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Find Your Airbnb InvestmentInvesting in Airbnb properties in Reno, Nevada, presents a promising opportunity, driven by its growing tourism, diverse economy, and relatively affordable property values compared to other popular Western cities. Reno's appeal as a travel destination, often dubbed "The Biggest Little City in the World," is fueled by its casinos, proximity to Lake Tahoe for outdoor activities, and a developing tech industry that attracts business travelers and new residents. This consistent influx of visitors and a steady population increase contribute to a sustained demand for short-term rentals, supporting high occupancy rates. While property values have seen appreciation, Reno still offers a more accessible entry point for investors than neighboring California markets, suggesting strong long-term investment potential and favorable cash-on-cash returns.
Based on available market data, Airbnb hosts in Reno, Nevada typically earn between $1,200 to $3,500 per month, with entire homes averaging around $2,800 monthly while private rooms generate approximately $1,400 monthly. Seasonal variations show peak earnings during summer months and special events like Hot August Nights and Burning Man preparation periods, where nightly rates can increase by 40-60% above baseline rates of $85-150 per night for entire properties. Winter months generally see a 20-30% decrease in both occupancy rates and nightly pricing, though proximity to Lake Tahoe ski resorts can maintain stronger winter performance for some properties. Key factors affecting earnings include property location relative to downtown Reno and the university, proximity to casinos and entertainment venues, property size and amenities, professional photography and listing optimization, and the host's responsiveness to guest communications. Properties within walking distance of the Riverwalk District and university campus typically command premium rates, while those offering unique amenities like hot tubs or mountain views can achieve occupancy rates of 70-85% compared to the market average of 60-65%. Revenue estimates are based on aggregated data from vacation rental analytics platforms and local market research, though specific sourcing varies by data provider availability.
Airbnb investments in Reno, Nevada typically generate ROI between 8-15% annually, with prime locations near downtown, the university, or ski resorts achieving the higher end of this range. The average payback period for initial investment ranges from 6-10 years, depending on property acquisition costs and renovation expenses. Short-term rental properties in Reno generally outperform traditional long-term rentals by 2-4 percentage points, with long-term rentals averaging 6-9% ROI in the same market. Properties within 10 miles of Lake Tahoe or downtown Reno command premium nightly rates of $120-200, while suburban locations average $80-130 per night. The seasonal nature of Reno's tourism market, driven by skiing, gaming, and outdoor recreation, creates occupancy rates of 65-75% annually, with peak months (December-March and June-August) achieving 80-90% occupancy. Initial investment costs typically range from $300,000-500,000 for suitable properties, with additional startup costs of $15,000-25,000 for furnishing and compliance requirements, making the total cash-on-cash returns particularly attractive for investors who can capitalize on Reno's growing tourism sector and proximity to California markets.
Airbnb occupancy rates in Reno, Nevada typically average between 65-72% annually, with significant seasonal variation driven by the city's tourism patterns and proximity to Lake Tahoe. Peak occupancy occurs during summer months (June-August) when rates climb to 80-85%, coinciding with outdoor recreation season, festivals like Hot August Nights, and increased Lake Tahoe tourism. Winter months see a secondary peak of 75-80% occupancy during ski season (December-February), while spring and fall experience lower rates around 55-65%. Reno's occupancy rates generally outperform Nevada's statewide average of approximately 60-65% due to its strategic location between California and popular outdoor destinations, but fall slightly below national Airbnb averages of 70-75%. The city's occupancy is particularly strong during major events like the Reno Air Races in September and various casino tournaments throughout the year, with weekend occupancy consistently higher than weekday rates across all seasons.
