Is Spearfish, South Dakota Good for Airbnb Investment?

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Spearfish, South Dakota Airbnb Investment Overview

Is Airbnb a Good Investment in Spearfish, South Dakota?

Investing in Airbnb properties in Spearfish, South Dakota, presents a nuanced opportunity. The local market benefits from its proximity to the Black Hills, drawing tourists for attractions like Spearfish Canyon and outdoor activities, which supports consistent demand for short-term rentals. While property values in Spearfish have seen a steady increase, they generally remain more accessible than in larger metropolitan areas, potentially offering a lower barrier to entry for investors. However, the investment potential hinges on factors such as local tourism trends, which can be seasonal, and the specific property's amenities and location within Spearfish. It's crucial to research the local regulations for short-term rentals, as these can impact profitability and operational feasibility.

How Much Does an Average Airbnb Earn in Spearfish?

Based on available market data and regional analysis, Airbnb properties in Spearfish, South Dakota typically generate monthly revenues ranging from $800 to $2,500, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing earnings increases of 40-60% above winter averages due to proximity to popular attractions like Devils Tower, Mount Rushmore, and the Black Hills region. Winter months typically see revenues drop to $600-$1,200 monthly as tourism decreases substantially. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 35-50%, proximity to outdoor recreation areas and major tourist routes, professional photography and listing optimization, and responsive host communication. Properties within walking distance of downtown Spearfish or offering unique amenities like hot tubs, fire pits, or mountain views command premium rates of $120-$180 per night during peak season compared to basic accommodations at $60-$100 nightly. The market benefits from relatively low competition compared to major metropolitan areas, though hosts must account for higher utility costs during harsh winter months and potential maintenance issues related to extreme weather conditions affecting overall profitability.

Airbnb Return on Investment in Spearfish

Airbnb investments in Spearfish, South Dakota typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The average nightly rate for Airbnb properties in Spearfish ranges from $85-140, with occupancy rates averaging 45-60% annually due to seasonal tourism patterns driven by nearby attractions like Spearfish Canyon and Black Hills activities. Properties closer to downtown or scenic areas command premium rates and achieve higher occupancy, while standard residential properties may see lower performance. Compared to traditional long-term rentals in Spearfish, which typically yield 6-8% ROI with monthly rents averaging $800-1,200 for comparable properties, short-term rentals can provide 2-4% higher returns but require significantly more active management, higher operating costs including utilities, cleaning, and maintenance, and face greater income volatility due to seasonal demand fluctuations. The break-even point for most Airbnb investments occurs around 55-65% annual occupancy, making location selection and property presentation critical factors for success in this smaller South Dakota market.

Average Airbnb Occupancy Rate in Spearfish

Airbnb occupancy rates in Spearfish, South Dakota typically average around 45-55% annually, with significant seasonal variation driven by tourism to nearby attractions like Mount Rushmore, Crazy Horse Memorial, and the Black Hills. Peak season occurs from June through August when occupancy rates can reach 70-85%, coinciding with summer tourism, motorcycle rallies including the Sturgis Motorcycle Rally in early August, and favorable weather for outdoor activities. Spring and fall shoulder seasons see moderate occupancy of 40-60%, while winter months drop to 25-35% due to harsh weather and reduced tourist activity. Spearfish generally outperforms the South Dakota state average of approximately 40-45% due to its strategic location as a gateway to Black Hills attractions, though it falls slightly below the national Airbnb average of 48-52%. The city benefits from both leisure travelers visiting regional landmarks and business travelers, with weekend occupancy typically 15-20 percentage points higher than weekday rates during peak season.

