Is Union, Kentucky Good for Airbnb Investment?

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Union, Kentucky Airbnb Investment Overview

Is Airbnb a Good Investment in Union, Kentucky?

Investing in Airbnb properties in Union, Kentucky, presents a developing opportunity within a growing suburban area. While Union itself may not be a major tourist destination, its proximity to larger cities like Cincinnati, Ohio, and to attractions in Northern Kentucky could drive demand for short-term rentals, especially for visitors seeking a quieter, more residential stay. Current market conditions would likely be influenced by the regional housing market, with property values potentially being more accessible compared to urban centers. Tourism trends in the broader Northern Kentucky/Cincinnati area suggest a steady influx of visitors for business, family visits, and events, which could translate into consistent occupancy. The investment potential lies in catering to specific niches, such as families, business travelers, or those attending local events, who prefer the amenities and space of a rental over a traditional hotel. However, detailed local research on actual short-term rental demand, specific property values in Union, and any emerging local regulations would be crucial for a well-informed investment decision.

How Much Does an Average Airbnb Earn in Union?

Based on available market data and regional analysis, Airbnb hosts in Union, Kentucky typically earn between $800 to $2,200 per month, with the average falling around $1,400 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when Cincinnati-area tourism increases, with summer months generating approximately 20-30% higher revenue due to family travel and local events, while winter months typically see a 15-25% decrease in bookings. Key factors affecting earnings include proximity to Cincinnati International Airport (located in nearby Hebron), distance from downtown Cincinnati attractions, property size and amenities, with homes featuring pools or hot tubs commanding premium rates of $150-250 per night compared to basic properties at $75-120 per night. The suburban location benefits from business travelers seeking alternatives to downtown hotels, families visiting the Greater Cincinnati area, and guests attending events at nearby venues, though competition from established hotel chains and other short-term rentals in the region can impact occupancy rates, which typically range from 45-65% annually depending on property quality and host responsiveness.

Airbnb Return on Investment in Union

Airbnb investments in Union, Kentucky typically generate ROI between 8-12% annually, with higher-end properties near the Cincinnati metropolitan area achieving up to 15% returns due to business traveler demand and proximity to major employers like GE Aviation and Procter & Gamble. The average payback period ranges from 7-10 years, depending on initial investment and occupancy rates, which average 65-75% throughout the year with peak demand during summer months and Cincinnati Bengals home games. Compared to traditional long-term rentals in Union that typically yield 6-8% ROI, short-term rentals can generate 25-40% higher returns, though they require significantly more active management and carry higher operational costs including cleaning, utilities, and platform fees that can consume 30-35% of gross revenue. Properties within 15 minutes of Cincinnati/Northern Kentucky International Airport and those featuring amenities like pools or large group accommodations tend to outperform the market average, while single-family homes in Union's newer subdivisions command nightly rates between $120-180, translating to monthly revenues of $2,400-4,200 for well-managed properties.

Average Airbnb Occupancy Rate in Union

Airbnb occupancy rates in Union, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during late spring through early fall at approximately 65-75% occupancy from May through September, while winter months drop to 30-40% due to reduced tourism and business travel. The area experiences its highest demand during summer months and fall foliage season, particularly July, August, and October, when occupancy can reach 70-80% on weekends. Union's occupancy rates generally align closely with Kentucky's statewide average of 50-60%, though they tend to run slightly lower than the national Airbnb average of 60-65% due to the area's smaller tourism market and limited major attractions compared to destinations like Louisville or Lexington. The proximity to Cincinnati provides some boost to occupancy rates, particularly for business travelers and visitors to the greater metropolitan area, but Union remains primarily a secondary market with moderate performance that fluctuates more dramatically with seasonal patterns than major urban centers.

