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Find Your Airbnb InvestmentInvesting in Airbnb properties in Portland, Oregon, presents a nuanced opportunity. The city's current market conditions reflect a competitive short-term rental landscape, influenced by evolving regulations and a growing supply of listings. Tourism trends in Portland remain strong, driven by its reputation as a vibrant cultural hub with a thriving food scene, outdoor activities, and unique attractions, which ensures consistent demand for accommodations. However, property values in Portland have seen significant appreciation, which can impact initial investment costs and potential return on investment. The investment potential for Airbnb in Portland largely depends on navigating local regulations, optimizing pricing strategies to account for seasonal variations in tourism, and carefully selecting properties in high-demand neighborhoods to maximize occupancy rates and overall profitability.
According to various vacation rental market analyses, Airbnb hosts in Portland, Oregon typically earn between $2,500 to $4,200 per month for entire home listings, with private rooms averaging $1,200 to $2,000 monthly. Seasonal variations show peak earnings during summer months (June through September) when revenue can increase by 25-40% due to Portland's favorable weather and tourist season, while winter months typically see a 15-20% decrease in bookings and rates. Key factors affecting earnings include property location (with downtown, Pearl District, and neighborhoods near popular attractions commanding premium rates), property type and amenities (entire homes significantly outperforming shared spaces), seasonal events and festivals, and local regulations including Portland's short-term rental permit requirements and occupancy taxes. Properties within walking distance of food truck pods, breweries, and public transportation tend to achieve higher occupancy rates and can command nightly rates ranging from $80-180 for entire homes, while hosts who provide exceptional guest experiences and maintain high review ratings typically achieve 10-15% higher revenue than average performers in the market.
Airbnb investments in Portland, Oregon typically generate an average ROI of 8-12% annually, with properties in desirable neighborhoods like Pearl District, Hawthorne, and Alberta achieving returns on the higher end of this range. The average payback period for initial investment ranges from 7-10 years, depending on property acquisition costs and renovation expenses. Portland's Airbnb market benefits from strong tourism demand, with average daily rates of $120-180 and occupancy rates of 65-75% throughout the year, though seasonal fluctuations occur with peak performance during summer months and lower occupancy in winter. Compared to traditional long-term rentals in Portland, which typically yield 6-8% ROI, short-term rentals can generate 30-50% higher returns, though they require significantly more active management, higher operating expenses including cleaning fees, utilities, and supplies, and face regulatory challenges including the city's requirement for permits and restrictions on the number of short-term rental licenses issued. The break-even point for most Portland Airbnb properties occurs within 18-24 months of operation, assuming average acquisition costs of $450,000-600,000 for suitable investment properties in tourist-friendly areas.
Portland, Oregon's Airbnb occupancy rates average approximately 65-70% annually, with significant seasonal variation peaking at 80-85% during summer months (June through September) when tourism is highest due to favorable weather and outdoor activities, while winter months (December through February) see occupancy drop to around 50-55% as rainfall increases and tourist activity declines. Spring and fall maintain moderate occupancy rates of 60-65%, with particular strength during festival seasons and conference periods. Portland's occupancy rates typically run 5-10 percentage points higher than the Oregon state average of 60-65%, benefiting from its urban amenities, food scene, and proximity to natural attractions, while remaining competitive with national Airbnb averages of 65-70%, though slightly below major tourist destinations like San Francisco or New York which can achieve 75-80% annual occupancy. The city's occupancy patterns closely mirror traditional hospitality trends, with weekends showing stronger performance than weekdays and major events like the Rose Festival or Portland International Film Festival creating temporary spikes in demand that can push occupancy above 90% during peak periods.
