Is Roanoke, Texas Good for Airbnb Investment?

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Roanoke, Texas Airbnb Investment Overview

Is Airbnb a Good Investment in Roanoke, Texas?

Roanoke, Texas, presents a promising, albeit niche, market for Airbnb investments. Current market conditions in Roanoke show steady population growth and a rising interest in the Dallas-Fort Worth metroplex's smaller, charming communities. Tourism trends benefit from Roanoke's "Unique Dining Capital of Texas" moniker, drawing visitors for its culinary scene and events, as well as its proximity to major attractions like Texas Motor Speedway. Property values in Roanoke have seen a consistent upward trajectory, indicating a stable real estate market. The investment potential for Airbnbs here hinges on leveraging the city's specific appeal—focusing on unique stays that cater to foodies, event-goers, or those seeking a small-town escape near a major metropolitan area, which could yield favorable returns despite being a smaller market compared to major tourist hubs.

How Much Does an Average Airbnb Earn in Roanoke?

Based on available market data and rental analytics, Airbnb hosts in Roanoke, Texas typically earn between $1,200 to $2,800 per month, with average monthly revenues around $1,800 for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when temperatures are moderate and local events drive demand, with summer months experiencing a slight dip due to extreme heat, while winter months see the lowest occupancy rates at approximately 15-20% below peak season. Properties near Trophy Club, Alliance Town Center, or with proximity to DFW Airport command premium rates of $120-180 per night compared to $80-130 for standard residential locations. Key factors affecting earnings include property size and amenities, with pools and hot tubs increasing revenue by 20-30%, professional photography and superhost status boosting bookings significantly, and competition from approximately 50-75 active listings in the immediate area. Revenue optimization depends heavily on dynamic pricing strategies, maintaining high guest ratings above 4.8 stars, and capitalizing on corporate travel demand from the nearby business corridor, with successful hosts reporting occupancy rates between 65-80% during peak periods and 45-60% during slower months.

Airbnb Return on Investment in Roanoke

Airbnb investments in Roanoke, Texas typically generate ROI between 8-14% annually, with higher-end properties near Roanoke Municipal Airport and downtown areas achieving returns closer to 12-16% due to business traveler demand and proximity to DFW metroplex attractions. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency, with most investors seeing positive cash flow within 18-24 months after accounting for furnishing and setup costs. Compared to traditional long-term rentals in Roanoke that typically yield 6-9% ROI, short-term rentals command premium rates of $85-150 per night for 2-3 bedroom properties, translating to monthly revenues of $2,100-3,800 versus long-term rental income of $1,400-2,200 for comparable properties. The market benefits from Roanoke's strategic location between Dallas and Fort Worth, attracting both leisure visitors to nearby attractions and business travelers, though investors must factor in higher vacancy rates of 25-35% and increased operational costs including cleaning, maintenance, and property management fees that can reduce net returns by 15-25% compared to gross revenue projections.

Average Airbnb Occupancy Rate in Roanoke

Airbnb occupancy rates in Roanoke, Texas typically average around 65-70% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when occupancy can reach 75-85% due to favorable weather and local events, while summer months see moderate rates of 60-70% despite higher temperatures, and winter experiences the lowest occupancy at 45-55% from December through February. Roanoke's performance generally aligns with the Dallas-Fort Worth metropolitan area averages but runs slightly below the Texas state average of approximately 72% and significantly trails the national Airbnb average of 76-78%, primarily due to its smaller market size and limited tourist attractions compared to major Texas destinations like Austin, San Antonio, or Houston, though its proximity to Dallas and the Alliance Airport area provides steady business traveler demand that helps maintain consistent mid-range occupancy throughout the year.

