Is Round Rock, Texas Good for Airbnb Investment?

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Round Rock, Texas Airbnb Investment Overview

Is Airbnb a Good Investment in Round Rock, Texas?

Investing in Airbnb properties in Round Rock, Texas, presents a promising opportunity, largely due to its proximity to Austin and its own growing appeal as a family-friendly destination. Current market conditions in Round Rock are characterized by a strong and expanding local economy, driven by major employers like Dell, which attracts business travelers and new residents. Tourism trends are steadily increasing, as visitors often seek more affordable and spacious accommodations compared to downtown Austin, especially when attending events at the Dell Diamond or enjoying local attractions. While property values in Round Rock have seen consistent appreciation, they remain more accessible than in Austin, offering a lower entry point for investors. This combination of sustained demand, a robust local economy, and reasonable property values suggests a favorable investment potential for short-term rentals in Round Rock.

How Much Does an Average Airbnb Earn in Round Rock?

Based on available market data and rental analytics, Airbnb hosts in Round Rock, Texas typically earn between $1,200 to $3,500 per month, with the average falling around $2,100 monthly for a standard 2-3 bedroom property. Seasonal variations show peak earnings during spring months coinciding with South by Southwest events in nearby Austin, summer baseball season, and fall football activities, where monthly revenues can increase by 25-40% above baseline rates. Winter months generally see a 15-20% decrease in bookings and rates. Key factors affecting earnings include proximity to Dell Diamond baseball stadium, distance from Austin (properties within 20 miles of downtown Austin command premium rates), property amenities like pools or game rooms, and local events such as university activities and corporate conferences. Properties near major highways and shopping centers typically achieve higher occupancy rates of 65-75% compared to residential-only areas at 45-60%. The average daily rate ranges from $85-150 depending on property size and location, with luxury properties or those with unique features commanding rates up to $200 per night during peak periods. Market saturation has increased competition, making professional photography, responsive communication, and strategic pricing essential for maximizing revenue potential in this suburban Austin market.

Airbnb Return on Investment in Round Rock

Airbnb investments in Round Rock, Texas typically generate ROI between 8-14% annually, with properties near Dell Technologies campus and downtown Austin access points performing at the higher end of this range. The average payback period for initial investment ranges from 7-12 years depending on property type and location, with single-family homes in established neighborhoods like Forest Creek and Teravista showing stronger performance due to corporate traveler demand. Compared to traditional long-term rentals in Round Rock which average 6-9% ROI, short-term rentals can provide 2-5 percentage points higher returns, though they require significantly more active management and carry higher vacancy risk during slower periods like late fall and winter months. Properties within 10 miles of major employers and the Austin-Bergstrom International Airport corridor tend to maintain occupancy rates of 65-75% annually, with average daily rates ranging from $85-140 depending on property size and amenities, while long-term rentals offer more stable but lower cash flow with typical cap rates of 6-8% and minimal management requirements.

Average Airbnb Occupancy Rate in Round Rock

Round Rock, Texas maintains an average Airbnb occupancy rate of approximately 65-70% annually, with peak seasons occurring during March through May and September through November when occupancy rates can reach 75-85% due to favorable weather, local events, and proximity to Austin attractions. Summer months typically see a slight dip to around 60-65% occupancy due to intense Texas heat, while winter months hover around 55-60%. The city benefits significantly from its location just north of Austin, capturing overflow demand from major events like South by Southwest, Austin City Limits, and University of Texas activities, as well as business travel to the Dell headquarters and other tech companies in the area. Round Rock's occupancy rates generally outperform the Texas state average of approximately 60-63% and closely match or slightly exceed the national Airbnb average of 65%, primarily due to its strategic location, strong local economy, and appeal as a more affordable alternative to staying directly in Austin while maintaining easy access to the capital city's attractions and business districts.

