Is Potosi, Missouri Good for Airbnb Investment?

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Potosi, Missouri Airbnb Investment Overview

Is Airbnb a Good Investment in Potosi, Missouri?

Investing in Airbnb properties in Potosi, Missouri, presents a potentially attractive opportunity, largely driven by the region's appeal for outdoor recreation and its small-town charm. Current market conditions in Potosi are characterized by relatively affordable property values compared to larger metropolitan areas, which can lower the initial barrier to entry for investors. Tourism trends in the area are often linked to seasonal activities such as hiking, camping, fishing, and exploring nearby state parks and conservation areas, drawing visitors seeking a quiet escape. This consistent, albeit often seasonal, influx of tourists creates a demand for short-term accommodations. The investment potential lies in catering to these visitors with well-maintained properties, particularly those offering amenities desirable to nature enthusiasts or families. While Potosi may not experience the high-volume, year-round tourism of major cities, strategic investment in properties that appeal to its niche market can yield a solid return, especially with effective marketing during peak seasons.

How Much Does an Average Airbnb Earn in Potosi?

Based on available market data and regional analysis, Airbnb properties in Potosi, Missouri typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size, amenities, and location within the area. Seasonal variations show peak earnings during spring and fall months when outdoor activities like hiking in nearby state parks and historic mining tours attract visitors, with revenues potentially increasing 25-40% above winter baseline rates. Summer months also perform well due to family vacations and camping enthusiasts, while winter typically sees the lowest occupancy rates and revenues dropping 20-30% below annual averages. Key factors affecting earnings include proximity to popular attractions like Missouri Mines State Historic Site, property condition and unique features, competitive pricing strategies, guest review ratings, and the host's responsiveness to booking inquiries. Properties offering outdoor amenities, historical charm, or convenient access to recreational areas tend to command premium rates, while basic accommodations in less desirable locations may struggle to achieve average market rates. The limited supply of short-term rentals in this rural market can benefit well-positioned properties, though demand fluctuates significantly based on regional tourism patterns and economic conditions affecting discretionary travel spending.

Airbnb Return on Investment in Potosi

Airbnb investments in Potosi, Missouri typically generate ROI between 8-12% annually, with payback periods averaging 10-14 years due to the town's small population of approximately 2,600 and limited tourist infrastructure. Properties in Potosi average $80-120 per night with occupancy rates around 35-45%, significantly lower than major Missouri tourist destinations, resulting in annual gross revenues of $10,000-18,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Potosi, which typically yield 6-8% ROI with monthly rents of $600-900, short-term rentals can provide marginally better returns but require substantially more management effort and face seasonal fluctuations. The market benefits from proximity to Washington State Park and Mark Twain National Forest, attracting outdoor enthusiasts, but the limited local amenities and rural location constrain demand compared to urban markets, making long-term rental strategies often more reliable for consistent cash flow in this specific market.

Average Airbnb Occupancy Rate in Potosi

Airbnb occupancy rates in Potosi, Missouri typically average around 45-55% annually, with significant seasonal variations that peak during spring and fall months (April-May and September-October) when occupancy can reach 65-75% due to favorable weather for outdoor activities and tourism in the Missouri Ozark region. Summer months see moderate occupancy of 55-65%, while winter months drop to 30-40% as tourism declines. Peak seasons align with local events, hunting seasons, and visits to nearby state parks and historic sites. Potosi's occupancy rates generally lag behind Missouri's statewide Airbnb average of approximately 60-65% and the national average of 65-70%, primarily due to its smaller tourism market and rural location compared to major metropolitan areas like St. Louis and Kansas City, though the town benefits from its proximity to outdoor recreation areas and historic attractions that draw visitors seeking rural Missouri experiences.

