Is Pueblo, Colorado Good for Airbnb Investment?

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Pueblo, Colorado market research

Pueblo, Colorado Airbnb Investment Overview

$800–$1,500Typical monthly host earnings
8–12%Typical annual ROI
45–55%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Pueblo, Colorado?

Potentially—Pueblo, Colorado combines visitor demand with long-term real estate upside.

  • Presents a promising opportunity, driven by the city's emerging tourism scene, affordable property values, and growing local economy.
  • Current market conditions in Pueblo show an increasing interest in short-term rentals, as the city diversifies its attractions beyond its historic Arkansas Riverwalk, now including outdoor recreation, arts.
  • Tourism trends indicate a steady rise in visitors, particularly those seeking a more authentic and budget-friendly Colorado experience away from the more expensive mountain towns.
  • Property values in Pueblo remain relatively accessible compared to other Colorado cities, offering a lower entry barrier for investors.
  • This, combined with a developing tourism infrastructure and community initiatives aimed at boosting local appeal.
Earnings

How Much Does an Average Airbnb Earn in Pueblo?

$800–$1,500 per month based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb hosts in Pueblo, Colorado typically earn between $800-$1,500 per month, with properties averaging $45-$75 per night depending on size, location.
  • Seasonal variations show peak earnings during summer months when outdoor recreation increases, with revenue potentially rising 20-30% above winter averages.
  • Properties near the Historic Arkansas Riverwalk, downtown area, or with mountain views command premium rates.
  • Key factors affecting earnings include proximity to attractions like the Colorado State Fair grounds, property condition and unique features, professional photography quality, responsive host communication.
  • Occupancy rates generally range from 40-65% annually, with successful hosts maintaining higher occupancy through strategic pricing, excellent guest reviews, and property improvements.
ROI Analysis

Airbnb Return on Investment in Pueblo

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses.
  • The average nightly rate in Pueblo ranges from $75-120 for typical 2-3 bedroom properties, with occupancy rates fluctuating between 45-65% annually due to seasonal tourism patterns and business travel to the steel industry and university areas.
  • Compared to traditional long-term rentals in Pueblo that yield approximately 6-8% ROI with average monthly rents of $800-1,200 for similar properties.
  • The lower property acquisition costs in Pueblo, averaging $150,000-250,000 for investment-suitable properties, help offset the moderate tourism demand, though investors should account for higher turnover costs.
Occupancy Rate

Average Airbnb Occupancy Rate in Pueblo

Pueblo, Colorado averages 45–55% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Pueblo, Colorado average approximately 45-55% annually, with significant seasonal variation that peaks during summer months (June-August) at 65-75% due to outdoor recreation activities and events like the Colorado State Fair, while winter months (December-February) drop to 30-40% occupancy.
  • Spring and fall maintain moderate rates around 50-60% as visitors enjoy mild weather for hiking and exploring nearby attractions.
  • Pueblo's occupancy rates typically run 10-15 percentage points below Colorado's statewide average of 60-65%, which benefits from major ski destinations and Denver's urban appeal.
Best Neighborhoods

Best Neighborhoods for Airbnb in Pueblo

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Pueblo, Colorado include the Historic Arkansas Riverwalk District.
  • The Bessemer neighborhood provides affordable entry points with good rental demand from visitors to the Colorado State Fair and steelworks historical sites.
  • North Pueblo near the university area attracts both short-term visitors and longer-stay guests related to Colorado State University Pueblo, offering steady occupancy rates.
  • The Mesa Junction area benefits from proximity to Lake Pueblo State Park, drawing outdoor enthusiasts and families seeking recreational activities, supporting higher weekend rates.
  • Downtown Pueblo's Union Avenue Historic District capitalizes on the growing arts scene and historic charm, appealing to cultural tourists and business travelers.
  • The Belmont neighborhood offers a balance of affordability and access to major highways, making it attractive for travelers passing through or visiting regional attractions.
  • Finally, the area near Pueblo Memorial Airport provides convenience for business travelers and those accessing outdoor recreation areas.
Regulations