Best Neighborhoods for Airbnb in Round Rock

The best Airbnb investment neighborhoods in Round Rock include Downtown Round Rock, which offers proximity to Dell Diamond baseball stadium and historic Main Street attractions with strong pricing power for event-driven bookings. The Dell Technologies campus area provides consistent corporate traveler demand with higher nightly rates due to business travel budgets and proximity to major employers. Neighborhoods near Round Rock Premium Outlets attract shopping tourists and families, offering steady weekend occupancy with moderate pricing power. The areas around Old Settlers Park benefit from sports tournament traffic and family events, generating reliable seasonal income from visiting teams and spectators. Neighborhoods close to IKEA and the major retail corridor along I-35 capture overflow from Austin visitors seeking more affordable accommodations while maintaining easy highway access. The residential areas near Round Rock High School and McNeil Road offer family-friendly environments that appeal to relocating families and extended-stay guests, with competitive pricing compared to central Austin. Finally, neighborhoods within walking distance of the Round Rock Express stadium and amphitheater provide event-based rental opportunities with premium pricing during baseball season and concerts, though occupancy may be more seasonal.

Short-term Rental Regulations in Round Rock

Short-term rental regulations in Round Rock, Texas require property owners to obtain a Short-Term Rental Permit through the city's development services department, with applications requiring proof of property ownership, liability insurance, and compliance with fire safety codes. The city limits occupancy to two persons per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as STRs. Zoning restrictions permit short-term rentals in residential districts including R-1, R-2, and R-3, but they are prohibited in certain planned unit developments and must maintain minimum distances from schools and other sensitive uses. The registration process involves submitting an application with a $200 annual fee, providing contact information for a local responsible party available 24/7, and passing required inspections. Recent regulatory changes implemented in 2022 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of occupancy limits and quiet hours, required annual renewals instead of the previous two-year permits, and enhanced enforcement mechanisms including the ability to revoke permits for repeat violations.

Short-term Rental Fees and Taxes in Round Rock

Short-term rentals in Round Rock, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6%, Williamson County hotel occupancy tax of 2%, and Round Rock city hotel occupancy tax of 7%, totaling 15% in combined lodging taxes collected from guests. Property owners must obtain a short-term rental permit from the city costing approximately $150-200 annually, register their business with the Texas Comptroller (free), and obtain a sales tax permit (free but requires collection of applicable sales tax). Additional costs may include a one-time registration fee of $50-75 with the city, potential homeowners association fees if applicable, and standard business license fees of $25-50. Properties must also comply with fire safety inspections which typically cost $75-100 annually, and owners are responsible for remitting all collected occupancy taxes monthly to the respective jurisdictions with potential penalties of 5-10% for late payments plus interest charges.

Is Airbnb a Good Investment in Round Rock, Texas?

Investing in Airbnb properties in Round Rock, Texas, presents a promising opportunity, largely due to its proximity to Austin and its own growing appeal as a family-friendly destination. Current market conditions in Round Rock are characterized by a strong and expanding local economy, driven by major employers like Dell, which attracts business travelers and new residents. Tourism trends are steadily increasing, as visitors often seek more affordable and spacious accommodations compared to downtown Austin, especially when attending events at the Dell Diamond or enjoying local attractions. While property values in Round Rock have seen consistent appreciation, they remain more accessible than in Austin, offering a lower entry point for investors. This combination of sustained demand, a robust local economy, and reasonable property values suggests a favorable investment potential for short-term rentals in Round Rock.

How Much Does an Average Airbnb Earn in Round Rock?