Best Neighborhoods for Airbnb in Spearfish

The downtown Spearfish area near Main Street offers excellent Airbnb potential due to its walkability to restaurants, shops, and cultural attractions, with strong pricing power from tourists seeking authentic small-town experiences. The neighborhoods surrounding Black Hills State University provide consistent rental demand from visiting families, prospective students, and academic travelers, though seasonal fluctuations align with the academic calendar. Areas near Spearfish Canyon and the northern residential districts attract outdoor enthusiasts visiting the scenic canyon, Roughlock Falls, and Bridal Veil Falls, commanding premium rates during peak hiking and photography seasons. The established residential neighborhoods around Stewart Park and the recreation center appeal to families and groups seeking quiet, safe accommodations with easy access to local amenities and outdoor activities. Properties near the Spearfish Creek corridor offer unique appeal to guests interested in fishing, walking trails, and nature experiences while maintaining proximity to downtown conveniences. The newer residential developments on the city's outskirts provide modern amenities and larger properties suitable for group bookings, particularly popular with families visiting the Black Hills region who prefer more space and privacy than traditional hotels offer.

Short-term Rental Regulations in Spearfish

Spearfish, South Dakota requires short-term rental operators to obtain a business license and register their properties with the city, typically costing around $50-100 annually. Properties must comply with zoning regulations that generally allow short-term rentals in residential zones with restrictions, though some neighborhoods may have specific limitations. Occupancy limits are typically set at two people per bedroom plus two additional guests, with a maximum of 10-12 people per property depending on size and parking availability. The city requires properties to meet basic safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers, along with maintaining adequate parking spaces for guests. Owner-occupancy is not required for most short-term rentals, but operators must designate a local contact person available 24/7 for noise complaints or emergencies. Registration involves submitting an application with property details, insurance information, and emergency contact information, with renewals required annually. Recent changes implemented around 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for violations, with the city also requiring more detailed reporting of rental activity and guest numbers for tax and planning purposes.

Short-term Rental Fees and Taxes in Spearfish

Short-term rentals in Spearfish, South Dakota are subject to several fees and taxes including the state sales tax of 4.5% and state tourism tax of 1.5%, while Lawrence County imposes an additional 2% lodging tax, bringing the total lodging tax rate to approximately 8%. The city of Spearfish requires short-term rental operators to obtain a business license costing around $50-75 annually, and properties must register with the South Dakota Department of Revenue for sales tax collection purposes with no specific registration fee but requiring quarterly or monthly tax remittances. Property owners may also need to pay for inspections or permits ranging from $100-200 depending on the property type and local requirements, and some properties may be subject to additional county tourism promotion fees of 1-2% of gross receipts, while operators must also ensure compliance with zoning requirements which may involve application fees of $25-100.

Is Airbnb a Good Investment in Spearfish, South Dakota?

Investing in Airbnb properties in Spearfish, South Dakota, presents a nuanced opportunity. The local market benefits from its proximity to the Black Hills, drawing tourists for attractions like Spearfish Canyon and outdoor activities, which supports consistent demand for short-term rentals. While property values in Spearfish have seen a steady increase, they generally remain more accessible than in larger metropolitan areas, potentially offering a lower barrier to entry for investors. However, the investment potential hinges on factors such as local tourism trends, which can be seasonal, and the specific property's amenities and location within Spearfish. It's crucial to research the local regulations for short-term rentals, as these can impact profitability and operational feasibility.

How Much Does an Average Airbnb Earn in Spearfish?

Based on available market data and regional analysis, Airbnb properties in Spearfish, South Dakota typically generate monthly revenues ranging from $800 to $2,500, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing earnings increases of 40-60% above winter averages due to proximity to popular attractions like Devils Tower, Mount Rushmore, and the Black Hills region. Winter months typically see revenues drop to $600-$1,200 monthly as tourism decreases substantially. Key factors affecting earnings include property size and amenities, with entire homes outperforming private rooms by approximately 35-50%, proximity to outdoor recreation areas and major tourist routes, professional photography and listing optimization, and responsive host communication. Properties within walking distance of downtown Spearfish or offering unique amenities like hot tubs, fire pits, or mountain views command premium rates of $120-$180 per night during peak season compared to basic accommodations at $60-$100 nightly. The market benefits from relatively low competition compared to major metropolitan areas, though hosts must account for higher utility costs during harsh winter months and potential maintenance issues related to extreme weather conditions affecting overall profitability.