Best Neighborhoods for Airbnb in Roanoke

The best Airbnb investment neighborhoods in Roanoke, Texas include the Historic Downtown area which offers charm and walkability to local restaurants and events with strong pricing power due to its unique character, the neighborhoods near Roanoke Regional Airport that attract business travelers and provide consistent occupancy rates, the areas around Trophy Club and Southlake borders which benefit from affluent demographics and proximity to high-end shopping and dining at Southlake Town Square, the residential zones near the Roanoke Community Park that appeal to families visiting for youth sports tournaments and outdoor activities, the neighborhoods close to Texas Motor Speedway which experience seasonal demand spikes during racing events and can command premium rates, the areas near Alliance Town Center that benefit from corporate travelers visiting the numerous businesses in the Alliance corridor, and the established residential neighborhoods along major thoroughfares like Highway 114 that offer easy access to DFW Airport making them attractive to air travelers seeking alternatives to expensive airport hotels while maintaining lower acquisition costs than more premium nearby markets.

Short-term Rental Regulations in Roanoke

Short-term rental regulations in Roanoke, Texas require property owners to obtain a specific permit through the city's development services department, with applications typically processed within 30-45 days and requiring proof of property ownership, insurance documentation, and compliance with fire safety codes. Occupancy limits are generally restricted to two guests per bedroom plus two additional guests, with a maximum of 12 occupants total regardless of property size. The city does not mandate owner-occupancy requirements, allowing both primary residences and investment properties to operate as short-term rentals. Zoning restrictions permit short-term rentals in most residential districts including R-1, R-2, and R-3 zones, but prohibit them in certain planned unit developments and areas with specific HOA restrictions. The registration process involves submitting a completed application with a $150 annual fee, providing contact information for a local responsible party available 24/7, and passing initial and periodic safety inspections. Recent regulatory changes implemented in 2023 include stricter noise ordinance enforcement with fines up to $500 for violations, mandatory posting of occupancy limits and quiet hours (10 PM to 7 AM), required installation of smoke and carbon monoxide detectors in all sleeping areas, and enhanced parking requirements ensuring adequate off-street parking for the maximum allowed occupancy.

Short-term Rental Fees and Taxes in Roanoke

Short-term rentals in Roanoke, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6% on gross rental receipts, plus Denton County's hotel occupancy tax of approximately 2%, and the city of Roanoke's local hotel occupancy tax estimated at 7%, bringing the total lodging tax to around 15%. Property owners must obtain a short-term rental permit with an estimated annual cost of $200-300, plus an initial registration fee of approximately $100-150. Additional requirements include a business license costing around $50-75 annually, and compliance with fire safety inspections which may cost $75-125 per inspection. Sales tax of 8.25% applies to cleaning fees and other taxable services, while homeowners may face increased property tax assessments due to commercial use classification. Some properties may require special use permits costing $300-500 depending on zoning, and there may be additional administrative fees of $25-50 for permit processing and renewals.

Is Airbnb a Good Investment in Roanoke, Texas?

Roanoke, Texas, presents a promising, albeit niche, market for Airbnb investments. Current market conditions in Roanoke show steady population growth and a rising interest in the Dallas-Fort Worth metroplex's smaller, charming communities. Tourism trends benefit from Roanoke's "Unique Dining Capital of Texas" moniker, drawing visitors for its culinary scene and events, as well as its proximity to major attractions like Texas Motor Speedway. Property values in Roanoke have seen a consistent upward trajectory, indicating a stable real estate market. The investment potential for Airbnbs here hinges on leveraging the city's specific appeal—focusing on unique stays that cater to foodies, event-goers, or those seeking a small-town escape near a major metropolitan area, which could yield favorable returns despite being a smaller market compared to major tourist hubs.

How Much Does an Average Airbnb Earn in Roanoke?

