Is Ventura, California Good for Airbnb Investment?

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Ventura, California Airbnb Investment Overview

Is Airbnb a Good Investment in Ventura, California?

Investing in Airbnb properties in Ventura, California, presents a promising opportunity, driven by the city's appealing coastal location and consistent tourism. Ventura's current market conditions show a strong demand for short-term rentals, fueled by visitors attracted to its beaches, historic downtown, and proximity to national parks. While property values in coastal California cities like Ventura are generally high, the steady influx of tourists throughout the year contributes to favorable occupancy rates and rental yields, enhancing the investment potential. The city's charm and outdoor recreational opportunities make it a desirable destination for short-term stays, supporting a positive outlook for Airbnb profitability.

How Much Does an Average Airbnb Earn in Ventura?

Based on available market data and rental analytics, Airbnb hosts in Ventura, California typically earn between $2,800 to $4,500 per month for entire home listings, with studio and one-bedroom units averaging $2,200 to $3,200 monthly and larger properties commanding $4,000 to $6,500 per month. Seasonal variations show peak earnings during summer months (June through August) with revenues increasing 25-40% above average, while winter months typically see 15-20% lower earnings, driven by Ventura's coastal tourism patterns and proximity to popular beaches and Channel Islands National Park. Key factors affecting earnings include property location relative to the beach and downtown area, with oceanfront or ocean-view properties earning premium rates of $180-280 per night compared to inland properties at $120-180 per night, while amenities such as hot tubs, parking, and modern furnishings can increase nightly rates by 15-25%. Occupancy rates in Ventura average 65-75% annually, with higher-performing properties achieving 80-85% occupancy through professional management, dynamic pricing strategies, and superior guest experiences, though hosts must factor in cleaning fees averaging $75-125 per turnover, platform fees of approximately 3%, and local transient occupancy taxes of 12%.

Airbnb Return on Investment in Ventura

Airbnb investments in Ventura, California typically generate ROI between 8-12% annually, with oceanfront and downtown properties achieving the higher end of this range due to strong tourist demand from nearby attractions like Ventura Harbor and Channel Islands National Park. The average payback period for initial investment ranges from 7-10 years, depending on property location and purchase price, with properties within walking distance of the beach or pier showing faster returns. Compared to traditional long-term rentals in Ventura which average 6-8% ROI, short-term rentals can outperform by 2-4 percentage points, though this comes with higher management costs, seasonal occupancy fluctuations averaging 65-75% annually, and average daily rates ranging from $150-300 depending on property size and proximity to coastal amenities. Properties in East Ventura and Midtown areas show more modest but stable returns around 8-9% ROI, while beachfront properties in Pierpont Bay can achieve 11-12% ROI during peak summer months, making the overall investment attractive despite higher operational complexity compared to traditional rental properties.

Average Airbnb Occupancy Rate in Ventura

Airbnb occupancy rates in Ventura, California typically average around 65-70% annually, with significant seasonal variation driven by the city's coastal location and Mediterranean climate. Peak occupancy occurs during summer months (June through August) when rates can reach 80-85%, coinciding with beach season and the Ventura County Fair in August. Spring months (March through May) also see elevated occupancy around 70-75% due to pleasant weather and events like the Ventura Music Festival. Winter months (December through February) experience the lowest occupancy at approximately 45-55%, though holiday periods see temporary spikes. Fall occupancy typically ranges from 60-65%. Ventura's annual average occupancy rate of 65-70% slightly exceeds California's statewide Airbnb average of approximately 62-67% and performs comparably to the national average of 64-69%. The city benefits from its proximity to Los Angeles (about 60 miles), making it attractive for weekend getaways, while its beaches, harbor, and downtown attractions provide year-round appeal. Ventura's occupancy rates generally outperform inland California markets but trail behind premium coastal destinations like Santa Barbara or Carmel, positioning it as a solid mid-tier coastal vacation rental market with steady demand patterns.

