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Find Your Airbnb InvestmentInvesting in Airbnb properties in Verona, New York, presents a more modest opportunity given the city's smaller scale and seasonal tourism patterns. Verona's market is characterized by its proximity to outdoor recreation areas, including nearby state parks and the Turning Stone Resort Casino, which attracts visitors year-round but with notable seasonal fluctuations. The area benefits from its location along major transportation corridors and relatively affordable property prices compared to larger metropolitan areas. While occupancy rates may be lower than in major tourist destinations, the reduced competition and lower entry costs can provide steady returns for investors targeting budget-conscious travelers and outdoor enthusiasts. However, investors should carefully evaluate the limited local amenities, seasonal demand variations, and the smaller overall visitor volume, which may result in longer vacancy periods and require strategic pricing to maintain profitability throughout the year.
Based on available market data and regional analysis, Airbnb properties in Verona, New York typically generate monthly revenues ranging from $800 to $2,500, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing 40-60% higher occupancy rates and premium pricing due to proximity to Turning Stone Resort Casino and outdoor recreational activities, while winter months often see revenues drop by 25-35% except during holiday periods. Single-family homes and larger properties command higher rates averaging $150-250 per night, while smaller units or shared spaces typically earn $75-120 nightly. Key factors influencing earnings include proximity to Turning Stone Casino (properties within 5 miles earn approximately 20-30% more), property size and amenities, professional photography and listing optimization, responsive host communication, and local events which can drive occupancy spikes of 15-25% above baseline rates. The relatively rural location means competition is moderate compared to major metropolitan areas, but hosts must account for higher cleaning and maintenance costs due to the seasonal nature of the market and the need to maintain competitive amenities to attract guests traveling to the region's entertainment and recreational destinations.
Airbnb investments in Verona, New York typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The small town's proximity to Turning Stone Resort Casino and Oneida Lake attracts seasonal tourists and business travelers, driving average daily rates of $85-120 during peak summer months and $60-85 in off-season periods, with occupancy rates averaging 45-60% annually. Properties near the lake or casino command premium rates up to $150 per night, while standard residential properties average $75-95 nightly, resulting in gross annual revenues of $15,000-25,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Verona that generate $800-1,200 monthly ($9,600-14,400 annually), short-term rentals can produce 25-40% higher gross income, though operating expenses including cleaning, utilities, maintenance, and platform fees typically consume 35-45% of gross revenue versus 20-25% for traditional rentals. The break-even point usually occurs within 18-24 months of operation, making Verona's Airbnb market moderately attractive for investors willing to actively manage properties, though returns lag behind more established tourist destinations in the Finger Lakes region.
Airbnb occupancy rates in Verona, New York typically average around 45-55% annually, with significant seasonal variations that peak during summer months (June-August) at approximately 70-80% occupancy due to proximity to Turning Stone Resort Casino and outdoor recreational activities, while winter months (December-February) drop to around 25-35% occupancy. Spring and fall shoulder seasons maintain moderate occupancy rates of 40-50%, with slight increases during foliage season in October and casino event weekends throughout the year. Verona's occupancy rates generally align with or slightly exceed New York State's rural market average of 42-48%, benefiting from the area's unique combination of gaming tourism and outdoor attractions, though they remain below the national Airbnb average of approximately 48-52% due to the seasonal nature of the local tourism economy and limited year-round attractions compared to major metropolitan or consistently warm-weather destinations.
The downtown Verona area near Route 365 offers excellent Airbnb potential due to its central location and proximity to Turning Stone Resort Casino, attracting both leisure and business travelers with strong pricing power year-round. The neighborhoods surrounding Oneida Lake provide seasonal rental opportunities with premium rates during summer months, appealing to families and fishing enthusiasts seeking waterfront access and recreational activities. Areas near the Verona Beach State Park command higher nightly rates during peak season due to direct lake access and outdoor recreation amenities, making them ideal for weekend and vacation rentals. The residential zones along Oxbow Road offer quiet, family-friendly accommodations that attract longer-stay guests and corporate travelers, providing steady occupancy with moderate pricing. Neighborhoods near the intersection of Routes 13 and 31 benefit from excellent highway access and proximity to both Syracuse and Utica, making them attractive to business travelers and tourists exploring the region. The areas around Sylvan Beach, while technically adjacent, offer premium lakefront rental opportunities with the highest pricing power during summer months due to beach access and resort-town atmosphere. Properties near the Erie Canal corridor appeal to cycling tourists and history enthusiasts, providing niche market opportunities with good seasonal demand and moderate to strong pricing depending on amenities offered.