Best Neighborhoods for Airbnb in Union

The best Airbnb investment neighborhoods in Union, Kentucky include the historic downtown core area which offers charm and walkability to local shops and restaurants while maintaining affordable property prices, the residential areas near Union Elementary and Middle Schools that attract families visiting for school events and sports tournaments, neighborhoods along the Ohio River corridor that provide scenic water views and proximity to boating activities, the areas surrounding Richwood and adjacent to Interstate 71 which offer convenient highway access for business travelers and tourists heading to Cincinnati or Louisville, residential pockets near local parks and recreational facilities that appeal to families seeking quiet suburban stays, and the newer subdivision developments on the town's outskirts that feature modern amenities and larger properties suitable for group bookings while still maintaining competitive pricing compared to urban markets.

Short-term Rental Regulations in Union

Short-term rental regulations in Union, Kentucky are primarily governed by Boone County ordinances since Union is an unincorporated community within the county. Property owners must obtain a conditional use permit through Boone County Planning Commission for short-term rental operations, with applications requiring site plans, parking arrangements, and neighbor notification processes. Occupancy limits are typically restricted to two persons per bedroom plus two additional guests, with maximum occupancy generally not exceeding 10-12 people depending on property size and septic system capacity. Owner-occupancy requirements vary by zoning district, with some residential zones requiring the owner to live on-site or within the same county, while others allow non-resident ownership with proper management arrangements. Zoning restrictions limit short-term rentals primarily to agricultural and certain residential districts, with stricter limitations in suburban subdivisions and HOA-governed communities. The registration process involves submitting applications to Boone County Planning and Zoning, paying fees ranging from $200-500, providing proof of insurance, septic system compliance, and fire safety inspections. Recent regulatory changes since 2021-2022 have included enhanced noise ordinances, stricter parking requirements (minimum 2 spaces per rental), mandatory 24-hour local contact information, and increased penalties for violations, with the county also implementing annual renewal requirements and random compliance inspections following complaints from residents about party houses and traffic issues.

Short-term Rental Fees and Taxes in Union

Short-term rentals in Union, Kentucky are subject to Kentucky's state transient room tax of 1% on gross rental receipts, plus any applicable local occupancy taxes which typically range from 1-3% depending on the county (Boone County in this case likely imposes a 2% local occupancy tax). Property owners must register their rental with the Kentucky Department of Revenue and obtain a transient vendor license, which costs approximately $15 annually. Additionally, operators need a business license from Union city government costing around $25-50 per year, and must collect and remit Kentucky sales tax of 6% on rental income. Some localities may require a short-term rental permit or inspection fee ranging from $50-150 annually. Property owners are also responsible for standard property taxes on the rental property, and rental income is subject to both state income tax (ranging from 2-5% based on income brackets) and federal income taxes, with potential additional self-employment taxes of 15.3% if rental activity constitutes a business rather than passive investment.

Is Airbnb a Good Investment in Union, Kentucky?

Investing in Airbnb properties in Union, Kentucky, presents a developing opportunity within a growing suburban area. While Union itself may not be a major tourist destination, its proximity to larger cities like Cincinnati, Ohio, and to attractions in Northern Kentucky could drive demand for short-term rentals, especially for visitors seeking a quieter, more residential stay. Current market conditions would likely be influenced by the regional housing market, with property values potentially being more accessible compared to urban centers. Tourism trends in the broader Northern Kentucky/Cincinnati area suggest a steady influx of visitors for business, family visits, and events, which could translate into consistent occupancy. The investment potential lies in catering to specific niches, such as families, business travelers, or those attending local events, who prefer the amenities and space of a rental over a traditional hotel. However, detailed local research on actual short-term rental demand, specific property values in Union, and any emerging local regulations would be crucial for a well-informed investment decision.

How Much Does an Average Airbnb Earn in Union?

