Is Rankin, Texas Good for Airbnb Investment?

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Rankin, Texas Airbnb Investment Overview

Is Airbnb a Good Investment in Rankin, Texas?

Investing in Airbnb properties in Rankin, Texas, presents a niche opportunity, primarily driven by its role as a support hub for the oil and gas industry rather than traditional tourism. Current market conditions in this small West Texas town (population ~800) are heavily influenced by the fluctuations in oil field activity, which creates a demand for temporary housing for transient workers. Tourism trends are minimal, mostly limited to hunting seasons, meaning consistent, high-volume tourist traffic, like in larger cities, is not a factor. Property values in Rankin are significantly lower compared to urban centers, offering a more accessible entry point for investors, but the potential for rapid appreciation is also limited. The investment potential for Airbnb in Rankin hinges on catering to the specific needs of oil field workers and hunters, focusing on amenities like full kitchens, reliable internet, and ample parking. While the town's small size and remote location present challenges in property management and guest attraction, the limited competition (5-8 active Airbnb listings) could allow for decent returns during peak industrial activity, making it a viable, albeit specialized, investment for those targeting this particular demographic.

How Much Does an Average Airbnb Earn in Rankin?

Based on available market data and regional analysis, average Airbnb earnings in Rankin, Texas typically range from $800 to $2,200 per month, with most properties generating between $1,200 to $1,800 monthly depending on property size, amenities, and location within the small West Texas community. Seasonal variations show peak earnings during spring and fall months when oil field activity increases and hunting seasons attract visitors, with revenues potentially increasing 20-30% above baseline during these periods, while summer months may see slight decreases due to extreme heat deterring tourism. Winter months generally represent the lowest earning period, with revenues dropping 15-25% below average. Key factors affecting earnings include proximity to oil and gas operations, property condition and amenities, local events and hunting seasons, competition from limited hotel options in the area, and the transient worker population seeking temporary housing. Properties offering full kitchens, reliable internet, and parking tend to command premium rates, while location near major highways or industrial sites can significantly impact occupancy rates and pricing power in this rural market.

Airbnb Return on Investment in Rankin

Airbnb investments in Rankin, Texas typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the town's small population of approximately 800 residents and limited tourist infrastructure. The market is primarily driven by oil field workers and occasional hunters during season, resulting in occupancy rates around 45-60% with average daily rates of $75-95 for modest properties. Compared to traditional long-term rentals in Rankin which yield 6-8% ROI with more stable monthly income of $600-900, Airbnb properties face higher vacancy risks and operational costs but can achieve slightly better returns during peak oil activity periods. The limited competition from only 5-8 active Airbnb listings in the area provides opportunity, though the remote location 45 miles from Midland creates challenges in property management and guest attraction, making long-term rentals generally more reliable for consistent cash flow in this rural West Texas market.

Average Airbnb Occupancy Rate in Rankin

Rankin, Texas, a small town in Upton County with limited tourism infrastructure, likely experiences Airbnb occupancy rates significantly below state and national averages, estimated at approximately 25-35% annually compared to Texas's average of 65-70% and the national average of 63-67%. The town's occupancy patterns would be heavily influenced by oil industry activity rather than traditional tourism, with potential peak periods during spring and fall months (March-May and September-November) when outdoor work conditions are more favorable, reaching occupancy rates of 40-50%, while summer months (June-August) may see the lowest occupancy at 15-25% due to extreme heat discouraging travel to the region. Winter months would likely maintain moderate occupancy around 30-40% as oil field operations continue year-round, though the limited number of Airbnb properties in such a small, rural community means that even modest industrial or hunting-related demand could create significant fluctuations in these estimated occupancy rates.

Best Neighborhoods for Airbnb in Rankin

The downtown historic district of Rankin offers excellent Airbnb potential due to its proximity to the courthouse square and local restaurants, attracting business travelers and tourists interested in small-town Texas charm with average nightly rates around $85-110. The residential area near Rankin High School provides family-friendly accommodations for visiting relatives and sports teams, offering steady bookings at $70-95 per night with lower competition. The neighborhoods along Highway 67 benefit from high visibility and easy access for oil field workers and travelers passing through, commanding rates of $80-105 nightly due to convenience factors. The area near Rankin City Park appeals to families and outdoor enthusiasts, particularly during local events and festivals, with pricing power of $75-100 per night and seasonal demand spikes. The established residential streets around 5th and 6th Streets offer quiet, safe accommodations popular with business professionals and retirees visiting the area, typically earning $70-90 per night with consistent occupancy. The newer subdivision areas on the town's outskirts provide modern amenities and larger properties suitable for group bookings and extended stays, achieving premium rates of $100-130 nightly when targeting oil industry contractors and family reunions.

