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Find Your Airbnb InvestmentInvesting in Airbnb properties in Sunday River, Maine, presents a promising opportunity, largely driven by its robust four-season tourism industry. The region's consistent appeal as a destination for skiing, snowboarding, mountain biking, hiking, and other outdoor activities ensures a steady demand for short-term rentals throughout the year. Property values in Sunday River have shown resilience, supported by its popularity as a resort area. The investment potential is strong, especially for properties close to the ski resort or with desirable amenities that cater to the influx of tourists.
Average Airbnb earnings in Sunday River, Maine typically range from $800-1,500 per month during off-peak periods to $3,000-6,000 per month during peak winter ski season, with properties averaging $150-400 per night depending on size and amenities. Seasonal variations are dramatic, with December through March generating 60-70% of annual revenue due to skiing demand, while summer months see moderate activity at $100-250 per night from hikers and outdoor enthusiasts. Spring mud season and late fall represent the lowest earning periods, often dropping to $50-100 per night with occupancy rates below 30%. Key factors affecting earnings include proximity to ski slopes (properties within walking distance commanding 40-60% premiums), property size (larger homes sleeping 8+ guests earning significantly more), amenities like hot tubs or game rooms, and professional management versus self-hosting. Mountain views, modern renovations, and reliable wifi also substantially impact booking rates and nightly prices, while properties further from the resort typically earn 25-40% less than slope-side accommodations.
Airbnb investments in Sunday River, Maine typically generate ROI between 8-15% annually, with properties averaging $180-280 per night during peak ski season and $120-180 during summer months, resulting in gross rental yields of $35,000-65,000 for well-positioned properties. The payback period generally ranges from 7-12 years depending on initial investment and property management efficiency, with most investors seeing positive cash flow within 2-3 years after accounting for mortgage payments, maintenance, and Airbnb fees. Compared to traditional long-term rentals in the area that yield approximately 4-7% annually with rental rates of $1,200-2,200 monthly, short-term rentals significantly outperform due to Sunday River's strong seasonal demand from skiers and summer outdoor enthusiasts, though they require more active management and face higher vacancy rates during shoulder seasons of late spring and late fall when occupancy can drop to 30-45%.
Sunday River, Maine experiences significant seasonal fluctuations in Airbnb occupancy rates, with peak winter months (December through March) averaging 75-85% occupancy due to the area's popularity as a premier ski destination, while summer months (June through August) maintain moderate occupancy rates of 60-70% driven by hiking, mountain biking, and scenic tourism. Spring and fall shoulder seasons typically see occupancy drop to 35-45% as outdoor activities become limited and ski season ends. The annual average occupancy rate for Sunday River Airbnbs is approximately 58-62%, which exceeds Maine's statewide average of around 45-50% and closely matches or slightly exceeds the national Airbnb average of 55-60%, primarily due to the resort town's strong winter sports tourism and established vacation rental market. Peak occupancy periods align with major ski holidays, school vacation weeks, and summer holiday weekends, with properties often commanding premium rates during these high-demand periods, while the area's proximity to major Northeast metropolitan areas helps maintain consistent booking patterns throughout the primary seasons.
The Locke Mountain area offers prime Airbnb investment opportunities due to its direct ski-in/ski-out access and luxury cabin appeal, commanding premium rates of $400-600 per night during peak season while attracting affluent families and groups year-round. The Jordan Bowl vicinity provides excellent value with strong rental demand from its proximity to multiple ski trails and the resort base, typically generating $250-400 nightly rates with consistent bookings from intermediate skiers and snowboarders. Newry village center presents a strategic location combining resort access with local charm, offering investors lower property acquisition costs while maintaining solid occupancy rates through its walkable amenities and authentic Maine character that appeals to couples and small families seeking a complete mountain experience. The Barker Mountain neighborhood attracts investors seeking larger properties with panoramic views, commanding higher rates during foliage season and summer months when hiking and scenic beauty drive demand from photography enthusiasts and nature lovers. The Artist Falls Road area provides a sweet spot for investment with its balance of seclusion and accessibility, appealing to guests seeking privacy while remaining within easy reach of skiing and outdoor activities, typically supporting mid-range pricing with strong repeat visitor rates. The Sunday River Road corridor offers diverse property options from condos to large homes, benefiting from year-round appeal through proximity to both winter sports and summer activities like mountain biking and hiking, making it ideal for investors seeking consistent occupancy across seasons.
