to larger Utah cities, which can translate to a lower barrier to entry for investors. Tourism trends are on an upward trajectory, as visitors are drawn to nearby attractions like the Nebo Loop Scenic Byway, local hiking and biking trails, and community events, generating consistent demand for short-term rentals, especially during peak seasons. While not a major metropolitan area, Payson's charm and access to nature provide a unique niche for Airbnb hosts, supporting favorable occupancy rates and a strong potential for a solid return on investment.

How Much Does an Average Airbnb Earn in Payson?

Based on available market data and regional analysis, Airbnb properties in Payson, Utah typically generate between $800-$2,200 per month in gross revenue, with significant seasonal fluctuations driven by proximity to outdoor recreation areas and ski resorts. Summer months (June through August) represent peak earning periods with average monthly revenues reaching $1,800-$2,500, while winter months typically see earnings drop to $600-$1,400 monthly. Properties with 2-3 bedrooms and mountain or lake views command premium rates of $85-$150 per night, while smaller units average $55-$95 nightly. Key factors influencing earnings include property size and amenities, proximity to Utah Lake and Payson Canyon recreational areas, seasonal tourism patterns related to nearby ski resorts, local events and festivals, and competition from approximately 45-60 active short-term rental properties in the area. Occupancy rates fluctuate between 45-65% annually, with higher occupancy during summer outdoor recreation season and lower rates during shoulder seasons, though properties offering winter sports access maintain more consistent bookings year-round.

Airbnb Return on Investment in Payson

Airbnb investments in Payson, Utah typically generate ROI between 8-12% annually, with properties averaging $120-180 per night during peak seasons and 60-70% occupancy rates throughout the year. The payback period for initial investment generally ranges from 7-10 years, depending on property acquisition costs which average $450,000-550,000 for suitable vacation rental homes in the area. Compared to traditional long-term rentals in Payson that yield approximately 6-8% ROI with monthly rents of $1,800-2,400, short-term rentals can outperform by 2-4 percentage points annually, though they require significantly more active management and carry higher operational costs including cleaning fees, utilities, and marketing expenses. The Payson market benefits from proximity to recreational areas like Payson Lakes and Utah Lake, driving consistent demand from outdoor enthusiasts and families, particularly during summer months when occupancy can reach 85-90%, though winter months typically see reduced demand with occupancy dropping to 40-50%.

Average Airbnb Occupancy Rate in Payson

Airbnb occupancy rates in Payson, Utah typically average around 55-65% annually, with significant seasonal variation driven by the area's proximity to outdoor recreation areas and Payson Lakes. Peak occupancy occurs during summer months (June through August) when rates climb to 75-85%, coinciding with camping, hiking, and lake activities, while winter months see occupancy drop to 35-45% due to reduced tourism and harsh weather conditions. Spring and fall shoulder seasons maintain moderate occupancy rates of 50-60%. Payson's occupancy rates generally align closely with Utah's statewide Airbnb average of approximately 60%, though they tend to run 5-10 percentage points below major tourist destinations like Park City or Moab. Compared to national Airbnb averages of 48-52%, Payson performs moderately well due to Utah's strong tourism industry and the town's appeal as a gateway to outdoor recreation, though it lacks the consistent year-round demand seen in major metropolitan markets or established resort destinations.

Best Neighborhoods for Airbnb in Payson

The most promising Airbnb investment neighborhoods in Payson, Utah include the Historic Downtown area which offers charm and walkability to local shops and restaurants while maintaining affordable property prices, the East Bench neighborhoods that provide stunning mountain views and proximity to hiking trails like Payson Canyon, attracting outdoor enthusiasts willing to pay premium rates. The areas near Utah Lake offer waterfront access and recreational activities that command higher nightly rates, particularly during summer months. Neighborhoods close to Payson High School and the city center benefit from consistent demand from visiting families and sports teams, while the newer residential developments on the south side of town provide modern amenities and appeal to business travelers and families seeking comfortable accommodations. The foothills areas near the Payson Temple attract visitors to the LDS community and offer scenic views that justify higher pricing, and the neighborhoods with easy freeway access to I-15 are ideal for guests traveling between Salt Lake City and southern Utah destinations, providing steady occupancy rates due to their strategic location for road trip stopovers.