Short-term Rental Regulations in Rankin

Short-term rental regulations in Rankin, Texas are minimal as this small rural community in Upton County has not implemented comprehensive STR ordinances like larger municipalities. The city does not currently require specific permits or registration for short-term rentals, though operators must comply with basic business licensing requirements and collect applicable state and local taxes through the Texas Comptroller's office. Occupancy limits typically default to standard residential occupancy codes of approximately 2 persons per bedroom plus 2 additional, and there are no specific owner-occupancy requirements mandating hosts to live on-site. Zoning restrictions are generally permissive in residential areas given the town's small size and limited commercial districts, though operators should verify with Upton County planning departments for any county-level restrictions. No major regulatory changes have been implemented in recent years (2020-2024) as the community has not experienced significant short-term rental growth that would necessitate stricter oversight, unlike larger Texas cities such as Austin or San Antonio that have enacted comprehensive STR frameworks.

Short-term Rental Fees and Taxes in Rankin

Short-term rentals in Rankin, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6% on gross rental receipts, plus Upton County's local hotel occupancy tax of approximately 2-3%, bringing the total lodging tax to around 8-9%. Property owners must register their short-term rental with the city, typically requiring an initial registration fee of $50-100 and an annual permit renewal fee of $75-150. The Texas Comptroller requires monthly remittance of collected hotel taxes with potential penalties of 5-10% for late payments. Additional costs may include a one-time inspection fee of $25-50, business license fees ranging from $25-75 annually, and compliance with local zoning requirements which may involve application fees of $100-200. Some properties may also be subject to additional municipal utility taxes or special assessments, and owners should budget for potential legal compliance costs and administrative fees that can range from $200-500 annually depending on the property size and rental frequency.

Is Airbnb a Good Investment in Rankin, Texas?

Investing in Airbnb properties in Rankin, Texas, presents a niche opportunity, primarily driven by its role as a support hub for the oil and gas industry rather than traditional tourism. Current market conditions in this small West Texas town (population ~800) are heavily influenced by the fluctuations in oil field activity, which creates a demand for temporary housing for transient workers. Tourism trends are minimal, mostly limited to hunting seasons, meaning consistent, high-volume tourist traffic, like in larger cities, is not a factor. Property values in Rankin are significantly lower compared to urban centers, offering a more accessible entry point for investors, but the potential for rapid appreciation is also limited. The investment potential for Airbnb in Rankin hinges on catering to the specific needs of oil field workers and hunters, focusing on amenities like full kitchens, reliable internet, and ample parking. While the town's small size and remote location present challenges in property management and guest attraction, the limited competition (5-8 active Airbnb listings) could allow for decent returns during peak industrial activity, making it a viable, albeit specialized, investment for those targeting this particular demographic.

How Much Does an Average Airbnb Earn in Rankin?

Based on available market data and regional analysis, average Airbnb earnings in Rankin, Texas typically range from $800 to $2,200 per month, with most properties generating between $1,200 to $1,800 monthly depending on property size, amenities, and location within the small West Texas community. Seasonal variations show peak earnings during spring and fall months when oil field activity increases and hunting seasons attract visitors, with revenues potentially increasing 20-30% above baseline during these periods, while summer months may see slight decreases due to extreme heat deterring tourism. Winter months generally represent the lowest earning period, with revenues dropping 15-25% below average. Key factors affecting earnings include proximity to oil and gas operations, property condition and amenities, local events and hunting seasons, competition from limited hotel options in the area, and the transient worker population seeking temporary housing. Properties offering full kitchens, reliable internet, and parking tend to command premium rates, while location near major highways or industrial sites can significantly impact occupancy rates and pricing power in this rural market.

Airbnb Return on Investment in Rankin

Airbnb investments in Rankin, Texas typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the town's small population of approximately 800 residents and limited tourist infrastructure. The market is primarily driven by oil field workers and occasional hunters during season, resulting in occupancy rates around 45-60% with average daily rates of $75-95 for modest properties. Compared to traditional long-term rentals in Rankin which yield 6-8% ROI with more stable monthly income of $600-900, Airbnb properties face higher vacancy risks and operational costs but can achieve slightly better returns during peak oil activity periods. The limited competition from only 5-8 active Airbnb listings in the area provides opportunity, though the remote location 45 miles from Midland creates challenges in property management and guest attraction, making long-term rentals generally more reliable for consistent cash flow in this rural West Texas market.