The Pearl District stands out as Portland's premier Airbnb investment neighborhood due to its upscale urban living, proximity to galleries, high-end shopping, and excellent walkability that attracts affluent business travelers and tourists willing to pay premium rates. Hawthorne offers exceptional investment potential with its eclectic mix of vintage shops, renowned restaurants, and vibrant nightlife that draws younger demographics seeking authentic Portland experiences, while maintaining relatively affordable property prices. The Alberta Arts District provides strong rental demand from creative professionals and tourists exploring its famous street art, music venues, and diverse dining scene, with properties still available at reasonable acquisition costs. Nob Hill (Northwest 23rd) commands high nightly rates due to its Victorian charm, boutique shopping, and proximity to Forest Park, attracting both leisure travelers and business guests who prefer walkable neighborhoods over downtown hotels. Sellwood-Moreland appeals to families and longer-stay guests with its antique shops, parks, and quieter residential feel while remaining close to downtown, offering steady occupancy rates and lower competition. Division-Richmond has emerged as a foodie destination with nationally recognized restaurants and breweries, generating strong weekend demand and premium pricing from culinary tourists. Irvington rounds out the top neighborhoods with its historic homes, tree-lined streets, and proximity to Lloyd Center, attracting guests seeking a more residential Portland experience while maintaining easy access to major attractions and transportation hubs.
Portland, Oregon requires short-term rental operators to obtain a Transient Lodging Tax license and register with the city, with permits costing approximately $180 annually plus a $60 inspection fee. Properties must be owner-occupied primary residences, meaning hosts can only rent out rooms within their home or their entire home for a maximum of 30 days per year if they're not present. Occupancy is limited to two guests per bedroom plus two additional guests, with a maximum of eight people total. Short-term rentals are only permitted in residential zones and must comply with neighborhood compatibility standards, including quiet hours and parking requirements. The registration process involves submitting an application with property details, proof of insurance, and passing a safety inspection that checks smoke detectors, carbon monoxide detectors, and emergency egress routes. Recent changes implemented around 2020-2021 have strengthened enforcement mechanisms, increased penalties for violations up to $500 per day, and required more detailed reporting of rental activity to ensure compliance with the owner-occupancy requirements, while also establishing a complaint hotline for neighbors to report violations.
Short-term rentals in Portland, Oregon are subject to several fees and taxes including a 11.5% Transient Lodging Tax (TLT) which combines the city's lodging tax with Multnomah County's tourism tax, an initial registration fee of approximately $178 for Type A (hosted) rentals and $241 for Type B (non-hosted) rentals, annual renewal fees of around $60-80, a one-time development services fee of roughly $52, and potential additional fees for inspections ranging from $150-300 depending on the property type. Properties must also pay standard property taxes and income taxes on rental earnings, and hosts may need to obtain a business license costing approximately $50-100 annually depending on the business structure, with some neighborhoods requiring additional permits or having specific restrictions that may incur extra costs of $25-75 per application.
Investing in Airbnb properties in Portland, Oregon, presents a nuanced opportunity. The city's current market conditions reflect a competitive short-term rental landscape, influenced by evolving regulations and a growing supply of listings. Tourism trends in Portland remain strong, driven by its reputation as a vibrant cultural hub with a thriving food scene, outdoor activities, and unique attractions, which ensures consistent demand for accommodations. However, property values in Portland have seen significant appreciation, which can impact initial investment costs and potential return on investment. The investment potential for Airbnb in Portland largely depends on navigating local regulations, optimizing pricing strategies to account for seasonal variations in tourism, and carefully selecting properties in high-demand neighborhoods to maximize occupancy rates and overall profitability.
According to various vacation rental market analyses, Airbnb hosts in Portland, Oregon typically earn between $2,500 to $4,200 per month for entire home listings, with private rooms averaging $1,200 to $2,000 monthly. Seasonal variations show peak earnings during summer months (June through September) when revenue can increase by 25-40% due to Portland's favorable weather and tourist season, while winter months typically see a 15-20% decrease in bookings and rates. Key factors affecting earnings include property location (with downtown, Pearl District, and neighborhoods near popular attractions commanding premium rates), property type and amenities (entire homes significantly outperforming shared spaces), seasonal events and festivals, and local regulations including Portland's short-term rental permit requirements and occupancy taxes. Properties within walking distance of food truck pods, breweries, and public transportation tend to achieve higher occupancy rates and can command nightly rates ranging from $80-180 for entire homes, while hosts who provide exceptional guest experiences and maintain high review ratings typically achieve 10-15% higher revenue than average performers in the market.
