Is Vermillion, South Dakota Good for Airbnb Investment?

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Vermillion, South Dakota Airbnb Investment Overview

Is Airbnb a Good Investment in Vermillion, South Dakota?

Investing in Airbnb properties in Vermillion, South Dakota, presents a unique set of considerations. Current market conditions in Vermillion are influenced by its status as a college town, home to the University of South Dakota. This provides a consistent demand from visiting families, prospective students, and academics. Tourism trends, while not as robust as major vacation destinations, are steady, particularly around university events like graduations, sporting events, and parent weekends. Property values in Vermillion are generally more affordable compared to larger metropolitan areas, which can lead to a lower barrier to entry for investors. The investment potential for Airbnb in Vermillion hinges on effectively targeting this niche market, optimizing pricing around peak university-related dates, and offering amenities that appeal to short-term visitors. While not a high-growth tourism market, the consistent demand from the university community can offer a stable and potentially profitable investment opportunity.

How Much Does an Average Airbnb Earn in Vermillion?

Based on available market data and regional analysis, Airbnb hosts in Vermillion, South Dakota typically earn between $800-$1,500 per month, with significant seasonal fluctuations driven by the University of South Dakota academic calendar and regional tourism patterns. Peak earnings occur during fall months when university events, homecoming, and football season drive occupancy rates to 70-85%, generating monthly revenues of $1,200-$2,000 for well-positioned properties, while summer months see moderate performance at $900-$1,300 due to tourism and summer programs. Winter and early spring represent the lowest earning periods, with monthly revenues dropping to $400-$800 as student demand decreases and weather limits regional travel. Key factors affecting earnings include proximity to the university campus, property size and amenities, professional photography and listing optimization, responsive host communication, and competition from approximately 25-40 active listings in the area. Properties within walking distance of campus or downtown typically command 20-30% higher rates, while larger homes accommodating 6+ guests perform better during graduation weekends and family visits. The average daily rate ranges from $65-$120 depending on property type and season, with successful hosts maintaining occupancy rates between 45-65% annually through strategic pricing and calendar management.

Airbnb Return on Investment in Vermillion

Airbnb investments in Vermillion, South Dakota typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the city's smaller market size and seasonal demand fluctuations driven by the University of South Dakota student population. Average nightly rates hover around $75-95 for well-positioned properties, with occupancy rates of 45-60% annually, heavily concentrated during the academic year and summer months. Property acquisition costs average $150,000-220,000 for suitable investment properties, while operating expenses including utilities, cleaning, maintenance, and platform fees typically consume 35-45% of gross rental income. Compared to traditional long-term rentals in Vermillion, which generate 6-8% ROI with more stable monthly cash flows of $800-1,200, Airbnb properties offer higher potential returns but require significantly more active management and face greater income volatility, making long-term rentals generally more attractive for passive investors seeking consistent returns in this smaller Midwest market.

Average Airbnb Occupancy Rate in Vermillion

Airbnb occupancy rates in Vermillion, South Dakota typically average around 45-55% annually, with significant seasonal variation driven by the University of South Dakota academic calendar and local events. Peak occupancy occurs during late summer and early fall (August-October) at 65-75% due to university move-in, football season, and graduation events, while winter months (December-February) see the lowest rates at 25-35%. Spring months (March-May) experience moderate occupancy around 50-60% coinciding with spring semester activities and graduation season. Vermillion's occupancy rates generally align with or slightly exceed South Dakota's statewide average of 40-50%, benefiting from consistent university-related demand, but fall below the national Airbnb average of approximately 60-65% due to the city's smaller size, limited tourism infrastructure, and seasonal nature of demand primarily tied to academic and sporting events rather than year-round leisure travel.