Best Neighborhoods for Airbnb in Ventura

The best Airbnb investment neighborhoods in Ventura include Downtown Ventura, which offers excellent walkability to restaurants, shops, and the harbor with strong pricing power due to tourist demand and business travelers; Ventura Beach/San Buenaventura State Beach area, providing direct beach access and commanding premium rates from vacationers seeking oceanfront experiences; Midtown Ventura, offering a balance of affordability for investors and attractive residential charm for guests visiting local attractions; the Harbor/Marina district, capitalizing on waterfront activities, fishing, and boating tourism with consistent year-round demand; Pierpont Bay, an upscale coastal neighborhood with luxury vacation rental potential and proximity to both beach and downtown amenities; East Ventura near the Ventura River, providing more affordable investment opportunities while still offering access to outdoor recreation and hiking trails; and the College Area near Ventura College, which can serve both short-term tourists and longer-term stays for visiting academics, families of students, and business travelers, though this area typically commands lower nightly rates but offers more consistent occupancy throughout the academic year.

Short-term Rental Regulations in Ventura

In Ventura, California, short-term rentals require a Transient Occupancy Registration Certificate and must comply with the city's regulations that limit occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 guests total. Properties must be owner-occupied primary residences, meaning the owner must live on-site for at least 275 days per year, and rentals are prohibited in multi-family residential zones and certain single-family areas near the beach and downtown. The registration process involves submitting an application with proof of residency, liability insurance of at least $1 million, contact information for a local responsible party available 24/7, and payment of annual fees plus transient occupancy taxes. Properties must meet all building, fire, and safety codes, provide adequate parking, and maintain quiet hours from 10 PM to 8 AM. Recent changes implemented around 2019-2020 strengthened enforcement mechanisms, increased penalties for violations, and established a cap on the total number of permits issued citywide, while also requiring annual renewals and inspections to ensure ongoing compliance with health and safety standards.

Short-term Rental Fees and Taxes in Ventura

Short-term rentals in Ventura, California are subject to several fees and taxes including a Transient Occupancy Tax (TOT) of 12% on gross rental receipts, which is collected by the city and applies to stays of 30 days or less. Property owners must obtain a Short-Term Rental Permit with an initial registration fee of approximately $500-800 and annual renewal fees of around $300-500. Additionally, operators are required to pay business license fees ranging from $50-150 annually depending on the rental's gross receipts. Some properties may be subject to additional homeowners association fees or special assessment districts that can range from $100-500 annually. The city also requires a $1,000 refundable good neighbor deposit for each permitted unit. State of California requires collection of state sales tax at 7.25% plus local taxes, and operators must register with the California Department of Tax and Fee Administration. Property owners should also account for potential increased property tax assessments due to commercial use classification and may need to pay for required inspections costing $200-400 per visit.

Is Airbnb a Good Investment in Ventura, California?

Investing in Airbnb properties in Ventura, California, presents a promising opportunity, driven by the city's appealing coastal location and consistent tourism. Ventura's current market conditions show a strong demand for short-term rentals, fueled by visitors attracted to its beaches, historic downtown, and proximity to national parks. While property values in coastal California cities like Ventura are generally high, the steady influx of tourists throughout the year contributes to favorable occupancy rates and rental yields, enhancing the investment potential. The city's charm and outdoor recreational opportunities make it a desirable destination for short-term stays, supporting a positive outlook for Airbnb profitability.

How Much Does an Average Airbnb Earn in Ventura?

Based on available market data and rental analytics, Airbnb hosts in Ventura, California typically earn between $2,800 to $4,500 per month for entire home listings, with studio and one-bedroom units averaging $2,200 to $3,200 monthly and larger properties commanding $4,000 to $6,500 per month. Seasonal variations show peak earnings during summer months (June through August) with revenues increasing 25-40% above average, while winter months typically see 15-20% lower earnings, driven by Ventura's coastal tourism patterns and proximity to popular beaches and Channel Islands National Park. Key factors affecting earnings include property location relative to the beach and downtown area, with oceanfront or ocean-view properties earning premium rates of $180-280 per night compared to inland properties at $120-180 per night, while amenities such as hot tubs, parking, and modern furnishings can increase nightly rates by 15-25%. Occupancy rates in Ventura average 65-75% annually, with higher-performing properties achieving 80-85% occupancy through professional management, dynamic pricing strategies, and superior guest experiences, though hosts must factor in cleaning fees averaging $75-125 per turnover, platform fees of approximately 3%, and local transient occupancy taxes of 12%.