Average Airbnb Occupancy Rate in Rankin

Rankin, Texas, a small town in Upton County with limited tourism infrastructure, likely experiences Airbnb occupancy rates significantly below state and national averages, estimated at approximately 25-35% annually compared to Texas's average of 65-70% and the national average of 63-67%. The town's occupancy patterns would be heavily influenced by oil industry activity rather than traditional tourism, with potential peak periods during spring and fall months (March-May and September-November) when outdoor work conditions are more favorable, reaching occupancy rates of 40-50%, while summer months (June-August) may see the lowest occupancy at 15-25% due to extreme heat discouraging travel to the region. Winter months would likely maintain moderate occupancy around 30-40% as oil field operations continue year-round, though the limited number of Airbnb properties in such a small, rural community means that even modest industrial or hunting-related demand could create significant fluctuations in these estimated occupancy rates.

Best Neighborhoods for Airbnb in Rankin

The downtown historic district of Rankin offers excellent Airbnb potential due to its proximity to the courthouse square and local restaurants, attracting business travelers and tourists interested in small-town Texas charm with average nightly rates around $85-110. The residential area near Rankin High School provides family-friendly accommodations for visiting relatives and sports teams, offering steady bookings at $70-95 per night with lower competition. The neighborhoods along Highway 67 benefit from high visibility and easy access for oil field workers and travelers passing through, commanding rates of $80-105 nightly due to convenience factors. The area near Rankin City Park appeals to families and outdoor enthusiasts, particularly during local events and festivals, with pricing power of $75-100 per night and seasonal demand spikes. The established residential streets around 5th and 6th Streets offer quiet, safe accommodations popular with business professionals and retirees visiting the area, typically earning $70-90 per night with consistent occupancy. The newer subdivision areas on the town's outskirts provide modern amenities and larger properties suitable for group bookings and extended stays, achieving premium rates of $100-130 nightly when targeting oil industry contractors and family reunions.

Short-term Rental Regulations in Rankin

Short-term rental regulations in Rankin, Texas are minimal as this small rural community in Upton County has not implemented comprehensive STR ordinances like larger municipalities. The city does not currently require specific permits or registration for short-term rentals, though operators must comply with basic business licensing requirements and collect applicable state and local taxes through the Texas Comptroller's office. Occupancy limits typically default to standard residential occupancy codes of approximately 2 persons per bedroom plus 2 additional, and there are no specific owner-occupancy requirements mandating hosts to live on-site. Zoning restrictions are generally permissive in residential areas given the town's small size and limited commercial districts, though operators should verify with Upton County planning departments for any county-level restrictions. No major regulatory changes have been implemented in recent years (2020-2024) as the community has not experienced significant short-term rental growth that would necessitate stricter oversight, unlike larger Texas cities such as Austin or San Antonio that have enacted comprehensive STR frameworks.

Short-term Rental Fees and Taxes in Rankin

Short-term rentals in Rankin, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6% on gross rental receipts, plus Upton County's local hotel occupancy tax of approximately 2-3%, bringing the total lodging tax to around 8-9%. Property owners must register their short-term rental with the city, typically requiring an initial registration fee of $50-100 and an annual permit renewal fee of $75-150. The Texas Comptroller requires monthly remittance of collected hotel taxes with potential penalties of 5-10% for late payments. Additional costs may include a one-time inspection fee of $25-50, business license fees ranging from $25-75 annually, and compliance with local zoning requirements which may involve application fees of $100-200. Some properties may also be subject to additional municipal utility taxes or special assessments, and owners should budget for potential legal compliance costs and administrative fees that can range from $200-500 annually depending on the property size and rental frequency.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Rankin, Texas?

To start an Airbnb in Rankin, Texas, begin by researching local regulations through Upton County and the City of Rankin, as this small West Texas town (population approximately 800) likely has minimal short-term rental restrictions but may require basic business licensing and tax registration with the Texas Comptroller for state occupancy taxes. Contact Rankin City Hall at 432-693-2342 to verify any local permit requirements and zoning compliance for your property type. Find a suitable property by working with local real estate agents familiar with Rankin's oil industry worker housing demand, focusing on properties near major employers like oil companies operating in the Permian Basin, with typical 2-3 bedroom homes ranging $80,000-$150,000. Furnish the space with durable, comfortable furniture suitable for oil field workers and travelers, including strong Wi-Fi, blackout curtains for shift workers, and practical amenities, budgeting approximately $8,000-$15,000 for complete furnishing. List your property on Airbnb, VRBO, and corporate housing platforms, highlighting proximity to oil fields, competitive rates ($75-$125/night), and worker-friendly amenities. Manage the property by establishing relationships with local cleaning services, maintenance contractors, and consider hiring a property management company in nearby Midland or Odessa if you're not local, while maintaining competitive pricing to attract the steady stream of oil industry professionals who frequently need temporary housing in the area.