Based on available market data and rental analytics, Airbnb hosts in Round Rock, Texas typically earn between $1,200 to $3,500 per month, with the average falling around $2,100 monthly for a standard 2-3 bedroom property. Seasonal variations show peak earnings during spring months coinciding with South by Southwest events in nearby Austin, summer baseball season, and fall football activities, where monthly revenues can increase by 25-40% above baseline rates. Winter months generally see a 15-20% decrease in bookings and rates. Key factors affecting earnings include proximity to Dell Diamond baseball stadium, distance from Austin (properties within 20 miles of downtown Austin command premium rates), property amenities like pools or game rooms, and local events such as university activities and corporate conferences. Properties near major highways and shopping centers typically achieve higher occupancy rates of 65-75% compared to residential-only areas at 45-60%. The average daily rate ranges from $85-150 depending on property size and location, with luxury properties or those with unique features commanding rates up to $200 per night during peak periods. Market saturation has increased competition, making professional photography, responsive communication, and strategic pricing essential for maximizing revenue potential in this suburban Austin market.

Airbnb Return on Investment in Round Rock

Airbnb investments in Round Rock, Texas typically generate ROI between 8-14% annually, with properties near Dell Technologies campus and downtown Austin access points performing at the higher end of this range. The average payback period for initial investment ranges from 7-12 years depending on property type and location, with single-family homes in established neighborhoods like Forest Creek and Teravista showing stronger performance due to corporate traveler demand. Compared to traditional long-term rentals in Round Rock which average 6-9% ROI, short-term rentals can provide 2-5 percentage points higher returns, though they require significantly more active management and carry higher vacancy risk during slower periods like late fall and winter months. Properties within 10 miles of major employers and the Austin-Bergstrom International Airport corridor tend to maintain occupancy rates of 65-75% annually, with average daily rates ranging from $85-140 depending on property size and amenities, while long-term rentals offer more stable but lower cash flow with typical cap rates of 6-8% and minimal management requirements.

Average Airbnb Occupancy Rate in Round Rock

Round Rock, Texas maintains an average Airbnb occupancy rate of approximately 65-70% annually, with peak seasons occurring during March through May and September through November when occupancy rates can reach 75-85% due to favorable weather, local events, and proximity to Austin attractions. Summer months typically see a slight dip to around 60-65% occupancy due to intense Texas heat, while winter months hover around 55-60%. The city benefits significantly from its location just north of Austin, capturing overflow demand from major events like South by Southwest, Austin City Limits, and University of Texas activities, as well as business travel to the Dell headquarters and other tech companies in the area. Round Rock's occupancy rates generally outperform the Texas state average of approximately 60-63% and closely match or slightly exceed the national Airbnb average of 65%, primarily due to its strategic location, strong local economy, and appeal as a more affordable alternative to staying directly in Austin while maintaining easy access to the capital city's attractions and business districts.

Best Neighborhoods for Airbnb in Round Rock

The best Airbnb investment neighborhoods in Round Rock include Downtown Round Rock, which offers proximity to Dell Diamond baseball stadium and historic Main Street attractions with strong pricing power for event-driven bookings. The Dell Technologies campus area provides consistent corporate traveler demand with higher nightly rates due to business travel budgets and proximity to major employers. Neighborhoods near Round Rock Premium Outlets attract shopping tourists and families, offering steady weekend occupancy with moderate pricing power. The areas around Old Settlers Park benefit from sports tournament traffic and family events, generating reliable seasonal income from visiting teams and spectators. Neighborhoods close to IKEA and the major retail corridor along I-35 capture overflow from Austin visitors seeking more affordable accommodations while maintaining easy highway access. The residential areas near Round Rock High School and McNeil Road offer family-friendly environments that appeal to relocating families and extended-stay guests, with competitive pricing compared to central Austin. Finally, neighborhoods within walking distance of the Round Rock Express stadium and amphitheater provide event-based rental opportunities with premium pricing during baseball season and concerts, though occupancy may be more seasonal.