Airbnb Return on Investment in Ventura

Airbnb investments in Ventura, California typically generate ROI between 8-12% annually, with oceanfront and downtown properties achieving the higher end of this range due to strong tourist demand from nearby attractions like Ventura Harbor and Channel Islands National Park. The average payback period for initial investment ranges from 7-10 years, depending on property location and purchase price, with properties within walking distance of the beach or pier showing faster returns. Compared to traditional long-term rentals in Ventura which average 6-8% ROI, short-term rentals can outperform by 2-4 percentage points, though this comes with higher management costs, seasonal occupancy fluctuations averaging 65-75% annually, and average daily rates ranging from $150-300 depending on property size and proximity to coastal amenities. Properties in East Ventura and Midtown areas show more modest but stable returns around 8-9% ROI, while beachfront properties in Pierpont Bay can achieve 11-12% ROI during peak summer months, making the overall investment attractive despite higher operational complexity compared to traditional rental properties.

Average Airbnb Occupancy Rate in Ventura

Airbnb occupancy rates in Ventura, California typically average around 65-70% annually, with significant seasonal variation driven by the city's coastal location and Mediterranean climate. Peak occupancy occurs during summer months (June through August) when rates can reach 80-85%, coinciding with beach season and the Ventura County Fair in August. Spring months (March through May) also see elevated occupancy around 70-75% due to pleasant weather and events like the Ventura Music Festival. Winter months (December through February) experience the lowest occupancy at approximately 45-55%, though holiday periods see temporary spikes. Fall occupancy typically ranges from 60-65%. Ventura's annual average occupancy rate of 65-70% slightly exceeds California's statewide Airbnb average of approximately 62-67% and performs comparably to the national average of 64-69%. The city benefits from its proximity to Los Angeles (about 60 miles), making it attractive for weekend getaways, while its beaches, harbor, and downtown attractions provide year-round appeal. Ventura's occupancy rates generally outperform inland California markets but trail behind premium coastal destinations like Santa Barbara or Carmel, positioning it as a solid mid-tier coastal vacation rental market with steady demand patterns.

Best Neighborhoods for Airbnb in Ventura

The best Airbnb investment neighborhoods in Ventura include Downtown Ventura, which offers excellent walkability to restaurants, shops, and the harbor with strong pricing power due to tourist demand and business travelers; Ventura Beach/San Buenaventura State Beach area, providing direct beach access and commanding premium rates from vacationers seeking oceanfront experiences; Midtown Ventura, offering a balance of affordability for investors and attractive residential charm for guests visiting local attractions; the Harbor/Marina district, capitalizing on waterfront activities, fishing, and boating tourism with consistent year-round demand; Pierpont Bay, an upscale coastal neighborhood with luxury vacation rental potential and proximity to both beach and downtown amenities; East Ventura near the Ventura River, providing more affordable investment opportunities while still offering access to outdoor recreation and hiking trails; and the College Area near Ventura College, which can serve both short-term tourists and longer-term stays for visiting academics, families of students, and business travelers, though this area typically commands lower nightly rates but offers more consistent occupancy throughout the academic year.