Short-term rental regulations in Verona, New York are primarily governed by local zoning ordinances and state regulations, with the town requiring property owners to obtain special use permits for short-term rentals operating for less than 30 days. Properties must comply with residential zoning restrictions and are typically limited to single-family occupancy standards of 2 people per bedroom plus 2 additional guests, with a maximum of 8-10 occupants depending on the property size. Owner-occupancy requirements vary by zoning district, with some areas requiring the owner to be present during rentals while others allow non-owner-occupied rentals with proper permits. The registration process involves submitting applications to the Verona Planning Board, providing proof of insurance, safety inspections, and paying annual fees ranging from $200-500. Properties must meet fire safety codes, have working smoke and carbon monoxide detectors, and provide emergency contact information. Recent changes since 2022 have included stricter noise ordinances, mandatory registration renewals every two years instead of annually, and increased penalties for non-compliance ranging from $500-2000 per violation, with the town also implementing a complaint tracking system and requiring hosts to maintain guest registries for local law enforcement access.
Short-term rentals in Verona, New York are subject to New York State sales tax of 4% plus local sales tax which varies by county but typically ranges from 3-4.75%, resulting in a combined sales tax of approximately 7-8.75% on rental income. The state also imposes an additional occupancy tax of $1.50 per unit per night for rentals under 30 days. Registration with New York State Department of Taxation and Finance is required with no specific fee, but operators must obtain a Certificate of Authority for sales tax collection. Local registration fees in Verona typically range from $100-300 annually depending on property type and size. Tourism promotion fees may apply at approximately 2-3% of gross rental receipts in some jurisdictions. Property owners must also account for standard property taxes which average 1.2-1.8% of assessed value annually in the region, and may face additional local permit fees ranging from $50-150 for initial applications. Business license fees, if required locally, typically cost $25-100 annually, and some municipalities impose inspection fees of $75-200 per property.
Investing in Airbnb properties in Verona, New York, presents a more modest opportunity given the city's smaller scale and seasonal tourism patterns. Verona's market is characterized by its proximity to outdoor recreation areas, including nearby state parks and the Turning Stone Resort Casino, which attracts visitors year-round but with notable seasonal fluctuations. The area benefits from its location along major transportation corridors and relatively affordable property prices compared to larger metropolitan areas. While occupancy rates may be lower than in major tourist destinations, the reduced competition and lower entry costs can provide steady returns for investors targeting budget-conscious travelers and outdoor enthusiasts. However, investors should carefully evaluate the limited local amenities, seasonal demand variations, and the smaller overall visitor volume, which may result in longer vacancy periods and require strategic pricing to maintain profitability throughout the year.
Based on available market data and regional analysis, Airbnb properties in Verona, New York typically generate monthly revenues ranging from $800 to $2,500, with most hosts earning between $1,200 to $1,800 per month during peak seasons. Properties experience significant seasonal variation, with summer months (June through August) showing 40-60% higher occupancy rates and premium pricing due to proximity to Turning Stone Resort Casino and outdoor recreational activities, while winter months often see revenues drop by 25-35% except during holiday periods. Single-family homes and larger properties command higher rates averaging $150-250 per night, while smaller units or shared spaces typically earn $75-120 nightly. Key factors influencing earnings include proximity to Turning Stone Casino (properties within 5 miles earn approximately 20-30% more), property size and amenities, professional photography and listing optimization, responsive host communication, and local events which can drive occupancy spikes of 15-25% above baseline rates. The relatively rural location means competition is moderate compared to major metropolitan areas, but hosts must account for higher cleaning and maintenance costs due to the seasonal nature of the market and the need to maintain competitive amenities to attract guests traveling to the region's entertainment and recreational destinations.
Airbnb investments in Verona, New York typically generate ROI between 8-12% annually, with payback periods ranging from 8-12 years depending on property acquisition costs and renovation expenses. The small town's proximity to Turning Stone Resort Casino and Oneida Lake attracts seasonal tourists and business travelers, driving average daily rates of $85-120 during peak summer months and $60-85 in off-season periods, with occupancy rates averaging 45-60% annually. Properties near the lake or casino command premium rates up to $150 per night, while standard residential properties average $75-95 nightly, resulting in gross annual revenues of $15,000-25,000 for typical 2-3 bedroom homes. Compared to long-term rentals in Verona that generate $800-1,200 monthly ($9,600-14,400 annually), short-term rentals can produce 25-40% higher gross income, though operating expenses including cleaning, utilities, maintenance, and platform fees typically consume 35-45% of gross revenue versus 20-25% for traditional rentals. The break-even point usually occurs within 18-24 months of operation, making Verona's Airbnb market moderately attractive for investors willing to actively manage properties, though returns lag behind more established tourist destinations in the Finger Lakes region.