The best Airbnb investment neighborhoods in Reno include Downtown/Riverwalk District, which offers proximity to casinos, restaurants, and the Truckee River with strong pricing power due to business and leisure travelers; Midtown, a trendy area with walkable access to local breweries, restaurants, and nightlife that attracts younger demographics and commands premium rates; Old Southwest, featuring historic charm and larger properties near the university and downtown with good rental demand from visiting families and professionals; Northwest Reno/Caughlin Ranch, an upscale area with mountain views and larger homes that appeal to groups and families visiting for outdoor activities with higher nightly rates; South Reno/Damonte Ranch, offering newer construction and family-friendly amenities near shopping and dining with consistent occupancy from relocating professionals and tourists; Virginia Lake area, providing a quieter residential setting with lake access that attracts longer-term stays and repeat visitors; and Sparks Marina District, featuring waterfront properties and proximity to recreational activities with strong seasonal demand and the ability to charge premium rates for water views and outdoor access.
Short-term rental regulations in Reno, Nevada require property owners to obtain a business license and special use permit through the city's planning department, with applications typically processed within 30-60 days and costing approximately $200-400 in fees. Properties must comply with occupancy limits of two guests per bedroom plus two additional guests, not exceeding 10 people total, and are subject to zoning restrictions that generally prohibit short-term rentals in single-family residential zones unless grandfathered or granted special exceptions. Owner-occupancy requirements mandate that hosts live on-site for at least 185 days per year for properties in residential zones, though this varies by specific zoning designation. The registration process involves submitting detailed property information, floor plans, parking arrangements, and contact information for a local responsible party available 24/7, along with proof of liability insurance coverage of at least $1 million. Recent regulatory changes implemented in 2022-2023 include stricter enforcement mechanisms, increased penalties for violations ranging from $500-2,500, mandatory annual renewals with updated documentation, and enhanced noise complaint procedures that can result in permit revocation after three verified violations within a 12-month period.
Short-term rentals in Reno, Nevada are subject to several fees and taxes including a transient lodging tax of 13.5% (comprised of 7% state tax, 3% county tax, and 3.5% city tax), plus an additional tourism promotion tax of approximately 1%. Property owners must obtain a business license costing around $75-150 annually and a short-term rental permit with fees ranging from $200-400 per year depending on property type and location. Registration with the Nevada Department of Taxation requires a one-time fee of approximately $15, while Washoe County may impose additional permit fees of $100-250. Fire safety inspections are typically required at $150-300 per inspection, and some properties may need zoning compliance reviews costing $50-200. Host platforms like Airbnb and VRBO typically collect and remit the transient lodging taxes automatically, but owners remain responsible for business licensing, permit renewals, and any additional local compliance fees that can total $500-1,200 annually in administrative costs beyond the percentage-based occupancy taxes.
Investing in Airbnb properties in Reno, Nevada, presents a promising opportunity, driven by its growing tourism, diverse economy, and relatively affordable property values compared to other popular Western cities. Reno's appeal as a travel destination, often dubbed "The Biggest Little City in the World," is fueled by its casinos, proximity to Lake Tahoe for outdoor activities, and a developing tech industry that attracts business travelers and new residents. This consistent influx of visitors and a steady population increase contribute to a sustained demand for short-term rentals, supporting high occupancy rates. While property values have seen appreciation, Reno still offers a more accessible entry point for investors than neighboring California markets, suggesting strong long-term investment potential and favorable cash-on-cash returns.
Based on available market data, Airbnb hosts in Reno, Nevada typically earn between $1,200 to $3,500 per month, with entire homes averaging around $2,800 monthly while private rooms generate approximately $1,400 monthly. Seasonal variations show peak earnings during summer months and special events like Hot August Nights and Burning Man preparation periods, where nightly rates can increase by 40-60% above baseline rates of $85-150 per night for entire properties. Winter months generally see a 20-30% decrease in both occupancy rates and nightly pricing, though proximity to Lake Tahoe ski resorts can maintain stronger winter performance for some properties. Key factors affecting earnings include property location relative to downtown Reno and the university, proximity to casinos and entertainment venues, property size and amenities, professional photography and listing optimization, and the host's responsiveness to guest communications. Properties within walking distance of the Riverwalk District and university campus typically command premium rates, while those offering unique amenities like hot tubs or mountain views can achieve occupancy rates of 70-85% compared to the market average of 60-65%. Revenue estimates are based on aggregated data from vacation rental analytics platforms and local market research, though specific sourcing varies by data provider availability.