Airbnb investments in Portland, Oregon typically generate an average ROI of 8-12% annually, with properties in desirable neighborhoods like Pearl District, Hawthorne, and Alberta achieving returns on the higher end of this range. The average payback period for initial investment ranges from 7-10 years, depending on property acquisition costs and renovation expenses. Portland's Airbnb market benefits from strong tourism demand, with average daily rates of $120-180 and occupancy rates of 65-75% throughout the year, though seasonal fluctuations occur with peak performance during summer months and lower occupancy in winter. Compared to traditional long-term rentals in Portland, which typically yield 6-8% ROI, short-term rentals can generate 30-50% higher returns, though they require significantly more active management, higher operating expenses including cleaning fees, utilities, and supplies, and face regulatory challenges including the city's requirement for permits and restrictions on the number of short-term rental licenses issued. The break-even point for most Portland Airbnb properties occurs within 18-24 months of operation, assuming average acquisition costs of $450,000-600,000 for suitable investment properties in tourist-friendly areas.
Portland, Oregon's Airbnb occupancy rates average approximately 65-70% annually, with significant seasonal variation peaking at 80-85% during summer months (June through September) when tourism is highest due to favorable weather and outdoor activities, while winter months (December through February) see occupancy drop to around 50-55% as rainfall increases and tourist activity declines. Spring and fall maintain moderate occupancy rates of 60-65%, with particular strength during festival seasons and conference periods. Portland's occupancy rates typically run 5-10 percentage points higher than the Oregon state average of 60-65%, benefiting from its urban amenities, food scene, and proximity to natural attractions, while remaining competitive with national Airbnb averages of 65-70%, though slightly below major tourist destinations like San Francisco or New York which can achieve 75-80% annual occupancy. The city's occupancy patterns closely mirror traditional hospitality trends, with weekends showing stronger performance than weekdays and major events like the Rose Festival or Portland International Film Festival creating temporary spikes in demand that can push occupancy above 90% during peak periods.
The Pearl District stands out as Portland's premier Airbnb investment neighborhood due to its upscale urban living, proximity to galleries, high-end shopping, and excellent walkability that attracts affluent business travelers and tourists willing to pay premium rates. Hawthorne offers exceptional investment potential with its eclectic mix of vintage shops, renowned restaurants, and vibrant nightlife that draws younger demographics seeking authentic Portland experiences, while maintaining relatively affordable property prices. The Alberta Arts District provides strong rental demand from creative professionals and tourists exploring its famous street art, music venues, and diverse dining scene, with properties still available at reasonable acquisition costs. Nob Hill (Northwest 23rd) commands high nightly rates due to its Victorian charm, boutique shopping, and proximity to Forest Park, attracting both leisure travelers and business guests who prefer walkable neighborhoods over downtown hotels. Sellwood-Moreland appeals to families and longer-stay guests with its antique shops, parks, and quieter residential feel while remaining close to downtown, offering steady occupancy rates and lower competition. Division-Richmond has emerged as a foodie destination with nationally recognized restaurants and breweries, generating strong weekend demand and premium pricing from culinary tourists. Irvington rounds out the top neighborhoods with its historic homes, tree-lined streets, and proximity to Lloyd Center, attracting guests seeking a more residential Portland experience while maintaining easy access to major attractions and transportation hubs.