Best Neighborhoods for Airbnb in Potosi

The downtown historic district of Potosi offers excellent Airbnb potential due to its proximity to the courthouse square, antique shops, and walkable Main Street attractions, with properties typically commanding $80-120 per night while appealing to history enthusiasts and weekend tourists. The area near Washington State Park provides strong investment opportunities given its location just minutes from camping, hiking trails, and the Big River, attracting outdoor recreation visitors willing to pay $90-140 nightly for convenient access to nature activities. Neighborhoods surrounding the Old Mines area capitalize on the region's French colonial heritage and mining history, drawing cultural tourists and genealogy researchers who value authentic historical experiences at rates of $75-110 per night. The residential areas near Potosi High School and the community center offer family-friendly accommodations for visitors attending local events, sports tournaments, and family reunions, typically earning $70-100 nightly with good occupancy during school and community calendar events. Properties along or near Highway 8 provide strategic positioning for travelers exploring the broader Missouri wine country and Ozark foothills, commanding $85-125 per night from guests using Potosi as a base for regional exploration. The neighborhoods near Breton Park and recreational facilities attract families and groups seeking affordable accommodations with outdoor space, generating steady bookings at $80-115 per night especially during warmer months when the park facilities are most active.

Short-term Rental Regulations in Potosi

Short-term rental regulations in Potosi, Missouri are primarily governed at the county level through Washington County ordinances, as the small city of approximately 2,600 residents has limited municipal STR-specific regulations as of 2023. Property owners typically need to obtain a business license through Washington County and comply with state tax registration requirements including Missouri sales tax permits and local lodging taxes estimated at 3-5%. Occupancy limits generally follow International Building Code standards of 2 persons per bedroom plus 2 additional occupants, though specific limits may vary by property size and zoning designation. Owner-occupancy requirements are minimal for most residential zones, but properties in certain historic districts near downtown Potosi may have stricter oversight. Zoning restrictions typically allow STRs in residential areas with conditional use permits, while commercial zones have fewer restrictions. The registration process involves submitting applications to Washington County Planning and Zoning Department, providing proof of insurance, safety inspections for properties over certain occupancy thresholds, and annual renewal fees estimated between $100-300. Recent regulatory changes since 2022 have included enhanced noise ordinance enforcement and requirements for local contact persons available 24/7, reflecting growing tourism interest in the area's outdoor recreation opportunities and proximity to state parks.

Short-term Rental Fees and Taxes in Potosi

Short-term rentals in Potosi, Missouri are subject to several fees and taxes including Missouri state sales tax of 4.225%, Washington County sales tax of approximately 1-2%, and potential local lodging taxes that typically range from 2-5% in Missouri municipalities. Property owners must obtain a business license from the City of Potosi costing approximately $25-50 annually, register with the Missouri Department of Revenue for sales tax collection, and may need to pay annual permit fees ranging from $50-150 depending on local ordinances. Additional costs include potential zoning compliance fees of $25-100, inspection fees of $50-75, and tourism promotion taxes that can add another 1-3% to the total tax burden. Property owners should also budget for liability insurance increases of $200-500 annually and potential homeowners association fees if applicable, bringing the total annual regulatory costs to approximately $300-800 plus the percentage-based taxes on rental income.

Is Airbnb a Good Investment in Potosi, Missouri?

Investing in Airbnb properties in Potosi, Missouri, presents a potentially attractive opportunity, largely driven by the region's appeal for outdoor recreation and its small-town charm. Current market conditions in Potosi are characterized by relatively affordable property values compared to larger metropolitan areas, which can lower the initial barrier to entry for investors. Tourism trends in the area are often linked to seasonal activities such as hiking, camping, fishing, and exploring nearby state parks and conservation areas, drawing visitors seeking a quiet escape. This consistent, albeit often seasonal, influx of tourists creates a demand for short-term accommodations. The investment potential lies in catering to these visitors with well-maintained properties, particularly those offering amenities desirable to nature enthusiasts or families. While Potosi may not experience the high-volume, year-round tourism of major cities, strategic investment in properties that appeal to its niche market can yield a solid return, especially with effective marketing during peak seasons.

How Much Does an Average Airbnb Earn in Potosi?