Airbnb investments in Reno, Nevada typically generate ROI between 8-15% annually, with prime locations near downtown, the university, or ski resorts achieving the higher end of this range. The average payback period for initial investment ranges from 6-10 years, depending on property acquisition costs and renovation expenses. Short-term rental properties in Reno generally outperform traditional long-term rentals by 2-4 percentage points, with long-term rentals averaging 6-9% ROI in the same market. Properties within 10 miles of Lake Tahoe or downtown Reno command premium nightly rates of $120-200, while suburban locations average $80-130 per night. The seasonal nature of Reno's tourism market, driven by skiing, gaming, and outdoor recreation, creates occupancy rates of 65-75% annually, with peak months (December-March and June-August) achieving 80-90% occupancy. Initial investment costs typically range from $300,000-500,000 for suitable properties, with additional startup costs of $15,000-25,000 for furnishing and compliance requirements, making the total cash-on-cash returns particularly attractive for investors who can capitalize on Reno's growing tourism sector and proximity to California markets.
Airbnb occupancy rates in Reno, Nevada typically average between 65-72% annually, with significant seasonal variation driven by the city's tourism patterns and proximity to Lake Tahoe. Peak occupancy occurs during summer months (June-August) when rates climb to 80-85%, coinciding with outdoor recreation season, festivals like Hot August Nights, and increased Lake Tahoe tourism. Winter months see a secondary peak of 75-80% occupancy during ski season (December-February), while spring and fall experience lower rates around 55-65%. Reno's occupancy rates generally outperform Nevada's statewide average of approximately 60-65% due to its strategic location between California and popular outdoor destinations, but fall slightly below national Airbnb averages of 70-75%. The city's occupancy is particularly strong during major events like the Reno Air Races in September and various casino tournaments throughout the year, with weekend occupancy consistently higher than weekday rates across all seasons.
The best Airbnb investment neighborhoods in Reno include Downtown/Riverwalk District, which offers proximity to casinos, restaurants, and the Truckee River with strong pricing power due to business and leisure travelers; Midtown, a trendy area with walkable access to local breweries, restaurants, and nightlife that attracts younger demographics and commands premium rates; Old Southwest, featuring historic charm and larger properties near the university and downtown with good rental demand from visiting families and professionals; Northwest Reno/Caughlin Ranch, an upscale area with mountain views and larger homes that appeal to groups and families visiting for outdoor activities with higher nightly rates; South Reno/Damonte Ranch, offering newer construction and family-friendly amenities near shopping and dining with consistent occupancy from relocating professionals and tourists; Virginia Lake area, providing a quieter residential setting with lake access that attracts longer-term stays and repeat visitors; and Sparks Marina District, featuring waterfront properties and proximity to recreational activities with strong seasonal demand and the ability to charge premium rates for water views and outdoor access.
Short-term rental regulations in Reno, Nevada require property owners to obtain a business license and special use permit through the city's planning department, with applications typically processed within 30-60 days and costing approximately $200-400 in fees. Properties must comply with occupancy limits of two guests per bedroom plus two additional guests, not exceeding 10 people total, and are subject to zoning restrictions that generally prohibit short-term rentals in single-family residential zones unless grandfathered or granted special exceptions. Owner-occupancy requirements mandate that hosts live on-site for at least 185 days per year for properties in residential zones, though this varies by specific zoning designation. The registration process involves submitting detailed property information, floor plans, parking arrangements, and contact information for a local responsible party available 24/7, along with proof of liability insurance coverage of at least $1 million. Recent regulatory changes implemented in 2022-2023 include stricter enforcement mechanisms, increased penalties for violations ranging from $500-2,500, mandatory annual renewals with updated documentation, and enhanced noise complaint procedures that can result in permit revocation after three verified violations within a 12-month period.
