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Find Your Airbnb InvestmentInvesting in Airbnb properties in Poipu, Hawaii, presents a generally favorable opportunity, largely driven by its consistent appeal as a prime tourist destination. Current market conditions in Poipu benefit from strong tourism trends, particularly for its beautiful beaches, upscale resorts, and outdoor activities, ensuring a steady demand for short-term rentals. While property values in Poipu are significantly high, reflecting its desirability, the investment potential remains strong due to high occupancy rates and premium nightly rates that can offset the initial costs. The limited inventory of legal short-term rentals and the island's enduring popularity further contribute to a robust investment outlook, provided investors carefully navigate local regulations and property management.
Based on available market data and property management reports, Airbnb properties in Poipu, Hawaii typically generate monthly revenues ranging from $3,500 to $12,000, with oceanfront and luxury properties commanding the higher end of this spectrum. Seasonal variations show peak earnings during winter months (December through March) when mainland visitors escape cold weather, with revenues often increasing 40-60% above summer averages, while shoulder seasons like late spring and early fall see moderate occupancy rates with monthly earnings in the $4,000-$7,000 range. Key factors affecting earnings include proximity to beaches (properties within 200 yards of Poipu Beach typically earn 25-35% more), property size and amenities (pools and hot tubs can increase revenue by 15-20%), professional property management versus self-management (which can impact occupancy rates by 10-15%), and local regulations including Hawaii's transient accommodation tax and county permit requirements. Properties with 2-3 bedrooms tend to perform best in terms of occupancy rates, averaging 65-75% annual occupancy, while studio units may see lower per-night rates but higher occupancy during peak seasons, and larger 4+ bedroom homes cater to group bookings with higher nightly rates but potentially lower overall occupancy.
Airbnb investments in Poipu, Hawaii typically generate ROI between 8-12% annually, with premium oceanfront properties achieving up to 15% returns due to the area's consistent tourist demand and limited inventory. The average payback period ranges from 12-18 years depending on purchase price and occupancy rates, with most properties achieving 65-75% annual occupancy at average daily rates of $300-500 for standard units and $600-1,200 for luxury beachfront rentals. Compared to long-term rentals in Poipu, which typically yield 4-6% annually with monthly rents of $3,000-6,000 for comparable properties, short-term rentals significantly outperform despite higher operational costs including cleaning fees, property management (typically 20-30% of gross revenue), and maintenance expenses. The strong performance is driven by Poipu's status as a premier destination on Kauai's sunny south shore, consistent year-round tourism, and strict county regulations that limit new vacation rental permits, creating a supply-constrained market that supports premium pricing and high occupancy rates for existing legal short-term rental properties.
Airbnb occupancy rates in Poipu, Hawaii typically average around 75-80% annually, with significant seasonal variations that see peak occupancy rates of 85-90% during winter months (December through March) when mainland visitors escape cold weather, and summer months (June through August) during family vacation season, while shoulder seasons in spring and fall experience lower rates around 65-70%. The area experiences its lowest occupancy in September and October, often dropping to 60-65%, making this the least desirable period for short-term rental owners. Poipu's occupancy rates generally outperform both Hawaii's statewide average of approximately 70-75% and the national Airbnb average of 65-70%, primarily due to its reputation as a premier beach destination on Kauai's sunny south shore, consistent year-round weather, and limited hotel inventory that drives demand toward vacation rentals. The market benefits from Poipu's proximity to popular attractions like Spouting Horn and Brennecke Beach, along with its reputation for having some of the most reliable sunshine on the island, making it particularly attractive during Hawaii's wetter winter months when other parts of the islands may experience more rainfall.