Based on available market data and regional analysis, Airbnb properties in Potosi, Missouri typically generate monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,600 per month depending on property size, amenities, and location within the area. Seasonal variations show peak earnings during spring and fall months when outdoor activities like hiking in nearby state parks and historic mining tours attract visitors, with revenues potentially increasing 25-40% above winter baseline rates. Summer months also perform well due to family vacations and camping enthusiasts, while winter typically sees the lowest occupancy rates and revenues dropping 20-30% below annual averages. Key factors affecting earnings include proximity to popular attractions like Missouri Mines State Historic Site, property condition and unique features, competitive pricing strategies, guest review ratings, and the host's responsiveness to booking inquiries. Properties offering outdoor amenities, historical charm, or convenient access to recreational areas tend to command premium rates, while basic accommodations in less desirable locations may struggle to achieve average market rates. The limited supply of short-term rentals in this rural market can benefit well-positioned properties, though demand fluctuates significantly based on regional tourism patterns and economic conditions affecting discretionary travel spending.

Airbnb Return on Investment in Potosi

Airbnb investments in Potosi, Missouri typically generate ROI between 8-12% annually, with payback periods averaging 10-14 years due to the town's small population of approximately 2,600 and limited tourist infrastructure. Properties in Potosi average $80-120 per night with occupancy rates around 35-45%, significantly lower than major Missouri tourist destinations, resulting in annual gross revenues of $10,000-18,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Potosi, which typically yield 6-8% ROI with monthly rents of $600-900, short-term rentals can provide marginally better returns but require substantially more management effort and face seasonal fluctuations. The market benefits from proximity to Washington State Park and Mark Twain National Forest, attracting outdoor enthusiasts, but the limited local amenities and rural location constrain demand compared to urban markets, making long-term rental strategies often more reliable for consistent cash flow in this specific market.

Average Airbnb Occupancy Rate in Potosi

Airbnb occupancy rates in Potosi, Missouri typically average around 45-55% annually, with significant seasonal variations that peak during spring and fall months (April-May and September-October) when occupancy can reach 65-75% due to favorable weather for outdoor activities and tourism in the Missouri Ozark region. Summer months see moderate occupancy of 55-65%, while winter months drop to 30-40% as tourism declines. Peak seasons align with local events, hunting seasons, and visits to nearby state parks and historic sites. Potosi's occupancy rates generally lag behind Missouri's statewide Airbnb average of approximately 60-65% and the national average of 65-70%, primarily due to its smaller tourism market and rural location compared to major metropolitan areas like St. Louis and Kansas City, though the town benefits from its proximity to outdoor recreation areas and historic attractions that draw visitors seeking rural Missouri experiences.

Best Neighborhoods for Airbnb in Potosi

The downtown historic district of Potosi offers excellent Airbnb potential due to its proximity to the courthouse square, antique shops, and walkable Main Street attractions, with properties typically commanding $80-120 per night while appealing to history enthusiasts and weekend tourists. The area near Washington State Park provides strong investment opportunities given its location just minutes from camping, hiking trails, and the Big River, attracting outdoor recreation visitors willing to pay $90-140 nightly for convenient access to nature activities. Neighborhoods surrounding the Old Mines area capitalize on the region's French colonial heritage and mining history, drawing cultural tourists and genealogy researchers who value authentic historical experiences at rates of $75-110 per night. The residential areas near Potosi High School and the community center offer family-friendly accommodations for visitors attending local events, sports tournaments, and family reunions, typically earning $70-100 nightly with good occupancy during school and community calendar events. Properties along or near Highway 8 provide strategic positioning for travelers exploring the broader Missouri wine country and Ozark foothills, commanding $85-125 per night from guests using Potosi as a base for regional exploration. The neighborhoods near Breton Park and recreational facilities attract families and groups seeking affordable accommodations with outdoor space, generating steady bookings at $80-115 per night especially during warmer months when the park facilities are most active.