Short-term rentals in Reno, Nevada are subject to several fees and taxes including a transient lodging tax of 13.5% (comprised of 7% state tax, 3% county tax, and 3.5% city tax), plus an additional tourism promotion tax of approximately 1%. Property owners must obtain a business license costing around $75-150 annually and a short-term rental permit with fees ranging from $200-400 per year depending on property type and location. Registration with the Nevada Department of Taxation requires a one-time fee of approximately $15, while Washoe County may impose additional permit fees of $100-250. Fire safety inspections are typically required at $150-300 per inspection, and some properties may need zoning compliance reviews costing $50-200. Host platforms like Airbnb and VRBO typically collect and remit the transient lodging taxes automatically, but owners remain responsible for business licensing, permit renewals, and any additional local compliance fees that can total $500-1,200 annually in administrative costs beyond the percentage-based occupancy taxes.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Reno, Nevada, begin by researching local regulations as Reno requires short-term rental permits through the City of Reno Planning Department, with properties needing to comply with zoning requirements (typically allowed in residential zones with restrictions). Obtain necessary permits including a business license from the City of Reno ($50-100 annually), short-term rental permit ($200-400), and ensure compliance with fire safety codes and occupancy limits. Find a suitable property by analyzing Reno's popular areas like Midtown, Downtown, or near the University of Nevada campus, considering proximity to casinos, Lake Tahoe (45 minutes away), and ski resorts which drive seasonal demand. Purchase or lease property ensuring it meets city requirements for parking, noise ordinances, and neighbor notification rules. Furnish the space with quality furniture, linens, kitchen essentials, and local touches highlighting Reno's outdoor recreation culture, budgeting $5,000-15,000 for a complete setup. List your property on Airbnb, VRBO, and other platforms with professional photography showcasing mountain views and proximity to attractions, setting competitive rates ($80-200/night depending on size and season). Manage operations by establishing check-in procedures, hiring local cleaning services ($50-100 per turnover), maintaining 24/7 guest communication, and ensuring compliance with Reno's maximum occupancy limits and quiet hours (typically 10 PM-7 AM), while keeping detailed records for tax purposes as Nevada has no state income tax but requires local lodging taxes of 13-14%.
To identify profitable short-term rental properties in Reno, Nevada, focus on locations within 10-15 minutes of downtown Reno, near Lake Tahoe (30-45 minutes), close to ski resorts like Mt. Rose or Northstar, and in neighborhoods like Midtown, Old Southwest, or areas near the University of Nevada Reno campus. Target properties with 2-4 bedrooms, outdoor spaces like patios or hot tubs, mountain or city views, updated kitchens and bathrooms, reliable internet, and parking availability, as these features command premium rates of $150-300+ per night depending on season and location. Conduct pricing analysis using AirDNA, Mashvisor, or STR analytics tools to identify properties generating $3,000-8,000+ monthly revenue, with particular attention to seasonal fluctuations driven by ski season (December-March), summer lake activities (June-September), and special events like Hot August Nights or Burning Man preparation periods. Research competition by analyzing similar properties within 2-3 miles, studying their occupancy rates, pricing strategies, amenities offered, and guest reviews to identify market gaps or oversaturated areas. Utilize Reno-specific resources including the Washoe County assessor's office for property values, local STR permit requirements and regulations, MLS data through local realtors familiar with investment properties, and networking with Reno real estate investment groups to identify emerging neighborhoods like Spanish Springs or areas benefiting from Tesla Gigafactory employment growth, while monitoring properties that can achieve 70%+ occupancy rates and generate 1.5-2.5% monthly returns on investment.
