Is Sequim, Washington Good for Airbnb Investment?

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Sequim, Washington market research

Sequim, Washington Airbnb Investment Overview

$1,200–$3,500,Typical monthly host earnings
8–12%Typical annual ROI
55–65%Average annual occupancy
VariesCombined taxes and local fees
Investment

Is Airbnb a Good Investment in Sequim, Washington?

Potentially—Sequim, Washington combines visitor demand with long-term real estate upside.

  • Presents a potentially attractive opportunity, largely influenced by its unique appeal as a tourism destination.
  • Current market conditions in Sequim are characterized by steady property values, often more accessible than larger metropolitan areas.
  • Tourism trends in Sequim are driven by its proximity to Olympic National Park, the Dungeness Spit, and a burgeoning lavender industry, drawing visitors year-round.
  • This consistent tourist flow underpins a solid investment potential for short-term rentals.
  • While property values are stable, the demand for unique, nature-access accommodations can lead to favorable rental income.
  • However, investors should also consider local regulations and the relatively smaller market size compared to major cities.
Earnings

How Much Does an Average Airbnb Earn in Sequim?

$1,200–$3,500, based on location, season, and property quality.

  • Based on available market data and regional analysis, Airbnb properties in Sequim, Washington typically generate monthly revenues ranging from $1,200 to $3,500, with an average of approximately $2,100 per month for well-managed listings.
  • Seasonal variations are significant, with peak earnings occurring during summer months when revenues can increase by 40-60% above winter averages.
  • Winter months typically see the lowest occupancy rates at around 45-55%, while summer months can achieve 75-85% occupancy.
  • Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by roughly 65%, proximity to downtown Sequim or natural attractions.
  • Properties offering unique features like hot tubs, water views, or pet-friendly accommodations command premium rates of $20-40 per night above standard listings.
  • The average daily rate ranges from $85-140 depending on season and property type, with successful hosts maintaining consistent 4.8+ star ratings and implementing dynamic pricing strategies to maximize revenue during peak demand periods.
ROI Analysis

Airbnb Return on Investment in Sequim

Potentially strong—typical annual ROI is 8–12%.

  • Typically generate ROI between 8-12% annually, with payback periods averaging 7-10 years depending on property acquisition costs and renovation expenses.
  • The Sequim market benefits from its proximity to Olympic National Park and appeal as a retirement destination, with average nightly rates ranging from $120-180 for typical 2-3 bedroom properties.
  • Compared to long-term rentals in Sequim that typically yield 6-8% ROI with monthly rents averaging $1,200-1,800 for similar properties, short-term rentals can outperform by 2-4 percentage points annually.
Occupancy Rate

Average Airbnb Occupancy Rate in Sequim

Sequim, Washington averages 55–65% annual occupancy, with seasonal variation.

  • Airbnb occupancy rates in Sequim, Washington typically average around 55-65% annually, with significant seasonal variation driven by the area's appeal as a summer destination and gateway to Olympic National Park.
  • Peak occupancy occurs from June through September, reaching 75-85% during July and August when visitors flock to the region for hiking, lavender festivals, and outdoor recreation.
  • Spring and fall shoulder seasons maintain moderate occupancy rates of 50-60% as travelers visit for milder weather and fewer crowds.
  • Compared to Washington state's average Airbnb occupancy of approximately 60-70%, Sequim performs slightly below the state average due to its smaller market size and seasonal nature.
Best Neighborhoods

Best Neighborhoods for Airbnb in Sequim

The strongest opportunities balance visitor demand, nightly rates, and acquisition cost.

  • The best Airbnb investment neighborhoods in Sequim include the Dungeness area, which offers proximity to the Dungeness Spit and lighthouse with strong pricing power due to waterfront access and outdoor recreation opportunities attracting nature enthusiasts and retirees.
  • Downtown Sequim provides excellent walkability to restaurants, shops, and the farmers market, appealing to tourists seeking convenience and local culture with moderate pricing potential.
  • The Bell Hill neighborhood offers elevated views of the Olympic Mountains and Strait of Juan de Fuca.
  • Carlsborg, just west of Sequim, provides more affordable investment entry points while still offering access to lavender farms and rural tourism.
  • The Sequim Bay area near the marina attracts boating enthusiasts and water recreation visitors, supporting higher nightly rates during summer months.
  • River Road corridor properties benefit from proximity to the Dungeness River and hiking trails, appealing to outdoor adventure travelers willing to pay premium rates for nature access.
  • The Bell Tower Road area offers a balance of rural charm and accessibility to town amenities, attracting both retirees and vacation rental guests seeking peaceful retreats with moderate pricing power.
Regulations

Short-term Rental Regulations in Sequim

Yes, but only where zoning permits short-term rentals and every required license is current.