Best Neighborhoods for Airbnb in Vermillion

The downtown historic district near Main Street offers the strongest Airbnb potential in Vermillion due to its walkability to restaurants, shops, and cultural attractions, with properties typically commanding $80-120 per night and attracting both business travelers and tourists exploring the area's heritage sites. The University of South Dakota campus area provides consistent demand from visiting families, prospective students, and academic conference attendees, with rental rates around $70-100 per night and high occupancy during the academic year and graduation periods. The residential neighborhoods near the Missouri River and riverfront parks appeal to outdoor enthusiasts and families seeking recreational activities like fishing, boating, and hiking, offering scenic properties that can charge premium rates of $90-130 per night during peak summer months. The established residential areas along Cherry Street and Court Street feature well-maintained homes with character that attract longer-term stays and corporate visitors, providing stable income potential at $75-110 per night with lower turnover costs. The newer suburban developments on the city's east side offer modern amenities and family-friendly environments that appeal to relocating professionals and extended-stay guests, typically generating $70-95 per night with consistent bookings. Properties near the medical facilities and professional districts serve healthcare workers, consultants, and business travelers requiring temporary housing, maintaining steady occupancy rates at $65-90 per night throughout the year.

Short-term Rental Regulations in Vermillion

Vermillion, South Dakota currently requires short-term rental operators to obtain a business license and register their property with the city, though specific permit requirements vary by zoning district with residential zones typically allowing rentals in owner-occupied properties or with conditional use permits. Occupancy limits are generally based on the property's bedroom count plus two additional guests, with maximum occupancy rarely exceeding 10-12 people depending on the specific property size and local fire codes. The city does not mandate owner-occupancy for all short-term rentals but does distinguish between hosted and non-hosted rentals, with hosted rentals (where the owner lives on-site) facing fewer restrictions than entire-home rentals. Zoning restrictions primarily limit short-term rentals to residential and mixed-use districts, with some areas near the University of South Dakota campus having additional oversight due to student housing concerns. The registration process involves submitting an application to the city clerk's office, providing proof of insurance, emergency contact information, and compliance with health and safety standards including smoke detectors and carbon monoxide alarms. Recent regulatory discussions have focused on balancing the needs of property owners, neighbors, and the local housing market, with the city considering updates to noise ordinances and parking requirements, though major regulatory overhauls have been limited as the community continues to evaluate the long-term impacts of short-term rental growth in this college town of approximately 11,000 residents.

Short-term Rental Fees and Taxes in Vermillion

Short-term rentals in Vermillion, South Dakota are subject to several fees and taxes including the state sales tax of 4.2% and state tourism tax of 1.5% on gross receipts, while Clay County may impose an additional lodging tax of approximately 2-3%. The city of Vermillion typically requires a business license costing around $25-50 annually, and short-term rental operators must register with the South Dakota Department of Revenue at no cost but need to obtain a sales tax license. Property owners may need to pay additional fees for zoning compliance or conditional use permits ranging from $100-300, and there could be inspection fees of $50-100 for initial setup. The total tax burden on guests typically ranges from 7.7% to 10.7% of the rental amount, while operators face annual administrative costs of approximately $75-450 depending on specific permit requirements and property characteristics.

Is Airbnb a Good Investment in Vermillion, South Dakota?

Investing in Airbnb properties in Vermillion, South Dakota, presents a unique set of considerations. Current market conditions in Vermillion are influenced by its status as a college town, home to the University of South Dakota. This provides a consistent demand from visiting families, prospective students, and academics. Tourism trends, while not as robust as major vacation destinations, are steady, particularly around university events like graduations, sporting events, and parent weekends. Property values in Vermillion are generally more affordable compared to larger metropolitan areas, which can lead to a lower barrier to entry for investors. The investment potential for Airbnb in Vermillion hinges on effectively targeting this niche market, optimizing pricing around peak university-related dates, and offering amenities that appeal to short-term visitors. While not a high-growth tourism market, the consistent demand from the university community can offer a stable and potentially profitable investment opportunity.

How Much Does an Average Airbnb Earn in Vermillion?