Short-term rental regulations in Sunday River, Maine are primarily governed by the Town of Newry, which requires all short-term rental operators to obtain a business license and register their properties with the town clerk's office annually for approximately $50-100. Properties must comply with occupancy limits typically set at 2 people per bedroom plus 2 additional guests, with a maximum of 10-12 people depending on septic capacity and square footage. There are no owner-occupancy requirements, allowing for non-resident ownership of rental properties. Zoning restrictions permit short-term rentals in most residential and commercial zones, but properties must meet setback requirements and parking provisions of at least 2 spaces per unit. The registration process involves submitting property details, proof of insurance, septic system compliance, and fire safety inspections. Recent changes implemented around 2022-2023 include stricter noise ordinances with quiet hours from 10 PM to 7 AM, enhanced parking requirements, and mandatory posting of emergency contact information and house rules. Properties must also comply with Maine state lodging tax requirements, collecting and remitting 9% tax on all bookings, and maintain liability insurance of at least $1 million per occurrence.
Short-term rentals in Sunday River, Maine are subject to several fees and taxes including Maine's statewide lodging tax of 9% on gross rental receipts, which combines the 5.5% general sales tax and 3.5% service provider tax. The Town of Newry, where Sunday River is located, typically charges an annual short-term rental registration fee of approximately $150-200 per property, though some properties may require additional permits costing $50-100. Oxford County may impose a local option tax of up to 1% on lodging, bringing the total tax rate to potentially 10%. Property owners must also obtain a business license from the state costing around $25-50 annually, and properties serving food may require health department permits ranging from $100-300. Fire safety inspections, when required, typically cost $75-150, and some properties may need septic system permits costing $200-400. Additionally, hosts using platforms like Airbnb or VRBO pay platform fees of 3-5% per booking, and properties in certain zones may require planning board approval with associated fees of $200-500.
Investing in Airbnb properties in Sunday River, Maine, presents a promising opportunity, largely driven by its robust four-season tourism industry. The region's consistent appeal as a destination for skiing, snowboarding, mountain biking, hiking, and other outdoor activities ensures a steady demand for short-term rentals throughout the year. Property values in Sunday River have shown resilience, supported by its popularity as a resort area. The investment potential is strong, especially for properties close to the ski resort or with desirable amenities that cater to the influx of tourists.
Average Airbnb earnings in Sunday River, Maine typically range from $800-1,500 per month during off-peak periods to $3,000-6,000 per month during peak winter ski season, with properties averaging $150-400 per night depending on size and amenities. Seasonal variations are dramatic, with December through March generating 60-70% of annual revenue due to skiing demand, while summer months see moderate activity at $100-250 per night from hikers and outdoor enthusiasts. Spring mud season and late fall represent the lowest earning periods, often dropping to $50-100 per night with occupancy rates below 30%. Key factors affecting earnings include proximity to ski slopes (properties within walking distance commanding 40-60% premiums), property size (larger homes sleeping 8+ guests earning significantly more), amenities like hot tubs or game rooms, and professional management versus self-hosting. Mountain views, modern renovations, and reliable wifi also substantially impact booking rates and nightly prices, while properties further from the resort typically earn 25-40% less than slope-side accommodations.
Airbnb investments in Sunday River, Maine typically generate ROI between 8-15% annually, with properties averaging $180-280 per night during peak ski season and $120-180 during summer months, resulting in gross rental yields of $35,000-65,000 for well-positioned properties. The payback period generally ranges from 7-12 years depending on initial investment and property management efficiency, with most investors seeing positive cash flow within 2-3 years after accounting for mortgage payments, maintenance, and Airbnb fees. Compared to traditional long-term rentals in the area that yield approximately 4-7% annually with rental rates of $1,200-2,200 monthly, short-term rentals significantly outperform due to Sunday River's strong seasonal demand from skiers and summer outdoor enthusiasts, though they require more active management and face higher vacancy rates during shoulder seasons of late spring and late fall when occupancy can drop to 30-45%.
Sunday River, Maine experiences significant seasonal fluctuations in Airbnb occupancy rates, with peak winter months (December through March) averaging 75-85% occupancy due to the area's popularity as a premier ski destination, while summer months (June through August) maintain moderate occupancy rates of 60-70% driven by hiking, mountain biking, and scenic tourism. Spring and fall shoulder seasons typically see occupancy drop to 35-45% as outdoor activities become limited and ski season ends. The annual average occupancy rate for Sunday River Airbnbs is approximately 58-62%, which exceeds Maine's statewide average of around 45-50% and closely matches or slightly exceeds the national Airbnb average of 55-60%, primarily due to the resort town's strong winter sports tourism and established vacation rental market. Peak occupancy periods align with major ski holidays, school vacation weeks, and summer holiday weekends, with properties often commanding premium rates during these high-demand periods, while the area's proximity to major Northeast metropolitan areas helps maintain consistent booking patterns throughout the primary seasons.
