Is Sequim, Washington Good for Airbnb Investment?

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Sequim, Washington Airbnb Investment Overview

Is Airbnb a Good Investment in Sequim, Washington?

Investing in Airbnb properties in Sequim, Washington, presents a potentially attractive opportunity, largely influenced by its unique appeal as a tourism destination. Current market conditions in Sequim are characterized by steady property values, often more accessible than larger metropolitan areas, and a growing interest in short-term rentals due to the area's natural beauty and outdoor activities. Tourism trends in Sequim are driven by its proximity to Olympic National Park, the Dungeness Spit, and a burgeoning lavender industry, drawing visitors year-round, with peak seasons during the summer and various festivals. This consistent tourist flow underpins a solid investment potential for short-term rentals. While property values are stable, the demand for unique, nature-access accommodations can lead to favorable rental income, particularly for properties that offer scenic views or convenient access to local attractions. However, investors should also consider local regulations and the relatively smaller market size compared to major cities, which might require more targeted marketing and a deeper understanding of niche tourism segments.

How Much Does an Average Airbnb Earn in Sequim?

Based on available market data and regional analysis, Airbnb properties in Sequim, Washington typically generate monthly revenues ranging from $1,200 to $3,500, with an average of approximately $2,100 per month for well-managed listings. Seasonal variations are significant, with peak earnings occurring during summer months when revenues can increase by 40-60% above winter averages, driven by tourism to Olympic National Park and the area's lavender farms. Winter months typically see the lowest occupancy rates at around 45-55%, while summer months can achieve 75-85% occupancy. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by roughly 65%, proximity to downtown Sequim or natural attractions, quality of listing photos and descriptions, and competitive pricing strategies. Properties offering unique features like hot tubs, water views, or pet-friendly accommodations command premium rates of $20-40 per night above standard listings. The average daily rate ranges from $85-140 depending on season and property type, with successful hosts maintaining consistent 4.8+ star ratings and implementing dynamic pricing strategies to maximize revenue during peak demand periods.

Airbnb Return on Investment in Sequim

Airbnb investments in Sequim, Washington typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The Sequim market benefits from its proximity to Olympic National Park and appeal as a retirement destination, with average nightly rates ranging from $120-180 for typical 2-3 bedroom properties, achieving occupancy rates of 60-75% during peak seasons. Compared to long-term rentals in Sequim that typically yield 6-8% ROI with monthly rents averaging $1,200-1,800 for similar properties, short-term rentals can outperform by 2-4 percentage points annually, though they require significantly more active management and carry higher operational costs including cleaning, maintenance, and marketing expenses that can consume 25-35% of gross revenue.

Average Airbnb Occupancy Rate in Sequim

Airbnb occupancy rates in Sequim, Washington typically average around 55-65% annually, with significant seasonal variation driven by the area's appeal as a summer destination and gateway to Olympic National Park. Peak occupancy occurs from June through September, reaching 75-85% during July and August when visitors flock to the region for hiking, lavender festivals, and outdoor recreation, while winter months see occupancy drop to 35-45% due to reduced tourism and weather constraints. Spring and fall shoulder seasons maintain moderate occupancy rates of 50-60% as travelers visit for milder weather and fewer crowds. Compared to Washington state's average Airbnb occupancy of approximately 60-70%, Sequim performs slightly below the state average due to its smaller market size and seasonal nature, while national Airbnb occupancy rates typically range from 65-75%, making Sequim's performance moderately lower than the national benchmark, though this is common for smaller, tourism-dependent markets that lack the year-round business travel and urban demand found in larger metropolitan areas.