Based on available market data and regional analysis, Airbnb hosts in Vermillion, South Dakota typically earn between $800-$1,500 per month, with significant seasonal fluctuations driven by the University of South Dakota academic calendar and regional tourism patterns. Peak earnings occur during fall months when university events, homecoming, and football season drive occupancy rates to 70-85%, generating monthly revenues of $1,200-$2,000 for well-positioned properties, while summer months see moderate performance at $900-$1,300 due to tourism and summer programs. Winter and early spring represent the lowest earning periods, with monthly revenues dropping to $400-$800 as student demand decreases and weather limits regional travel. Key factors affecting earnings include proximity to the university campus, property size and amenities, professional photography and listing optimization, responsive host communication, and competition from approximately 25-40 active listings in the area. Properties within walking distance of campus or downtown typically command 20-30% higher rates, while larger homes accommodating 6+ guests perform better during graduation weekends and family visits. The average daily rate ranges from $65-$120 depending on property type and season, with successful hosts maintaining occupancy rates between 45-65% annually through strategic pricing and calendar management.

Airbnb Return on Investment in Vermillion

Airbnb investments in Vermillion, South Dakota typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years due to the city's smaller market size and seasonal demand fluctuations driven by the University of South Dakota student population. Average nightly rates hover around $75-95 for well-positioned properties, with occupancy rates of 45-60% annually, heavily concentrated during the academic year and summer months. Property acquisition costs average $150,000-220,000 for suitable investment properties, while operating expenses including utilities, cleaning, maintenance, and platform fees typically consume 35-45% of gross rental income. Compared to traditional long-term rentals in Vermillion, which generate 6-8% ROI with more stable monthly cash flows of $800-1,200, Airbnb properties offer higher potential returns but require significantly more active management and face greater income volatility, making long-term rentals generally more attractive for passive investors seeking consistent returns in this smaller Midwest market.

Average Airbnb Occupancy Rate in Vermillion

Airbnb occupancy rates in Vermillion, South Dakota typically average around 45-55% annually, with significant seasonal variation driven by the University of South Dakota academic calendar and local events. Peak occupancy occurs during late summer and early fall (August-October) at 65-75% due to university move-in, football season, and graduation events, while winter months (December-February) see the lowest rates at 25-35%. Spring months (March-May) experience moderate occupancy around 50-60% coinciding with spring semester activities and graduation season. Vermillion's occupancy rates generally align with or slightly exceed South Dakota's statewide average of 40-50%, benefiting from consistent university-related demand, but fall below the national Airbnb average of approximately 60-65% due to the city's smaller size, limited tourism infrastructure, and seasonal nature of demand primarily tied to academic and sporting events rather than year-round leisure travel.

Best Neighborhoods for Airbnb in Vermillion

The downtown historic district near Main Street offers the strongest Airbnb potential in Vermillion due to its walkability to restaurants, shops, and cultural attractions, with properties typically commanding $80-120 per night and attracting both business travelers and tourists exploring the area's heritage sites. The University of South Dakota campus area provides consistent demand from visiting families, prospective students, and academic conference attendees, with rental rates around $70-100 per night and high occupancy during the academic year and graduation periods. The residential neighborhoods near the Missouri River and riverfront parks appeal to outdoor enthusiasts and families seeking recreational activities like fishing, boating, and hiking, offering scenic properties that can charge premium rates of $90-130 per night during peak summer months. The established residential areas along Cherry Street and Court Street feature well-maintained homes with character that attract longer-term stays and corporate visitors, providing stable income potential at $75-110 per night with lower turnover costs. The newer suburban developments on the city's east side offer modern amenities and family-friendly environments that appeal to relocating professionals and extended-stay guests, typically generating $70-95 per night with consistent bookings. Properties near the medical facilities and professional districts serve healthcare workers, consultants, and business travelers requiring temporary housing, maintaining steady occupancy rates at $65-90 per night throughout the year.