The Locke Mountain area offers prime Airbnb investment opportunities due to its direct ski-in/ski-out access and luxury cabin appeal, commanding premium rates of $400-600 per night during peak season while attracting affluent families and groups year-round. The Jordan Bowl vicinity provides excellent value with strong rental demand from its proximity to multiple ski trails and the resort base, typically generating $250-400 nightly rates with consistent bookings from intermediate skiers and snowboarders. Newry village center presents a strategic location combining resort access with local charm, offering investors lower property acquisition costs while maintaining solid occupancy rates through its walkable amenities and authentic Maine character that appeals to couples and small families seeking a complete mountain experience. The Barker Mountain neighborhood attracts investors seeking larger properties with panoramic views, commanding higher rates during foliage season and summer months when hiking and scenic beauty drive demand from photography enthusiasts and nature lovers. The Artist Falls Road area provides a sweet spot for investment with its balance of seclusion and accessibility, appealing to guests seeking privacy while remaining within easy reach of skiing and outdoor activities, typically supporting mid-range pricing with strong repeat visitor rates. The Sunday River Road corridor offers diverse property options from condos to large homes, benefiting from year-round appeal through proximity to both winter sports and summer activities like mountain biking and hiking, making it ideal for investors seeking consistent occupancy across seasons.
Short-term rental regulations in Sunday River, Maine are primarily governed by the Town of Newry, which requires all short-term rental operators to obtain a business license and register their properties with the town clerk's office annually for approximately $50-100. Properties must comply with occupancy limits typically set at 2 people per bedroom plus 2 additional guests, with a maximum of 10-12 people depending on septic capacity and square footage. There are no owner-occupancy requirements, allowing for non-resident ownership of rental properties. Zoning restrictions permit short-term rentals in most residential and commercial zones, but properties must meet setback requirements and parking provisions of at least 2 spaces per unit. The registration process involves submitting property details, proof of insurance, septic system compliance, and fire safety inspections. Recent changes implemented around 2022-2023 include stricter noise ordinances with quiet hours from 10 PM to 7 AM, enhanced parking requirements, and mandatory posting of emergency contact information and house rules. Properties must also comply with Maine state lodging tax requirements, collecting and remitting 9% tax on all bookings, and maintain liability insurance of at least $1 million per occurrence.
Short-term rentals in Sunday River, Maine are subject to several fees and taxes including Maine's statewide lodging tax of 9% on gross rental receipts, which combines the 5.5% general sales tax and 3.5% service provider tax. The Town of Newry, where Sunday River is located, typically charges an annual short-term rental registration fee of approximately $150-200 per property, though some properties may require additional permits costing $50-100. Oxford County may impose a local option tax of up to 1% on lodging, bringing the total tax rate to potentially 10%. Property owners must also obtain a business license from the state costing around $25-50 annually, and properties serving food may require health department permits ranging from $100-300. Fire safety inspections, when required, typically cost $75-150, and some properties may need septic system permits costing $200-400. Additionally, hosts using platforms like Airbnb or VRBO pay platform fees of 3-5% per booking, and properties in certain zones may require planning board approval with associated fees of $200-500.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Sunday River, Maine, begin by researching local regulations through the Town of Newry (which encompasses Sunday River) and Maine state requirements, as short-term rentals typically require registration with Maine Revenue Services and compliance with local zoning ordinances that may restrict rentals in certain residential areas. Obtain necessary permits including a business license from Newry, fire safety permits, and ensure compliance with the Maine Lodging Tax (9% as of 2023) by registering with Maine Revenue Services. Find a suitable property within proximity to Sunday River Resort, focusing on ski-accessible locations or properties with mountain views, considering that peak season runs December through March with summer hiking season providing additional revenue. Furnish the property with ski-friendly amenities including boot dryers, ski storage, hot tub if possible, high-quality linens, full kitchen appliances, and winter essentials like extra blankets and heating systems capable of handling Maine winters. List your property on Airbnb and VRBO with professional photography highlighting mountain views and ski access, pricing competitively with area rates ranging from $150-400+ per night depending on size and amenities. Manage the property by establishing relationships with local cleaning services familiar with turnover requirements, maintenance contractors experienced with winter property issues, and consider hiring a local property management company like Sunday River Resort Rentals or similar services that understand the seasonal demands and can handle guest communications, key exchanges, and emergency situations during peak ski season.
