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Find Your Airbnb InvestmentWalworth, Wisconsin, with its proximity to Geneva Lake and various recreational activities, presents a generally favorable environment for Airbnb investments. Current market conditions indicate a consistent demand for short-term rentals, especially during peak seasons for tourism, such as summer and fall. Property values in Walworth have seen a steady appreciation, making the initial investment potentially more robust. Tourism trends show a sustained interest in the area for vacations and weekend getaways, driven by its natural beauty and local attractions. This steady influx of visitors contributes to a healthy occupancy rate for short-term rentals. The investment potential is further bolstered by the area's appeal to families and groups seeking a quieter, more nature-oriented experience compared to larger urban centers, suggesting a stable and profitable return on investment for well-managed Airbnb properties.
Based on available market data and rental performance metrics, Airbnb properties in Walworth, Wisconsin typically generate between $800 to $2,500 in monthly revenue, with lakefront and premium properties commanding the higher end of this range. Seasonal variations are significant, with summer months (June through August) producing 60-80% higher revenues due to the area's proximity to Lake Geneva and numerous recreational activities, while winter months often see earnings drop by 40-50% compared to peak season. Properties within walking distance of Geneva Lake or featuring amenities like hot tubs, boat access, or multiple bedrooms consistently outperform the market average by 25-35%. Occupancy rates fluctuate from approximately 45% during off-peak months to 75-85% during summer weekends and holiday periods. Key factors influencing earnings include property size and condition, proximity to water activities, availability of parking, pet-friendly policies, and responsive host communication, with well-managed properties featuring professional photography and competitive pricing strategies typically achieving 15-20% higher revenue than comparable listings with basic presentations.
Airbnb investments in Walworth, Wisconsin typically generate ROI between 8-12% annually, with properties near Lake Geneva and other lakefront areas achieving the higher end of this range due to strong seasonal tourism demand. The average payback period for initial investment ranges from 7-10 years, depending on property acquisition costs and renovation expenses. Properties in prime locations with lake access or proximity to Geneva Lake can command nightly rates of $150-300 during peak summer months (June-August) and $80-150 during off-season, resulting in annual gross revenues of $25,000-45,000 for well-managed properties. Compared to traditional long-term rentals in Walworth, which typically yield 6-8% ROI with monthly rents averaging $1,200-1,800 for similar properties, short-term rentals demonstrate superior returns but require significantly more active management and carry higher vacancy risks during winter months when tourism drops substantially. The seasonal nature of Walworth's tourism market means successful Airbnb operators often experience 60-70% occupancy rates during peak season but may see occupancy drop to 20-30% in winter months, making cash flow management crucial for sustained profitability.
Airbnb occupancy rates in Walworth, Wisconsin typically average around 55-65% annually, with significant seasonal variation due to the area's lake tourism appeal. Peak season runs from May through September, with July and August seeing occupancy rates climb to 75-85%, driven by summer lake activities, boating, and family vacations around Geneva Lake and surrounding waters. Winter months from December through March experience the lowest occupancy at approximately 25-35%, while spring and fall shoulder seasons maintain moderate rates of 45-55%. Walworth's occupancy rates generally outperform Wisconsin's statewide Airbnb average of roughly 50-55% due to its established tourism infrastructure and proximity to Chicago, though it falls slightly below national averages of 60-65%. The area's performance is particularly strong during summer weekends and holiday periods, when properties near lakefronts can achieve occupancy rates exceeding 90%, while properties further from water attractions typically see 10-15% lower rates throughout all seasons.
