Is Southport, North Carolina Good for Airbnb Investment?

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Southport, North Carolina Airbnb Investment Overview

Is Airbnb a Good Investment in Southport, North Carolina?

Investing in Airbnb properties in Southport, North Carolina, presents a promising opportunity, largely driven by its charm as a coastal town and growing tourism. The current market conditions benefit from a steady influx of visitors drawn to its historic downtown, scenic waterfront, and proximity to beaches, ensuring consistent demand for short-term accommodations. While property values in Southport have seen appreciation due to its desirability as a vacation and retirement destination, the investment potential remains strong, particularly for properties that can offer unique experiences or amenities. The town's tourism trends indicate a consistent draw of families and couples seeking a relaxed coastal getaway, making well-managed Airbnb properties a potentially profitable venture.

How Much Does an Average Airbnb Earn in Southport?

Based on available market data and rental performance metrics, Airbnb properties in Southport, North Carolina typically generate between $1,200 to $3,500 per month in gross revenue, with oceanfront and waterfront properties commanding the higher end of this range. Seasonal variations are significant, with peak summer months (June through August) often producing 40-60% higher revenues than off-season periods, while spring and fall shoulder seasons maintain moderate occupancy rates around 65-75%. Properties closer to the historic downtown area and waterfront generally achieve occupancy rates of 70-85% during peak season, compared to 45-60% for inland locations. Key factors influencing earnings include proximity to beaches and marinas, property size and amenities, professional photography and listing optimization, responsive host communication, and competitive pricing strategies that account for local events and fishing tournaments. The average daily rate ranges from $125-$200 for standard properties to $250-$400 for luxury waterfront homes, with successful hosts typically maintaining year-round occupancy rates between 60-75%. Revenue potential is also affected by property management costs, cleaning fees, local regulations, and the host's ability to provide exceptional guest experiences that generate positive reviews and repeat bookings.

Airbnb Return on Investment in Southport

Airbnb investments in Southport, North Carolina typically generate ROI between 8-14% annually, with oceanfront and waterfront properties achieving the higher end of this range due to strong summer tourism demand and proximity to Bald Head Island ferry access. The average payback period for initial investment ranges from 7-12 years depending on property type and location, with downtown historic properties and those near the marina performing better than inland locations. Compared to traditional long-term rentals in Southport which average 6-8% ROI, short-term rentals can generate 40-60% higher returns during peak season months of May through September, though they require more active management and have higher vacancy rates during winter months. Properties within walking distance of the waterfront and historic downtown area command average nightly rates of $150-250, while those further inland average $100-150, with occupancy rates typically ranging from 45-65% annually depending on property quality and marketing effectiveness.

Average Airbnb Occupancy Rate in Southport

Airbnb occupancy rates in Southport, North Carolina typically average around 65-70% annually, with significant seasonal variation that peaks during summer months from June through August when rates climb to 80-85% due to the coastal location and beach tourism. Spring and fall shoulder seasons maintain moderate occupancy around 60-65%, while winter months drop to approximately 40-50% as beach tourism declines. Peak season extends from Memorial Day through Labor Day, with July being the strongest month, and secondary peaks occur during spring break in March and fall fishing seasons in September and October. Southport's occupancy rates generally align with North Carolina's coastal average of 68% but run slightly below the national Airbnb average of 72%, primarily due to its smaller market size compared to major tourist destinations, though the town's historic charm and proximity to Wilmington help maintain competitive performance within the southeastern coastal vacation rental market.