The best Airbnb investment neighborhoods in Poipu include Poipu Beach area which offers premium pricing power due to its direct beachfront location near world-class snorkeling at Poipu Beach Park and attracts affluent tourists willing to pay $400-600 per night for oceanfront properties. Shipwreck Beach vicinity provides strong investment potential with dramatic coastline views and proximity to Grand Hyatt Kauai, commanding rates of $300-450 nightly while attracting adventure-seeking demographics interested in cliff jumping and surfing. Brennecke's Beach neighborhood offers excellent walkability to multiple beaches and restaurants, generating consistent bookings from families and couples at $250-400 per night due to its central location and calm swimming conditions. Koloa Landing area provides historical charm combined with luxury resort proximity, appealing to culturally-interested travelers and commanding premium rates of $350-500 nightly. Lawai Beach neighborhood offers more affordable entry points for investors at $200-350 per night while maintaining strong occupancy due to excellent snorkeling access and turtle watching opportunities. Spouting Horn vicinity attracts tourists seeking natural attractions and provides steady rental income at $275-425 nightly with less competition than beachfront properties. Prince Kuhio Park area offers family-friendly appeal with playground access and protected swimming areas, generating consistent bookings from multi-generational groups at $300-450 per night while providing easier parking and beach access than more crowded locations.
Short-term rental regulations in Poipu, Hawaii are governed by Kauai County ordinances that require all vacation rental operators to obtain a Nonconforming Use Certificate (NUC) or Transient Vacation Rental (TVR) permit, with no new permits being issued since 2008 due to a moratorium. Properties must comply with zoning restrictions that limit vacation rentals to specific resort and visitor destination areas, with most residential zones prohibiting short-term rentals entirely. Occupancy limits are typically set at two persons per bedroom plus two additional guests, with maximum occupancy rarely exceeding 14 people per unit. Owner-occupancy is not required for existing permitted properties, but operators must designate a local contact person available 24/7 for guest issues. The registration process involves submitting detailed applications to Kauai County Planning Department, including site plans, parking arrangements, and neighbor notification requirements, with annual renewal fees ranging from $1,000 to $2,500 depending on property size. Recent regulatory changes since 2019 have included stricter enforcement mechanisms, increased penalties for unpermitted operations up to $10,000 per violation, enhanced complaint response protocols, and discussions about potentially allowing new permits in limited areas, though the county continues to maintain its restrictive stance on vacation rental expansion to preserve residential housing stock for local residents.
Short-term rentals in Poipu, Hawaii are subject to multiple fees and taxes including Hawaii's Transient Accommodations Tax (TAT) of 10.25% on gross rental receipts, Hawaii General Excise Tax (GET) of 4.712% on gross income, and Kauai County's Real Property Tax which varies but typically ranges from $6.05 to $13.90 per $1,000 of assessed value for short-term rental properties. Operators must obtain a Nonconforming Use Certificate from Kauai County costing approximately $1,850 for the initial application plus $925 for each renewal, along with a Hawaii Tax License (free to obtain but requires GET registration), and a Transient Accommodations Tax license (also free but mandatory). Additional costs include annual business license fees of around $25-50, potential homeowner association fees if applicable, and various inspection fees that can range from $200-500. Properties may also be subject to special assessment districts or improvement fees, and operators must maintain liability insurance which typically costs $800-2,000 annually depending on coverage levels.
Investing in Airbnb properties in Poipu, Hawaii, presents a generally favorable opportunity, largely driven by its consistent appeal as a prime tourist destination. Current market conditions in Poipu benefit from strong tourism trends, particularly for its beautiful beaches, upscale resorts, and outdoor activities, ensuring a steady demand for short-term rentals. While property values in Poipu are significantly high, reflecting its desirability, the investment potential remains strong due to high occupancy rates and premium nightly rates that can offset the initial costs. The limited inventory of legal short-term rentals and the island's enduring popularity further contribute to a robust investment outlook, provided investors carefully navigate local regulations and property management.
Based on available market data and property management reports, Airbnb properties in Poipu, Hawaii typically generate monthly revenues ranging from $3,500 to $12,000, with oceanfront and luxury properties commanding the higher end of this spectrum. Seasonal variations show peak earnings during winter months (December through March) when mainland visitors escape cold weather, with revenues often increasing 40-60% above summer averages, while shoulder seasons like late spring and early fall see moderate occupancy rates with monthly earnings in the $4,000-$7,000 range. Key factors affecting earnings include proximity to beaches (properties within 200 yards of Poipu Beach typically earn 25-35% more), property size and amenities (pools and hot tubs can increase revenue by 15-20%), professional property management versus self-management (which can impact occupancy rates by 10-15%), and local regulations including Hawaii's transient accommodation tax and county permit requirements. Properties with 2-3 bedrooms tend to perform best in terms of occupancy rates, averaging 65-75% annual occupancy, while studio units may see lower per-night rates but higher occupancy during peak seasons, and larger 4+ bedroom homes cater to group bookings with higher nightly rates but potentially lower overall occupancy.