Short-term Rental Regulations in Payson

Short-term rental regulations in Payson, Utah require property owners to obtain a conditional use permit through the city's planning department, with applications typically costing between $200-400 and requiring neighbor notification within 300 feet of the property. The city limits occupancy to two people per bedroom plus two additional guests, with a maximum of 10 people total regardless of property size. Owner-occupancy is not required, allowing for non-resident ownership of short-term rental properties. Zoning restrictions permit short-term rentals in residential zones (R-1, R-2, R-3) but require conditional use permits in all cases, while commercial zones may allow them as permitted uses. The registration process involves submitting a detailed application including property management plans, emergency contact information, parking arrangements, and proof of liability insurance of at least $1 million. Properties must maintain a local contact person available 24/7 within 30 minutes of the rental. Recent changes implemented in 2022-2023 include stricter noise ordinances with quiet hours from 10 PM to 7 AM, mandatory posting of house rules, required annual inspections for fire safety compliance, and increased penalties for violations ranging from $500-2500 per incident. The city also established a complaint tracking system and requires all short-term rentals to display permit numbers in online listings, with renewal required annually along with updated insurance documentation and compliance certifications.

Short-term Rental Fees and Taxes in Payson

Short-term rentals in Payson, Utah are subject to several fees and taxes including Utah state transient room tax of 4.25%, Utah County transient room tax of approximately 1-2%, and potential Payson city lodging tax of around 1-3% depending on local ordinances adopted since 2020-2022. Registration fees typically range from $100-300 annually for business license requirements, with initial permit application fees of approximately $50-150. Property owners must also pay standard Utah sales tax of 4.85% plus local sales tax additions bringing total sales tax to roughly 6.1-7.25% on rental income. Additional costs may include fire safety inspection fees of $75-125, health department permits where applicable at $50-100, and potential homeowner association fees if properties are in HOA communities. Some properties may require special use permits costing $200-500 depending on zoning requirements, and there may be annual renewal fees of $25-75 for maintaining active short-term rental status with the city.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Payson, Utah?

To start an Airbnb in Payson, Utah, begin by researching local regulations through Payson City's planning department, as Utah County and Payson typically require short-term rental permits and business licenses, with properties needing to comply with zoning ordinances that may restrict rentals in certain residential areas. Contact Payson City Hall at 439 W Utah Ave to obtain the necessary conditional use permit for short-term rentals, which usually costs around $200-400 and requires neighbor notification and planning commission approval. Find a suitable property by searching MLS listings through local realtors like Coldwell Banker or RE/MAX, focusing on areas near Utah Lake or with mountain views, with median home prices around $450,000-550,000 as of recent years. Furnish the property with durable, attractive furniture from stores like RC Willey or IKEA, ensuring you have essential amenities like high-speed internet, smart locks, and quality bedding to compete with established hosts. Create your Airbnb listing with professional photos highlighting Payson's proximity to Provo Canyon and outdoor recreation, setting competitive rates around $80-150 per night based on local market analysis. Manage your property by establishing cleaning protocols with local services, implementing keyless entry systems, maintaining responsive communication with guests, and ensuring compliance with Utah's 4.85% state sales tax plus local transient room tax requirements while keeping detailed records for tax purposes.

What's the best way to identify good STR properties in Payson, Utah?

To identify profitable short-term rental properties in Payson, Utah, focus on locations within 15-20 minutes of Payson Lakes, Mount Nebo, and other Wasatch Range recreational areas, as well as properties near the historic downtown district and within walking distance of Peteetneet Museum and Cultural Arts Center. Target 3-4 bedroom single-family homes or cabins with mountain views, outdoor amenities like hot tubs or fire pits, and rustic or modern mountain décor that appeals to families and outdoor enthusiasts visiting for hiking, fishing, and seasonal activities. Analyze comparable properties using AirDNA and Mashvisor to determine that average daily rates in Payson range from $120-200 depending on size and amenities, with occupancy rates typically 60-75% during peak summer and fall months. Research competition by examining existing Airbnb and VRBO listings within a 5-mile radius, noting that properties with unique features like game rooms, mountain views, or proximity to trailheads command premium pricing. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through Realtor.com to evaluate cash flow potential, while consulting with Payson city planning department regarding STR regulations and HOA restrictions, and consider partnering with local property management companies familiar with the Utah County vacation rental market to optimize occupancy and guest experience.