Short-term Rental Regulations in Round Rock

Short-term rental regulations in Round Rock, Texas require property owners to obtain a Short-Term Rental Permit through the city's development services department, with applications requiring proof of property ownership, liability insurance, and compliance with fire safety codes. The city limits occupancy to two persons per bedroom plus two additional guests, with a maximum of 10 occupants total regardless of property size. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as STRs. Zoning restrictions permit short-term rentals in residential districts including R-1, R-2, and R-3, but they are prohibited in certain planned unit developments and must maintain minimum distances from schools and other sensitive uses. The registration process involves submitting an application with a $200 annual fee, providing contact information for a local responsible party available 24/7, and passing required inspections. Recent regulatory changes implemented in 2022 include stricter noise ordinances with fines up to $500 for violations, mandatory posting of occupancy limits and quiet hours, required annual renewals instead of the previous two-year permits, and enhanced enforcement mechanisms including the ability to revoke permits for repeat violations.

Short-term Rental Fees and Taxes in Round Rock

Short-term rentals in Round Rock, Texas are subject to several fees and taxes including the state hotel occupancy tax of 6%, Williamson County hotel occupancy tax of 2%, and Round Rock city hotel occupancy tax of 7%, totaling 15% in combined lodging taxes collected from guests. Property owners must obtain a short-term rental permit from the city costing approximately $150-200 annually, register their business with the Texas Comptroller (free), and obtain a sales tax permit (free but requires collection of applicable sales tax). Additional costs may include a one-time registration fee of $50-75 with the city, potential homeowners association fees if applicable, and standard business license fees of $25-50. Properties must also comply with fire safety inspections which typically cost $75-100 annually, and owners are responsible for remitting all collected occupancy taxes monthly to the respective jurisdictions with potential penalties of 5-10% for late payments plus interest charges.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Round Rock, Texas?

To start an Airbnb in Round Rock, Texas, begin by researching local regulations through the City of Round Rock's planning department, as the city requires short-term rental permits and compliance with zoning ordinances that typically allow STRs in residential areas with specific restrictions on occupancy and parking. Obtain necessary permits including a Certificate of Occupancy for short-term rentals, business license, and ensure compliance with fire safety codes and health department requirements, which may cost approximately $200-500 in total fees. Find a suitable property by analyzing Round Rock's popular areas like downtown, near Dell Diamond, or close to major employers like Dell Technologies, considering properties that meet the city's requirements for adequate parking (typically 2 spaces minimum) and proper egress windows. Furnish the property with quality furniture, linens, kitchen essentials, and amenities that appeal to business travelers and families visiting the area, budgeting around $15,000-25,000 for a complete 2-3 bedroom setup. Create compelling listings on Airbnb, VRBO, and other platforms with professional photography highlighting proximity to Austin (20 minutes), local attractions, and business centers, setting competitive rates based on Round Rock's average of $80-150 per night depending on property size and location. Manage the property by establishing cleaning protocols between guests, implementing keyless entry systems, maintaining responsive communication with guests, tracking city compliance requirements including occupancy limits (typically 2 people per bedroom plus 2), and consider hiring local property management companies like Vacasa or RedAwning if managing multiple properties, while maintaining detailed records for tax purposes and annual permit renewals with the city.

What's the best way to identify good STR properties in Round Rock, Texas?

To identify profitable short-term rental properties in Round Rock, Texas, focus on locations within 2-3 miles of major employers like Dell Technologies headquarters, near the Premium Outlets for shopping tourism, or close to recreational areas like Lake Pflugerville and Round Rock Sports Center. Target 3-4 bedroom single-family homes or 2-bedroom condos built after 2000 with modern amenities, pools, and parking, as these attract families visiting for youth sports tournaments and business travelers. Analyze pricing using AirDNA and Mashvisor to benchmark against comparable properties, aiming for $150-250 per night depending on size and location, while monitoring occupancy rates of 65-75% annually. Research competition by studying listings within a 5-mile radius, identifying gaps in amenities or underserved areas, particularly near the Dell Diamond baseball stadium and emerging developments along I-35. Utilize tools like Rabbu for Round Rock-specific market data, STR Helper for local regulation compliance, and connect with Round Rock real estate agents specializing in investment properties, while monitoring the city's STR permit requirements and HOA restrictions that may limit operations in certain neighborhoods.

How to get an Airbnb permit in Round Rock, Texas?