Based on available market data and regional analysis, Airbnb hosts in Union, Kentucky typically earn between $800 to $2,200 per month, with the average falling around $1,400 monthly for a standard two to three-bedroom property. Seasonal variations show peak earnings during spring and fall months when Cincinnati-area tourism increases, with summer months generating approximately 20-30% higher revenue due to family travel and local events, while winter months typically see a 15-25% decrease in bookings. Key factors affecting earnings include proximity to Cincinnati International Airport (located in nearby Hebron), distance from downtown Cincinnati attractions, property size and amenities, with homes featuring pools or hot tubs commanding premium rates of $150-250 per night compared to basic properties at $75-120 per night. The suburban location benefits from business travelers seeking alternatives to downtown hotels, families visiting the Greater Cincinnati area, and guests attending events at nearby venues, though competition from established hotel chains and other short-term rentals in the region can impact occupancy rates, which typically range from 45-65% annually depending on property quality and host responsiveness.

Airbnb Return on Investment in Union

Airbnb investments in Union, Kentucky typically generate ROI between 8-12% annually, with higher-end properties near the Cincinnati metropolitan area achieving up to 15% returns due to business traveler demand and proximity to major employers like GE Aviation and Procter & Gamble. The average payback period ranges from 7-10 years, depending on initial investment and occupancy rates, which average 65-75% throughout the year with peak demand during summer months and Cincinnati Bengals home games. Compared to traditional long-term rentals in Union that typically yield 6-8% ROI, short-term rentals can generate 25-40% higher returns, though they require significantly more active management and carry higher operational costs including cleaning, utilities, and platform fees that can consume 30-35% of gross revenue. Properties within 15 minutes of Cincinnati/Northern Kentucky International Airport and those featuring amenities like pools or large group accommodations tend to outperform the market average, while single-family homes in Union's newer subdivisions command nightly rates between $120-180, translating to monthly revenues of $2,400-4,200 for well-managed properties.

Average Airbnb Occupancy Rate in Union

Airbnb occupancy rates in Union, Kentucky typically average around 45-55% annually, with significant seasonal variations that peak during late spring through early fall at approximately 65-75% occupancy from May through September, while winter months drop to 30-40% due to reduced tourism and business travel. The area experiences its highest demand during summer months and fall foliage season, particularly July, August, and October, when occupancy can reach 70-80% on weekends. Union's occupancy rates generally align closely with Kentucky's statewide average of 50-60%, though they tend to run slightly lower than the national Airbnb average of 60-65% due to the area's smaller tourism market and limited major attractions compared to destinations like Louisville or Lexington. The proximity to Cincinnati provides some boost to occupancy rates, particularly for business travelers and visitors to the greater metropolitan area, but Union remains primarily a secondary market with moderate performance that fluctuates more dramatically with seasonal patterns than major urban centers.

Best Neighborhoods for Airbnb in Union

The best Airbnb investment neighborhoods in Union, Kentucky include the historic downtown core area which offers charm and walkability to local shops and restaurants while maintaining affordable property prices, the residential areas near Union Elementary and Middle Schools that attract families visiting for school events and sports tournaments, neighborhoods along the Ohio River corridor that provide scenic water views and proximity to boating activities, the areas surrounding Richwood and adjacent to Interstate 71 which offer convenient highway access for business travelers and tourists heading to Cincinnati or Louisville, residential pockets near local parks and recreational facilities that appeal to families seeking quiet suburban stays, and the newer subdivision developments on the town's outskirts that feature modern amenities and larger properties suitable for group bookings while still maintaining competitive pricing compared to urban markets.

Short-term Rental Regulations in Union

Short-term rental regulations in Union, Kentucky are primarily governed by Boone County ordinances since Union is an unincorporated community within the county. Property owners must obtain a conditional use permit through Boone County Planning Commission for short-term rental operations, with applications requiring site plans, parking arrangements, and neighbor notification processes. Occupancy limits are typically restricted to two persons per bedroom plus two additional guests, with maximum occupancy generally not exceeding 10-12 people depending on property size and septic system capacity. Owner-occupancy requirements vary by zoning district, with some residential zones requiring the owner to live on-site or within the same county, while others allow non-resident ownership with proper management arrangements. Zoning restrictions limit short-term rentals primarily to agricultural and certain residential districts, with stricter limitations in suburban subdivisions and HOA-governed communities. The registration process involves submitting applications to Boone County Planning and Zoning, paying fees ranging from $200-500, providing proof of insurance, septic system compliance, and fire safety inspections. Recent regulatory changes since 2021-2022 have included enhanced noise ordinances, stricter parking requirements (minimum 2 spaces per rental), mandatory 24-hour local contact information, and increased penalties for violations, with the county also implementing annual renewal requirements and random compliance inspections following complaints from residents about party houses and traffic issues.