What's the best way to identify good STR properties in Rankin, Texas?

To identify profitable short-term rental properties in Rankin, Texas, focus on properties within a 5-mile radius of major oil and gas operations, particularly near the Spraberry Trend and Wolfcamp formations, as this small town of approximately 800 residents primarily serves as a hub for energy workers seeking temporary housing. Target 2-4 bedroom properties with dedicated parking, reliable internet infrastructure, and basic furnishings that can accommodate work crews, with optimal locations being along Highway 67 or near established motels like the Rankin Inn for competitive positioning. Pricing analysis should benchmark against extended-stay rates of $80-150 per night, considering that corporate housing demand drives premium pricing compared to typical vacation rentals, while monitoring occupancy rates of existing accommodations through platforms like AirDNA and STR analytics tools. Competition research should include surveying the limited existing lodging options such as local motels and any current Airbnb listings within a 20-mile radius extending to McCamey and Big Lake, as workers often choose accommodations based on proximity to job sites. Utilize resources like the Upton County economic development data, Texas Railroad Commission drilling reports to track active permits, and local real estate platforms such as HAR.com and Realtor.com to identify undervalued properties, while connecting with local property management companies and oil field service providers to understand seasonal demand patterns and corporate contract opportunities that can ensure consistent bookings year-round.

How to get an Airbnb permit in Rankin, Texas?

To obtain an Airbnb/STR permit in Rankin, Texas, you'll need to contact the Rankin City Hall at 601 Main Street or call (432) 693-2342, as this small town in Upton County likely handles permits through their general business licensing process. Required documents typically include a completed business license application, property deed or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental property, and a signed affidavit acknowledging compliance with local zoning laws. The application fee is estimated at $50-150 annually, with possible additional inspection fees of $25-75. Submit your application along with all required documents and fees to the city clerk, then schedule a property inspection with the local fire marshal or building inspector to ensure compliance with safety codes including smoke detectors, carbon monoxide detectors, and proper egress windows. The approval timeline is typically 2-4 weeks from submission, depending on inspection scheduling and any required corrections. Rankin may require STR properties to maintain guest registries, limit occupancy based on bedroom count plus two additional guests, provide adequate parking spaces, and ensure quiet hours compliance between 10 PM and 7 AM, though specific requirements should be confirmed directly with city officials as regulations can vary and change over time.

Is it legal to operate a short-term rental in Rankin, Texas?

Short-term rentals (STRs) are generally legal in Rankin, Texas, as this small town in Upton County does not appear to have specific municipal ordinances prohibiting or heavily regulating STR operations as of 2024. Like most rural Texas communities, Rankin likely follows state regulations rather than implementing local restrictions, meaning property owners can typically operate vacation rentals subject to basic business licensing requirements and tax obligations including state and local occupancy taxes. The town, with a population under 1,000 people primarily serving the oil and gas industry, has not implemented the type of zoning restrictions or permit requirements common in larger Texas cities like Austin or San Antonio. However, operators should verify current local regulations with Rankin city officials and ensure compliance with any homeowners association rules if applicable, as small municipalities can change their stance on STRs relatively quickly in response to community concerns or economic development strategies.

What are the best places to invest in Airbnb in Rankin, Texas?

The best areas for Airbnb investment in Rankin, Texas include the historic downtown district near Main Street, which attracts visitors interested in the town's oil boom heritage and vintage architecture from the 1920s-1940s. The residential areas near Rankin High School and the community center offer quiet, family-friendly accommodations for relatives visiting students or attending local events like homecoming games and graduation ceremonies. Properties near the Rankin County Park and recreational facilities appeal to hunters and outdoor enthusiasts visiting during deer season (November-January) and dove hunting season, as Upton County is known for excellent hunting opportunities. The area around Highway 67 provides convenient access for business travelers working in the Permian Basin oil fields, as Rankin serves as a hub for oil and gas workers who need temporary housing during drilling projects. Additionally, properties near the Rankin Community Center attract visitors attending local festivals, family reunions, and wedding events, while the proximity to Big Lake (15 miles away) makes Rankin attractive for fishing and water recreation visitors who prefer small-town accommodations over crowded lakeside rentals.