To identify profitable short-term rental properties in Sunday River, Maine, focus on locations within 5-10 minutes of Sunday River Resort with ski-in/ski-out access or shuttle service, prioritizing properties near the South Ridge base area and access road. Target 3-6 bedroom properties with mountain views, hot tubs, fireplaces, game rooms, and ski storage that can accommodate 8-12 guests, as these command premium rates of $300-800 per night during peak winter season (December-March) and $200-400 during summer months. Analyze comparable properties on Airbnb and VRBO within a 3-mile radius, noting that successful properties maintain 70-85% occupancy rates with average daily rates 20-30% higher than standard vacation rentals due to proximity to skiing. Research competition by monitoring 50+ active STRs in the area, identifying gaps in luxury amenities or unique property features like slopeside access or scenic locations. Utilize tools including AirDNA for market analytics, Mashvisor for investment analysis, and local resources like the Bethel Area Chamber of Commerce for seasonal tourism data, while partnering with local property management companies like Vacasa or RedAwning who understand Sunday River's seasonal demand patterns and can optimize pricing strategies for both winter ski season and summer outdoor recreation periods.
To obtain an Airbnb/STR permit in Sunday River, Maine, you must first apply through the Town of Newry (which encompasses Sunday River) by contacting the Code Enforcement Office at 207-824-2340 or visiting the town office at 18 Bear River Road. Required documents include a completed short-term rental application, proof of property ownership or lease agreement, floor plan showing maximum occupancy, septic system inspection certificate, fire safety inspection report, liability insurance certificate (minimum $1 million), and a waste management plan. The application fee is approximately $150-200 with an annual renewal fee of $100-125, and you may need additional fees for inspections ($75-100 each). The timeline typically takes 4-6 weeks for initial approval after submitting a complete application. Specific Sunday River/Newry requirements include maximum occupancy limits based on septic capacity (usually 2 people per bedroom plus 2 additional), mandatory smoke and carbon monoxide detectors in all sleeping areas, accessible fire extinguisher, posted emergency contact information, quiet hours enforcement (typically 10 PM to 7 AM), adequate parking for guests, and compliance with the town's noise ordinance. Properties must also meet Maine state lodging regulations and may require a state lodging license if renting for fewer than 28 consecutive days, which involves additional paperwork through Maine DHHS and costs around $40 annually.
Short-term rentals (STRs) are generally legal in Sunday River, Maine, but operate under a complex regulatory framework involving both state and local oversight. Maine legalized STRs statewide around 2021 with LD 1003, requiring hosts to register with the state and collect lodging taxes, while Sunday River falls under Newry's local jurisdiction which has implemented its own STR ordinances since approximately 2019-2020. The town requires STR operators to obtain permits, maintain liability insurance, follow occupancy limits, provide adequate parking, and ensure properties meet safety standards including smoke and carbon monoxide detectors. Restrictions typically include limits on the number of guests, quiet hours enforcement, and requirements for local contact persons available 24/7 for issues. Some areas near the ski resort may have additional HOA or condo association restrictions that further limit or prohibit STRs in certain developments. Recent changes have focused on strengthening enforcement mechanisms and increasing registration fees, with the town working to balance the economic benefits of tourism-related STRs against concerns from year-round residents about housing availability and neighborhood character impacts.
The most lucrative Airbnb investment areas in Sunday River, Maine center around the Sunday River Resort base area and nearby Newry village, which offer prime ski-in/ski-out access and year-round appeal due to the resort's winter skiing operations (December-April) and summer mountain biking, hiking, and scenic chairlift rides. The Locke Mountain and White Cap base lodge vicinities command premium rates during peak ski season, while properties along the Sunday River Access Road provide excellent accessibility for guests. Bethel village, just 6 miles away, presents strong investment potential with its historic downtown charm, proximity to the resort, and appeal to visitors attending events at the Bethel Inn Resort and Moses Mason House. The Route 2 corridor between Bethel and the resort offers a sweet spot of lower property acquisition costs while maintaining convenient resort access. Properties near the Mahoosuc Land Trust trails and along the Bear River attract summer outdoor enthusiasts, extending the rental season beyond winter sports. The Sunday River Road area benefits from consistent demand during major events like the American Birkebeiner cross-country ski race and various mountain biking competitions, while offering stunning mountain views that justify higher nightly rates year-round.