Short-term Rental Regulations in Ventura

In Ventura, California, short-term rentals require a Transient Occupancy Registration Certificate and must comply with the city's regulations that limit occupancy to two guests per bedroom plus two additional guests, with a maximum of 10 guests total. Properties must be owner-occupied primary residences, meaning the owner must live on-site for at least 275 days per year, and rentals are prohibited in multi-family residential zones and certain single-family areas near the beach and downtown. The registration process involves submitting an application with proof of residency, liability insurance of at least $1 million, contact information for a local responsible party available 24/7, and payment of annual fees plus transient occupancy taxes. Properties must meet all building, fire, and safety codes, provide adequate parking, and maintain quiet hours from 10 PM to 8 AM. Recent changes implemented around 2019-2020 strengthened enforcement mechanisms, increased penalties for violations, and established a cap on the total number of permits issued citywide, while also requiring annual renewals and inspections to ensure ongoing compliance with health and safety standards.

Short-term Rental Fees and Taxes in Ventura

Short-term rentals in Ventura, California are subject to several fees and taxes including a Transient Occupancy Tax (TOT) of 12% on gross rental receipts, which is collected by the city and applies to stays of 30 days or less. Property owners must obtain a Short-Term Rental Permit with an initial registration fee of approximately $500-800 and annual renewal fees of around $300-500. Additionally, operators are required to pay business license fees ranging from $50-150 annually depending on the rental's gross receipts. Some properties may be subject to additional homeowners association fees or special assessment districts that can range from $100-500 annually. The city also requires a $1,000 refundable good neighbor deposit for each permitted unit. State of California requires collection of state sales tax at 7.25% plus local taxes, and operators must register with the California Department of Tax and Fee Administration. Property owners should also account for potential increased property tax assessments due to commercial use classification and may need to pay for required inspections costing $200-400 per visit.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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Everything Smart Investors Ask About STR Wealth Building

How to start an Airbnb in Ventura, California?

To start an Airbnb in Ventura, California, begin by researching the city's short-term rental regulations, which require hosts to obtain a Transient Occupancy Registration Certificate and pay the 12% Transient Occupancy Tax, while adhering to zoning restrictions that typically limit rentals to 30 days or less and may require conditional use permits in certain residential zones. Next, secure necessary permits by applying through the City of Ventura's Planning Division, submitting property details, floor plans, and paying fees around $500-800, while also obtaining a business license and ensuring compliance with fire safety codes and ADA requirements where applicable. Find a suitable property by analyzing Ventura's tourism hotspots near the beach, downtown, or Ventura Harbor, considering factors like proximity to attractions, parking availability, and neighborhood regulations, with average nightly rates ranging $150-300 depending on location and size. Furnish the space with quality, durable furniture focusing on coastal-themed decor that appeals to beach visitors, ensuring essential amenities like high-speed internet, fully equipped kitchen, comfortable bedding, and safety features including smoke detectors and first aid kits. Create your listing on Airbnb and other platforms like VRBO with professional photography highlighting ocean views or local attractions, competitive pricing based on seasonal demand (peak summer months), and detailed descriptions emphasizing proximity to Ventura Pier, California Street, and outdoor activities. Finally, manage your property by establishing check-in procedures, maintaining cleanliness standards, responding promptly to guest inquiries, coordinating with local cleaning services, and staying current with Ventura's evolving short-term rental ordinances while building relationships with neighbors to ensure community compliance.

What's the best way to identify good STR properties in Ventura, California?

To identify profitable short-term rental properties in Ventura, California, focus on locations within 1-2 miles of the beach, downtown Main Street, or Ventura Harbor, as these areas command premium nightly rates of $150-300 compared to inland properties at $80-150. Target 2-4 bedroom single-family homes or condos built after 1980 with parking, outdoor spaces, and modern amenities, as Ventura attracts families and groups visiting beaches, Channel Islands National Park, and local attractions. Analyze pricing using AirDNA and Mashvisor to identify properties with 65%+ occupancy rates and $3,000+ monthly revenue potential, while researching competition density through Airbnb and VRBO searches to avoid oversaturated neighborhoods with 20+ listings per square mile. Utilize Ventura-specific resources including the city's STR permit requirements (maximum 30-day stays, business license needed), local property management companies like Vacasa and RedAwning for market insights, and monitor seasonal demand patterns where summer months (June-September) generate 40-60% higher rates than winter periods. Consider proximity to Highway 101 for easy access, walkability scores above 50, and properties near Ventura County Fairgrounds for event-driven bookings, while factoring in California's strict STR regulations and potential HOA restrictions that could impact profitability.