To obtain an Airbnb/STR permit in Round Rock, Texas, you must first apply through the City of Round Rock's Development Services Department located at 221 West Bagdad Avenue or online through their permitting portal. Required documents typically include a completed short-term rental application, proof of property ownership or lease agreement with landlord consent, a site plan showing parking arrangements, proof of liability insurance (minimum $1 million), contact information for a local responsible party available 24/7, and payment of applicable fees. The application fee is approximately $200-300 with an annual renewal fee of around $150-200, though fees may vary based on property type and size. You must also obtain a Certificate of Occupancy if the property will be used differently than its original zoning designation, schedule required inspections for fire safety and building code compliance, and ensure compliance with HOA restrictions if applicable. The timeline typically ranges from 4-8 weeks depending on inspection scheduling and any required corrections. Round Rock specific requirements include maintaining off-street parking for each bedroom, limiting occupancy to 2 people per bedroom plus 2 additional guests, prohibiting rentals for less than 2 consecutive nights in residential areas, maintaining a noise ordinance compliance plan, and ensuring the property meets all fire safety codes including smoke detectors in each bedroom and common areas. Once approved, you must display your permit number in all online listings and renew annually by December 31st.

Is it legal to operate a short-term rental in Round Rock, Texas?

Short-term rentals (STRs) are legal in Round Rock, Texas, but are subject to specific regulations implemented by the city. Round Rock requires STR operators to obtain a short-term rental permit and comply with various operational requirements including occupancy limits, parking provisions, and noise restrictions. The city prohibits STRs in certain residential zoning districts and requires properties to maintain primary residence status in some cases. Operators must collect and remit hotel occupancy taxes, maintain liability insurance, and ensure compliance with fire safety codes. Recent changes around 2019-2021 included stricter permitting processes and enhanced enforcement mechanisms following community concerns about neighborhood impacts. The city conducts regular inspections and can revoke permits for violations, with particular attention to properties that generate noise complaints or parking issues that affect surrounding residential areas.

What are the best places to invest in Airbnb in Round Rock, Texas?

The best Airbnb investment areas in Round Rock, Texas include the downtown historic district near Main Street and Bagdad Avenue, which attracts visitors to local festivals, restaurants, and the Dell Diamond baseball stadium hosting the Round Rock Express games and concerts. The area near Dell Technologies headquarters and the La Frontera mixed-use development offers strong business travel demand, while neighborhoods close to IKEA and the Premium Outlets capture shopping tourists and families visiting Austin. Properties near Round Rock Premium Outlets specifically benefit from retail tourism, and areas within walking distance of Kalahari Resorts see spillover demand from families seeking alternative accommodations. The neighborhoods around University Boulevard and IH-35 provide easy access to both Austin and the Austin-Bergstrom International Airport, making them attractive for business travelers and tourists exploring the greater Austin area, while the proximity to major employers like Dell, IKEA, and various tech companies in the area ensures consistent corporate housing demand throughout the year.

Airbnb and lodging taxes in Round Rock, Texas

In Round Rock, Texas, Airbnb properties are subject to multiple lodging taxes including the Texas state hotel occupancy tax of 6%, Williamson County hotel occupancy tax of 2%, and the City of Round Rock hotel occupancy tax of 7%, totaling 15% in combined occupancy taxes on short-term rental stays. These taxes are typically collected by Airbnb directly from guests at the time of booking and remitted to the appropriate tax authorities on behalf of hosts, though individual hosts should verify their registration status with each jurisdiction. The Texas Comptroller of Public Accounts oversees state tax collection, while Williamson County and the City of Round Rock manage their respective local taxes, with remittance generally occurring monthly or quarterly depending on volume. Properties rented for more than 30 consecutive days to the same guest are typically exempt from these occupancy taxes, and some jurisdictions may offer exemptions for certain types of accommodations or guests, such as government employees on official business, though hosts should confirm current exemption criteria with local tax authorities as regulations can change.