  • Sequim, Washington allows short-term rentals in most residential zones but requires operators to obtain a business license and conditional use permit through the city's planning department.
  • Properties are limited to a maximum occupancy of two guests per bedroom plus two additional guests, with a total cap of 10 people regardless of bedroom count.
  • Owner-occupancy is not required for short-term rentals, allowing investment properties to operate as vacation rentals.
  • The city requires annual registration renewal, compliance with fire safety codes including smoke and carbon monoxide detectors.
  • Recent changes implemented in 2022 include stricter enforcement of parking requirements, mandatory posting of emergency contact information, and increased penalties for violations.
Fees and Taxes

Short-term Rental Fees and Taxes in Sequim

Tax rates vary by jurisdiction; licensing, inspection, and insurance costs are additional.

  • Short-term rentals in Sequim, Washington are subject to several fees and taxes including Washington State's retail sales tax of 6.5%.
  • Property owners must obtain a business license from the City of Sequim costing approximately $25-50 annually, register for a Washington State business license (around $19).
  • The Washington State Department of Revenue requires registration for retail sales tax collection with potential fees of $15-25.
  • Clallam County may impose additional transient accommodation taxes of 1-3%, and operators typically need to pay annual permit renewal fees ranging from $100-300.
  • Some properties may also be subject to utility taxes of 1-6% and potential impact fees for tourism infrastructure.
Common questions

Sequim, Washington Airbnb investment FAQs

How to start an Airbnb in Sequim, Washington?

To start an Airbnb in Sequim, Washington, begin by researching local regulations through the City of Sequim Planning Department, as the city requires short term rental permits and has specific zoning restrictions that typically limit rentals to certain residential areas with a maximum occupancy of 8 guests.

Launch checklist

  • Contact Sequim City Hall at 152 West Cedar Street to obtain the necessary business license (approximately $50 to 100) and short term rental permit (estimated $200 to 300 annually), ensuring compliance with fire safety codes, parking requirements (typically 1 space per 2 guests).
  • Find a suitable property in approved zones, considering Sequim's popular areas near the Olympic Discovery Trail or downtown, with properties ranging from $300,000 to 600,000 for typical rental homes.
  • Furnish the space with quality linens, kitchen essentials, WiFi, and local touches highlighting Sequim's lavender farms and outdoor recreation opportunities, budgeting $10,000 to 20,000 for complete furnishing.
  • List your property on Airbnb, VRBO, and other platforms with professional photos showcasing mountain and water views, emphasizing proximity to Olympic National Park and Hurricane Ridge.
  • Manage bookings through property management software, maintain regular cleaning schedules, provide local recommendations for attractions like the Sequim Lavender Festival and Dungeness Spit.
What's the best way to identify good STR properties in Sequim, Washington?

To identify profitable short term rental properties in Sequim, Washington, focus on locations within 10 to 15 minutes of Olympic National Park entrances, near the Dungeness Spit, or with views of the Olympic Mountains and Strait of Juan de Fuca.

What to prioritize

  • Target properties with 2 to 4 bedrooms, outdoor spaces like decks or gardens, fireplaces, and modern amenities, as Sequim's appeal lies in its natural beauty and "rain shadow" climate with 300+ sunny days annually.
  • Analyze pricing by researching comparable STRs on Airbnb and VRBO, noting that properties typically command $150 to 300 per night depending on size and location, with peak seasons during summer months and lavender festival periods.
  • Study competition by examining occupancy rates and reviews of existing rentals, particularly those near popular attractions like the Sequim Lavender Festival venues, Olympic Game Farm, and hiking trailheads.
  • Utilize tools like AirDNA for market analytics, STR Helper for performance tracking, and local resources including the Sequim Chamber of Commerce for tourism data, while monitoring Clallam County's STR regulations and permit requirements.
How to get an Airbnb permit in Sequim, Washington?

To obtain an Airbnb/STR permit in Sequim, Washington, you must apply through the Clallam County Community Development Department since Sequim operates under county jurisdiction for short term rental regulations.