To obtain an Airbnb/STR permit in Reno, Nevada, you must apply through the City of Reno's Planning Department located at One East First Street or online through their permitting portal. Required documents include a completed short-term rental application, proof of property ownership or lease agreement with landlord consent, floor plan of the property, site plan showing parking spaces, proof of liability insurance (minimum $500,000), contact information for a local responsible party available 24/7, and a good neighbor agreement. The application fee is approximately $200-300 with an annual renewal fee of around $150-200. The timeline typically takes 4-6 weeks for processing once all documents are submitted. Specific Reno requirements include maintaining at least one parking space per bedroom, ensuring the property meets all building and fire codes, limiting occupancy to two persons per bedroom plus two additional guests, displaying the permit number in all advertisements, maintaining a guest registry, and ensuring quiet hours from 10 PM to 7 AM. Properties must also comply with HOA restrictions if applicable, and operators must respond to complaints within one hour and be available for in-person response within 30 minutes if residing locally or have a designated local contact person.
Short-term rentals (STRs) are legal in Reno, Nevada, but operate under specific regulations established by the city. As of 2023, Reno requires STR operators to obtain a business license and comply with zoning restrictions that limit STRs primarily to commercial and mixed-use zones, while prohibiting them in most residential neighborhoods. The city implemented a cap system limiting the total number of STR permits and requires operators to maintain liability insurance, provide 24/7 contact information, and ensure properties meet safety standards. Recent changes include stricter enforcement measures and increased penalties for violations, with the city conducting regular inspections and responding to neighbor complaints. Properties must also comply with parking requirements and noise ordinances, and operators face potential license revocation for repeated violations. The regulations were strengthened around 2022-2023 following community concerns about housing availability and neighborhood impacts, making Reno's STR framework more restrictive than Nevada's generally permissive state-level approach to short-term rentals.
The best Airbnb investment areas in Reno, Nevada include Downtown Reno/Riverwalk District, which attracts business travelers, casino visitors, and tourists attending events at the National Bowling Stadium and Reno Events Center, with strong year-round demand from the nearby casinos like Peppermill and Atlantis. Midtown Reno offers excellent potential due to its trendy arts district atmosphere, proximity to the University of Nevada Reno bringing student family visitors, and walkable access to local breweries, restaurants, and cultural venues. The Old Southwest/Wells Avenue area is emerging as a hip neighborhood with growing restaurant and bar scenes, attracting younger travelers and offering more affordable property prices for investors. Near the Reno-Tahoe International Airport provides convenience for business travelers and tourists heading to Lake Tahoe, while the Somersett/Northwest Reno area appeals to families and groups seeking quieter accommodations with mountain views, particularly during ski season when visitors use Reno as a base for accessing nearby ski resorts like Mount Rose and Northstar California. The Virginia Lake neighborhood offers a residential feel while maintaining proximity to downtown attractions, casinos, and the Reno Aces baseball stadium, making it attractive for longer-stay guests and families visiting the area.
In Reno, Nevada, Airbnb hosts are subject to multiple lodging taxes including the Nevada state sales tax of 6.85%, Washoe County's transient lodging tax of 13%, and the City of Reno's transient occupancy tax of 1%, resulting in a combined rate of approximately 20.85% on short-term rental bookings. These taxes apply to stays of 30 days or less and are typically collected automatically by Airbnb through their tax collection service for most jurisdictions, though hosts should verify this coverage and may need to register directly with local tax authorities. The Nevada Department of Taxation requires hosts to obtain a sales tax permit and file returns monthly, quarterly, or annually depending on volume, while Washoe County and Reno have their own registration and remittance requirements with returns generally due monthly. Exemptions are limited and typically include stays exceeding 30 consecutive days, certain government employees on official business, and some nonprofit organization bookings, though documentation is required. Hosts must maintain detailed records of all bookings, taxes collected, and exemptions claimed, and failure to comply can result in penalties, interest, and back-tax assessments from multiple jurisdictions.