Short-term Rental Regulations in Pueblo

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Pueblo, Colorado requires short-term rental operators to obtain a business license and register their property with the city, typically costing around $50-100 annually.
  • Properties must comply with zoning regulations that generally allow short-term rentals in residential areas but may have restrictions in certain historic districts or neighborhoods with specific overlay zones.
  • Occupancy limits are typically set at two people per bedroom plus two additional guests, with a maximum of 10-12 people per property depending on size and parking availability.
  • Owner-occupancy is not required for most short-term rentals, though some neighborhoods may have homestead exemptions or specific requirements.
  • Recent changes have included stricter noise ordinances with potential fines up to $1,000 for violations, enhanced complaint procedures for neighbors.
  • The city has also implemented a complaint tracking system and may revoke licenses for properties with multiple violations within a 12-month period.
Fees and Taxes

Short-term Rental Fees and Taxes in Pueblo

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Pueblo, Colorado are subject to several fees and taxes including the state sales tax of 2.9%, Pueblo County sales tax of approximately 3.5-4%.
  • Property owners must obtain a business license costing approximately $50-75 annually and register with the Colorado Department of Revenue.
  • Tourism promotion fees typically range from 1-2% of gross bookings, while some areas may require additional municipal registration fees of $100-200 per year.
  • Hosts must also collect and remit state sales tax quarterly and may face accommodation taxes ranging from 4-6% total when combining city and county rates.
  • Additional costs may include zoning compliance fees of $25-50 and potential homeowner association fees if applicable.
Common questions

Pueblo, Colorado Airbnb investment FAQs

How to start an Airbnb in Pueblo, Colorado?

To start an Airbnb in Pueblo, Colorado, begin by researching local regulations through the Pueblo City County Health Department and Planning Department.

Launch checklist

  • Contact Pueblo County at (719) 583 to 6000 to verify specific zoning requirements for your target property location and obtain necessary permits including a business license ($50 to 100 annually) and potentially a special use permit depending on the zone.
  • Find a suitable property by searching areas like the Historic Arkansas Riverwalk district, Belmont, or Mesa Junction neighborhoods, considering properties with 2 to 3 bedrooms that can accommodate families visiting for outdoor activities or business travel.
  • Furnish the property with durable, comfortable furniture focusing on a southwestern or rustic Colorado theme, including essentials like quality mattresses, linens, fully equipped kitchen, WiFi.
  • List your property on Airbnb and VRBO with professional photos highlighting mountain views, proximity to outdoor recreation, and easy access to downtown Pueblo, setting competitive rates around $75 to 125 per night based on local market analysis.
  • Manage the property by establishing relationships with local cleaning services (typically $40 to 60 per turnover), maintenance contractors, and consider using property management companies like Vacasa or RedAwning if you're not local.
What's the best way to identify good STR properties in Pueblo, Colorado?

To identify profitable short term rental properties in Pueblo, Colorado, focus on locations near downtown historic districts, the Arkansas Riverwalk, Colorado State University Pueblo campus, and proximity to outdoor recreation areas like Lake Pueblo State Park, as these areas attract tourists, visiting families.

What to prioritize

  • Target properties with 2 to 4 bedrooms, updated kitchens and bathrooms, outdoor spaces like patios or yards, reliable Wi Fi infrastructure, and parking availability.
  • Conduct pricing analysis using AirDNA and Mashvisor to evaluate average daily rates ($75 to $120 estimated for Pueblo market), occupancy rates (typically 45 to 65% in secondary Colorado markets), and seasonal demand patterns.
  • Research competition by analyzing existing Airbnb and VRBO listings within 3 mile radius, identifying gaps in amenities or property types, and studying successful hosts' pricing strategies and guest reviews.
  • Utilize tools like Rabbu, PriceLabs for dynamic pricing, STR Helper for market analysis, and connect with local real estate agents familiar with investment properties.
How to get an Airbnb permit in Pueblo, Colorado?

To obtain an Airbnb/STR permit in Pueblo, Colorado, you must first contact the Pueblo City Planning Department at 200 S.