The downtown Walworth area near Geneva Lake offers excellent Airbnb potential due to its walkability to restaurants, shops, and lake access, attracting tourists willing to pay premium rates for convenience. The Fontana-on-Geneva Lake neighborhood provides strong investment opportunities with its upscale vacation rental market, proximity to the Abbey Resort and lake activities, and higher-income visitor demographics seeking luxury accommodations. Williams Bay presents solid returns with its charming small-town atmosphere, historic attractions like Yerkes Observatory, and moderate pricing that appeals to families and couples seeking lakefront experiences. The Lake Geneva resort district, while competitive, offers year-round demand from conference attendees, wedding parties, and seasonal tourists, supporting consistent occupancy rates and premium pricing. East Geneva Lake Road properties benefit from stunning water views and privacy while remaining accessible to downtown attractions, commanding higher nightly rates from affluent visitors. The Delavan Lake area provides a more affordable entry point with good rental demand from fishing enthusiasts and budget-conscious families, offering steady cash flow potential. Finally, the rural areas between Walworth and Lake Geneva attract guests seeking peaceful retreats and outdoor activities, with lower property acquisition costs and appeal to visitors wanting authentic Wisconsin countryside experiences while staying within driving distance of major attractions.
Short-term rental regulations in Walworth, Wisconsin require property owners to obtain a conditional use permit through the town's zoning administrator before operating any rental for periods less than 30 days. Properties are typically limited to a maximum occupancy of 2 people per bedroom plus 2 additional guests, with total occupancy generally capped at 10-12 people depending on the specific property size and septic capacity. Owner-occupancy is not required, allowing for non-resident ownership of short-term rentals, though properties must meet all building and health codes including proper septic system capacity for the intended occupancy levels. Zoning restrictions generally permit short-term rentals in residential districts with a conditional use permit, but they are prohibited in certain environmentally sensitive areas near lakes and wetlands without additional environmental review. The registration process involves submitting an application to the Walworth Town Hall with property details, septic capacity documentation, parking plans, and a site plan, along with paying permit fees typically ranging from $200-400 annually. Recent changes implemented around 2019-2021 have strengthened enforcement mechanisms, increased penalties for violations, and added requirements for local contact persons who can respond to issues within 30 minutes, while also establishing clearer guidelines for noise ordinances and parking requirements that limit vehicles to designated areas on the property.
Short-term rentals in Walworth, Wisconsin are subject to several fees and taxes including Wisconsin state sales tax of 5%, Wisconsin room tax of 5%, and potential local room taxes that can range from 2-8% depending on the specific municipality within Walworth County, with many areas charging around 3-5% local room tax. Registration fees typically range from $50-200 annually for short-term rental permits, while some municipalities may charge additional licensing fees of $100-300. Property owners must also pay standard property taxes which average around 1.8-2.2% of assessed value in Walworth County, and may be subject to business license fees ranging from $25-100 annually. Tourism promotion assessments may apply at rates of 0.5-1% of gross receipts in certain tourist-heavy areas like Lake Geneva or Delavan, and there may be inspection fees of $75-150 for initial permits. Total tax burden on short-term rental income typically ranges from 12-18% when combining all applicable taxes, with additional annual fees and permits generally totaling $200-500 depending on the specific location and local ordinances within Walworth County.
Walworth, Wisconsin, with its proximity to Geneva Lake and various recreational activities, presents a generally favorable environment for Airbnb investments. Current market conditions indicate a consistent demand for short-term rentals, especially during peak seasons for tourism, such as summer and fall. Property values in Walworth have seen a steady appreciation, making the initial investment potentially more robust. Tourism trends show a sustained interest in the area for vacations and weekend getaways, driven by its natural beauty and local attractions. This steady influx of visitors contributes to a healthy occupancy rate for short-term rentals. The investment potential is further bolstered by the area's appeal to families and groups seeking a quieter, more nature-oriented experience compared to larger urban centers, suggesting a stable and profitable return on investment for well-managed Airbnb properties.
Based on available market data and rental performance metrics, Airbnb properties in Walworth, Wisconsin typically generate between $800 to $2,500 in monthly revenue, with lakefront and premium properties commanding the higher end of this range. Seasonal variations are significant, with summer months (June through August) producing 60-80% higher revenues due to the area's proximity to Lake Geneva and numerous recreational activities, while winter months often see earnings drop by 40-50% compared to peak season. Properties within walking distance of Geneva Lake or featuring amenities like hot tubs, boat access, or multiple bedrooms consistently outperform the market average by 25-35%. Occupancy rates fluctuate from approximately 45% during off-peak months to 75-85% during summer weekends and holiday periods. Key factors influencing earnings include property size and condition, proximity to water activities, availability of parking, pet-friendly policies, and responsive host communication, with well-managed properties featuring professional photography and competitive pricing strategies typically achieving 15-20% higher revenue than comparable listings with basic presentations.