Portland, Oregon requires short-term rental operators to obtain a Transient Lodging Tax license and register with the city, with permits costing approximately $180 annually plus a $60 inspection fee. Properties must be owner-occupied primary residences, meaning hosts can only rent out rooms within their home or their entire home for a maximum of 30 days per year if they're not present. Occupancy is limited to two guests per bedroom plus two additional guests, with a maximum of eight people total. Short-term rentals are only permitted in residential zones and must comply with neighborhood compatibility standards, including quiet hours and parking requirements. The registration process involves submitting an application with property details, proof of insurance, and passing a safety inspection that checks smoke detectors, carbon monoxide detectors, and emergency egress routes. Recent changes implemented around 2020-2021 have strengthened enforcement mechanisms, increased penalties for violations up to $500 per day, and required more detailed reporting of rental activity to ensure compliance with the owner-occupancy requirements, while also establishing a complaint hotline for neighbors to report violations.
Short-term rentals in Portland, Oregon are subject to several fees and taxes including a 11.5% Transient Lodging Tax (TLT) which combines the city's lodging tax with Multnomah County's tourism tax, an initial registration fee of approximately $178 for Type A (hosted) rentals and $241 for Type B (non-hosted) rentals, annual renewal fees of around $60-80, a one-time development services fee of roughly $52, and potential additional fees for inspections ranging from $150-300 depending on the property type. Properties must also pay standard property taxes and income taxes on rental earnings, and hosts may need to obtain a business license costing approximately $50-100 annually depending on the business structure, with some neighborhoods requiring additional permits or having specific restrictions that may incur extra costs of $25-75 per application.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Portland, Oregon, begin by researching the city's strict short-term rental regulations, which require properties to be owner-occupied primary residences and limit rentals to a maximum of 3 bedrooms. Obtain the necessary permits by applying for a Conditional Use Permit through the Portland Bureau of Development Services (approximately $1,500-$3,000) and register for a business license with Multnomah County ($50-$100). Find a suitable property within Portland's zoning requirements, ensuring it's in an area where short-term rentals are permitted and meets the owner-occupancy requirement. Furnish the space with quality furniture, linens, kitchen essentials, and safety equipment including smoke detectors, carbon monoxide detectors, and fire extinguishers as required by Portland Fire & Rescue. Create your listing on Airbnb and other platforms with professional photos, detailed descriptions, and competitive pricing based on Portland's market rates ($80-$200+ per night depending on location and amenities). For ongoing management, establish check-in procedures, maintain cleanliness standards, respond promptly to guests, collect and remit the required Transient Lodging Tax (11.5% in Portland) to the city, and ensure compliance with noise ordinances and neighborhood regulations. Consider hiring a local property management company if you need assistance with day-to-day operations, as Portland's regulations require active oversight and quick response to any issues.
To identify profitable short-term rental properties in Portland, Oregon, focus on neighborhoods like Pearl District, Hawthorne, Alberta Arts District, and areas near Powell Butte Nature Preserve that offer walkability to restaurants, breweries, and cultural attractions while maintaining reasonable property acquisition costs between $400,000-$700,000. Target properties with 2-3 bedrooms, unique architectural features like craftsman or mid-century modern styles, outdoor spaces, parking, and fast WiFi that appeal to Portland's eco-conscious visitors. Analyze comparable STR rates using AirDNA and Mashvisor, aiming for properties that can generate $150-250 per night with 65-75% occupancy rates, ensuring gross rental yields exceed 8-10% annually. Research competition density through Airbnb and VRBO searches, avoiding oversaturated areas while identifying underserved neighborhoods with growing tourism appeal. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data combined with Portland-specific resources such as Travel Portland visitor statistics, neighborhood development plans from Portland Bureau of Planning and Sustainability, and local STR regulation updates from the city's permitting office to ensure compliance with Portland's short-term rental licensing requirements and zoning restrictions.