Documents and approvals

  • Main Street or call (719) 553 to 2951 to begin the application process.
  • Required documents typically include a completed short term rental application form, proof of property ownership or lease agreement with landlord consent, a site plan showing the property layout, proof of liability insurance (minimum $1 million coverage).
  • The application fee is approximately $200 to 300 with an annual renewal fee of around $150 to 200.
  • Pueblo requires STR properties to maintain a maximum occupancy of 2 people per bedroom plus 2 additional guests, provide adequate parking (typically 1 space per bedroom), install smoke and carbon monoxide detectors in all sleeping areas.
  • The property must also comply with all zoning regulations and cannot be located in areas zoned exclusively for single family residential use without proper conditional use permits.
  • The approval timeline typically takes 4 to 6 weeks from submission of a complete application, and inspections may be required before final permit issuance.
  • Annual renewals must be submitted 30 days before expiration, and operators must maintain guest registries and respond to complaints within 2 hours during operating periods.
Is it legal to operate a short-term rental in Pueblo, Colorado?

Short term rentals (STRs) are legal in Pueblo, Colorado, but operate under specific municipal regulations that the city has developed over recent years.

Core operating requirements

  • The City of Pueblo requires STR operators to obtain a business license and comply with zoning restrictions, with most residential zones allowing STRs as accessory uses while some areas may have density limitations or spacing requirements between rental properties.
  • Properties must meet safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers, and operators are typically required to provide local contact information for guests and neighbors.
  • The city has implemented noise ordinances and occupancy limits that STR operators must follow, and there are usually parking requirements ensuring adequate off street parking for guests.
  • Pueblo County may have additional regulations for properties outside city limits, and recent years have seen the city refine its approach to balance tourism benefits with neighborhood concerns.
What are the best places to invest in Airbnb in Pueblo, Colorado?

The best Airbnb investment areas in Pueblo, Colorado include the Historic Arkansas Riverwalk District, which attracts tourists year round with its scenic walkways, restaurants, and proximity to the Pueblo Riverwalk and Nature Center, generating consistent rental demand from leisure travelers.

Areas to research

  • The Bessemer neighborhood offers affordable property prices with good access to Colorado State University Pueblo, creating demand from visiting families and university related travelers.
  • Downtown Pueblo near Union Avenue provides walkability to local attractions like the Sangre de Cristo Arts Center and El Pueblo History Museum, appealing to cultural tourists and business travelers visiting the city center.
  • The Mesa Junction area is attractive for its proximity to Pueblo Memorial Airport and major highways, making it convenient for business travelers and those exploring southern Colorado attractions.
  • The Belmont neighborhood offers a balance of residential charm and accessibility to Lake Pueblo State Park, attracting outdoor enthusiasts and families seeking recreational activities.
Airbnb and lodging taxes in Pueblo, Colorado

In Pueblo, Colorado, Airbnb hosts are subject to both state and local lodging taxes.

Taxes and filing responsibilities

  • The Colorado state lodging tax is 2.9% on gross rental receipts, while Pueblo County imposes an additional lodging tax of approximately 3 to 4% depending on the specific location within the county.
  • The City of Pueblo also levies a municipal lodging tax of around 2 to 3%.
  • These taxes are typically collected by Airbnb directly from guests at the time of booking for properties enrolled in their tax collection service, which began around 2017 to 2018.
  • For hosts not using Airbnb's collection service, they must register with the Colorado Department of Revenue and Pueblo County tax authorities, collect taxes from guests, and remit payments monthly or quarterly depending on volume.
  • Remittance is done through the Colorado SUTRA system for state taxes and directly to Pueblo County for local taxes.
  • Stays of 30 days or longer are generally exempt from lodging taxes as they're considered long term rentals in preference to transient accommodations.
  • Hosts must maintain detailed records of all bookings and tax collections for audit purposes.
Total cost to purchase, furnish and operate an Airbnb in Pueblo, Colorado

The total cost to start an Airbnb in Pueblo, Colorado is approximately $185,000 to $220,000.