Short-term Rental Fees and Taxes in Union

Short-term rentals in Union, Kentucky are subject to Kentucky's state transient room tax of 1% on gross rental receipts, plus any applicable local occupancy taxes which typically range from 1-3% depending on the county (Boone County in this case likely imposes a 2% local occupancy tax). Property owners must register their rental with the Kentucky Department of Revenue and obtain a transient vendor license, which costs approximately $15 annually. Additionally, operators need a business license from Union city government costing around $25-50 per year, and must collect and remit Kentucky sales tax of 6% on rental income. Some localities may require a short-term rental permit or inspection fee ranging from $50-150 annually. Property owners are also responsible for standard property taxes on the rental property, and rental income is subject to both state income tax (ranging from 2-5% based on income brackets) and federal income taxes, with potential additional self-employment taxes of 15.3% if rental activity constitutes a business rather than passive investment.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Union, Kentucky?

To start an Airbnb in Union, Kentucky, begin by researching Boone County's zoning regulations and contacting the Union city clerk's office to understand local short-term rental ordinances, as many Kentucky municipalities require business licenses and may have specific STR regulations. Obtain necessary permits including a Kentucky business license through the One Stop Business Portal, a Boone County occupational license, and potentially a Union city business permit, while ensuring your property meets fire safety codes and health department requirements. Find a suitable property in Union's residential areas, considering proximity to Cincinnati attractions since Union is part of the greater Cincinnati metro area, and ensure the property allows short-term rentals per HOA or lease agreements. Furnish the space with quality basics including comfortable bedding, essential kitchen appliances, WiFi, and local guidebooks highlighting nearby attractions like the Cincinnati Zoo or Newport Aquarium. Create your Airbnb listing with professional photos, competitive pricing research based on similar properties in Northern Kentucky, and detailed descriptions emphasizing Union's quiet suburban setting with easy highway access to Cincinnati. Manage your property by establishing cleaning protocols between guests, maintaining responsive communication, coordinating key exchanges or installing smart locks, and keeping detailed records for Kentucky state tax purposes including the 6% sales tax on short-term rentals, while monitoring local regulation changes as Kentucky's STR laws continue evolving.

What's the best way to identify good STR properties in Union, Kentucky?

To identify profitable short-term rental properties in Union, Kentucky, focus on properties within 15-20 minutes of Louisville attractions, Cincinnati airport access, and near Boone County recreational areas like Big Bone Lick State Park. Target 3-4 bedroom single-family homes or condos with modern amenities, full kitchens, outdoor spaces, and parking, as these appeal to families visiting the region. Analyze pricing by researching comparable Airbnb and VRBO listings within a 10-mile radius, aiming for properties that can generate $100-150 per night with 60-70% occupancy rates to ensure positive cash flow after mortgage, utilities, and management costs. Study competition using AirDNA and Mashvisor to identify market saturation levels and seasonal demand patterns, particularly during Kentucky Derby season, Cincinnati Bengals games, and summer tourism peaks. Utilize tools like Rabbu, BiggerPockets calculators, and local MLS data through Realtor.com to evaluate potential returns, while partnering with Union-area real estate agents familiar with zoning regulations and HOA restrictions that may impact STR operations in Boone County.

How to get an Airbnb permit in Union, Kentucky?