Best Neighborhoods for Airbnb in Southport

The historic downtown Southport waterfront district offers the highest rental potential due to its proximity to the Cape Fear River, charming antebellum architecture, and walkability to restaurants and shops, commanding premium nightly rates of $200-350. The Yacht Basin area attracts affluent boaters and maritime enthusiasts with luxury properties earning $250-400 per night given its exclusive marina access and upscale amenities. St. James Plantation, a master-planned golf community, appeals to golf tourists and retirees seeking resort-style accommodations with consistent bookings at $150-250 nightly due to its championship courses and country club atmosphere. The Battery Island vicinity capitalizes on its secluded beach access and stunning sunset views, drawing couples and small families willing to pay $180-280 per night for waterfront tranquility. Oak Island Road corridor provides more affordable investment opportunities at $120-200 nightly while maintaining beach proximity and attracting budget-conscious families and fishing enthusiasts. The Caswell Beach area, though requiring higher initial investment, generates substantial returns of $200-350 per night from its pristine beaches and lighthouse views, particularly popular with photographers and romantic getaways. Bald Head Island accessible properties, while limited, command the highest premiums at $300-500 nightly due to the island's exclusivity, car-free environment, and luxury vacation appeal to high-income demographics seeking unique coastal experiences.

Short-term Rental Regulations in Southport

Short-term rental regulations in Southport, North Carolina require property owners to obtain a business license and comply with Brunswick County's rental regulations, which typically include registration with the county and payment of applicable fees. Occupancy limits are generally restricted to two people per bedroom plus two additional guests, with a maximum that varies by property size and zoning designation. The city does not currently require owner-occupancy for short-term rentals, allowing both resident and non-resident property owners to operate vacation rentals. Zoning restrictions permit short-term rentals in most residential areas, though some historic district properties may face additional review requirements. The registration process involves submitting an application to Brunswick County, providing proof of insurance, emergency contact information, and ensuring compliance with fire safety and building codes. Recent regulatory changes as of 2022-2023 have included stricter noise ordinances, enhanced parking requirements (typically one space per bedroom), and increased penalties for violations, with the city working more closely with platforms like Airbnb and VRBO to ensure compliance and proper tax collection through the North Carolina Department of Revenue's short-term rental tax requirements.

Short-term Rental Fees and Taxes in Southport

Short-term rentals in Southport, North Carolina are subject to several fees and taxes including the state occupancy tax of 6% and Brunswick County's local occupancy tax of 6%, totaling 12% in lodging taxes collected from guests. Property owners must obtain a business license from the City of Southport costing approximately $50-75 annually, register for state and local tax collection permits (typically $15-25 each), and may need a zoning compliance permit ranging from $100-200. The North Carolina Department of Revenue requires registration for sales tax collection, and operators must remit the 4.75% state sales tax on rental income. Additional costs may include fire safety inspections ($75-150), health department permits for properties with septic systems ($100-300), and potential homeowner association fees if applicable. Annual renewal fees for various permits typically range from $25-100 each, and late payment penalties can add 10-25% to outstanding tax obligations.

Is Airbnb a Good Investment in Southport, North Carolina?

Investing in Airbnb properties in Southport, North Carolina, presents a promising opportunity, largely driven by its charm as a coastal town and growing tourism. The current market conditions benefit from a steady influx of visitors drawn to its historic downtown, scenic waterfront, and proximity to beaches, ensuring consistent demand for short-term accommodations. While property values in Southport have seen appreciation due to its desirability as a vacation and retirement destination, the investment potential remains strong, particularly for properties that can offer unique experiences or amenities. The town's tourism trends indicate a consistent draw of families and couples seeking a relaxed coastal getaway, making well-managed Airbnb properties a potentially profitable venture.

How Much Does an Average Airbnb Earn in Southport?

Based on available market data and rental performance metrics, Airbnb properties in Southport, North Carolina typically generate between $1,200 to $3,500 per month in gross revenue, with oceanfront and waterfront properties commanding the higher end of this range. Seasonal variations are significant, with peak summer months (June through August) often producing 40-60% higher revenues than off-season periods, while spring and fall shoulder seasons maintain moderate occupancy rates around 65-75%. Properties closer to the historic downtown area and waterfront generally achieve occupancy rates of 70-85% during peak season, compared to 45-60% for inland locations. Key factors influencing earnings include proximity to beaches and marinas, property size and amenities, professional photography and listing optimization, responsive host communication, and competitive pricing strategies that account for local events and fishing tournaments. The average daily rate ranges from $125-$200 for standard properties to $250-$400 for luxury waterfront homes, with successful hosts typically maintaining year-round occupancy rates between 60-75%. Revenue potential is also affected by property management costs, cleaning fees, local regulations, and the host's ability to provide exceptional guest experiences that generate positive reviews and repeat bookings.