Short-term Rental Regulations in Potosi

Short-term rental regulations in Potosi, Missouri are primarily governed at the county level through Washington County ordinances, as the small city of approximately 2,600 residents has limited municipal STR-specific regulations as of 2023. Property owners typically need to obtain a business license through Washington County and comply with state tax registration requirements including Missouri sales tax permits and local lodging taxes estimated at 3-5%. Occupancy limits generally follow International Building Code standards of 2 persons per bedroom plus 2 additional occupants, though specific limits may vary by property size and zoning designation. Owner-occupancy requirements are minimal for most residential zones, but properties in certain historic districts near downtown Potosi may have stricter oversight. Zoning restrictions typically allow STRs in residential areas with conditional use permits, while commercial zones have fewer restrictions. The registration process involves submitting applications to Washington County Planning and Zoning Department, providing proof of insurance, safety inspections for properties over certain occupancy thresholds, and annual renewal fees estimated between $100-300. Recent regulatory changes since 2022 have included enhanced noise ordinance enforcement and requirements for local contact persons available 24/7, reflecting growing tourism interest in the area's outdoor recreation opportunities and proximity to state parks.

Short-term Rental Fees and Taxes in Potosi

Short-term rentals in Potosi, Missouri are subject to several fees and taxes including Missouri state sales tax of 4.225%, Washington County sales tax of approximately 1-2%, and potential local lodging taxes that typically range from 2-5% in Missouri municipalities. Property owners must obtain a business license from the City of Potosi costing approximately $25-50 annually, register with the Missouri Department of Revenue for sales tax collection, and may need to pay annual permit fees ranging from $50-150 depending on local ordinances. Additional costs include potential zoning compliance fees of $25-100, inspection fees of $50-75, and tourism promotion taxes that can add another 1-3% to the total tax burden. Property owners should also budget for liability insurance increases of $200-500 annually and potential homeowners association fees if applicable, bringing the total annual regulatory costs to approximately $300-800 plus the percentage-based taxes on rental income.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Potosi, Missouri?

To start an Airbnb in Potosi, Missouri, begin by researching local zoning laws and regulations through the Potosi City Hall (573-438-2017) as the city may require business licenses or special permits for short-term rentals, though Missouri generally has fewer restrictions than larger cities. Contact Washington County offices to verify any county-level requirements and check if you need a sales tax permit through the Missouri Department of Revenue since you'll collect occupancy taxes. Find a suitable property by searching local real estate listings on Zillow, Realtor.com, or contacting local agents like those at Century 21 or RE/MAX offices in nearby Park Hills, focusing on properties near attractions like Washington State Park or historic downtown areas. Once you secure a property, furnish it with essential amenities including quality bedding, kitchen supplies, WiFi, and local guidebooks, purchasing items from nearby Walmart in Park Hills or ordering online. Create your Airbnb listing with professional photos highlighting unique features and Potosi's attractions like the Old Mines area and proximity to St. Louis (about 70 miles northeast). Set competitive pricing by researching similar properties in the region, typically ranging $60-120 per night depending on size and amenities. For ongoing management, establish cleaning protocols between guests, respond promptly to inquiries, maintain the property regularly, and consider using local cleaning services or property management companies if you live far away, while ensuring compliance with any evolving local regulations as short-term rental laws continue developing in smaller Missouri communities.

What's the best way to identify good STR properties in Potosi, Missouri?

To identify profitable short-term rental properties in Potosi, Missouri, focus on locations within 10-15 minutes of key attractions like Washington State Park, the Big River, and historic downtown areas, as these draw outdoor enthusiasts and tourists year-round. Target 2-4 bedroom properties built after 1980 with modern amenities, full kitchens, outdoor spaces, and parking, as families and groups visiting for fishing, hiking, and local events prefer comfortable accommodations. Analyze comparable STR rates using AirDNA and Mashvisor, expecting average daily rates of $80-150 depending on size and amenities, with occupancy rates typically 40-60% annually in smaller Missouri markets. Research competition by monitoring existing Airbnb and VRBO listings within a 20-mile radius, noting gaps in luxury amenities or unique property types like cabins or riverfront homes. Utilize tools like BiggerPockets for market analysis, STR Helper for revenue projections, and local Facebook groups or the Potosi Chamber of Commerce for insider market knowledge, while considering seasonal demand patterns tied to state park activities, hunting seasons, and summer recreation that drive the area's tourism economy.