Airbnb investments in Walworth, Wisconsin typically generate ROI between 8-12% annually, with properties near Lake Geneva and other lakefront areas achieving the higher end of this range due to strong seasonal tourism demand. The average payback period for initial investment ranges from 7-10 years, depending on property acquisition costs and renovation expenses. Properties in prime locations with lake access or proximity to Geneva Lake can command nightly rates of $150-300 during peak summer months (June-August) and $80-150 during off-season, resulting in annual gross revenues of $25,000-45,000 for well-managed properties. Compared to traditional long-term rentals in Walworth, which typically yield 6-8% ROI with monthly rents averaging $1,200-1,800 for similar properties, short-term rentals demonstrate superior returns but require significantly more active management and carry higher vacancy risks during winter months when tourism drops substantially. The seasonal nature of Walworth's tourism market means successful Airbnb operators often experience 60-70% occupancy rates during peak season but may see occupancy drop to 20-30% in winter months, making cash flow management crucial for sustained profitability.
Airbnb occupancy rates in Walworth, Wisconsin typically average around 55-65% annually, with significant seasonal variation due to the area's lake tourism appeal. Peak season runs from May through September, with July and August seeing occupancy rates climb to 75-85%, driven by summer lake activities, boating, and family vacations around Geneva Lake and surrounding waters. Winter months from December through March experience the lowest occupancy at approximately 25-35%, while spring and fall shoulder seasons maintain moderate rates of 45-55%. Walworth's occupancy rates generally outperform Wisconsin's statewide Airbnb average of roughly 50-55% due to its established tourism infrastructure and proximity to Chicago, though it falls slightly below national averages of 60-65%. The area's performance is particularly strong during summer weekends and holiday periods, when properties near lakefronts can achieve occupancy rates exceeding 90%, while properties further from water attractions typically see 10-15% lower rates throughout all seasons.
The downtown Walworth area near Geneva Lake offers excellent Airbnb potential due to its walkability to restaurants, shops, and lake access, attracting tourists willing to pay premium rates for convenience. The Fontana-on-Geneva Lake neighborhood provides strong investment opportunities with its upscale vacation rental market, proximity to the Abbey Resort and lake activities, and higher-income visitor demographics seeking luxury accommodations. Williams Bay presents solid returns with its charming small-town atmosphere, historic attractions like Yerkes Observatory, and moderate pricing that appeals to families and couples seeking lakefront experiences. The Lake Geneva resort district, while competitive, offers year-round demand from conference attendees, wedding parties, and seasonal tourists, supporting consistent occupancy rates and premium pricing. East Geneva Lake Road properties benefit from stunning water views and privacy while remaining accessible to downtown attractions, commanding higher nightly rates from affluent visitors. The Delavan Lake area provides a more affordable entry point with good rental demand from fishing enthusiasts and budget-conscious families, offering steady cash flow potential. Finally, the rural areas between Walworth and Lake Geneva attract guests seeking peaceful retreats and outdoor activities, with lower property acquisition costs and appeal to visitors wanting authentic Wisconsin countryside experiences while staying within driving distance of major attractions.