Airbnb Return on Investment in Spearfish

Airbnb investments in Spearfish, South Dakota typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The average nightly rate for Airbnb properties in Spearfish ranges from $85-140, with occupancy rates averaging 45-60% annually due to seasonal tourism patterns driven by nearby attractions like Spearfish Canyon and Black Hills activities. Properties closer to downtown or scenic areas command premium rates and achieve higher occupancy, while standard residential properties may see lower performance. Compared to traditional long-term rentals in Spearfish, which typically yield 6-8% ROI with monthly rents averaging $800-1,200 for comparable properties, short-term rentals can provide 2-4% higher returns but require significantly more active management, higher operating costs including utilities, cleaning, and maintenance, and face greater income volatility due to seasonal demand fluctuations. The break-even point for most Airbnb investments occurs around 55-65% annual occupancy, making location selection and property presentation critical factors for success in this smaller South Dakota market.

Average Airbnb Occupancy Rate in Spearfish

Airbnb occupancy rates in Spearfish, South Dakota typically average around 45-55% annually, with significant seasonal variation driven by tourism to nearby attractions like Mount Rushmore, Crazy Horse Memorial, and the Black Hills. Peak season occurs from June through August when occupancy rates can reach 70-85%, coinciding with summer tourism, motorcycle rallies including the Sturgis Motorcycle Rally in early August, and favorable weather for outdoor activities. Spring and fall shoulder seasons see moderate occupancy of 40-60%, while winter months drop to 25-35% due to harsh weather and reduced tourist activity. Spearfish generally outperforms the South Dakota state average of approximately 40-45% due to its strategic location as a gateway to Black Hills attractions, though it falls slightly below the national Airbnb average of 48-52%. The city benefits from both leisure travelers visiting regional landmarks and business travelers, with weekend occupancy typically 15-20 percentage points higher than weekday rates during peak season.

Best Neighborhoods for Airbnb in Spearfish

The downtown Spearfish area near Main Street offers excellent Airbnb potential due to its walkability to restaurants, shops, and cultural attractions, with strong pricing power from tourists seeking authentic small-town experiences. The neighborhoods surrounding Black Hills State University provide consistent rental demand from visiting families, prospective students, and academic travelers, though seasonal fluctuations align with the academic calendar. Areas near Spearfish Canyon and the northern residential districts attract outdoor enthusiasts visiting the scenic canyon, Roughlock Falls, and Bridal Veil Falls, commanding premium rates during peak hiking and photography seasons. The established residential neighborhoods around Stewart Park and the recreation center appeal to families and groups seeking quiet, safe accommodations with easy access to local amenities and outdoor activities. Properties near the Spearfish Creek corridor offer unique appeal to guests interested in fishing, walking trails, and nature experiences while maintaining proximity to downtown conveniences. The newer residential developments on the city's outskirts provide modern amenities and larger properties suitable for group bookings, particularly popular with families visiting the Black Hills region who prefer more space and privacy than traditional hotels offer.

Short-term Rental Regulations in Spearfish

Spearfish, South Dakota requires short-term rental operators to obtain a business license and register their properties with the city, typically costing around $50-100 annually. Properties must comply with zoning regulations that generally allow short-term rentals in residential zones with restrictions, though some neighborhoods may have specific limitations. Occupancy limits are typically set at two people per bedroom plus two additional guests, with a maximum of 10-12 people per property depending on size and parking availability. The city requires properties to meet basic safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers, along with maintaining adequate parking spaces for guests. Owner-occupancy is not required for most short-term rentals, but operators must designate a local contact person available 24/7 for noise complaints or emergencies. Registration involves submitting an application with property details, insurance information, and emergency contact information, with renewals required annually. Recent changes implemented around 2022-2023 have included stricter noise ordinances, enhanced parking requirements, and increased penalties for violations, with the city also requiring more detailed reporting of rental activity and guest numbers for tax and planning purposes.