How to get an Airbnb permit in Potosi, Missouri?

To obtain an Airbnb/STR permit in Potosi, Missouri, contact the Potosi City Hall at 662 High Street or call (573) 438-4914 to inquire about short-term rental regulations and permit requirements. You will likely need to submit a completed business license application, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental property, contact information for a local property manager if you live more than 50 miles away, and pay applicable fees which typically range from $100-300 annually. Required documents may also include a fire safety inspection certificate from the local fire department, health department approval if applicable, and zoning compliance verification. The application process generally takes 2-4 weeks for approval once all documents are submitted, though initial inspections may add 1-2 weeks to the timeline. Potosi may require STR properties to maintain guest parking, limit occupancy based on bedroom count, restrict noise levels especially during evening hours, and ensure proper waste management. Contact the Washington County Health Department at (573) 438-2159 for any health-related permits and the Potosi Fire Department for fire safety inspections, as these approvals are typically required before final STR permit issuance.

Is it legal to operate a short-term rental in Potosi, Missouri?

Short-term rentals (STRs) in Potosi, Missouri are generally legal but subject to local regulations and zoning restrictions. As a small city in Washington County with approximately 2,600 residents, Potosi does not have comprehensive STR-specific ordinances like larger Missouri cities such as Kansas City or St. Louis, which have implemented detailed registration and operational requirements in recent years. STRs in Potosi must comply with existing zoning laws, which typically allow them in residential areas as accessory uses, though commercial zoning may have different requirements. Property owners should ensure compliance with state tax obligations, including Missouri's lodging tax requirements, and may need to obtain business licenses depending on the scale of operation. The city has not implemented recent major legal changes specifically targeting STRs, unlike some Missouri municipalities that have added registration requirements, occupancy limits, or parking restrictions between 2020-2023. However, STR operators must still adhere to general property maintenance codes, noise ordinances, and any homeowners association restrictions that may apply to their specific properties.

What are the best places to invest in Airbnb in Potosi, Missouri?

The best areas for Airbnb investment in Potosi, Missouri include the Historic Downtown District near Main Street, which attracts visitors interested in the town's mining heritage and antique shopping, particularly during the annual Potosi Days festival in September. The area around Washington State Park (approximately 15 miles southeast) offers strong potential due to outdoor enthusiasts visiting for hiking, camping, and the park's petroglyphs, with peak seasons during spring and fall. Properties near the Old Mines area capitalize on historical tourism related to French colonial mining history and genealogy research visitors. The residential neighborhoods along Highway 8 corridor provide convenient access for business travelers working with local industries like Doe Run Company's lead operations, while also serving tourists heading to nearby Dillard Mill State Historic Site. Areas close to the Big River offer appeal to fishing enthusiasts and canoe/kayak tourists, especially during warmer months when water activities peak.

Airbnb and lodging taxes in Potosi, Missouri

In Potosi, Missouri, Airbnb hosts are subject to state and local lodging taxes that typically range from 4-8% combined. Missouri imposes a state sales tax of approximately 4.225% on short-term rental accommodations, while Washington County may levy an additional local lodging tax of 1-3%. These taxes are generally collected by Airbnb directly from guests at the time of booking through their automated tax collection system, which began around 2018-2019 for most Missouri jurisdictions. Airbnb remits these collected taxes quarterly to the Missouri Department of Revenue and applicable local tax authorities on behalf of hosts. However, hosts should verify their registration requirements with local authorities, as some jurisdictions may require separate business licenses or permits. Exemptions typically apply to stays exceeding 30 consecutive days, which are considered long-term rentals rather than transient lodging, and some jurisdictions may exempt rentals under certain dollar thresholds or for specific purposes like medical treatment, though these vary by locality and hosts should confirm current requirements with Washington County and Missouri tax authorities.