Best Neighborhoods for Airbnb in Sequim

The best Airbnb investment neighborhoods in Sequim include the Dungeness area, which offers proximity to the Dungeness Spit and lighthouse with strong pricing power due to waterfront access and outdoor recreation opportunities attracting nature enthusiasts and retirees. Downtown Sequim provides excellent walkability to restaurants, shops, and the farmers market, appealing to tourists seeking convenience and local culture with moderate pricing potential. The Bell Hill neighborhood offers elevated views of the Olympic Mountains and Strait of Juan de Fuca, commanding premium rates from visitors seeking scenic accommodations and photography opportunities. Carlsborg, just west of Sequim, provides more affordable investment entry points while still offering access to lavender farms and rural tourism, attracting budget-conscious travelers and families. The Sequim Bay area near the marina attracts boating enthusiasts and water recreation visitors, supporting higher nightly rates during summer months. River Road corridor properties benefit from proximity to the Dungeness River and hiking trails, appealing to outdoor adventure travelers willing to pay premium rates for nature access. The Bell Tower Road area offers a balance of rural charm and accessibility to town amenities, attracting both retirees and vacation rental guests seeking peaceful retreats with moderate pricing power.

Short-term Rental Regulations in Sequim

Sequim, Washington allows short-term rentals in most residential zones but requires operators to obtain a business license and conditional use permit through the city's planning department, with applications typically taking 4-6 weeks for approval and costing approximately $500-800 in fees. Properties are limited to a maximum occupancy of two guests per bedroom plus two additional guests, with a total cap of 10 people regardless of bedroom count, and parking must be provided at one space per two guests. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as vacation rentals, though properties must be the operator's primary residence if located in certain residential zones near downtown. The city requires annual registration renewal, compliance with fire safety codes including smoke and carbon monoxide detectors, and adherence to noise ordinances with quiet hours from 10 PM to 7 AM. Recent changes implemented in 2022 include stricter enforcement of parking requirements, mandatory posting of emergency contact information, and increased penalties for violations, while the city has also established a complaint hotline for neighbors and requires operators to maintain a local contact person available 24/7 for addressing issues.

Short-term Rental Fees and Taxes in Sequim

Short-term rentals in Sequim, Washington are subject to several fees and taxes including Washington State's retail sales tax of 6.5%, Clallam County sales tax of approximately 2.5% (totaling around 9% combined sales tax), and a lodging tax that typically ranges from 2-4% depending on local municipal rates. Property owners must obtain a business license from the City of Sequim costing approximately $25-50 annually, register for a Washington State business license (around $19), and obtain a Washington State Unified Business Identifier (UBI) number. The Washington State Department of Revenue requires registration for retail sales tax collection with potential fees of $15-25. Clallam County may impose additional transient accommodation taxes of 1-3%, and operators typically need to pay annual permit renewal fees ranging from $100-300. Some properties may also be subject to utility taxes of 1-6% and potential impact fees for tourism infrastructure, with total annual compliance costs typically ranging from $200-500 excluding the percentage-based taxes on rental income.

Is Airbnb a Good Investment in Sequim, Washington?

Investing in Airbnb properties in Sequim, Washington, presents a potentially attractive opportunity, largely influenced by its unique appeal as a tourism destination. Current market conditions in Sequim are characterized by steady property values, often more accessible than larger metropolitan areas, and a growing interest in short-term rentals due to the area's natural beauty and outdoor activities. Tourism trends in Sequim are driven by its proximity to Olympic National Park, the Dungeness Spit, and a burgeoning lavender industry, drawing visitors year-round, with peak seasons during the summer and various festivals. This consistent tourist flow underpins a solid investment potential for short-term rentals. While property values are stable, the demand for unique, nature-access accommodations can lead to favorable rental income, particularly for properties that offer scenic views or convenient access to local attractions. However, investors should also consider local regulations and the relatively smaller market size compared to major cities, which might require more targeted marketing and a deeper understanding of niche tourism segments.

How Much Does an Average Airbnb Earn in Sequim?