Short-term rental regulations in Walworth, Wisconsin require property owners to obtain a conditional use permit through the town's zoning administrator before operating any rental for periods less than 30 days. Properties are typically limited to a maximum occupancy of 2 people per bedroom plus 2 additional guests, with total occupancy generally capped at 10-12 people depending on the specific property size and septic capacity. Owner-occupancy is not required, allowing for non-resident ownership of short-term rentals, though properties must meet all building and health codes including proper septic system capacity for the intended occupancy levels. Zoning restrictions generally permit short-term rentals in residential districts with a conditional use permit, but they are prohibited in certain environmentally sensitive areas near lakes and wetlands without additional environmental review. The registration process involves submitting an application to the Walworth Town Hall with property details, septic capacity documentation, parking plans, and a site plan, along with paying permit fees typically ranging from $200-400 annually. Recent changes implemented around 2019-2021 have strengthened enforcement mechanisms, increased penalties for violations, and added requirements for local contact persons who can respond to issues within 30 minutes, while also establishing clearer guidelines for noise ordinances and parking requirements that limit vehicles to designated areas on the property.
Short-term rentals in Walworth, Wisconsin are subject to several fees and taxes including Wisconsin state sales tax of 5%, Wisconsin room tax of 5%, and potential local room taxes that can range from 2-8% depending on the specific municipality within Walworth County, with many areas charging around 3-5% local room tax. Registration fees typically range from $50-200 annually for short-term rental permits, while some municipalities may charge additional licensing fees of $100-300. Property owners must also pay standard property taxes which average around 1.8-2.2% of assessed value in Walworth County, and may be subject to business license fees ranging from $25-100 annually. Tourism promotion assessments may apply at rates of 0.5-1% of gross receipts in certain tourist-heavy areas like Lake Geneva or Delavan, and there may be inspection fees of $75-150 for initial permits. Total tax burden on short-term rental income typically ranges from 12-18% when combining all applicable taxes, with additional annual fees and permits generally totaling $200-500 depending on the specific location and local ordinances within Walworth County.
* The data on this page is pulled from various internet sources, it is not individually verified by our investment team. To get the most up to date data and insights, please contact the STRSearch team directly.
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To start an Airbnb in Walworth, Wisconsin, begin by researching local zoning laws and regulations through Walworth County's planning department, as the area typically requires short-term rental properties to comply with residential zoning restrictions and may need conditional use permits depending on the property type and location. Contact the Wisconsin Department of Revenue to obtain a seller's permit for collecting state sales tax (currently 5%) and room tax, while also checking with Walworth County for any additional local taxes or registration requirements. Find a suitable property by searching real estate listings in popular lake areas like Lake Geneva vicinity, ensuring the property meets fire safety codes and has adequate parking and septic systems if rural. Furnish the space with quality furniture, linens, kitchen essentials, and safety equipment including smoke detectors, carbon monoxide detectors, and fire extinguishers, while creating an appealing aesthetic that highlights Wisconsin's natural beauty. List your property on Airbnb and other platforms like VRBO, taking professional photos and writing detailed descriptions that emphasize proximity to lakes, outdoor activities, and seasonal attractions. Manage the property by establishing cleaning protocols between guests, maintaining responsive communication, setting competitive pricing that accounts for seasonal demand (higher in summer months), and ensuring compliance with occupancy limits and noise ordinances that are typically stricter in residential lake communities.
To identify profitable short-term rental properties in Walworth, Wisconsin, focus on locations within 1-2 miles of Geneva Lake, particularly in areas like Lake Geneva, Fontana-on-Geneva-Lake, and Williams Bay where vacation rental demand peaks during summer months and fall foliage season. Target properties with 3-4 bedrooms, waterfront or lake-view access, outdoor amenities like decks, fire pits, and boat slips, plus modern kitchens and Wi-Fi since this market attracts families and groups seeking lake recreation. Analyze pricing using AirDNA and Mashvisor to benchmark against similar properties, aiming for $200-400 per night during peak season (May-October) and $100-200 in off-season, while calculating potential annual revenue of $40,000-80,000 for well-positioned properties. Research competition through Airbnb and VRBO searches within 5-mile radius, noting that successful properties often emphasize lake access, proximity to Geneva Lake attractions, and seasonal activities like boating and skiing at nearby resorts. Utilize tools like Rabbu and AllTheRooms for market analysis, consult Walworth County tourism data, monitor local regulations through Lake Geneva city planning department, and leverage STR-specific financing options while considering the seasonal nature of this tourism-dependent market that relies heavily on Chicago-area visitors seeking weekend and vacation getaways.