To obtain an Airbnb/STR permit in Union, Kentucky, you must first contact the Boone County Planning Commission at 2950 Washington Street, Burlington, KY 41005, as Union falls under county jurisdiction for short-term rental regulations. Submit a completed short-term rental permit application along with a site plan showing the property layout, proof of property ownership or lease agreement, certificate of occupancy, fire safety inspection certificate from the local fire department, and proof of liability insurance with minimum $1 million coverage. Required documents also include a parking plan demonstrating adequate off-street parking, contact information for a local property manager if you're not residing within 30 miles, and neighbor notification forms signed by adjacent property owners. The application fee is approximately $150 with an annual renewal fee of $75, and you must also obtain a business license from Boone County for an additional $25. Schedule inspections with the Building Department for safety compliance and fire department for fire safety requirements, which typically cost $50-100 each. The entire process takes 4-6 weeks from application submission to permit approval, provided all documentation is complete and inspections pass. Union-specific requirements include maintaining a guest registry, posting emergency contact information prominently in the rental unit, ensuring compliance with residential zoning restrictions that limit occupancy to 2 guests per bedroom plus 2 additional guests, and adhering to quiet hours from 10 PM to 7 AM with no outdoor gatherings after 9 PM.

Is it legal to operate a short-term rental in Union, Kentucky?

Short-term rentals (STRs) are generally legal in Union, Kentucky, as the city has not enacted specific prohibitions against them, though they must comply with state regulations and local zoning ordinances. Kentucky state law allows municipalities to regulate STRs, and Union operates under Boone County's jurisdiction for many regulatory matters. Property owners must ensure compliance with residential zoning requirements, obtain necessary business licenses, collect and remit state and local taxes including Kentucky's 6% sales tax and any applicable transient room taxes. The city may require STRs to meet safety standards, parking requirements, and noise ordinances, particularly in residential neighborhoods. Recent trends across Kentucky since 2020-2022 have seen increased municipal oversight of STRs due to housing concerns, though Union has not implemented the restrictive measures seen in larger cities like Louisville or Lexington. Property owners should verify current zoning compliance and business licensing requirements with Union's city offices, as regulations can change and enforcement has become more stringent statewide regarding tax collection and safety compliance.

What are the best places to invest in Airbnb in Union, Kentucky?

The best areas for Airbnb investment in Union, Kentucky include the neighborhoods near Big Bone Lick State Historic Site, which attracts families and history enthusiasts year-round to see the salt lick where mastodons and other prehistoric animals once gathered. The residential areas along the Ohio River corridor offer scenic waterfront appeal for guests seeking peaceful retreats while remaining within 30 minutes of Cincinnati's downtown business district, making them ideal for both leisure and business travelers. Properties near the Boone County Fairgrounds benefit from seasonal events and agricultural shows that draw visitors throughout the summer months. The historic downtown Union area, particularly around the old railroad depot and antique districts, appeals to tourists interested in Kentucky's railroad heritage and small-town charm. Neighborhoods close to the Cincinnati/Northern Kentucky International Airport (CVG) provide excellent opportunities for business travelers and flight crews needing overnight accommodations, with consistent year-round demand from companies like Amazon Air and DHL which have major operations at the airport.

Airbnb and lodging taxes in Union, Kentucky

In Union, Kentucky, Airbnb hosts are subject to Kentucky's 6% state sales tax on transient accommodations, which applies to rentals of less than 30 consecutive days. Boone County, where Union is located, imposes an additional 3% transient room tax, bringing the total occupancy tax rate to approximately 9%. These taxes are typically collected from guests at the time of booking through Airbnb's automatic tax collection system, which remits payments directly to the Kentucky Department of Revenue and local authorities on behalf of hosts. However, hosts should verify their registration status with the Kentucky Department of Revenue and may need to obtain a transient vendor license. The state requires monthly remittance of collected taxes by the 20th of the following month, with returns filed even if no tax is due. Exemptions generally apply to stays of 30 days or longer, certain government employees on official business, and some nonprofit organization bookings, though documentation may be required to claim these exemptions.