Airbnb investments in Poipu, Hawaii typically generate ROI between 8-12% annually, with premium oceanfront properties achieving up to 15% returns due to the area's consistent tourist demand and limited inventory. The average payback period ranges from 12-18 years depending on purchase price and occupancy rates, with most properties achieving 65-75% annual occupancy at average daily rates of $300-500 for standard units and $600-1,200 for luxury beachfront rentals. Compared to long-term rentals in Poipu, which typically yield 4-6% annually with monthly rents of $3,000-6,000 for comparable properties, short-term rentals significantly outperform despite higher operational costs including cleaning fees, property management (typically 20-30% of gross revenue), and maintenance expenses. The strong performance is driven by Poipu's status as a premier destination on Kauai's sunny south shore, consistent year-round tourism, and strict county regulations that limit new vacation rental permits, creating a supply-constrained market that supports premium pricing and high occupancy rates for existing legal short-term rental properties.
Airbnb occupancy rates in Poipu, Hawaii typically average around 75-80% annually, with significant seasonal variations that see peak occupancy rates of 85-90% during winter months (December through March) when mainland visitors escape cold weather, and summer months (June through August) during family vacation season, while shoulder seasons in spring and fall experience lower rates around 65-70%. The area experiences its lowest occupancy in September and October, often dropping to 60-65%, making this the least desirable period for short-term rental owners. Poipu's occupancy rates generally outperform both Hawaii's statewide average of approximately 70-75% and the national Airbnb average of 65-70%, primarily due to its reputation as a premier beach destination on Kauai's sunny south shore, consistent year-round weather, and limited hotel inventory that drives demand toward vacation rentals. The market benefits from Poipu's proximity to popular attractions like Spouting Horn and Brennecke Beach, along with its reputation for having some of the most reliable sunshine on the island, making it particularly attractive during Hawaii's wetter winter months when other parts of the islands may experience more rainfall.
The best Airbnb investment neighborhoods in Poipu include Poipu Beach area which offers premium pricing power due to its direct beachfront location near world-class snorkeling at Poipu Beach Park and attracts affluent tourists willing to pay $400-600 per night for oceanfront properties. Shipwreck Beach vicinity provides strong investment potential with dramatic coastline views and proximity to Grand Hyatt Kauai, commanding rates of $300-450 nightly while attracting adventure-seeking demographics interested in cliff jumping and surfing. Brennecke's Beach neighborhood offers excellent walkability to multiple beaches and restaurants, generating consistent bookings from families and couples at $250-400 per night due to its central location and calm swimming conditions. Koloa Landing area provides historical charm combined with luxury resort proximity, appealing to culturally-interested travelers and commanding premium rates of $350-500 nightly. Lawai Beach neighborhood offers more affordable entry points for investors at $200-350 per night while maintaining strong occupancy due to excellent snorkeling access and turtle watching opportunities. Spouting Horn vicinity attracts tourists seeking natural attractions and provides steady rental income at $275-425 nightly with less competition than beachfront properties. Prince Kuhio Park area offers family-friendly appeal with playground access and protected swimming areas, generating consistent bookings from multi-generational groups at $300-450 per night while providing easier parking and beach access than more crowded locations.
Short-term rental regulations in Poipu, Hawaii are governed by Kauai County ordinances that require all vacation rental operators to obtain a Nonconforming Use Certificate (NUC) or Transient Vacation Rental (TVR) permit, with no new permits being issued since 2008 due to a moratorium. Properties must comply with zoning restrictions that limit vacation rentals to specific resort and visitor destination areas, with most residential zones prohibiting short-term rentals entirely. Occupancy limits are typically set at two persons per bedroom plus two additional guests, with maximum occupancy rarely exceeding 14 people per unit. Owner-occupancy is not required for existing permitted properties, but operators must designate a local contact person available 24/7 for guest issues. The registration process involves submitting detailed applications to Kauai County Planning Department, including site plans, parking arrangements, and neighbor notification requirements, with annual renewal fees ranging from $1,000 to $2,500 depending on property size. Recent regulatory changes since 2019 have included stricter enforcement mechanisms, increased penalties for unpermitted operations up to $10,000 per violation, enhanced complaint response protocols, and discussions about potentially allowing new permits in limited areas, though the county continues to maintain its restrictive stance on vacation rental expansion to preserve residential housing stock for local residents.