Short-term Rental Regulations in Vermillion

Vermillion, South Dakota currently requires short-term rental operators to obtain a business license and register their property with the city, though specific permit requirements vary by zoning district with residential zones typically allowing rentals in owner-occupied properties or with conditional use permits. Occupancy limits are generally based on the property's bedroom count plus two additional guests, with maximum occupancy rarely exceeding 10-12 people depending on the specific property size and local fire codes. The city does not mandate owner-occupancy for all short-term rentals but does distinguish between hosted and non-hosted rentals, with hosted rentals (where the owner lives on-site) facing fewer restrictions than entire-home rentals. Zoning restrictions primarily limit short-term rentals to residential and mixed-use districts, with some areas near the University of South Dakota campus having additional oversight due to student housing concerns. The registration process involves submitting an application to the city clerk's office, providing proof of insurance, emergency contact information, and compliance with health and safety standards including smoke detectors and carbon monoxide alarms. Recent regulatory discussions have focused on balancing the needs of property owners, neighbors, and the local housing market, with the city considering updates to noise ordinances and parking requirements, though major regulatory overhauls have been limited as the community continues to evaluate the long-term impacts of short-term rental growth in this college town of approximately 11,000 residents.

Short-term Rental Fees and Taxes in Vermillion

Short-term rentals in Vermillion, South Dakota are subject to several fees and taxes including the state sales tax of 4.2% and state tourism tax of 1.5% on gross receipts, while Clay County may impose an additional lodging tax of approximately 2-3%. The city of Vermillion typically requires a business license costing around $25-50 annually, and short-term rental operators must register with the South Dakota Department of Revenue at no cost but need to obtain a sales tax license. Property owners may need to pay additional fees for zoning compliance or conditional use permits ranging from $100-300, and there could be inspection fees of $50-100 for initial setup. The total tax burden on guests typically ranges from 7.7% to 10.7% of the rental amount, while operators face annual administrative costs of approximately $75-450 depending on specific permit requirements and property characteristics.

* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.

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How to start an Airbnb in Vermillion, South Dakota?

To start an Airbnb in Vermillion, South Dakota, begin by researching local zoning laws and contacting the City of Vermillion Planning Department to understand short-term rental regulations, as South Dakota generally allows vacation rentals but municipalities may have specific requirements. Obtain necessary permits including a business license from the city clerk's office, register for state sales tax with the South Dakota Department of Revenue, and secure appropriate insurance coverage that includes short-term rental protection. Find a suitable property by searching residential areas near the University of South Dakota campus or downtown Vermillion, ensuring the property meets fire safety codes and ADA accessibility requirements where applicable. Furnish the space with quality furniture, linens, kitchen essentials, and amenities like WiFi, focusing on comfort for visiting families, university guests, and business travelers. Create your Airbnb listing with professional photos highlighting the property's proximity to USD, local attractions like the National Music Museum, and outdoor activities along the Missouri River. Set competitive pricing by researching similar properties in the Vermillion area, typically ranging from $75-150 per night depending on size and amenities. Manage your property by establishing check-in procedures, maintaining cleanliness standards, responding promptly to guest inquiries, and ensuring compliance with South Dakota's 4.5% state sales tax on lodging, while building relationships with local cleaning services and maintenance providers to support your operation.

What's the best way to identify good STR properties in Vermillion, South Dakota?

For identifying profitable short-term rental properties in Vermillion, South Dakota, focus on locations within walking distance of the University of South Dakota campus, downtown Clay Street business district, and near the Missouri River recreational areas, as these attract the primary visitor demographics of university families, business travelers, and outdoor enthusiasts. Target 2-4 bedroom properties built after 1980 with modern amenities, reliable internet, parking, and outdoor spaces, as these appeal to families visiting students and small groups attending university events. Conduct pricing analysis using AirDNA and Mashvisor to benchmark against the limited existing STR inventory, typically ranging $80-150 per night depending on size and location, while factoring in seasonal demand spikes during university events, graduation, and summer river activities. Research competition through Airbnb and VRBO searches revealing approximately 15-25 active listings in the area, with highest occupancy rates for properties offering unique features like river views, historic charm, or proximity to campus. Utilize tools including STR Helper for market analysis, Rabbu for performance tracking, and local resources such as the Vermillion Chamber of Commerce for event calendars, Clay County planning department for zoning regulations, and University of South Dakota's academic calendar to identify peak booking periods, while monitoring local Facebook groups and connecting with Coldwell Banker Lewis-Kirkeby-Hall and other local real estate agents familiar with investment properties in this college town market of approximately 11,000 residents.