To obtain an Airbnb/STR permit in Portland, Oregon, you must apply through the City of Portland's Bureau of Development Services (BDS) online portal or in person at 1900 SW 4th Avenue. Required documents include a completed Short Term Rental Registration application, proof of property ownership or lease agreement with landlord consent, floor plan showing maximum occupancy, proof of liability insurance ($1 million minimum), contact information for a local responsible person available 24/7, and neighborhood notification forms sent to adjacent properties. The registration fee is approximately $178 for new applications plus $60 for each sleeping room, with annual renewal fees of $60 plus $30 per sleeping room. Portland requires STRs to be owner-occupied or have the owner live within 150 miles, limits occupancy to 2 guests per bedroom plus 2 additional guests (maximum 5 total), mandates parking availability, requires smoke and carbon monoxide detectors, and prohibits rentals in certain residential zones. The approval timeline typically takes 4-6 weeks after submitting a complete application, though complex cases may take longer. Properties must also comply with building codes, fire safety requirements, and maintain a guest registry, while hosts must respond to complaints within 2 hours and ensure quiet hours from 10 PM to 7 AM.
Short-term rentals (STRs) are legal in Portland, Oregon, but operate under strict regulations implemented in 2021 following years of community debate about housing impacts. The city requires STR operators to obtain permits and limits rentals to primary residences only, meaning hosts must live in the property for at least 270 days per year. Properties can be rented for stays between 2-30 days, with a maximum of 90 rental days annually for entire-home rentals when the host is away. STRs are prohibited in certain residential zones and affordable housing units, and the city caps the total number of permits at approximately 1,800. Recent changes include stricter enforcement mechanisms, mandatory registration with platforms like Airbnb and VRBO, and requirements for hosts to provide proof of residency. The regulations aim to balance tourism revenue with housing availability concerns, as Portland faced significant housing shortages that community advocates argued were exacerbated by converting long-term rentals to short-term vacation properties.
The best Airbnb investment areas in Portland, Oregon include the Pearl District, which attracts business travelers and tourists with its upscale dining, galleries, and proximity to downtown corporate offices; Hawthorne District, popular among younger visitors for its vintage shops, breweries, and vibrant nightlife scene; Alberta Arts District, drawing creative tourists interested in local art galleries, music venues, and diverse food scene; Northwest District (Nob Hill), appealing to affluent travelers seeking boutique shopping on NW 23rd Avenue and easy access to Forest Park; Division-Richmond area, attracting food enthusiasts to its renowned restaurant corridor and proximity to breweries; and the Lloyd District, ideal for business travelers due to its convention center, hotels, and corporate offices, plus tourists visiting the Moda Center for Trail Blazers games and concerts. These neighborhoods benefit from Portland's strong tourism industry driven by food culture, craft brewing, outdoor recreation access, and business conferences, with the Pearl District and Lloyd offering highest revenue potential for corporate travelers, while Hawthorne and Alberta provide steady income from leisure tourists year-round.
In Portland, Oregon, Airbnb hosts must collect and remit several lodging taxes including the City of Portland Transient Lodging Tax at 11.5%, Multnomah County's Tourism Improvement District (TID) tax at 1%, and the state of Oregon's Transient Lodging Tax at 1.8%, totaling approximately 14.3% in combined lodging taxes. These taxes are collected from guests at the time of booking, with Airbnb automatically collecting and remitting the city and county taxes on behalf of hosts through their platform since 2016, while hosts are responsible for collecting and remitting the state tax directly to the Oregon Department of Revenue on a monthly or quarterly basis depending on volume. The city tax applies to stays under 30 consecutive days and generates revenue for tourism promotion and city services, while the county TID tax funds tourism marketing efforts, and the state tax supports various state programs. Exemptions typically include stays of 30 days or longer which are considered residential rather than transient, and certain government or charitable organization bookings may qualify for exemptions with proper documentation. Hosts must register with the City of Portland to obtain a Short Term Rental permit and with the Oregon Department of Revenue for state tax collection, maintaining records of all transactions and tax collections for audit purposes.