Airbnb Return on Investment in Southport

Airbnb investments in Southport, North Carolina typically generate ROI between 8-14% annually, with oceanfront and waterfront properties achieving the higher end of this range due to strong summer tourism demand and proximity to Bald Head Island ferry access. The average payback period for initial investment ranges from 7-12 years depending on property type and location, with downtown historic properties and those near the marina performing better than inland locations. Compared to traditional long-term rentals in Southport which average 6-8% ROI, short-term rentals can generate 40-60% higher returns during peak season months of May through September, though they require more active management and have higher vacancy rates during winter months. Properties within walking distance of the waterfront and historic downtown area command average nightly rates of $150-250, while those further inland average $100-150, with occupancy rates typically ranging from 45-65% annually depending on property quality and marketing effectiveness.

Average Airbnb Occupancy Rate in Southport

Airbnb occupancy rates in Southport, North Carolina typically average around 65-70% annually, with significant seasonal variation that peaks during summer months from June through August when rates climb to 80-85% due to the coastal location and beach tourism. Spring and fall shoulder seasons maintain moderate occupancy around 60-65%, while winter months drop to approximately 40-50% as beach tourism declines. Peak season extends from Memorial Day through Labor Day, with July being the strongest month, and secondary peaks occur during spring break in March and fall fishing seasons in September and October. Southport's occupancy rates generally align with North Carolina's coastal average of 68% but run slightly below the national Airbnb average of 72%, primarily due to its smaller market size compared to major tourist destinations, though the town's historic charm and proximity to Wilmington help maintain competitive performance within the southeastern coastal vacation rental market.

Best Neighborhoods for Airbnb in Southport

The historic downtown Southport waterfront district offers the highest rental potential due to its proximity to the Cape Fear River, charming antebellum architecture, and walkability to restaurants and shops, commanding premium nightly rates of $200-350. The Yacht Basin area attracts affluent boaters and maritime enthusiasts with luxury properties earning $250-400 per night given its exclusive marina access and upscale amenities. St. James Plantation, a master-planned golf community, appeals to golf tourists and retirees seeking resort-style accommodations with consistent bookings at $150-250 nightly due to its championship courses and country club atmosphere. The Battery Island vicinity capitalizes on its secluded beach access and stunning sunset views, drawing couples and small families willing to pay $180-280 per night for waterfront tranquility. Oak Island Road corridor provides more affordable investment opportunities at $120-200 nightly while maintaining beach proximity and attracting budget-conscious families and fishing enthusiasts. The Caswell Beach area, though requiring higher initial investment, generates substantial returns of $200-350 per night from its pristine beaches and lighthouse views, particularly popular with photographers and romantic getaways. Bald Head Island accessible properties, while limited, command the highest premiums at $300-500 nightly due to the island's exclusivity, car-free environment, and luxury vacation appeal to high-income demographics seeking unique coastal experiences.

Short-term Rental Regulations in Southport

Short-term rental regulations in Southport, North Carolina require property owners to obtain a business license and comply with Brunswick County's rental regulations, which typically include registration with the county and payment of applicable fees. Occupancy limits are generally restricted to two people per bedroom plus two additional guests, with a maximum that varies by property size and zoning designation. The city does not currently require owner-occupancy for short-term rentals, allowing both resident and non-resident property owners to operate vacation rentals. Zoning restrictions permit short-term rentals in most residential areas, though some historic district properties may face additional review requirements. The registration process involves submitting an application to Brunswick County, providing proof of insurance, emergency contact information, and ensuring compliance with fire safety and building codes. Recent regulatory changes as of 2022-2023 have included stricter noise ordinances, enhanced parking requirements (typically one space per bedroom), and increased penalties for violations, with the city working more closely with platforms like Airbnb and VRBO to ensure compliance and proper tax collection through the North Carolina Department of Revenue's short-term rental tax requirements.