Based on available market data and regional analysis, Airbnb properties in Sequim, Washington typically generate monthly revenues ranging from $1,200 to $3,500, with an average of approximately $2,100 per month for well-managed listings. Seasonal variations are significant, with peak earnings occurring during summer months when revenues can increase by 40-60% above winter averages, driven by tourism to Olympic National Park and the area's lavender farms. Winter months typically see the lowest occupancy rates at around 45-55%, while summer months can achieve 75-85% occupancy. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by roughly 65%, proximity to downtown Sequim or natural attractions, quality of listing photos and descriptions, and competitive pricing strategies. Properties offering unique features like hot tubs, water views, or pet-friendly accommodations command premium rates of $20-40 per night above standard listings. The average daily rate ranges from $85-140 depending on season and property type, with successful hosts maintaining consistent 4.8+ star ratings and implementing dynamic pricing strategies to maximize revenue during peak demand periods.

Airbnb Return on Investment in Sequim

Airbnb investments in Sequim, Washington typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses. The Sequim market benefits from its proximity to Olympic National Park and appeal as a retirement destination, with average nightly rates ranging from $120-180 for typical 2-3 bedroom properties, achieving occupancy rates of 60-75% during peak seasons. Compared to long-term rentals in Sequim that typically yield 6-8% ROI with monthly rents averaging $1,200-1,800 for similar properties, short-term rentals can outperform by 2-4 percentage points annually, though they require significantly more active management and carry higher operational costs including cleaning, maintenance, and marketing expenses that can consume 25-35% of gross revenue.

Average Airbnb Occupancy Rate in Sequim

Airbnb occupancy rates in Sequim, Washington typically average around 55-65% annually, with significant seasonal variation driven by the area's appeal as a summer destination and gateway to Olympic National Park. Peak occupancy occurs from June through September, reaching 75-85% during July and August when visitors flock to the region for hiking, lavender festivals, and outdoor recreation, while winter months see occupancy drop to 35-45% due to reduced tourism and weather constraints. Spring and fall shoulder seasons maintain moderate occupancy rates of 50-60% as travelers visit for milder weather and fewer crowds. Compared to Washington state's average Airbnb occupancy of approximately 60-70%, Sequim performs slightly below the state average due to its smaller market size and seasonal nature, while national Airbnb occupancy rates typically range from 65-75%, making Sequim's performance moderately lower than the national benchmark, though this is common for smaller, tourism-dependent markets that lack the year-round business travel and urban demand found in larger metropolitan areas.

Best Neighborhoods for Airbnb in Sequim

The best Airbnb investment neighborhoods in Sequim include the Dungeness area, which offers proximity to the Dungeness Spit and lighthouse with strong pricing power due to waterfront access and outdoor recreation opportunities attracting nature enthusiasts and retirees. Downtown Sequim provides excellent walkability to restaurants, shops, and the farmers market, appealing to tourists seeking convenience and local culture with moderate pricing potential. The Bell Hill neighborhood offers elevated views of the Olympic Mountains and Strait of Juan de Fuca, commanding premium rates from visitors seeking scenic accommodations and photography opportunities. Carlsborg, just west of Sequim, provides more affordable investment entry points while still offering access to lavender farms and rural tourism, attracting budget-conscious travelers and families. The Sequim Bay area near the marina attracts boating enthusiasts and water recreation visitors, supporting higher nightly rates during summer months. River Road corridor properties benefit from proximity to the Dungeness River and hiking trails, appealing to outdoor adventure travelers willing to pay premium rates for nature access. The Bell Tower Road area offers a balance of rural charm and accessibility to town amenities, attracting both retirees and vacation rental guests seeking peaceful retreats with moderate pricing power.

Short-term Rental Regulations in Sequim

Sequim, Washington allows short-term rentals in most residential zones but requires operators to obtain a business license and conditional use permit through the city's planning department, with applications typically taking 4-6 weeks for approval and costing approximately $500-800 in fees. Properties are limited to a maximum occupancy of two guests per bedroom plus two additional guests, with a total cap of 10 people regardless of bedroom count, and parking must be provided at one space per two guests. Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as vacation rentals, though properties must be the operator's primary residence if located in certain residential zones near downtown. The city requires annual registration renewal, compliance with fire safety codes including smoke and carbon monoxide detectors, and adherence to noise ordinances with quiet hours from 10 PM to 7 AM. Recent changes implemented in 2022 include stricter enforcement of parking requirements, mandatory posting of emergency contact information, and increased penalties for violations, while the city has also established a complaint hotline for neighbors and requires operators to maintain a local contact person available 24/7 for addressing issues.