Total cost to purchase, furnish and operate an Airbnb in Potosi, Missouri

Starting an Airbnb in Potosi, Missouri requires approximately $85,000-$110,000 in total initial investment. Property purchase costs around $65,000-$85,000 based on median home prices in rural Missouri markets. Furnishing a 2-3 bedroom property with quality furniture, appliances, linens, and décor typically costs $8,000-$12,000. Initial setup including professional photography, listing creation, and basic renovations runs $1,500-$3,000. Permits and fees including business license, short-term rental permit, and inspection fees total approximately $500-$800. Insurance for short-term rental coverage costs $1,200-$1,800 annually. Utility deposits and first month's service for electricity, water, gas, internet, and cable average $400-$600. First six months operating costs including utilities ($300/month), cleaning supplies ($100/month), maintenance reserves ($200/month), and marketing expenses ($150/month) total approximately $4,500. Additional considerations include property taxes ($800-$1,200 annually) and potential HOA fees if applicable, bringing the comprehensive startup investment to the stated range.

Are Airbnb properties in Potosi, Missouri profitable?

Airbnb properties in Potosi, Missouri show moderate profitability potential with average nightly rates ranging from $75-120 for typical 2-3 bedroom homes, generating approximately $18,000-28,000 in annual gross revenue assuming 60-70% occupancy rates. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-15%), utilities ($150-200 monthly), insurance ($800-1,200 annually), and maintenance costs ($2,000-3,500 yearly). Net profit margins generally fall between 25-35% for well-managed properties, with successful hosts in the area reporting annual net profits of $6,000-12,000 per property. Success factors include proximity to Washington State Park and historic downtown attractions, professional photography, responsive guest communication, and competitive pricing during peak seasons like fall foliage and summer camping periods. Properties within walking distance of Main Street restaurants and antique shops command premium rates, while those offering amenities like hot tubs or fire pits see 15-20% higher booking rates. The market benefits from limited hotel inventory in Potosi, creating opportunities for short-term rentals, though hosts must navigate seasonal demand fluctuations and compete with properties in nearby Farmington and Park Hills for weekend visitors exploring the Missouri Lead Belt region.

What is the expected return on investment for an Airbnb in Potosi, Missouri?

Airbnb investments in Potosi, Missouri typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by the area's proximity to outdoor recreation sites like Washington State Park and the Big River. Properties in Potosi generally achieve profitability within 18-24 months, with average daily rates of $75-$95 and occupancy rates around 45-55% annually. The market benefits from weekend tourism and seasonal visitors attracted to hiking, camping, and river activities, though winter months see reduced demand. Initial investment costs are relatively low with median property prices around $85,000-$120,000, allowing investors to enter the market with moderate capital while benefiting from Missouri's favorable landlord laws and lower property taxes compared to urban markets like St. Louis or Kansas City.

What company can help me find and buy a profitable Airbnb in Potosi, Missouri?

STRSearch is a national platform that helps investors identify profitable short-term rental properties across markets including Potosi, Missouri. For local expertise in the Potosi area, investors can work with real estate agents like those at Century 21 Heartland Realty and Coldwell Banker who understand the local market dynamics and vacation rental potential near Mark Twain National Forest and Washington State Park. National services include AirDNA for market analysis and revenue projections, Mashvisor for investment property analysis, and BiggerPockets for networking with other STR investors. RedAwning and Vacasa offer property management services that can help investors understand operational aspects before purchasing. Local property management companies like Ozark Mountain Vacation Rentals and Missouri Vacation Properties can provide insights into the area's rental demand and seasonal patterns. Real estate investment firms such as Roofstock and Awning (now part of RedAwning) also offer turnkey short-term rental properties and market analysis tools. Additionally, working with local appraisers familiar with income-producing properties and attorneys experienced in vacation rental regulations can be valuable for investors looking to enter the Potosi STR market.

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