Short-term Rental Fees and Taxes in Southport

Short-term rentals in Southport, North Carolina are subject to several fees and taxes including the state occupancy tax of 6% and Brunswick County's local occupancy tax of 6%, totaling 12% in lodging taxes collected from guests. Property owners must obtain a business license from the City of Southport costing approximately $50-75 annually, register for state and local tax collection permits (typically $15-25 each), and may need a zoning compliance permit ranging from $100-200. The North Carolina Department of Revenue requires registration for sales tax collection, and operators must remit the 4.75% state sales tax on rental income. Additional costs may include fire safety inspections ($75-150), health department permits for properties with septic systems ($100-300), and potential homeowner association fees if applicable. Annual renewal fees for various permits typically range from $25-100 each, and late payment penalties can add 10-25% to outstanding tax obligations.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Southport, North Carolina?

To start an Airbnb in Southport, North Carolina, begin by researching local regulations through the City of Southport Planning Department, as the city requires short-term rental permits and has specific zoning restrictions that typically limit rentals to certain residential areas while requiring properties to be owner-occupied or have designated local management. Contact Southport City Hall at 113 W. Moore Street to obtain the necessary short-term rental business license (approximately $50-100 annually) and ensure compliance with fire safety codes, occupancy limits, and parking requirements. Find a suitable property in approved zones, considering proximity to Southport's waterfront attractions, historic downtown, and the Cape Fear River, with typical investment properties ranging from $200,000-500,000 depending on location and size. Furnish the property with coastal-themed decor appropriate for the area's maritime character, including essential amenities like WiFi, air conditioning, and kitchen supplies, budgeting approximately $15,000-25,000 for a complete furnishing package. Create your Airbnb listing with professional photography highlighting Southport's charm and nearby attractions like Oak Island beaches, Fort Fisher, and Wilmington (20 minutes away), setting competitive rates based on local market analysis showing average nightly rates of $100-200 depending on season and property size. Manage the property by establishing relationships with local cleaning services, maintenance contractors, and consider hiring a property management company familiar with Brunswick County regulations, while maintaining the required guest registry and adhering to the city's noise ordinances and maximum occupancy limits to ensure ongoing compliance with Southport's short-term rental requirements.

What's the best way to identify good STR properties in Southport, North Carolina?

To identify profitable short-term rental properties in Southport, North Carolina, focus on waterfront or water-view locations within walking distance of the historic downtown area, Southport Marina, and ferry terminals, as these command premium rates of $150-300+ per night during peak season. Target 2-4 bedroom properties built after 1990 with modern amenities, outdoor spaces, and parking, as older historic homes may require costly maintenance that impacts profitability. Analyze pricing using AirDNA and Mashvisor to benchmark against similar properties, noting that Southport's seasonal nature means summer rates can be 40-60% higher than off-season, with average occupancy rates around 65-75% annually. Research competition by studying listings within a 2-mile radius, identifying gaps in amenities or property types, and noting that properties near Oak Island beaches or with boat access typically outperform inland locations. Utilize tools like Rabbu, STR Helper, and local MLS data through Cape Fear Realtors, while connecting with property management companies like Sunset Properties or Island Real Estate for market insights, and consider that properties under $400,000 with strong rental potential often provide the best ROI in this market where tourism peaks from May through September.

How to get an Airbnb permit in Southport, North Carolina?