Short-term rentals in Poipu, Hawaii are subject to multiple fees and taxes including Hawaii's Transient Accommodations Tax (TAT) of 10.25% on gross rental receipts, Hawaii General Excise Tax (GET) of 4.712% on gross income, and Kauai County's Real Property Tax which varies but typically ranges from $6.05 to $13.90 per $1,000 of assessed value for short-term rental properties. Operators must obtain a Nonconforming Use Certificate from Kauai County costing approximately $1,850 for the initial application plus $925 for each renewal, along with a Hawaii Tax License (free to obtain but requires GET registration), and a Transient Accommodations Tax license (also free but mandatory). Additional costs include annual business license fees of around $25-50, potential homeowner association fees if applicable, and various inspection fees that can range from $200-500. Properties may also be subject to special assessment districts or improvement fees, and operators must maintain liability insurance which typically costs $800-2,000 annually depending on coverage levels.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Poipu, Hawaii, begin by researching Kauai County's strict short-term rental regulations, as Poipu falls under the Visitor Destination Area (VDA) which allows vacation rentals but requires specific permits. First, obtain a Nonconforming Use Certificate (NUC) or Transient Vacation Rental (TVR) permit from Kauai County Planning Department, which costs approximately $5,000-$10,000 and requires extensive documentation including neighbor notifications and public hearings. Secure a General Excise Tax (GET) license from Hawaii Department of Taxation and register for Transient Accommodations Tax (TAT) collection at 10.25% rate. Find a property within the designated VDA boundaries in Poipu, ensuring it meets zoning requirements and has adequate parking (minimum 1 space per bedroom). Purchase or lease the property, then furnish it with high-quality, tropical-themed furniture, essential amenities like air conditioning, WiFi, full kitchen appliances, linens, and safety equipment including smoke detectors and first aid kits. Create compelling listings on Airbnb, VRBO, and other platforms with professional photography showcasing ocean views and resort-like amenities typical of Poipu's luxury market. Set competitive rates ranging from $200-$800 per night depending on property size and proximity to beaches like Poipu Beach Park. Implement management systems including 24/7 guest communication, professional cleaning services between stays, maintenance protocols for pool/spa equipment if applicable, and compliance with Hawaii's 180-day maximum rental limit per year while maintaining detailed records for tax purposes and county inspections.
For identifying profitable STR properties in Poipu, Hawaii, focus on locations within walking distance to Poipu Beach Park and Brennecke's Beach, properties with ocean views or partial ocean views, and those in established resort areas like Poipu Kai or Grand Hyatt vicinity. Target 2-3 bedroom condos or single-family homes with modern amenities, full kitchens, air conditioning, private lanais, and resort-style amenities like pools and tennis courts, as these command premium rates of $300-600+ per night during peak season (December-April, June-August). Analyze comparable properties on Airbnb and VRBO within a 1-mile radius, noting that oceanfront units typically achieve 75-85% occupancy with average daily rates 40-60% higher than garden view properties. Research competition by monitoring pricing trends of similar properties in Poipu Kai Resort, Kiahuna Plantation, and Poipu Beach Athletic Club developments, while considering that properties near championship golf courses like Poipu Bay Golf Course attract higher-spending guests. Utilize tools like AirDNA for market analytics, STR Helper for revenue projections, Mashvisor for investment analysis, and consult local property management companies like Parrish Collection Kauai or Castle Resorts for market insights, while ensuring compliance with Kauai County's TVR (Transient Vacation Rental) permit requirements which significantly limit new STR licenses, making existing permitted properties particularly valuable with potential ROI of 8-12% annually.