How to get an Airbnb permit in Ventura, California?

To obtain an Airbnb/STR permit in Ventura, California, you must first apply through the City of Ventura's Planning Division at City Hall located at 501 Polecat Lane, submitting a Conditional Use Permit (CUP) application which requires a completed application form, property deed or lease agreement, floor plans showing the rental unit layout, site plan of the property, proof of liability insurance (minimum $1 million), contact information for a local property manager within 30 minutes of the property, parking plan demonstrating adequate guest parking, and a good neighbor agreement outlining house rules. The application fee is approximately $2,500-$3,500 depending on the property type and size, with additional fees for environmental review if required. The timeline typically takes 8-12 weeks from submission to approval, including a public hearing before the Planning Commission where neighbors can provide input. Ventura-specific requirements include limiting occupancy to 2 guests per bedroom plus 2 additional guests maximum, maintaining a 24/7 local contact person, providing trash and recycling containers, ensuring compliance with noise ordinances, and renewing the permit annually for approximately $500. Properties in certain residential zones may face additional restrictions, and the city caps the total number of STR permits issued, so approval is not guaranteed even if all requirements are met.

Is it legal to operate a short-term rental in Ventura, California?

Short-term rentals (STRs) are legal in Ventura, California, but operate under strict regulations implemented in 2019 and updated in 2022. The city requires STR operators to obtain a conditional use permit and business license, with properties limited to a maximum of 30 days rental per calendar year unless they qualify for extended permits. STRs are prohibited in certain residential zones and must maintain a 200-foot separation from other permitted STRs. The city caps the total number of STR permits and requires operators to provide 24/7 contact information, maintain liability insurance, and comply with noise ordinances and parking requirements. Recent changes include increased enforcement measures and higher permit fees, with the city conducting regular compliance monitoring. Properties in the coastal zone face additional California Coastal Commission requirements, and violations can result in permit revocation and significant fines up to $10,000 per violation.

What are the best places to invest in Airbnb in Ventura, California?

The best Airbnb investment areas in Ventura, California include Downtown Ventura near the harbor and pier, which attracts tourists visiting the beach, Ventura County Fairgrounds events, and the historic Main Street shopping district. The Pierpont Bay neighborhood is highly desirable due to its beachfront location and proximity to Ventura Harbor Village, drawing visitors year-round for water activities and dining. Midtown Ventura offers good investment potential with its central location providing easy access to both the beach and business districts, appealing to both leisure and business travelers visiting companies like Patagonia's headquarters. The Montalvo area near Ventura College attracts visitors for graduation ceremonies, sports events, and family visits. East Ventura, particularly near the 101 freeway corridor, serves business travelers visiting the numerous corporate offices and medical facilities in the area, while still being close to recreational attractions like golf courses and hiking trails in the Ventura foothills.

Airbnb and lodging taxes in Ventura, California

In Ventura, California, Airbnb hosts are subject to multiple lodging taxes including the city's Transient Occupancy Tax (TOT) of 12% and the California state sales tax of 7.25%, for a combined rate of approximately 19.25% on short-term rental bookings. The city TOT applies to stays of 30 days or less and is collected by Airbnb directly from guests at the time of booking through their automated collection system, which began around 2018. Hosts must register with the City of Ventura's Finance Department to obtain a TOT certificate and business license, with Airbnb remitting the collected taxes monthly to the city on behalf of registered hosts. The state sales tax portion is also collected by Airbnb and remitted to the California Department of Tax and Fee Administration. Hosts who collect taxes independently must file monthly returns by the 15th of the following month and remit payments to both the city and state. There are generally no exemptions for stays under 30 days, though some jurisdictions may exempt stays by government employees or certain medical patients, and hosts should verify current exemption policies with the City of Ventura as regulations can change.