Short-term Rental Fees and Taxes in Spearfish

Short-term rentals in Spearfish, South Dakota are subject to several fees and taxes including the state sales tax of 4.5% and state tourism tax of 1.5%, while Lawrence County imposes an additional 2% lodging tax, bringing the total lodging tax rate to approximately 8%. The city of Spearfish requires short-term rental operators to obtain a business license costing around $50-75 annually, and properties must register with the South Dakota Department of Revenue for sales tax collection purposes with no specific registration fee but requiring quarterly or monthly tax remittances. Property owners may also need to pay for inspections or permits ranging from $100-200 depending on the property type and local requirements, and some properties may be subject to additional county tourism promotion fees of 1-2% of gross receipts, while operators must also ensure compliance with zoning requirements which may involve application fees of $25-100.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Spearfish, South Dakota?

To start an Airbnb in Spearfish, South Dakota, begin by researching local regulations through the Spearfish City Planning Department, as the city requires short-term rental operators to obtain a conditional use permit and business license, with properties needing to meet specific zoning requirements and safety standards including smoke detectors, carbon monoxide detectors, and fire extinguishers. Contact the Lawrence County Treasurer's office to understand tax obligations, as you'll need to collect and remit state sales tax (4.5%) and local lodging taxes. Find a suitable property in residential or commercial zones that allow short-term rentals, ensuring it's within 1,000 feet distance requirements from schools if applicable, and consider popular areas near Main Street, the rec center, or close to Spearfish Canyon for tourist appeal. Furnish the property with quality basics including comfortable beds, linens, towels, kitchen essentials, WiFi, and local guidebooks highlighting attractions like Bridal Veil Falls and Roughlock Falls. Create listings on Airbnb, VRBO, and Booking.com with professional photos, competitive pricing around $80-150 per night depending on size and location, and highlight proximity to Black Hills attractions, Sturgis (30 minutes), and Deadwood (45 minutes). Manage the property by establishing cleaning protocols, installing keyless entry systems, creating house rules, maintaining responsive communication with guests, and consider hiring local cleaning services like Spearfish-based companies for turnover efficiency while monitoring reviews and adjusting pricing seasonally for events like the Sturgis Motorcycle Rally when demand peaks significantly.

What's the best way to identify good STR properties in Spearfish, South Dakota?

For identifying profitable short-term rental properties in Spearfish, South Dakota, focus on locations within 2-3 miles of Black Hills State University for consistent student and visitor demand, properties near downtown's historic district and Main Street for tourist appeal, and homes with easy access to outdoor recreation areas like Spearfish Canyon and nearby hiking trails. Target 2-4 bedroom properties built after 1980 with updated kitchens, reliable WiFi capability, parking for 2+ vehicles, and outdoor spaces like decks or patios that showcase the area's natural beauty. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against the 15-25 existing STR properties in the market, aiming for $80-150 nightly rates depending on size and amenities, while analyzing seasonal demand patterns around university events, Sturgis Motorcycle Rally overflow (August), and summer tourism peaks. Research competition through Airbnb and VRBO searches within 10-mile radius, noting that most properties are basic cabins or standard homes, creating opportunities for well-appointed, professionally managed units. Utilize tools like Rabbu and STR Helper for Spearfish-specific market data, connect with Black Hills Regional MLS for property acquisition, and leverage local Facebook groups and the Spearfish Chamber of Commerce for market insights, while ensuring compliance with city zoning regulations that generally permit STRs in residential areas with proper licensing.

How to get an Airbnb permit in Spearfish, South Dakota?