How to get an Airbnb permit in Vermillion, South Dakota?

To obtain an Airbnb/STR permit in Vermillion, South Dakota, contact the Vermillion City Hall at 25 Center Street or call (605) 677-7050 to apply through the Planning and Zoning Department. Required documents typically include a completed short-term rental application, proof of property ownership or lease agreement, certificate of insurance with minimum $1 million liability coverage, floor plan of the rental unit, contact information for a local property manager if you're not local, and payment of applicable fees. The application fee is estimated at $100-200 with an annual renewal fee of approximately $50-100. Submit your complete application to the Planning and Zoning office, which will review it for compliance with zoning regulations, safety codes, and parking requirements. The city may require a site inspection to ensure the property meets health and safety standards including working smoke detectors, carbon monoxide detectors, and adequate egress. The approval timeline is typically 30-45 days from submission of a complete application. Vermillion-specific requirements likely include maintaining the property as a single-family dwelling appearance, providing adequate off-street parking for guests, ensuring quiet hours compliance, and maintaining a guest registry. Once approved, you must display your permit number in all online listings and renew annually by December 31st.

Is it legal to operate a short-term rental in Vermillion, South Dakota?

Short-term rentals (STRs) are generally legal in Vermillion, South Dakota, as the city does not have comprehensive municipal ordinances specifically prohibiting them as of 2023. However, STR operators must comply with standard zoning regulations, business licensing requirements, and state tax obligations including sales tax collection. The city follows typical residential zoning rules where properties in residential districts may face restrictions on commercial activities, though enforcement has been relatively lenient compared to larger South Dakota cities like Sioux Falls or Rapid City. Property owners should ensure compliance with homeowners association rules if applicable and maintain proper insurance coverage, while the city has not implemented specific registration systems, occupancy limits, or parking requirements that some municipalities have adopted. Recent discussions at city council meetings have touched on potential future regulations as STR activity increases, but no major legal changes have been enacted, leaving the current regulatory environment relatively permissive under existing zoning and business operation frameworks.

What are the best places to invest in Airbnb in Vermillion, South Dakota?

The most promising Airbnb investment areas in Vermillion, South Dakota center around the University of South Dakota campus district, particularly properties within walking distance of the main campus on East Clark Street and Dakota Street, which attract consistent demand from visiting families during graduation ceremonies, prospective student visits, and sporting events at the DakotaDome. The historic downtown area near Main Street and Market Street offers strong potential due to its proximity to local restaurants, shops, and cultural attractions, appealing to leisure travelers exploring the Missouri River region. The residential neighborhoods surrounding the National Music Museum and W.H. Over Museum, particularly along Cherry Street and Pine Street, provide excellent opportunities as these areas draw music enthusiasts and history buffs year-round. Properties near the Clay County Fairgrounds on West Main Street experience seasonal spikes during the annual county fair and other events, while locations close to the Missouri River recreational areas attract outdoor enthusiasts, fishermen, and boaters during warmer months. The Bluff View area offers scenic properties that command premium rates from guests seeking unique experiences with river views, making it particularly attractive for investors targeting the growing experiential travel market.

Airbnb and lodging taxes in Vermillion, South Dakota

In Vermillion, South Dakota, Airbnb hosts are subject to both state and local lodging taxes. The state of South Dakota imposes a 4.5% state sales tax on short-term rental accommodations, which applies to stays of less than 28 consecutive days. Additionally, Vermillion levies a municipal lodging tax of approximately 2% on short-term rentals within city limits. These taxes are typically collected from guests at the time of booking through Airbnb's automatic tax collection system, which began operating in South Dakota around 2019. Hosts who collect taxes manually must remit state taxes monthly to the South Dakota Department of Revenue if their annual gross receipts exceed $100,000 or they have more than 200 transactions, while smaller operators may file quarterly. Local taxes must be remitted to the City of Vermillion on a monthly basis by the 20th of the following month. Exemptions generally apply to stays exceeding 28 consecutive days, which are considered long-term rentals rather than transient accommodations, and certain government or non-profit organization bookings may qualify for exemptions with proper documentation.