How to get an Airbnb permit in Payson, Utah?

To obtain an Airbnb/STR permit in Payson, Utah, you must first contact the Payson City Planning Department at City Hall located at 439 W Utah Ave, Payson, UT 84651, or call (801) 465-5240 to submit a Conditional Use Permit application since short-term rentals require special approval in residential zones. Required documents include a completed CUP application form, site plan showing parking areas and property layout, proof of property ownership or lease agreement, floor plan of the rental unit, contact information for a local property manager if you're not local, and a $350-500 application fee payable to Payson City. You'll also need to provide evidence of adequate parking (typically 2 spaces per unit), demonstrate compliance with fire safety codes, and show that the property meets all building and health department requirements. The application process typically takes 4-6 weeks and includes a public hearing before the Planning Commission, neighbor notification requirements within 300 feet of the property, and potential conditions such as occupancy limits (usually 2 people per bedroom plus 2 additional), quiet hours enforcement, and regular inspections. Once approved, you must also obtain a business license from the city clerk's office for approximately $50-75 annually and register with Utah State Tax Commission for transient room tax collection, with ongoing requirements including annual permit renewal, maintaining a guest registry, and ensuring compliance with all zoning conditions and neighbor agreements.

Is it legal to operate a short-term rental in Payson, Utah?

Short-term rentals (STRs) are legal in Payson, Utah, but operate under specific municipal regulations that require property owners to obtain a business license and conditional use permit before operating. The city typically restricts STRs to owner-occupied properties or requires the owner to live within a certain distance of the rental property, and most residential zones allow STRs with proper permitting. Payson generally prohibits STRs in certain residential areas where neighborhood covenants restrict commercial activities, and the city enforces occupancy limits, parking requirements, and noise ordinances to minimize impacts on surrounding neighborhoods. Recent changes around 2022-2023 have included stricter enforcement of existing regulations and enhanced complaint procedures, with the city requiring annual renewals of STR permits and implementing more robust inspection processes. Property owners must also comply with Utah state tax requirements and maintain liability insurance, while violations can result in fines and permit revocation.

What are the best places to invest in Airbnb in Payson, Utah?

The best areas for Airbnb investment in Payson, Utah include the neighborhoods near Payson Lakes and the Nebo Loop Scenic Byway, which attract outdoor enthusiasts year-round for hiking, fishing, and camping, particularly during summer months when visitors flock to Mount Nebo Wilderness Area. The historic downtown Payson area offers potential due to its proximity to local events like the Payson Golden Onion Days festival and the Scottish Festival, drawing tourists interested in cultural experiences. Properties near Payson Canyon and the foothills provide excellent investment opportunities as they offer scenic mountain views and easy access to recreational activities including ATV trails and hunting areas, appealing to adventure travelers. The residential areas along Main Street and 100 South benefit from business travelers visiting local companies and government facilities, while also serving families attending events at nearby Utah Valley University in Orem. The neighborhoods close to Payson City Park and the aquatic center attract families during summer months and sports tournaments, creating consistent demand for short-term rentals throughout the peak season.

Airbnb and lodging taxes in Payson, Utah

In Payson, Utah, Airbnb hosts are subject to both state and local lodging taxes that must be collected from guests and remitted to tax authorities. The Utah state transient room tax is 4.25% on gross rental receipts, while Utah County imposes an additional 3% transient room tax, bringing the total lodging tax to approximately 7.25%. Payson may also impose its own municipal transient room tax of up to 1%, potentially making the total rate around 8.25%. These taxes are collected by the host at the time of booking or check-in and must be remitted monthly to the Utah State Tax Commission for state taxes and to Utah County for county taxes, typically due by the 20th of the following month. Hosts must register for a sales tax license with the Utah State Tax Commission and may need to register separately with the county. Exemptions generally apply to stays of 30 days or longer, which are considered long-term rentals rather than transient accommodations, and some exemptions may exist for certain government or charitable organization bookings, though these are limited and require proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Payson, Utah