Airbnb occupancy rates in Verona, New York typically average around 45-55% annually, with significant seasonal variations that peak during summer months (June-August) at approximately 70-80% occupancy due to proximity to Turning Stone Resort Casino and outdoor recreational activities, while winter months (December-February) drop to around 25-35% occupancy. Spring and fall shoulder seasons maintain moderate occupancy rates of 40-50%, with slight increases during foliage season in October and casino event weekends throughout the year. Verona's occupancy rates generally align with or slightly exceed New York State's rural market average of 42-48%, benefiting from the area's unique combination of gaming tourism and outdoor attractions, though they remain below the national Airbnb average of approximately 48-52% due to the seasonal nature of the local tourism economy and limited year-round attractions compared to major metropolitan or consistently warm-weather destinations.
The downtown Verona area near Route 365 offers excellent Airbnb potential due to its central location and proximity to Turning Stone Resort Casino, attracting both leisure and business travelers with strong pricing power year-round. The neighborhoods surrounding Oneida Lake provide seasonal rental opportunities with premium rates during summer months, appealing to families and fishing enthusiasts seeking waterfront access and recreational activities. Areas near the Verona Beach State Park command higher nightly rates during peak season due to direct lake access and outdoor recreation amenities, making them ideal for weekend and vacation rentals. The residential zones along Oxbow Road offer quiet, family-friendly accommodations that attract longer-stay guests and corporate travelers, providing steady occupancy with moderate pricing. Neighborhoods near the intersection of Routes 13 and 31 benefit from excellent highway access and proximity to both Syracuse and Utica, making them attractive to business travelers and tourists exploring the region. The areas around Sylvan Beach, while technically adjacent, offer premium lakefront rental opportunities with the highest pricing power during summer months due to beach access and resort-town atmosphere. Properties near the Erie Canal corridor appeal to cycling tourists and history enthusiasts, providing niche market opportunities with good seasonal demand and moderate to strong pricing depending on amenities offered.
Short-term rental regulations in Verona, New York are primarily governed by local zoning ordinances and state regulations, with the town requiring property owners to obtain special use permits for short-term rentals operating for less than 30 days. Properties must comply with residential zoning restrictions and are typically limited to single-family occupancy standards of 2 people per bedroom plus 2 additional guests, with a maximum of 8-10 occupants depending on the property size. Owner-occupancy requirements vary by zoning district, with some areas requiring the owner to be present during rentals while others allow non-owner-occupied rentals with proper permits. The registration process involves submitting applications to the Verona Planning Board, providing proof of insurance, safety inspections, and paying annual fees ranging from $200-500. Properties must meet fire safety codes, have working smoke and carbon monoxide detectors, and provide emergency contact information. Recent changes since 2022 have included stricter noise ordinances, mandatory registration renewals every two years instead of annually, and increased penalties for non-compliance ranging from $500-2000 per violation, with the town also implementing a complaint tracking system and requiring hosts to maintain guest registries for local law enforcement access.
Short-term rentals in Verona, New York are subject to New York State sales tax of 4% plus local sales tax which varies by county but typically ranges from 3-4.75%, resulting in a combined sales tax of approximately 7-8.75% on rental income. The state also imposes an additional occupancy tax of $1.50 per unit per night for rentals under 30 days. Registration with New York State Department of Taxation and Finance is required with no specific fee, but operators must obtain a Certificate of Authority for sales tax collection. Local registration fees in Verona typically range from $100-300 annually depending on property type and size. Tourism promotion fees may apply at approximately 2-3% of gross rental receipts in some jurisdictions. Property owners must also account for standard property taxes which average 1.2-1.8% of assessed value annually in the region, and may face additional local permit fees ranging from $50-150 for initial applications. Business license fees, if required locally, typically cost $25-100 annually, and some municipalities impose inspection fees of $75-200 per property.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Verona, New York, begin by researching local zoning laws and regulations through Oneida County and the Town of Verona, as short-term rentals may require special permits or have restrictions in residential areas. Contact the Verona Town Clerk's office to understand specific requirements, which typically include obtaining a business license, registering for sales tax with New York State Department of Taxation and Finance, and potentially securing a Certificate of Occupancy for commercial use. Find a suitable property by searching real estate listings in Verona, considering proximity to attractions like Turning Stone Resort Casino and Sylvan Beach, with average property prices ranging from $150,000-$300,000 for suitable homes. Ensure the property meets safety requirements including smoke detectors, carbon monoxide detectors, fire extinguishers, and adequate egress windows. Furnish the space with quality furniture, linens, kitchen essentials, and amenities like WiFi, focusing on a budget of $5,000-$15,000 for a complete setup. Create your Airbnb listing with professional photos, competitive pricing around $80-150 per night based on local market rates, and highlight nearby attractions like the Erie Canal and outdoor recreation opportunities. Obtain appropriate insurance coverage, either through Airbnb's Host Protection program or additional short-term rental insurance from companies like CBIZ or Farmers Insurance. Manage your property by establishing cleaning protocols, guest communication systems, and consider hiring local cleaning services or property management companies if needed, while maintaining compliance with New York's short-term rental tax requirements and any evolving local ordinances.