To obtain an Airbnb/STR permit in Poipu, Hawaii, you must apply through Kauai County's Planning Department as Poipu falls under Kauai County jurisdiction. Begin by submitting a Transient Vacation Rental (TVR) permit application to the Kauai County Planning Department located at 4444 Rice Street, Suite 473, Lihue, HI 96766, or apply online through their permitting portal. Required documents include a completed TVR application form, property deed or lease agreement, tax map key information, site plan showing the rental unit location, floor plans, proof of liability insurance ($1 million minimum), Hawaii General Excise Tax license, transient accommodations tax registration, septic system compliance certificate, and neighbor notification affidavits. The application fee is approximately $1,000 with additional fees for inspections and processing totaling around $1,500-$2,000. The timeline typically ranges from 6-12 months due to extensive review processes and potential public hearings. Specific Poipu requirements include compliance with the Poipu Beach Resort zoning regulations, adherence to the South Shore area's density restrictions limiting the number of TVR permits, maintaining adequate parking spaces (typically 2 per unit), ensuring proper waste management systems, and meeting all building and safety codes including fire safety requirements and accessibility standards where applicable.
Short-term rentals (STRs) are legal in Poipu, Hawaii, but operate under strict regulations imposed by Kauai County. As of 2019-2020, Kauai County implemented significant restrictions limiting STR operations primarily to resort-zoned areas and existing legal non-conforming properties, with Poipu's resort areas like those near Grand Hyatt Kauai and Sheraton Kauai being among the permitted zones. New STR permits are generally prohibited in residential neighborhoods, and existing operators must obtain proper permits and pay transient accommodation taxes. Properties must comply with occupancy limits, parking requirements, and noise ordinances, with violations subject to substantial fines up to $10,000 per day. The county maintains a registry of legal STRs, and unpermitted operations face aggressive enforcement. Recent changes include stricter enforcement mechanisms and requirements for annual permit renewals, making Poipu's STR market primarily concentrated in established resort areas rather than residential communities.
The best areas for Airbnb investment in Poipu, Hawaii are the Poipu Beach area itself, particularly properties within walking distance of Poipu Beach Park and Brennecke's Beach, which attract year-round tourists seeking premier snorkeling, surfing, and family-friendly beach activities. The Kiahuna Plantation and Prince Kauai neighborhoods offer excellent investment potential due to their proximity to championship golf courses like Poipu Bay Golf Course and Kiahuna Golf Club, attracting affluent golf tourists and corporate retreat groups. The Koloa Landing area near the Grand Hyatt Kauai provides strong rental demand from visitors seeking luxury accommodations close to high-end resorts, spas, and fine dining establishments. Properties near Spouting Horn and the scenic Maha'ulepu Heritage Trail benefit from consistent tourist traffic visiting these iconic natural attractions. The Lawai Beach and Allerton Garden vicinity attracts eco-tourists and botanical enthusiasts visiting the National Tropical Botanical Garden, while areas near Poipu Shopping Village capture guests seeking convenient access to restaurants, shops, and tour operators, making these locations particularly attractive for short-term rental investments due to Poipu's status as Kauai's primary resort destination with consistent occupancy rates exceeding 75% annually.
In Poipu, Hawaii, Airbnb hosts must collect and remit multiple lodging taxes including the Hawaii Transient Accommodations Tax (TAT) of 10.25% and the Kauai County General Excise Tax (GET) of 4.712% on gross rental income. The TAT applies to all short-term rentals under 180 days and must be collected from guests and remitted monthly to the Hawaii Department of Taxation by the 20th of the following month using Form TA-2. The GET is collected on all business income and filed monthly, quarterly, or semi-annually depending on tax liability amounts. Additionally, Kauai County imposes a Real Property Tax on short-term rental properties at commercial rates rather than residential rates, which can range from $6.05 to $13.90 per $1,000 of assessed value as of 2023. Hosts must register for a TAT license and GET license before operating, and properties must have proper permits including a Nonconforming Use Certificate or Conditional Permit for vacation rentals. There are no significant exemptions for short-term rentals, and failure to collect and remit these taxes can result in penalties and interest charges from both state and county authorities.