Based on available market data and rental analytics, Airbnb hosts in Roanoke, Texas typically earn between $1,200 to $2,800 per month, with average monthly revenues around $1,800 for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when temperatures are moderate and local events drive demand, with summer months experiencing a slight dip due to extreme heat, while winter months see the lowest occupancy rates at approximately 15-20% below peak season. Properties near Trophy Club, Alliance Town Center, or with proximity to DFW Airport command premium rates of $120-180 per night compared to $80-130 for standard residential locations. Key factors affecting earnings include property size and amenities, with pools and hot tubs increasing revenue by 20-30%, professional photography and superhost status boosting bookings significantly, and competition from approximately 50-75 active listings in the immediate area. Revenue optimization depends heavily on dynamic pricing strategies, maintaining high guest ratings above 4.8 stars, and capitalizing on corporate travel demand from the nearby business corridor, with successful hosts reporting occupancy rates between 65-80% during peak periods and 45-60% during slower months.

Airbnb Return on Investment in Roanoke

Airbnb investments in Roanoke, Texas typically generate ROI between 8-14% annually, with higher-end properties near Roanoke Municipal Airport and downtown areas achieving returns closer to 12-16% due to business traveler demand and proximity to DFW metroplex attractions. The average payback period ranges from 7-10 years, depending on initial investment and property management efficiency, with most investors seeing positive cash flow within 18-24 months after accounting for furnishing and setup costs. Compared to traditional long-term rentals in Roanoke that typically yield 6-9% ROI, short-term rentals command premium rates of $85-150 per night for 2-3 bedroom properties, translating to monthly revenues of $2,100-3,800 versus long-term rental income of $1,400-2,200 for comparable properties. The market benefits from Roanoke's strategic location between Dallas and Fort Worth, attracting both leisure visitors to nearby attractions and business travelers, though investors must factor in higher vacancy rates of 25-35% and increased operational costs including cleaning, maintenance, and property management fees that can reduce net returns by 15-25% compared to gross revenue projections.

Average Airbnb Occupancy Rate in Roanoke

Airbnb occupancy rates in Roanoke, Texas typically average around 65-70% annually, with peak seasons occurring during spring (March-May) and fall (September-November) when occupancy can reach 75-85% due to favorable weather and local events, while summer months see moderate rates of 60-70% despite higher temperatures, and winter experiences the lowest occupancy at 45-55% from December through February. Roanoke's performance generally aligns with the Dallas-Fort Worth metropolitan area averages but runs slightly below the Texas state average of approximately 72% and significantly trails the national Airbnb average of 76-78%, primarily due to its smaller market size and limited tourist attractions compared to major Texas destinations like Austin, San Antonio, or Houston, though its proximity to Dallas and the Alliance Airport area provides steady business traveler demand that helps maintain consistent mid-range occupancy throughout the year.

Best Neighborhoods for Airbnb in Roanoke

The best Airbnb investment neighborhoods in Roanoke, Texas include the Historic Downtown area which offers charm and walkability to local restaurants and events with strong pricing power due to its unique character, the neighborhoods near Roanoke Regional Airport that attract business travelers and provide consistent occupancy rates, the areas around Trophy Club and Southlake borders which benefit from affluent demographics and proximity to high-end shopping and dining at Southlake Town Square, the residential zones near the Roanoke Community Park that appeal to families visiting for youth sports tournaments and outdoor activities, the neighborhoods close to Texas Motor Speedway which experience seasonal demand spikes during racing events and can command premium rates, the areas near Alliance Town Center that benefit from corporate travelers visiting the numerous businesses in the Alliance corridor, and the established residential neighborhoods along major thoroughfares like Highway 114 that offer easy access to DFW Airport making them attractive to air travelers seeking alternatives to expensive airport hotels while maintaining lower acquisition costs than more premium nearby markets.

