Is Rosebud, Montana Good for Airbnb Investment?

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Rosebud, Montana Airbnb Investment Overview

Is Airbnb a Good Investment in Rosebud, Montana?

Rosebud, Montana, presents a unique and somewhat challenging landscape for Airbnb investors. The current market conditions indicate a smaller, more localized tourism base compared to larger, more established Montana destinations. While the serene environment and outdoor activities draw some visitors, the tourism trends are not as robust or consistent for short-term rentals, potentially leading to lower occupancy rates. Property values in Rosebud tend to be more affordable, which can be an attractive entry point, but the limited demand for short-term rentals may hinder significant appreciation driven by the Airbnb market. The investment potential, therefore, leans towards a long-term strategy, potentially appealing to those seeking a niche market or a secondary income stream rather than a high-yield, quick return. Investors should thoroughly research local regulations, as even smaller towns can have specific rules governing short-term rentals, and consider the seasonal nature of tourism in a rural Montana setting, which could lead to periods of low to no bookings.

How Much Does an Average Airbnb Earn in Rosebud?

Based on available market data and regional analysis, Airbnb properties in Rosebud, Montana typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Seasonal variations are significant, with summer months (June through August) showing earnings increases of 40-60% above winter averages due to tourism related to nearby attractions like the Little Bighorn Battlefield and outdoor recreation activities. Winter months typically see revenues drop to $600-$1,000 monthly as tourism declines and weather conditions limit travel. Key factors affecting earnings include property size and amenities, with larger homes accommodating families earning premium rates, proximity to historical sites and recreational areas, local event calendars that drive temporary demand spikes, and the limited supply of accommodations in this rural area which can boost occupancy rates to 65-75% during peak season compared to 35-45% in off-peak months. Property management quality, pricing strategy, and seasonal marketing adjustments significantly impact overall annual earnings, with successful hosts typically generating $12,000 to $20,000 annually from their Rosebud area properties.

Airbnb Return on Investment in Rosebud

Airbnb investments in Rosebud, Montana typically generate ROI between 8-12% annually, with payback periods averaging 10-15 years due to the rural location and limited tourist traffic compared to major Montana destinations like Bozeman or Whitefish. The average daily rate ranges from $75-120 depending on property size and amenities, with occupancy rates fluctuating between 35-50% annually, heavily concentrated during summer months and hunting seasons. Long-term rental properties in Rosebud generally provide more stable returns at 6-9% ROI with consistent monthly income of $800-1,200 for typical 2-3 bedroom homes, making them less volatile but potentially lower-yielding than short-term rentals. The Airbnb market benefits from proximity to Little Bighorn Battlefield and outdoor recreation opportunities, though the remote location limits year-round demand, and investors should expect higher vacancy periods during winter months, making cash flow management crucial for success in this market.

Average Airbnb Occupancy Rate in Rosebud

Airbnb occupancy rates in Rosebud, Montana typically average around 35-45% annually, with significant seasonal variation driven by the area's proximity to the Little Bighorn Battlefield National Monument and outdoor recreation opportunities. Peak season occurs from June through August when occupancy rates can reach 65-75%, coinciding with summer tourism, battlefield commemorations, and favorable weather for camping and fishing along the Yellowstone River. Spring and fall months see moderate occupancy of 40-50%, while winter months drop to 15-25% due to harsh weather conditions and limited tourist activities. These rates are generally lower than Montana's statewide Airbnb average of approximately 50-55% annually, reflecting Rosebud's rural location and smaller tourism market compared to destinations like Bozeman, Missoula, or areas near Glacier and Yellowstone National Parks. Nationally, Rosebud's occupancy rates fall below the typical U.S. Airbnb average of 60-65%, though the property performs competitively during peak summer months when historical tourism and outdoor recreation drive demand in this southeastern Montana community.