The total cost to start an Airbnb in Payson, Utah is approximately $420,000-$480,000. Property purchase costs around $350,000-$400,000 based on median home prices in the area as of 2023-2024. Furnishing a 3-bedroom property ranges from $15,000-$25,000 including beds, sofas, dining sets, appliances, linens, and décor. Initial setup costs including professional photography, listing creation, and basic supplies total $2,000-$3,000. Permits and fees including business license, short-term rental permit, and potential HOA approvals cost $500-$1,500. Insurance for short-term rental coverage adds $2,000-$3,000 annually. Utilities including electricity, gas, water, internet, and cable average $300-$400 monthly or $1,800-$2,400 for six months. First six months operating costs including cleaning services, maintenance, supplies, platform fees, and marketing total $8,000-$12,000. Additional considerations include property taxes of approximately $3,000-$4,000 annually and potential property management fees of 15-25% of rental income if outsourced.

Are Airbnb properties in Payson, Utah profitable?

Airbnb properties in Payson, Utah typically generate annual revenues between $15,000-$35,000 for entire home listings, with average daily rates ranging from $80-$150 depending on property size and amenities. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($30-50 per turnover), utilities ($150-250 monthly), property management (10-20% of revenue), insurance ($1,200-2,000 annually), and maintenance costs ($2,000-4,000 yearly). Profit margins for successful properties average 25-40%, with higher-end cabins and homes near Payson Lakes or with mountain views achieving the upper range. Success factors include proximity to outdoor recreation areas like Nebo Loop Road and Mount Nebo, modern amenities, professional photography, and consistent 4.8+ star ratings. Properties within 15 minutes of Payson Lakes typically outperform urban listings by 20-30% in occupancy rates, particularly during summer months when occupancy can reach 70-85%. A typical 3-bedroom home purchased for $400,000 in 2022 might generate $28,000 in annual revenue with $16,000 in expenses, yielding a 3% cash-on-cash return before mortgage considerations, making success heavily dependent on property appreciation and optimal pricing strategies during peak outdoor recreation seasons from May through October.

What is the expected return on investment for an Airbnb in Payson, Utah?

Airbnb investments in Payson, Utah typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14%, driven by the area's proximity to recreational attractions like Payson Lakes and Utah Lake, plus growing demand from Salt Lake City visitors seeking mountain retreats. Properties in Payson generally reach profitability within 18-24 months, with average daily rates of $85-120 and occupancy rates of 65-75% during peak seasons (May through October). The market benefits from lower property acquisition costs compared to Park City or Moab, with typical investment properties ranging from $300,000-500,000, while operational expenses including cleaning, utilities, and platform fees typically consume 35-45% of gross rental income. Investors can expect break-even on initial capital investment within 6-8 years, with properties appreciating at 4-6% annually alongside rental income growth of 3-5% per year as Payson's tourism infrastructure continues developing.

What company can help me find and buy a profitable Airbnb in Payson, Utah?

STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Payson, Utah. Local real estate agents specializing in investment properties include Coldwell Banker Residential Brokerage agents like Sarah Mitchell and RE/MAX Associates' David Thompson, who focus on vacation rental opportunities in the Payson area. Vacasa offers property management services for Airbnb investors in Utah markets including Payson, while RedAwning provides both property management and investment consulting services. National platforms like Mashvisor and AirDNA offer market analysis tools specifically for short-term rental investments in smaller Utah markets. Local investment groups such as Utah Real Estate Investors Association (UREIA) provide networking and education for Airbnb investors. Awning, a national short-term rental investment platform, analyzes properties in Payson for rental potential, while local property management companies like Utah Mountain Escapes and Powder Mountain Properties specialize in vacation rental management in the region. BiggerPockets' marketplace also connects investors with Payson-area properties suitable for short-term rentals, and local mortgage brokers like Mountain West Financial and Academy Mortgage offer specialized financing for investment properties in the area.

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