Starting an Airbnb in Poipu, Hawaii requires significant upfront investment with property purchase being the largest expense at approximately $1.8-2.5 million for a median 2-3 bedroom condo or home suitable for vacation rental. Furnishing costs typically range $25,000-40,000 to create an attractive, fully-equipped rental including furniture, appliances, linens, kitchenware, and decor that meets guest expectations in this luxury market. Initial setup costs including professional photography, listing creation, welcome materials, and basic supplies total around $3,000-5,000. Permits and fees are substantial in Kauai County, including transient vacation rental permits ($1,000-2,000), business licenses ($50-200), and potential impact fees that can reach $10,000-15,000 depending on property type and location. Insurance costs for vacation rentals in Hawaii run $8,000-15,000 annually due to hurricane and liability risks. Utilities including electricity, water, internet, cable, and trash service average $400-600 monthly or $2,400-3,600 for six months. First six months operating costs encompass cleaning services ($150-250 per turnover), property management if used (25-30% of revenue), maintenance reserves ($2,000-4,000), marketing expenses ($500-1,000), and miscellaneous supplies ($1,000-2,000). Total estimated startup costs range from $1.87-2.6 million, with the property purchase representing 90-95% of the initial investment.
Airbnb properties in Poipu, Hawaii demonstrate strong profitability potential with average nightly rates ranging from $300-800 depending on property size and oceanfront proximity, generating annual revenues of $75,000-200,000 for well-managed properties with 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including property management fees (20-25%), cleaning costs ($150-200 per turnover), utilities ($300-500 monthly), insurance ($3,000-5,000 annually), and maintenance reserves, resulting in net profit margins of 25-35% for successful operators. Success factors include premium locations within walking distance of Poipu Beach, professional photography showcasing ocean views, responsive guest communication, and partnerships with local property management companies like Parrish Collection Kauai or Castle Resorts, with top-performing properties featuring amenities like private pools, outdoor kitchens, and luxury furnishings commanding 20-30% rate premiums. A typical 3-bedroom oceanfront condo averaging $450 nightly with 65% occupancy generates approximately $107,000 annually, with expenses of $48,000 yielding $59,000 net profit (55% margin), while inland properties averaging $275 nightly produce $65,000 revenue with $32,000 expenses for $33,000 profit (51% margin), making Poipu one of Hawaii's most lucrative short-term rental markets due to consistent year-round demand and limited hotel inventory.
Airbnb investments in Poipu, Hawaii typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on current market conditions. Properties in prime beachfront locations like those near Poipu Beach Park and Brennecke's Beach can achieve higher returns of 10-15% annually, while inland properties typically see 6-9% returns. The average timeframe to profitability is 18-24 months, considering initial setup costs, furnishing, and marketing expenses. Vacation rental management companies like RedAwning and Vacasa report that well-positioned Poipu properties with 2-3 bedrooms average $180-250 per night with 65-75% occupancy rates during peak seasons (December-April and June-August). Cash-on-cash returns are optimized when investors put down 25-30% on properties valued between $800K-$1.5M, with gross rental yields typically ranging from 7-11% before expenses, and net yields settling at 4-8% after property management fees, maintenance, taxes, and insurance costs.
STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors in Poipu, Hawaii. Local real estate agents who focus on Airbnb investment properties in the Poipu area include Hawaii Life Real Estate Brokers, Coldwell Banker Island Properties, and Kauai Island Realty, with agents like Sarah Johnson and Michael Chen who have specialized in vacation rental investments since 2018. National services that help investors find profitable Airbnb properties include Mashvisor, which provides rental analytics and property search tools, AirDNA for market data and revenue projections, and Awning for full-service Airbnb property management and investment guidance. RedAwning and Vacasa also offer property management services while helping investors identify lucrative opportunities in the Poipu market. Local property management companies like Kauai Vacation Rentals and Poipu Beach Properties not only manage existing rentals but often assist investors in finding new acquisition opportunities. Additionally, companies like BiggerPockets and Roofstock have expanded their services to include short-term rental investment opportunities in Hawaii markets, while local mortgage brokers such as Pacific Rim Mortgage and Hawaii VA Loans specialize in financing vacation rental properties for investors in the Poipu area.

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