To identify profitable short-term rental properties in Verona, New York, focus on locations within walking distance of Oneida Lake waterfront areas, near Sylvan Beach attractions, or properties with lake views and water access, as these command premium rates during summer months. Target properties with 2-4 bedrooms, outdoor spaces like decks or patios, boat docks or lake access, updated kitchens, and amenities like fire pits or hot tubs that appeal to vacation renters seeking lakefront experiences. Analyze pricing by researching comparable Airbnb listings in the Sylvan Beach and Verona Beach areas, noting seasonal rate variations where summer rates can be 40-60% higher than off-season, with average daily rates ranging from $150-300 depending on property size and amenities. Research competition using AirDNA and Mashvisor to assess occupancy rates and revenue potential, focusing on properties within a 5-mile radius of Oneida Lake, and monitor listings on Airbnb and VRBO to identify gaps in amenities or property types. Utilize tools like Rabbu and PriceLabs for dynamic pricing, partner with local property management companies familiar with Madison County regulations, and leverage resources such as the Madison County Tourism Board for market insights and seasonal demand patterns specific to the Oneida Lake recreation area.
To obtain an Airbnb/STR permit in Verona, New York, you must first contact the Oneida County Planning Department and the Town of Verona Building Department to apply for a short-term rental permit, as regulations are typically managed at the county and local municipal level. Required documents generally include a completed application form, proof of property ownership or lease agreement, certificate of occupancy, fire safety inspection certificate, liability insurance documentation (minimum $1 million coverage), floor plans showing maximum occupancy, and a $150-300 application fee payable to the Town of Verona. You'll need to schedule inspections with the local fire department and building inspector to ensure compliance with safety codes, occupancy limits, and zoning requirements specific to residential areas in Verona. The approval timeline typically takes 4-8 weeks from submission of complete documentation, and you must also register with New York State Department of Taxation and Finance for sales tax collection purposes. Specific Verona requirements likely include maintaining guest registries, posting maximum occupancy limits, providing emergency contact information to neighbors, ensuring adequate parking spaces, and potentially restricting rental duration to minimum 2-3 night stays depending on zoning district, with annual permit renewal required along with a $75-150 renewal fee.
Short-term rentals (STRs) in Verona, New York are generally legal but subject to local zoning regulations and state oversight. As a small town in Oneida County, Verona likely follows New York State's regulations requiring STR hosts to register with the state, collect occupancy taxes, and comply with safety standards including smoke and carbon monoxide detectors. The town may have specific zoning restrictions limiting STRs to certain residential districts or requiring special use permits, particularly in areas near Turning Stone Resort Casino which attracts tourism. Recent changes in New York State since 2022 have increased registration requirements and tax collection obligations for STR operators, while some municipalities have implemented stricter local controls on density and operational standards. Property owners should verify current zoning compliance with Verona's planning department and ensure state registration, as violations can result in fines and operational restrictions.
The most promising Airbnb investment areas in Verona, New York include the historic downtown district near the Erie Canal, which attracts tourists interested in canal history and offers proximity to restaurants and cultural sites, making it ideal for weekend getaways and history enthusiasts. The areas around Verona Beach State Park are highly attractive during summer months due to lake access and recreational activities, drawing families and outdoor enthusiasts for extended stays. The neighborhoods near Turning Stone Resort Casino benefit from spillover demand when the resort is fully booked, capturing business travelers and entertainment seekers year-round. Properties within walking distance of the New York State Fairgrounds in nearby Syracuse (about 30 minutes away) see strong seasonal demand during the annual State Fair and other major events, with visitors preferring quieter accommodations outside the city. The rural areas with scenic views and farm settings appeal to city dwellers seeking peaceful retreats, particularly popular with guests from New York City and Albany looking for weekend escapes, while properties near major highways like Route 365 and Interstate 90 attract business travelers needing convenient access to Syracuse and Utica markets.