Short-term Rental Fees and Taxes in Sequim

Short-term rentals in Sequim, Washington are subject to several fees and taxes including Washington State's retail sales tax of 6.5%, Clallam County sales tax of approximately 2.5% (totaling around 9% combined sales tax), and a lodging tax that typically ranges from 2-4% depending on local municipal rates. Property owners must obtain a business license from the City of Sequim costing approximately $25-50 annually, register for a Washington State business license (around $19), and obtain a Washington State Unified Business Identifier (UBI) number. The Washington State Department of Revenue requires registration for retail sales tax collection with potential fees of $15-25. Clallam County may impose additional transient accommodation taxes of 1-3%, and operators typically need to pay annual permit renewal fees ranging from $100-300. Some properties may also be subject to utility taxes of 1-6% and potential impact fees for tourism infrastructure, with total annual compliance costs typically ranging from $200-500 excluding the percentage-based taxes on rental income.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Sequim, Washington?

To start an Airbnb in Sequim, Washington, begin by researching local regulations through the City of Sequim Planning Department, as the city requires short-term rental permits and has specific zoning restrictions that typically limit rentals to certain residential areas with a maximum occupancy of 8 guests. Contact Sequim City Hall at 152 West Cedar Street to obtain the necessary business license (approximately $50-100) and short-term rental permit (estimated $200-300 annually), ensuring compliance with fire safety codes, parking requirements (typically 1 space per 2 guests), and noise ordinances. Find a suitable property in approved zones, considering Sequim's popular areas near the Olympic Discovery Trail or downtown, with properties ranging from $300,000-600,000 for typical rental homes. Furnish the space with quality linens, kitchen essentials, WiFi, and local touches highlighting Sequim's lavender farms and outdoor recreation opportunities, budgeting $10,000-20,000 for complete furnishing. List your property on Airbnb, VRBO, and other platforms with professional photos showcasing mountain and water views, emphasizing proximity to Olympic National Park and Hurricane Ridge. Manage bookings through property management software, maintain regular cleaning schedules, provide local recommendations for attractions like the Sequim Lavender Festival and Dungeness Spit, and ensure compliance with Washington State's 8.4% sales tax plus Clallam County's lodging tax of approximately 2%, while maintaining liability insurance coverage of at least $1 million.

What's the best way to identify good STR properties in Sequim, Washington?

To identify profitable short-term rental properties in Sequim, Washington, focus on locations within 10-15 minutes of Olympic National Park entrances, near the Dungeness Spit, or with views of the Olympic Mountains and Strait of Juan de Fuca, as these areas attract nature tourists and retirees seeking scenic getaways. Target properties with 2-4 bedrooms, outdoor spaces like decks or gardens, fireplaces, and modern amenities, as Sequim's appeal lies in its natural beauty and "rain shadow" climate with 300+ sunny days annually. Analyze pricing by researching comparable STRs on Airbnb and VRBO, noting that properties typically command $150-300 per night depending on size and location, with peak seasons during summer months and lavender festival periods. Study competition by examining occupancy rates and reviews of existing rentals, particularly those near popular attractions like the Sequim Lavender Festival venues, Olympic Game Farm, and hiking trailheads. Utilize tools like AirDNA for market analytics, STR Helper for performance tracking, and local resources including the Sequim Chamber of Commerce for tourism data, while monitoring Clallam County's STR regulations and permit requirements, and connecting with local property management companies like Olympic Property Group or Sequim Bay Properties for market insights and operational support.

How to get an Airbnb permit in Sequim, Washington?