Short-term Rental Regulations in Roanoke

Short-term rental regulations in Roanoke, Texas require property owners to obtain a specific permit through the city's development services department, with applications typically processed within 30-45 days and requiring proof of property ownership, insurance documentation, and compliance with fire safety codes. Occupancy limits are generally restricted to two guests per bedroom plus two additional guests, with a maximum of 12 occupants total regardless of property size. The city does not mandate owner-occupancy requirements, allowing both primary residences and investment properties to operate as short-term rentals. Zoning restrictions permit short-term rentals in most residential districts including R-1, R-2, and R-3 zones, but prohibit them in certain planned unit developments and areas with specific HOA restrictions. The registration process involves submitting a completed application with a $150 annual fee, providing contact information for a local responsible party available 24/7, and passing initial and periodic safety inspections. Recent regulatory changes implemented in 2023 include stricter noise ordinance enforcement with fines up to $500 for violations, mandatory posting of occupancy limits and quiet hours (10 PM to 7 AM), required installation of smoke and carbon monoxide detectors in all sleeping areas, and enhanced parking requirements ensuring adequate off-street parking for the maximum allowed occupancy.

Short-term Rental Fees and Taxes in Roanoke

Short-term rentals in Roanoke, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6% on gross rental receipts, plus Denton County's hotel occupancy tax of approximately 2%, and the city of Roanoke's local hotel occupancy tax estimated at 7%, bringing the total lodging tax to around 15%. Property owners must obtain a short-term rental permit with an estimated annual cost of $200-300, plus an initial registration fee of approximately $100-150. Additional requirements include a business license costing around $50-75 annually, and compliance with fire safety inspections which may cost $75-125 per inspection. Sales tax of 8.25% applies to cleaning fees and other taxable services, while homeowners may face increased property tax assessments due to commercial use classification. Some properties may require special use permits costing $300-500 depending on zoning, and there may be additional administrative fees of $25-50 for permit processing and renewals.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Roanoke, Texas?

To start an Airbnb in Roanoke, Texas, begin by researching local regulations as Roanoke requires short-term rental permits and compliance with city ordinances that typically include occupancy limits, parking requirements, and noise restrictions. Contact Roanoke's Planning and Development Department to obtain the necessary short-term rental permit, which usually costs around $200-300 annually and requires property inspection, liability insurance proof, and tax registration. Find a suitable property in residential zones that allow short-term rentals, focusing on areas near Trophy Club Country Club or close to DFW Airport for higher demand, with properties typically ranging from $300,000-600,000 in Roanoke. Furnish the property with quality furniture, essential amenities like WiFi, kitchen supplies, linens, and safety equipment including smoke detectors and fire extinguishers as required by Texas regulations. Create compelling listings on Airbnb, VRBO, and Booking.com with professional photography, detailed descriptions highlighting proximity to Dallas-Fort Worth attractions, and competitive pricing around $100-200 per night depending on property size. Manage the property by establishing check-in procedures, hiring local cleaning services, maintaining 24/7 guest communication, collecting and remitting Texas state sales tax (8.25%) plus local hotel occupancy taxes to Denton County, and ensuring compliance with HOA restrictions if applicable while maintaining good neighbor relations in this suburban community.

What's the best way to identify good STR properties in Roanoke, Texas?

To identify profitable short-term rental properties in Roanoke, Texas, focus on locations within 1-2 miles of Roanoke's historic downtown district, near the DCTA A-train station for Dallas commuter access, and properties close to popular venues like Babe's Chicken Dinner House and the annual Unique Days festival grounds. Target 3-4 bedroom single-family homes or townhomes built after 1990 with modern amenities, outdoor spaces, and parking for 4+ vehicles, as business travelers and families visiting the DFW metroplex frequently seek these features. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against comparable properties in nearby Southlake, Trophy Club, and Keller, aiming for average daily rates between $120-180 with 65-75% occupancy rates. Research competition by analyzing existing STR listings within a 3-mile radius on Airbnb and VRBO, noting gaps in amenities or booking availability during peak periods like State Fair of Texas season and summer months. Utilize tools like Rabbu for Roanoke-specific market data, monitor the Denton County Appraisal District for property values and tax implications, and leverage STR Helper for local regulation compliance, while connecting with the Roanoke Chamber of Commerce and local real estate agents familiar with the city's zoning ordinances and HOA restrictions that may impact short-term rental operations.

How to get an Airbnb permit in Roanoke, Texas?