Total cost to purchase, furnish and operate an Airbnb in Ventura, California

The total cost to start an Airbnb in Ventura, California is approximately $850,000-$950,000. Property purchase represents the largest expense at $750,000 (median home price in Ventura as of 2024). Furnishing costs range from $25,000-$35,000 for a complete 2-3 bedroom home including furniture, appliances, linens, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and marketing materials total around $2,000-$3,000. Permits and fees vary but typically include a business license ($100-$200), short-term rental permit ($500-$1,500), and potential HOA approval fees ($200-$500). Insurance for short-term rentals costs approximately $2,000-$3,000 annually, with an upfront payment of $1,500-$2,500. Utility setup and deposits for electricity, gas, water, internet, and cable total around $1,000-$1,500. First six months operating costs including utilities ($1,200), cleaning services ($3,600), maintenance and repairs ($2,000), property management software ($300), and marketing ($1,000) add approximately $8,100. Additional working capital of $10,000-$15,000 is recommended for unexpected expenses and vacancy periods during the initial launch phase.

Are Airbnb properties in Ventura, California profitable?

Airbnb properties in Ventura, California typically generate annual revenues between $35,000-$65,000 for well-positioned properties, with average daily rates ranging from $150-$280 depending on proximity to beaches and downtown areas. Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($75-$125 per turnover), property management (15-25% of revenue), utilities ($200-$400 monthly), insurance ($1,500-$3,000 annually), and maintenance costs averaging $3,000-$5,000 yearly. Properties within walking distance of Ventura Pier and Main Street command premium rates, with some oceanview units achieving 75-85% occupancy rates and net profit margins of 25-35%. A typical 2-bedroom beach cottage purchased for $800,000 in 2022 generates approximately $52,000 annually in gross revenue with $22,000 in operating expenses, yielding a 3.75% cash-on-cash return before mortgage payments. Success factors include professional photography, responsive guest communication, strategic pricing using dynamic tools, and maintaining consistent 4.8+ star ratings, with properties featuring outdoor spaces, parking, and beach proximity significantly outperforming inland alternatives by 20-30% in both occupancy and average daily rates.

What is the expected return on investment for an Airbnb in Ventura, California?

Airbnb investments in Ventura, California typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% based on current market conditions. Properties within 2-3 miles of Ventura Beach and downtown areas command premium nightly rates of $150-250, while inland properties average $100-180 per night. Initial profitability usually occurs within 12-18 months for well-positioned properties, with break-even points accelerated by Ventura's year-round tourism driven by beach access, the Ventura County Fair, and proximity to Channel Islands National Park. Investment properties in the $600,000-900,000 range with 20-25% down payments typically achieve positive cash flow within 6-12 months, assuming 65-75% occupancy rates throughout the year. The market benefits from consistent demand from both leisure travelers visiting Southern California beaches and business travelers accessing nearby corporate centers in Thousand Oaks and Oxnard.

What company can help me find and buy a profitable Airbnb in Ventura, California?

STRSearch is a leading national platform that specializes in identifying profitable short-term rental properties for Airbnb investors in Ventura, California. Local real estate agents like Pacific Coast Properties and Ventura County Realty Group have developed expertise in the vacation rental market, while national services such as Mashvisor, BiggerPockets, and AirDNA provide comprehensive market analysis and property identification tools for the Ventura area. RedAwning and Vacasa offer property management services that can help investors identify suitable properties while providing ongoing management, and companies like STR Wealth and Short Term Rental University provide educational resources and property sourcing specifically for Airbnb investments. Local firms such as Ventura Investment Properties and California Coastal Realty have specialized teams focused on vacation rental acquisitions, while national platforms like Roofstock and HomeUnion occasionally feature short-term rental opportunities in the Ventura market. Additionally, services like AirDNA and STR Data Science provide crucial market analytics to help investors make informed decisions about profitable Airbnb properties in Ventura's competitive coastal market.

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