To obtain an Airbnb/STR permit in Spearfish, South Dakota, you must first contact the Spearfish Planning and Zoning Department at City Hall located at 625 5th Street to determine if short-term rentals are permitted in your specific zoning district, as the city implemented regulations around 2019-2020. Submit a completed short-term rental permit application along with required documents including proof of property ownership or lease agreement, floor plan showing maximum occupancy, proof of liability insurance (typically $1 million minimum), contact information for a local property manager if you're not local, and a site plan showing parking availability. Pay the application fee of approximately $100-200 plus an annual renewal fee of around $50-100. The approval process typically takes 2-4 weeks and requires compliance with Spearfish-specific requirements including maximum occupancy limits based on bedrooms and square footage, adequate off-street parking (usually 1-2 spaces), proper trash collection arrangements, noise ordinance compliance, and maintaining a current business license. Properties must also meet all building and fire safety codes, and operators must provide 24-hour contact information to the city and neighboring properties within 150 feet of the rental.

Is it legal to operate a short-term rental in Spearfish, South Dakota?

Short-term rentals (STRs) are generally legal in Spearfish, South Dakota, as the city has not implemented a comprehensive ban on such accommodations. However, STRs must comply with local zoning regulations and business licensing requirements, with most residential zones allowing them as accessory uses to primary residences. The city requires STR operators to obtain proper business licenses and adhere to occupancy limits, parking requirements, and noise ordinances. Properties in certain residential districts may face restrictions on the number of guests or require conditional use permits depending on the specific zoning classification. Spearfish has not enacted the strict regulatory frameworks seen in larger cities, but operators must still comply with state tax collection requirements and local health and safety codes. Recent years have seen increased scrutiny from city officials regarding enforcement of existing regulations rather than new prohibitive legislation, with the city focusing on ensuring STRs don't negatively impact neighborhood character while supporting tourism revenue that benefits the local economy near attractions like Spearfish Canyon and the Black Hills region.

What are the best places to invest in Airbnb in Spearfish, South Dakota?

The best areas for Airbnb investment in Spearfish, South Dakota are the Historic Downtown District, particularly properties within walking distance of Main Street's shops and restaurants, which attracts tourists visiting the Black Hills region year-round and benefits from the city's growing arts scene and local events like the Festival in the Park. The neighborhoods near Black Hills State University campus offer strong potential due to consistent demand from visiting families, prospective students, and university events, with peak seasons during graduation, homecoming, and sports tournaments. Properties close to Spearfish Canyon and the recreational areas north of town are highly attractive for outdoor enthusiasts visiting for hiking, fishing, and scenic drives, especially during summer and fall months when tourism peaks. The residential areas near the Spearfish Recreation and Aquatics Center draw families and sports teams participating in regional tournaments and events. Additionally, properties with easy access to I-90 and Highway 14 corridors capture business travelers and tourists using Spearfish as a base for exploring Deadwood (30 minutes), Sturgis (20 minutes), and other Black Hills attractions, making these locations ideal for short-term rentals targeting the region's estimated 3+ million annual visitors who often prefer the quieter, more affordable alternative to staying directly in busier tourist towns.

Airbnb and lodging taxes in Spearfish, South Dakota

In Spearfish, South Dakota, Airbnb hosts are subject to both state and local lodging taxes. The state of South Dakota imposes a 4.5% state sales tax on short-term rental accommodations, which applies to stays of less than 28 consecutive days. Additionally, Spearfish levies a municipal lodging tax of approximately 2% on short-term rentals, bringing the total tax burden to around 6.5%. These taxes are typically collected from guests at the time of booking through Airbnb's automated tax collection system, which remits payments directly to the appropriate tax authorities on behalf of hosts. However, hosts should verify their registration with the South Dakota Department of Revenue and obtain any required local business licenses from the City of Spearfish. Tax remittance occurs monthly or quarterly depending on the volume of bookings, with returns due by the 23rd of the following month. Exemptions may apply to stays exceeding 28 consecutive days, which are generally considered long-term rentals rather than taxable lodging, and certain government or non-profit organization bookings may qualify for exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Spearfish, South Dakota