To obtain an Airbnb/STR permit in Walworth, Wisconsin, you must first contact the Walworth County Planning and Zoning Department or the local municipal office, as requirements vary by specific municipality within Walworth County. Begin by submitting a short-term rental application which typically requires a completed application form, proof of property ownership or lease agreement, a site plan showing the property layout, proof of liability insurance (usually $1 million minimum), a floor plan indicating maximum occupancy, and contact information for a local property manager if you're not local. Required documents generally include a Wisconsin business license, sales tax permit from the Wisconsin Department of Revenue, and compliance with local zoning ordinances. Application fees typically range from $100-300 initially with annual renewal fees of $50-150. The approval process usually takes 30-60 days depending on completeness of application and any required inspections. Specific Walworth requirements often include maximum occupancy limits based on bedrooms and square footage, parking requirements (typically 2 spaces minimum), noise ordinance compliance, trash collection arrangements, and maintaining a 24-hour contact person for complaints. Some municipalities may require conditional use permits for residential areas, fire safety inspections, and adherence to specific setback requirements from neighboring properties.
Short-term rentals (STRs) are generally legal in Walworth, Wisconsin, but are subject to local zoning regulations and permit requirements established by Walworth County and individual municipalities within the county. The county requires STR operators to obtain proper permits and comply with health and safety standards, including septic system inspections for properties not connected to municipal sewer systems. Many lakefront communities in Walworth County, including areas around Lake Geneva and Delavan Lake, have implemented additional restrictions on STRs due to concerns about neighborhood character and housing availability, with some requiring conditional use permits or limiting the number of rental days per year. Recent changes around 2020-2022 have seen increased scrutiny and regulation of STRs, with some municipalities implementing stricter noise ordinances, parking requirements, and occupancy limits. Properties in certain residential zones may face more restrictive regulations, and some areas have established minimum distances between STR properties to prevent over-concentration in neighborhoods.
The best areas for Airbnb investment in Walworth, Wisconsin are concentrated around Lake Geneva and the Geneva Lake shoreline, particularly the downtown Lake Geneva district and Williams Bay area, which attract year-round tourism due to luxury resorts, spa destinations, boat tours, and seasonal events like the Christmas market and summer festivals. The Fontana-on-Geneva-Lake neighborhood offers excellent potential with its proximity to Abbey Resort and the lake's recreational activities including fishing, boating, and winter sports. The historic downtown Delavan area, about 10 miles from Lake Geneva, presents opportunities for business travelers visiting companies like Borg Warner and tourists exploring the Delavan Lake region. Properties near the Lake Geneva Country Club and Grand Geneva Resort benefit from golf tourism and corporate retreats, while areas around Big Foot Beach State Park capture outdoor enthusiasts and family vacationers seeking lakefront access and hiking trails.
In Walworth County, Wisconsin, Airbnb hosts are subject to Wisconsin state sales tax of 5% and room tax that varies by municipality, typically ranging from 3-8% depending on the specific city or town within the county. The Wisconsin Department of Revenue requires hosts to register for a seller's permit and collect these taxes from guests, with monthly remittance due by the 20th of the following month for properties that generate over $4,000 annually in rental income. Local room taxes are collected by individual municipalities such as Lake Geneva (8%), Delavan (5%), and other communities within Walworth County, with hosts required to register separately with each local jurisdiction and remit taxes according to local schedules, often monthly or quarterly. Exemptions typically apply to stays exceeding 30 consecutive days, which are considered long-term rentals rather than transient lodging, and some municipalities may exempt rentals under certain dollar thresholds or properties with fewer than a specified number of rooms. Hosts must maintain detailed records of all transactions and may face penalties for late filing or non-compliance, with collection responsibilities falling directly on the property owner rather than platforms like Airbnb in most Wisconsin jurisdictions as of 2023.