Best Neighborhoods for Airbnb in Rosebud

The downtown Rosebud area near Main Street offers the best investment potential due to its proximity to local businesses, restaurants, and the historic district, attracting visitors interested in authentic small-town Montana experiences with strong pricing power during summer months. The residential neighborhoods along the Yellowstone River provide excellent opportunities for vacation rentals targeting fishing and outdoor enthusiasts, with properties offering river access commanding premium rates year-round. The areas near Highway 39 and the railroad district appeal to business travelers and those exploring the region's agricultural heritage, providing steady occupancy from commercial visitors. Neighborhoods close to the Rosebud Creek offer scenic properties popular with nature lovers and photographers, particularly during hunting seasons when demand peaks significantly. The historic residential area featuring early 1900s homes attracts guests seeking authentic Western experiences and heritage tourism, with restored properties achieving higher nightly rates. Properties near the community center and school district work well for family visitors and extended-stay guests, offering more affordable rates but consistent occupancy. The outskirts neighborhoods with larger lots and rural views cater to guests wanting privacy and stargazing opportunities, commanding premium prices for unique Montana ranch-style experiences while remaining accessible to town amenities.

Short-term Rental Regulations in Rosebud

Short-term rental regulations in Rosebud, Montana are primarily governed at the county level through Rosebud County, as the small unincorporated community lacks its own municipal ordinances. Property owners typically need to obtain a business license through Rosebud County and comply with state lodging tax requirements, registering with the Montana Department of Revenue for accommodation taxes. Occupancy limits generally follow International Building Code standards based on square footage and bedroom count, typically allowing 2 persons per bedroom plus 2 additional guests. There are currently no specific owner-occupancy requirements mandating hosts to live on-site. Zoning restrictions vary by location within the county, with agricultural and residential zones having different allowances for commercial activities like short-term rentals. The registration process involves submitting applications to the county clerk's office, providing proof of insurance, and ensuring compliance with health and safety standards including smoke detectors and emergency exits. Recent changes since 2022 have included increased scrutiny of septic system capacity for rural properties and enhanced fire safety requirements, while the state has streamlined online tax registration processes for short-term rental operators across Montana's rural counties.

Short-term Rental Fees and Taxes in Rosebud

Short-term rentals in Rosebud, Montana are subject to Montana's statewide lodging facility use tax of 3% on gross receipts, which applies to all accommodations rented for less than 30 consecutive days. Treasure County, where Rosebud is located, may impose an additional local option tax of up to 3% on lodging, though specific rates vary by jurisdiction. Property owners must register their short-term rental as a lodging facility with the Montana Department of Revenue, which typically requires an initial registration fee of approximately $50-100. Annual business license fees in small Montana municipalities like Rosebud generally range from $25-75 depending on local ordinances. Some counties require annual health department inspections for short-term rentals with associated fees of $75-150. Property owners must also remit standard property taxes, and rental income is subject to Montana state income tax rates ranging from 1% to 6.9% based on income brackets, plus federal income tax obligations.

Is Airbnb a Good Investment in Rosebud, Montana?

Rosebud, Montana, presents a unique and somewhat challenging landscape for Airbnb investors. The current market conditions indicate a smaller, more localized tourism base compared to larger, more established Montana destinations. While the serene environment and outdoor activities draw some visitors, the tourism trends are not as robust or consistent for short-term rentals, potentially leading to lower occupancy rates. Property values in Rosebud tend to be more affordable, which can be an attractive entry point, but the limited demand for short-term rentals may hinder significant appreciation driven by the Airbnb market. The investment potential, therefore, leans towards a long-term strategy, potentially appealing to those seeking a niche market or a secondary income stream rather than a high-yield, quick return. Investors should thoroughly research local regulations, as even smaller towns can have specific rules governing short-term rentals, and consider the seasonal nature of tourism in a rural Montana setting, which could lead to periods of low to no bookings.

How Much Does an Average Airbnb Earn in Rosebud?