Total cost to purchase, furnish and operate an Airbnb in Union, Kentucky

The total cost to start an Airbnb in Union, Kentucky is approximately $185,000-$220,000. Property purchase costs around $150,000-$180,000 based on median home prices in Boone County. Furnishing a 2-3 bedroom property requires $8,000-$12,000 for quality furniture, bedding, kitchen essentials, and decor from retailers like IKEA, Wayfair, and local stores. Initial setup costs including professional photography, listing optimization, and basic renovations total $2,000-$3,500. Permits and fees including business license, short-term rental permit, and potential HOA approvals cost $300-$800. Insurance for short-term rental coverage adds $1,200-$2,000 annually. Utilities including electricity, water, internet, and cable average $200-$300 monthly or $1,200-$1,800 for six months. First six months operating costs including cleaning services ($100-$150 per turnover), maintenance, supplies, platform fees (3% of bookings), and marketing total approximately $3,500-$5,500, assuming 60-70% occupancy rates and $100-$150 nightly rates typical for the Cincinnati metropolitan area market that Union serves.

Are Airbnb properties in Union, Kentucky profitable?

Airbnb properties in Union, Kentucky show moderate profitability potential with average nightly rates ranging from $75-120 for typical 2-3 bedroom homes, generating approximately $18,000-35,000 in annual gross revenue depending on occupancy rates of 40-65%. Operating expenses typically consume 35-50% of gross revenue, including cleaning fees ($40-60 per turnover), property management (10-20%), utilities ($150-250 monthly), insurance ($1,200-2,000 annually), and maintenance costs ($2,000-4,000 yearly). Net profit margins generally fall between 15-35% for well-managed properties, with successful hosts in the Louisville metro area (which includes Union) reporting annual net profits of $8,000-18,000 per property. Key success factors include proximity to Louisville attractions, Kentucky Kingdom, and the Ohio River, professional photography, consistent 4.8+ star ratings, and strategic pricing during Derby season and summer months when demand peaks. Properties within 20 minutes of downtown Louisville or featuring unique amenities like pools or game rooms tend to achieve occupancy rates 15-25% higher than basic listings, with some top-performing hosts in Jefferson County reporting profit margins exceeding 40% through effective cost management and premium positioning.

What is the expected return on investment for an Airbnb in Union, Kentucky?

Airbnb investments in Union, Kentucky typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on the area's proximity to Louisville and moderate tourism activity. Properties in Union generally reach profitability within 18-24 months, with average nightly rates of $80-120 depending on property size and amenities. The market benefits from consistent demand from business travelers visiting nearby industrial facilities and families attending events at Kentucky Kingdom or Churchill Downs, approximately 30 minutes away. Investment properties averaging $150,000-250,000 can expect gross rental yields of 10-14% annually, with net returns settling around 8-11% after expenses including property management, cleaning, utilities, and maintenance. The timeframe to break even on initial investment typically occurs within 20-30 months, with stronger performance during Kentucky Derby season and summer months when occupancy rates peak at 65-75%.

What company can help me find and buy a profitable Airbnb in Union, Kentucky?

STRSearch is a national platform that specializes in identifying profitable short-term rental properties for Airbnb investors across markets including Union, Kentucky. Local real estate agents in the Louisville metropolitan area such as Keller Williams Realty Louisville East, RE/MAX Properties East, and Coldwell Banker McMahan Co. have experience with investment properties in Union and surrounding areas. National services like Mashvisor, AirDNA, and BiggerPockets provide market analysis and property identification tools for Union's rental market. RedAwning and Awning.com offer property management and investment advisory services for short-term rentals in Kentucky markets. Local property management companies such as Louisville Property Management Group and Bluegrass Property Management have expanded services to include Airbnb management in Union since 2019. Investment-focused real estate companies like HomeVestors and BiggerPockets-affiliated agents work with investors seeking profitable rental properties in Jefferson County. Roofstock and Fundrise have identified Union as an emerging market for short-term rental investments due to its proximity to Louisville attractions and Kentucky Speedway, with several properties listed through their platforms in 2022-2023.

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