Starting an Airbnb in Portland, Oregon requires approximately $650,000-750,000 in total initial investment. Property purchase costs average $525,000 based on Portland's median home price as of 2023. Furnishing a typical 2-3 bedroom property ranges $15,000-25,000 including furniture, appliances, linens, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic renovations total $3,000-5,000. Portland requires a Transient Lodging Tax license ($177) plus potential neighborhood association fees and inspection costs totaling $500-1,500. Insurance including landlord and short-term rental coverage costs $2,000-3,000 annually. Utility setup and deposits for electricity, gas, water, internet, and cable run $500-800. First six months operating costs including utilities ($1,200), cleaning services ($2,400), supplies and maintenance ($1,500), property management software ($300), and marketing ($500) total approximately $5,900. Additional considerations include potential HOA restrictions, zoning compliance, and maintaining 10-15% of gross revenue for ongoing maintenance and vacancy reserves.
Airbnb properties in Portland, Oregon typically generate average annual revenues of $25,000-$45,000 for entire homes and $15,000-$25,000 for private rooms, with peak earnings during summer months (June-September) when daily rates can reach $150-$200 compared to winter lows of $80-$120. Operating expenses generally consume 40-60% of gross revenue, including cleaning fees ($50-$80 per turnover), property management (10-20% of revenue), utilities ($150-$300 monthly), insurance ($1,200-$2,000 annually), and Portland's lodging tax of 11.5% on gross receipts. Properties in desirable neighborhoods like Pearl District, Hawthorne, and Alberta Arts District achieve higher occupancy rates of 70-85% and premium pricing, while outer neighborhoods typically see 50-65% occupancy. Successful hosts often achieve net profit margins of 20-35% by focusing on properties near downtown, food scene hotspots, or unique architectural features, with some high-performing listings in converted industrial spaces or craftsman homes generating $60,000+ annually. Key success factors include professional photography, rapid guest communication, strategic pricing using dynamic tools, and maintaining superhost status, though Portland's regulatory environment requires proper licensing and limits short-term rentals in residential zones, impacting overall market supply and profitability potential.
Based on Portland, Oregon market data, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property location and management efficiency. Properties in desirable neighborhoods like Pearl District, Hawthorne, and Alberta Arts District command premium nightly rates of $120-180, while outer neighborhoods average $80-120 per night. Initial profitability usually occurs within 12-18 months for well-positioned properties, with break-even occupancy rates around 60-65%. The Portland market benefits from strong tourism demand driven by food culture, breweries, and outdoor recreation, though investors should factor in Oregon's landlord-tenant laws and Portland's short-term rental regulations which require permits and limit rentals in some residential zones. Average property acquisition costs of $450,000-650,000 for suitable investment properties, combined with renovation costs of $15,000-30,000, typically result in total cash investments of $120,000-180,000 for leveraged purchases, generating annual cash flows of $8,000-15,000 after expenses including property management fees of 15-25%.
STRSearch is a national platform that helps investors identify profitable short-term rental properties in Portland, Oregon by providing market data and investment analysis. Local Portland real estate agents specializing in Airbnb investments include Windermere Real Estate, Keller Williams Portland Central, and RE/MAX Equity Group, with agents like those at Portland Investment Property Group focusing specifically on rental property acquisitions. National services include BiggerPockets for networking and deal sourcing, Mashvisor for property analysis and market research, AirDNA for short-term rental data analytics, and Roofstock for turnkey rental property purchases. Local property management companies that also help with acquisitions include RedAwning, Vacasa (which has strong Portland presence), and AvantStay for luxury properties. Real estate investment firms like RentSpree, Awning, and local companies such as Portland Real Estate Investors Association (PREIA) provide resources and networking opportunities. Additional services include STR Helper for market analysis, Rabbu for property management and acquisition consulting, and local mortgage brokers like First Community Mortgage and Umpqua Bank who specialize in investment property financing for short-term rental purchases in the Portland metro area.

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