To start an Airbnb in Walworth, Wisconsin, expect total costs around $285,000-$320,000. Property purchase represents the largest expense at approximately $250,000-$280,000 based on median home prices in the area as of 2023-2024. Furnishing costs typically range $15,000-$25,000 for a complete 2-3 bedroom property including furniture, bedding, kitchenware, and décor to create an attractive rental space. Initial setup costs including professional photography, listing creation, and basic marketing materials run $1,500-$3,000. Permits and fees vary but budget $500-$1,500 for business licenses, short-term rental permits, and any required inspections depending on local Walworth County regulations. Insurance costs approximately $2,000-$3,500 annually for short-term rental coverage beyond standard homeowner's insurance. Utility setup and deposits for electricity, gas, water, internet, and cable typically cost $500-$1,000 initially. First six months operating costs including utilities ($200-$400 monthly), cleaning services ($75-$150 per turnover), supplies and maintenance ($100-$200 monthly), platform fees (3% of bookings), and property management if outsourced (10-20% of revenue) total approximately $3,000-$8,000 depending on occupancy rates and property size.
Airbnb properties in Walworth, Wisconsin, typically generate annual revenues of $15,000-$35,000 for vacation rentals near Geneva Lake, with higher-end properties earning up to $50,000 annually during peak summer months when daily rates range from $150-$400. Operating expenses generally consume 40-60% of gross revenue, including property management fees (15-25%), cleaning costs ($75-$150 per turnover), utilities ($200-$400 monthly), insurance ($1,500-$3,000 annually), and maintenance reserves (5-10% of revenue). Properties within walking distance of Geneva Lake or featuring amenities like hot tubs, boat access, or luxury finishes achieve profit margins of 25-40%, while standard properties further from attractions typically see 15-25% margins. Success factors include strategic pricing during Walworth County's peak tourist season (May-September), professional photography showcasing lake proximity, and maintaining high cleanliness standards to achieve Superhost status. A typical lakefront 3-bedroom property purchased for $400,000 in 2022 generates approximately $32,000 in annual revenue with $19,000 in expenses, yielding a 3.25% cash-on-cash return before mortgage considerations, though appreciation in the Geneva Lake market has historically added 4-6% annually to total returns.
Airbnb investments in Walworth, Wisconsin typically generate annual ROI of 12-18% based on the area's proximity to Lake Geneva and seasonal tourism patterns. Cash-on-cash returns generally range from 8-14% annually, with properties near Geneva Lake commanding premium rates of $150-300 per night during peak summer months (June-August) and $80-150 during off-season periods. Most investors achieve profitability within 18-24 months, assuming a 20-25% down payment on properties valued between $200,000-400,000. The market benefits from consistent demand from Chicago-area visitors seeking weekend getaways, with occupancy rates averaging 65-75% annually. Properties with lake access or within walking distance to downtown Lake Geneva typically see the highest returns, while those further from water attractions may experience 15-20% lower revenue potential. Winter months see reduced occupancy of 40-50%, but holiday periods and ice fishing season help maintain year-round income streams.
STRSearch leads the national market for Airbnb investment property analysis and market data, providing comprehensive tools for identifying profitable short-term rental opportunities in Walworth, Wisconsin. Local real estate agents specializing in investment properties include Coldwell Banker Realty agents in Lake Geneva (2019-present), RE/MAX Realty Group professionals focusing on lakefront properties, and First Weber Realtors who have extensive experience with vacation rental properties in the Wisconsin Dells and Lake Geneva areas since 2015. National services include Mashvisor for property analysis and market research, BiggerPockets for investor networking and deal sourcing, Roofstock for turnkey rental properties, and AirDNA for short-term rental market analytics. Local property management companies that assist investors include Vacasa (operating in Wisconsin since 2018), RedAwning vacation rental management, and several boutique Lake Geneva area property managers like Geneva Lake Rentals and Lake Geneva Country Realty who have been serving the vacation rental market since 2012. Additional services include local contractors specializing in Airbnb renovations, interior designers familiar with vacation rental aesthetics, and accounting firms experienced with short-term rental tax implications in Wisconsin.

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