Documents and approvals

  • Submit your application to the Clallam County Courthouse at 223 E 4th Street, Port Angeles, WA 98362, or apply online through their permitting portal.
  • Required documents include a completed short term rental permit application, proof of property ownership or lease agreement with landlord consent, site plan showing parking and access, septic system approval if applicable, fire safety inspection certificate.
  • The application fee is approximately $500 to 750 with annual renewal fees of $200 to 300.
  • You must also obtain a Washington State business license and register for state and local tax collection.
  • The approval timeline typically takes 4 to 6 weeks after submitting a complete application.
  • Sequim specific requirements include maximum occupancy limits based on bedrooms and septic capacity, designated off street parking spaces for guests, 24 hour local contact person, noise ordinance compliance, and adherence to residential zoning restrictions.
  • Properties must pass health department inspection for water quality and septic systems, maintain guest registry records, and display permit numbers in all advertising.
  • Some residential zones may prohibit STRs entirely, so verify zoning compatibility before applying.
Is it legal to operate a short-term rental in Sequim, Washington?

Short term rentals (STRs) are legal in Sequim, Washington, but operate under regulations established by both Clallam County and the City of Sequim.

Core operating requirements

  • As of 2023, the City of Sequim requires STR operators to obtain a business license and comply with zoning restrictions, with STRs generally permitted in residential zones but subject to occupancy limits, parking requirements, and noise ordinances.
  • Properties must meet safety standards including smoke and carbon monoxide detectors, and operators must provide contact information for a responsible party available 24/7.
  • Clallam County, which governs unincorporated areas around Sequim, has implemented similar regulations requiring permits and adherence to health and safety codes.
  • Recent changes in 2022 to 2023 have included stricter enforcement mechanisms and increased penalties for violations, with both jurisdictions requiring STR operators to collect and remit applicable taxes.
  • Some neighborhoods may have additional HOA restrictions, and properties in certain environmentally sensitive areas may face additional limitations, but there are no blanket prohibitions on STRs within Sequim city limits or the immediate surrounding county areas.
What are the best places to invest in Airbnb in Sequim, Washington?

The best Airbnb investment areas in Sequim, Washington include the downtown historic district near Sequim Avenue, which attracts visitors to local shops, restaurants, and the annual Lavender Festival held each July, generating significant tourism revenue.

Areas to research

  • The Bell Hill area offers elevated properties with mountain and water views that command premium rates from tourists visiting Olympic National Park and Hurricane Ridge.
  • Properties near the Dungeness River and Dungeness National Wildlife Refuge area are highly desirable for nature enthusiasts and bird watchers, particularly during spring and fall migration seasons.
  • The Carlsborg district, just west of downtown, provides good value investments with easy access to both Sequim amenities and Port Angeles ferry connections, attracting business travelers and tourists heading to Victoria, BC.
  • Areas near Sequim Bay and the John Wayne Marina draw boating enthusiasts and water recreation visitors, especially during summer months when occupancy rates peak at 75 to 85% compared to the county average of 65%.
Airbnb and lodging taxes in Sequim, Washington

In Sequim, Washington, Airbnb hosts are subject to multiple lodging taxes including Washington State's 6.5% sales tax, a state lodging tax of 2%, and Clallam County's lodging tax of 2%, totaling approximately 10.5% in combined taxes on short term rental accommodations.

Taxes and filing responsibilities

  • The City of Sequim does not impose an additional municipal lodging tax as of 2023.
  • Washington State sales tax and lodging tax are collected through the Department of Revenue's Business Licensing Service, with hosts required to register for a business license and file monthly returns if gross income exceeds $28,000 annually.
  • Clallam County's lodging tax is remitted separately to the county treasurer's office on a monthly basis by the 20th of the following month.
  • Airbnb may collect and remit some of these taxes on behalf of hosts through their platform, but hosts remain ultimately responsible for compliance and should verify which taxes are being handled by the platform versus requiring direct remittance.
  • Exemptions typically apply to stays exceeding 30 consecutive days, which are generally not subject to lodging taxes, and certain government or charitable organization bookings may qualify for sales tax exemptions with proper documentation.
Total cost to purchase, furnish and operate an Airbnb in Sequim, Washington

The total cost to start an Airbnb in Sequim, Washington is approximately $485,000 to $565,000.