Airbnb properties in Sunday River, Maine are subject to multiple lodging taxes including Maine's 9% lodging tax on short-term rentals under 28 days, which applies statewide and is collected by the Maine Revenue Service. Oxford County, where Sunday River is located, may impose an additional local lodging tax of approximately 3-5%, though specific rates can vary by municipality. The Town of Newry, which encompasses Sunday River, typically collects local occupancy taxes ranging from 2-4% on short-term rental accommodations. These taxes are generally collected from guests at the time of booking or check-in, with property owners or rental platforms like Airbnb responsible for remitting payments quarterly to the respective tax authorities - the Maine Revenue Service for state taxes and local tax collectors for municipal and county taxes. Exemptions may apply for stays exceeding 28 consecutive days, rentals to permanent residents, or properties rented for less than 15 days per year by the owner, though hosts must register with tax authorities and maintain detailed records of all transactions and tax collections regardless of exemption status.
The total cost to start an Airbnb in Sunday River, Maine is approximately $650,000-$750,000. Property purchase represents the largest expense at $500,000-$600,000 for a median 3-4 bedroom ski area home or condo suitable for vacation rentals. Furnishing costs range from $25,000-$35,000 to fully outfit the property with quality furniture, appliances, linens, and ski-themed decor appropriate for the mountain resort market. Initial setup costs including professional photography, listing creation, and marketing materials total around $2,000-$3,000. Permits and fees include Maine lodging license ($50), local business registration ($100-$200), and potential homeowner association approvals, totaling approximately $500-$1,000. Insurance costs run $3,000-$5,000 annually for short-term rental coverage, while utilities including electricity, heating oil/propane, water, internet, and cable average $800-$1,200 monthly in this mountain climate. First six months operating costs including utilities ($4,800-$7,200), cleaning services ($3,600-$4,800), maintenance reserves ($2,000), guest supplies ($1,500), and platform fees total approximately $12,000-$16,000, bringing the complete startup investment to between $650,000-$750,000 depending on property size and finish level.
Airbnb properties in Sunday River, Maine demonstrate strong seasonal profitability with average annual revenues ranging from $35,000-$65,000 for typical 2-3 bedroom properties, driven primarily by winter ski season (December-March) when nightly rates peak at $200-$400, and summer months commanding $150-$250 per night. Operating expenses typically run 40-50% of gross revenue, including property management fees (15-25%), cleaning costs ($75-$125 per turnover), utilities ($3,000-$5,000 annually), insurance ($2,000-$3,500), maintenance ($4,000-$8,000), and local taxes, resulting in net profit margins of 25-35% for well-managed properties. Success factors include proximity to Sunday River Resort lifts (properties within 2 miles command 30-40% premium rates), professional photography, dynamic pricing strategies, and maintaining 4.8+ star ratings through consistent guest experiences. A case study of a 3-bedroom slopeside condo purchased in 2019 for $485,000 generated $58,000 in 2022 rental income with $23,000 in expenses, yielding a 7.2% cash-on-cash return plus property appreciation of approximately 15% annually during 2020-2022, though recent market cooling has moderated both rental rates and appreciation to more sustainable 3-5% levels as of 2023-2024.
Based on Sunday River, Maine market data, Airbnb investments typically generate annual ROI of 12-18% with cash-on-cash returns ranging from 8-15% depending on property type and location proximity to the ski resort. Properties within 2 miles of Sunday River Resort command premium rates of $200-400 per night during peak ski season (December-March) and $150-250 during summer months, with average annual occupancy rates of 65-75%. Initial investment recovery and profitability typically occurs within 18-24 months for well-positioned properties, with luxury ski-in/ski-out condos achieving the higher end ROI figures around 16-18%, while standard vacation homes 3-5 miles from the resort average 12-14% annual returns. The market benefits from consistent year-round demand driven by Newry's proximity to both winter sports enthusiasts and summer outdoor recreation visitors, with properties generating approximately $45,000-85,000 in annual gross rental income depending on size and amenities.
STRSearch is a national platform that specializes in identifying profitable short-term rental properties for investors looking in Sunday River, Maine. Local real estate agents who focus on investment properties in the area include Masiello Group which has extensive knowledge of the Sunday River market, and Century 21 Surette Real Estate which serves the Bethel and Sunday River region. The Bethel Area Chamber of Commerce can connect investors with local real estate professionals experienced in vacation rental properties. National services include Awning which provides market analysis and property management for Airbnb investments, Mashvisor for rental property analytics and market data, and BiggerPockets which offers educational resources and networking for real estate investors. AirDNA provides short-term rental market data and analytics specifically for areas like Sunday River to help investors identify profitable opportunities. Local property management companies such as Sunday River Property Management and Western Maine Property Services can assist with both finding investment properties and managing them as short-term rentals. RedAwning and Vacasa also operate in the Sunday River area, offering both property management services and insights into profitable rental properties for potential investors.
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