To obtain an Airbnb/STR permit in Southport, North Carolina, you must first contact the City of Southport Planning and Zoning Department at City Hall located at 113 W. Moore Street to determine if short-term rentals are permitted in your specific zoning district, as the city has specific regulations governing STRs in residential areas. You'll need to submit an application for a Conditional Use Permit or Special Use Permit (depending on your zone), which requires a completed application form, property survey, site plan showing parking spaces and property layout, proof of property ownership or authorization letter from owner, and a non-refundable application fee typically ranging from $200-500. Additionally, you must obtain a North Carolina state tax registration number from the NC Department of Revenue for collecting occupancy taxes, secure a business license from Brunswick County (approximately $50-100), and provide proof of adequate parking (typically 2 spaces per unit). The city requires STRs to have a local contact person available 24/7 within 30 minutes of the property, maintain occupancy limits based on bedrooms and septic capacity, and comply with noise ordinances and trash collection schedules. The approval process typically takes 30-60 days and may require a public hearing depending on the zoning district, after which you'll receive your permit valid for one year with annual renewal required along with renewal fees of approximately $100-200.

Is it legal to operate a short-term rental in Southport, North Carolina?

Short-term rentals (STRs) are legal in Southport, North Carolina, but operate under specific regulations established by the city. As of 2023, Southport requires STR operators to obtain a business license and comply with zoning restrictions that primarily allow STRs in residential areas with certain limitations on density and concentration. The city prohibits STRs in some historic districts and has implemented occupancy limits, parking requirements, and noise ordinances to address neighborhood concerns. Property owners must register their rentals, provide local contact information for a responsible party available 24/7, and ensure compliance with fire safety codes and building standards. Recent changes in 2022-2023 included stricter enforcement mechanisms and increased penalties for violations, along with enhanced neighbor notification requirements. The regulations also include provisions for complaint procedures and potential permit revocation for repeat offenders, reflecting the city's effort to balance tourism revenue with residential quality of life concerns.

What are the best places to invest in Airbnb in Southport, North Carolina?

The best areas for Airbnb investment in Southport, North Carolina include the Historic Downtown Waterfront District, which attracts tourists year-round with its charming antebellum architecture, waterfront dining, and proximity to the Cape Fear River, plus visitors attending the annual North Carolina Fourth of July Festival and Christmas by the Sea events. The Yacht Basin and Marina District offers strong potential due to boating enthusiasts and fishing charters, particularly during peak season from April through October when sportfishing tournaments bring consistent bookings. The area near Southport-Fort Fisher Ferry terminal captures travelers exploring the Cape Fear region and visiting Fort Fisher State Recreation Area, while properties within walking distance of the Southport Community Building benefit from wedding and event guests. The residential neighborhoods along West Bay Street and Atlantic Avenue provide quieter accommodations for families visiting nearby Oak Island and Bald Head Island, with many guests using Southport as a base for exploring the Crystal Coast region, and the proximity to Wilmington (30 minutes) attracts business travelers and film industry professionals working on productions in the area.

Airbnb and lodging taxes in Southport, North Carolina

In Southport, North Carolina, Airbnb hosts are subject to both state and local occupancy taxes that must be collected from guests and remitted to tax authorities. The North Carolina state occupancy tax is 6% and applies to all short-term rental stays of less than 90 days, collected by the host and remitted quarterly to the North Carolina Department of Revenue through their online system. Brunswick County imposes an additional 6% occupancy tax on short-term rentals, which hosts must collect and remit monthly to the Brunswick County Tax Department, typically due by the 20th of the following month. The City of Southport levies a 3% local occupancy tax that must be collected from guests and remitted monthly to the city's finance department, bringing the total occupancy tax rate to approximately 15% for Airbnb stays in Southport. Hosts are required to register with each taxing authority, obtain tax identification numbers, and file returns even if no rentals occurred during the reporting period. Exemptions are generally limited to stays exceeding 90 consecutive days, which are considered long-term rentals rather than transient accommodations, and certain government or military personnel may qualify for exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Southport, North Carolina