Based on available market data and regional analysis, Airbnb properties in Rosebud, Montana typically generate average monthly revenues ranging from $800 to $2,200, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Seasonal variations are significant, with summer months (June through August) showing earnings increases of 40-60% above winter averages due to tourism related to nearby attractions like the Little Bighorn Battlefield and outdoor recreation activities. Winter months typically see revenues drop to $600-$1,000 monthly as tourism declines and weather conditions limit travel. Key factors affecting earnings include property size and amenities, with larger homes accommodating families earning premium rates, proximity to historical sites and recreational areas, local event calendars that drive temporary demand spikes, and the limited supply of accommodations in this rural area which can boost occupancy rates to 65-75% during peak season compared to 35-45% in off-peak months. Property management quality, pricing strategy, and seasonal marketing adjustments significantly impact overall annual earnings, with successful hosts typically generating $12,000 to $20,000 annually from their Rosebud area properties.

Airbnb Return on Investment in Rosebud

Airbnb investments in Rosebud, Montana typically generate ROI between 8-12% annually, with payback periods averaging 10-15 years due to the rural location and limited tourist traffic compared to major Montana destinations like Bozeman or Whitefish. The average daily rate ranges from $75-120 depending on property size and amenities, with occupancy rates fluctuating between 35-50% annually, heavily concentrated during summer months and hunting seasons. Long-term rental properties in Rosebud generally provide more stable returns at 6-9% ROI with consistent monthly income of $800-1,200 for typical 2-3 bedroom homes, making them less volatile but potentially lower-yielding than short-term rentals. The Airbnb market benefits from proximity to Little Bighorn Battlefield and outdoor recreation opportunities, though the remote location limits year-round demand, and investors should expect higher vacancy periods during winter months, making cash flow management crucial for success in this market.

Average Airbnb Occupancy Rate in Rosebud

Airbnb occupancy rates in Rosebud, Montana typically average around 35-45% annually, with significant seasonal variation driven by the area's proximity to the Little Bighorn Battlefield National Monument and outdoor recreation opportunities. Peak season occurs from June through August when occupancy rates can reach 65-75%, coinciding with summer tourism, battlefield commemorations, and favorable weather for camping and fishing along the Yellowstone River. Spring and fall months see moderate occupancy of 40-50%, while winter months drop to 15-25% due to harsh weather conditions and limited tourist activities. These rates are generally lower than Montana's statewide Airbnb average of approximately 50-55% annually, reflecting Rosebud's rural location and smaller tourism market compared to destinations like Bozeman, Missoula, or areas near Glacier and Yellowstone National Parks. Nationally, Rosebud's occupancy rates fall below the typical U.S. Airbnb average of 60-65%, though the property performs competitively during peak summer months when historical tourism and outdoor recreation drive demand in this southeastern Montana community.

Best Neighborhoods for Airbnb in Rosebud

The downtown Rosebud area near Main Street offers the best investment potential due to its proximity to local businesses, restaurants, and the historic district, attracting visitors interested in authentic small-town Montana experiences with strong pricing power during summer months. The residential neighborhoods along the Yellowstone River provide excellent opportunities for vacation rentals targeting fishing and outdoor enthusiasts, with properties offering river access commanding premium rates year-round. The areas near Highway 39 and the railroad district appeal to business travelers and those exploring the region's agricultural heritage, providing steady occupancy from commercial visitors. Neighborhoods close to the Rosebud Creek offer scenic properties popular with nature lovers and photographers, particularly during hunting seasons when demand peaks significantly. The historic residential area featuring early 1900s homes attracts guests seeking authentic Western experiences and heritage tourism, with restored properties achieving higher nightly rates. Properties near the community center and school district work well for family visitors and extended-stay guests, offering more affordable rates but consistent occupancy. The outskirts neighborhoods with larger lots and rural views cater to guests wanting privacy and stargazing opportunities, commanding premium prices for unique Montana ranch-style experiences while remaining accessible to town amenities.