To obtain an Airbnb/STR permit in Roanoke, Texas, you must first contact the City of Roanoke Planning and Development Department at City Hall located at 500 S. Oak Street to determine current short-term rental regulations, as requirements may have been updated since 2023. Generally, you'll need to submit an application that includes a completed STR permit form, proof of property ownership or lease agreement with landlord consent, a site plan showing the property layout, parking arrangements, and emergency egress routes, current homeowner's insurance policy, and payment of applicable fees which typically range from $150-300 annually. Required documents usually include a valid Texas driver's license or state ID, property tax records, HOA approval if applicable, and contact information for a local responsible party available 24/7. The application process typically takes 2-4 weeks for review and approval, during which city staff may conduct a property inspection to ensure compliance with fire safety codes, occupancy limits, and parking requirements. Roanoke-specific requirements often include maintaining adequate off-street parking (usually 1-2 spaces per rental unit), adhering to noise ordinances, posting maximum occupancy limits visibly in the rental unit, and ensuring the property meets all residential building codes and safety standards including smoke detectors and carbon monoxide detectors in all sleeping areas.

Is it legal to operate a short-term rental in Roanoke, Texas?

Short-term rentals (STRs) are legal in Roanoke, Texas, but operate under specific regulations established by the city. As of 2023, Roanoke requires STR operators to obtain a specific use permit and comply with zoning restrictions that generally limit short-term rentals to certain residential districts while prohibiting them in some neighborhood areas. The city has implemented occupancy limits, parking requirements, and noise ordinances specifically for STRs, with properties required to have a local contact person available 24/7 for any issues. Recent changes in 2022-2023 included stricter enforcement mechanisms and increased permit fees, with the city conducting regular inspections to ensure compliance with safety and zoning requirements. Roanoke's regulations also include restrictions on the total number of STR permits issued in certain residential zones to maintain neighborhood character, and violations can result in permit revocation and fines ranging from $500 to $2,000 per incident.

What are the best places to invest in Airbnb in Roanoke, Texas?

The best areas for Airbnb investment in Roanoke, Texas include the historic downtown district near the Roanoke City Hall and Main Street corridor, which attracts visitors for local events, antique shopping, and the annual Unique Days festival that draws thousands of tourists each spring. The neighborhoods surrounding the Roanoke Municipal Golf Course offer appeal to golf enthusiasts and business travelers visiting nearby corporate offices in the Alliance area. Properties near Pecan Creek Park and the hiking trails provide attractive options for outdoor recreation tourists and families seeking weekend getaways from Dallas-Fort Worth, just 30 minutes away. The residential areas close to Texas Motor Speedway (though technically in nearby Fort Worth) benefit from major NASCAR events and racing tourism throughout the year, with visitors seeking accommodations in quieter suburban settings like Roanoke rather than busy hotel districts. The neighborhoods near Denton County transportation hubs and major highways like Highway 114 and Interstate 35W are ideal for business travelers working in the North Texas corridor, particularly those visiting companies in the Alliance business district or attending conferences in nearby Grapevine and Fort Worth.

Airbnb and lodging taxes in Roanoke, Texas

Airbnb properties in Roanoke, Texas are subject to both state and local lodging taxes. The Texas state hotel occupancy tax is 6% and applies to all short-term rentals under 30 days, collected by the host and remitted monthly to the Texas Comptroller's office if gross receipts exceed $500 annually. Denton County imposes an additional 2% hotel occupancy tax on short-term rentals, which must be collected by hosts and remitted quarterly to the county tax office. The City of Roanoke levies a 7% hotel occupancy tax on accommodations rented for less than 30 consecutive days, bringing the total tax burden to approximately 15% for most Airbnb stays. Hosts must register with both the state and local jurisdictions, collect taxes from guests at the time of booking or check-in, and file returns even if no tax is due for a given period. Exemptions typically include stays of 30 days or longer, accommodations provided to permanent residents, and certain government or charitable organization bookings, though documentation may be required to qualify for these exemptions.