Cost breakdown

  • Property purchase costs around $400,000 to $475,000 based on median home prices in the area as of 2023 to 2024.
  • Furnishing a 2 to 3 bedroom property ranges from $15,000 to $25,000 including beds, linens, kitchen essentials, living room furniture, and decor.
  • Initial setup costs including professional photography, listing creation, and basic marketing total $2,000 to $3,500.
  • Permits and fees including business license, short term rental permit, and potential HOA approvals cost $500 to $1,500.
  • Insurance specifically for short term rentals runs $2,000 to $3,000 annually.
  • Utilities setup and deposits for electricity, water, sewer, garbage, internet, and cable total $800 to $1,200.
  • First six months operating costs including utilities ($900/month), cleaning services ($150 per turnover averaging 8 turnovers monthly), supplies and maintenance ($300/month), platform fees (3% of estimated $3,500 monthly revenue).
  • Additional considerations include potential property improvements or repairs ($5,000 to $10,000) and working capital reserves for vacancy periods.
Are Airbnb properties in Sequim, Washington profitable?

Airbnb properties in Sequim, Washington typically generate annual revenues between $25,000 to $45,000 for well positioned properties, with average daily rates ranging from $85 to $150 depending on property size and amenities.

Profitability indicators

  • Operating expenses generally consume 40 to 50% of gross revenue, including cleaning fees ($40 to 60 per turnover), property management (15 to 25% if outsourced), utilities ($150 to 250 monthly), insurance ($1,200 to 2,000 annually), and maintenance costs.
  • Properties near Olympic National Park entrances or with water views command premium rates, with some luxury cabins achieving $200+ nightly rates during peak summer months (June September).
  • Success factors include proximity to outdoor recreation areas, unique property features like hot tubs or fire pits, professional photography, and responsive guest communication.
  • A typical 2 bedroom property purchased for $400,000 might generate $35,000 gross revenue with $18,000 in expenses, yielding a 4.25% cash on cash return before mortgage payments.
  • The market benefits from Sequim's reputation as a retirement destination and gateway to Olympic Peninsula attractions, though seasonality impacts winter occupancy rates which typically drop to 30 to 40% compared to 70 to 80% summer occupancy.
What is the expected return on investment for an Airbnb in Sequim, Washington?

Airbnb investments in Sequim, Washington typically generate annual ROI of 8 to 12% with cash on cash returns ranging from 6 to 10%, driven by the area's proximity to Olympic National Park and appeal as a retirement destination. Properties in Sequim average $400,000 to $600,000 purchase prices and can command $120 to $180 per night during peak summer months (May September) with occupancy rates of 65 to 75%, while winter months see rates drop to $80 to $120 with 40 to 50% occupancy.

Return planning figures

  • Initial profitability usually occurs within 18 to 24 months after accounting for startup costs, furnishing, and marketing expenses of approximately $15,000 to $25,000.
  • The market benefits from consistent demand from retirees exploring the area, outdoor enthusiasts visiting the Olympic Peninsula, and seasonal tourists attracted to the region's lavender farms and rain shadow climate.
What company can help me find and buy a profitable Airbnb in Sequim, Washington?

STRSearch is a leading national platform that helps investors identify profitable short term rental properties in Sequim, Washington, providing market analytics and investment insights.

Companies and resources

  • Local real estate agents specializing in Airbnb investments in the Sequim area include Windermere Real Estate agents like John L.
  • Scott Sequim and Coldwell Banker Evergreen Olympic Realty, who understand the Olympic Peninsula vacation rental market.
  • National services include Mashvisor, which offers rental property analysis tools, AirDNA for short term rental market data, and Roofstock, which focuses on turnkey rental properties.
  • Regional companies such as Pacific Northwest Property Management and Olympic Peninsula Vacation Rentals provide property management services for investors.
  • Additionally, BiggerPockets connects investors with local experts, while companies like Awning and RedAwning offer vacation rental management and booking services.
  • Local mortgage brokers familiar with investment properties include Olympic Peninsula Mortgage and Sequim lending specialists who understand the unique financing needs for short term rental investments in this popular retirement and tourist destination near Olympic National Park.

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Success Rate
100% profitable track record
Data Accuracy
Proprietary filters, precise forecasts
Service Scope
End-to-end STR investment support
Risk Mitigation
Only cash-flow-positive matches
Expert Network
Vetted realtors, lenders, designers included
Other Services
Success Rate
Inconsistent ROI, no guarantees
Data Accuracy
Generic metrics, inaccurate estimates
Service Scope
Partial services only
Risk Mitigation
No profitability screening
Expert Network
Limited or no partner access
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