Cost breakdown

  • Property purchase represents the largest expense at $150,000 to $180,000 based on Pueblo's median home price of around $165,000 as of 2023.
  • Furnishing costs typically range $8,000 to $12,000 for a complete 2 to 3 bedroom property including furniture, bedding, kitchenware, and electronics.
  • Initial setup costs including professional photography, listing creation, and basic renovations average $2,000 to $3,500.
  • Permits and fees vary but expect $300 to $800 for business licenses, short term rental permits, and city registration requirements.
  • Insurance costs approximately $1,200 to $2,000 annually for landlord and short term rental coverage.
  • Utility setup and deposits for electricity, gas, water, internet, and cable total around $500 to $800 initially.
  • First six months of operating costs including utilities ($150 to $200 monthly), cleaning services ($75 to $100 per turnover), maintenance reserves ($200 to $300 monthly), platform fees (3% of bookings), and marketing expenses total approximately $3,000 to $5,000.
  • Additional considerations include property management software subscriptions ($50 to $100 monthly) and emergency repair funds ($1,000 to $2,000 reserve).
Are Airbnb properties in Pueblo, Colorado profitable?

Airbnb properties in Pueblo, Colorado typically generate annual revenues between $15,000 to $35,000 for entire homes and $8,000 to $18,000 for private rooms, with average daily rates ranging from $65 to $120 depending on property size and amenities.

Profitability indicators

  • Operating expenses generally consume 40 to 60% of gross revenue, including cleaning fees ($25 to $40 per turnover), utilities ($150 to $250 monthly), property management (10 to 20% of revenue), insurance ($800 to $1,500 annually).
  • Net profit margins typically range from 15 to 35% for well managed properties, with higher margins achieved by hosts who handle their own cleaning and maintenance.
  • Success factors in Pueblo's market include proximity to downtown attractions like the Historic Arkansas Riverwalk, competitive pricing against local hotels averaging $80 to $110 nightly, and maintaining high guest ratings above 4.7 stars.
  • Properties near Colorado State University Pueblo campus and the steel mill industrial area perform particularly well due to business traveler demand, while homes featuring outdoor amenities like patios or mountain views command premium rates.
  • The market benefits from Pueblo's growing tourism sector and its position as a gateway to outdoor recreation areas, though seasonality affects occupancy rates with peak performance during summer months (June August) achieving 65 to 80% occupancy versus 35 to 50% in winter months.
What is the expected return on investment for an Airbnb in Pueblo, Colorado?

Airbnb investments in Pueblo, Colorado typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10% based on current market conditions.

Return planning figures

  • Properties in downtown Pueblo near the Historic Arkansas Riverwalk and Colorado State University Pueblo campus command higher nightly rates of $75 to 120, while suburban properties average $50 to 85 per night.
  • Initial investment costs are relatively low with median home prices around $180,000 to 250,000, requiring typical down payments of $36,000 to 50,000 for investment properties.
  • Most investors achieve profitability within 18 to 24 months, factoring in renovation costs of $15,000 to 25,000 for short term rental preparation, ongoing expenses including cleaning fees, utilities, insurance.
  • The market benefits from steady demand from business travelers to local steel and manufacturing facilities, university visitors, and tourists exploring nearby attractions like the Pueblo Zoo and Lake Pueblo State Park.
What company can help me find and buy a profitable Airbnb in Pueblo, Colorado?

STRSearch is a national platform that helps investors identify profitable short term rental properties across markets including Pueblo, Colorado.

Companies and resources

  • Local real estate agents in Pueblo who specialize in investment properties include Keller Williams Realty Success (established 2008), RE/MAX Associates (operating since 1995), and Coldwell Banker Residential Brokerage which has served the Pueblo market since 1985.
  • National services like Awning (founded 2017), RedAwning Property Management (2009), and Vacasa (2009) provide comprehensive Airbnb investment analysis and property management services in the Pueblo area.
  • Local investment focused companies include Pueblo Investment Properties LLC and Colorado Springs based Mountain View Real Estate Investments which expanded to serve Pueblo in 2015.
  • Additional national platforms serving this market include Mashvisor (2014), AirDNA (2015), and BiggerPockets (2004) which provide market analysis tools.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
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Limited or no partner access
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