To obtain an Airbnb/STR permit in Sequim, Washington, you must apply through the Clallam County Community Development Department since Sequim operates under county jurisdiction for short-term rental regulations. Submit your application to the Clallam County Courthouse at 223 E 4th Street, Port Angeles, WA 98362, or apply online through their permitting portal. Required documents include a completed short-term rental permit application, proof of property ownership or lease agreement with landlord consent, site plan showing parking and access, septic system approval if applicable, fire safety inspection certificate, and proof of liability insurance with minimum $1 million coverage. The application fee is approximately $500-750 with annual renewal fees of $200-300. You must also obtain a Washington State business license and register for state and local tax collection. The approval timeline typically takes 4-6 weeks after submitting a complete application. Sequim-specific requirements include maximum occupancy limits based on bedrooms and septic capacity, designated off-street parking spaces for guests, 24-hour local contact person, noise ordinance compliance, and adherence to residential zoning restrictions. Properties must pass health department inspection for water quality and septic systems, maintain guest registry records, and display permit numbers in all advertising. Some residential zones may prohibit STRs entirely, so verify zoning compatibility before applying.

Is it legal to operate a short-term rental in Sequim, Washington?

Short-term rentals (STRs) are legal in Sequim, Washington, but operate under regulations established by both Clallam County and the City of Sequim. As of 2023, the City of Sequim requires STR operators to obtain a business license and comply with zoning restrictions, with STRs generally permitted in residential zones but subject to occupancy limits, parking requirements, and noise ordinances. Properties must meet safety standards including smoke and carbon monoxide detectors, and operators must provide contact information for a responsible party available 24/7. Clallam County, which governs unincorporated areas around Sequim, has implemented similar regulations requiring permits and adherence to health and safety codes. Recent changes in 2022-2023 have included stricter enforcement mechanisms and increased penalties for violations, with both jurisdictions requiring STR operators to collect and remit applicable taxes. Some neighborhoods may have additional HOA restrictions, and properties in certain environmentally sensitive areas may face additional limitations, but there are no blanket prohibitions on STRs within Sequim city limits or the immediate surrounding county areas.

What are the best places to invest in Airbnb in Sequim, Washington?

The best Airbnb investment areas in Sequim, Washington include the downtown historic district near Sequim Avenue, which attracts visitors to local shops, restaurants, and the annual Lavender Festival held each July, generating significant tourism revenue. The Bell Hill area offers elevated properties with mountain and water views that command premium rates from tourists visiting Olympic National Park and Hurricane Ridge. Properties near the Dungeness River and Dungeness National Wildlife Refuge area are highly desirable for nature enthusiasts and bird watchers, particularly during spring and fall migration seasons. The Carlsborg district, just west of downtown, provides good value investments with easy access to both Sequim amenities and Port Angeles ferry connections, attracting business travelers and tourists heading to Victoria, BC. Areas near Sequim Bay and the John Wayne Marina draw boating enthusiasts and water recreation visitors, especially during summer months when occupancy rates peak at 75-85% compared to the county average of 65%.

Airbnb and lodging taxes in Sequim, Washington

In Sequim, Washington, Airbnb hosts are subject to multiple lodging taxes including Washington State's 6.5% sales tax, a state lodging tax of 2%, and Clallam County's lodging tax of 2%, totaling approximately 10.5% in combined taxes on short-term rental accommodations. The City of Sequim does not impose an additional municipal lodging tax as of 2023. Washington State sales tax and lodging tax are collected through the Department of Revenue's Business Licensing Service, with hosts required to register for a business license and file monthly returns if gross income exceeds $28,000 annually, or quarterly if below that threshold. Clallam County's lodging tax is remitted separately to the county treasurer's office on a monthly basis by the 20th of the following month. Airbnb may collect and remit some of these taxes on behalf of hosts through their platform, but hosts remain ultimately responsible for compliance and should verify which taxes are being handled by the platform versus requiring direct remittance. Exemptions typically apply to stays exceeding 30 consecutive days, which are generally not subject to lodging taxes, and certain government or charitable organization bookings may qualify for sales tax exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Sequim, Washington