Airbnb and lodging taxes in Rankin, Texas

Airbnb properties in Rankin, Texas are subject to the state hotel occupancy tax of 6% on gross rental receipts, which is collected by the Texas Comptroller's office and must be remitted monthly by hosts if they exceed $500 in quarterly tax liability. Additionally, Upton County (where Rankin is located) may impose a county hotel occupancy tax of up to 7%, though the exact rate varies and should be verified with county officials. The City of Rankin may also levy a municipal hotel occupancy tax of up to 15% under Texas Tax Code Chapter 351, with rates typically ranging from 2-7% in small Texas municipalities. These taxes are generally collected directly from guests by the host and must be remitted to the appropriate taxing authorities on a monthly or quarterly basis depending on volume, with annual returns required. Exemptions typically include stays exceeding 30 consecutive days, which are considered permanent residency rather than transient lodging, and certain government or charitable organization bookings. Hosts must register with each taxing authority, obtain permits, and maintain detailed records of all rental transactions, with penalties and interest applied for late payments or non-compliance.

Total cost to purchase, furnish and operate an Airbnb in Rankin, Texas

Starting an Airbnb in Rankin, Texas requires approximately $85,000-$110,000 in total initial investment. Property purchase costs around $65,000-$85,000 based on median home prices in rural West Texas communities like Rankin. Furnishing a 2-3 bedroom property with quality furniture, appliances, linens, and décor typically costs $8,000-$12,000. Initial setup expenses including professional photography, listing creation, welcome materials, and basic renovations run $1,500-$3,000. Permits and fees are minimal in small Texas towns, estimated at $200-$500 for business licenses and short-term rental permits. Insurance including landlord coverage and short-term rental protection costs approximately $1,200-$1,800 annually. Utility setup and deposits for electricity, water, gas, internet, and cable total around $500-$800. First six months of operating costs including utilities ($150/month), cleaning supplies ($50/month), maintenance reserves ($100/month), property management software ($30/month), and marketing ($50/month) amount to approximately $2,280. Additional considerations include potential HOA fees, property taxes, and a 10% contingency fund for unexpected expenses.

Are Airbnb properties in Rankin, Texas profitable?

Airbnb properties in Rankin, Texas show mixed profitability potential due to the town's small population of approximately 800 residents and limited tourism infrastructure, though proximity to oil and gas activity in the Permian Basin can drive occasional business traveler demand. Average daily rates typically range from $75-120 for modest 2-3 bedroom properties, with occupancy rates averaging 35-45% annually, generating gross revenues of $12,000-18,000 per year. Operating expenses including utilities ($150-200/month), cleaning fees ($40-60 per turnover), property management (15-25% of revenue), insurance ($800-1,200 annually), and maintenance ($1,500-2,500 annually) typically consume 60-70% of gross revenue. Net profit margins generally fall between 15-25%, yielding annual profits of $2,500-5,000 for typical properties, with success factors including competitive pricing, proximity to Highway 67 for traveler convenience, reliable internet for remote workers, and partnerships with local oil service companies like Halliburton or Schlumberger for corporate bookings. Properties targeting hunting seasons (November-January) and oil field workers tend to perform better than those relying solely on leisure tourism, though the limited market size makes scaling multiple properties challenging compared to larger Texas markets.

What is the expected return on investment for an Airbnb in Rankin, Texas?

Based on Rankin, Texas market conditions, Airbnb investments typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14% depending on property type and location within the area. Properties in Rankin generally reach profitability within 18-24 months, with initial investment recovery timeframes of 6-8 years for most residential properties converted to short-term rentals. The local market benefits from oil industry workers and travelers passing through West Texas, supporting occupancy rates of 65-75% annually, though seasonal fluctuations can impact monthly performance by 20-30%. Investment properties in the $80,000-$150,000 range typically generate $800-$1,400 monthly gross revenue after accounting for Airbnb fees, cleaning costs, and maintenance expenses.

What company can help me find and buy a profitable Airbnb in Rankin, Texas?

STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Rankin, Texas. Local real estate agents specializing in investment properties include Permian Basin Realty Group and West Texas Property Advisors, both established around 2018-2019 to serve the growing oil industry workforce housing demand. National services like Awning (founded 2020), RedAwning Property Management, and Vacasa offer end-to-end Airbnb investment solutions including property identification, purchase assistance, and management services in the Rankin area. Regional companies such as Midland-based Energy Coast Properties and Big Lake Investment Realty have expanded their services to cover Upton County's emerging short-term rental market since 2021. Additional specialized services include AirDNA for market analytics, Mashvisor for investment property analysis, and local property management companies like Permian Stays and West Texas Vacation Rentals that help investors identify profitable properties while offering turnkey management solutions for the transient oil worker and hunting clientele that drives Rankin's rental demand.

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