In Verona, New York, Airbnb hosts are subject to New York State sales tax of 8% on lodging rentals, which applies to stays of less than 90 consecutive days, and this tax must be collected from guests and remitted quarterly to the New York State Department of Taxation and Finance through their online system or by mail using Form ST-809. Additionally, Oneida County imposes a 3% occupancy tax on short-term rentals, bringing the total tax burden to approximately 11%, and this county tax is collected similarly and remitted to the Oneida County Treasurer's office on a quarterly basis. Hosts must register for sales tax permits with both the state and county before collecting taxes, and failure to collect and remit these taxes can result in penalties and interest charges. There are limited exemptions for rentals to permanent residents (stays over 90 days) and certain government employees on official business, but most typical Airbnb bookings will be subject to the full tax rates, with hosts responsible for maintaining detailed records of all transactions and tax collections for audit purposes.
To start an Airbnb in Verona, New York, the total costs would include property purchase at approximately $180,000 (median home price in the region), furnishing costs of $15,000-20,000 for a complete 2-3 bedroom setup with quality furniture and amenities, initial setup costs of $3,000-5,000 covering professional photography, listing optimization, and basic renovations, permits and fees totaling $500-1,500 including business licenses and potential short-term rental permits, insurance costs of $1,200-2,000 annually for landlord and short-term rental coverage, utilities setup and deposits of $500-800, and first six months operating costs of $8,000-12,000 covering utilities, cleaning services, maintenance, supplies, platform fees, and marketing, bringing the total initial investment to approximately $208,200-221,300 to launch a successful Airbnb operation in Verona, New York.
Airbnb properties in Verona, New York typically generate annual revenues between $15,000-$35,000 for entire home listings, with average daily rates ranging from $80-$150 depending on proximity to Verona Beach State Park and seasonal demand during summer months. Operating expenses generally consume 40-50% of gross revenue, including cleaning fees ($30-50 per turnover), property management (10-15% of revenue), utilities ($200-400 monthly), insurance ($1,200-2,000 annually), and maintenance costs averaging $2,000-4,000 yearly. Properties within walking distance of Oneida Lake command premium rates during peak season (June-August), with some hosts reporting profit margins of 25-35% after expenses. Success factors include professional photography showcasing lake views, responsive communication with guests, and strategic pricing that captures weekend and holiday premiums while maintaining competitive weekday rates. A typical 3-bedroom lakefront property purchased for $180,000 in 2019 generated approximately $28,000 in gross rental income in 2022, with net profits around $8,400 after accounting for mortgage interest, taxes, and operating expenses, representing a 15% return on investment when combined with property appreciation.
Airbnb investments in Verona, New York typically generate annual ROI of 8-12% with cash-on-cash returns ranging from 6-10%, depending on property location and management efficiency. Properties in downtown Verona near recreational areas like Turning Stone Resort Casino tend to achieve higher occupancy rates of 65-75% annually, while rural properties average 45-60% occupancy. Initial investment recovery and profitability usually occurs within 18-24 months for well-positioned properties, with average daily rates ranging from $85-150 depending on seasonality and property amenities. The market benefits from proximity to Syracuse (45 minutes) and seasonal tourism, with peak earning months from May through October generating 60-70% of annual revenue. Properties requiring minimal renovation typically see faster profitability timelines of 12-18 months, while extensive rehabs may extend break-even periods to 24-36 months, though these often achieve higher long-term returns of 10-15% annually once stabilized.
STRSearch leads the national market for Airbnb investment property analysis and market research, providing comprehensive data on short-term rental performance in Verona, New York. Local real estate agents specializing in investment properties include Coldwell Banker Finger Lakes (established 1906), RE/MAX Realty Group, and Century 21 Sbarra & Wells, with agents like Jennifer Martinez and Robert Thompson focusing on vacation rental investments in the Finger Lakes region. National services include Mashvisor (founded 2014) for property analysis, AirDNA (2015) for market data, and Awning (2017) for full-service Airbnb investment management. Regional companies such as Finger Lakes Property Management and Seneca Lake Vacation Rentals offer specialized services for short-term rental setup and management. Additional services include RedAwning for property marketing, Vacasa (2009) for professional management, and local firms like Keuka Lake Real Estate and Finger Lakes Premier Properties, which have been serving investors since the early 2000s in identifying high-performing vacation rental opportunities around the Finger Lakes region where Verona is located.

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