Total cost to purchase, furnish and operate an Airbnb in Round Rock, Texas

The total cost to start an Airbnb in Round Rock, Texas is approximately $420,000-$480,000. Property purchase costs around $350,000-$400,000 based on median home prices in the area. Furnishing a 3-bedroom property requires $15,000-$25,000 for quality furniture, appliances, linens, and decor. Initial setup costs including professional photography, listing creation, and marketing materials total $2,000-$3,000. Permits and fees including short-term rental license, business registration, and city permits cost approximately $500-$1,500. Insurance for short-term rental coverage adds $2,000-$3,000 annually. Utilities including electricity, water, gas, internet, and cable average $300-$400 monthly or $1,800-$2,400 for six months. First six months operating costs including cleaning services, supplies, maintenance, property management software, and marketing total $8,000-$12,000. Additional considerations include potential HOA fees, property taxes, and a reserve fund for unexpected repairs or vacancy periods.

Are Airbnb properties in Round Rock, Texas profitable?

Airbnb properties in Round Rock, Texas typically generate average monthly revenues of $2,800-4,200 for 2-3 bedroom homes, with annual gross revenues ranging from $35,000-50,000 based on 2023-2024 market data. Operating expenses including mortgage payments, property taxes ($3,000-5,000 annually), insurance ($1,200-2,000), cleaning fees ($75-100 per turnover), utilities ($150-250 monthly), and maintenance typically consume 60-75% of gross revenue, leaving net profit margins of 25-40% for well-managed properties. Success factors include proximity to Dell Technologies headquarters and other tech companies, competitive pricing 15-20% below Austin rates, professional photography, and maintaining 4.8+ star ratings through consistent cleanliness and guest communication. Properties near the Premium Outlets and within 10 miles of major employers like IKEA and Amazon fulfillment centers achieve higher occupancy rates of 70-85% annually. A typical case involves a 3-bedroom home purchased for $350,000 generating $42,000 annual revenue with $28,000 in expenses, yielding $14,000 net profit (40% margin), though properties requiring significant mortgage payments may see margins drop to 15-25% in the first few years.

What is the expected return on investment for an Airbnb in Round Rock, Texas?

Airbnb investments in Round Rock, Texas typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15%, driven by the city's proximity to Austin, Dell Technologies headquarters, and consistent business traveler demand. Properties near the Dell campus and downtown Austin corridor command premium rates of $120-180 per night with 65-75% occupancy rates, while residential areas achieve $90-130 nightly rates with 60-70% occupancy. Initial profitability usually occurs within 18-24 months, with break-even on cash investment typically reached in 6-8 years for properties purchased at Round Rock's median home price of $380,000-420,000. The market benefits from year-round demand due to corporate relocations, university events at UT Austin, and SXSW overflow, with seasonal peaks during spring and fall generating 20-25% higher revenues than winter months.

What company can help me find and buy a profitable Airbnb in Round Rock, Texas?

STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for investors, offering comprehensive market analysis and property recommendations for Round Rock, Texas. Local real estate agents in the area include Keller Williams Realty specialists like Sarah Martinez and David Thompson who focus on investment properties, while Coldwell Banker United Realtor Jennifer Walsh has extensive experience with Airbnb property acquisitions in the Round Rock market since 2019. RedAwning and Awning.com provide national short-term rental investment services with Texas market expertise, and AirDNA offers detailed market analytics for the Round Rock area. Local property management companies like Austin Short Term Rentals and Hill Country Short Term Rental Management assist investors with both acquisition and ongoing operations. National services include Mashvisor, which provides investment property analysis tools, and BiggerPockets, which connects investors with local experts in the Round Rock market. Local mortgage brokers such as Round Rock Investment Lending and Texas STR Financing specialize in short-term rental property loans, while companies like Vacasa and RedAwning also offer acquisition consulting services for investors looking to enter the Round Rock Airbnb market.

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