The total cost to start an Airbnb in Sequim, Washington is approximately $485,000-$565,000. Property purchase costs around $400,000-$475,000 based on median home prices in the area as of 2023-2024. Furnishing a 2-3 bedroom property ranges from $15,000-$25,000 including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup costs including professional photography, listing creation, and basic marketing total $2,000-$3,500. Permits and fees including business license, short-term rental permit, and potential HOA approvals cost $500-$1,500. Insurance specifically for short-term rentals runs $2,000-$3,000 annually. Utilities setup and deposits for electricity, water, sewer, garbage, internet, and cable total $800-$1,200. First six months operating costs including utilities ($900/month), cleaning services ($150 per turnover averaging 8 turnovers monthly), supplies and maintenance ($300/month), platform fees (3% of estimated $3,500 monthly revenue), and property management software ($50/month) total approximately $12,000-$15,000. Additional considerations include potential property improvements or repairs ($5,000-$10,000) and working capital reserves for vacancy periods.

Are Airbnb properties in Sequim, Washington profitable?

Airbnb properties in Sequim, Washington typically generate annual revenues between $25,000-$45,000 for well-positioned properties, with average daily rates ranging from $85-$150 depending on property size and amenities. Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($40-60 per turnover), property management (15-25% if outsourced), utilities ($150-250 monthly), insurance ($1,200-2,000 annually), and maintenance costs. Properties near Olympic National Park entrances or with water views command premium rates, with some luxury cabins achieving $200+ nightly rates during peak summer months (June-September). Success factors include proximity to outdoor recreation areas, unique property features like hot tubs or fire pits, professional photography, and responsive guest communication. A typical 2-bedroom property purchased for $400,000 might generate $35,000 gross revenue with $18,000 in expenses, yielding a 4.25% cash-on-cash return before mortgage payments. The market benefits from Sequim's reputation as a retirement destination and gateway to Olympic Peninsula attractions, though seasonality impacts winter occupancy rates which typically drop to 30-40% compared to 70-80% summer occupancy.

What is the expected return on investment for an Airbnb in Sequim, Washington?

Airbnb investments in Sequim, Washington typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, driven by the area's proximity to Olympic National Park and appeal as a retirement destination. Properties in Sequim average $400,000-$600,000 purchase prices and can command $120-$180 per night during peak summer months (May-September) with occupancy rates of 65-75%, while winter months see rates drop to $80-$120 with 40-50% occupancy. Initial profitability usually occurs within 18-24 months after accounting for startup costs, furnishing, and marketing expenses of approximately $15,000-$25,000. The market benefits from consistent demand from retirees exploring the area, outdoor enthusiasts visiting the Olympic Peninsula, and seasonal tourists attracted to the region's lavender farms and rain shadow climate, with annual gross rental income typically ranging from $35,000-$55,000 for well-positioned properties.

What company can help me find and buy a profitable Airbnb in Sequim, Washington?

STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Sequim, Washington, providing market analytics and investment insights. Local real estate agents specializing in Airbnb investments in the Sequim area include Windermere Real Estate agents like John L. Scott Sequim and Coldwell Banker Evergreen Olympic Realty, who understand the Olympic Peninsula vacation rental market. National services include Mashvisor, which offers rental property analysis tools, AirDNA for short-term rental market data, and Roofstock, which focuses on turnkey rental properties. Regional companies such as Pacific Northwest Property Management and Olympic Peninsula Vacation Rentals provide property management services for investors. Additionally, BiggerPockets connects investors with local experts, while companies like Awning and RedAwning offer vacation rental management and booking services. Local mortgage brokers familiar with investment properties include Olympic Peninsula Mortgage and Sequim lending specialists who understand the unique financing needs for short-term rental investments in this popular retirement and tourist destination near Olympic National Park.

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