Starting an Airbnb in Southport, North Carolina requires approximately $425,000-$475,000 in total initial investment. Property purchase costs average $350,000-$400,000 based on median home prices in the area as of 2023-2024. Furnishing a 2-3 bedroom property with quality furniture, appliances, linens, and decor typically costs $15,000-$25,000. Initial setup expenses including professional photography, listing creation, welcome materials, and basic supplies run $2,000-$3,000. Permits and fees include business license ($50-$100), short-term rental permit ($200-$500), and potential HOA approval costs totaling $500-$1,000. Insurance for short-term rentals costs $2,000-$3,500 annually, with the first year paid upfront. Utility deposits and setup fees for electricity, water, internet, and cable average $500-$800. First six months of operating costs including utilities ($200/month), cleaning supplies ($100/month), maintenance reserves ($300/month), property management software ($50/month), and marketing expenses ($100/month) total approximately $4,500. Additional considerations include potential property management fees (20-30% of revenue if outsourced) and a cash reserve of $10,000-$15,000 for unexpected repairs and vacancy periods.

Are Airbnb properties in Southport, North Carolina profitable?

Airbnb properties in Southport, North Carolina demonstrate moderate to strong profitability potential, with average daily rates ranging from $120-180 during peak summer months and $80-120 in off-season periods. Properties within walking distance of the waterfront or historic downtown typically achieve 65-75% occupancy rates annually, generating gross revenues of $35,000-55,000 for well-positioned 2-3 bedroom homes. Operating expenses including cleaning fees ($75-100 per turnover), property management (20-25% of revenue), utilities ($150-200 monthly), insurance ($2,000-3,000 annually), and maintenance typically consume 40-50% of gross revenue. Successful properties near the Southport Marina or Cape Fear River waterfront have reported net profit margins of 25-35%, with some oceanfront condos achieving returns exceeding 40% due to premium pricing of $200-300 per night during summer festivals and fishing tournaments. Key success factors include professional photography, responsive guest communication, proximity to attractions like the North Carolina Maritime Museum, and strategic pricing during events such as the Southport Seafood Festival, with properties featuring amenities like boat slips, fishing equipment, or screened porches commanding 15-20% rate premiums over standard accommodations.

What is the expected return on investment for an Airbnb in Southport, North Carolina?

Based on Southport, North Carolina market conditions, Airbnb investments typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-14% depending on property type and location proximity to the waterfront and historic downtown area. Properties within walking distance of the Southport Marina and Cape Fear River command premium nightly rates of $150-250, while inland properties average $100-175 per night during peak summer months (May-September) when occupancy rates reach 75-85%. The timeframe to profitability is generally 18-24 months for well-positioned properties, with break-even occurring around month 14-18 after accounting for initial renovation costs, furnishing, and marketing expenses. Waterfront cottages and historic district properties show the strongest performance with potential ROI reaching 20-22% annually, while standard residential properties in surrounding neighborhoods typically achieve 10-15% returns. The market benefits from year-round tourism due to mild winters, fishing charters, and proximity to Bald Head Island ferry services, providing consistent occupancy rates of 60-70% during off-peak months.

What company can help me find and buy a profitable Airbnb in Southport, North Carolina?

STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Southport, North Carolina, using data analytics and market insights. Local real estate agents specializing in Airbnb investments in the Southport area include Coldwell Banker Sea Coast Advantage, Century 21 Sweyer & Associates, and RE/MAX Essential, with agents like those at Intracoastal Realty Corporation who understand the vacation rental market dynamics. National services that assist with Airbnb property acquisition include Awning (formerly RedAwning), which provides end-to-end investment services, Mashvisor for property analysis and market data, AirDNA for short-term rental analytics, and Roofstock, which offers turnkey rental properties including STR opportunities. Additional specialized companies serving the North Carolina coast include Vacasa for property management insights, AvantStay for luxury vacation rental investments, and local firms like Southport Realty and Waterway Realty who have experience with vacation rental properties in the Brunswick County market, established around 2015-2020 as the short-term rental market expanded in coastal North Carolina.

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