Total cost to purchase, furnish and operate an Airbnb in Vermillion, South Dakota

Starting an Airbnb in Vermillion, South Dakota requires approximately $180,000-220,000 in total initial investment. Property purchase costs around $150,000 based on median home prices in the area as of 2023. Furnishing a 2-3 bedroom property typically runs $8,000-12,000 including beds, linens, kitchen essentials, living room furniture, and basic appliances. Initial setup costs including professional photography, listing creation, and basic renovations total approximately $3,000-5,000. Permits and fees vary but expect around $500-1,000 for business licenses and short-term rental permits required by the city. Insurance premiums for short-term rental coverage average $1,200-1,800 annually. Utility setup and deposits for electricity, gas, water, internet, and cable run about $800-1,200. First six months of operating costs including utilities ($600/month), cleaning supplies and services ($200/month), maintenance reserves ($150/month), property management software ($50/month), and marketing expenses ($100/month) total approximately $6,600. Additional considerations include potential HOA fees and emergency repair funds of $2,000-3,000 to ensure smooth operations during the initial period.

Are Airbnb properties in Vermillion, South Dakota profitable?

Airbnb properties in Vermillion, South Dakota typically generate modest returns due to the city's small market size of approximately 10,000 residents and limited tourism infrastructure. Average daily rates range from $65-85 for entire homes, with occupancy rates averaging 35-45% annually, resulting in gross revenues of $8,000-14,000 per year for typical 2-3 bedroom properties. Operating expenses including utilities, cleaning, maintenance, insurance, and Airbnb fees typically consume 40-50% of gross revenue, while mortgage payments on median-priced homes ($180,000-220,000) add another $1,200-1,400 monthly. Net profit margins generally fall between 15-25% of gross revenue, translating to annual profits of $1,200-3,500 for most properties. Success factors include proximity to the University of South Dakota campus for parent weekends and graduation events, competitive pricing below Sioux Falls rates, and targeting longer-term stays from traveling professionals or temporary university staff. Properties within walking distance of downtown or the university command premium rates, while those offering unique amenities like hot tubs or pet-friendly policies achieve higher occupancy rates during peak summer months and football season.

What is the expected return on investment for an Airbnb in Vermillion, South Dakota?

Based on Vermillion, South Dakota market conditions, Airbnb investments typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10% depending on property type and location proximity to the University of South Dakota campus. Properties within 1-2 miles of USD can expect higher returns of 10-14% annually due to consistent demand from visiting families, prospective students, and university events. Initial profitability usually occurs within 18-24 months for well-positioned properties, with break-even on cash investment typically achieved in 8-12 years. The market benefits from steady demand during the academic year (August-May) with occupancy rates averaging 65-75%, while summer months see reduced but consistent bookings from regional travelers and outdoor enthusiasts visiting the Missouri River area. Properties requiring minimal renovation in established neighborhoods near downtown or campus areas tend to achieve faster profitability timelines of 12-18 months, while fixer-uppers may extend the profitability window to 24-36 months but can yield higher long-term returns of 12-16% annually once stabilized.

What company can help me find and buy a profitable Airbnb in Vermillion, South Dakota?

STRSearch is a national platform that specializes in identifying profitable short-term rental properties for investors looking in Vermillion, South Dakota. Local real estate agents like those at Keller Williams Black Hills and Century 21 Associated serve the Vermillion area and can assist with Airbnb investment properties. RE/MAX Results and Coldwell Banker Lewis-Kirkeby-Hall also have agents familiar with the local market dynamics for vacation rental investments. National services include Mashvisor, which provides Airbnb analytics and property search tools, AirDNA for market data and revenue projections, and BiggerPockets for investor networking and deal sourcing. RedAwning offers property management and listing services for short-term rentals, while Awning provides full-service Airbnb property management. Local property management companies like Vermillion Property Management and Clay County Rentals may also assist with short-term rental operations. Additional national platforms include Roofstock, which occasionally features short-term rental properties, and local investment groups through the South Dakota Real Estate Investors Association that may have members active in the Vermillion market.

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