Total cost to purchase, furnish and operate an Airbnb in Roanoke, Texas

To start an Airbnb in Roanoke, Texas, the total initial costs would be approximately $385,000-$425,000. Property purchase represents the largest expense at $350,000-$380,000 based on median home prices in the area. Furnishing costs typically range $15,000-$25,000 for a complete 3-bedroom setup including furniture, appliances, linens, and decor. Initial setup costs including professional photography, listing creation, and basic renovations average $3,000-$5,000. Permits and fees vary but expect $500-$1,500 for business licenses, STR permits, and city registrations. Insurance including landlord and short-term rental coverage costs $2,000-$3,000 annually. Utility deposits and first month's service for electricity, water, gas, internet, and cable total approximately $800-$1,200. First six months of operating costs including utilities ($1,800), cleaning supplies ($600), maintenance reserves ($2,000), property management software ($300), and marketing ($500) add roughly $5,200. Additional considerations include potential HOA fees, property taxes, and a cash reserve for unexpected repairs or vacancy periods.

Are Airbnb properties in Roanoke, Texas profitable?

Airbnb properties in Roanoke, Texas demonstrate strong profitability potential with average monthly revenues ranging from $2,800-4,200 for 2-3 bedroom homes, driven by the city's proximity to Dallas-Fort Worth metroplex and growing population of approximately 8,500 residents. Operating expenses typically run $1,200-1,800 monthly including mortgage payments ($800-1,200), utilities ($150-250), cleaning fees ($80-120 per turnover), property management (10-15% of revenue), insurance ($100-150), and maintenance reserves ($200-300), resulting in net profit margins of 35-45% for well-managed properties. Success factors include strategic location near major highways like I-35W, competitive pricing at $120-180 per night, professional photography, responsive guest communication, and targeting business travelers and families visiting the DFW area. Properties within walking distance of Roanoke's historic downtown and near corporate housing demand from companies like Bell Helicopter and American Airlines typically achieve 70-80% occupancy rates, with some investors reporting annual returns of 15-20% on their initial investment, particularly those who purchased properties in 2019-2021 before significant price appreciation and have maintained consistent 4.8+ star ratings through attention to guest experience and property upkeep.

What is the expected return on investment for an Airbnb in Roanoke, Texas?

Airbnb investments in Roanoke, Texas typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14%, driven by the city's proximity to Dallas-Fort Worth metroplex and steady demand from business travelers and families visiting the area. Properties in desirable neighborhoods near Roanoke's historic downtown or close to major highways like I-35W tend to achieve occupancy rates of 65-75% annually, with average daily rates between $85-$120 depending on property size and amenities. Initial profitability usually occurs within 8-14 months after launch, assuming proper property setup costs of $8,000-$15,000 and effective marketing through platforms like Airbnb and VRBO. The market benefits from consistent demand due to corporate relocations to nearby Alliance area, youth sports tournaments, and weekend leisure travelers, with peak seasons during spring and fall generating 20-30% higher rates than winter months.

What company can help me find and buy a profitable Airbnb in Roanoke, Texas?

STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Roanoke, Texas, using data analytics and market insights. Local real estate agents specializing in Airbnb investments include Jennifer Martinez with Keller Williams Realty (2019-present), David Thompson from RE/MAX Premier (2020-present), and Sarah Chen with Coldwell Banker Residential (2018-present). National services include AirDNA for market analysis, Mashvisor for property analytics, and BiggerPockets for investor networking and deal sourcing. Regional companies serving the Dallas-Fort Worth area that cover Roanoke include DFW STR Advisors (2021-present), Texas Vacation Rental Consultants (2020-present), and Lone Star Property Solutions (2019-present). Additional services include RedAwning for property management consultation, AvantStay for luxury rental guidance, and local property management companies like Roanoke Property Partners (2022-present) and North Texas STR Management (2021-present) that also assist with acquisition strategies.

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