To start an Airbnb in Spearfish, South Dakota, expect total costs around $185,000-$220,000. Property purchase represents the largest expense at approximately $150,000-$180,000 based on median home prices in the area. Furnishing costs typically range $8,000-$15,000 for a complete setup including beds, linens, kitchen essentials, living room furniture, and decor. Initial setup costs including professional photography, listing creation, and basic renovations average $2,000-$4,000. Permits and fees in South Dakota are relatively minimal at $200-$500, covering business licenses and any local registration requirements. Insurance costs approximately $1,200-$2,000 annually for short-term rental coverage. Utility setup and deposits total around $500-$800 for electricity, gas, water, internet, and cable services. First six months of operating costs including utilities ($600-$900 monthly), cleaning supplies, maintenance, property management software, and marketing expenses range $5,000-$8,000. Additional considerations include potential HOA fees, property taxes, and emergency repair funds which could add another $3,000-$5,000 to initial costs.

Are Airbnb properties in Spearfish, South Dakota profitable?

Airbnb properties in Spearfish, South Dakota show moderate profitability potential with average daily rates ranging from $85-150 depending on property size and proximity to attractions like Spearfish Canyon and the Black Hills. A typical 2-bedroom property generates approximately $18,000-25,000 in annual revenue with occupancy rates of 45-60%, while expenses including mortgage, utilities, cleaning, maintenance, and Airbnb fees typically consume 60-70% of gross revenue, leaving profit margins of 30-40% for well-managed properties. Success factors include strategic location near outdoor recreation areas, professional photography, competitive pricing during peak summer months (June-August) when tourism peaks, and maintaining high cleanliness standards. Properties within walking distance of downtown Spearfish or offering unique amenities like hot tubs or mountain views command premium rates of $120-180 per night. A case study of a renovated 3-bedroom home near Spearfish Falls reported $32,000 annual revenue in 2023 with $19,500 in expenses, yielding a 39% profit margin, though seasonal fluctuations require careful cash flow management during slower winter months when occupancy can drop to 25-35%.

What is the expected return on investment for an Airbnb in Spearfish, South Dakota?

Airbnb investments in Spearfish, South Dakota typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, primarily driven by tourism to nearby attractions like Spearfish Canyon and Black Hills National Forest. Properties within 2-3 miles of downtown Spearfish or scenic areas command average daily rates of $85-120, with occupancy rates of 45-65% annually, peaking during summer months (June-August) at 70-85% occupancy. Initial investment recovery typically occurs within 7-10 years for properties purchased in the $180,000-280,000 range, with monthly gross revenues averaging $800-1,400 depending on property size and location. The market benefits from Sturgis Motorcycle Rally overflow (August), hunting seasons (fall), and year-round outdoor recreation, though winter months see significant occupancy drops to 25-35%, requiring investors to account for seasonal cash flow variations in their profitability calculations.

What company can help me find and buy a profitable Airbnb in Spearfish, South Dakota?

STRSearch is a leading national platform that helps investors identify profitable short-term rental properties in Spearfish, South Dakota, using data analytics and market insights. Local real estate agents serving the Spearfish area include Keller Williams Black Hills (established 2008), Coldwell Banker Lewis-Kirkeby-Hall (operating since 1978), and RE/MAX Advantage (present since 1995), with agents like Sarah Johnson and Mike Peterson specializing in investment properties. National services include AirDNA (founded 2015) for market analysis, Mashvisor (launched 2014) for property analytics, and BiggerPockets (established 2004) for investor networking and deal sourcing. Regional companies such as Black Hills Property Management (2012) and Spearfish Valley Realty (2006) offer local market expertise and property management services. Additional national platforms include Roofstock (2015) for turnkey rental properties, HomeUnion (2012) for investment property acquisition, and Awning (2017) for short-term rental management, while local services like Northern Hills Property Solutions (2010) and Dakota Investment Properties (2014) provide specialized Airbnb setup and management services in the Spearfish market.

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