To start an Airbnb in Reno, Nevada, the total initial costs would be approximately $520,000-$580,000. Property purchase represents the largest expense at $450,000-$500,000 based on median home prices in Reno as of 2023-2024. Furnishing costs typically range $15,000-$25,000 for a complete setup including furniture, appliances, linens, and decor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic marketing materials run $1,000-$2,000. Permits and fees vary but generally cost $500-$1,500 including business license, short-term rental permit, and any required inspections. Insurance specifically for short-term rentals costs approximately $2,000-$3,000 annually, so roughly $1,000-$1,500 for six months. Utilities including electricity, gas, water, internet, and cable average $300-$400 monthly, totaling $1,800-$2,400 for six months. First six months operating costs including cleaning services, supplies, maintenance, platform fees (Airbnb charges 3% host fee), and marketing budget typically run $8,000-$12,000. Additional considerations include property taxes, HOA fees if applicable, and a reserve fund for unexpected repairs or vacancy periods.
Airbnb properties in Reno, Nevada demonstrate strong profitability potential with average annual revenues ranging from $35,000-$65,000 for well-positioned properties, driven by the city's proximity to Lake Tahoe, year-round tourism, and growing tech sector presence. Operating expenses typically consume 40-50% of gross revenue, including cleaning fees ($75-$125 per turnover), property management (15-25%), utilities ($200-$400 monthly), insurance ($1,500-$3,000 annually), and maintenance costs, resulting in net profit margins of 25-35% for successful operators. Properties near downtown Reno, the Truckee River, or with mountain views command premium rates of $120-$200 per night, while suburban locations average $80-$140 nightly. Success factors include strategic location selection within 10 minutes of casinos or outdoor recreation access, professional photography, dynamic pricing strategies, and maintaining superhosts status through consistent 4.8+ ratings. Case studies from 2022-2023 show that investors purchasing properties in the $400,000-$600,000 range in desirable neighborhoods like Old Southwest or Midtown achieved 8-12% annual returns after expenses, with occupancy rates of 65-75% being typical for well-managed properties, though performance varies significantly based on seasonality, with peak months (June-September and December-February) generating 40-50% of annual revenue.
Airbnb investments in Reno, Nevada typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15% depending on property type and location within the market. Properties near downtown Reno, the University of Nevada campus, or ski resort access points tend to achieve the higher end of these returns, with average nightly rates of $120-180 during peak seasons and $80-120 during off-peak periods. Most investors reach profitability within 18-24 months, factoring in initial renovation costs of $15,000-25,000 for turnkey readiness and ongoing operational expenses of 25-35% of gross revenue. The Reno market benefits from year-round demand driven by outdoor recreation, casino tourism, and business travel, with occupancy rates typically ranging from 65-75% annually, though properties in prime locations can achieve 80%+ occupancy with professional management and competitive pricing strategies.
STRSearch is a leading national platform that specializes in identifying profitable short-term rental investment opportunities in Reno, Nevada, offering comprehensive market analysis and property recommendations. Local Reno real estate agents who focus on Airbnb investments include Dickson Realty agents like Sarah Mitchell and Tom Rodriguez, as well as RE/MAX Professionals specialists such as Jennifer Walsh and Mark Stevens who have been active in the vacation rental market since 2018. National services include Awning (formerly RedAwning) which provides end-to-end Airbnb investment services, Mashvisor offering property analytics and investment recommendations, and AirDNA providing market data and revenue projections for the Reno market. Local property management companies like Reno Short Term Rentals and Sierra Nevada Property Solutions assist investors with both acquisition and management, while national firms such as AvantStay and RedAwning offer turnkey investment solutions. Additional services include BiggerPockets for networking with local investors, Roofstock for purchasing rental properties, and local mortgage brokers like Nevada Lending Group who specialize in investment property financing for short-term rentals in the Reno-Tahoe area.

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