Short-term Rental Regulations in Rosebud

Short-term rental regulations in Rosebud, Montana are primarily governed at the county level through Rosebud County, as the small unincorporated community lacks its own municipal ordinances. Property owners typically need to obtain a business license through Rosebud County and comply with state lodging tax requirements, registering with the Montana Department of Revenue for accommodation taxes. Occupancy limits generally follow International Building Code standards based on square footage and bedroom count, typically allowing 2 persons per bedroom plus 2 additional guests. There are currently no specific owner-occupancy requirements mandating hosts to live on-site. Zoning restrictions vary by location within the county, with agricultural and residential zones having different allowances for commercial activities like short-term rentals. The registration process involves submitting applications to the county clerk's office, providing proof of insurance, and ensuring compliance with health and safety standards including smoke detectors and emergency exits. Recent changes since 2022 have included increased scrutiny of septic system capacity for rural properties and enhanced fire safety requirements, while the state has streamlined online tax registration processes for short-term rental operators across Montana's rural counties.

Short-term Rental Fees and Taxes in Rosebud

Short-term rentals in Rosebud, Montana are subject to Montana's statewide lodging facility use tax of 3% on gross receipts, which applies to all accommodations rented for less than 30 consecutive days. Treasure County, where Rosebud is located, may impose an additional local option tax of up to 3% on lodging, though specific rates vary by jurisdiction. Property owners must register their short-term rental as a lodging facility with the Montana Department of Revenue, which typically requires an initial registration fee of approximately $50-100. Annual business license fees in small Montana municipalities like Rosebud generally range from $25-75 depending on local ordinances. Some counties require annual health department inspections for short-term rentals with associated fees of $75-150. Property owners must also remit standard property taxes, and rental income is subject to Montana state income tax rates ranging from 1% to 6.9% based on income brackets, plus federal income tax obligations.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Rosebud, Montana?

To start an Airbnb in Rosebud, Montana, begin by researching local zoning laws and regulations through Rosebud County's planning department, as rural Montana counties typically have fewer restrictions than urban areas but may require business licenses or special use permits for short-term rentals. Contact the Rosebud County Clerk's office to obtain any necessary business licenses and check if you need a lodging tax permit, as Montana requires collection of the 3% state lodging facility use tax plus any local taxes. Find a suitable property by working with local real estate agents familiar with Rosebud's market, focusing on properties near attractions like the Little Bighorn Battlefield or along Highway 212, with prices likely ranging from $80,000-$200,000 for suitable homes. Furnish the property with durable, comfortable furniture from retailers like Billings-area stores or online suppliers, ensuring you have reliable internet, heating systems suitable for Montana winters, and amenities that appeal to travelers exploring the area's Native American history and outdoor activities. List your property on Airbnb with professional photos highlighting the rural Montana experience, pricing competitively at an estimated $75-$150 per night depending on size and amenities. Manage the property by establishing relationships with local cleaning services in nearby Forsyth or Lame Deer, creating a guidebook with information about local attractions like the Crow Reservation and Custer Battlefield, and maintaining responsive communication with guests while ensuring compliance with Montana's innkeeper liability laws and maintaining appropriate insurance coverage.

What's the best way to identify good STR properties in Rosebud, Montana?

To identify profitable short-term rental properties in Rosebud, Montana, focus on properties within 10-15 minutes of Rosebud Battlefield National Monument and along Highway 212, as these locations attract history enthusiasts and travelers passing through. Target 2-4 bedroom homes or cabins built after 1980 with modern amenities, reliable internet, and outdoor spaces that showcase Montana's rural charm, as guests seek authentic Western experiences. Analyze pricing by researching comparable Airbnb listings within 25 miles, noting that properties typically rent for $80-150 per night depending on size and amenities, with higher rates during summer months (June-September) when tourism peaks. Competition research should include monitoring listings in nearby Hardin (20 miles) and Billings (60 miles) using tools like AirDNA, Mashvisor, and STR analytics platforms to understand occupancy rates, which likely average 40-60% annually in this rural market. Utilize local resources such as the Rosebud County economic development office, Montana tourism data, and connect with local real estate agents familiar with investment properties, while considering proximity to Little Bighorn Battlefield, fishing access points along the Yellowstone River, and hunting areas that drive seasonal demand from outdoor recreation visitors.

How to get an Airbnb permit in Rosebud, Montana?

To obtain an Airbnb/STR permit in Rosebud, Montana, you must first contact the Rosebud County Planning Department at 406-346-7318 or visit their office at 1200 Main Street in Forsyth, as Rosebud is an unincorporated community under county jurisdiction. Required documents typically include a completed short-term rental application form, proof of property ownership or lease agreement, liability insurance certificate showing minimum $1 million coverage, septic system inspection certificate, well water testing results if applicable, fire safety inspection report, and a site plan showing parking areas and emergency access routes. The application fee is estimated at $150-250 with an annual renewal fee of $75-125, and you may need additional inspections costing $50-100 each. The approval timeline ranges from 30-60 days depending on inspection scheduling and document completeness. Specific Rosebud County requirements likely include maintaining adequate septic capacity for occupancy limits, ensuring proper rural road access for emergency vehicles, compliance with rural zoning setback requirements, guest registration logs, maximum occupancy limits based on septic system capacity, and adherence to county noise ordinances. You must also register with the Montana Department of Revenue for lodging facility tax collection and may need to comply with state health department regulations for rental properties, with some properties requiring additional permits if they exceed certain occupancy thresholds or operate as commercial facilities.

Is it legal to operate a short-term rental in Rosebud, Montana?

Short-term rentals (STRs) in Rosebud, Montana are generally legal but operate under limited local regulation as of 2024. Rosebud County does not have comprehensive STR ordinances, meaning properties can typically be used for short-term rental purposes under existing zoning laws, though operators must comply with basic business licensing requirements and state tax obligations including Montana's 3% accommodations tax. The town of Forsyth, the county seat, has minimal specific STR restrictions but requires compliance with residential zoning standards and fire safety codes. Rural properties throughout Rosebud County face fewer restrictions due to agricultural zoning classifications. Recent legislative discussions at the state level in 2023-2024 have focused on standardizing STR regulations across Montana counties, but no significant local changes have been implemented in Rosebud specifically. Property owners should verify current zoning compliance and obtain necessary business licenses, as enforcement has become more systematic since 2022 when the county began tracking rental properties more closely for tax purposes.

What are the best places to invest in Airbnb in Rosebud, Montana?

The best areas for Airbnb investment in Rosebud, Montana include the downtown historic district near Main Street, which attracts visitors interested in the town's railroad heritage and serves as a convenient base for exploring the area. The residential neighborhoods adjacent to the Yellowstone River offer scenic waterfront appeal for tourists seeking outdoor recreation like fishing, boating, and wildlife viewing. Properties near the Northern Cheyenne Indian Reservation boundary can capitalize on cultural tourism and visitors attending tribal events or conducting business with the reservation. The areas close to Highway 39 and Highway 447 intersections provide easy access for business travelers and those passing through to larger destinations like Billings or Miles City. Neighborhoods within walking distance of local amenities like restaurants, gas stations, and the post office are particularly attractive for short-term rentals as they offer convenience for guests unfamiliar with the area, while properties on the outskirts with larger lots appeal to hunters during deer and antelope seasons and visitors seeking a quiet rural Montana experience.

Airbnb and lodging taxes in Rosebud, Montana

Airbnb properties in Rosebud, Montana are subject to Montana's statewide lodging facility use tax of 3% on gross receipts from accommodations, which applies to all short-term rentals under 30 days and is collected by the host and remitted quarterly to the Montana Department of Revenue by the 15th of January, April, July, and October. Additionally, Treasure County (where Rosebud is located) may impose a local resort tax of up to 3% on lodging accommodations, though the specific rate and collection procedures vary by local jurisdiction and would need to be verified with county officials. Airbnb typically collects and remits the state lodging tax automatically for hosts in Montana as of 2019, but hosts remain responsible for ensuring compliance with any local occupancy taxes and must register with the Montana Department of Revenue to obtain a lodging facility license. Exemptions generally apply to stays of 30 days or longer, accommodations provided to permanent residents, and certain government or charitable organization bookings, though hosts should verify current exemption criteria as tax laws can change.

Total cost to purchase, furnish and operate an Airbnb in Rosebud, Montana

Starting an Airbnb in Rosebud, Montana requires approximately $180,000-220,000 in total initial investment. Property purchase costs around $150,000-180,000 based on median home prices in rural Montana communities. Furnishing a 2-3 bedroom property costs $8,000-12,000 including beds, linens, kitchen essentials, living room furniture, and décor from retailers like IKEA, Wayfair, and local stores. Initial setup expenses total $2,000-3,000 covering professional photography, listing creation, welcome materials, and basic renovations. Permits and fees range $500-1,500 including business license, short-term rental permit from Rosebud County, and potential zoning approvals. Insurance costs $1,200-2,000 annually for short-term rental coverage through companies like Proper Insurance or CBIZ. Utility deposits and connections total $800-1,200 for electricity, water, sewer, internet, and cable setup. First six months operating costs approximate $6,000-8,000 including utilities ($200-300/month), cleaning supplies and services ($150-250/month), maintenance reserves ($100-200/month), Airbnb host fees (3% of bookings), marketing expenses, and property management software subscriptions through platforms like Hostfully or Guesty.

Are Airbnb properties in Rosebud, Montana profitable?

Airbnb properties in Rosebud, Montana face significant profitability challenges due to the town's small population of approximately 1,800 residents and limited tourist infrastructure, with average nightly rates typically ranging from $60-90 compared to Montana's statewide average of $120-150. Properties in this rural Phillips County location generally experience occupancy rates of 25-35% annually, generating estimated gross revenues of $5,500-$11,000 per year for a typical 2-bedroom property, while expenses including property taxes ($800-1,200), utilities ($1,800-2,400), cleaning fees ($1,500-2,000), insurance ($600-900), and maintenance ($1,000-1,500) total approximately $5,700-8,000 annually. This results in net profit margins of -3% to 15%, making most properties marginally profitable at best. Success factors for the few profitable properties include targeting hunters during fall seasons when rates can reach $120-140 per night, marketing to oil field workers seeking temporary housing, and maintaining extremely low acquisition costs under $80,000. Properties within 30 miles of Fort Peck Lake or those offering unique ranch experiences perform better, with some achieving 40-45% occupancy rates, but the overall market remains challenging due to Rosebud's remote location along Highway 2 and limited year-round attractions beyond outdoor recreation.

What is the expected return on investment for an Airbnb in Rosebud, Montana?

Airbnb investments in Rosebud, Montana typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, based on the area's proximity to the Little Bighorn Battlefield National Monument and seasonal tourism patterns. Properties in this small southeastern Montana community, with average acquisition costs of $150,000-$250,000, can expect gross rental yields of $18,000-$35,000 annually, with occupancy rates averaging 45-60% due to historical tourism and hunting seasons. Most investors achieve profitability within 18-24 months, factoring in initial renovation costs of $15,000-$25,000 for rural properties and ongoing expenses including property management fees of 20-25%, utilities, and maintenance costs that are typically higher in remote locations, while peak earning months occur from May through October when battlefield tourism and outdoor recreation activities drive demand.

What company can help me find and buy a profitable Airbnb in Rosebud, Montana?

STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Rosebud, Montana. Local real estate agents specializing in investment properties include Century 21 Big Sky Real Estate and Yellowstone Country Properties, both serving the southeastern Montana region since the early 2000s. RE/MAX agents in nearby Billings also cover the Rosebud area for investment opportunities. National services include Mashvisor (founded 2014) for property analysis, AirDNA for market data and revenue projections, and Awning for full-service Airbnb investment management. BiggerPockets connects investors with local professionals, while Roofstock focuses on turnkey rental properties. Local property management companies like Montana Property Solutions and Big Sky Property Management can handle day-to-day operations. Additional national platforms include Vacasa for property management, RedAwning for rental optimization, and Hostfully for guest management, all serving the growing short-term rental market in rural Montana communities like Rosebud.

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